how many paragraphs does an application letter have

How Many Paragraphs Should a Cover Letter Have [4 Examples]

Understanding the ideal structure and length of a cover letter is crucial for job seekers aiming to make a strong impression on potential employers. A well-structured cover letter complements a resume and allows candidates to introduce themselves, showcase their skills, and demonstrate their enthusiasm for the position and company. In this article, we will answer the question "how many paragraphs should a cover letter have" by providing guidance on the ideal structure and length of a cover letter. Expect expert advice, practical tips, and examples to help you craft an effective cover letter that stands out from the competition.

The Purpose of a Cover Letter

A cover letter serves as a personalized introduction to the employer, highlighting relevant skills, experiences, and enthusiasm for the job and company. It plays a vital role in the job application process, helping candidates stand out from the competition . It is important to tailor the cover letter to the specific job and company, showcasing why you are the ideal candidate for the position. Generic, uninspired cover letters can be detrimental to your application, as they may not capture the reader's interest or demonstrate your suitability for the role.

Ideal Structure and Length

An effective cover letter should have 3 to 6 paragraphs, including an introduction, relevant experience, company details or more qualifications, and a closing. The ideal length for a cover letter is 250-400 words , with concise, focused writing being key to making a strong impression. While there is a suggested structure for an effective cover letter, it is essential to tailor the letter to the job and company. Deviations from the suggested structure may be necessary to best showcase your skills and experiences.

Example of a Well-Structured Cover Letter: Introduction: A compelling opening sentence mentioning the position being applied for and a brief overview of the candidate's suitability for the role. Relevant Experience: A paragraph showcasing the candidate's skills and accomplishments that align with the job requirements. Company Details or Additional Qualifications: A paragraph demonstrating the candidate's knowledge of the company and its values or discussing further qualifications that strengthen their suitability for the position. Closing: A paragraph reiterating the candidate's interest in the position, providing a clear call to action, and expressing gratitude for the opportunity to apply.

Crafting the Introduction

The introduction paragraph should grab the reader's attention, mention the position being applied for, and provide a brief overview of the candidate's suitability for the role. A strong opening sentence is crucial, as it sets the tone for the rest of the cover letter. Personalizing the introduction and incorporating a compelling hook can capture the reader's interest . Additionally, it is important to connect the introduction to the specific job and company, demonstrating your enthusiasm and understanding of the role.

Example of an Effective Introduction Paragraph: "As a marketing professional with five years of experience driving successful campaigns for well-known brands, I was thrilled to see the opening for a Marketing Manager at XYZ Company. Your commitment to innovation and customer-centric approach aligns with my passion for creating impactful marketing strategies that foster long-lasting relationships with consumers."

Showcasing Relevant Experience

The body of the cover letter should focus on relevant experience, demonstrating how the candidate's skills and accomplishments align with the job requirements. It is important to be selective when discussing experiences and accomplishments, as too much information can dilute the overall impact of your cover letter. Highlighting transferable skills can be especially valuable for candidates transitioning to a new industry or role. Storytelling techniques can be employed to effectively showcase your relevant experience, making it relatable and engaging for the reader. Remember to connect your experiences to the job and company, demonstrating your understanding of the position and its requirements.

Example of an Effective Paragraph Focused on Relevant Experience: "In my previous role as a Marketing Coordinator at ABC Agency, I successfully managed a variety of digital marketing campaigns for clients in the retail and hospitality sectors. Through data-driven strategies and creative content development, I increased website traffic by an average of 30% and boosted social media engagement by 25% across all client accounts. My ability to analyze market trends and adapt campaigns accordingly allowed me to deliver consistent results that exceeded client expectations. I am confident that my experience and skills in digital marketing would make me a valuable asset to XYZ Company's marketing team."

Delving into Company Details or Additional Qualifications

Additional paragraphs can be used to discuss company-specific details or further qualifications that strengthen the candidate's suitability for the position. Showing knowledge about the company and its values demonstrates your genuine interest in the role and organization. When discussing additional qualifications, such as certifications or awards, ensure that they are relevant and add value to your application. Addressing company-specific challenges or goals in your cover letter can help you stand out and show your problem-solving abilities. Maintain a strong connection between these paragraphs and the job and company to keep the focus on your suitability for the role.

Example of an Effective Paragraph Focused on Company Details or Additional Qualifications: "I recently completed a certification in data analytics, which has equipped me with the skills to analyze and interpret large datasets to drive marketing decisions. I understand that XYZ Company values data-driven strategies and continuously seeks to optimize its marketing efforts. My certification, combined with my experience in digital marketing, would enable me to contribute significantly to your team's goal of increasing customer acquisition and retention rates."

Crafting the Closing

The closing paragraph should reiterate the candidate's interest in the position, provide a clear call to action, and express gratitude for the opportunity to apply. A strong closing leaves a lasting impression and reinforces your enthusiasm for the role and company. Offer tips for expressing enthusiasm and interest in the role and company, such as mentioning specific aspects of the job or organization that excite you. A clear call to action guides the reader's next steps, such as scheduling an interview or reviewing your resume. Maintain a professional and courteous tone in the closing, showing respect for the reader's time and consideration.

Example of an Effective Closing Paragraph: "I am excited about the opportunity to contribute to XYZ Company's ongoing marketing success and believe that my skills and experiences align with the requirements of the Marketing Manager role. I would be grateful for the opportunity to discuss my qualifications further in an interview. Thank you for considering my application, and I look forward to the possibility of working with the XYZ team."

Common Mistakes to Avoid

Job seekers should be aware of common mistakes when crafting a cover letter, such as excessive length, lack of personalization, and focusing too much on personal interests. These mistakes can negatively impact the effectiveness of your cover letter and may lead to your application being overlooked. To avoid these pitfalls, keep your cover letter concise and tailored to the job and company. Use specific examples to showcase your skills and experiences, and ensure that your cover letter complements your resume rather than rehashing its content. Proofreading and editing your cover letter is crucial, as errors can leave a negative impression on potential employers. Seek feedback from trusted sources, such as mentors or career advisors, to further refine your cover letter and increase your chances of success.

Final Thoughts

By understanding the ideal structure, length, and content for an effective cover letter, job seekers can make a strong impression on potential employers and increase their chances of landing an interview. Remember to tailor your cover letter to the specific job and company, ensuring that you demonstrate your understanding of the position and its requirements. Apply the advice and tips provided in this article to craft a compelling cover letter that highlights your unique skills, experiences, and enthusiasm for the role. For further guidance and assistance in crafting an effective cover letter, consider exploring additional cover letter resources and seeking feedback from trusted sources. We wish you the best of luck in your job search and future career endeavors.

What’s the Ideal Length for a Cover Letter? —Plus Tips to Get Yours There

When you have a task to complete, it helps to know what the end product should look like. It's especially true when you’re doing something you might find difficult—like writing a cover letter . How long should it be? What information do you need to include?

Hiring managers and recruiters are busy people, so you don’t want to disqualify yourself by writing a cover letter that’s too long. But you do want to make sure your cover letter is effective. “The cover letter should serve as an introduction to your resume, highlighting why you’re interested in the position, what you’re looking for in your next role, and how you can potentially add value to the position or company,” says Muse career coach Yolanda Owens , who has over 20 years of recruiting experience. 

So how much space do you have to do all that? And how can you make the best use of that space?

How long should a cover letter be?

The ideal cover letter length is:

• Less than one page
• Three to five paragraphs
• Less than 400 words

At least that’s the approximate consensus we came to based on research and input from a few experts who have worked as hiring managers, recruiters, or both.

If this feels short, “Keep in mind that the cover letter is not a tell-all of everything you've done,” says Muse coach Emily Liou , a recruiter and HR professional. “You just want enough to position yourself as a fit and to pique the curiosity of the reader.” You don’t need pages and pages to do that.

In a survey of 205 HR professionals, ResumeLab found that 42% of respondents preferred cover letters between half and one page and 40% preferred cover letters that were less than half a page. Only 18% said they preferred cover letters longer than one page. Muse coach Steven Davis , a technical recruiter, advocates for a cover letter that “can be comfortably read in less than a minute.”

How do you write a cover letter that's just the right length?

Here are a few tips that'll get your cover letter to the ideal length:

1. Pay attention to your structure.

You may remember the five-paragraph essay from school: introduction paragraph, body paragraphs, and conclusion paragraph. Cover letters are structured similarly.

Basically, you should lay out your cover letter like this:

• Introduction (one paragraph): Your cover letter opening should be original and creative to draw your reader in. It should show your connections to the employer and your interest and excitement for the position, Liou says. You might also use this paragraph to explain that you’re making a career pivot or re-entering the workforce after an employment gap .
• Body (one to three paragraphs): Your body paragraphs should focus on the ways you can help the organization or team, Owens says. Talk about what skills and experience you bring to the company, and back up what you’re saying with past examples—but keep them concise.
• Conclusion (one paragraph): Your conclusion should be “a final paragraph thanking the reader for their time and reiterating your interest,” Owens says.

2. Figure out what matters to the employer.

“This is a great time to dissect what is most important to this position,” Liou says, so you can focus your cover letter on what your prospective employer cares about most. Go back to the job description and read it thoroughly. What’s listed first and what’s repeated? From there, Davis says, you should be able to identify the top skills and experiences they’re looking for.

Then, think about what in your background most exemplifies these qualifications—with an emphasis on situations where you’ve made an impact for your past employers, Liou says. These are the experiences you should recount in your cover letter.

3. Use concise examples to pique your readers’ interest.

Davis suggests using the “the STAR format without any details to create curiosity and motivate the interviewer to review the resume.” If you’re unfamiliar, the STAR method is a way of telling stories in an interview where you make sure that you hit on the situation, task, action, and result of the experience you’re recounting. Using a compact version of the STAR method in your cover letter will help show the impact you’ve had in past roles and how without adding too much length. So you might write something like:

“When my last company redesigned their website, I took the lead on layout, and by working as a constant liaison between our product team and our users, I helped produce a website that our users found 50% more intuitive and drew 33% more repeat users.”

4. Go beyond your resume—without regurgitating it.

“The cover letter should be a supplemental piece to your resume, not a summary,” Owens says. So don’t waste space regurgitating other parts of your application. “Use the cover letter to tell the employer what you want them to know about you that’s not on your resume,” or anywhere else, Owens says.

Focus your precious page or less on highlighting your relevant achievements and explicitly connecting your resume to the position. Don’t worry about including all of the context and details about your past jobs. For anything you talk about in a cover letter, your resume can “continue your narrative—filling in the remaining details of the where, when, and what of your work experiences and history,” Owens says.

5. Consider using bullet points.

And we don’t mean repeating your resume bullet points . We mean using a few bullet points to concisely relay a few key pieces of information that aren’t on your resume, but contribute to your qualifications as a candidate, without taking up too much space.

For example, Owens says you might create a “What I bring to the table” section with three to four bullet points (one or two sentences each). In a section like this, you can touch on a few more disparate topics such as your management or leadership style, pain points you can help your next employer with, or work environments you have experience thriving in, Owens says.

6. Use standard formatting.

Did you ever make your font size a bit larger or choose a slightly wider font to hit a page count on an essay for school? What about widening those margins? Did you ever do the opposite to slip in under a page maximum without having to do another editing pass at 3 a.m.? (Guilty!)

These tactics won’t fly for your cover letter (or your resume for that matter). Instead, stick to standard, easy-to-read formatting. Generally this means:

• Common fonts like Arial, Helvetica, or Times New Roman
• Font sizes between 10 and 12 point
• Margin sizes of about one inch on the top, bottom, and sides
• Lines that are single spaced (1.15 max) with an additional space between paragraphs if you'd like.

Don’t make your cover letter harder to read by cramming as much onto a page as possible. Also keep in mind that your cover letter often passes through the same applicant tracking system (ATS) that your resume does—so any flashy formatting could trip up the software that parses your application materials.

7. Trim the excess.

If your cover letter is still too long, take another look and trim out anything extra that doesn’t need to be there. Some things to cut include:

• Content about how much you’d enjoy doing the work, Davis says—beyond what you need to express enthusiasm.
• Mentions of years of experience: While the job description may call for three years of experience with a CRM (customer relationship management) program, you don’t need to use your cover letter to write a word problem where your six months experience from one internship, three months each from two classes, and two years at your last job equals three years.
• Extra details in your examples, especially those that are found on your resume or don’t contribute to your strength as a candidate
• Filtering language: This includes phrases like “I think” and “I feel.” You don’t “believe you can help” a company solve a problem, you can help a company solve a problem.
• Overused or cliché phrases
• Anything about what the job would do for you : Focus on what you can do for them.

Read More: How to Cut Your Cover Letter Down to One Page (Because Any Longer and No One's Reading)

8. Follow any instructions in the job description.

Finally, all of the above are just guidelines. The best indicator of what an employer is looking for in a cover letter—length-wise or otherwise—is the employer itself.

So if a job posting tells you that a cover letter should be a different length than we’ve indicated, default to the job description. If a job posting tells you that a cover letter should include different things than we’ve indicated, default to the job description. If a job posting tells you that you shouldn’t include a cover letter at all, default to the job description.

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How Long Should a Cover Letter Be in 2024? (+Examples)

Do you want to know what the perfect length of a cover letter is? What is the ideal number of words that a cover letter should have? And how many paragraphs should you include?  If you are looking for answers to these and more cover letter questions, you are in the right place.

The quick answer is that a cover letter should never be longer than a page, 400 words, or six paragraphs.

However, if you want to dive deeper into the cover letter nuances and become a real expert, you are in the right place. So, if you want to learn in detail how to write the perfect cover letter of a perfect length, just keep reading.

For more general information about cover letters , go and have a look at the first article from our series Cover Letter Guide: What is the Cover Letter. There, you will find a definition of what a cover letter is, what makes it different from a letter of motivation, and a short guide on how to write a great cover letter.

Find out your resume score!

What is the ideal cover letter length for 2024?

When it comes to cover letters,  the longer, the better  does not apply.  Even if you have years of expertise and you worked extremely hard on gathering professional skills and experiences  — and now you want to show it off all in detail on four pages — don’t.

Sometimes, less is more. This is the case for a good cover letter. It is crucial to highlight the experiences that are truly relevant to the advertised position. Don’t worry, there will be plenty of time to talk about your skills and achievements in more detail once you get the interview.

Rather, think of a cover letter as a tasteful, comprehensive, short advertisement. You want to catch the attention of a hiring manager and make it clear that you are a highly experienced professional fit for the role. Yet, at the same time, you don’t want to bore and overwhelm the person who is making the selection in the first round of the hiring process.

It is important to realize that in large companies, the hiring manager and the HR department have a very short time to go through your application.  On average, per one vacancy, there  are  up to 250 applicants. This means you must make your cover letter stand out from the crowd – but also be easy to read.

What follows are the tips on how to do it!

Read the instructions

Always make sure you read the employers’ instructions properly.  In many vacancy announcements, there is a clear list of what is required from an applicant. Often, these also indicate the expected length and form of a cover letter.

If specific regulations are not included, don’t worry. In this case, you can go for the standardized version of a cover letter.

Junior vs Senior

If you are at the start of your career  and are applying for a junior position   where it is expected to have a lack of practical experience, writing around 200 words is perfectly acceptable. A cover letter for an internship can be equally long. If you don’t have prior experience, you can focus on your inner motivation, education, and extra-curricular activities.

For an experienced candidate , the word count can be doubled. However, it really shouldn’t exceed 400 words in any scenario – unless specifically requested. At the same time,  a cover letter should never exceed 1 page.  If you do so, you completely disobey all the rules of this genre, and it won't work to your advantage.

While this length may sound too short, and you may feel tempted to write more about many of your professional accomplishments, it may eliminate you from the selection process. Being selective and cutting straight to the point makes you a better candidate as opposed to one who writes their whole life story.

Career vs Academic cover letter

The rules listed in the previous paragraph are almost universally true when we speak of a career cover letter.

However, an academic cover letter is conventionally longer. If you are wondering how long an academic cover letter should be, know that  the standard length is one page and a half . On the other hand, it is never longer than two pages.

Cover letter heading length

The same cover letter rules apply here, too. A short, simple, and catchy heading will get you far.

Do not exceed two sentences; one is advisable. Either use your full name or a catchphrase, such as: “ Why am I the best for the role of XY ”. However, do this only when you are sure that the company and the position that you are interested in aren't too formal.

How long should the first paragraph be

This paragraph is to capture the attention of the reader.  It does not have to be longer than two or three sentences.  State who you are, where and how you found the opportunity, and why you are interested in it. Do this in a catchy way, though! If you heard about the position from a person in common, do not hesitate to mention their name.

Remember, the first paragraph is short – do not waste words. Make yourself an attractive candidate right from the beginning, and mention your biggest assets right here – such as the length of experience or quality of your education.

How long should the second paragraph be

Arguably the most important part of your cover letter. Therefore,  you should make the second paragraph the most extensive and longest part of your cover letter.  Write about your accomplishments and past work experiences in detail. Explain why you are the best candidate for the role and what your skills are that no one else has.

On the other hand, remember —  you still must write at least one more paragraph in the body of the cover letter, as well as the closing paragraph. Therefore, don’t go overboard with the length.

The best thing to do is to initially write freely and more. Then, you can cut the number of words down later during later stages of editing. This way, you won’t limit your creativity from the start by being too focused on the correct word count.

How many words/paragraphs should a cover letter be

• As we've already stressed, your cover letter shouldn’t be too long. Keep it under one page. However, sometimes only half a page may not be long enough. Find the right balance.
• When it comes to the number of words, never exceed 400 words. 250-300 words are the ideal length of an average cover letter.
• The perfect number of paragraphs in a cover letter ranges from three to four.  The maximum number of paragraphs that are acceptable is six.

Cover letter examples by length

If you want to see the instructions applied in real life, have a look at the cover letter examples of various lengths examples below. All three of these people managed to land the job by using the kickresume cover letter template ! 

Cover letter example 1: Short version: Half a page

Cover letter example 2: Medium version: Between half a page and a page

Cover letter example 3: Long version: A page

If you liked these  cover letter samples  and you want your cover letter to look the same, use  one of our  cover letter templates!  You can go for the free or the premium version. It is super easy to use, so you’re just a click away from the cover letter of your dreams!

Cover letter formatting

Not only length but also the way you format the cover letter matters. Your goal is to  make it very easy to read.  You will achieve this by keeping your cover letter structured, nicely designed, and well-formatted. Here are the tips on how to achieve this:

• When it comes to the font of a cover letter,  try to imagine being a busy hiring manager. You want to make their job as easy as possible – so go for a font that is easy to read. At the same time, you want to create a professional impression. In other words, the best font for your cover letter would be the classic  Times New Roman, Arial , or  Calibri . However, if you are confident enough to experiment and you want to make your cover letter stand out from the crowd with a more eye-catching design, go for it. But forget to ensure that the text should be easy to navigate and read – that is the priority. 
• The letter size  matters, too. Anything between 10.5 and 12 is good. You don’t want to make the letters too small, so they would be hard to read, or too large, so you don’t exceed one page.
• The margins  of a cover letter are conventionally 1.5 or 1.
• A cover letter should never be   double-spaced. You want to fit all the information on one page — with double spacing, you wouldn’t be able to.

How long should an email cover letter be? 

Today, unless specifically instructed to do otherwise, the cover letter is conventionally sent as an email attachment.

Just like with the cover letter itself, sending a short and precise email is better than a long and overly complicated one.

In your email you must include:

• a relevant subject:  if the subject title is not included in the vacancy instructions, use the name of the position for which you are applying;
• a polite greeting:  address the person by their full name/if not available, Dear Sir/Madam will do
• refer to your attached cover letter and resume;
• express hopes for the future , consider attaching a phone number where they can reach you;
• close with best regards/best wishes and your full name and surname;

Email cover letter length examples

Email cover letter example 1.

Email cover letter example 2

Email cover letter example 3

And that’s about it. There is no need to make it too elaborate – all the important information is in the attachment.

Now hit that send sign and wait for the response. After listening to all the advice, we have no doubts you will receive positive news. The Kickresume team wishes you the best of luck!

Now, when you have that cover letter in your pocket, we are sure you also want an amazing-looking resume. The good news is that you are just a click away from our Kickresume CV templates!  You can even easily  turn your LinkedIn profile into a great resume .

How Long Should a Cover Letter Be FAQ

What is the ideal word length of a cover letter.

Your cover letter should be between 250 to 400 words long.

A cover letter isn't required – should I still send it?

Yes, this is your chance to stand out from the crowd of applicants and make it clear that you’re willing to put in the effort.

Is a 1000-word cover letter too long?

Yes, it is. It's never advised to exceed 400, max. 500 words.

Is it ok to have a cover letter that is two pages long?

No, you should always limit your cover letter to only one page. Recruiters don't have time to read long essays. They also like familiarity and known formats.

Can bullet points be used to shorten a cover letter?

Yes, using bullet points can help make your cover letter concise and highlight key achievements without reducing its effectiveness. Bullet points should be used to emphasize specific accomplishments, break up large blocks of text, and quickly convey important information.

Kaja Jurčišinová

Kaja Jurcisinova is a fresh graduate and a junior copywriter at Kickresume. Kaja completed her undergraduate degree in Art History at the University of St Andrews in 2018 and graduated with a Master’s in Arts and Culture from the University of Groningen in 2021. She was an intern at multiple cultural institutions across Europe, including the Dutch Museum Association in Amsterdam, the Matter of Art Biennale in Prague, and the European Cultural Centre in Venice. At the moment, she resides in Visby on the Swedish island of Gotland.

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How Long Should a Cover Letter Be in 2024?

Finally, an organization posted your dream job. You crafted a flawless resume and now you’re ready to apply. You land on the cover letter section of the application and see that it is optional. Is it truly optional?

Will not submitting make me less likely to land the job? Where do I even start and how long should the cover letter be?

These are some things that might run through your head. But don’t panic, we are here to help. No matter what your career level is, your cover letter can set you apart from the other applicants. But how much do you have to write?

This can be a complicated question. Too much text? The hiring manager might glance over it. Too short? The recruiter may think that you didn’t put much thought or effort into writing the cover letter . 

Cover letters should range from a half-page to one full page. Your cover letter should never exceed one page in length.

• Page Count: 0.5 to 1
• Word count: 250 to 400
• Paragraph count: 3 to 6

How to Keep Your Cover Letter to One Page

Tip #1: keep it concise.

While the cover letter is a great way to showcase your personality, it is also very important to be concise. Hiring managers are sifting through dozens, and maybe even hundreds, of applications.

They do not have time to read a full two-page article about your daily tasks. Instead, highlight any relevant experiences that show your qualifications for the specific job.

Demonstrate your passion for the industry and end the letter. The decision-maker will appreciate your brevity and may even reward you with an interview . 

Tip #2: Highlight Only Relevant Experiences

Unless the employer requests a specific word count, keep it short. Take only the amount of space required to show that you are an ideal candidate for the job.

Highlight your qualifications and any relevant stories. It’s important to be specific, and not regurgitate the content on your resume. 

It is very important here to showcase how your past achievements can help the company solve their current challenges and how you will use your skills if chosen for the position.

Doing so will show the recruiter or hiring manager the value you can bring to their organization. 

Tip #3: Break Your Cover Letter into Sections

An effective cover letter contains three to four paragraphs. It’s important to keep the sentences short so the reader can quickly navigate your cover letter.  

Paragraph #1: The Intro

The first paragraph should grab the decision-maker’s attention. This is an opportunity to show your interest in the position and knowledge of the company. Make sure you address your cover letter to the correct person or department. Always be sure to research the company and customize each cover letter to the position you are applying for. 

Example: “I am excited to submit my application for the position of [insert position name] with [insert company name]. I have watched your growth for years and really appreciate the devotion to serving your customer’s needs.” 

Paragraph #2: Your Qualifications

The second paragraph should highlight relevant stories or stats that impress your qualifications. For example, “In the previous company, I grew sales by 150% in my first year and 200% in my second year.” It is helpful if you can be specific in how you achieved success or benefited the company in some way. This highlights what you bring to the table and how you can make an impact on the hiring manager’s business. 

Paragraph #3: Your Interest in the Company

The third paragraph, if you choose to include it, can speak to what drew you to apply to the specific company. This can sway the hiring manager's decision by showing passion and loyalty to the company. 

Paragraph #4: The Closing

The final paragraph should reiterate your interest in the position. It is a great time to thank the reader for their consideration and request an in-person meeting. It’s important to have a call-to-action so the reader knows what to do next. Always include detailed contact information. 

Tip #4: Experience Level

Cover letters can vary based on your experience level. If you are applying for jobs right out of college, don’t include metrics measured in school, such as GPA, unless requested. Instead, focus on your experiences, projects and achievements that make you a strong candidate. 

If you are in the middle of your career, pick out relevant accomplishments and state your experience level. For example, “With 12 years of teaching experience, I am writing to express my interest in the open position in your Mathematics Department.” 

If you have more experience, you likely have more relevant qualifications and stories. This may entice you to make your cover letter longer. Do not fall into the trap.

Longer does not mean better . Select a few key successes and leave others for the interview process. 

Tip #5: Formatting

The format is just as important as the length of your cover letter. Pay attention to the amount of white space on the page. More white space keeps the content easier to read for the recruiter or hiring manager.

You want to make sure that you use a font that is legible (as the ones handpicked by our team together with recruiters). Keep standard margins and align your text to the left. 

Writing a cover letter can be intimidating. If you remember to keep your writing concise and highlight only your relevant experiences, you will be on your way to snagging an interview in no time.

Suggested Reading:

• How to Write a Cover Letter in 2024
• Resume Formats Guide: How to Pick the Best in 2024
• Cover Letter Examples

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How Long Should a Cover Letter Be? (Examples)

By Biron Clark

Published: November 10, 2023

Cover Letters

Biron Clark

Writer & Career Coach

If you’re wondering how long a cover letter should be, this article has everything you need to know (including exactly how many words to make your cover letter).

I’m going to share why most job seekers are making their cover letters far too long, and why you will likely get more job interviews by writing less in your cover letter.

Let’s get started…

How Long Should a Cover Letter Be?

Cover letters should be one page long and total 75 to 250 words. This recommendation applies to both printed and email cover letters. It’s okay if your cover letter doesn’t take up an entire page, but it should never exceed one full page.

Job seekers needing to explain gaps in employment , a recent change in career path, etc., may want to utilize more words in their cover letter than someone with a more standard background.

A job seeker who is staying within their current industry and career path (e.g. moving from Software Engineer to Senior Software Engineer) and not needing to explain a lengthy work gap should aim to be on the lower end of the recommended cover letter word count mentioned above — somewhere between 70 and 150 words.

As an example, my favorite cover letter template from Harvard Business Review has only 76 words:

As you customize this cover letter, the word count will likely rise a bit, but it’ll remain much shorter than what most job seekers send. And that’s a good thing!

This type of letter is going to be very different than what most job seekers are sending and what you’ve seen recommended online, and that’s often a plus.

Coming up soon, I’ll explain why a shorter cover letter may improve your odds of hearing back on a job application.

How Many Paragraphs Should a Cover Letter Include?

The typical cover letter should contain three to six paragraphs. Each paragraph should be relatively short, containing two to four sentences. This is especially important in the first paragraph of your cover letter, where you want to entice the reader and encourage them to keep reading by providing a short, punchy opening.

In general, when writing to grab someone’s attention, focus heavily on making the first paragraph compelling, because this is your first impression or “elevator pitch,” for why they should keep reading.

Now that you know how long a cover letter should be, let’s look at some specific benefits of using this length, which is shorter than some people recommend.

Reasons to Consider a Shorter Cover Letter

Now that you know how many words a cover letter should be, let’s talk about why I recommend this as the ideal length, even though some career experts recommend your cover letter be longer.

There are four things that happen when you keep your cover letter relatively short…

1. You Stand Out by Being Different

Here’s an example of a typical full-page cover letter that many job seekers are sending:

If you’ve sent something like that in the past, it’s NOT your fault…

Almost every website with cover letter templates recommends this format, and it’s what you’re constantly told to send.

But that’s the beauty of limiting your cover letter to my ideal cover letter length of 75 to 250 words. It’s different than what everyone else is doing!

From the first glance, you’re showing the hiring manager that your cover letter is unique and worth reading closely . You show that you’re not going to bore them half to sleep with yet another generic letter containing info from a template or info that’s already on your resume.

Whereas, if you send a full-page cover letter like the image/example above, the hiring manager is thinking, “Okay, here’s another huge page of info to read through that’s probably based on a template.”

This happens to them over and over, all day.

That brings me to my next benefit…

2. You Get Your Cover Letter Read (Not Skimmed!)

Most job seekers send cover letters that so long-winded that nobody wants to read them. The hiring manager may read to the second or third paragraph, but they’re unlikely to through to the end.

Beyond that, job hunters send cover letters that repeat information from their resume, which doesn’t provide any value to the hiring manager or recruiter .

But because your cover letter is short, and ideally has small paragraphs, it’s inviting to read. Hiring managers open your email or letter and think, “Great, I can read this no problem.”

So they read your cover letter from start to finish without skipping a word!

This is why you should always send the hiring manager a short cover letter where each line has a purpose and message and does something to sell them on why you deserve the interview.

You don’t have to take my word for it, though. Test it! Send half of your cover letters in the standard, full-page style seen above, but with the other half, test what I’m suggesting here. Greatly reduce the word count, get right to the point, only offer info that’s not on your resume.

We’ve now looked at two reasons why the full-page cover letter is not the ideal length/approach. But I’ve got two more reasons for you…

3. You Draw Attention to Your Strongest Points/Skills

If you’re naming 20 different skills and qualifications in your cover letter, it’s hard for a recruiter or hiring manager to pick out the most important pieces.

Whereas, if you just name your three or four strongest arguments for why you’d be a great fit for their job description, those points will stand out (and get read, as mentioned above).

Sometimes less is more, and with cover letters, it’s often the case!

So this is another factor to consider when deciding how long your cover letter should be.

4. You Get Your “Call to Action” Read So You Win More Interviews

Finally, you should end each cover letter with a “Call to Action,” which I’ll explain in the next section.

This is where you ask for the interview, which is something many job seekers don’t do properly (or don’t do at all) in their cover letter.

And by keeping your letter brief, this closing paragraph comes relatively quickly… sometimes as the third or fourth paragraph… so it’s much more likely to get the reader’s full attention which means you’ll get more interviews.

Recommended Cover Letter Font Size

The best font size for your cover letter is 12 points, whether you’re sending a printed or an email cover letter. Avoid fancy fonts and choose a simple, easy-to-read font like Calibri or Arial. Include plenty of white space and small, punchy paragraphs. It’s better to have multiple, concise paragraphs in your cover letter than one or two very long paragraphs. This helps with readability.

How to End Your Cover Letter: Ask for the Interview

This is one other mistake a lot of job seekers make with their cover letters, along with repeating info on the resume and just being far too long-winded. They don’t ask for the interview in their closing paragraph!

The whole point of the cover letter is to win you job interviews . So after you’ve got the specific word count you want, make sure to finish up by actually asking the hiring manager to call you and set up a time to discuss in more detail!

Here’s an example of how you could conclude an email cover letter:

I’d love to discuss the position over the phone and provide a bit more context for how I can help you in this role. Are you available for a phone call later this week or early next week? My phone number is 555-218-4987.

Or, simply use the cover letter conclusion from the first example in this article, from Harvard Business Review:

I have attached my resume for your review and would welcome the chance to speak with you sometime.

However, I prefer a slightly stronger conclusion to a cover letter that really prompts the hiring manager to reply to a direct question. That should get you more responses from your cover letter, no matter your cover letter length!

Conclusion: How Many Words Should a Cover Letter Be?

To reiterate how long a cover letter should be, I recommend sticking to 250 words or less and never exceeding one page.

It’s beneficial to keep your letter short and concise for both a printed cover letter and a cover letter sent by email.

The shorter format allows you to focus on your strongest points and grab the hiring manager’s attention without overwhelming them with too much text or info. This will help you get more interviews and separate you from other job seekers who send long, generic, cut-and-paste cover letters with their applications.

However, as mentioned earlier, the length of your cover letter will vary depending on the industry (in a very formal, traditional industry, you may want to go for a slightly longer word count).

If you have an unusual scenario to explain, then your ideal cover letter length may be longer, too.

So don’t take the advice above as a hard-and-fast rule, but just a general guideline on how long a typical cover letter should be to win more job interviews.

As a final step, make sure to proofread everything! Sending a cover letter with a typo or mistake can cost you the job interview even if you have great qualifications and writing style.

More cover letter resources:

• Do you need to send a cover letter?
• How to write a cover letter with no experience
• 3 steps to writing a cover letter that stands out

About the Author

Read more articles by Biron Clark

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How to Write a Cover Letter That Gets You a Job Interview

Learn to avoid the biggest mistake job seekers make and write a cover letter that truly makes an impact.

Customers Interviewed by:

Most job seekers don’t know how to write a proper cover letter. They believe a cover letter is just a “here is my resume” note. This is a wasted opportunity!

In this article, you’ll discover the secret to writing a professional cover letter that’s truly effective. It’s not hard to do and will give you a significant edge over the competition. We’ll walk you through the process in a few straightforward steps and provide examples to help you along the way.

Ready to get started? Let’s dive in and create a cover letter that opens doors to your next opportunity.

What is a cover letter and do you really need one?

A cover letter is a short document (around 300 words) that accompanies your resume. Your cover letter should not simply repeat what your resume says . Instead, it should complement your resume, highlight your personality, and potentially address any weaknesses that could otherwise prevent you from getting an interview.

But do you really need a cover letter in 2024? The short answer is YES.

“Over 80% of hiring managers read a cover letter and 60% of applications require one as part of the application,” says career coach Madelyn Mackie . “Even hiring managers and recruiters who say they never read cover letters may find themselves drawn in by a particularly compelling letter.”

In fact, Jobscan analyzed nearly 1 million job applications and found that including a cover letter with your resume makes you  1.9 times more likely  to be invited for an interview compared to those who left out a cover letter.

What’s the biggest cover letter mistake?

The biggest mistake job seekers make when writing their cover letter is to focus only on themselves .

“It’s not about you,” says career coach Susan Schwartz . “It’s about what you can do for them. Talking to them about what they care about—not about what you want—is what’s going to make them want to read your letter. And to hire you!”

According to Schwartz, this is the best way to write a cover letter:

Paragraph 1. A single sentence (maximum two) stating the PROBLEM that the company faces. What is the issue/need/opportunity that this role will address?

Paragraph 2. what solution do you offer how are you the answer to their need again, keep it to a sentence or two., paragraph 3. explanation: what experience do you have that supports your assertion that you can help this paragraph can be 3-4 sentences, but keep it short., paragraph 4. call to action: suggest next steps. not “thank you” but let’s plan to discuss this next week..

Since hiring managers often spend less than 20 seconds on an application, your cover letter needs to grab their attention and get them to look at your resume. By highlighting how your experience matches the job, you make it easier for them to see you as a great fit for the role.

Now let’s examine each of these steps in more detail.

How to write a strong cover letter step-by-step

Now that you know the basics of what to include in your cover letter, let’s go through the process from start to finish to see how you can write a cover letter that will make you stand out from the rest of the candidates.

1. Do your research

Before writing your cover letter, research the company to understand its current challenges and goals. Visit the company website, read their latest news and press releases, and follow their social media channels.

Don’t skip this step! It’s crucial for writing a cover letter that truly resonates with a potential employer and sets you apart from other candidates.

After you’ve researched the company, carefully read the job description. Ask yourself the following questions:

• What specific problems or challenges is this role designed to address?
• How do my skills and experiences align with the job requirements?
• Am I a good fit for the role?
• What unique value can I bring to the company in this role?
• Are there any keywords or phrases that I should incorporate into my cover letter?

After researching the company and the role, you’re ready to start writing your cover letter.

2. Write your opening paragraphs

Many job seekers make the mistake of being too wordy in their cover letters. You’re not writing a novel. Use short words in short sentences. Remember, a hiring manager is going to quickly scan your application, so you need to get right to the point.

Here are some examples of how to start a cover letter:

Dear [Hiring Manager’s Name],

I’ve noticed that NexGen is working hard to stand out in a crowded digital market, and keeping your brand top-of-mind for customers can be tough.

That’s where I come in—I specialize in creating engaging content and smart SEO strategies that boost online presence and drive customer engagement.

I understand that Weissman is seeking to maintain its innovative edge in the dancewear industry while consistently meeting sales and margin targets.

I am confident that my experience and passion for design can help Weissman continue to create stunning, market-leading dancewear.

I understand that Timmons Company needs motivated individuals to manage sales territories and boost product visibility in retail grocery stores around Quincy, IL.

I am excited to bring my self-motivation and sales-oriented mindset to your team, ensuring your products not only maintain their shelf presence but also thrive.

3. Prove you can do the job

Now you need to provide evidence that you’re the right person for the job. The best way to do this is to highlight your relevant experience and achievements. Here are some things you should focus on:

• Specific Accomplishments : Share examples of your successes, such as increasing sales, leading projects, or improving processes.
• Relevant Skills : Highlight the skills that match the job requirements, like planning, organizing, technical proficiencies, or specific industry experience.
• Problem-Solving : Discuss times when you successfully tackled challenges, such as resolving issues, managing conflicts, or implementing solutions.
• Industry Knowledge : Demonstrate your understanding of the field and awareness of current trends and standards.
• Team Collaboration : Mention how you’ve effectively worked in teams, mentored others, or collaborated across departments.

Remember to keep it concise. Your letter isn’t meant to tell your whole story; it’s about making a compelling case that you understand the key aspects of the job.

Your goal is to leave the reader eager to learn more about you. Here are some examples:

“Over the past five years, I’ve led digital marketing campaigns that ramped up organic traffic by 40% and bumped up conversion rates by 25%. I’ve worked with diverse teams to create compelling content that resonates with audiences and used data analytics to refine strategies for maximum impact. My experience with social media management and email marketing also ensures a holistic approach to your digital marketing needs.”

“With over ten years in apparel design, specializing in activewear and dancewear, I have a proven track record of developing designs that resonate with customers and drive sales. My expertise includes conducting global trend research, selecting inspiring materials, and leading teams to transform creative concepts into market-ready products. I am proficient in Adobe Creative Suite and have experience with CLO3D, ensuring that my designs are both innovative and technically sound. My leadership skills have been honed by mentoring junior designers and managing cross-functional teams, fostering a collaborative and efficient design process.”

“With several years of experience in CPG retail sales and merchandising, I have successfully managed sales territories, maintained product placements, and executed promotional strategies. My ability to plan and organize, combined with proficiency in Microsoft Office and familiarity with iPads, positions me well to contribute effectively to your sales team. I am adept at thinking on my feet and delivering results in dynamic environments, ensuring that products are always tagged, rotated, and optimally displayed.”

4. Conclude with a call to action

When wrapping up your cover letter, it’s crucial to include a strong call to action in your closing paragraph. This isn’t just about expressing gratitude—it’s about setting the stage for the next steps in the hiring process.

Instead of a simple “thank you,” aim to propose a specific plan, such as scheduling a meeting or a call to discuss how you can contribute to the company.

Here are some examples of how to end a cover letter :

“Let’s discuss how I can help NexGen Creative Agency achieve its sales goals next week. Please let me know your availability for a meeting.”

“How about we chat next week about how I can help Weissman shine even brighter? Let me know when you’re free.”

“Let’s plan to discuss how my self-motivation and sales-oriented mindset can boost product visibility for Timmons Company next week. Please let me know your availability for a meeting.”

There is no need to add anything more. Time is valuable, so hiring managers won’t spend it on a cover letter that isn’t concise and to the point.

Expert tips for writing a cover letter

We’ve gone over the basics of how to write a good cover letter. Here are some expert tips for formatting and how to make your cover letter even better.

Format your contact information correctly

Before diving into the content of your cover letter, it’s important to format the contact details and header correctly. You’ll need to include your name, full address, phone number, and email address.

Here’s an example:

Personalize your greeting

To whom should you address your cover letter to? “For maximum impact, see if you can find the hiring manager or recruiter for the role, and send your letter to them,” says career coach Susan Schwarz . “Addressing your letter to a specific person will significantly increase the likelihood of someone reading it.”

Check the company’s website or LinkedIn profile to find the name of the hiring manager. However, if you can’t find a specific name, “Dear Hiring Manager” will suffice.

To end a cover letter, you can use “best regards” or “kind regards” followed by your full name.

Show your personality

While it’s important to maintain a professional tone in your cover letter, don’t be afraid to let your personality shine through. But remember, you don’t want to overdo it—keep it concise and relevant .

Here are some ways to show your personality in your cover letter:

• Briefly mention a specific project or experience you enjoyed.
• Highlight a distinctive skill or trait that sets you apart.
• Talk about how your values align with the company’s mission or culture.
• Describe a unique volunteer experience.

Emphasize your adaptability

According to LinkedIn , the top “skill of the moment” is adaptability . This means being open to new ideas, ready to pivot when needed, and always looking for ways to improve. In a world where the only constant is change, being adaptable can set you apart.

Here’s an example of how to incorporate adaptability into your cover letter:

“In my previous role as a CPG retail sales merchandiser, I consistently demonstrated my ability to adjust to changing market conditions, customer preferences, and sales strategies. This adaptability allowed me to increase sales by 25% in a highly competitive market.”

Show enthusiasm

Research shows that 40% of employers would not hire a candidate if they lacked enthusiasm. Remember, you’re much more attractive to employers when you’re on fire .

Here’s an example of how to show enthusiasm for the company you’re applying to:

“I’ve long admired Weissman’s commitment to the dance community and the artistry of your costumes. Your dedication to empowering performances and celebrating creativity is inspiring, and I’m excited about the opportunity to join your passionate team.”

Balance professionalism with friendliness

Try to strike a balance between a professional and friendly tone. Don’t use overly formal language, but make sure your writing is polished and error-free. Use humor sparingly, as it can be easily misinterpreted.

This approach helps you come across as both competent and personable, making you an ideal candidate.

Cover letter do’s and don’ts

• Do personalize . Address your cover letter to a specific person whenever possible.
• Do be concise . Keep your cover letter to one page.
• Do show enthusiasm . Mention specific reasons why you want to work there.
• Do include measurable accomplishments . These are achievements that can be quantified , such as increasing sales by a percentage.
• Do show your personality . Share brief anecdotes or unique experiences relevant to the job.
• Do be professional yet friendly . Avoid overly formal language.
• Do proofread your cover letter. A single mistake can damage your chances of getting an interview.
• Do include a call to action. Suggest scheduling a meeting or a call.
• Don’t be too formal . Strike a balance between professionalism and friendliness.
• Don’t overuse humor . Humor can be easily misinterpreted or come off as unprofessional.
• Don’t repeat your resume . Your cover letter should complement your resume, not repeat it.
• Don’t include irrelevant information. Focus only on what’s most relevant to the job you’re applying for.
• Don’t use clichés . Phrases like “I am a hard worker” or “I think outside the box” are overused and add little value.
• Don’t make excuses . Avoid explaining gaps in employment or other potential negatives.
• Don’t forget to tailor each letter . Customizing each cover letter will help it pass through Applicant Tracking Systems (ATS).

Cover letter examples

Here are a few cover letter examples that show how to highlight your skills, show your personality, and match your experiences with the job.

Cover letter example for someone with no work experience

Starting your career can be challenging, especially when you don’t have much experience to showcase. But don’t worry—a well-written cover letter can highlight your strengths and potential.

• Addresses the company’s needs : The letter begins by acknowledging the challenges the company faces, demonstrating an understanding of the industry and the company’s needs.
• Offers a solution : The candidate clearly states how they can provide value by offering a fresh perspective and innovative ideas.
• Highlights relevant experience : Even with limited work experience, the letter mentions a successful internship project that aligns with the job’s requirements.
• Shows enthusiasm and passion : The mention of a passion for sustainability and eagerness to contribute to the company’s efforts showcases the candidate’s genuine interest.
• Proposes next steps : The call to action is clear and professional, suggesting a meeting to discuss how the candidate can contribute, which shows initiative and confidence.

Cover letter example for someone changing careers

Changing careers can be a bold and exciting move, especially when you have a strong foundation of transferable skills. The following example of a cover letter demonstrates how to effectively highlight your previous experience and enthusiasm for a new industry.

• Engaging opening : Starts with a bold question that captures attention and sets the tone for the rest of the letter.
• Clear value proposition : Quickly establishes how the candidate’s project management skills can benefit the finance industry.
• Relevant experience : Highlights a specific project that showcases the candidate’s ability to improve efficiency and manage complex tasks.
• Expresses enthusiasm : Shows genuine excitement about the career change and the specific company.
• Call to action : Concludes with a clear and confident call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Cover letter example for someone re-entering the workforce

Re-entering the workforce after a significant break can be challenging, but it’s also an opportunity to showcase your resilience and the valuable skills you’ve developed during your time away.

The following cover letter example demonstrates how to effectively address employment gaps while highlighting your strengths and enthusiasm for the role.

• Strong opening statement : The cover letter begins with a compelling statement about the importance of adaptability and innovation, setting a positive and forward-thinking tone.
• Addresses employment gap : It acknowledges the employment gap upfront, providing context without dwelling on it, which demonstrates honesty and transparency.
• Highlights relevant experience : The letter emphasizes past accomplishments and specific projects, showcasing the candidate’s skills and ability to deliver results.
• Shows enthusiasm for the role : The candidate expresses excitement about re-entering the workforce and aligns their values with the company’s mission.
• Proposes next steps : It ends with a clear call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Generate a perfectly crafted cover letter in seconds

If you’re still having trouble writing your cover letter, try Jobscan’s AI cover letter generator . It analyzes both your resume and the job ad to create a completely original cover letter customized for the job you’re applying for.

To learn more about how the cover letter generator works, watch this brief video:

You can try Jobscan’s cover letter generator for free below:

Key takeaways

Follow these key takeaways to write a compelling cover letter that sets you apart from other candidates and opens doors to new career opportunities.

• Write with the employer’s needs in mind. Explain how you can address their specific challenges and contribute to their goals.
• Keep it brief . Use short sentences and paragraphs to make it easy for hiring managers to scan quickly.
• Address your letter to a specific person . If you can’t find a name, “Dear Hiring Manager” will suffice.
• Showcase your relevant experience. Use specific examples to demonstrate your abilities.
• Inject your personality. Share brief anecdotes or unique experiences relevant to the job.
• End with a strong call to action . Suggest a meeting or a call to discuss how you can contribute to the company’s success.
• Proofread your letter. A single error can torpedo your chances at getting an interview.
• Show enthusiasm. Showing excitement and a willingness to learn can make you a more attractive candidate.

A cover letter should be one page long, consisting of three to four paragraphs. The total word count should be around 250-400 words.

When you don’t have a specific name, you can use “Dear Hiring Manager.” Avoid using “To Whom It May Concern,” as it is considered old-fashioned.

When emailing a cover letter, use a clear subject line like “Application for Content Developer – [Your Name].” Paste your cover letter into the email body. Attach your resume.

Yes, a cover letter is necessary because good first impressions are important. By highlighting your qualifications and showing enthusiasm for the role, you can gain an advantage over someone who doesn’t send one.

Employers look for personalization in a cover letter, showing that it’s tailored to the specific job and company. Highlight relevant experience and skills that match the job requirements. Include specific achievements that demonstrate your capabilities and contributions.

Yes. Providing specific examples of your achievements helps demonstrate your skills and qualifications, making your application more compelling to employers.

A cover letter starts with your contact information, first and last name, the date, and the employer’s details. Begin with an introduction about your suitability for the role. Include a brief section highlighting relevant experience and skills with examples. Conclude by asking for an interview.

The primary goals of a simple cover letter are to make a good impression, get someone to read your resume, and offer you a job interview. It also shows you have good communication skills, which are highly valuable in today’s workforce.

The opening sentence should state the problem the company faces or pose a thought-provoking question to grab the hiring manager’s attention.

Robert Henderson, CPRW, is a career advice writer and a resume expert at Jobscan.

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Ideal Cover Letter Length: How Long Should A Cover Letter Be?

In This Guide:

How long should a cover letter be, example of one-page cover letter, how to achieve the ideal cover letter length, how to make the most of your cover letter word length and arrangement.

At last, you found the job of your dreams!

The hours of scrolling through websites before bed has finally paid off.

It’s right there on the screen of your phone, just one cover letter away.

You immediately start thinking about all the things you can list in your letter.

Past job experiences, internships, soft and hard skills…

At one point, you notice the short cover letter has turned into a 3-page novel.

Is it too much?

How long is a cover letter?

And how long is too long when you’re writing about yourself and your achievements?

Can a cover letter be too short, resulting in everyone collectively laughing at your lack of imagination and experience?

Stop. Take a moment to breathe.

If you’re researching how long should a cover letter be, you’re already on the right path.

We will answer all your questions and more so that you can create a memorable cover letter that will impress the recruiters and land you the job of your dreams.

And if you need some inspiration, take a look at some cover letter examples .

Be a first-hand witness to how people just like you have found the balance between length and structure to build a cover letter that becomes the center of attention.

Upload & Check Your Resume

Drop your resume here or choose a file . PDF & DOCX only. Max 2MB file size.

The average length of a cover letter is half a page. The content should contain no more than 4 paragraphs . The first one being an introduction about yourself and how you found the position; the second (or second and third) – more about your experience, why you’re a suitable candidate; and the last one an ending with a summary of the info and a call to action.

Here is an example of a successful one-page cover letter with 4 paragraphs.

Now that you know what your end goal should be regarding the length of your cover letter let’s dive into the logistics of reaching that goal.

This includes the structure, the recommended information that should be in it, and some writing and editing tips.

By the end of this article, you will know how to construct a successful cover letter that will increase your chances of getting to your dream position.

And if you’re still wondering why you need one, check out our article on  the purpose of a cover letter in an application.

Focus on your relevant skills and achievements

We know you are probably a very skilled individual with a long list of accomplishments.

However, most companies only care about the ones relevant to the job.

Job recruiters go through so many applications a day that the moment they see pieces of information that are not related to what they are searching for, your resume and cover letter are headed to the bin.

If you’re applying for a chef in a restaurant, there is no need to explain how you won a science fair in high school with a DIY solar system.

Listing unnecessary information shows that you did not care enough to do the proper research about the type of employee this business needs.

Include four or fewer paragraphs in your cover letter body

We already mentioned briefly what those paragraphs should contain, so let’s go a bit more detailed.

Paragraph 1 – Introduction

Undoubtedly the most important part – the one you will use to win the recruiters over and invite them to learn more about you.

Start by introducing yourself and how you found out about the position, followed by what motivated you to apply for it. Use this part to showcase your knowledge about the company.

You know exactly what they are looking for and, big surprise, you’re the one that can give it all. If there are any specific things you really like about this business, now is the time to list them.

Paragraph 2 and 3 – Body

Now, this is your time to truly shine. Use this part to list all your achievements, skills, and qualifications that are directly related to the job position.

Use specific examples. “I have many years of experience working with wild cats.” is good, but it can be even more precise. “I have worked as a wild cats rehabilitator in the Oregon Zoo in Portland for 6 years.”

If you’re applying for an HR specialist, pay special attention to your organizational abilities and soft skills. If it’s a more technical and precise position, give examples.

“By transforming business goals into measurable indicators with conversion rate optimization in mind, I can help clients gather and analyze user interactions in a visually appealing way that they can access anytime, anywhere.“

Show the recruiters everything they will gain by hiring you. Cover letters are usually all about how the business will benefit from you, not the other way around.

In case you don’t have enough experience in the field you’re aiming for, highlight your motivations, extra courses you’ve taken, and how you want to develop in the future.

Paragraph 4 – Ending

And now it’s time for the big finale. Thank the hiring managers for their time and undivided attention, provide them with extra contact information and finish up with a call to action.

Let them know when you’re available for a callback, what is the best way to reach you, and that if they have any further questions, you will be at their disposal every day.

You can include one last sentence about how excited you are applying for this position, without sounding too needy, of course.

Write short and direct sentences

The way you express yourself is important. Prolonged and heavy sentences will put anyone off from what they’re reading.

Of course, that doesn’t mean you should write the whole cover letter in simple sentences, as they can sound quite robotic.

But there needs to be a pleasant flow to your writing. The reader should not struggle with understanding your cover letter.

So here are a few tips that will help you write short, concise sentences that are straight to the point and don’t sound like they’ve been written by a bot.

• No “fluff words” – These include words such as “really”, “actually”, “totally”, etc. The main rule is – If you can remove it and the sentence doesn’t lose its meaning, then remove it.
• Use active voice – The usage of passive voice prolongs the sentence with unnecessary clunky words that bear no meaning.
• Get rid of redundant words – “In order to” can be just “to”, “in close proximity” can be “close”. No need to overcomplicate your sentences just to appear smarter.

Here is an example of transforming a long sentence into a short one.

“I truly believe that all of my skills will be of great use to your company should you decide to hire me.”

“If I am hired, my skills will prove to be useful for your company.“

Leave some information to be revealed later at the interview

Outline the most important info but don’t go into too much detail. You want to intrigue the recruiters enough that they invite you for an interview.

You don’t want to leave the impression that they’ve learned everything about you in the span of two short paragraphs, right?

Use a professional cover letter format

The content of your cover letter is the second thing HR managers will see. The first ones are the layout and design.

Our years of experience have shown that candidates that use a professional format for their cover letters have a better success rate when applying for interviews.

Use a readable and plain font, for example, Times New Roman, Arial, Verdana, or Calibri. The size should be no more than 13 point and no less than 11 point. Make it too small, and it’s illegible, make it too big and it looks like you’re trying to fill up space.

Except for the three paragraphs we already talked about, every cover letter should contain the following elements – a heading, a greeting , and a signature at the end.

Leave space between the paragraphs to make the text easy to read and scan, and align the text to the left.

Make sure it doesn’t look cluttered and messy.

Before you start writing, check if there are any specific requirements posted by the recruiters regarding your cover letter. Some companies will tell you exactly what they want for length and content.

Don’t tell too many stories. Giving examples is great but don’t go overboard.

Can my cover letter be 2 pages?

If you’re wondering about a 2-page resume, ask yourself, why do you need it to be so long?  Most of the information should be on your resume, the cover letter is just an add-on.

You’re not telling your life story, you’re simply listing all the relevant experience and skills you have so you can get invited to an interview. You will have more chances to market yourself once you get there.

Unless it’s for a pretty high-end position, such as a heart surgeon, professor ina university, or a science researcher, you should be able to fit everything in half a page.

How many words should a cover letter be?

Since we already established that the average length for a cover letter is two-thirds of a page, maximum, how many words is that?

Well, if you don’t have any specific instructions from the employer, keep it between 250 and 400, ideally 300. If you’re using a 12 point font and you’ve written your 3 paragraphs, that’s the usual word count at the end.

In any case, the average word count should be a guideline, not your main focus.

What about academic cover letter length?

The cover letter for an academic position is one of those rare cases where you can exceed the one-page maximum. In

It usually needs to include all sorts of important information such as teaching, research, departmental service, published papers, relevant accolades, and anything else that might be required for the position.

How long should my intern cover letter be?

A cover letter for an internship  should follow the same guidelines as the typical cover letter. Between 200 and 400 words is ideal.

It could be shorter, as well. If you’re applying for an internship, chances are you don’t have a lot of experience resulting in fewer things you can include in your cover letter.

• Focus less on how long does a cover letter need to be and more on what is required from the company you’re applying to;
• Always research for specific instructions from the hiring managers regarding cover letter length and other requirements;
• Unless you’re applying for an academic position or another one that demands a longer letter, don’t go over one page;
• The format of the cover letter should be professional and clean. The goal is to make your text easy to scan and understand. You can use Enhancv’s Content Analyzer  to check everything.
• Write simply and use short sentences;
• Tailor your letter to the position you’re applying for. Make it personal and show that you care.

What are your experiences with writing cover letters? Have you ever written a cover letter longer than one page?

Tell us in the comments below and if you found this article useful, make sure to share it with anyone who might need it.

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Cover Letter Spacing Guidelines

Cover Letting Spacing Overview

• Using Letter Samples and Templates
• Review Sample Formatted Cover Letters

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Technology has made it easier than ever to apply to jobs. But there’s one part of the process that’s hard to automate: cover letters.

Maybe that’s why so few candidates write them. Only 42% of applicants say that they submit this crucial document when they apply for a job. However, most hiring managers still want to see cover letters from job applicants. Even if they didn’t, it would be a shame to miss out on the opportunity to sing your praises to decision-makers. Write a thoughtful, professional cover letter, and you’ll stand out from the competition before you’ve even spoken with the hiring team.

If it’s been a while since you’ve written a cover letter—or any formal business correspondence—you might feel a little intimidated. Even the  formatting requirements  can feel confusing when you’re rusty.

The good news is that there’s a clear formula for organizing your cover letter. These cover letter spacing guidelines will help you compose a message that makes the best possible impression.

The format of a letter refers to the way the letter is arranged on the page. The format includes spacing, indentation, margins, and more.

When you're writing a cover letter, the spacing is important regardless of what form your letter is in. An email cover letter needs to be as properly formatted as a typed cover letter.

Read below for cover letter spacing and general formatting guidelines for both typed and email cover letters. Two sample cover letters, one for a typed letter and one for an email letter, are included.

• Format an email cover letter just like a traditional business letter, with spaces in between each paragraph and your signature.
• Align your cover letter to the left.
• Single-space the paragraphs in your cover letter or email message.
• When you're sending a typed letter, include a handwritten signature and a typed signature underneath it.
• When you're sending an email message, follow your signature with your contact information. If you have a formatted email signature, use this to close your message.

Your cover letter should be one page or less. Use a 10- or 12-point font that is easy to read, such as Times New Roman, Calibri, or Arial.

How to Use Letter Samples and Templates

Cover letter examples and templates  can help you visualize the layout of your letter. They also show you what elements you need to include, such as introductions and body paragraphs.

Along with helping with your layout, letter samples and templates can help you see what kind of content you should include in your document, such as a brief explanation of a layoff.

You should use a template or an example as a starting point for your letter. However, you should always personalize and customize your cover letter, so it reflects your skills and abilities, and the jobs you are applying for.

Remember that hiring managers want candidates who are passionate about this particular job, not just any job. Use your cover letter as a sales document to persuade the hiring team that you’re the right person for the job.

Review Sample Cover Letters

Here's an example of a properly spaced and formatted printed cover letter, as well as a sample email message.

Sample Spacing for a Printed Document

Your Name Your Street Address Your City, State Zip Code Your Phone Number Your Email Address

Dear Hiring Manager:

First Paragraph: The first paragraph of your letter should include information on why you are writing. Mention the position you are applying for.

Middle Paragraphs: The next paragraphs of your cover letter should describe what you have to offer the employer. Make strong connections between your abilities and their needs. Use several shorter paragraphs or bullets rather than one large block of text. Keep the paragraphs single-spaced but leave a space between each paragraph.

Final Paragraph: Conclude your cover letter by thanking the employer for considering you for the position.

Signature: Sincerely,

Signature (Handwritten)

Signature (Typed)

Sample Spacing for an Email Message

Subject: Your Name - Sample Position Application

Middle Paragraphs: The next section of your cover letter should describe what you have to offer the employer. Provide details on your qualifications for the job. Keep the paragraphs single-spaced but leave a space between each paragraph.

Final Paragraph: Conclude your cover letter by thanking the hiring manager for considering you for the job.

Signature: Include your contact information in your signature at the bottom of your email message.

Best Regards,

____________

FirstName LastName Email Address Phone LinkedIn Profile (Optional)

Jobvite. “ Job Seeker Nation Survey 2017 ,” Page 19. Accessed June 15, 2021.

Nancy M. Schullery, Linda Ickes, and Stephen E. Schullery. “ Employer Preferences for Résumés and Cover Letters ,” Business and Professional Communication Quarterly . Accessed June 15, 2021.

Parts of a Cover Letter: A Detailed Breakdown of 6 Must-Have Sections

3 takeaways

• Learn each part of a cover letter and proper cover letter structure
• Discover how to correctly write each section of your cover letter 
• The best method for generating personalized cover letters in seconds with the Teal AI Resume Builder

When you’re job searching, writing a cover letter can be one of the most discouraging tasks on the list. After all, you’ve already bookmarked the job you want, researched the company, and tailored the perfect resume to match the job description. 

And now, you need to find the time (and energy) to fit all that information into a single-page cover letter.

But by knowing all the parts of a cover letter, along with how to write them, you’ll have a massive head start in the application process. 

What are the parts of a cover letter?

Before you get started creating your cover letter sections, it's important to know the main parts of a professional cover letter. Here they are in order:

• Salutation (or greeting)
• Opening paragraph
• Closing paragraph

Struggling to land interviews with your current resume and cover letter? Get started with Teal’s AI Resume Builder today.

Just like there are resume sections , cover letters have sections, too.  So, first things first: should a cover letter have a header? Absolutely. 

More than just a list of ways to reach you, the header of your cover letter is your first branding opportunity. It should mirror the header of your resume to frame your application as a polished and cohesive package. 

This symmetry isn't just visually appealing; it shows a deliberate and meticulous approach to your job application.

But what should be on a cover letter header?

The key elements of a cover letter header include your:

• Email address
• LinkedIn URL (Optional)
• Phone number

Here’s an example: 

Consider adding a link to your professional online profile, like LinkedIn, especially if you’re applying for a remote job. 

Note: Even if you’re sending an email cover letter , you should attach your letter as a PDF. First, it’s just easier to format. Second, it helps the hiring manager print or share this document with other decision-makers. 

Following the date, you’ll want to add the:

• Name of the hiring manager 
• The company you’re applying to 

Here’s what this looks like: 

2. Salutation

When you’re on the hunt for a new job, first impressions matter. This is what makes the cover letter salutation so important.

This is where writing a personalized cover letter begins and where you demonstrate your interest and effort in connecting with the company on a human level. Directly addressing the hiring manager is highly recommended when you know their name. It signals respect, shows that you've done your homework, and positions you as a candidate who values personal engagement.

Why not just start your cover letter as “To whom it may concern”? 

Because in today's job market, where a lot of applications flood an inbox, a personalized greeting helps you stand out. It sets a tone of attentiveness and immediately tells the hiring manager that you pay attention to detail. 

Even this little gesture can transform a generic cover letter from a one-size-fits-all document into a tailored conversation starter that resonates with the person responsible for filling the role.

How to find the hiring manager's name

Finding the hiring manager’s name may seem difficult, but it’s often simpler than you think. 

Here are some strategies to uncover this key piece of information:

• LinkedIn : The professional network is your first port of call. Search for the company and sift through employee listings, focusing on those with titles like “Hiring Manager,” “Recruitment Officer,” or specific department heads if you’re applying for a specialized position.
• Company website : Sometimes, the information is hidden in plain sight on the company’s ‘Team’ or ‘About Us’ page. Larger companies might list their staff, job titles, and contact information.
• Calling in : A direct approach can be the most effective. Call the company’s front desk or HR department. Be polite, introduce yourself, and explain that you wish to address your cover letter appropriately. Most will be happy to help.
• Networking outreach : Rely on your network. Ask colleagues or mentors if they know who the hiring manager might be for the position you're eyeing. A mutual connection can often provide you with the name you need.
• Social media scan : Companies often post about their team and new hires on platforms like LinkedIn, Twitter, or Instagram. A quick search might yield the right name.

If you can’t find the hiring manager's name despite your best efforts, opt for a polite and general salutation like “Dear hiring manager” or “Dear hiring team” over the impersonal “To whom it may concern.” 

This retains a level of personalization and respect for the team's collaborative hiring effort. It also sets you apart from the many others who simply wrote: “to whom it may concern.”

Write the elements of a cover letter with Teal's AI

Before you start writing the main parts of your cover letter, consider using Teal instead.

Teal’s cover letter generator pulls from the information you added to a specific resume (also extracting the main keywords and details from the job posting you’re applying to) to align your content. Then, in just a click, you’ll have a great cover letter written before your eyes.

3. Opening paragraph

The opening paragraph of your cover letter is your chance to captivate the reader's interest and set the stage for your narrative. 

When it comes to your cover letter format , this section should include a succinct introduction of who you are, a brief mention of the position you’re applying for, and a compelling reason why the role aligns perfectly with your skills and career aspirations. 

How to grab your reader’s attention in the opening paragraph

To make your entrance memorable, the opening paragraph must do more than introduce – it must intrigue. Here’s how to ensure it does that:

• Start with a bang : Lead with a strong statement or a striking fact about your career achievements. Alternatively, a concise, bold expression of your enthusiasm for the company can be just as effective.
• Show, don't tell : Use a mini anecdote or a powerful example from your experience that reflects your capabilities and mirrors the values or needs of the company.
• Tailor your tone : Match the tone of your writing to the culture of the company. A startup might appreciate a more casual and innovative opener, while a traditional firm might respect a formal and straightforward approach.
• Add some flair : Add a touch of your personality without overshadowing your professionalism. Make sure it’s a blend that conveys your unique professional identity.
• Research results : Mention something recent about the company that impressed you, showing you’re up-to-date and genuinely interested in what they do.
• Give the why and the what : Clearly articulate why you’re excited about the role and what you bring to the table – this is your unique value proposition.

Example of cover letter content for an opening paragraph

“Imagine a marketing strategy so engaging that it doesn't just capture attention but creates a movement. That's been the hallmark of my approach as a Marketing Manager for the past decade, where I've increased brand engagement by an average of 65% year-over-year. Inspired by [Company Name]'s recent groundbreaking campaign on sustainability—a subject close to my heart since I was just a kid—I am eager to bring my expertise in crafting compelling narratives to the role of Head of Marketing.”

You can find more cover letter samples in these marketing manager cover letter examples .

What makes this a strong opening:

• Engages with storytelling: The opening verb is “Imagine,” which is much more engaging than something more traditional, like “My name is…”
• Quantifiable achievements: It includes a specific, measurable achievement (increasing brand engagement by 65% year-over-year), which adds credibility to the applicant’s claims and showcases a track record of success.
• Personal connection: There’s a personal touch with the mention of a lifelong passion for sustainability, making the applicant’s interest in the company feel genuine and deeply rooted.
• Alignment with company values: The reference to the company’s campaign on sustainability suggests that the applicant has done their research and shares the company’s values, implying a natural cultural fit.
• Focus on contribution: By stating a desire to bring expertise in crafting compelling narratives, the applicant immediately addresses how they can contribute to the company’s success rather than just what they wish to gain from the position.

If you can get all of those qualities to shine through in your cover letter, you’ll be more likely to get the reader over to the body of your cover letter. 

Your cover letter body is the meat of your message. It's where you dive into your professional journey, aligning your skills and experiences with the needs of the job at hand. 

This part should be structured in a clear and compelling manner, usually composed of one to three paragraphs, each serving a distinct purpose. 

The first paragraph should connect your past successes to the potential future contributions you'll make to the company. Subsequent paragraphs , like the second or third paragraph , can be used to go further into your relevant skills, experiences, and achievements while also reflecting your knowledge of the company’s goals and challenges.

How to showcase relevant skills and experiences

Here’s how to write a cover letter body that resonates with hiring managers:

• Customize and contextualize : Tailor each example of your experience to mirror the job description. It’s about relevance—show the reader why and how your background prepares you for the specific role.
• Quantify your impact : Use numbers and metrics to give weight to your achievements. Whether it’s increasing sales by a certain percentage or reducing costs through innovative solutions, numbers speak louder than words .
• Problem, action, result (PAR) method : For each skill or experience you share, present the problem you encountered, the action you took, and the result of your efforts. This method illustrates your thought process and problem-solving skills.
• Align with the company's vision : Show that you’ve done your homework by relating your experience to the company's current projects or goals. This demonstrates not just alignment but also initiative and forward-thinking.
• Storytelling with substance : Craft your experiences into a narrative that’s engaging. Your goal is to lead the reader on a journey that showcases growth, impact, and relevance to the role.
• Be concise, be clear : Avoid jargon and overly complex language. The body of your cover letter should be easy to read and understand, ensuring that your points are made without confusion.

Example of what should be in a cover letter body

During my tenure with XYZ Corp, a pioneer in eco-friendly packaging, I spearheaded a transition that faced significant initial resistance both internally and from our customer base. The challenge was formidable: to reframe the public's perception of sustainable packaging from a costly alternative to a savvy, consumer-driven choice. My strategy was to launch an educational campaign that highlighted not just the environmental impact but also the long-term economic benefits. This initiative not only garnered a 120% increase in consumer engagement but also positioned XYZ Corp as a thought leader in the market. In my most recent project, I led a cross-functional team to address a 15% slump in market share due to increased competition. By instituting a thorough competitor analysis and customer feedback loop, we identified key areas where our messaging fell flat. I orchestrated a brand revitalization campaign focused on our core strengths, infused with customer success stories. The result was a 25% market share rebound within the first quarter post-campaign. In each role, I've aligned my actions not only with the company's immediate goals but with a visionary outlook. For instance, anticipating the rise of AI in marketing, I initiated a successful pilot program at XYZ Corp that utilized machine learning to personalize customer interactions, leading to a 30% uptick in customer retention rates.

But remember, not every cover letter will focus on the same information. You’ll need to craft your cover letter according to the specific job you’re applying to. 

While this level of personalization may seem tedious, it’s absolutely necessary. 

5. Closing paragraph

One of the last main parts of a professional cover letter , the closing paragraph, isn’t just a summary but a strategic push to get you into the interview room. This part should reiterate your interest in the position, succinctly summarize why you’re the right fit, and express your enthusiasm about the potential to contribute to the company. 

It's also the place to include a call to action, such as expressing your desire to discuss your application in more detail in a personal interview.

How to end the cover letter on a strong note

• Reaffirm your value : Concisely restate how your skills and experiences align with the job and can benefit the company.
• Personal touch : Express genuine enthusiasm and confidence in your ability to perform the role. Let them feel your eagerness and readiness to take on the challenges it presents.
• Call to action : Encourage the hiring manager to take the next step. You can say you look forward to the opportunity to discuss how you can contribute to their team or that you're eager to provide further details on how you can help achieve their goals.

Closing paragraph example in a cover letter

I am excited to contribute to [Company Name]'s innovative marketing efforts. My skill set aligns seamlessly with the objectives of the Head of Marketing position. I am eager to apply my expertise in strategic planning and digital engagement to drive impactful campaigns that resonate with your brand's vision, and I look forward to discussing how my experience and insights can support your company's success. Thank you for considering my application, and I am hopeful for the opportunity to discuss collaboration in person.

If you're looking for more inspiration, check out this comprehensive database of 1300+ cover letter examples .

6. Sign-off

A professional sign-off sets the tone for how your cover letter is received. It's the equivalent of the final handshake after a successful meeting—it should convey respect and formality. 

Here's how you can ensure your sign-off strengthens your application:

• Choose the right closing : "Sincerely," "Best regards," and "Kind regards" are safe and professional options. If the company culture is more casual, "Best" or "Warm regards" may be suitable.
• Include your full name : Your sign-off should always include your full name to ensure clarity and formality. If you've established a personal connection with the hiring manager, adding a handwritten signature above your typed name can add a personal touch.
• Professional contact details : Beneath your name, include your professional contact details, such as your phone number and email address, and LinkedIn profile URL to facilitate easy follow-up.

The best way to write a cover letter 

Again, if writing a cover letter is your least favorite part of the job application, you’re not alone. It can be difficult to take all the bullet-point information from a resume and turn that into a single page of compelling and persuasive text. 

From getting the cover letter format just right to writing the actual information, it’s not an easy task. 

That’s why, with a tool like Teal’s cover letter generator , there’s simply no excuse for not having a personalized cover letter with each application. 

Simply build your resume, and with the click of a button, you can have a polished and personalized cover letter in seconds. 

Sign up for Teal today to give it a try!

Frequently Asked Questions

How long should each section of a cover letter be to maintain the reader's interest, can i include bullet points in the body of my cover letter to highlight my achievements, is it necessary to address the cover letter to a specific person, and what if i can't find a name.

Nathan Thompson

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Republicans start attacking Walz by going after his military record

Donald Trump’s presidential campaign is homing in on what advisers see as a potential liability for Minnesota Gov. Tim Walz : his departure from the Army National Guard two decades ago.

Walz, introduced Tuesday as Vice President Kamala Harris’ running mate, ended his 24-year military career to run for public office in 2005 — several months before the unit he led deployed to Iraq. 

Walz officially retired from the Minnesota National Guard in May 2005. His unit was alerted about a deployment to Iraq in July, and the unit deployed there in October. Walz filed to run for Congress in January 2005 with paperwork that was certified by the Federal Election Commission the next month.

“When Tim Walz was asked by his country to go to Iraq, do you know what he did? He dropped out of the Army and allowed his unit to go without him — a fact that he’s been criticized for aggressively by a lot of the people that he served with,” Sen. JD Vance , R-Ohio, Trump’s running mate and a Marine veteran who served in Iraq, said Wednesday at a news conference in Michigan. 

“I think it’s shameful to prepare your unit to go to Iraq, to make a promise that you’re going to follow through, and then to drop out right before you actually have to go,” Vance added.

The strategy, which Trump amplified Wednesday by calling Walz a “DISGRACE” on Truth Social, is a throwback to 2004, when Republicans attacked Democratic presidential nominee John Kerry’s record as a Navy officer in Vietnam. Chris LaCivita — who was a consultant to the Swift Boat Veterans for Truth group that helped sink Kerry’s bid — is a senior adviser to Trump’s campaign and has signaled an eagerness to reopen the playbook on Walz.

“And when his men needed him the most … as they headed into the Crucible that is combat … he deserted them … left them,” LaCivita posted Tuesday on X , shortly after Harris selected Walz to join her on the Democratic ticket. “Why? So he could run for Congress.”

In introducing Walz, 60, to a wider audience beyond Minnesota, the Harris campaign has emphasized his military record, as well as his experience as a football coach . Campaign officials frame his decision to leave the National Guard and pursue a career in politics as a path that offered him new and meaningful opportunities to help service members and veterans.

“After 24 years of military service, Governor Walz retired in 2005 and ran for Congress, where he chaired Veterans Affairs and was a tireless advocate for our men and women in uniform — and as Vice President he will continue to be a relentless champion for our veterans and military families,” Harris campaign spokesperson Lauren Hitt said in a statement.

Walz has faced such attacks before, including in his re-election campaign in 2022, when his GOP opponent questioned his decision to leave the service in 2005. Walz’s campaign responded with a letter signed by 50 veterans praising his record and leadership.

“Governor Walz secured additional funding for new veterans homes,” read the letter, a copy of which the Harris campaign shared Wednesday with NBC News. “In his first term, Minnesota was one of just seven states initially selected by the U.S. Department of Veterans Affairs to participate in the ‘Governor’s Challenge’ to eliminate veteran deaths by suicide.”

Erick Erickson, a prominent conservative commentator, drew attention Tuesday to a paid letter to the editor that scrutinized Walz’s service and was published by the West Central Tribune newspaper of Willmar, Minnesota, in 2018, days before he won his first term as governor. Erickson also called for a return of the Swift Boat Veterans for Truth, prompting LaCivita’s initial social media post. Other posts followed.

“He deserted his men and quit before they went to combat,” LaCivita wrote of Walz in response to a complimentary post from Alyssa Farah Griffin, a co-host of the daytime talk show “The View” and a former Trump White House aide who has since denounced Trump.

LaCivita’s previous work with Swift Boat Veterans for Truth stands as one of the most aggressive and potentially consequential political attacks of the modern era. 

Kerry — who was awarded a Silver Star, a Bronze Star and, for wounds sustained in battle, three Purple Heart medals — had drawn the ire of many veterans for his advocacy against the war after he returned home. And as he sought the presidency in 2004, Swift Boat Veterans for Truth ran ads accusing him of lying about his service on 50-foot aluminum crafts that ran dangerous missions in the Mekong Delta waterways of South Vietnam. Some of the veterans featured in the ads said he had won awards under false premises.

Sen. John McCain, R-Ariz., who spent years as a prisoner of war in Vietnam before becoming friends with Kerry in the Senate, criticized the ads and noted that the veterans making claims against Kerry did not serve on his boat . Some of those who did supported Kerry’s accounts . The allegations, which Kerry did not immediately counter, muddied the picture he presented of himself as a war hero — which appeared to be the group’s aim from a political perspective. Swift Boat Veterans for Truth may not have proved its case, but it sowed doubt about a perceived strength of Kerry’s — his war service — and about his credibility.

FactCheck.org concluded after exhaustive research that “at this point, 35 years later and half a world away, we see no way to resolve which of these versions of reality is closer to the truth.” Kerry lost to President George W. Bush.

Walz joined the National Guard in 1981, just after his 17th birthday. After he transferred from the Nebraska National Guard in 1996, he served in the Minnesota National Guard’s 1st Battalion, 125th Field Artillery, said Army Lt. Col. Kristen Augé, the Minnesota Guard’s public affairs officer. Walz, Augé added, “culminated his career serving as the command sergeant major for the battalion” and “retired as a master sergeant in 2005 for benefit purposes because he did not complete additional coursework at the U.S. Army Sergeants Major Academy.”

During Walz’s nearly quarter-century of service, he was part of flood fights, responded to tornadoes and spent months on active duty in Italy, according to the Harris campaign. Walz “was deployed to Italy in 2003 to protect against potential threats in Europe while active military forces were deployed to Iraq and Afghanistan,” the Minneapolis Star Tribune reported in 2022 , attributing the information to Walz in an article about the scrutiny of his military service.

Walz and Vance are the first veterans on a national ticket for either major party since McCain was the GOP presidential nominee in 2008. Vance, 40, briefly chronicled his experiences in Iraq in his 2016 memoir, “Hillbilly Elegy,” recalling his work as a public affairs Marine.

“Sometimes I’d escort civilian press, but generally I’d take photos or write short stories about individual marines or their work,” he wrote. “Early in my deployment, I attached to a civil affairs unit to do community outreach. Civil affairs missions were typically considered more dangerous, as a small number of marines would venture into unprotected Iraqi territory to meet with locals.”

In a post Tuesday on X that highlighted Walz’s hunting and military background, the Harris campaign shared undated video that featured him talking about gun control.

“We can make sure that those weapons of war, that I carried in war, is the only place where those weapons are at,” Walz says in the brief clip.

Vance alluded to the video at campaign stops Wednesday, accusing Walz of misrepresenting his military service and asserting that he never spent time in a combat zone. 

“Well, I wonder, Tim Walz, when were you ever in war? What was this weapon that you carried into war, given that you abandoned your unit right before they went to Iraq?” Vance asked at an event near Detroit. “What bothers me about Tim Walz is this stolen valor garbage. Do not pretend to be something that you’re not. ... I’d be ashamed if I was him and I lied about my military service like he did.”

Later, arriving for an event in Eau Claire, Wisconsin, Vance told reporters that he had “served in a combat zone” and “never said that I saw a firefight myself, but I’ve always told the truth about my Marine Corps service.” 

Trump spokesperson Karoline Leavitt also alluded to the video in a statement, telegraphing the campaign’s intentions to keep pressing on Walz’s military record.

“Tim Walz is a fraud who wants to ban firearms like the ones he claimed to carry in war — except Tim Walz never deployed to a combat zone and lied about his record of service in the National Guard,” Leavitt said. “If Walz won’t tell voters the truth, we will: just like Kamala Harris, Tim Walz is a dangerously liberal extremist, and the Harris-Walz California dream is every American’s nightmare.”

Asked about the video, a Harris campaign spokesperson did not deny that Walz had embellished when he spoke of carrying weapons in war.

“In his 24 years of service, the Governor carried, fired and trained others to use weapons of war innumerable times,” the spokesperson said. “Governor Walz would never insult or undermine any American’s service to this country — in fact, he thanks Senator Vance for putting his life on the line for our country. It’s the American way.”

Henry J. Gomez is a senior national political reporter for NBC News

Adam Edelman is a politics reporter for NBC News.

Jonathan Allen is a senior national politics reporter for NBC News.

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Black and other minority farmers are getting $2 billion from USDA after years of discrimination

FILE - Farmer John Boyd Jr., poses for a portrait during a break from bailing hay at his farm in Boydton, Va., Thursday, May 27, 2021. (AP Photo/Steve Helber, File)

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COLUMBIA, Mo. (AP) — The Biden administration has doled out more than $2 billion in direct payments for Black and other minority farmers discriminated against by the U.S. Department of Agriculture, the president announced Wednesday.

More than 23,000 farmers were approved for payments ranging from $10,000 to $500,000, according to the USDA. Another 20,000 who planned to start a farm but did not receive a USDA loan received between $3,500 and $6,000.

Most payments went to farmers in Mississippi and Alabama.

USDA Secretary Tom Vilsack told reporters that the aid “is not compensation for anyone’s loss or the pain endured, but it is an acknowledgment by the department.”

The USDA has a long history of refusing to process loans from Black farmers, approving smaller loans compared to white farmers, and in some cases foreclosing quicker than usual when Black farmers who obtained loans ran into problems.

National Black Farmers Association Founder and President John Boyd Jr. said the aid is helpful. But, he said, it’s not enough.

“It’s like putting a bandage on somebody that needs open-heart surgery,” Boyd said. “We want our land, and I want to be very, very clear about that.”

Boyd is still fighting a federal lawsuit for 120% debt relief for Black farmers that was approved by Congress in 2021. Five billion dollars for the program was included in the $1.9 trillion COVID-19 stimulus package.

But the money never came. White farmers in several states filed lawsuits arguing their exclusion was a violation of their constitutional rights, which prompted judges to halt the program shortly after its passage.

Faced with the likelihood of a lengthy court battle that would delay payments to farmers, Congress amended the law and offered financial help to a broader group of farmers. A new law allocated $3.1 billion to help farmers struggling with USDA-backed loans and $2.2 billion to pay farmers who the agency discriminated against.

Wardell Carter, who is Black, said no one in his farming family got so much as access to a loan application since Carter’s father bought 85 acres (34.4 hectares) of Mississippi land in 1939. He said USDA loan officers would slam the door in his face. If Black farmers persisted, Carter said officers would have police come to their homes.

Without a loan, Carter’s family could not afford a tractor and instead used a horse and mule for years. And without proper equipment, the family could farm at most 40 acres (16.2 hectares) of their property — cutting profits.

When they finally received a bank loan to buy a tractor, Carter said the interest rate was 100%.

Boyd said he’s watched as his loan applications were torn up and thrown in the trash, been called racial epithets, and was told to leave in the middle of loan meetings so the officer could speak to white farmers.

“We face blatant, in-your-face, real discrimination,” Boyd said. “And I did personally. The county person who was making farm loans spat tobacco juice on me during a loan session.”

At age 65, Carter said he’s too old to farm his land. But he said if he receives money through the USDA program, he will use it to get his property in shape so his nephew can begin farming on it again. Carter said he and his family want to pitch in to buy his nephew a tractor, too.

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Vance Attacks Walz’s Military Record, Accusing Him of Avoiding a Tour in Iraq

Senator JD Vance of Ohio also claimed Gov. Tim Walz of Minnesota had exaggerated his service record. Mr. Walz said a decision to retire and run for Congress came months before any notice of deployment.

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By Michael C. Bender and Thomas Gibbons-Neff

• Aug. 7, 2024

Senator JD Vance of Ohio accused Gov. Tim Walz of Minnesota on Wednesday of quitting the Army National Guard two decades ago to avoid being deployed to Iraq and of exaggerating his service record to claim falsely that he had served in combat.

Both provocative charges amounted to some of the sharpest Republican attacks yet on the Minnesota governor, and appeared aimed at disrupting what has been a run of positive news coverage of the Democratic ticket since Vice President Kamala Harris replaced President Biden as the party’s nominee.

The accusations by Mr. Vance, who served a four-year active duty enlistment in the Marine Corps, about Mr. Walz, whose career in the national guard spanned 24 years, also served to pit the military records of the two major party’s vice-presidential candidates against each other.

Speaking at the police department in Shelby Township, Mich., on Wednesday morning, Mr. Vance said Mr. Walz had effectively deserted his fellow soldiers to avoid serving in Iraq because he retired from the National Guard in May 2005, several months before his artillery unit received orders to deploy there.

“You abandoned your unit right before they went to Iraq,” Mr. Vance said.

Mr. Vance based his accusations on a Facebook post from 2018, and a paid letter to the editor to The West Central Tribune that same year in which the writers, Thomas Behrends and Paul Herr, both retired command sergeant majors in the Minnesota National Guard, accused Mr. Walz of “conveniently retiring a year before his battalion was deployed to Iraq.”

The criticisms were first leveled by Mr. Behrends and Mr. Herr during Mr. Walz’s first campaign for governor.

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