How to Write Content Objectives in PowerPoint: A Step-by-Step Guide

Writing content objectives in PowerPoint involves defining the goals of your presentation and what you hope your audience will learn or achieve by the end. It sets the stage for your entire presentation and provides clear direction for both you and your audience. In a few simple steps, you can craft effective content objectives that will strengthen your PowerPoint presentation.

After completing your content objectives, you’ll have a clear set of goals to guide your presentation. This not only helps you stay focused but also gives your audience a roadmap of what to expect. It enhances the effectiveness of your communication and ensures that your key messages are understood and remembered.

Introduction

When it comes to presenting information, whether it’s in a classroom, business meeting, or conference, clarity is king. One way to achieve this is by setting content objectives in your PowerPoint presentation. But what are content objectives, and why are they so crucial? Content objectives are specific targets that you set for your presentation to outline what you want your audience to learn or understand by the end. Think of them as the destination you want your audience to reach by the end of your journey together.

Why is this important, you ask? Well, have you ever sat through a presentation and walked out thinking, “What was the point of all that?” That’s what happens when content objectives are missing or unclear. Not only does it leave your audience confused, but it also makes your presentation seem unstructured and ineffective. Whether you’re a teacher, a business professional, or anyone else who uses PowerPoint, setting clear content objectives is an essential step to ensure that your presentation hits the mark every time.

Step by Step Tutorial on How to Write Content Objectives in PowerPoint

This section will provide you with clear steps to create and integrate content objectives into your PowerPoint presentation to make it more goal-oriented and focused.

Step 1: Identify the main topic of your presentation

Begin by clearly defining the central theme or subject of your presentation.

Knowing the main topic of your PowerPoint presentation is crucial as it lays the foundation for your content objectives. It’s like knowing what you want to cook before you start gathering ingredients. Once you have a clear topic in mind, you can start thinking about what specific aspects you want your audience to understand or learn about this topic.

Step 2: Determine what your audience should learn or achieve

Decide on the key takeaways or goals that you want your audience to walk away with after your presentation.

This step is all about putting yourself in your audience’s shoes. What do they need to know? What would be valuable for them to learn? It’s not just about what you want to tell them, but what they should remember. This will help you craft content objectives that resonate with your audience and provide real value.

Step 3: Write your objectives in a clear, concise manner

Articulate your content objectives in a way that is easy to understand and remember.

The way you write your objectives can make a big difference. They should be brief, to the point, and devoid of any jargon that might confuse your audience. Think of them as signposts along the road, guiding your audience to the final destination of your presentation.

Additional Information

Crafting content objectives in PowerPoint is not just about ticking a box; it’s about enhancing the overall impact of your presentation. It’s essential to strike a balance between being clear and being engaging. Your objectives should be like a promise to your audience, one that you fulfill as you take them through your slides.

Remember, objectives are not just statements; they are commitments to delivering value. So, it’s crucial to ensure that your content objectives align with the content of your slides. Consistency is key. You wouldn’t want to promise a thrilling adventure only to take your audience on a leisurely stroll, would you?

  • Identify the main topic of your presentation.
  • Determine what your audience should learn or achieve.
  • Write your objectives in a clear, concise manner.

Frequently Asked Questions

How detailed should content objectives be.

Content objectives should be specific enough to provide direction but not so detailed that they become cumbersome. Think of them as the headline, not the full story.

Can content objectives change during the presentation preparation?

Absolutely, content objectives can evolve as you develop your presentation. It’s part of the creative process!

How many content objectives should a presentation have?

There’s no set number, but aim for no more than three to five objectives to keep your presentation focused.

Should content objectives be shared with the audience?

Yes, sharing your objectives at the beginning of your presentation can help set expectations and keep your audience engaged.

Can content objectives be used for all types of presentations?

Content objectives are versatile and can be used for educational, business, or any other type of presentation where you want to convey specific information.

Writing content objectives in PowerPoint is a skill that can significantly enhance the effectiveness of your presentations. It’s about providing a clear path for your audience to follow, ensuring that they leave with the knowledge or insight you’ve intended. Remember, your content objectives are the compass that guides your presentation, keeping it focused, relevant, and impactful.

So, the next time you’re preparing to step in front of an audience, take that extra moment to define your content objectives. It might just be the difference between a good presentation and a great one. Happy presenting!

Matthew Burleigh Solve Your Tech

Matthew Burleigh has been writing tech tutorials since 2008. His writing has appeared on dozens of different websites and been read over 50 million times.

After receiving his Bachelor’s and Master’s degrees in Computer Science he spent several years working in IT management for small businesses. However, he now works full time writing content online and creating websites.

His main writing topics include iPhones, Microsoft Office, Google Apps, Android, and Photoshop, but he has also written about many other tech topics as well.

Read his full bio here.

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How to Make an Awesome Objectives Slide in PowerPoint

Yousef "yoyo" abu ghaidah.

  • June 13, 2018
  • One Comment

Let's be honest.

How many times have you witnessed a PowerPoint objectives slide that looked so bland that you cringed?

Did it happen to look a little something like this?

an example of a bad objectives slide in powerpoint

The Horror!

Presentation Objectives Matter!

Realize that a dull objectives slide will set your entire presentation up for failure .

The way I see it, the objectives slide is arguably the most important one of the lot.

Yes, it's true.

Think about it: this slide is going to be among the first things your audience is going to engage with.

On top of that, your PowerPoint objectives are practically embedded in everything  you're trying to communicate!

Give your objectives slide the importance it deserves and learn how to beautifully present objectives in PowerPoint.

All you have to do is follow this tutorial, and you'll end up with a crisp, sleek, and awesome-looking slide just like the one below!

VIDEO TUTORIAL

Designing a Beautiful Objectives Slide

For your own convenience, I'll show you everything you need to do to make a stellar objectives slide in the video below. I've also summarized the steps in this post.

?Step 1: Make the Dart and Dart Board

In this step, we're going to be playing with different PowerPoint shapes to make a cool dartboard infographic for your presentation objectives.

The Dartboard

First off, bring in six circles into your PowerPoint slide (it doesn't matter where, or how big they are; we'll fix all that up later).

Resize each circle making one circle larger than the last one. To do this, click on one of your six circles, then go to  Format . In the  Size box, make your first circle with a height and width of  1cm (0.39 inches)

Using PPT's size feature in the Format Tab to change a shape's size

Go ahead and set another circle's height and width to  2cm (0.78 in inches). Follow this pattern and do this with every circle (3cm (1.17 inches), 4cm (1.56 inches), etc.) .

Six different circles with different heights and widths that will make up the dartboard infographic

Now stack your circles in a way that shows it goes from smallest to biggest. To do this, you have to play around with PowerPoint's Arrange and Alignment Features . If you need guidance on this, just refer to the video.

Stacked PPT circles to make up a dartboard infographic without any colors

Go ahead and fill in your circles with different colors sequentially so you get a dartboard infographic.

Stackes circles in PPT with different colors to make a dartboard infographic

You'll need to bring in three shapes into your PowerPoint slide: one rectangle with rounded corners, and two parallelograms.

Position them to look like a dart, just like the picture below.

A dart made up of a curved rectangle and two parallelograms in PPT

Bring It All Together

Rotate your dart and stick it in the middle of your dartboard. You should end up with something like the image below.

Dartboard and dart put together in PPT to reflect objectives

Hurray! The hard part's done! You now have a dartboard infographic that goes well with your presentation objectives.

Step 2: Set up Your Objectives Slide

We're going to use a rectangle to set up the layout of the slide. Draw one out so that the width takes over the entire slide, but just be sure to keep the height short.

Now, place the dartboard on the left side of the slide, and keep your rectangle behind it.

After that, bring in a title for your objectives slide. Keep it short, sweet and noticeable.

A work in progress slide for presentation objectives

Step 3: Bring in Your First Objective

To do this step, you're going to need some icons that represent what your first objective is about. If you're unfamiliar with how to do this, then check out Slide Cow's PowerPoint icon guide that will teach you three ways to bring in  any icon you want into your slide.

Once you've brought in the icon you want, place it in the rectangle you made in the second step.

Underneath your icon, add a  heading and some text that best explains your objective in a presentation setting . For best practice, I suggest following the SMART principle .

It's important to  align everything to the left here because it focuses on the strategy of the slide . That is, we want the audience to read everything from left-to-right, so that everything's sequential.

A work in process objective slide with only one objective

Step 4: Replicate and Modify

Group up the elements that make up your first objective (the icon, heading, and text) and duplicate it. Keep duplicating until you have enough elements to capture your message in full. For example, if you have three objectives, then duplicate your first objective twice.

You're all set to  modify each duplicated group to describe your other objectives. Keep it short and simple . Also, make sure everything is appropriately aligned and positioned.

How-to-Make-an Awesome-Objectives-Slide on-PowerPoint

Easy Peasy!

Designing PowerPoint objectives can be tricky, but hard work pays off ! With a slide like this, you're sure to set your presentation on the right track from the get-go. Promise!

If you have any issues, just leave a comment below and I'll get back to you.

Yousef "Yoyo" Abu Ghaidah

i could not understand what are slide layouts in microsoft power point and explain the slide page layouts and explain the animation effects and slide objectives

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Top 10 Objectives Slide Templates with Examples and Samples

Top 10 Objectives Slide Templates with Examples and Samples

Tejas Prasanna

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A successful business venture depends on the objectives you want to achieve. Clear and well-defined objectives have the qualities of sensible, relevant, specific, time-bound, quantifiable, and within the realms of achievement, even as these involve some stretch from all stakeholders in the organization.

Setting goals, however, requires lots of planning and taking small actions to greater achievements. Above all, you will also need to monitor how your action plans are doing and whether you are on the path toward achieving your business objectives.

You can use tools for this process, including worksheets, traditional calendars, pen and paper, or online tools.

At SlideTeam, we offer handy, readymade PowerPoint Presentation Slides. These slides on objectives helps you set and achieve verifiable progress like 15% increase in revenue in a quarter, and so on.

Even better, each of these templates is 100% editable and customizable. You get structure and flexibility both, and can tailor the presentation to unique audience profile.

Also, explore our goals and objectives templates with a click here !

Let’s explore our slides on objectives below.

Template 1 Objectives slide pitch deck PPT Presentation 

This PPT Template pitch deck serves as a tool to assess your company's willingness and attitude toward change. With this template, you can gauge your employees' skill level and performance. Use this slide to monitor two aspects: Your firm’s progress and yearly milestones, such as product development or application optimization. Set and achieve goals for your organization and emerge on top.

objective slide pitch k deck

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Template 2 - Goals Objectives Strategies: Company Objectives Goals Strategies Measures

This PPT depicts your strategies and business objectives. It also lets you measure those strategies and change them as required. The template comprises a business framework that defines strategies that help achieve business and organizational objectives and suggests measuring their effectiveness. You can also adopt business models that align with these strategies. Specify your vision, the goals you want to achieve, and the plan you want to use.

A company model that defines your business objectives, a means to measure your business goals and strategies, customer awareness, and buyer journeys are among the other essential elements of this template. The slide on understanding objective-driven, performance-based company structure maps four major business goals to objectives. These four goals are increased awareness, drive conversions, generate conversion and build customer loyalty.

goal objectives strategies

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Template 3 - Aims and Objectives Relevant Business Plan Planning Process Requirement

Use this PPT Template to define specific, measurable, actionable, relevant, and time-bound objectives. Also, chart your aims and objectives and ensure they align with your business strategies. Use the objectives planning triangle to specify an overall purpose, specific aims, and objectives, or the process flow, to create roadmaps to achieve your goals. Business aims and objectives worksheet, case study, formation, hierarchy, and setting objectives for your business are also covered.

Aims and Objectives

Download today!

Template 4 - Media objectives example of PPT presentation

The template depicts objectives relevant to media organizations, such as values, communication, satisfaction, product, and engagement. As a media organization, you must stand true to your values. You must also be able to communicate your goals and objectives and ensure your customers are happy with your offerings. Use this presentation template to engage more with your customers through your brands and products.

Media objectives example of PPT presentation

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Template 5 - Project review with cost objectives, status accomplishments changes

This PPT Template lets you state your project goals and objectives, what you will gain, what is the total cost of the project, who are the stakeholders, and what are the challenges and risks. You can also set a strict timeline for the project and ensure you stick to it. The presentation comes with indicators that can help track your projects. For instance, 'G' represents that you are on track, whereas 'N' means the project hasn’t begun yet. This tool is an efficient project tracker; get it now!

Project Review with Cost Objective Status Accomplishments

Download this template now!

Template 6 Business objectives optimize operations and infrastructure with icons

Optimize your business operations and infrastructure with this handy PPT Template. The slide lets you streamline business processes and optimize operations and infrastructure. It can also help simplify your services and improve the product, and related customer experience. Meet all your business objectives with this slide, be it streamlining your business by optimizing infrastructure or delivering a better product and consumer experience.

Business objectives optimize Operations & Infrastructure with...

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Template 7 - Smart objectives slide

Create and achieve SMART objectives with this slide. Objectives must be specific, meaning that your goals must be clear. Second, they must be achievable. That is, your goals must be attainable within a clearly defined timespan. Your goals must also be relevant to your business or company and time-bound. That means you must be able to achieve your business objectives within a well-defined timeframe. So, set smart goals and work hard towards achieving your business objectives.

Smart Objective Slide

Download this template today!

Template 8 Performance  objectives PPT model

You may have fixed assets, or you may be working with capital. However, you will still need to track how your assets are doing and determine how they can help achieve your business objectives. Performance indicators for these assets could include turnovers or average revenues. You can track them all with this presentation.

The template also lets you track the total value of the assets that you have with you and your working capital. 

performance objectives

Get this template today!

Template 9 - Multistep new business development process map with summary objectives

Map out each stage of the business development process with this template. Set a timeframe and focus on your customers. Use the summary objective to summarize what you will do in each stage. For instance, you could identify new opportunities and develop long-term customer relationships within a month or two. Similarly, with a full understanding of your customers and their preferences, you could select potential prospects that can help your business grow manifold in three to six months. Map out each step of the business development process with this presentation template now.

Multistep New Business Development Process Map with Summary Objectives

Download this presentation now!

Template 10 - Target Objectives PowerPoint PPT Template Bundles

Achieve your business objectives by setting relevant and achievable targets. You get types of targets in this slide that can help meet your business objectives. Examples include the business strategy scorecard with key and source targets or the company-weighted goals with target performance levels. Organization target objectives with action plans, vital financial objectives with target status, and sales and marketing target objectives for business growth are other notable features of this presentation template.

Target objectives

Get this presentation now!

MEET YOUR TARGETS AND OBJECTIVES WELL

These templates are a great way to create and achieve your objectives, be it business, organizational, or any other purpose. Use these to let your target audience know how they can achieve their business goals. The slides have compelling visuals, charts, and infographics; you can use them to explain to customers your business objectives and how you plan to meet your targets. Don’t forget to use these presentation slides to achieve your business objectives.

Quality is also a key business objective. Check out our must-have quality objective templates here .

PS If you are looking for and objectives and key results – OKR templates, please click here !

FAQs on Objectives

What is an objective slide.

Objective slides are PowerPoint Presentations that let you know about specific goals or objectives. They usually appear at the beginning and act as an orientation for the audience by setting expectations. These are important as how they are defined can be pathbreaking or scuttle deals, if poorly presented or executed. 

What is an example of an objective?

Let's say that you want to give a presentation on clothing. Your goal here may be to urge your audience to buy your brands or certain types of clothing. Similarly, if your presentation is on dental health, your objective could be to stress the importance of brushing your teeth regularly and keeping them clean.

What are the types of objectives?

There are three types of objectives: process, behavioral, and community-level outcome. Process objectives form the foundation for the implementations required for achieving your goals. Behavioral purposes look at what people do and say and how they do it. These objectives define behavioral patterns and changes. For example, the objectives for a neighborhood improvement group would be increased home repairs that could help the locality have fewer broken windows.

Community-level objectives, however, focus on the results of behaviors rather than on the behaviors themselves. In the above example, community-level outcome objectives could be having more people come and live in that neighborhood and, consequently, focus on building more houses.

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What is PowerPoint: A Comprehensive Guide for Beginners

What is PowerPoint? This blog provides the essence of PowerPoint, a versatile presentation software by Microsoft. Discover its features, uses, and the art of crafting compelling slideshows. Whether you're a student, professional, or simply curious, explore the power of PowerPoint and learn how to create impactful presentations effortlessly.

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According to Glassdoor , a PowerPoint designer's average salary in the UK is about £37,811 annually. In this blog, you will learn What is PowerPoint, its key features, its benefits, and how to use it, as well as learn some tips for creating effective presentations.   

Table of contents       

1)  What is PowerPoint?  

2)  Understanding the PowerPoint Interface  

3)  Key Features of PowerPoint 

4)  How to use PowerPoint to create a presentation? 

5)  Benefits of PowerPoint  

6)  Tips for Creating Effective PowerPoint Presentations 

7)  Conclusion      

What is PowerPoint?   

PowerPoint is a versatile and popular presentation software developed by Microsoft (MS). It is a part of the Microsoft Office Suite and offers various features and tools to create visually appealing and engaging presentations. MS PowerPoint allows users to combine text, graphics, multimedia elements, and animations to convey information effectively .   

Evolution of PowerPoint   

Microsoft Office Training

Understanding the PowerPoint Interface   

The PowerPoint interface provides a user-friendly environment for creating and editing presentations. Familiarising yourself with its essential components will help you navigate the software efficiently. Here's a breakdown of the MS PowerPoint interface:   

1)  Ribbon : The Ribbon is located at the top of the MS PowerPoint window and consists of multiple tabs, such as Home, Insert, Design, Transitions, and more.    

2) Slides pane : The Slides pane is on the left side of the PowerPoint window. It displays thumbnail images of your presentation slides, allowing you to navigate and rearrange them easily. You can add, delete, duplicate, or hide slides from this pane.   

3)   Notes pane : The Notes pane is located below the Slides pane. It provides space for adding speaker notes or additional information related to each slide.    

4)  Slide area : The Slide area occupies the central part of the PowerPoint window. It displays the selected slide, where you can add and arrange content such as text, images, charts, and multimedia elements .    

5)  Task panes : Task panes are additional panels on the PowerPoint window's right side. They offer various functionalities such as formatting options, slide layouts, animations, etc. Task panes can be opened or closed based on your specific needs.   

Understanding the MS PowerPoint interface will help you navigate the software effectively and make the most of its features. Whether you are creating slides, adding content, or applying formatting, having a good grasp of the interface ensures a smooth and productive experience .  

Key Features of PowerPoint  

When it comes to creating captivating and professional presentations, MS PowerPoint stands out as versatile and feature-rich software. Its array of tools and functionalities enables users to bring their imagination and ideas to life. Moreover, it also helps engage their audience effectively .    

What are PowerPoint's key features

1) Slide Templates : PowerPoint provides a collection of pre-designed templates that make it easy to create visually appealing slides.   

2)  Slide Master : The Slide Master feature allows users to define the overall layout, font styles, and colour scheme for the entire presentation .   

3)  Animations and transitions : PowerPoint offers various animation effects and slide transitions to add visual interest and captivate the audience .   

4)  Multimedia integration : Users can embed images, videos, and audio files directly into their presentations, enhancing the overall impact .   

5)   Collaboration tools : MS PowerPoint allows multiple users to work on a presentation simultaneously, making it ideal for team projects and remote collaboration .   

6) Presenter View : The Presenter View feature gives presenters access to speaker notes, a timer, and a preview of upcoming slides, enabling a seamless presentation experience .   

These features collectively contribute to PowerPoint's versatility and make it a powerful tool for developing engaging and impactful presentations.  

How to use PowerPoint to create a presentation?   

Creating a presentation in PowerPoint is a straightforward process. Whether it's simple animations or explainer videos learning H ow to use PowerPoint is an extremely valuable skill. Here's a step-by-step guide on how to create a presentation:   

1)  Launch PowerPoint and choose a template or start with a blank slide. 

2)  Add slides by clicking "New Slide" or using the shortcut key (Ctrl + M). 

3) Customise slide content by entering text and inserting visuals.  

4)  Rearrange slides for a logical flow by dragging them in the slide navigation pane.  

5)  Apply slide transitions for visual effects in the "Transitions" tab.  

6)  Add animations to objects in the "Animations" tab.  

7)  Preview your presentation by clicking "Slide Show".   

8)  Save your presentation and choose a format (.pptx or .pdf).  

9)  Share your presentation via email, cloud storage, or collaboration tools.   

By following these steps, you can create a well-structured and visually appealing presentation in Microsoft PowerPoint. Remember to keep your content concise, use engaging visuals, and practice your presentation skills to deliver an impactful presentation .   

Benefits of PowerPoint   

What is PowerPoint's key benefits

1) Visual appeal : Microsoft PowerPoint allows you to create visually appealing presentations with its wide range of design tools and features. You can use templates, themes, and customisable layouts to make your slides visually engaging and professional .   

2)  Easy to use : PowerPoint has a user-friendly interface, making it accessible to users of all levels. The intuitive tools and straightforward navigation make it easy to create, edit, and deliver presentations efficiently .   

3)   Flexibility : PowerPoint provides flexibility in terms of content creation. You can include various types of content, such as text, images, charts, graphs, videos, and audio files, to enhance your message and engage your audience effectively.   

4)   Organisation and structure : PowerPoint offers features to help you organise and structure your content. You can create multiple slides, use slide masters for consistent formatting, and arrange the sequence of slides to create a logical flow .   

5)  Presenter tools : PowerPoint includes built-in presenter tools that aid in delivering presentations smoothly. You can use presenter view to see your notes and upcoming slides while your audience sees only the presentation. Additionally, features like slide transitions and animations add visual interest and help you control the flow of information .   

6)  Collaboration and sharing : PowerPoint allows for easy collaboration and sharing of presentations. Several users can simultaneously work on the same presentation, making it convenient for team projects. You can also share your presentations via email, cloud storage, or online platforms, ensuring easy access for viewers .   

7)   Integration with other tools : PowerPoint can seamlessly integrate with other Microsoft Office applications, such as Word and Excel. You can import data and charts from Excel or copy and paste content between different Office applications, saving time and effort .  

8)   Presenter-audience interaction : PowerPoint provides features that facilitate interaction between the presenter and the audience. You can include interactive elements like hyperlinks, buttons, and quizzes to engage your audience and make your presentations more dynamic.   

9)   Portable and accessible : PowerPoint presentations can be saved in various formats, such as .pptx or .pdf, making them easily accessible on different devices. This portability allows you to deliver presentations on laptops, tablets, or even projectors without compatibility issues .   

10)  Time and effort savings : PowerPoint simplifies the process of creating presentations, saving you time and effort. The pre-designed templates, slide layouts, and formatting options enable you to create professional-looking presentations efficiently .   

Unleash your creativity to deliver captivating presentations that leave a lasting impact with our Microsoft PowerPoint Masterclass – Sign up now!   

Tips for Creating Effective PowerPoint Presentations   

What is PowerPoint Tips for creating presentations

1) Simplicity is key : Keep your slides clean and uncluttered. Use concise bullet points and simple visuals to convey your message effectively .   

2)  Visuals matter : Incorporate relevant, high-quality visuals such as images, charts, and diagrams to enhance understanding and engagement .   

3)  Limit text : Avoid overwhelming your audience with excessive text on slides. Use brief phrases or keywords to communicate key points .   

4)  Choose legible fonts : Opt for clear and readable fonts that are easy to read, even from a distance. Maintain consistency in font styles throughout your presentation .   

5)  Consistent design : Maintain a consistent design theme, including colours, fonts, and layout, to create a visually appealing and professional presentation.   

6)  Emphasise important points : Use visual hierarchy techniques, such as font size, colour, and formatting, to draw attention to essential information .   

7)  Use transitions and animations sparingly : Incorporate slide transitions and animations thoughtfully, focusing on enhancing content and transitions without distracting the audience .   

8)  S lide notes for guidance : Utilise the slide notes feature to include additional details, explanations, or reminders for a well-prepared and confident presentation.   

9)  Practice and time yourself : Rehearse your presentation to ensure smooth delivery and stay within the allocated time. Practice helps you refine your content and delivery.   

10)  Engage the audience : Encourage audience participation through interactive elements, questions, or discussions to foster engagement and make your presentation more memorable.   

By implementing these tips, you can create effective MS PowerPoint presentations that capture attention, communicate information clearly, and engage your audience effectively.  

Conclusion      

We hope this blog has helped you understand What is PowerPoint and how it can help you. It offers powerful features with a user-friendly interface for creating visually appealing presentations. With its tools for organising information, incorporating text and visuals, and delivering impactful content, PowerPoint is a valuable tool for beginners to communicate their ideas effectively .   

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How to Make an Objectives Slide in PowerPoint

Last updated on September 25th, 2023

An engaging presentation starts with clear, compelling objectives. In any presentation, the objectives slide sets the stage by establishing what you intend to accomplish and how you plan to do so. When designed well, this slide provides the audience with a roadmap of what they can expect, which in turn enhances comprehension and engagement. If you’re searching for ways to design a riveting objectives slide in PowerPoint, you’ve come to the right place! Let’s dive into a step-by-step guide that will help you transform your objectives slide into an attention-grabbing part of your presentation.

Understanding Objectives in a Presentation: What is an Objective in a Presentation?

Before diving into creating an objectives slide, it’s crucial to understand what exactly an objective in a presentation means. So, what is an objective in a presentation? An objective is a clear and specific statement that describes what you want to achieve by the end of your presentation. An objective in a presentation outlines the primary takeaway or the core message you want your audience to grasp. In essence, it sets the direction for the entire presentation, ensuring that both the presenter and the audience have a clear path to follow. It acts as a guiding star, ensuring that your content stays focused and relevant to what you intend to convey. Additionally, having a well-defined and effective objective increases the chances of your presentation achieving its desired outcome, whether it’s imparting knowledge, persuading the audience, or driving action, depending on the type of presentation you are making.

Step 1: Define Your Objectives

The first step in creating an objectives slide is to clarify your objectives. What are the key points you want to convey to your audience? Remember, objectives should be specific, measurable, achievable, relevant, and time-bound ( SMART Goals ). This ensures that your presentation has a clear purpose that is both understandable and actionable.

Step 2: Select a Suitable Layout for the Objectives Slide

PowerPoint offers a range of layout options suitable for an objectives slide. If you have numerous objectives, you might want to use a bulleted list or a grid layout.

Alternatively, for fewer objectives, you might consider using a PowerPoint graphic, such as a pie chart or pyramid diagram, to make the slide more visually appealing.

Step 3: Write Your Objectives

Once you’ve chosen a layout, it’s time to write your objectives. Ensure your objectives are concise and clear, each expressed in one short sentence. Avoid jargon and use language that your audience can easily understand.

Apply the rule of three : aim to articulate no more than three key points per slide. This approach ensures your information is digestible and retains the audience’s attention. Be concise and clear with each objective, encapsulating the point in one short sentence. Avoid using industry jargon and opt for language that your audience can easily understand. The goal here is clarity and simplicity, allowing your audience to grasp the main objectives swiftly.

Step 4: Design Your Slide

Now that you have your objectives and a layout, it’s time to design your slide. Incorporate your brand’s colors and fonts to create a consistent visual theme. Use images or icons sparingly to support your objectives, not to distract from them. A visual representation of a goal is typically using a Goal graphic like the image below.

Example of Dart board objectives slide for PowerPoint with editable goals.

How to design your slides in PowerPoint?

A possible way to design your slide is by creating a Goals shape in PowerPoint using the dart & dart board metaphor and analogy.

For this purpose, you can make concentric circles and align them to the center (vertically and horizontally). Then, you can change the fill color for some of the inner circles to produce what is shown in the image above.

Additionally, ensure your text is large enough to be easily read by all audience members.

Use pre-made Goals & Key Objectives Slides for PowerPoint and Google Slides

Alternatively, you can download pre-made slide templates, like the best targeting goals & key objective slides for PowerPoint and Google Slides from free websites like this one, or a goals PPT template from sites like SlideModel.

The example below shows an editable goals template with placeholders to enter up to 6 goals, this example is brought to you by SlideModel. The examples uses a Dart and Dart Board to illustrate the objectives.

Download 100% editable company objectives slide template for PowerPoint with space to enter 6 goals.

Step 5: Review and Edit

The final step is to review and edit your slide. Look for any spelling or grammatical errors, and make sure that all your objectives are clear and consistent with your overall presentation’s theme. Ask a colleague or friend to review the slide to catch any errors you might have missed and to provide feedback on its overall clarity and visual appeal.

Use Cases and Applications

PowerPoint’s versatility makes it the perfect tool for creating objectives slides for various occasions.

  • Business Presentations : When presenting a new project, initiative, or strategic plan, an objectives slide can clearly articulate your goals and the steps to achieve them.
  • Educational Lectures : Teachers can use an objectives slide to outline what students should learn by the end of a lecture or course.
  • Conference Talks : Speakers at conferences can use an objectives slide to set expectations and highlight key takeaways for their audience.
  • Sales Pitches : Salespeople can utilize an objectives slide to summarize the benefits of their product or service and the goals of their pitch.

If you are curious on what are possible ways to present goals & target slides in presentations, check out the best targeting & goals slide templates for PowerPoint & Google Slides.

A well-crafted objectives slide can significantly elevate the effectiveness of your PowerPoint presentation. By clearly defining your objectives, choosing an appropriate layout, writing clear and concise objectives, designing an engaging slide, and carefully reviewing your work, you can create an objectives slide that effectively communicates your message and enhances audience engagement. Whether you’re a business professional, an educator, a conference speaker, or a salesperson, these steps can help you create a compelling objectives slide for your next PowerPoint presentation.

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How to Structure a PowerPoint Presentation

what is the objective of a powerpoint presentation

Table of Contents

what is the objective of a powerpoint presentation

This is the main part of your presentation, which should keep the promises you made in the introduction. This is where you explain your topic and present all your information. 

Depending on the nature of your presentation, divide it into segments/points. Arrange your points in a logical order and then provide information to support each of them. There are many different ways to organize your key points, for example:

  • Number your points according to their priority (1, 2, 3, …)
  • Place the points in a time frame (past, present, future)
  • Use narration (tell a story from beginning to end)
  • Present the points with a problem-solution dynamic (state a problem, describe its impact, offer ways to solve the issue)

A good conclusion summarizes the key points you made or highlights what the audience should have learned. It clarifies the general purpose of your presentation and reinforces the reason for viewing it. Here are the slides you may want to include:

  • Summary. List what goals your audience have achieved, what knowledge they got, and how this information can help them in the future.
  • Conclusion. Here you can thank your audience for viewing the presentation.

Tips for Structuring a Presentation in PowerPoint

Now that you know which parts a typical presentation should consist of, let’s see how to structure it in PowerPoint. 

1. Combine slides into sections

When working with a large PowerPoint presentation (PPT), you can create sections that can be collapsed and expanded. This will help you keep presentation slides organized and facilitate navigation in editing mode. To do that, follow these steps:

Adding sections in PowerPoint

  • To shift a section, right-click on its name and use the Move Section Up and Move Section Down options.
  • To collapse or expand a certain section, click on the collapse icon to the left of the section name. You can also minimize and maximize all sections at once by right-clicking on the section name and choosing Collapse All or Expand All .

As well, you can access these settings by choosing Slide Sorter under the VIEW tab.

Slide Sorter in PowerPoint

This kind of segmentation is a great way to overview the logical flow of your slides all at once and see if there are any changes required. For example, you may decide to break one slide into two or three, or the other way around.

2. Use the Outline View

One other way to structure a PowerPoint presentation in the editing mode is to use Outline View . You can choose it from the VIEW tab.

Outline View in PowerPoint

This view doesn’t display sections, but it shows the title and main text of each slide, which can give you a quick overview of the presentation contents. Here you can go through the entire text and edit it instantly. You can also work with text (on the left) and slides (on the right) simultaneously, as the latter is shown on the right side of your screen.

Note that, to be displayed in an outline, text needs to be typed in a text placeholder, not a text box . A text placeholder is a box with the words “Click to add text” or “Click to add title”, and it appears when you choose a standard layout.

You can also use Outline View to promote bullet text to titles and the other way around. To do that, right-click on a relevant title or text and select the Promote or Demote options.

Promote and Demote options in PowerPoint

Be attentive about demoting a title, as this will delete the original slide and move its title and text to the adjacent slide.

PowerPoint only allows users to promote and demote text, not entire slides. Therefore, there’s no possibility to change the hierarchical order of slides.

3. Create a table of contents

All the aforementioned tips help you organize a presentation when formatting it. However, it’s crucial that your viewers can easily navigate through entire presentation too. One sure way to provide them with this opportunity is to create an interactive and structured table of contents.

Though there’s no native automatic outline in PowerPoint, it can be created manually:

Creating a table of contents in PowerPoint

  • Press Ctrl+A to select all the names, and Ctrl+C to copy them. 
  • Then Press Ctrl+V to paste the copied titles on the desired slide. In case there are too many titles and they don’t fit onto a single page, you can divide the table of contents into two columns or place it on two slides.

Creating a hyperlink in PowerPoint

You’ll need to repeat this procedure to link all the chapters to corresponding slides. For more information, read this step-by-step guide on how to add a hyperlink in PowerPoint .

Now all the chapters can be accessed from a single table of contents, which is very convenient. However, you will also need to link them back to that unifying page. You can do this by inserting an Action Button on every slide of your presentation in Slide Master mode:

Slide Master in PowerPoint

Now there is a single page from which all the other pages can be easily accessed. As well, it’s possible to go back to the table of contents at any time with the intuitive Home button.

Depending on the size of your presentation, the time it takes to create an interactive outline may vary, as you will need to add hyperlinks to every chapter manually. Be aware that if you rename a slide or simply delete it, these changes will not be automatically registered in the table of contents. For example, if you delete a slide, its title will still be displayed in the table of contents, but clicking on it won’t lead the viewer to another point in the presentation.

This is what our sample presentation looks like:

what is the objective of a powerpoint presentation

A Better Way to Structure a PowerPoint Presentation

Creating a table of contents manually might be fine for a small presentation, but if you have 122 slides, it would require too much time and energy to do so. That’s why, instead of manually creating a table of contents, we took advantage of iSpring Suite and simply enabled the automatic outline.  

iSpring Suite

Fully-stocked eLearning authoring toolkit for PowerPoint. No training required to start!

what is the objective of a powerpoint presentation

Note: iSpring Suite turns slides into HTML5 format, so your audience can view them online, right in their browsers. 

what is the objective of a powerpoint presentation

As you can see, the new presentation has a pop-up outline and a navigation panel, which make it possible to move to any slide at any time without leaving the slide show mode. 

How to set up navigation

To create navigation in your presentation, follow these simple steps:

  • Get a free trial of iSpring Suite.

Slide Properties in iSpring Suite

  • When you’ve configured the Slide Properties settings, click on Save & Close in the upper-left corner.

How to configure an outline

Whereas PowerPoint requires the outline to be designed manually, iSpring Suite has already prepared it for you. At the same time, you don’t have to stick with the standard outline template, as you can easily customize the player’s final look and feel:

Publishing a presentation in iSpring Suite

We recommend leaving Enable Search marked, as this will allow viewers to search for any content at any time, including the texts on the slides. This is especially useful for large presentations with a lot of text.

If you have previously arranged slides into multiple levels in the Slide Properties, then leave Multilevel outline marked. That way, the outline will display the nesting structure of the presentation, facilitating navigation. You can learn more about the other outline options here .

Adjusting the outline appearance in iSpring Suite

  • When you have finished configuring the player, click on Apply & Close in the upper-left corner.
  • Now you can publish your enhanced presentation either to HTML5, to make it easily accessible via browser on any device, or MP4 video format. If you’re going to upload your presentation to an LMS, you can publish it to any eLearning format: SCORM, AICC, Tin Can, or cmi5. 

While a standard PowerPoint slideshow is straightforward and limited, iSpring Suite saves viewers from having to follow a strict slide order. An interactive and searchable outline allows non-linear navigation, where any information can be accessed at any time at a glance.

Also read : → How to Convert PowerPoint to MP4 Video

Also read : →  How To Record Presentations With Audio

Another perk

iSpring Suite comes with Content Library , which provides a great collection of presentation templates and allows you to create professional-looking presentations in a matter of minutes. Each template includes basic course elements: a title slide, a table of contents, chapters, a timeline, and info slides. Organize them in the order you prefer, populate them with your texts and images, and your presentation is ready to go.

iSpring Suite Content Library

We hope this article will help you develop an ideal structure for your PowerPoint presentation and do this quickly and easily. Captivate your audience with a powerful and persuasive presentation!

Do you have any other insights on how to simplify PowerPoint slides design? Please share them in the comment section. We’d like to hear from you. 

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Content creator:

Helen Colman

She enjoys combining in-depth research with expert knowledge of the industry. If you have eLearning insights that you’d like to share, please get in touch .

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What It Takes to Give a Great Presentation

  • Carmine Gallo

what is the objective of a powerpoint presentation

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

what is the objective of a powerpoint presentation

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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How to Write Content Objectives in PowerPoint

by Richard Gaughan

Published on 1 Jan 2021

Just about everyone involved in business will eventually have to deliver PowerPoint presentations to colleagues, customers, partners or employees. You will be asking your listeners to give you their time, and they'll want to know if it will be worth their while; that is, what will they get out of their investment in your presentation? Content objectives are your way of providing the answer to that question. When you concisely state your goals from the outset, you help your audience members develop interest and retain the substance of your presentation.

Review your presentation material to cull the primary elements you want your audience members to remember. Prioritization is extremely important, because they will not be able to retain every bit of your message, and saying everything is important is the same as saying nothing is especially important.

Frame your primary points in "How to" language. Your presentation audience is goal-oriented; they want to know how your presentation will help them achieve specific learning objectives. Avoid general phrasing like "learn about import regulations." Your objectives should be framed more along the lines of "how to expedite technology imports."

State your objectives concisely. There's a reason PowerPoint slides are called "visual aids." They are supposed to help your presentation, rather than define your presentation. Short, precise statements will reinforce your statements, frame them in a different way, and increase interest and attentiveness among your audience members.

Creatas/Creatas/Getty Images

Lay out your slides in a visually appealing manner. The primary rule is to keep the slide uncluttered. A good rule is the "4 by 5" rule – no more than four lines or bullet points, and no more than five words per line. If you have a visual image that reinforces your message, that's even better, as you create another path in the audience members' minds — another way for them to remember your material.

Provide a single "unifying objectives" slide that will state how your audience will benefit from your presentation. For example, if you wish to tell your audience that by the end of a presentation they'll know to how perform a few specific tasks, the top line of your unifying objectives slide should be "How to," followed by objectives like "operate our accounting software / produce daily sales reports / calculate margins."

Although you may think your presentation material is appropriate to post on a website or print and distribute, resist the urge to design your presentation material to be read. PowerPoint is a program intended to help you convey a message you are presenting. If you must make it available without your physical presentation, make the information in your slides considerably more detailed.

Blog > How to structure a good PowerPoint Presentation

How to structure a good PowerPoint Presentation

08.09.21   •  #powerpoint #tips.

When creating presentations, it is particularly important that they are well organized and have a consistent structure.

A logical structure helps the audience to follow you and to remember the core information as best as possible. It is also important for the presenter, as a good presentation structure helps to keep calm, to stay on the topic and to avoid awkward pauses.

But what does such a structure actually look like? Here we show you how to best organize your presentation and what a good structure looks like.

Plan your presentation

Before you start creating your presentation, you should always brainstorm. Think about the topic and write all your ideas down. Then think about the message you want to communicate, what your goal is and what you want your audience to remember at the end.

Think about who your audience is so that you can address them in the best possible way. One possibility is to start your presentation with a few polls to get to know your audience better. Based on the results, you can then adapt your presentation a little. Use the poll function of SlideLizard and have all the answers at a glance. SlideLizard makes it possible to integrate the polls directly into your PowerPoint presentation which helps you to avoid annoying switching between presentation and interaction tool. You can keep an eye on the results while the votes come in and then decide whether you want to share them or not.

Ask your audience questions with SlideLizard

  • an informative
  • an entertaining
  • an inspiring
  • or a persuasive presentation?

Typical Presentation Structure

The basic structure of a presentation is actually always the same and should consist of:

Introduction

Structure of a good presentation including introduction, main part and conclusion

Make sure that the structure of your presentation is not too complicated. The simpler it is, the better the audience can follow.

Personal Introduction

It is best to start your presentation by briefly introducing yourself which helps to build a connection with your audience right away.

Introduce the topic

Then introduce the topic, state the purpose of the presentation and provide a brief outline of the main points you will be addressing.

Mention the length

In the introduction, mention the approximate length of the talk and then also make sure you stick to it.

The introduction should be no longer than two slides and provide a good overview of the topic.

Icebreaker Polls

According to studies, people in the audience only have an average attention span of 10 minutes, which is why it is important to increase their attention right at the beginning and to arouse the audience's interest. You could make a good start with a few icebreaker polls for example. They lighten the mood right at the beginning and you can secure your audience's attention from the start.

For example, you could use SlideLizard to have all the answers at a glance and share them with your audience. In addition, the audience can try out how the polls work and already know how it works if you include more polls in the main part.

Icebreaker polls with SlideLizard

Get to know your audience

As mentioned earlier, it is always useful to think about who your audience actually is. Ask them questions at the beginning about how well they already know the topic of your presentation. Use SlideLizard for this so that you have a clear overview about the answers. You can use both single- and multiple-choice questions or also open questions and display their results as a WordCloud in your presentation, for example.

Include a quote

To make the beginning (or the end) of your presentation more exciting, it is always a good idea to include a quote. We have selected some powerful quotes for PowerPoint presentations for you.

Present your topic

The main part of a presentation should explain the topic well, state facts, justify them and give examples. Keep all the promises you made earlier in the introduction.

Length and Structure

The main part should make up about 70% of the presentation and also include a clear structure. Explain your ideas in detail and build them up logically. It should be organized chronologically, by priority or by topic. There should be a smooth transition between the individual issues. However, it is also important to use phrases that make it clear that a new topic is starting. We have listed some useful phrases for presentations here.

Visualize data and statistics and show pictures to underline facts. If you are still looking for good images, we have selected 5 sources of free images for you here.

Focus on the essentials

Focus on what is most important and summarize a bit. You don't have to say everything about a topic because your audience won’t remember everything either. Avoid complicated sentence structure, because if the audience does not understand something, they will not be able to read it again.

Make your presentation interactive

Make your presentation interactive to keep the attention of your audience. Use SlideLizard to include polls in your presentation, where your audience can vote directly from their smartphone and discuss the answers as soon as you received all votes. Here you can also find more tips for increasing audience engagement.

Make your presentation interactive by using SlideLizard

Repeat the main points

The conclusion should contain a summary of the most important key points. Repeat the main points you have made, summarize what the audience should have learned and explain how the new information can help in the future.

Include a Q&A part

Include a Q&A part at the end to make sure you don't leave any questions open. It's a good idea to use tools like SlideLizard for it. Your audience can ask anonymous questions and if there is not enough time, you can give them the answers afterwards. You can read more about the right way to do a question slide in PowerPoint here.

Get Feedback

It is also important to get feedback on your presentation at the end to keep improving. With SlideLizard you can ask your audience for anonymous feedback through star ratings, number ratings or open texts directly after your presentation. You can then export the responses and analyse them later in Excel.

Feedback function of SlideLizard

Presentation style

Depending on the type of presentation you give, the structure will always be slightly different. We have selected a few different presentation styles and their structure for you.

Short Presentation

Short presentation

If you are one of many presenters on the day, you will only have a very limited time to present your idea and to convince your audience. It is very important to stand out with your presentation.

So you need to summarize your ideas as briefly as possible and probably should not need more than 3-5 slides.

Problem Solving Presentation

Problem Solving Presentation

Start your presentation by explaining a problem and giving a short overview of it.

Then go into the problem a little more, providing both intellectual and emotional arguments for the seriousness of the problem. You should spend about the first 25% of your presentation on the problem.

After that, you should spend about 50% of your presentation proposing a solution and explaining it in detail.

In the last 25%, describe what benefits this solution will bring to your audience and ask them to take a simple but relevant action that relates to the problem being discussed.

Tell a Story

Tell a story

A great way to build an emotional connection with the audience is to structure a presentation like a story.

In the introduction, introduce a character who has to deal with a conflict. In the main part, tell how he tries to solve his problem but fails again and again. In the end, he manages to find a solution and wins.

Stories have the power to win customers, align colleagues and motivate employees. They’re the most compelling platform we have for managing imaginations. - Nancy Duarte / HBR Guide to Persuasive Presentations

Make a demonstration

Make a demonstration

Use the demonstration structure to show how a product works. First talk about a need or a problem that has to be solved.

Then explain how the product will help solve the problem and try to convince your audience of the need for your product.

Spend the end clarifying where and when the product can be purchased.

Chronological structure

Chronological structure of a presentation

When you have something historical to tell, it is always good to use a chronological structure. You always have to ask yourself what happens next.

To make it more interesting and exciting, it is a good idea to start by telling the end of something and after that you explain how you got there. This way you make the audience curious and you can gain their attention faster.

Nancy Duarte TED Talk

Nancy Duarte is a speaker and presentation design expert. She gives speeches all over the world, trying to improve the power of public presentations.

In her famous TED Talk "The Secret Structure of Great Talks" she dissects famous speeches such as Steve Jobs' iPhone launch speech and Martin Luther King's "I have a dream" speech. In doing so, she found out that each presentation is made up of 4 parts:

  • What could be
  • A moment to remember
  • Promise of “New Bliss”

Related articles

About the author.

what is the objective of a powerpoint presentation

Helena Reitinger

Helena supports the SlideLizard team in marketing and design. She loves to express her creativity in texts and graphics.

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To create your own Template in PowerPoint it is best to use the Slide Master. After updating the Slide Master with your design, all slides (fonts, colours, images, …) adapt to those of the Slide Master.

Slide Layouts

PowerPoint has different types of Slide Layouts. Depending on which type of presentation you make, you will use more or less different slide layouts. Some Slide Types are: title slides, section heading slides, picture with caption slides, blank slides.

Eulogy Speech

A eulogy speech is given at a funeral. It is given by familiy members or friends of the deceased. The aim is to say goodbye and pay tribute to the person who has passed away.

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

  • Whether you need to deliver any demonstrations
  • How  knowledgeable the audience  already is on the given subject
  • How much interaction you want from the audience
  • Any time constraints there are for your talk
  • What setting you are in
  • Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

  • What is your presentation’s aim?
  • Who are the audience?
  • What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

Good presentation structure is important for a presentation

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

  • Introduce your general topic
  • Explain your topic area
  • State the issues/challenges in this area you will be exploring
  • State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
  • Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
  • Show a preview of the organisation of your presentation

In this section also explain:

  • The length of the talk.
  • Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
  • If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

  • Main points should be addressed one by one with supporting evidence and examples.
  • Before moving on to the next point you should provide a mini-summary.
  • Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
  • Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

  • Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
  • Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
  • Summarise the main points, including their implications and conclusions
  • Indicate what is next/a call to action/a thought-provoking takeaway
  • Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Questions being asked after a presentation

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

  • Explain why the product is valuable.
  • Describe why the product is necessary.
  • Explain what problems it can solve for the audience.
  • Demonstrate the product  to support what you’ve been saying.
  • Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

  • Briefly frame the issue.
  • Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
  • Provide the solution and explain why this would also help the audience.
  • Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

  • Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

  • Go into the issue in detail showing why it’s such a problem – use logos and pathos.
  • Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
  • After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

  • Now that you’re aware of the overview, let’s begin with…
  • First, let’s begin with…
  • I will first cover…
  • My first point covers…
  • To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

  • In the same way…
  • Likewise…
  • Equally…
  • This is similar to…
  • Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

  • What part of the presentation you covered – “In the first part of this speech we’ve covered…”
  • What the key points were – “Precisely how…”
  • How this links in with the overall presentation – “So that’s the context…”
  • What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

  • Start your introduction by standing in the centre of the stage.
  • For your first point you stand on the left side of the stage.
  • You discuss your second point from the centre again.
  • You stand on the right side of the stage for your third point.
  • The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

  • An intro slide outlining your ideas
  • A  summary slide  with core points to remember
  • High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

  • Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
  • A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
  • Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
  • Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

  • There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
  • The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
  • The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

  • 7 design tips for effective, beautiful PowerPoint presentations
  • 11 design tips for beautiful presentations
  • 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

  • Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
  • Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
  • Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
  • The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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How to structure a PowerPoint presentation: A detailed guide

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How do you structure a PowerPoint presentation?

Introduction , the body , the conclusion , powerpoint presentation examples , graphy, the all-in-one course creation platform.

In this blog, you’ll understand the step-by-step guide on how you can structure a PowerPoint presentation effectively.

You might be a great presenter but suck at creating a structured presentation. The idea of outlining, selecting the right templates, and adding transitions is way out of your league. 

However, creating a structured presentation is as important as the narration.  

When information is presented logically, the retention rate automatically goes up. It becomes easier for a viewer to understand the meaning behind the words and create a flow of information. 

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A report published by Standard Business says that people retain 40% more information when presented structurally. 

So, here we are to help you understand how you should structure your PowerPoint presentation to make it likable and easy to digest. 

Table of Contents

You can follow this standard structure while creating your PowerPoint presentations. A good presentation is always one that has a good storyline and narration. Let’s dive into detail on how to create a solid PowerPoint structure.

An introduction is the most crucial part of a presentation. It sets the tone for your audience and makes them comfortable. Before you start with your presentation, make sure to

  • Introduce yourself
  • Explain the purpose of this presentation
  • And, what outcomes can your audience expect at the end of it? 

This doesn’t have to be super-detailed, but it should build a connection with the person. You can include storytelling to gather attention and further move on to introducing the topic. 

Here are some slides that you must include in your introduction:

  • The title: Introduce the topic of the presentation and add a brief description 
  • Challenges/ objectives: Explain the goals or challenges you will target in the presentation. For example, I’ll “compare,” “evaluate,” and “analyze” this topic. 
  • Outcome: Your audience must know the results they can expect at the end of the presentation. For instance, at the end of this presentation, I hope to provide you with a….
  • Table of Content: You can include a table of contents for your audience to know the topic of discussion in the presentation. 

In the introduction, you can also tell the length of the talk or whether you want audience participation. Clarifying such small things can make presentations smoother and less awkward. 

This is the part where you take your introduction forward and briefly discuss the key topics. You must organize these points to transition smoothly from one topic to another. The body of your presentation needs to be spot-on for your audience to understand the information given. 

Here are some tips to consider when creating the body of your presentation:

  • The length and structure of your slides are crucial to the body of your presentation. You can use the 5-5-5 and 10-20-30 rules to structure a PowerPoint presentation. 

What is the 555 rule in PowerPoint?

The 555 rule says, to use at least

  • 5 words on a single line.
  • 5 lines of text on every slide
  • 5 slides that use the mentioned rules in a row

The purpose of this 555 rule is to create a flow in presenting your information. This rule helps if you have to make a big presentation that requires heavy content and various slides. It will help you structure a presentation well and not overwhelm your audience with the information. 

What is the 10 20 30 rule in PowerPoint?

The 10 / 20 / 30 rule in PowerPoint is fairly simple. It says that no PowerPoint presentation should have over 10 slides, be longer than 20 minutes, and have fonts smaller than 30 points. 

Each of the rules helps the presenter form a balance between design and explanation. This helps to structure a PowerPoint presentation and create easy-to-digest slides. 

  • Use images more than words. The human brain processes visual stimuli 60 times faster than text. So, instead of writing lengthy paraphs, add photos or videos. If you think a concept is explainable through a photo, use it. 
  • Your presentation should be short and crisp. You don’t have to write everything about the topic in your slides. Include a few short-crisp sentences and use narration to explain the topic in depth. 
  • Try to organize your topics well. List points in order of numbers or alphabets put them in a time frame, or use transition words like next, then, and another for easy understanding. No matter how well you explain concepts, if your presentation lacks the translation to move from one topic to another, then it might not work. 

In your conclusion, you can summarise the main points you have made and do a recap of what your audience has learned. Lastly, mention how this new information meets your objective for the presentation. 

In conclusion, you must state your sources of information, like books, articles, or interviews with people. 

Include a Q&A part to ask questions. This way, there isn’t any open-ended conversation, and your audience is clear about the points you made. If you cannot answer any question because of a lack of time, note it down to provide the solution through mail or phone. 

End your presentation by thanking your audience for their precious time and asking for their feedback.

See how simple it is to structure a PowerPoint presentation. Now, look at a few examples of PowerPoint structures for your reference. 

Powerpoint presentations are mostly referred to as bland and boring, but that’s not the case. If you structure it well, your presentations will become more like a learning opportunity than an endurance test. Here are some PowerPoint presentation examples you can refer to:

  • Teacher education 

Look at this slide deck , created for teachers on how to use Google Slides. It’s not overloading with information nor holding it back; it’s simply perfect. Most of the slides are image-oriented with practical examples to help the audience understand the basics of creating presentations in Google Slides. 

  • Zuroa sales deck 

To see how storytelling works in presentation, refer to Zuroa’s sales desk . These slides are a perfect example of how you can make your audience relate to your issues. Including metrics and messages from well-known CEOs makes the slides authoritative. 

  • Trackmaven research deck 

Creating a data-heavy presentation is quite tricky. Your audience can quickly accelerate from engaging to boring. Trackmaven excellently presents its report on the best time to post on social media. The presentation has more graphs than numbers or text. If you are looking for a reference for creating such data extensive topic, then, indeed, check this out. 

  • Officevibe collaboration examples 

This slide deck increases awareness of the problem faced because of a disengaged team. The presentation has bright colors and unique designs that draw attention. Plus, it’s filled with relevant data to ensure the authority and seriousness of the issue. 

They are excellent examples of how you can structure a PowerPoint presentation. If you notice, none of them are text-heavy. Instead, they have used visuals or videos to convey most of their information. Thus, the information presented is easy to digest and keeps the audience hooked until the end. 

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Graphy offers a load of features that will definitely add stars to your success, features like:

  • Branded website and mobile app
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Isn’t it amazing?

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Management Notes

Presentation Objective

Objective of Presentation – 12 Common Objectives Explained in Detail | Business Communication

Objective of presentation.

A presentation is a fundamental part of human communication, and it is widely used across a variety of fields including education, business, research, and entertainment. A presentation’s primary objective is to provide information, ideas, or concepts to an audience in an engaging, clear, and organized manner.

In this comprehensive article, we examine the multifaceted objectives of presentations and explore how they can be used to inform, educate, persuade, inspire, and solve problems.

We will demonstrate how presentations effectively share knowledge, influence opinions, and facilitate collaboration by providing a detailed analysis.

Some of the common objectives of the presentation are as follows:

Objective of Presentation

Presenters are primarily responsible for providing information about a specific topic, event, project, product, or service to their audience. In order to improve the audience’s understanding of the subject matter, the presenter will provide essential information and relevant details.

Effective information dissemination is essential to the success of any presentation, whether it is a scientific conference, a business proposal, or an educational lecture.

It is important that presenters carefully structure their presentations, ensuring clarity and coherence. Visual aids, such as slides, charts, and graphs, can complement verbal explanations, simplifying complex information.

Moreover, audience interaction, such as Q&A sessions, can reinforce key points and address specific questions, further facilitating effective communication by addressing specific questions.

2. Educate:

Presentations play a vital role in educational settings, as they are often used to teach new concepts, theories, or skills. A well-designed educational presentation can encourage active engagement and improve knowledge retention in classrooms, workshops, or training sessions. It facilitates learning and enhances the audience’s knowledge of a particular subject.

Presenters must adapt their delivery style to accommodate different learning preferences so that their content reflects the audience’s level of understanding and achieves the educational objective. It is easier to solidify concepts and make the learning experience more enjoyable when real-life examples, case studies, and interactive activities are used.

3. Persuade:

A presentation’s objective is to persuade the audience, particularly in business, marketing, or public speaking situations. In order to persuade an audience, the presenter needs to convince them to accept a particular viewpoint, idea, or proposal using logical arguments, emotional appeal, and credibility.

It is important for presenters to understand their audience’s needs, concerns, and motivations when crafting compelling messages. By using storytelling techniques, testimonials, and persuasive language, the audience can be emotionally connected to the ideas presented, making them more receptive.

The presenter’s position can also be reinforced by strong evidence and data-driven arguments.

4. Inspire and Motivate:

A presentation’s objective is usually to motivate or inspire the audience, particularly when leading, giving a public speaking, or building a team. In order to foster a sense of enthusiasm and commitment towards a shared vision or goal, the presenter is expected to inspire and energize the audience.

In order to achieve this goal, presenters must display passion, authenticity, and leadership skills. By sharing personal anecdotes, success stories, and uplifting quotes, presenters can evoke emotions and build a sense of camaraderie among the audience. In addition, presenting a clear vision and a path to achieving it can motivate the audience to act.

5. Report Findings:

Presentations are commonly used to present research findings, project results, financial results, or other critical data in academic and professional settings. Providing structured and visually appealing results facilitates comprehension and discussion by facilitating the presentation of results.

The methodology, findings, and implications of a research or project should be clearly presented in an effective reporting presentation. Charts, graphs, and infographics are excellent visual aids for enhancing data visualization and simplifying complex information. Further exploration and collaboration can also be enhanced by presenting limitations and future directions.

6. Training and Development:

Organizations use presentations to promote learning, skill development, and knowledge transfer, which make them an essential tool for training and development. This presentation aims to provide the audience with the tools and information they need to excel in their job.

An interactive and engaging training session that encourages active participation is crucial to achieving the training objective. Learning and skill application can be reinforced through hands-on exercises, role-playing, and group discussions. Feedback and follow-up resources can ensure continued growth.

7. Entertain:

Entertainment is a primary objective of some presentations, particularly in conferences, seminars, or social gatherings. A presentation’s primary purpose is to entertain the audience and keep them engaged, alleviate boredom, and create an enjoyable experience.

Presenters can use humor, storytelling, and multimedia elements to achieve the entertainment objective. Also, engaging the audience through quizzes, challenges, and audience participation can make the presentation more lively and enjoyable.

8. Problem-Solving:

A presentation can be used to solve problems and identify solutions, especially in business and decision-making contexts. The objective is to engage an audience in finding viable solutions to specific problems.

Before presenting potential solutions, presenters need to clarify the problem and its implications in order to achieve the problem-solving objective. Audiences can be guided through the decision-making process by using a structured approach such as the problem-solving model or SWOT analysis.

By involving the audience in brainstorming or group exercises, valuable insights and innovative solutions can also be gained.

9. Present Updates:

Presentations serve as an opportunity to share information about ongoing projects, company developments, or industry trends in business environments. Their objective is to keep stakeholders informed and engaged.

In order to achieve this objective, presenters must provide accurate and up-to-date information. By proactively addressing potential concerns or challenges, stakeholders can be instilled with confidence and foster transparency. Visual aids like timelines, charts, or trend graphs can help convey progress and future projections.

10. Facilitate Discussion:

A presentation can serve as a basis for group discussion, where the audience actively contributes ideas and perspectives. This promotes dialogue. A presenter must create an inclusive and open environment that encourages audience participation in order to achieve this objective.

It is beneficial to allow for a variety of viewpoints and experiences to be exchanged. Active listening and thoughtful responses from the presenter can enrich the discussion further.

11. Promote Collaboration:

Collaboration: Presentations encourage collaboration between members of a team by sharing ideas, progress, and goals. They encourage people to align efforts for a common goal.

Teamwork and a shared sense of purpose are essential to achieving the collaboration objective. By inviting input and feedback from all team members, the presenter can create a sense of inclusion and ownership. In order for the team’s efforts to be coordinated and productive, clear action plans and follow-up procedures must be established.

12. Showcase Creativity:

A presentation may be used to present innovative ideas, campaigns, or projects in creative fields such as design, art, or marketing. The objective is to impress and engage the audience through creative thinking.

Presenters must think outside the box and use unconventional presentation techniques in order to achieve the creativity objective. The presentation can be memorable and impactful if it incorporates multimedia elements, interactive experiences, or live demonstrations.

In addition, audience members can gain a deeper understanding of the project’s conception by providing context and explaining the creative process.

A well-organized and delivered presentation can accomplish its objectives effectively, leaving a lasting impression on the audience and fulfilling the presenter’s objectives.

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What is PowerPoint and what it is used for

What is PowerPoint and what it is used for | Quick Tips & Tutorial for your presentations

Who has never used a PowerPoint template as visual support for their presentation? However, do we really know what it is and what it is used for?

Although it may be clear to us, answering this question clearly and concisely is not so easy, so Slidesgo has decided to tell you today what PowerPoint is and what it is used for so that you will never have doubts again and everything will be crystal clear.

What is PowerPoint and what it is used for

PowerPoint is a program that belongs to the Microsoft Office suite along with other famous software such as the Word processor or the Excel spreadsheet. It is very likely that you have heard of or even used all of them, but without being completely clear about what they are and what they are for. Let's answer these questions!

What is PowerPoint: Definition

What is powerpoint used for, what is a slide in powerpoint.

As we have mentioned, PowerPoint is, in short, software for editing presentations. Through slides (don't worry, now we are going to talk about them too) you can present the content you want adapting it to your liking.

What is PowerPoint

The editing procedure is simple: either create a new presentation from scratch or modify a previously created template, such as those available in Slidesgo .

There is no limit to creating a PowerPoint template: you can use and edit images, text, music, add animations, and much more. Being creative with PowerPoint is very easy, as the design options are practically endless. If you have doubts about what you can do in PowerPoint and how at Slidesgo School we have a whole section dedicated to PowerPoint tutorials .

what  is PowerPoint used for

So, what do you need to create a PowerPoint presentation? Well, two things. A subscription to the Microsoft Office suite, which will allow you to use their other products and even combine them with your presentations, and, above all, a desire to let your imagination run wild!

We already know what it is, now let's see what it's for so you can start editing and creating your presentations.

What is PowerPoint what it is used for

In short, PowerPoint is visual support. The information is usually clearer when the speech is accompanied by a visual tool , whether it is an image, a video, or in this case, everything collected in a presentation. 

The two areas in which PowerPoint excels are business and also education , although it can be very useful in any field or subject. You can use, for example, a PowerPoint as a visual aid in the presentation of a marketing plan to capture the attention of the audience or to teach a lesson on history .

Apart from attracting the attention of the listener, PowerPoint allows you to summarize concepts and highlight the information that you believe has priority in your speech.

All right, we are moving up a level. The next question is an "A" question: what is a PowerPoint slide? If you don't know, don't worry, we will tell you in detail.

What is PPT

Slides are the units that make up your presentation. These are the ones you are going to edit and where you are going to add your content. You can add everything previously mentioned: text, tables, charts, graphs, images, videos, you can animate them for transition, change the background, and much more.

And this is the end of the lesson. We hope you found it useful and that it will be a help when you are editing in PowerPoint. If you want to know more about this tool, you can read this article from Slidesgo School about the advantages of Google Slides and PowerPoint .

Do you find this article useful?

Related tutorials.

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When preparing a presentation, many people start panicking because they realize how much time it will take to edit each and every slide. Creating them from scratch, filling them in, looking for pictures, moving the elements...How stressful! But there is a solution that saves you a lot of time. We're sure that you've browsed the internet for templates, or basically, pre-established designs and elements, that can be downloaded for free and can be edited to your liking. Are we right? Then, we have some good news for you!

Discover our collection of printable templates | Quick Tips & Tutorial for your presentations

Discover our collection of printable templates

With the advance of technology, printing has become something that is no longer a necessity. Smartphones have made the paper format less and less frequent, but there are still certain cases in which having physical resources is much more convenient. Whether it's for taking notes, handing out assignments, making worksheets or handing out business cards or invitations, it's necessary to print your customized designs.From now on, in every Slidesgo printable presentation that you download, you will find the instructions for printing on the third slide. Depending on the style, colors or format of each presentation, we will tell you if you can...

How to Add Superscript and Subscript in Google Slides | Quick Tips & Tutorial for your presentations

How to Add Superscript and Subscript in Google Slides

Let’s take the most famous formula: E=mc^2, Einstein’s relativity equation. It wouldn’t be the same if it was E=mc2, right? Okay, yes, some people write it like that because it’s very famous and it won’t be misunderstood. But technically… It can! This is where the sophistication of superscript or subscript enters the room! Do you know how to write them in equations, copyright brands or even footnotes in your presentations? Let’s figure out how.

How to Add Superscript and Subscript in PPT | Quick Tips & Tutorial for your presentations

How to Add Superscript and Subscript in PPT

It can be a registered brand, a footnote or a math formula that you need to properly write. “2^2+2” is not the same as “22+2”, is it? Using superscript or subscript in a proper way makes a whole difference in texts. If it’s for your mathematical or physics complex formulas or just an anecdotic footnote, let’s figure out how to write them in a powerpoint presentation!

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what is the objective of a powerpoint presentation

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15.1: Powerpoint Learning Objectives

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Learning Objectives

If you do well in this unit, you should be able to:

  • Identify the names and functions of the PowerPoint interface.
  • Create, edit, save, and print presentations.
  • Format presentations.
  • Add a graphic to a presentation.
  • Create and manipulate simple slide shows with outlines and notes.
  • Create slide presentations that include text, graphics, animation, and transitions.
  • Use design layouts and templates for presentations.
  • Create a PowerPoint presentation.
  • Introduction to Computer Applications and Concepts. Authored by : Jim Shannon. Provided by : Extended Learning Institute of Northern Virginia Community College. Located at : http://www.nvcc.edu/eli/index.html . License : CC BY: Attribution

Time to Market

  • BEGINNER TRAINING
  • ADVANCED PRESENTATION TRAINING
  • CORPORATE PRESENTATION TRAINING
  • PRESENTATION SKILLS COACHING
  • TRAINING OUTLINE
  • PRESENTATION REFRESHER
  • REFER A COLLEAGUE
  • PRESENTATION REHEARSAL
  • PRESENTATION REVIEW
  • PRESENTATION SEMINAR
  • ADVANCED TRAINING
  • CORPORATE TRAINING
  • ONLINE COURSE
  • PUBLIC SPEAKING COACHING
  • PUBLIC SPEAKING REFRESHER
  • SPEECH REHEARSAL
  • EFFECTIVE PRESENTATION TIPS
  • CONFIDENT PRESENTATION TIPS
  • SUCCESSFUL PRESENTATION TIPS
  • PRESENTATION DESIGN TIPS
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  • TIPS FOR SPEAKERS
  • PRESENTATION VIDEOS
  • What’s the Purpose of a Presentation? What You Need to Know
  • Presentation Tips You Should Know
  • Use These Effective Presentation Tips and Succeed

What's the purpose of a presentation? You might well think that there's a simple answer. But, of course there isn't. That's because the purpose of your presentation depends on you, the presenter. That's right. What is it that you want to achieve with your audience? And, of course, that's the starting point for some serious work.

What's The Purpose Of A Presentation?

What's The Purpose Of A Presentation?

Because your job is to achieve results with your audience. That's results set against your own objectives.

So, what do you want to achieve? To help, you can phrase another question, along the lines of…" what do you want your audience to understand after your presentation ?

You want your audience to…

  • Understand something,
  • Know something,
  • Believe something, or
  • Do something

You plan to achieve a result with your audience, all because of your presentation. And that result is a change in their understanding . Or a change in their knowledge or beliefs . Or, perhaps your audience will choose to do something, all because of your presentation.

So, that's the purpose of a presentation. It's your purpose…your objective for your own presentation. So, it's not important whether it's a PowerPoint or a Keynote presentation. Your purpose is what really matters.

What's Your Purpose?

And, if you don't have a rationale for your presentation?

Then you need one. Because without purpose your presentation won't work. Your purpose for your presentation drives everything:

  • Your points
  • Your examples
  • And, your evidence with which you illustrate your points

And, as your presentation is the best way to forge a communication with your audience, then now is the time to get cracking with a purpose for your presentation.

All the best public speakers have an answer to the question, " why give a speech ?" And so should all of us.

You can always discover more presentation tips with our regular series of podcast and video tips. And, when you are ready for more intensive learning, then you can always join us on a presentation course or ask us to organise a coaching session. Please don't hesitate to get in touch when the time is right.

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Please don't hesitate to get in touch for presentation course advice.

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"In the dim background of our mind, we know what we ought to be doing but somehow we cannot start."

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  • Nov 22, 2022

Presentation Objectives That Give You the Edge

Updated: Jan 31, 2023

Presentation Objectives That Give You The Edge

A compelling presentation begins with a clear objective. It takes the audience on a fascinating journey from where they are now to your ultimate destination—your presentation objective. Your objective identifies what you want to accomplish with your presentation in one or two sentences. This is harder than you think. Too many presenters simply open a PowerPoint deck and start creating a presentation before they identify the objective.

To help you create your objective, answer these questions before creating your presentation:

What is the “ why” of your presentation?

Why is this presentation important to your audience? Why will investing time in attending your presentation benefit those who experience it? Why is your content important to the organization? To you? To your manager? Customers? Others?

Take the time to respond to these questions. Be specific. Your responses will help you create a clear, concise and compelling presentation objective.

What do you want the audience to know, feel and do?

There is so much to know! It is important to be specific about what exactly you will include so you resist over-stuffing your presentation and confusing your audience.

A few examples might help:

what is the objective of a powerpoint presentation

Know that without additional funding of $22,000, the project will fail.

Know that one of our biggest customers is meeting with a competitor because they need lower pricing.

Know that new FDA regulations require an increase of 20% in time for current lab protocols.

After you identify your " know ," think through how you want your audience to feel and what you want them to do about this. For example (A) you may want them to feel anxious so that they are willing to commit the additional funding. For (B), you may want the audience to feel nervous about losing a customer so that they will agree to providing lower pricing options. For (C), you may want the audience to feel supportive and so they will agree to hiring an intern.

Create your objective (more info here)

Review your answers to the questions above, and then capture your objective in writing. Here are possible objectives for each of the earlier scenarios:

Get commitment for $22,000 in incremental funding by the end of the quarter to keep project Optimus on track.

Get commitment from director of sales to a three-tier pricing proposal for customer Prime.

Get commitment from lab manager to hire an intern by May 15 to handle new workload created by recent FDA regulation changes.

Don’t simply think about your objective: write it down! Your objective is your North Star. Put this on the top of the page where you create your presentation outline. Include your objective in the introduction section in your slide deck. Review each main point to be sure it supports your objective.

what is the objective of a powerpoint presentation

Put in the time to answer these questions so that your next presentation will be clear, concise and compelling.

This article comes from our series on presentation coaching from author Susan Garrity Bish's new book, Clear, Concise & Compelling: How to Present to Change Minds and Influence Outcomes. You can learn more about the book here , or purchase it directly from Amazon here.

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6 ways to create more interactive powerpoint presentations.

Engage your audience with cool, actionable features.

Quick Links

  • Add a QR code
  • Embed Microsoft Forms (Education or Business Only)
  • Embed a Live Web Page
  • Add Links and Menus
  • Add Clickable Images to Give More Info
  • Add a Countdown Timer

We've all been to a presentation where the speaker bores you to death with a mundane PowerPoint presentation. Actually, the speaker could have kept you much more engaged by adding some interactive features to their slideshow. Let's look into some of these options.

1. Add a QR code

Adding a QR code can be particularly useful if you want to direct your audience to an online form, website, or video.

Some websites have in-built ways to create a QR code. For example, on Microsoft Forms , when you click "Collect Responses," you'll see the QR code option via the icon highlighted in the screenshot below. You can either right-click the QR code to copy and paste it into your presentation, or click "Download" to add it to your device gallery to insert the QR code as a picture.

In fact, you can easily add a QR code to take your viewer to any website. On Microsoft Edge, right-click anywhere on a web page where there isn't already a link, and left-click "Create QR Code For This Page."

You can also create QR codes in other browsers, such as Chrome.

You can then copy or download the QR code to use wherever you like in your presentation.

2. Embed Microsoft Forms (Education or Business Only)

If you plan to send your PPT presentation to others—for example, if you're a trainer sending step-by-step instruction presentation, a teacher sending an independent learning task to your students, or a campaigner for your local councilor sending a persuasive PPT to constituents—you might want to embed a quiz, questionnaire, pole, or feedback survey in your presentation.

In PowerPoint, open the "Insert" tab on the ribbon, and in the Forms group, click "Forms". If you cannot see this option, you can add new buttons to the ribbon .

As at April 2024, this feature is only available for those using their work or school account. We're using a Microsoft 365 Personal account in the screenshot below, which is why the Forms icon is grayed out.

Then, a sidebar will appear on the right-hand side of your screen, where you can either choose a form you have already created or opt to craft a new form.

Now, you can share your PPT presentation with others , who can click the fields and submit their responses when they view the presentation.

3. Embed a Live Web Page

You could always screenshot a web page and paste that into your PPT, but that's not a very interactive addition to your presentation. Instead, you can embed a live web page into your PPT so that people with access to your presentation can interact actively with its contents.

To do this, we will need to add an add-in to our PPT account .

Add-ins are not always reliable or secure. Before installing an add-in to your Microsoft account, check that the author is a reputable company, and type the add-in's name into a search engine to read reviews and other users' experiences.

To embed a web page, add the Web Viewer add-in ( this is an add-in created by Microsoft ).

Go to the relevant slide and open the Web Viewer add-in. Then, copy and paste the secure URL into the field box, and remove https:// from the start of the address. In our example, we will add a selector wheel to our slide. Click "Preview" to see a sample of the web page's appearance in your presentation.

This is how ours will look.

When you or someone with access to your presentation views the slideshow, this web page will be live and interactive.

4. Add Links and Menus

As well as moving from one slide to the next through a keyboard action or mouse click, you can create links within your presentation to direct the audience to specific locations.

To create a link, right-click the outline of the clickable object, and click "Link."

In the Insert Hyperlink dialog box, click "Place In This Document," choose the landing destination, and click "OK."

What's more, to make it clear that an object is clickable, you can use action buttons. Open the "Insert" tab on the ribbon, click "Shape," and then choose an appropriate action button. Usefully, PPT will automatically prompt you to add a link to these shapes.

You might also want a menu that displays on every slide. Once you have created the menu, add the links using the method outlined above. Then, select all the items, press Ctrl+C (copy), and then use Ctrl+V to paste them in your other slides.

5. Add Clickable Images to Give More Info

Through PowerPoint's animations, you can give your viewer the power to choose what they see and when they see it. This works nicely whether you're planning to send your presentation to others to run through independently or whether you're presenting in front of a group and want your audience to decide which action they want to take.

Start by creating the objects that will be clickable (trigger) and the items that will appear (pop-up).

Then, select all the pop-ups together. When you click "Animations" on the ribbon and choose an appropriate animation for the effect you want to achieve, this will be applied to all objects you have selected.

The next step is to rename the triggers in your presentation. To do this, open the "Home" tab, and in the Editing group, click "Select", and then "Selection Pane."

With the Selection Pane open, select each trigger on your slide individually, and rename them in the Selection Pane, so that they can be easily linked to in the next step.

Finally, go back to the first pop-up. Open the "Animations" tab, and in the Advanced Animation group, click the "Trigger" drop-down arrow. Then, you can set the item to appear when a trigger is clicked in your presentation.

If you want your item to disappear when the trigger is clicked again, select the pop-up, click "Add Animation" in the Advanced Animation group, choose an Exit animation, and follow the same step to link that animation to the trigger button.

6. Add a Countdown Timer

A great way to get your audience to engage with your PPT presentation is to keep them on edge by adding a countdown timer. Whether you're leading a presentation and want to let your audience stop to discuss a topic, or running an online quiz with time-limit questions, having a countdown timer means your audience will keep their eye on your slide throughout.

To do this, you need to animate text boxes or shapes containing your countdown numbers. Choose and format a shape and type the highest number that your countdown clock will need. In our case, we're creating a 10-second timer.

Now, with your shape selected, open the "Animations" tab on the ribbon and click the animation drop-down arrow. Then, in the Exit menu, click "Disappear."

Open the Animation Pane, and click the drop-down arrow next to the animation you've just added. From there, choose "Timing."

Make sure "On Click" is selected in the Start menu, and change the Delay option to "1 second," before clicking "OK."

Then, with this shape still selected, press Ctrl+C (copy), and then Ctrl+V (paste). In the second box, type 9 . With the Animation Pane still open and this second shape selected, click the drop-down arrow and choose "Timing" again. Change the Start option to "After Previous," and make sure the Delay option is 1 second. Then, click "OK."

We can now use this second shape as our template, as when we copy and paste it again, the animations will also duplicate. With this second shape selected, press Ctrl+C and Ctrl+V, type 8 into the box, and continue to do the same until you get to 0 .

Next, remove the animations from the "0" box, as you don't want this to disappear. To do this, click the shape, and in the Animation Pane drop-down, click "Remove."

You now need to layer them in order. Right-click the box containing number 1, and click "Bring To Front." You will now see that box on the top. Do the same with the other numbers in ascending order.

Finally, you need to align the objects together. Click anywhere on your slide and press Ctrl+A. Then, in the Home tab on the ribbon, click "Arrange." First click "Align Center," and then bring the menu up again, so that you can click "Align Middle."

Press Ctrl+A again to select your timer, and you can then move your timer or copy and paste it elsewhere.

Press F5 to see the presentation in action, and when you get to the slide containing the timer, click anywhere on the slide to see your countdown timer in action!

Now that your PPT presentation is more interactive, make sure you've avoided these eight common presentational mistakes before you present your slides.

Home PowerPoint Templates Strategy SMART Objectives PowerPoint Template

SMART Objectives PowerPoint Template

SMART Objectives Template Title Slide

Edit our creative SMART Objectives PowerPoint Template with a target diagram to showcase your business goals to the clients and stakeholders. SMART is an acronym for Specific, Measurable, Achievable, Relevant, and Time-bound. This is a set of characteristics that must be present in a business or personal goal. Companies set SMART goals and objectives to align their business activities strategically. We have created this template for professionals, project managers, sales associates, marketers, and business developers. So that they can communicate their plans to their board members. Also, the students and employees can use this template in their interviews or academic presentations to share their life aims and career goals. 

Our SMART Objectives PowerPoint Template contains a target diagram with red and white lines. The target diagram gives a 3D look and provides a fantastic impression. A target arrow is shown hitting the target in the center. The visually appealing layout of the slides grabs the audience’s attention and engages them with the presentation. A random dashed line that joins the end of the arrow is provided on the slide. On this line, presenters can use circular blue spots to write different SMART objectives the company or individual aims to achieve. In the following four slides, each objective text and its corresponding line part has a color highlight, while the remaining diagram segments are grey.

Moreover, we have a collection of SMART Goals PowerPoint templates, which you can check and select the template of your choice. Users can modify the components of our SMART objectives template to fit their needs. They can customize the diagram to represent career roadmaps and personal life goals. We also have a Free SMART Objectives PowerPoint Template for our users. Download this creative target diagram slide and personalize it to make impactful presentations! For more information, check our article about SMART Goals Guide .

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what is the objective of a powerpoint presentation

COMMENTS

  1. How to Write Content Objectives in PowerPoint: A Step-by-Step Guide

    Step 3: Write your objectives in a clear, concise manner. Articulate your content objectives in a way that is easy to understand and remember. The way you write your objectives can make a big difference. They should be brief, to the point, and devoid of any jargon that might confuse your audience. Think of them as signposts along the road ...

  2. How to Make an Awesome Objectives Slide in PowerPoint

    Step 2: Set up Your Objectives Slide. We're going to use a rectangle to set up the layout of the slide. Draw one out so that the width takes over the entire slide, but just be sure to keep the height short. Now, place the dartboard on the left side of the slide, and keep your rectangle behind it. After that, bring in a title for your objectives ...

  3. Top 10 Objectives Slide Templates with Examples and Samples

    Template 10 - Target Objectives PowerPoint PPT Template Bundles. Achieve your business objectives by setting relevant and achievable targets. You get types of targets in this slide that can help meet your business objectives. Examples include the business strategy scorecard with key and source targets or the company-weighted goals with target ...

  4. What is PowerPoint?: Introduction, Features, Uses & Benefits

    PowerPoint is a versatile and popular presentation software developed by Microsoft (MS). It is a part of the Microsoft Office Suite and offers various features and tools to create visually appealing and engaging presentations. MS PowerPoint allows users to combine text, graphics, multimedia elements, and animations to convey information ...

  5. PowerPoint 101: The Ultimate Guide for Beginners

    Microsoft PowerPoint is a presentation design software that is part of Microsoft 365. This software allows you to design presentations by combining text, images, graphics, video, and animation on slides in a simple and intuitive way. Over time, PowerPoint has evolved and improved its accessibility to users.

  6. How to Make an Objectives Slide in PowerPoint

    Use pre-made Goals & Key Objectives Slides for PowerPoint and Google Slides. Alternatively, you can download pre-made slide templates, like the best targeting goals & key objective slides for PowerPoint and Google Slides from free websites like this one, or a goals PPT template from sites like SlideModel.. The example below shows an editable goals template with placeholders to enter up to 6 ...

  7. How to Structure a PowerPoint Presentation

    2. Use the Outline View. One other way to structure a PowerPoint presentation in the editing mode is to use Outline View. You can choose it from the VIEW tab. This view doesn't display sections, but it shows the title and main text of each slide, which can give you a quick overview of the presentation contents.

  8. What It Takes to Give a Great Presentation

    Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired ...

  9. How to Write Content Objectives in PowerPoint

    State your objectives concisely. There's a reason PowerPoint slides are called "visual aids." They are supposed to help your presentation, rather than define your presentation. Short, precise statements will reinforce your statements, frame them in a different way, and increase interest and attentiveness among your audience members.

  10. How to create Objective, Goal, Target slide in PowerPoint ...

    [Download link provided below]:In this tutorial, I have explained, how to make awesome Objectives slide in PowerPoint.Please like and subscribe to this chann...

  11. How to structure a good PowerPoint Presentation

    Length and Structure. The main part should make up about 70% of the presentation and also include a clear structure. Explain your ideas in detail and build them up logically. It should be organized chronologically, by priority or by topic. There should be a smooth transition between the individual issues.

  12. How to Structure your Presentation, with Examples

    This clarifies the overall purpose of your talk and reinforces your reason for being there. Follow these steps: Signal that it's nearly the end of your presentation, for example, "As we wrap up/as we wind down the talk…". Restate the topic and purpose of your presentation - "In this speech I wanted to compare…". 5.

  13. How to structure a PowerPoint presentation: A detailed guide

    This helps to structure a PowerPoint presentation and create easy-to-digest slides. Use images more than words. The human brain processes visual stimuli 60 times faster than text. So, instead of writing lengthy paraphs, add photos or videos. If you think a concept is explainable through a photo, use it.

  14. Objective of Presentation

    Objective of Presentation. A presentation is a fundamental part of human communication, and it is widely used across a variety of fields including education, business, research, and entertainment. A presentation's primary objective is to provide information, ideas, or concepts to an audience in an engaging, clear, and organized manner. ...

  15. What is PowerPoint and what it is used for

    In short, PowerPoint is visual support. The information is usually clearer when the speech is accompanied by a visual tool, whether it is an image, a video, or in this case, everything collected in a presentation. The two areas in which PowerPoint excels are business and also education, although it can be very useful in any field or subject.

  16. Learning Objectives Examples: How to Create High-Quality ...

    Course Syllabus Lesson Plan Objectives PowerPoint Templates. Teachers can easily connect with their students about the expected outcome of the course and learning objective examples by using this best PPT template. Explain the expectations for the course, the content that will be shared, the main learning objectives, and the required materials.

  17. What is PowerPoint?

    Create presentations from scratch or a template. Add text, images, art, and videos. Select a professional design with PowerPoint Designer. Add transitions, animations, and cinematic motion. Save to OneDrive, to get to your presentations from your computer, tablet, or phone. Share your work and work with others, wherever they are.

  18. 15.1: Powerpoint Learning Objectives

    Learning Objectives. If you do well in this unit, you should be able to: Identify the names and functions of the PowerPoint interface. Create, edit, save, and print presentations. Format presentations. Add a graphic to a presentation. Create and manipulate simple slide shows with outlines and notes. Create slide presentations that include text ...

  19. Objectives PowerPoint Template

    Number of slides: 20. Signup Free to download. A corporate PowerPoint template to set short and long-term objectives for the success of your project or business. This set of 20 white-and-blue slides features creative timelines, circle diagrams, and text slides to help you showcase your objectives at all stages.

  20. What's the Purpose of a Presentation? What You Need to Know

    Believe something, or. Do something. You plan to achieve a result with your audience, all because of your presentation. And that result is a change in their understanding. Or a change in their knowledge or beliefs. Or, perhaps your audience will choose to do something, all because of your presentation. So, that's the purpose of a presentation.

  21. Objectives PowerPoint Templates

    Objectives templates for PowerPoint and Google Slides themes can help you present milestones and roadmaps for achieving objectives in the form of attractive presentation slides.. Be it personal goals or business objectives, these templates can help you create attractive presentation slides with minimum effort, as well as allow you to create professional-looking slides with PowerPoint timelines ...

  22. Presentation Objectives That Give You the Edge

    A compelling presentation begins with a clear objective. It takes the audience on a fascinating journey from where they are now to your ultimate destination—your presentation objective. ... Too many presenters simply open a PowerPoint deck and start creating a presentation before they identify the objective. To help you create your objective ...

  23. What is the Purpose of Microsoft PowerPoint?

    The purpose of PowerPoint is to act as a visual aid as a presenter goes along presenting their option, ideas, sales pitch, etc. Make sure to not make your slides too wordy and concentrate on adding only basic bullet points. Using videos can also help in explaining long concepts in a shorter time frame, with more precision.

  24. 6 Ways to Create More Interactive PowerPoint Presentations

    2. Embed Microsoft Forms (Education or Business Only) If you plan to send your PPT presentation to others—for example, if you're a trainer sending step-by-step instruction presentation, a teacher sending an independent learning task to your students, or a campaigner for your local councilor sending a persuasive PPT to constituents—you might want to embed a quiz, questionnaire, pole, or ...

  25. SMART Objectives PowerPoint Template

    Edit our creative SMART Objectives PowerPoint Template with a target diagram to showcase your business goals to the clients and stakeholders. SMART is an acronym for Specific, Measurable, Achievable, Relevant, and Time-bound. This is a set of characteristics that must be present in a business or personal goal.