what should you not do when writing a cover letter

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Career Planning

10 Cover Letter Dos and Don'ts

Navigate writing your first cover letter with our cover letter guide..

Kim Isaacs, Monster Resume Expert

June 07, 2022

Cover Letter Guide

Cover letter don’ts.

This article originally appeared on Monster.com and was written by resume expert, Kim Isaacs.

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How to Write a Cover Letter [Full Guide & Examples for 2024]

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

• How to Write the Perfect Cover Letter, Step by Step
• 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

• Header. Add all the necessary contact information at the top of your cover letter.
• Formal greeting. Choose an appropriate way to greet your target audience.
• Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
• Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
• Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

#2. Put Contact Information in the Header

As with a resume, it’s important to 

start your cover letter

 with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Here, you want to include all the essential contact information , including:

• Full Name. Your first and last name should stand out at the top.
• Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
• Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
• Phone Number. Add a number where the hiring manager can easily reach you.
• Location. Add your city and state/country, no need for more details.
• Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

• Hiring Manager's Name. If you can find the name of the hiring manager, add it.
• Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
• Company Name. Make sure to write the name of the company you're applying to.
• Location. The city and state/country are usually enough information here, too.
• Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

• Dear Mr. Kurtuy,
• Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• Dear [Department] Team
• Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

• My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company’s product or service? Have you used it?
• What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

• Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
• Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
• Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

• Best Regards,
• Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

• Professional Email
• Phone Number
• Relevant Links

Do you address the right person? 

• The hiring manager in the company
• Your future direct supervisor
• The company/department in general

Does your introductory paragraph grab the reader's attention?

• Did you mention some of your top achievements?
• Did you use numbers and facts to back up your experience?
• Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

• Did you identify the core requirements for the role?
• Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

• Did you recap your key selling points in the conclusion?
• Did you end your cover letter with a call to action?
• Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

• Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
• Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
• Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
• Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
• Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
• Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
• Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
• Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
• Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
• Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
• Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
• Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
• Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
• Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
• Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

• Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
• Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
• Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
• Your job application should always include a cover letter alongside your resume.
• To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
• Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
• Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
• Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

• How to Make a Resume in 2024 | Beginner's Guide
• How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
• 35+ Job Interview Questions and Answers [Full List]

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What Not to Put in a Cover Letter?

The old saying goes, “it’s not how you start, it’s how you finish.” However, when you are planning on sending in a job application, the entire process matters.

A good introduction to your job application is vital, and that’s why you need to write an excellent cover letter.

It is always the wise choice to include a cover letter unless the job posting specifies otherwise.

A  cover letter  shows that you’re genuinely interested in the position, and it gives you an extra opportunity to sell yourself.

Your letter is the first thing a prospective employer sees. It is your chance to grab their attention and make a  positive first impression . It should be clear, concise, and snappy. To get this right, you need to know  what to write and how to write it .

It’s essential to understand the cover letter dos and don’ts before starting to write your letter.

You may not think about it, but that also includes understanding  what not to put in a cover letter .

Remember that employers receive hundreds of resumes and  cover letter samples  and generally scan them very quickly.

You need to make sure that yours stands out, and doesn’t look like a few generic lines thrown together without care if you want to progress through to the first interview stage.

A common mistake many job applicants commit is trying to  stuff way too much information in their cover letters .

There are a number of other  common cover letter mistakes  that many candidates make that severely hurt their chances of landing an interview.

Below is a list of  things you should never include in a cover letter .

What not to include in a cover letter

A thoughtful,  well-written cover letter  can compliment your resume. Many candidates get it wrong as they don’t know how to format a cover letter.  What not to put in a resume cover letter?  There are a number of things.

One of the most important concerns is the length, as it needs to be  concise and snappy . Read these  cover letter tips  on  how long a cover letter should be . Make sure you avoid the following cover letter don’ts.

Spelling mistakes

For any job position you may be applying for,  this is a cardinal sin .

By submitting a job application with spelling or grammar mistakes, you are demonstrating you have a  lack of attention to detail .

Making silly mistakes such as typos on your cover letter gives a  poor first impression . It looks sloppy and unprofessional.

Make sure you  proofread your cover letter  at least a few times and give it to someone else to look at too, as spotting your own mistakes can be difficult.

Personal information

Employers are not interested in your personal life. Keep your  cover letter format  professional and avoid too many personal details. Focus on your strengths as a worker and the  key job requirements .

You don’t need to say your marital status, religion, ethnicity, age, hobbies, or anything else  unrelated to your ability to do the job .

Save any personal discussions or humor for once you get the job.

Salary expectations

Maybe you want to discuss your potential salary, however, this should wait. During the interview process or  once you receive an offer  would be a much better time.

Only include this if the job posting specifies that you should. And even if you’re required to, be vague and give a  very wide salary bracket .

You don’t want to give the impression that your money is your  primary motivation for applying , and you also want to put yourself in a strong position to  negotiate your salary  when the time comes.

Too much information

This is one of the most important  cover letter mistakes to avoid . You should be clear, concise, and snappy, cut to the chase.

This is one of the most common mistakes when writing a cover letter. Many applicants include skills or work experience that has nothing to do with the vacancy.

You can avoid this by carefully reading the job description, and that will allow you to create a great cover letter.

The same applies to your resume, using a  resume template  can also help you avoid putting too much unnecessary information.

You should  focus on a few key strengths  and not simply reword your entire resume in the form of a letter. Your cover letter  should be a short summary  that is kept under a single page.

Negative comments

Complaints about past or present employers are things your cover letter should never say.

Doing this  reflects poorly on your attitude  and doesn’t explain how you will help your potential new employer.

Apart from bringing negativity to your job application, it is also irrelevant information to include that could  lead to a hiring manager ending your candidacy .

Stay positive and focus on  what you can bring to the role  you’re applying for. You want to make a positive first impression, not a negative one.

Lies or exaggerations

Facts can easily be checked  and  lying on your resume  or cover letter can put you in a difficult position.

Don’t include qualifications that you don’t have or made up past job positions. With improving technology it is now easier than ever to fact-check and  many candidates get caught out .

Sooner or later,  the truth will come out , because you show you aren’t capable of performing the tasks you say you can do, or because your employer fact-checks your previous experience.

Empty claims

Don’t be modest  by hiding your talents but if you do make a claim, back it up with evidence. You can’t expect an employer to just take your word from it.

Provide examples  of when you’ve shown your strengths in past positions.

Your resume will help to support the claims you make in the cover letter. Make sure it’s up-to-scratch by using a  resume builder .

By avoiding these common mistakes, you’ll have a much better chance of landing an interview and getting hired for the job you want.

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Introduce yourself to the recruiters using one of our professional templates.

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How to Write a Cover Letter That Will Get You a Job

I’ve read thousands, maybe tens of thousands, of cover letters in my career. If you’re thinking that sounds like really boring reading, you’re right. What I can tell you from enduring that experience is that most cover letters are terrible — and not only that, but squandered opportunities. When a cover letter is done well, it can significantly increase your chances of getting an interview, but the vast majority fail that test.

So let’s talk about how to do cover letters right.

1. First, understand the point of a cover letter.

The whole idea of a cover letter is that it can help the employer see you as more than just your résumé. Managers generally aren’t hiring based solely on your work history; your experience is crucial, yes, but they’re also looking for someone who will be easy to work with, shows good judgment, communicates well, possesses strong critical thinking skills and a drive to get things done, complements their current team, and all the other things you yourself probably want from your co-workers. It’s tough to learn much about those things from job history alone, and that’s where your cover letter comes in.

Because of that …

2. Whatever you do, don’t just summarize your résumé.

The No. 1 mistake people make with cover letters is that they simply use them to summarize their résumé. This makes no sense — hiring managers don’t need a summary of your résumé! It’s on the very next page! They’re about to see it as soon as they scroll down. And if you think about it, your entire application is only a few pages (in most cases, a one- or two-page résumé and a one-page cover letter) — why would you squander one of those pages by repeating the content of the others? And yet, probably 95 percent of the cover letters I see don’t add anything new beyond the résumé itself (and that’s a conservative estimate).

Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you’re applying for an assistant job that requires being highly organized and you neurotically track your household finances in a detailed, color-coded spreadsheet, most hiring managers would love to know that because it says something about the kind of attention to detail you’d bring to the job. That’s not something you could put on your résumé, but it can go in your cover letter.

Or maybe your last boss told you that you were the most accurate data processor she’d ever seen, or came to rely on you as her go-to person whenever a lightning-fast rewrite was needed. Maybe your co-workers called you “the client whisperer” because of your skill in calming upset clients. Maybe you’re regularly sought out by more senior staff to help problem-solve, or you find immense satisfaction in bringing order to chaos. Those sorts of details illustrate what you bring to the job in a different way than your résumé does, and they belong in your cover letter.

If you’re still stumped, pretend you’re writing an email to a friend about why you’d be great at the job. You probably wouldn’t do that by stiffly reciting your work history, right? You’d talk about what you’re good at and how you’d approach the work. That’s what you want here.

3. You don’t need a creative opening line.

If you think you need to open the letter with something creative or catchy, I am here to tell you that you don’t. Just be simple and straightforward:

• “I’m writing to apply for your X position.”

• “I’d love to be considered for your X position.”

• “I’m interested in your X position because …”

• “I’m excited to apply for your X position.”

That’s it! Straightforward is fine — better, even, if the alternative is sounding like an aggressive salesperson.

4. Show, don’t tell.

A lot of cover letters assert that the person who wrote it would excel at the job or announce that the applicant is a skillful engineer or a great communicator or all sorts of other subjective superlatives. That’s wasted space — the hiring manager has no reason to believe it, and so many candidates claim those things about themselves that most managers ignore that sort of self-assessment entirely. So instead of simply declaring that you’re great at X (whatever X is), your letter should demonstrate that. And the way you do that is by describing accomplishments and experiences that illustrate it.

Here’s a concrete example taken from one extraordinarily effective cover-letter makeover that I saw. The candidate had originally written, “I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.” That’s pretty boring and not especially convincing, right? (This is also exactly how most people’s cover letters read.)

In her revised version, she wrote this instead:

“In addition to being flexible and responsive, I’m also a fanatic for details — particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure that every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.”

That second version is so much more compelling and interesting — and makes me believe that she really is great with details.

5. If there’s anything unusual or confusing about your candidacy, address it in the letter.

Your cover letter is your chance to provide context for things that otherwise might seem confusing or less than ideal to a hiring manager. For example, if you’re overqualified for the position but are excited about it anyway, or if you’re a bit underqualified but have reason to think you could excel at the job, address that up front. Or if your background is in a different field but you’re actively working to move into this one, say so, talk about why, and explain how your experience will translate. Or if you’re applying for a job across the country from where you live because you’re hoping to relocate to be closer to your family, let them know that.

If you don’t provide that kind of context, it’s too easy for a hiring manager to decide you’re the wrong fit or applying to everything you see or don’t understand the job description and put you in the “no” pile. A cover letter gives you a chance to say, “No, wait — here’s why this could be a good match.”

6. Keep the tone warm and conversational.

While there are some industries that prize formal-sounding cover letters — like law — in most fields, yours will stand out if it’s warm and conversational. Aim for the tone you’d use if you were writing to a co-worker whom you liked a lot but didn’t know especially well. It’s okay to show some personality or even use humor; as long as you don’t go overboard, your letter will be stronger for it.

7. Don’t use a form letter.

You don’t need to write every cover letter completely from scratch, but if you’re not customizing it to each job, you’re doing it wrong. Form letters tend to read like form letters, and they waste the chance to speak to the specifics of what this employer is looking for and what it will take to thrive in this particular job.

If you’re applying for a lot of similar jobs, of course you’ll end up reusing language from one letter to the next. But you shouldn’t have a single cover letter that you wrote once and then use every time you apply; whatever you send should sound like you wrote it with the nuances of this one job in mind.

A good litmus test is this: Could you imagine other applicants for this job sending in the same letter? If so, that’s a sign that you haven’t made it individualized enough to you and are probably leaning too heavily on reciting your work history.

8. No, you don’t need to hunt down the hiring manager’s name.

If you read much job-search advice, at some point you’ll come across the idea that you need to do Woodward and Bernstein–level research to hunt down the hiring manager’s name in order to open your letter with “Dear Matilda Jones.” You don’t need to do this; no reasonable hiring manager will care. If the name is easily available, by all means, feel free to use it, but otherwise “Dear Hiring Manager” is absolutely fine. Take the hour you just freed up and do something more enjoyable with it.

9. Keep it under one page.

If your cover letters are longer than a page, you’re writing too much, and you risk annoying hiring managers who are likely sifting through hundreds of applications and don’t have time to read lengthy tomes. On the other hand, if you only write one paragraph, it’s unlikely that you’re making a compelling case for yourself as a candidate — not impossible, but unlikely. For most people, something close to a page is about right.

10. Don’t agonize over the small details.

What matters most about your cover letter is its content. You should of course ensure that it’s well-written and thoroughly proofread, but many job seekers agonize over elements of the letter that really don’t matter. I get tons of  questions from job seekers  about whether they should attach their cover letter or put it in the body of the email (answer: No one cares, but attaching it makes it easier to share and will preserve your formatting), or what to name the file (again, no one really cares as long as it’s reasonably professional, but when people are dealing with hundreds of files named “resume,” it’s courteous to name it with your full name).

Approaching your cover letter like this can make a huge difference in your job search. It can be the thing that moves your application from the “maybe” pile (or even the “no” pile) to the “yes” pile. Of course, writing cover letters like this will take more time than sending out the same templated letter summarizing your résumé — but 10 personalized, compelling cover letters are likely to get you more  interview invitations  than 50 generic ones will.

Find even more career advice from Alison Green on her website,  Ask a Manager . Got a question for her? Email  [email protected] .

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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How to Write a Cover Letter (With Tips & Examples)

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Writing a compelling cover letter is an essential step in the job application process, as it provides an opportunity to make a strong first impression, highlight your qualifications and demonstrate your enthusiasm and fit for the job.

In this guide, we’ll cover everything you need to know about how to write a cover letter for a job application. Plus we’ll provide cover letter examples and expert tips on how to write a successful cover letter that lands interviews.

Video: Learn how to write a cover letter in our cover letter builder

What is a cover letter?

A cover letter is a one-page document that accompanies your resume or CV when you apply for a job. See our guides on how to write a resume and how to make a CV while you craft your job application. 

A well-written cover letter can help you stand out from other applicants and demonstrate your enthusiasm and passion for the position. 

It serves as an opportunity for you to showcase your communication and writing skills, as well as your attention to detail and professionalism.

We’ll teach you how to write a good cover letter so that you can craft this job-winning document with ease. Your cover letter should accomplish the following:

• Introduce yourself to the hiring managers.
• Provide details about your qualifications.
• Tell employers why you want to work for them.
• Illustrate why you’re the best match for the job.
• Explain circumstances like job hopping or gaps in employment. 

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What to include in a cover letter

All cover letters follow a basic business letter structure and should include the sections detailed below. Explore our guide on what to include in a cover letter for a detailed overview of each section.

Did you know? 41% of job seekers replicate their resumes in their cover letters. This is a huge mistake. Your cover letter should complement your resume, not repeat it.

How to write a cover letter for a job application

Do your research.

Wondering how to write a great cover letter? Preparation is key. Researching the essential information before you start writing will save you time and ensure you put your best foot forward.

First, review the job description to compare it with your professional skills and qualifications. Make a checklist of areas where your skills match the requirements of the job. Make note of the following areas: 

• Notable accomplishments from previous jobs.
• Any volunteer work where you gained skills listed in the job description.
• Skills that match the required skills in the job listing. Include a mix of hard skills and soft skills .
• Educational qualifications, including certificates and licenses.
• Relevant awards and honors.

Next, research the company to get a sense of its culture and values. This will help you create a personalized cover letter that indicates your genuine interest in the company. Take notes on the following areas: 

• Get an idea of the company’s culture, mission and values so that you can tell the hiring manager why you’re a great fit. 
• Research the company’s news and press releases so you can congratulate key players on recent milestones or explain how you will contribute to future goals.
• Learn the hiring manager’s name so that you can address your cover letter to them.

Choose a cover letter template

Want to know how to write a perfect cover letter? Use a cover letter template . Using a professionally designed template ensures that your cover letter format is ATS-friendly and vetted by career advice experts.

We have hundreds of templates to help you get started on the right track. Pick from modern, creative, or simple styles to match your CV or resume template and build a professional cover letter in minutes. Not sure if a template’s right for you? Try one for free!

Did you know? 45% of hiring managers read an applicant’s cover letter before their resume.

Add a professional header

Cover letter headers follow the standard business letter format. A cover letter header typically includes your name, address, phone number and email address. It should be placed at the top of the page and aligned to the left or center.

Include your contact information

Place your name, city, state, ZIP code, phone number and email address in your cover letter heading. Your email address should be professional like “[email protected],” and not personal like “[email protected].” Include links to your LinkedIn profile or professional online portfolio if you have one.

Include the recipient’s contact information

First, write the current date followed by a space. Then include the hiring manager’s name and title, company address and the hiring manager’s email address. It should look like this:

Always follow the instructions in the job listing. If a job description directs you to address your cover letter to a human resources team member or the HR department, use the information the prospective employer provides for the recipient’s address.

Greet the hiring manager

Greet the hiring manager by name whenever possible to establish a personal connection. If you are unsure of their gender, you can use their first and last name. 

For example: “Dear [hiring manager’s full name],” 

If you are certain of the hiring manager’s gender, you can address them using “Mr.” or “Ms.” in your cover letter. Avoid using “Mrs.” or “Miss” as these titles imply that you are assuming the hiring manager’s marital status. 

Don’t use informal language like “Hello,” or “Hi,” or outdated salutations like“Dear Sir or Madam” or “To Whom it May Concern” to greet the person reading your letter. 

If your research doesn’t turn up a name, then use “Dear Hiring Manager” or “Dear Hiring Team.” Take a look at some acceptable and unacceptable salutations below.

• Dear Lucy Garcia,
• Dear Ms. Lowe,
• Dear Hiring Manager,
• Dear Vice President of Marketing,
• Hey Mr. Jones,

Write a compelling introduction

The opening sentences of a cover letter act as your elevator pitch . You should clearly and concisely tell hiring managers why you are the best fit for the job. 

But how do you start a cover letter in a way that intrigues hiring managers and makes them want to read more?

The following examples can help you write a cover letter introduction that grabs the attention of hiring managers.

Assert your interest in the role or company

Want to know how to write a cover letter that stands out? It all starts with a compelling introduction that confidently asserts your interest in the position.

“I was excited to see that Tech Solutions — a company I respect for its innovation — has an opening for an experienced lead producer.”

Emphasize your skills and experience

Start your cover letter off strong with a brief explanation of your top skills and experiences that make you a great fit for the role.

“With seven years of experience in production for leading start-up companies in Silicon Valley, I have in-depth knowledge of cyber security and cloud computing and know my way around artificial intelligence.”

Show you’ve done some research

Mention an interesting fact or statistic from an article, news story or the company’s website.

“When I saw that WILCO Services was touted in Business Magazine for being one of the most inclusive companies in the world, I knew I had to apply for the marketing associate position.”

Highlight measurable accomplishments

Showcase your qualifications by mentioning an impressive award, honor or measurable accomplishment from a past role.

“As director of Visit Mass, I created tourism programs that resulted in a 30% increase in international tourists to Massachusetts in 2019.”

Tell your professional story

Tell a story about why you are applying. Discuss how your passion and motivation have driven your career choices and how they align with the position and company. 

“When I was a child, I spent my days in the city parks around my neighborhood, listening to birds sing and watching squirrels jump through trees. Those days instilled a passion in me for wildlife that has intensified over the years and, combined with admiration for the animal rehabilitation programs at Prospect Park Nature Conservancy, led me to apply for the Wildlife Technician position at the conservancy.”

Mention a shared contact

If applicable, mention a shared contact that you have with the hiring manager. This can help explain who you heard about the role from and establish a personal connection with the hiring manager.

“Jayne Peck told me you had an opening on your graphics team, and I’m thrilled to apply for the role. You and I know Jayne from Volunteers for the Bay, where I volunteered on the cleanup crew in 2017.”

Write the body paragraphs

The body paragraphs of your cover letter should explain why you’re the best candidate for the job. Follow the expert tips below to learn how to write a professional cover letter with engaging body paragraphs.

• If you have work experience in your target role or industry, detail your work accomplishments and use numbers to quantify the results of your actions.
• If you’re applying for your first job , connect the new opportunity with a personal or school project, extracurricular activity or internship.
• Highlight relevant skills from your work experience and explain clearly how you can apply them to the job.
• If you think you’re a shoo-in for the company’s culture, show it! For example, if you enjoy volunteering for social justice causes and you are applying to a nonprofit organization focused on social justice, explain why the company’s mission is meaningful to you.
• If you’re changing careers, emphasize your transferable skills. Career change cover letters that emphasize transferable skills are more effective because they show prospects that you can perform the work with little or no experience.

Did you know? 83% of hiring managers surveyed said they would hire a candidate who sent a strong cover letter, even if their resume wasn’t up to par.

Write a closing paragraph

When you write a cover letter closing statement, make it clear to the employer that you’re excited about the possibility of working with them and that you are confident you have the expertise to be successful at the job.

Remember that you’re writing a cover letter to a specific person, so thank them for their time and consideration. 

You should also encourage the recipient to follow up (e.g., “ I look forward to further discussing my qualifications with you ”). A “call to action” in your cover letter closing paragraph shows hiring managers that you’re serious about the job and confident in your qualifications.

Here are a few examples of how to write a strong cover letter closing paragraph.

I have attached my resume and creative portfolio to my application for further review of my credentials. I am eager to speak with you about this role and greatly appreciate your consideration. Please contact me at your earliest convenience to discuss my background in more detail.

Thank you for your time and consideration. I’m excited about the prospect of working for the Museum of Ancient History. I look forward to discussing what I learned in my year abroad as an English teacher and how I can apply those lessons to the docent role. Feel free to contact me any time during the week.

I’m confident that a review of my resume and portfolio will convince you that I have the technical skills and knowledge necessary to be successful in the lead designer role at Creative Ads, LLC. I’m excited about the opportunity and would be thrilled to meet with you and your team next week to discuss my ideas for your next campaign. Please contact me this week to schedule a convenient date and time.

Are you searching for remote jobs? Our sister company, FlexJobs, updates listings daily with verified remote jobs. Find full-time and part-time remote jobs with FlexJobs.

Signing off a cover letter professionally is crucial as it demonstrates your attention to detail, professionalism and respect for the hiring manager and the company. 

A professional signoff can also show that you are serious about the job and that you have taken the time to craft a well-written and thoughtful cover letter. 

See how to write a proper cover letter signoff below (and what language to avoid).

• Best regards,
• Kind regards,

Proofread your cover letter

Knowing how to write a formal cover letter isn’t all there is to making a cover letter. You’ll also need to proofread your letter at least once before sending it to a potential employer. Typos and cover letter formatting mistakes can reduce your chances of getting hired.

When you’ve finished proofreading, have someone else read it for you too, just to be sure it’s job application ready. You can ask a trusted friend or family member, a former colleague or a professional mentor to read your cover letter. 

Be specific about the feedback you are seeking. For example, you might ask for constructive criticism in the following areas: 

• Relevance: Does your cover letter demonstrate how your skills and experience match the job requirements?
• Clarity: Is your writing clear, concise and easy to understand?
• Tone: Is your tone professional and appropriate for the company and position you are applying for?
• Grammar and spelling: Are there any grammatical errors or spelling mistakes that need to be corrected?
• Formatting: Is your cover letter formatted properly with a clear and organized structure?
• Overall impression: Does your cover letter make a strong impression and effectively communicate your enthusiasm and interest for the position?

Alternatively, you can seek the advice of a career counselor or professional resume writer who can review your cover letter and provide constructive criticism to help you improve your application.

Our Cover Letter Builder features built-in spell check to ensure your document is free of spelling and grammatical errors.

Cover letter writing checklist

Now that you know how to write a compelling cover letter, we recommend running through this cover letter writing checklist to ensure that your document isn’t missing anything.

• Did you choose a cover letter design that matches your resume?
• Are your name, location, phone number and email address up to date and displayed at the top of your cover letter?
• Did you add a link to your professional portfolio or website and your current LinkedIn profile (if you have them)?
• Did you add the current date at the top of your cover letter?
• Did you address your letter to the hiring manager by name and include their title, email address and the correct company address?
• Did you greet the hiring manager, recruiter or HR associate by name or title?
• Did you use a polite but formal greeting?
• Are the first few sentences of your cover letter clear and compelling?
• Do you convey enthusiasm for the job?
• Did you effectively express how you can apply your skills, experience and achievements to the target job to help the company achieve its goals?
• Did you highlight one or two things you like about the company, such as its values or culture and why?
• Did you thank the reader for their time?
• Did you end your cover letter with a call to action?
• Did you use a proper, formal closure to end your letter?

How to write a cover letter that stands out

A professional cover letter template is the best way to craft a cover letter that stands out. Use one of our professionally designed templates with our Cover Letter Builder to make a cover letter in minutes. 

Our cover letter templates frame your qualifications with the correct formatting, and they meet the latest applicant tracking system (ATS) requirements. Our builder makes writing a cover letter a snap with the following features:

• Job-specific phrases and skills: Click to add job-specific content suggestions written by Certified Professional Resume Writers (CPRW).
• Step-by-step guidance: Get expert advice on how to write a good cover letter at every step to help you showcase your top skills and qualifications. 
• Easy customization: Write a cover letter for every job application and save as many versions of it as you need.
• Multiple download formats: Save and export your cover letter as a PDF, DOCX or plain text.

Always match your cover letter template to your resume template for a polished job application. Use our Resume Builder or CV Maker to complete your job application with a matching template.

Cover letter tips from career advice experts

We spoke with David Grimes, director of people and talent operations at Taulia LLC, about the importance of creating a cover letter for your job application.

Grimes told us, “I sincerely appreciate cover letters, as they signal to me an amplification of interest and offer an additional opportunity to convey that [job candidates] have taken the time to truly review the position or organization and see an alignment.”

“When done well, a cover letter can provide a window into the candidate as they picture themselves at our organization.” – David Grimes, Director of People and Talent Operations at Taulia LLC

While you write, keep the following pointers in mind to craft a standout document. Here are our top five tips for how to make a cover letter that hiring managers will love:

• Follow instructions. Don’t send a Word document if the job posting says to send your letter as a PDF. If it tells you to send your cover letter as an email attachment, then do so. If the job posting says to write your cover letter in the body of an email, then do that. If you fail to follow all instructions in a job ad, you will likely not be considered for the position.
• Tailor your cover letter to the job . Hiring managers know a generic cover letter when they see one — and they’ll usually ignore it. That’s why it’s critical to customize your cover letter to show your enthusiasm for the specific job and company you’re applying to. Use resume keywords from the job description to showcase that your skills match the requirements of the role.
• Don’t apologize. Never point out the skills and experience you lack. If you are qualified for the job but don’t have much experience in the field, don’t apologize. Instead, focus on experiences like volunteering, school projects and community service you’ve done that make you a good fit and play up your transferable skills.

Don’t overshare. While writing a cover letter to explain a career change or job gap is a good idea, sharing every detail about your life or career is not. Do not share personal information such as political views, salary expectations or irrelevant hobbies.

Use a professional tone. We stress the importance of conveying enthusiasm when you write a cover letter because it demonstrates your interest in the position. However, use caution when displaying your zeal. Keep your tone professional, genuine and confident without going overboard. 

Professional cover letters

Get inspired by our professionally crafted cover letters for top jobs and industries. You can use them with our builder to make a cover letter that effectively highlights your skills and qualifications.

Cover letters for top jobs

Administrative Assistant

Mechanical Engineer

Personal Trainer

Registered Nurse

Security Officer

Cover letters by situation

Here’s how to write a cover letter with no experience.

Use this professional cover letter as a guide for your career change cover letter.

Here’s what to include in a cover letter if you have employment gaps.

Use this “cold call” cover letter to proactively contact the company you want to work for.

Here’s how to write a cover letter for a job that isn’t advertised.

Here’s how to write a cover letter for a temporary to a permanent position.

Here’s how to write a cover letter for an internal position at the same company.

Cover letter for when you’re seeking a promotion.

Key Takeaways

• A cover letter is a one-page document that introduces you to the hiring manager, expands upon the information in your resume and explains why you’re an excellent fit for the role.
• Address the cover letter to the hiring manager. If you can’t find their name, then address them as “Hiring Manager,” by their title or address the department.
• Write a cover letter introduction that immediately grabs the hiring manager’s attention and compels them to keep reading.
• It’s a good idea to use a professionally designed cover letter template to ensure your cover letter is formatted correctly.
• Tailor your cover letter to your target job and use keywords from the job description that accurately reflect your skills and qualifications.

How long should a cover letter be?

A cover letter should typically be one page long and no more than three to four paragraphs. Aim to concisely express your points in about 250-500 words. 

Read up on how to write a short cover letter to browse professionally made examples and to learn how to write a simple cover letter that effectively showcases your skills and qualifications.

Hiring managers and recruiters often receive many applications, so a short and focused cover letter that quickly communicates your qualifications can help you stand out from other applicants. 

However, it is also important to ensure that your cover letter provides enough detail to showcase your skills and experience and convince the employer to invite you for an interview.

How to address a cover letter without a name?

It’s always best practice to try to find the hiring manager’s name when writing a cover letter because it personalizes your letter and emphasizes your interest in the position by showing you’ve done your homework. 

It also creates a connection with the hiring manager and conveys that you’re willing to go the extra mile, which is a quality most hiring managers want to see in prospective employees. 

If you don’t have a name, it’s acceptable to write “Dear Hiring Manager,” “Dear [Role or Title],” or “Dear [Department Name]” to address your cover letter.

How do you send a cover letter by email?

To send a cover letter by email, first save your cover letter and resume as separate PDF or Word documents, then follow the steps below: 

• Write a clear and professional subject line that includes the job title and your name.
• Compose a brief message in the body of the email, introducing yourself and stating the position you are applying for. 
• Attach your cover letter and resume to the email, making sure they are properly named and labeled.
• Double-check the email address of the recipient and proofread your email and attachments for any errors or typos before sending. 

It’s important to note that some employers may have specific instructions on how to submit your application, so make sure you read the job posting carefully and follow their guidelines. 

Additionally, if the employer requests that you send your application to a specific email address or through an online application system, make sure you follow those instructions.

Is a cover letter necessary?

While writing a cover letter for a job application is not always required, it is highly recommended to include one either way. A well-written cover letter can help you stand out from other applicants and demonstrate your interest in the position. 

A cover letter provides an opportunity for you to showcase your communication skills, highlight your qualifications and experience and explain why you are a good fit for the job. 

Even if the job application does not specifically request a cover letter, submitting one can show that you are willing to go above and beyond to make a good impression and can help you differentiate yourself from other candidates.

So while it’s not always necessary, a well-crafted cover letter can definitely improve your chances of getting hired. We recommend trying out an AI cover letter generator to to make a cover letter in minutes.

What do I write in a cover letter?

Wondering what to write in a cover letter? Generally, cover letters should tell employers why you’re the best fit for your target job. Write about your background and how it fits the job, show your personality and explain precisely what you can do for the employer and how. 

It’s also a good idea to explain unique situations like job gaps or frequent career changes in your cover letter. Remember to include the following information in your cover letter: 

• A header with your contact information and the employer’s information if you have it.
• A professional salutation that includes the employer’s name if you have it. 
• A brief introduction explaining why you’re interested in the job. 
• One or two body paragraphs that summarize your qualifications. 
• A conclusion that reiterates your interest in the position. 
• A professional signoff such as “Sincerely” or “Best regards,” followed by your name. 

Overall, your cover letter should be concise, well-written and tailored to the job you’re applying for. It should demonstrate your enthusiasm for the position and your ability to make a valuable contribution to the company. 

What does a cover letter look like?

A good cover letter follows the standard business letter format. Your cover letter should be well-formatted, easy to read and professional in appearance. Remember to include the following when using standard business format to structure your cover letter: 

• Your contact details: Include your full name, title, company name, full address, phone number and email address in the letterhead.
• Date: The date should be written below your address.
• Recipient’s contact details: The recipient’s full name, title, company name, full address, phone number and email address should be included below the date.
• Salutation: The salutation should be formal, such as “Dear Mr./Ms./Dr. [Last Name].”
• Body: The body of the letter should be divided into paragraphs, with each paragraph discussing a specific point or topic. The tone of the letter should be professional and courteous.
• Closing: The closing should be formal, such as “Sincerely” or “Respectfully,” and followed by your signature. 

Download a sample cover letter from this page to jump right into writing your cover letter rather than worrying about formatting. Some cover letter templates have splashes of color and stylized headers, but they all follow the same standard cover letter format.

What are the goals of a cover letter?

The goal of a cover letter is to convince the hiring manager that you are the right person for the job and worth considering for further evaluation.

A cover letter allows you to formally introduce yourself, demonstrate your interest in the job and highlight your relevant skills and experience. Some of the specific goals of a cover letter include:

• Providing context for your application.
• Demonstrating your qualifications and fit for the position.
• Showing your enthusiasm and interest in the role.
• Differentiating yourself from other applicants.

A well-written cover letter should grab the employer’s attention and persuade them to take a closer look at your resume and ultimately invite you for an interview.

What do employers look for in a cover letter?

Employers look for a well-written cover letter that demonstrates relevance, enthusiasm, attention to detail, personalization and professionalism. Here are a few key areas to keep in mind while you write your cover letter: 

• Relevance: Demonstrate that you have the relevant qualifications, skills and experience necessary to succeed in the role.
• Enthusiasm: Your cover letter should express your enthusiasm for the opportunity and explain why you are excited about the job.
• Attention to detail: Your letter should be free of errors and show your ability to communicate effectively to demonstrate that you have taken the time to write a thoughtful cover letter. 
• Personalization: Employers want to see that you have tailored your cover letter specifically to the job and the company. Demonstrate that you have done your research and understand the company’s mission, values and culture.
• Professionalism: Your cover letter should demonstrate that you are professional and have a strong work ethic. Use a professional tone and demonstrate your ability to work well with others.

Ultimately, your cover letter should indicate your relevant qualifications and your enthusiasm for the role. Remember to include new information in your cover letter rather than restating the same details from your resume. 

Should I give examples in a cover letter?

Yes, it is often a good idea to give examples in a cover letter to illustrate your skills, experience and accomplishments. 

Providing specific examples of projects, measurable accomplishments, or other work experiences can help you stand out from other applicants and demonstrate your qualifications for the job. 

You can use examples to show how you have solved problems, worked collaboratively, demonstrated leadership or achieved specific goals in your previous roles. 

Ensure that your examples are concise and to the point and do not take up too much space in your cover letter.

What should the first paragraph of a cover letter include?

The first paragraph of a cover letter should introduce yourself and explain why you are writing the letter. Here are some key elements to include in the first paragraph of a cover letter:

• Your value as a candidate: Begin your letter with a compelling statement about the top skills or qualifications that make you a great fit for the role. 
• How you learned about the position: If you were referred to the position by someone you know or if you saw the job posting on a specific website, mention it in this paragraph.
• A brief statement about your qualifications: In one or two sentences, explain why you are interested in the position and why you are a good fit for the job.

Overall, the first paragraph of your cover letter should be clear, concise and engaging to grab the hiring manager’s attention. 

What is a good opening sentence for a cover letter?

A good opening sentence for a cover letter should be attention-grabbing and demonstrate your enthusiasm for the position. Here are a few examples:

• “As a passionate and results-driven marketing professional, I am thrilled to apply for the Marketing Manager position at XYZ Company.”
•  “With a proven track record of success in project management and a genuine passion for driving organizational growth, I am excited to submit my application for the Project Manager role at ABC Corporation.”
• “When I saw the job posting for the Software Engineer position at DEF Tech, I knew I had found an opportunity that perfectly aligns with my expertise and career aspirations.”

Remember to customize the sentence to fit your own experiences and the specific job you are applying for.

How do you write a cover letter with no experience?

Writing a cover letter with no experience can be challenging, but creating a compelling letter showcasing your skills and potential is possible. 

Begin your letter with a statement explaining why you are interested in the position and qualified for it. You might mention your skills, education or relevant coursework.

Even if you don’t have work experience, you can provide examples of demonstrating relevant skills in other settings. For example, you might mention a group project you completed in school that required teamwork and communication.

Your cover letter should be no more than one page long. Use clear, concise language and avoid repeating information that is already in your resume.

How we reviewed this article

Since 2013, we have helped more than 15 million job seekers. We want to make your career journey accessible and manageable through our services and Career Center’s how-to guides and tips. In our commitment to bring you a transparent process, we present our Editorial Process .

• Harvard Business Review. Article. Gallo, Amy. How to Write a Cover Letter
• University of Wisconsin – Madison. The Writing Center. Article. Writing Cover Letters
• Columbia University Center for Career Education. Article. How and Why to Write a Great Cover Letter

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Kellie is a Certified Professional Resume Writer with 20+ years of experience in digital media and is passionate about helping job seekers navigate their careers. She earned a B.A. in English and writing from Temple University.

‡ Results derived from a study responded by 1000 participants of which 287 created a resume online.

*The names and logos of the companies referred to above are all trademarks of their respective holders. Unless specifically stated otherwise, such references are not intended to imply any affiliation or association with MyPerfectResume.

How to Write a Cover Letter: A Comprehensive Guide with Examples (2024)

Crafting a compelling cover letter is the first step towards landing an interview. It’s usually the first impression an employer gets before even seeing your resume, and it will help to set the tone and establish your personality before getting into your qualifications and suitability for the position.

Whether you're applying for a job, internship, or generally submitting your resume for consideration, understanding how to write a cover letter can significantly enhance your chances of success.

What is a Cover Letter?

A cover letter is a formal document accompanying your resume that introduces yourself to potential employers, highlighting your qualifications, experiences, and interest in a specific job or internship. It offers you the opportunity to showcase your personality and passion for the role in a more personalized manner than a resume alone.

Cover Letter Format

The format of a cover letter typically follows a standard business letter structure. It includes your contact information, the date, the recipient's contact details, a salutation, body paragraphs, and a closing. Ensure that your cover letter is concise, well-organized, and visually appealing, using a professional font and maintaining consistent formatting throughout.

As your cover letter will often be sent as an email, check this guide on how to write an email for some general tips on subject lines, email greetings, structuring the main content, and signing off.

Cover Letter for a Job

When applying for a job, a cover letter for your resume is often expected, and it serves as your initial introduction to potential employers. It should be customized for each position, showcasing how your skills and experiences fit the job requirements. A well-crafted cover letter can distinguish you from other applicants and increase your chances of securing an interview, especially if you can show that you’re genuinely aligned with the company’s goals.

Cover Letter for an Internship

For internship applications, a cover letter is equally essential. It allows you to convey your enthusiasm for the opportunity, relevant skills, and willingness to learn. Even if you have limited professional experience, your cover letter can highlight academic achievements, extracurricular activities, and relevant coursework that demonstrate your potential value to the organization.

Writing a Cover Letter

Let’s get into how to write a cover letter, step by step:

Step 1: How to Address a Cover Letter

When addressing your cover letter, it's essential to find out the name and title of the hiring manager or recruiter whenever possible. Addressing the letter to a specific individual adds a personal touch and demonstrates your initiative. A quick note on how to address a cover letter without a name. If you're unable to identify the recipient, you can use a general greeting such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."

Step 2: What to Include in a Cover Letter

Writing a compelling cover letter requires careful attention to detail and a strategic approach. Begin by thoroughly researching the company and the position to tailor your letter accordingly. Highlight your most relevant experiences and accomplishments, using specific examples to demonstrate your qualifications. Keep your language professional, yet engaging, and avoid using generic templates or clichés. Instead, strive to make a memorable impression that sets you apart from other candidates by showing you understand what the company is about.

Structure-wise, a well-written cover letter should include the following elements:

Introduction : Start by stating the position you're applying for and how you learned about it. Express your enthusiasm for the opportunity and briefly introduce yourself.

Body Paragraphs : Use one or two paragraphs to highlight your relevant experiences, skills, and achievements. Provide specific examples that demonstrate your qualifications and fit for the role. Tailor your content to align with the job description and company's needs.

Closing Paragraph : Summarize your interest in the position and reiterate your enthusiasm for the opportunity. Thank the employer for considering your application and express your willingness to discuss further in an interview.

Closing : End your cover letter with a professional closing, such as "Sincerely" or "Best regards," followed by your name and contact information.

By using this kind of cover letter template, you can keep a clear and structured approach whilst also easily adjusting your content each time to customize it for each specific contact.

Before you send

Remember maintain professionalism throughout and always proofread your cover letter before you send it off. Check this quick list of cover letter dos and don’ts so you can ensure you’ve done everything you can and haven’t made any glaring errors along the way.

Note for students: While it may be reasonable to apply for internships with your university email, it probably won’t come across as particularly professional for proper job applications. Contacting an employer from a free email account with a funny name you made when you were an adolescent also won’t be particularly impressive. You may want to use a service like Inbox.com and create a business email account that shows you’re a serious professional.

Cover letter examples

Here are some short cover letter samples that you can use as templates for your own letter. Note that although the content should be adapted both to you and to the company you’re applying to, a similar structure applies in all cases.

1. Marketing Manager Cover Letter:

Dear [Hiring Manager's Name],

I am writing to express my interest in the Marketing Manager position at [Company Name], as advertised on [where you found the job posting]. With over five years of experience in marketing strategy development, campaign management, and brand positioning, I am excited about the opportunity to contribute to your team and drive results for [Company Name].

In my previous role at [Previous Company], I led cross-functional teams to develop and execute innovative marketing campaigns that resulted in a 30% increase in brand awareness and a 25% boost in lead generation. My ability to analyze market trends, identify customer insights, and leverage data-driven strategies has consistently delivered impactful results and exceeded organizational objectives.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to bring my expertise in digital marketing, social media management, and content development to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its continued success. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

Sincerely, [Your Name]

2. Software Engineer Cover Letter:

I am writing to apply for the Software Engineer position at [Company Name], as advertised on [where you found the job posting]. With a Bachelor's degree in Computer Science and three years of hands-on experience in software development and coding, I am excited about the opportunity to contribute to your team and develop innovative solutions for [Company Name].

In my previous role at [Previous Company], I played a key role in designing and implementing scalable software solutions that optimized workflow efficiency and enhanced user experience. My proficiency in programming languages such as Java, Python, and JavaScript, coupled with my strong problem-solving skills, has enabled me to deliver high-quality software solutions that meet and exceed client expectations.

I am impressed by [specific aspect of the company or job description], and I am eager to leverage my technical skills and passion for innovation to support [Company Name]'s goals of [mention company goals or objectives].

Thank you for considering my application. I am eager to further discuss how my background and expertise align with the needs of [Company Name] and am available for an interview at your earliest convenience. Please feel free to contact me at [Your Phone Number] or [Your Email Address] to schedule a discussion.

3. Graphic Designer Cover Letter:

I am thrilled to apply for the Graphic Designer position at [Company Name], as advertised on [where you found the job posting]. With a strong background in visual communication, brand identity development, and multimedia design, I am excited about the opportunity to bring my creativity and expertise to your team and contribute to [Company Name]'s success.

In my previous role at [Previous Company], I collaborated with cross-functional teams to create visually compelling designs that effectively communicated brand messages and engaged target audiences. My proficiency in Adobe Creative Suite, coupled with my attention to detail and passion for design, has allowed me to deliver innovative solutions that align with client objectives and exceed expectations.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to leverage my design skills and artistic vision to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its creative endeavors. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

What is a cover letter for a job?

A cover letter for a job is a formal document submitted alongside a resume during the application process. It introduces the applicant to the potential employer and highlights their qualifications, experiences, and interest in the specific job position.

What is a cover letter for a resume?

A cover letter for a resume is a document that accompanies a resume when applying for a job. While the resume provides a summary of the applicant's skills and experiences, the cover letter offers additional context and insight into their suitability for the position.

What is the purpose of a cover letter?

The purpose of a cover letter is to introduce the applicant to the potential employer, showcase their qualifications and experiences, and express their interest in the job position. It allows applicants to personalize their application and demonstrate their enthusiasm and suitability for the role.

What does a cover letter look like?

A cover letter typically follows a formal business letter format, including the sender's and recipient's contact information, a salutation, body paragraphs, and a closing. It should be well-organized, concise, and visually appealing, with a professional tone and consistent formatting.

How long should a cover letter be?

A cover letter should be concise and to the point, typically no longer than one page. It should provide enough information to highlight the applicant's qualifications and interest in the position without overwhelming the reader with unnecessary details.

What should be in a cover letter?

A cover letter should include the sender's and recipient's contact information, a formal salutation, an introduction stating the position being applied for and how the applicant learned about it, body paragraphs highlighting relevant qualifications and experiences, and a closing expressing gratitude and interest in further discussion.

How to Start a Cover Letter

To start your cover letter effectively, consider using a strong opening sentence or attention-grabbing statement that immediately captures the reader's interest. You can mention a mutual connection, reference a recent company accomplishment, or highlight a specific aspect of the job that excites you.

How to End a Cover Letter

Ending your cover letter on a high note is crucial to leave a lasting impression. In the closing paragraph, reiterate your interest in the position and express your gratitude for the opportunity to apply. Convey confidence in your ability to contribute to the company's success. Finally, use a professional closing, such as "Sincerely" or "Best regards," followed by your name.

Updated: April 10, 2024 at 4:33 PM

Published: April 10, 2024 at 4:33 PM

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5 things to avoid when writing a cover letter

Proving you're the right candidate for the job on one side of A4 isn't easy but it's vital that you get your cover letter right. Learn more about how to avoid common cover letter mistakes

While your CV outlines your academic achievements and your employment history, whether you’re invited to interview usually hinges on your cover letter.

While many are aware of  common CV mistakes  (think poor formatting, spelling errors and lying) cover letter errors are often overlooked.

'Mistakes in your cover letter can create a negative impression,' says Carl Jukes, employability adviser at the University of Birmingham. 'Employers often use cover letters to assess your attention to detail, communication skills, and professionalism. Mistakes can make you appear careless or unqualified for the position. It is essential to thoroughly proofread and edit your cover letter to ensure it is error free.'

To make sure your letter doesn't stand out for the wrong reasons look at what to avoid when writing one.

1. Using a general greeting

'Addressing your cover letter to a named person demonstrates that you have taken the time and effort to research and personalise your application,' explains Carl. So always try and identify a named contact when writing your  cover letter . 'It shows that you have a genuine interest in the company and the position. Additionally, it helps create a connection between you and the employer, making your letter more engaging.'

Opening with 'To whom it may concern' or 'Dear Sir/Madam' will likely lead your application to the no pile, especially if recruiters' details are easily found in the job description.

Using a general salutation also suggests that you've used a generic cover letter template without trying to change any of the details (see more on templates below).

You usually address cover letters to HR managers or heads of department if applying directly to organisations, or to specific recruitment consultants if applying through an agency.

If a contact isn't listed in the job description, or if you're applying for a role speculatively , you'll need to do some research. Visit the company website to see if you can find the name of their hiring manager, conduct a Google search to see if you can find their details, are they on LinkedIn? If you've searched online and can't find the information there's nothing wrong with giving the organisation a call to enquire who to address your cover letter to.

Only when you've exhausted all your options when looking for a named contact is it ok to use a general salutation. ''Dear hiring manager' is still better than a generic 'To whom it may concern,'' adds Carl.

Remember that the way you address your letter also affects how you sign off. If you include a named contact, sign off with 'Yours sincerely' and if you are not able to identify a contact, end with 'Yours faithfully’. 

2. Being overly friendly

While a cover letter should give a recruiter an insight into who you are as a person, being overly personal or overly friendly is a big no-no. Avoid writing about your personal life and steer clear of jokes and sarcasm - these don't translate well on paper.

'Remember that a cover letter is a formal business document, and maintaining a professional tone is crucial,' says Carl. 'Being excessively casual or informal may come across as unprofessional and undermine your credibility. It's best to strike a balance by being polite, enthusiastic, and respectful without overstepping professional boundaries.'

Similarly, try not to sound too keen. Enthusiasm for the role is important and your cover letter is the perfect place for you to convey this, but don't go overboard with compliments. Avoid gushing about or begging for the job. Your cover letter needs to sound genuine; employers can spot insincerity a mile away.

Trying too hard to stand out by using methods such as unusual fonts and coloured paper is a huge turn off for recruiters. If you're the right candidate for the job, you'll stand out regardless.

3. Only focusing on what the company can do for you

This cover letter mistake will kill your application before it even gets started. Explaining why you want the job in terms of what you can gain from the organisation is kind of like stating the obvious - employers already know what they have to offer.

Instead, it's essential that you use your cover letter as an opportunity to detail how your knowledge, skills and experience can benefit the company.

Making your cover letter all about you and your goals can give the impression that you're not a team player. In applying for a new job employers understand that you're trying to progress your career, but they also want to know how you'll help their organisation progress.

To do this successfully you'll need to research the company. Use a range of resources to help with this - from looking at the employer's annual report or information about their vision, mission and values, to reviewing their social media posts and connecting with people who work at the organisation on LinkedIn.

Carl points out that you need to 'emphasise how your skills and experiences can benefit the company. Address their pain points or challenges and explain how you can contribute to their success.'

A good tip to find out if you’ve successfully tailored your cover letter is to remove the employer's name once you’ve drafted it and read through to judge whether you could use the same letter when applying for a similar role at another company. If you could, then you need to spend more time tailoring your letter.

4. Underselling yourself

No one likes to sound like they're boasting but you need to make sure you're not underselling your achievements and sometimes this means you must bang your own drum.

Don't be afraid to highlight your accomplishments and unique selling points and don't shy away from confidently stating you can carry out certain competencies well.

'If you downplay your achievements or fail to communicate your value effectively, the employer may assume that you are not a strong candidate,' explains Carl. 'It is essential to highlight your strengths, experiences, and unique contributions to make a compelling case for why you are a good fit for the role.'

That said, there's a fine line between confidence and cockiness so make sure you're on the right side. Ask someone who doesn't know you personally, like a careers adviser, to read through your letter to get a sense of how it comes across.

Unintentionally drawing attention to your weaknesses in your cover letter can also let your application down. Avoid sentences such as 'Although I don't have any experience in (specific competency) I'm willing to learn.' Instead swap this for 'My experience in (this field) has given me X and Y transferrable skills…'.

There's no place for negative or passive sentences in a cover letter. Focus on what you can do not what you can't.

5. Copying and pasting a template

Cover letters have a standard structure you need to follow and using a template can often help, especially if you're struggling with what to include. The problem occurs when you copy and paste a  cover letter example  and only make minimal changes to the document.

Templates should only be used as a guide so avoid using them word-for-word. The only things you should be taking from online examples are inspiration and ideas.

Employers can easily spot a copy and paste job because they see them all the time. To really make your cover letter stand out you need to put your own spin on it. Recruiters want to hear you voice behind the words.

Although time consuming every cover letter you write needs to be unique, so once you've perfected one cover letter don't fall into the trap of using it for every job you apply for.

Other cover letter don'ts

• Rewriting your CV - this cover letter mistake will lead your application straight to the bin. View your cover letter as a sidekick to your CV - they need to work together but they shouldn't repeat each other. Use your cover letter to add context and detail to certain skills and experiences mentioned in your CV - always keeping in mind the job description/person specification.
• Writing your life story - it's easier to waffle in your cover letter than on your CV but don't fall into this trap. You need to keep cover letters concise and to the point. A typical cover letter should only take up one side of A4. To help cut it down consider every sentence and ask yourself 'do employers need to know this?' and 'is it relevant to the job?' Recruiters don't need to know about the bit of advice your English teacher gave you seven years ago or a step-by-step breakdown of how you got to where you are today.
• Failing to proofread - it might seem obvious, but you'd be surprised how often this cover letter mistake is made. Failing to proofread can lead to spelling mistakes, grammatical errors and formatting slip-ups. This could give employers the impression that you're careless. Don't proofread your letter straight after writing it as it can be hard to spot mistakes. Take a break and come back to it later the same day or the next for a final check before sending.

Find out more

• Learn more about writing CVs and cover letters .
• Find out how to get a job .

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Do You Need a Cover Letter When It's Not Required?

When you do (and don't) need a cover letter to apply for a job

Why Write a Cover Letter?

Reasons to include a cover letter, reasons not to include a cover letter.

• Tips for Writing a Cover Letter

Do you really need a cover letter if a company doesn't ask for one? Writing a lot of cover letters during a job search is often both challenging and time-consuming. Because of this, it's not surprising that applicants often hesitate to include a cover letter when it is not explicitly required by an employer.

If you're wondering if you should include a cover letter, the short answer is yes. That said, there are a few exceptions.

You should  almost always submit a cover letter , even if the company doesn't ask for one. 

Here's what you need to know about the value of cover letters, along with the situations where you can skip a cover letter. 

If you're serious about landing the job, a well-written  cover letter  gives you a chance to sell yourself to the employer in a narrative format, and explain why you are an ideal candidate. Taking the time to  match your qualifications to the job  can help you get selected for an interview.

All of your efforts in the cover letter will help hiring managers do their job of screening applicants, and may get your resume a closer look.

A cover letter also affords you the opportunity to highlight your strongest qualifications.

An effective, well-written, and  customized cover letter  also makes it clear that you are highly interested in the job. That's because it shows the hiring manager that you want the job enough to go the extra distance.

To Share Extra Information

A cover letter gives you an opportunity to include details that your resume does not contain. For example, if you are applying from a distance, your cover letter will enable you to present a rationale for relocation and to mention that you will be in the area shortly for a possible interview. 

To Explain a Gap

Gaps in employment  with reasonable explanations can also be addressed in your letter. A cover letter is also an ideal place to provide specific examples that prove you have the skills and experience listed on your resume.

The Employer May Expect One

Additionally, some employers expect to receive cover letters even though they did not stipulate that a cover letter was required in their job advertisements.

Candidates who don't take the time to compose a letter are often viewed as less motivated for the job.

In many cases, employers won't even look at a job application that doesn't contain a cover letter or letter of interest.

For some jobs, you won't need a cover letter to apply. Some employers don't accept cover letters as part of the application process. For other positions, there may be no way to submit one. If a cover letter is optional, it's better to skip it if you don't have the time to compose a well-written one.

When the Employer Doesn't Want One

If the job application instructs that you should not include a cover letter, then it's definitely best to follow directions so as not to annoy your potential employer.

When You Don't Have Time

No letter is much better than a poorly written one. A well-composed cover letter serves as a sample of your writing ability, but the opposite is also true. If you don't have time to write a well-crafted cover letter that pitches your skills and positions you for the job, forego the effort.

When There's No Way to Submit One

Also, if the company asks you to submit your application through an online platform, and there is no place for you to submit a cover letter, don't worry about it. 

Tips for Writing a Cover Letter That Will Impress

When you do include a cover letter with your resume, it's important to make it a good one. Here are tips for writing a cover letter that will make the best impression and add value to your application.

Kelly Miller. / The Balance

• Make it targeted.  Be sure to compose a  targeted letter  that is written with the job listing in mind. Focus on the skills and abilities you possess that make you a strong fit for the specific job.
• Keep it short.  Make sure that your  letters are concise  (no more than one page topping out at five paragraphs) and that every statement you make conveys something significant about your qualifications for the candidacy.
• Go beyond your resume.  Avoid simply repeating your resume. Provide examples not listed in your resume, and expand upon things mentioned only briefly in your resume. Your cover letter should have a distinct purpose regarding your application.
• Edit, edit, edit.  Errors in your cover letter  can hurt your chances of getting an interview. Errors make you look sloppy, or worse, not educated. Be sure to thoroughly read your letter before submitting it. Consider asking a friend or colleague to read it as well to check for typos, grammatical errors, and confusing language.

Key Takeaways

• Writing a cover letter makes the hiring manager's job easier, by highlighting exactly why you're the right match for the role. That gives your application an edge. 
• Even if the company doesn't specifically request a cover letter, it's a good idea to write one if you're interested in the role at hand. 
• Skip a cover letter if the employer says not to write one, or if there isn't a place to include one in an online application form. 

Is a Cover Letter Necessary in 2024?

Published: April 03, 2024

Writing a cover letter can be daunting.

I’ll never forget my college career coach, who made writing a cover letter look easy. Even with her tips, I’ve always found it incredibly difficult to talk about myself and hype up my accomplishments.

While it acts as a letter of introduction, I’ve wondered if a cover letter is necessary in 2024. To find out, I spoke with two recruiters and gained insights on how to write the best cover letter for any job application.

How important is a cover letter?

Is a cover letter necessary, when to skip a cover letter, when to include a cover letter, tips for writing a cover letter, what if the cover letter is optional.

Cover letters are short letters of introduction that you include with job applications.

Typically, they are your chance to go into deeper details about your accomplishments that you might not have highlighted or had room to mention on your resume.

Tiffany Hall, a professional resume writer and founder of Resume911 , says cover letters are an important part of the job application process.

Hall says, “Cover letters can be very important. It’s supposed to sell why you, of all applicants, should get the job. The issue is that applicants use them to regurgitate what’s on their resume, and that’s not what it’s for. It should speak to what isn’t easily explained with your resume.”

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

For example, if your resume says you’re skilled at building web pages, your cover letter is a great place to name-drop companies that you’ve worked for to create their websites.

Matthew Muehleisen, a corporate recruiter , thinks a cover letter is also a great place to show you’ve done your homework and researched a company.

Muehleisen says, “It can be what sets you apart from other candidates and applicants and is a good opportunity to show that you’ve done research on the position and company to further showcase your interest in the role.”

Knowing the importance of a cover letter still begs the question: Is a cover letter necessary in 2024?

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While a cover letter can help demonstrate your knowledge of the company you’re applying to and highlight more of your achievements, both Hall and Muehleisen agree that a cover letter isn’t entirely necessary.

Muehleisen says, “Unless it’s a requirement of the application, I wouldn’t say it’s necessary to include a cover letter. There are some roles (usually in content creation and marketing) that will ask for a cover letter as a form of a writing sample. In these instances, make sure your letter is polished and focused.”

If Hall had her way, she would eliminate the cover letter entirely, focus more on the resume, and ask for a link to an applicant’s LinkedIn profile.

According to Hall, “Most cover letters either repeat the resume or they speak to why the applicant isn’t a good fit. Neither is the purpose of a cover letter.”

Nevertheless, 74% of hiring managers still prefer applications to include a cover letter. So, it is definitely worth considering including one — even if the application says it’s optional.

If you’re looking for a new role, writing a cover letter can be time-consuming — especially if you take the time to personalize every letter you send to a hiring manager.

Although a cover letter does serve a legitimate purpose, and 83% of hiring managers read it, there are a few situations where you shouldn’t include a cover letter. Let’s take a look at those scenarios.

If You Only Have a Template of a Cover Letter

I get it. Writing an effective cover letter takes a significant amount of time.

But consider not sending one if you only have time to plug your information into a cover letter template without personalizing it before hitting submit on an application.

Don’t get me wrong. A cover letter template is a great starting point to write your cover letter. Templates often remind you to include pertinent information like the hiring manager’s title, name, and your contact information.

However, if you don’t take the time to edit the body of the cover letter and personalize it with research and your relevant experience, you risk sending the same letter as another candidate.

And considering that 48% of hiring managers spend anywhere from 30 seconds to two full minutes reading each cover letter, the chances are high that your hiring manager can spot a form letter a mile away.

Don’t send it if you don’t have the time to personalize a cover letter.

If Your Cover Letter Is Full of Critique

A cover letter is meant to explain why you’re the best candidate for the open position. However, a cover letter is not a place for you to share your ideas of how the company can improve.

Sure, every company likely has areas of improvement, and the job you’re applying for might be the role that gets a say in that, but a list of improvements might read as a critique.

You don’t want to potentially offend a hiring manager before you even get an interview. A bad cover letter can hurt a strong candidate, according to 33% of hiring managers .

Before you submit your cover letter, read through it several times to make sure it’s not a critique. If it does sound like a critique, throw it out.

If It’s Not Required

There are other instances where you shouldn’t send a cover letter. For example, if the application’s instructions specifically state that you do not need to submit a cover letter for consideration for the job.

In fact, sending a cover letter anyway can signal to the hiring manager that you don’t follow instructions. Not following instructions is also a great way to land your application in the trash bin.

The bottom line is this: If the application specifically states not to send a cover letter, don’t send it.

Of hiring managers, 74% prefer to see job applications with a cover letter apart from the resume. Knowing this, if you have the time to include a cover letter with your job application, don’t skip it.

Here are three instances when you should send a cover letter with your application.

Send a cover letter if you’re very interested in the role.

Think of your cover letter as your time to shine. Use it as a place to highlight your experiences and the qualifications that make you a great fit for the position.

Hall says, “If you can speak to why you’re a good candidate without copying your resume in paragraph form, include a cover letter.”

In other words, don’t use bullet points in your cover letter to describe your previous employment history.

Instead, talk about what you learned on the job and how your skills will help you excel in the role you’re applying for.

Send a cover letter when there’s a gap in your resume or you’re transitioning industries.

If you’re looking to transition to another industry, you should definitely include a cover letter with your application.

Speaking from personal experience, if I had only submitted a resume to my school district when I applied to be a Spanish teacher, the hiring manager would have just seen my experience in Public Health and would not have known about my skills and success in tutoring students in Spanish.

Muehleisen puts it this way, “If you’re looking to transition to a new industry or if there is a position and company you’re really excited about pursuing as an opportunity, these are the best instances to include a cover letter so that you can possibly give yourself an advantage.”

A cover letter can also help explain any gaps in your resume — especially if the gap in your employment history is beneficial to the role you’re applying for.

For example, maybe you volunteered in South America, and the role you’re applying for is for a position in Global Operations.

It never hurts to include positive, pertinent information in your cover letter.

Send a cover letter when it’s required.

The most obvious time to include a cover letter with your application is when it is required. Just like not including a cover letter when it’s not required, it shows you can follow directions.

Include a cover letter when the application asks you to submit one, which shows you can follow directions.

Plus, if the application asks for a cover letter, you can bet the hiring manager will look for it. If no cover letter is included, well, you’re sabotaging your chances of getting an interview.

Only 13% of hiring managers will consider giving a candidate an interview if they don’t attach a required cover letter to an application.

Writing a cover letter is not as painful as it sounds. There are great templates you can use as a starting point for your cover letter.

The trick with a template, though, is to make sure you always personalize the letter to your own experiences and qualifications.

Here are five expert tips to write a winning cover letter.

1. Tailor your cover letter to the job description.

When writing a cover letter, especially if you use a cover letter template, you should tailor the letter to match the job description and meet the requirements of the application.

For example, if the application asks you to attach a short cover letter, keep it brief. Your best bet is one to two short paragraphs detailing why you’re a great fit for the position.

You’ll also want to reference keywords from the job description in your cover letter. Many recruiters use applicant tracking systems that scan application packets for the best fit.

Often, hiring managers review the applications that match the keywords first.

Now, that doesn’t mean to stuff your cover letter with keywords. Instead, use them in a natural way as you discuss your qualifications.

2. Be personable with your greeting.

You might have seen the advice telling you to use “To Whom It May Concern” instead of the hiring manager’s name. This is good advice, but only if you do not know the hiring manager.

Before resorting to a generic greeting to start your cover letter, take the time to look on the company’s website and LinkedIn to find out who makes hiring decisions.

If you have contacts in your network who are familiar with the company, ask them. Taking the time to research the hiring manager and the company shows you care about the details — a quality many hiring managers look for in a candidate!

If you’re still unsure after researching the company, consider using “Dear Sir or Madam” as your greeting.

3. Be yourself.

While a cover letter is a formal introduction of yourself to a potential employer, it doesn’t need to be lacking in personality. Hall suggests sprinkling your personality in your cover letter to spark connections with the hiring manager.

Hall says, “Be your best professional self. I’m a foodie and will include references to food on my LinkedIn, and I’ve done it in a cover letter. I’ve had managers reference them, and we had a chuckle. I am also very clear about aligning myself with companies whose mission and goals I respect and can contribute to. I make sure to speak to that in the cover letter.”

Take Hall’s advice. Showcasing your vibrant personality in your cover letter can help break the ice in your interview!

4. Proofread your cover letter.

Once you’ve written your cover letter and before you hit “send,” double-check that it is free from spelling and grammar errors and that the company you referenced is the company you are applying to.

Muehleisen says skipping proofreading your cover letter is a big mistake — and it could cost you the job!

Muehleisen says, “Make sure that you are proofreading prior to sending. If the cover letter feels like it is a simple cut/paste or if the job title and company name are incorrect, it may do more harm than good. So, be sure that what you’re sending is pertinent.”

5. Be cautious of AI.

AI tools, like ChatGPT or Claude, are great for helping draft content. You might be tempted to ask generative AI to write your cover letter for you. However, both Hall and Muehleisen say to proceed with caution when it comes to AI.

Hall says, “AI is coming along in amazing ways, so it may come as a surprise that my best tip didn’t include AI. I tell my clients when they’re stuck to look to their peers. You can search people by job title on LinkedIn. See how they describe themselves and pull from there. Or, hire a resume writer or career strategist to help you.”

Muehleisen agrees with her. He says, “I would hesitate to use a tool or service for a cover letter as the point should be to show your authenticity. If you are going to use AI for assistance, make sure to put your own words in as well.”

However, when you write your cover letter, whether using a template or generative AI, personalizing it is key to standing out from the competition.

If the job description says a cover letter is optional, should you send one, or can you get by without it?

That can be tricky, considering 72% of recruiters still expect a cover, even if it’s optional.

According to Muehleisen, sending a cover letter is not a bad idea. He says, “I’ve never heard of a cover letter hurting an applicant’s chances; just make sure the one you’re including is specific to the job description and posting.”

Check out these cover letter examples for more inspiration.

Experiment With Your Cover Letters

Writing a cover letter is a breeze once you get the hang of it. With today’s challenging job market, sending a cover letter with your application can make a difference in whether you get called for an interview.

I can’t make promises that your cover letter will dazzle hiring managers each time, but for the right position for you, it will.

Remember Hall and Muehleisen’s advice when you craft your cover letter. Personalization is key to success!

Don't forget to share this post!

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How to write the perfect cover letter

Telegraph Money outlines ways to make a winning introduction to your job application

You’ve found your ideal job, you’ve crafted the perfect CV, and now you sit down to send your application to what you hope will be your future employer. You just need one more thing – a cover letter.

While this can feel like an unnecessary step in an already time-consuming job hunt, it is an opportunity for you to sell yourself outside the confines of a CV. Done well, a good cover letter can put you in a good light before the recruiter has even opened the rest of your application.

Here, Telegraph Money outlines how to write the perfect cover letter. In this piece we will cover:

• What is a cover letter?

How to write a good cover letter

Write a new letter for every application, how to format your cover letter, know who you are writing to, tell them why you are applying, why are you the right candidate, include specific examples, how to end your letter, what about your cv,  what is a cover letter.

A cover letter is a note that you write to a recruiter or hiring manager when applying for jobs. It should act as an introduction to you and back up your CV, which sits alongside it. You usually attach it to your application or use it as the body of an email.

You should speak about your motivation for applying for the role in question, your skills and experiences and try to let a little bit of your personality shine through.

It’s a lot to ask of a handful of short paragraphs – it is typically thought that three to five paragraphs is plenty for a cover letter – but there are simple steps you can follow to help you write the perfect introduction to your job application.

It can be tempting to trawl through your old job applications or even to use the cover letter that you wrote for another opening just weeks ago, but it’s best to avoid regurgitating the same letter for different employers. Recruiters and hiring managers will be able to spot bland, generic sentences easily.

Research the company and its culture, its goals over the next few years and any newsworthy changes in the industry in which it operates. You should also pinpoint a list of keywords that appear in the job advert and seem important to the role that you can try to use in your cover letter.

“Candidates routinely let themselves down through not personalising their cover letters. Go beyond the companies’ websites and look at their socials and extra content, such as podcasts,” Gina Visram, a career coach from Your Career and Future, said.

“The recipient is likely to get the impression that you are genuinely interested in the organisation. As many applicants don’t make this effort, you have the opportunity to stand out.”

As the cover is technically a letter, some companies will expect you to format it as such. This means listing out your basic contact information — name, location (you can be vague), phone number and email address — at the top.

If you are sending it in the body of an email, you could choose to add these details at the end.

You should also ensure the document looks clean and uncluttered, so use the same font and size as you use in your CV and all the way through the cover letter. If you’re using a document (rather than an email body), use 1.15 spacing to make it more readable.

Do your best to pin down exactly who will be reading your cover letter. This could be the head of the department or a hiring manager, but most companies will list some form of contact on the job advert – this is your best bet.

If there’s no obvious contact, check the company’s website. Look at LinkedIn or other social media sites to see if there is someone suitable to whom you can send the letter.

If you still have no luck, do your best to avoid generic introductions such as “To whom it may concern” and opt for “dear hiring manager” or a simple “hello” instead.

In your opening paragraph tell them why you are writing to them – that you are applying for this specific role and this specific company. Don’t be vague, as it implies that you are sending out a blanket letter to various companies about their “job openings”.

It’s up to you how much flare you put into this opening paragraph. If you are applying for a corporate position at a traditional company, it might be best to simply state that you are excited to apply for the open position and mention why you like the company. Show off your knowledge of the firm.

If the role is more creative and you feel comfortable being less formal, you could use this part to grab their attention with an anecdote about why you are interested in the role. Are you a customer of theirs for instance, or do you admire something that they have recently accomplished?

Next, you should explain why you would be a good fit for the position. Look through the job advert and pick out what seem to be the most important attributes and skills the hiring manager is looking for.

Abby Robbins, recruitment director at Yellow Bricks which specialises in hiring for professional roles, even suggests printing a range of job descriptions for the type of role you are seeking, and recommends using a highlighter to mark the skills that appear most regularly. This helps you pin down the “must haves”, she said.

Tell them how your skills and past work experience match what they are looking for. Don’t be afraid to use the advert’s specific wording – it proves that you have done your homework and understand what the role entails.

Think about previous work experience that backs up what you have told the recruiters about yourself. If you’ve tried to convey that you are good with clients for instance, can you provide a customer satisfaction rate, or any target measures that prove this?

If you can’t use numbers, think about anecdotal evidence. You could write something along the lines of: “In my role as [x], I was lucky enough to work along some major clients such as [y] and [z]. In fact, I was a fundamental part of the bid process to secure [y]’s long-term business, having come up with [explain pitch idea here], and ultimately I became the lead point of contact on the account.”

Laurie Macpherson, a career mentor, said: “Give them specific examples of when you have done the thing that they are asking for before and the result.

“So if they ask you to have ‘managed teams globally’, tell them how you have done that and how well it worked. About four or five examples would work.”

It’s worth mentioning how you would use these skills and experiences at the new company, too.

Like with any piece of writing, signing off can often be the trickiest part. Don’t fall into the trap of repeating what you have already written – you’ve already explained why you want the job, the skills you have to match the specific role and backed it up with evidence.

Instead, you could simply tell them that you appreciate any time that they have spent reviewing your application and that you look forward to hearing from them.

If you have used the name of the person you are writing to at the start of the letter, the formal sign-off is “yours sincerely”. If you have used a generic term, it’s “yours faithfully”. You could also use a “kind regards” or “many thanks” if you are happy to do so.

Once you have impressed recruiters with your cover letter, the next thing they will look at is your CV – a document that outlines your education, experience and skills.

Like a cover letter, a CV should explain why you are a good fit for the job for which you are applying, but in more detail. The employer is likely to filter through applications quickly, so it’s worth taking the time to get it right. Here’s how to write the perfect CV .

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How to Create a Compelling Cover Letter in Microsoft Word

E very time you apply for a job, it's a good idea to include a cover letter. Deciding how to write each one is hard, but at least you don’t have to start from scratch with their design.

Microsoft Word offers templates and welcomes third-party designs to help you create compelling cover letters. Here’s how to use such options in Word and make the best first impression possible to potential employers.

Use Microsoft Word’s Cover Letter Templates

Formal letters don’t have to be bland. Go to File > More templates on Word, and type “cover letter” in the search box. You’ll find several stylish designs that add structure and color to your document.

What reflects you better, a subtle or sharp color scheme? If you’re considering a bold header for your professional details, learn how to design letterheads on Word , too. You can even add your portrait to your cover letter.

Microsoft Word’s built-in templates also include fields for you to fill in with your information and that of your potential employer. They guide you in these small ways, some even providing a sample for your letter’s main body. It’s a good idea to rephrase that, though, to fit each job application.

If you don’t like any of the options on Word’s desktop app, explore more Microsoft cover letter templates online and download your favorites from there.

Use Third-Party Templates in Microsoft Word

You can create cover letters for your dream job on platforms besides Microsoft. If you’d rather stick with it, you’ll even come across third-party templates specifically designed for you to download and customize on Word. Here are some examples.

1. ResumeLab

Explore over 50 cover letter templates, ranging from minimalist to eye-catching designs. Keep in mind that a few of them are meant to be created on ResumeLab. The rest you can bring onto Word by clicking their Download it free here link.

You’ll be redirected to websites like Good Resume and Resume Genius , which help you quickly download your documents. Then, all you have to do is open them in Microsoft Word.

You’ll also notice that some cover letters on ResumeLab are edited versions of Word’s built-in templates, but this just adds to your selection and gives you more ideas.

2. Template.net

This is a popular site for templates of all kinds, including cover letters. For some designs, you pay a small fee, but Template.net has an impressive range of free options, too. What’s more, the download process is very easy.

Just browse its collection, click on a design you like, and select the Word button under Download Free Template . In the next window, hit Free Download . If you’re not signed in already, you’ll be asked to as the final step.

Follow Best Practices for Cover Letters

Familiarize yourself with the dos and don’ts of writing a cover letter . Remember these guidelines when selecting and customizing a template or crafting a cover letter from scratch. They boil down to the following rules.

1. Research Potential Employers

Do your research before writing or designing your cover letter. Get to know each company and even the recruiter you’re addressing. It’s the same strategy as tailoring your resume for different job types .

2. Tailor Your Cover Letter

When showcasing your skills and interest in a position, use your research to tailor your letter so that it grabs the recruiter’s attention and impresses them. Be smart, enthusiastic, and concise with your words.

3. Use Your Blank Space Wisely

Aim to limit your cover letter to one page. Any more than that, and you risk losing the recruiter’s interest. Think about what you need to say, including important and relevant details not covered in your resume. Express these things as succinctly as possible.

4. Your Visuals Should Complement and Not Overwhelm the Letter

Add a bit of color and texture, going for a subtle effect. You could even use some small icons, as long as they’re tasteful and discreet. Whatever you choose, keep these visuals on the letter’s edges, and don’t let them dominate the text.

5. Master Word’s Features That Benefit Cover Letters

For example, you can create your cover letter more efficiently by setting the text’s boundaries from the get-go. To do this, go to Layout > Margins . From the same toolbar, you can adjust paragraph spacing and indentation.

Through Insert > Pictures , you can import an image of your signature and place it at the end of the letter. Your header and footer can be customized from here, too.

Even the Mailing toolbar might be of interest. It can help streamline the process of writing and sending letters, as well as keeping track of recipients.

Good Planning and Wording Make the Best Cover Letters

Between Microsoft and other providers, you have access to a wide selection of templates for simple but attractive cover letters that you can personalize on Word. The app itself is full of useful writing and editing tools.

With this leg up, designing a cover letter for every occasion is easier. Sound research and planning in terms of how to approach each application can help polish the letter even more.

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How to quickly draft cover letters.

Key Takeaways

• Tailoring your cover letter increases interview chances by demonstrating your genuine interest and fit for the role.
• Personalizing your application to reflect your unique experiences and how they align with the company's goals makes a solid first impression.
• Utilizing bullet points for brainstorming and incorporating keywords can streamline the writing process and ensure your cover letter resonates with hiring managers.
• Showcasing personality while maintaining professionalism adds a personal touch that can set your application apart from the rest.
• Unmudl offers courses designed with employment in mind . We provide a direct path from learning to job opportunities and radically enhance the strength of your job application.

A cover letter is key to standing out in the sea of job applications that recruiters have to go through to fill a position. Done right, it can be your golden opportunity to make a first impression that sticks. 

While a resume details your work experience and academic record, a cover letter summarizes your candidature and highlights why you're the perfect fit for a particular role and company culture . For that reason, the cover letter remains a critical factor in landing that job interview.

A standout cover letter can take time to craft, especially so when you're preparing to apply to multiple roles. That doesn't mean you have to sacrifice quality, however. A compelling cover letter can be drafted quickly with the right approach. 

Let’s explore some practical and straightforward tips to streamline your cover letter creation process. 

Unlocking the Potential of the Cover Letter

A cover letter is a formal pitch to a potential employer that supplements your resume. It’s an opportunity to sum up who you are and how you align with the company's values and needs . 

While your resume discusses what you've done, your cover letter speaks to what you can do for your prospective employer. It's your chance to explain why you're excited about the role and how your unique experiences make you the ideal candidate .

Making a First Impression

First impressions matter. A lot, when you’re talking about employment! Your cover letter is often the first thing in the job application process a hiring manager will read. That makes it a powerful tool to grab their attention and make them want to learn more about you . 

The ideal cover letter strikes a chord and sets you apart from other applicants who might be similarly qualified. By highlighting your most relevant skills and experiences in a way that resonates with the hiring team , a well-crafted cover letter can put you on the shortlist for an interview.

Here's the thing: hiring managers can tell when you've taken the time to personalize your cover letter. It shows that you're genuinely interested in the position and not just sending out mass applications. 

According to an experiment by ResumeGo , candidates who took the time to write job-specific cover letters saw a notable increase in interview invitations , with 16.4% of them stepping through the interview door, compared to only 10.7% of those who skipped the cover letter step.

When to Include a Cover Letter

Knowing when to include a cover letter can give a significant advantage to your job applications. While some might view it as an optional step, there are scenarios where a cover letter can be particularly impactful. 

For Highly Desired Roles

When you come across a dream job, that's your cue to go the extra mile. A cover letter lets you express your enthusiasm and commitment, showing the hiring team why this role is not just another job application for you. 

Career Changes

Are you embarking on a new career path? A cover letter is your golden opportunity to explain the transition. It allows you to articulate the reason behind the change and how your previous experiences equip you with a unique perspective or skill set beneficial for the new role .

 Highlighting your transferable skills can help the hiring manager see the potential value you bring despite a different background.

Explaining Employment Gaps

Sometimes, employment gaps raise questions for a potential employer. Use your cover letter to address these periods positively and proactively. 

Whether it was time off for family, further education, or personal growth, explaining the context can turn a potential red flag into a showcase of your resilience and determination .

When You Have Ample Time to Customize Your Application

Ideally, you must customize every application every time, but time constraints don't always make this possible. Tailoring your cover letter to the specific company and position, however, can make a substantial difference when you have the time. 

Personalizing your application shows you're genuinely interested in the role and have done your homework about the company . It shows respect for the employer's time and demonstrates your diligence.

Surveys of US hiring managers reveal that 68% consider cover letters necessary for interview decisions , with a quarter deeming them very important. Only 6% think cover letters are not important. Medium and large companies are more than twice as likely as small businesses to view cover letters as important (34% vs. 15%).

Getting Started with Your Cover Letter

Crafting a cover letter that captures attention starts with a deep understanding of the role and company you're applying for and a clear articulation of your essential skills and experiences . 

Here's how to lay the groundwork for a cover letter that makes hiring managers take notice.

• Research the Company: Research the company's website, particularly the ‘About Us’ section. Look for the company's mission statement, core values, and recent achievements. Understanding the company culture and goals can help you align your cover letter to speak directly to what they value most.
• Use Social Media: LinkedIn , Facebook , and even Twitter can provide insights into the company's latest news, projects, and team dynamics. Following the company on these social media platforms can give you a better picture of what it does and how it interacts with its employees and customers. 

Social media can also help you interact with company insiders or even get a referral. LinkedIn insights reveal that being referred for a job can significantly boost your chances of being hired, with internal referrals making you four times more likely to land the job.

• Read Reviews: Workplace review platforms like Glassdoor offer feedback from current and former employees, which can shed light on the company's working conditions, expectations, and interview tips. Remember to take these reviews with a grain of salt and look for consistent themes rather than outliers.
• Analyze the Job Description: Read the job posting carefully to understand the specific requirements and responsibilities of a role. Highlight keywords and phrases related to specific skills, experiences, and qualifications.
• Match Your Skills: Once you've identified the essential requirements, reflect on your experiences. How do your skills and achievements align with what the company is looking for? List your relevant experiences and highlight those that match the job description.
• Use the STAR Method: For each essential requirement, consider using the STAR method (Situation, Task, Action, Result) to structure your thoughts. This method can help you prepare concise, impactful examples that demonstrate your capabilities. 

For instance, if the job requires leadership skills, think of a situation where you led a team, describe the task and your action, and highlight the result of your leadership.

Crafting an Effective Cover Letter

Here’s how to structure your cover letter effectively to capture the attention of the hiring manager.

Start with the basics. Your header should include your contact information, the date, and employer details. It should be more than just functional as it sets the professional tone of your letter . Make it easy for the hiring manager to find out how to contact you for an interview call.

• Your Information: Name, address (optional), phone number, and email.
• Company Information: Hiring manager's name (if known), company name, and company address.

The Greeting

A personalized greeting can make a world of difference. Starting with ‘Dear [Hiring Manager’s Name]’, shows you’ve taken the initiative to research who’s hiring. If you can’t find a name, ‘Dear Hiring Team at [Company Name]’ is a respectful and inclusive alternative.

Opening Paragraph

Your opening shot should be brief and memorable. Kick off with an introduction to who you are professionally and express your enthusiasm for the role and the company . This is where you can excite the reader and hint at the value you can bring to their team.

Body Paragraphs

This is where you get to the heart of your narrative.

• Fit for the Position: Draw clear lines between the job's requirements and your accomplishments. Use specific examples and quantify your achievements whenever possible. Highlighting the skills that directly apply to the job shows you’re interested and capable.
• Understanding of the Company: Demonstrate your knowledge about what the company does and its current challenges. Connect this knowledge to how your background makes you a valuable asset in navigating current challenges and making the most of opportunities . This reveals foresight and a proactive mindset.

The Closing

Finish by summarizing why you’re the right fit for the role and the company. Express gratitude for the reader’s time and consideration. 

Include a polite call to action, like ‘I look forward to the opportunity to discuss how I can contribute to the team’, which encourages your inclusion in the next step of the hiring process.

Speedy Drafting Techniques for Your Cover Letter

Crafting a standout cover letter doesn't have to be a time-consuming process. With the proper techniques, you can efficiently draft a cover letter that makes a memorable impact. 

Here's how:

Templates and Customization

Start with a solid template as your foundation. Templates can save time and ensure your cover letter has a professional layout . Make sure to adapt and customize it adequately to reflect the role you’re applying for . 

Swap out generic phrases for detailed examples of your achievements and how they align with the particular requirements of the role under question.

Bullet Points for Brainstorming

Before you dive into writing your cover letter, list your achievements and skills relevant to the job using bullet points. This brainstorming step can help you organize your thoughts and list your points for maximum impact. 

Once you have your list, select the most compelling points to include in your cover letter and ensure they are relevant to the job description.

Incorporating Keywords and Skills

Hiring managers often use applicant tracking systems (ATS) to filter applications based on specific keywords related to the job . Read the job description carefully and identify the keywords and skills mentioned. 

Incorporate these into your cover letter to ensure it passes through ATS filters and catches the hiring manager's eye. Using the exact terms from the job description can significantly increase your chances of reaching the interview stage .

Quantifying Achievements

Quantifying your achievements gives hiring managers a clear picture of your capabilities . Instead of saying ‘increased sales’, specify how much you increased sales by, such as ‘increased sales by 20% within six months’. 

Specificity adds credibility to your claims and demonstrates the tangible value you can bring to the company.

Drawing from the wisdom of Ana Alipat, Lead Recruiter at DayJob Recruitment , we uncover invaluable tactics for making your cover letter not just seen but felt. Ana emphasizes the importance of customizing each cover letter to the specific job and company to capture an employer's attention truly. She outlines several key elements for customization:

• Job Title and Reference: Tailor your cover letter by directly mentioning the job title you're applying for , ensuring alignment with the position advertised.
• Company-Specific Language: Echo the language found in the job listing and the company's website to demonstrate your alignment with their culture and needs .
• Skills and Experiences: It's crucial to spotlight skills and experiences that directly correspond with the job requirements, showing you're the perfect candidate.

Alipat also shares personalization tips to elevate your cover letter:

• Addressing the Hiring Manager: Whenever possible, address the hiring manager by name to add a personal touch.
• Mentioning a Specific Project: Highlight a specific project or aspect of the company you admire. This shows your genuine interest and engagement with their work.

Making Your Cover Letter Stand Out

Ensuring your cover letter shines brighter than the rest is crucial. Here’s how you can draft a standout cover letter by injecting your personality into it and polishing it to perfection.

Personalizing Your Letter

Tailoring your cover letter to each job application shows you’ve done your homework and genuinely care about the opportunity. Mention specific projects, products, or company values that resonate with you . 

For example, if the company prides itself on sustainability and you have a passion for environmental initiatives, highlight that alignment prominently. This connection demonstrates how you fit the role and the company culture.

Showing Your Personality

Your cover letter must reflect your personality and unique voice. Within the bounds of professionalism, don’t be afraid to let your enthusiasm and character shine through . 

This could be through sharing an anecdote that illustrates your passion for the field or explaining why a particular project excites you. Remember, companies don’t just hire skills - they hire people.

Proofreading and Editing

No matter how impressive your experiences or how perfect a fit you are for the role, spelling and grammatical errors can undermine your application . Take the time to thoroughly proofread your cover letter or have someone else review it. 

Tools like Grammarly can also help catch common mistakes. A clean, error-free letter reflects your attention to detail and professionalism.

Kickstart Your Career with Unmudl

Ready to take your career to the next level? Unmudl is here to bridge the gap between learning and working. With a wide array of courses tailored to enhance your skills, Unmudl offers a unique pathway from education directly to employment opportunities.

Explore Unmudl’s Courses for Skill Enhancement

Dive into courses designed in partnership with leading employers and community colleges nationwide . Whether you’re looking to refine your communication skills to craft compelling cover letters, aiming to master a new software tool, or seeking to switch careers altogether, Unmudl has something for you. 

Each course on our Skills-to-Jobs ® platform is structured to provide theoretical knowledge and practical skills that you can begin to apply immediately.

A Direct Path from Learning to Employment

What sets Unmudl apart is its commitment to educating and connecting learners with real job opportunities. Many of our courses are developed with direct input from employers to ensure the skills you acquire are precisely what the job market demands . 

Upon completion, you have a certificate and a foot in the door to interviews with some of the nation’s leading companies.

Take Action Today

Start exploring Unmudl’s courses today! Enhance your skills, draft your winning cover letter, and post your next job application confidently. Whether you’re aiming for a promotion or a career shift, Unmudl is your partner in career growth. 

Take the first step towards transforming your professional life. Contact us now , find the course that fits your career aspirations, and join a community of learners who’ve turned their educational investments into tangible achievements. 

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Our Trump reporting upsets some readers, but there aren’t two sides to facts: Letter from the Editor

• Updated: Apr. 06, 2024, 10:27 a.m. |
• Published: Mar. 30, 2024, 8:16 a.m.

Some readers complain that we have different standards involving Donald Trump and Joe Biden. (AP Photo, File) AP

• Chris Quinn, Editor, cleveland.com/The Plain Dealer

A more-than-occasional arrival in the email these days is a question expressed two ways, one with dripping condescension and the other with courtesy:

Why don’t our opinion platforms treat Donald Trump and other politicians exactly the same way. Some phrase it differently, asking why we demean the former president’s supporters in describing his behavior as monstrous, insurrectionist and authoritarian.

I feel for those who write. They believe in Trump and want their local news source to recognize what they see in him.

The angry writers denounce me for ignoring what they call the Biden family crime syndicate and criminality far beyond that of Trump. They quote news sources of no credibility as proof the mainstream media ignores evidence that Biden, not Trump, is the criminal dictator.

The courteous writers don’t go down that road. They politely ask how we can discount the passions and beliefs of the many people who believe in Trump.

Chris Quinn's recent Letters from the Editor

• An iconic Cleveland eclipse photo seven years in the making: Letter from the editor
• Around the globe and the nation, thousands thank us for telling the truth about Trump: Letter from the Editor
• Voices of hope. Voices of anxiety. Tears of gratitude. A global response to how we tell the truth about Donald Trump

This is a tough column to write, because I don’t want to demean or insult those who write me in good faith. I’ve started it a half dozen times since November but turned to other topics each time because this needle is hard to thread. No matter how I present it, I’ll offend some thoughtful, decent people.

The north star here is truth. We tell the truth, even when it offends some of the people who pay us for information.

The truth is that Donald Trump undermined faith in our elections in his false bid to retain the presidency. He sparked an insurrection intended to overthrow our government and keep himself in power. No president in our history has done worse.

This is not subjective. We all saw it. Plenty of leaders today try to convince the masses we did not see what we saw, but our eyes don’t deceive. (If leaders began a yearslong campaign today to convince us that the Baltimore bridge did not collapse Tuesday morning, would you ever believe them?) Trust your eyes. Trump on Jan. 6 launched the most serious threat to our system of government since the Civil War. You know that. You saw it.

The facts involving Trump are crystal clear, and as news people, we cannot pretend otherwise, as unpopular as that might be with a segment of our readers. There aren’t two sides to facts. People who say the earth is flat don’t get space on our platforms. If that offends them, so be it.

As for those who equate Trump and Joe Biden, that’s false equivalency. Biden has done nothing remotely close to the egregious, anti-American acts of Trump. We can debate the success and mindset of our current president, as we have about most presidents in our lifetimes, but Biden was never a threat to our democracy. Trump is. He is unique among all American presidents for his efforts to keep power at any cost.

Personally, I find it hard to understand how Americans who take pride in our system of government support Trump. All those soldiers who died in World War II were fighting against the kind of regime Trump wants to create on our soil. How do they not see it?

The March 25 edition of the New Yorker magazine offers some insight. It includes a detailed review of a new book about Adolf Hitler, focused on the year 1932. It’s called “Takeover: Hitler’s Final Rise to Power” and is by historian Timothy W. Ryback. It explains how German leaders – including some in the media -- thought they could use Hitler as a means to get power for themselves and were willing to look past his obvious deficiencies to get where they wanted. In tolerating and using Hitler as a means to an end, they helped create the monstrous dictator responsible for millions of deaths.

How are those German leaders different from people in Congress saying the election was stolen or that Jan. 6 was not an insurrection aimed at destroying our government? They know the truth, but they deny it. They see Trump as a means to an end – power for themselves and their “team” – even if it means repeatedly telling lies.

Sadly, many believe the lies. They trust people in authority, without questioning the obvious discrepancies or relying on their own eyes. These are the people who take offense to the truths we tell about Trump. No one in our newsroom gets up in the morning wanting to make a segment of readers feel bad. No one seeks to demean anyone. We understand what a privilege it is to be welcomed into the lives of the millions of people who visit our platforms each month for news, sports and entertainment. But our duty is to the truth.

Our nation does seem to be slipping down the same slide that Germany did in the 1930s. Maybe the collapse of government in the hands of a madman is inevitable, given how the media landscape has been corrupted by partisans, as it was in 1930s Germany.

I hope not.

In our newsroom, we’ll do our part. Much as it offends some who read us, we will continue to tell the truth about Trump.

I’m at mailto:[email protected]

Thanks for reading.

( Note: A follow-up column about the overwhelming international response to this piece can be found here , and a sampling of the responses can be found here .)

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IRS Tax Tip 2024-29, April 8, 2024

The IRS has some important reminders for taxpayers who haven’t filed yet. The deadline for most taxpayers to file and pay their 2023 federal tax is April 15, 2024.

Taxpayers should file after they receive all their proper tax documents , or they risk making a mistake that could cause delays.

Prepare to file

• Review income documents carefully. If any of the information is inaccurate or missing, taxpayers should contact the payer right away for a correction or to ensure they have the taxpayer’s current mailing or email address.
• Organize tax records so they can easily prepare a complete and accurate tax return.
• Check eligibility for deductions or credits . Taxpayers should understand which credits and deductions make sense for their tax situation and which records they need to show their eligibility.
• Create an IRS Online Account to securely access information about their federal tax account, including payments, tax records and more.
• Renew their individual taxpayer identification number or ITIN it if it's expired and is needed on a U.S. federal tax return. If taxpayers don't renew an expired ITIN, the IRS can still accept their return, but it may delay processing.

Use IRS.gov resources and online tools for tax help

IRS.gov has online tools to help get taxpayers the information they need . The tools are easy to use and available 24 hours a day. There are tools to help taxpayers file and pay taxes, track tax refunds, find information about their accounts and get answers to their tax questions.

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