what does a cover letter for a resume consist of

How to Write a Cover Letter [Full Guide & Examples for 2024]

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

• How to Write the Perfect Cover Letter, Step by Step
• 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

• Header. Add all the necessary contact information at the top of your cover letter.
• Formal greeting. Choose an appropriate way to greet your target audience.
• Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
• Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
• Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

#2. Put Contact Information in the Header

As with a resume, it’s important to start your cover letter with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Here, you want to include all the essential contact information , including:

• Full Name. Your first and last name should stand out at the top.
• Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
• Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
• Phone Number. Add a number where the hiring manager can easily reach you.
• Location. Add your city and state/country, no need for more details.
• Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

• Hiring Manager's Name. If you can find the name of the hiring manager, add it.
• Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
• Company Name. Make sure to write the name of the company you're applying to.
• Location. The city and state/country are usually enough information here, too.
• Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

• Dear Mr. Kurtuy,
• Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• Dear [Department] Team
• Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

• My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company’s product or service? Have you used it?
• What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

• Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
• Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
• Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

• Best Regards,
• Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

• Professional Email
• Phone Number
• Relevant Links

Do you address the right person? 

• The hiring manager in the company
• Your future direct supervisor
• The company/department in general

Does your introductory paragraph grab the reader's attention?

• Did you mention some of your top achievements?
• Did you use numbers and facts to back up your experience?
• Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

• Did you identify the core requirements for the role?
• Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

• Did you recap your key selling points in the conclusion?
• Did you end your cover letter with a call to action?
• Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

• Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
• Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
• Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
• Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
• Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
• Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
• Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
• Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
• Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
• Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
• Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
• Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
• Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
• Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
• Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

• Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
• Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
• Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
• Your job application should always include a cover letter alongside your resume.
• To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
• Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
• Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
• Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

• How to Make a Resume in 2024 | Beginner's Guide
• How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
• 35+ Job Interview Questions and Answers [Full List]

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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The Ultimate Cover Letter Writing Guide

The complete guide to writing an effective cover letter.

Any of these sound familiar? The simple answer is yes, having an effective cover letter is completely necessary and highly recommended and we’ll tell you  why you need a cover letter as well as a resume!

When you’re applying for a job, whether it be for an  entry-level  position after graduating or for a high-level executive vacancy with a  professional resume , a  cover letter is essential to make your application stand out .

Without this extra introductory letter, a resume alone could easily be discarded by a hiring manager. CareerBuilder  estimates you’re  10% more likely to miss out on an opening  if you don’t include a cover letter.

Writing a good cover letter  it’s not a skill many many people master, but that doesn’t mean it’s an impossible feat!

With our complete  cover letter guide , you’ll learn  how to write a cover letter  that will attract the hiring manager and convince them to read your winning resume.

What is a cover letter?

A cover letter is an extension to your job application.  It is not obligatory but including a well-written cover letter is  strongly advised by all human resource experts . By definition, a cover letter is an accompanying, explanatory letter.

All  jobseekers need a sales pitch  of sorts, they need to hook the reader and demonstrate to the hiring manager why they are the right person for the vacancy on offer. This style of  self-marketing for a job application  must come in the form of a  winning resume and cover letter combination  that complement one another.

A simple cover letter is an introduction to the candidate  behind the qualifications and experience. The aim is to show a prospective employer how you can take on the role and  what you can offer the company  in question.

Cover letters generally  follow a basic structure  and can be in either hard or digital format, that is to say, either printed and sent via regular mail or as a document scanned and attached to send digitally, or written directly in an  email cover letter .

Why include a cover letter on a job application?

If you want to stand any chance at all of  catching the eye of a potential employer , it is  imperative to include a cover letter  with your job application.

Simple – even if you  create an effective, outstanding resume , using all the right keywords and qualifications etc. it’s possible there are candidates more qualified than you or with more experience so it’s necessary to  add a cover letter to back up your resume  and allow the hiring manager to see more of your personal side that is relevant to the vacancy.

• The cover letter demonstrates your communication skills.
• The cover letter serves as an introduction to the resume.
• The cover letter can be used to emphasize certain skills, or mention skills that you couldn’t fit on the resume (it serves as an addendum).
• The cover letter is what you customize for each position, to show why you are the right person for “That” role, as opposed to the resume which stays pretty much the same for all applications.

A cover letter is the added value  that you need in a job application to ensure the call-back you’ve been waiting for.

To  create a unique, tailor-made job application , each candidate should use a cover letter to highlight their strengths and  elaborate on relevant achievements  that demonstrate their ability to take on the new responsibilities.

Is it practically always sensible and  appropriate to write a cover letter to accompany a resume for a job application  that should be customized for the role you’re applying to including any explanations of information that might be missing from the resume, such as employment gaps, traveling, periods of study etc.

The only time it is acceptable to not include a cover letter in your job application is if the job listing specifically requests that you do not.

Advantages of Writing a Cover Letter

A cover letter directly adds to the likelihood that you are called in for an interview and  gives you a better chance of being hired .

If you’re successful in  writing an effective cover letter , it will offer you the following advantages:

• Hiring managers will see your added effort
• Demonstrates you put in the time to learn about the company
• It will add a personal touch to your application
• It shows your enthusiasm for the opening
• Hiring managers will become acquainted with your best qualities

Knowing exactly what is in a cover letter will ensure that it gives you a  major advantage  over the other applicants.

What are the 3 Types of Cover Letters?

Adding a cover letter is almost always essential, but  choosing the appropriate letter  will also be key. Depending on the job post you are applying for, you will need to select the best type of letter to send along with your resume.

There are  3 types of cover letters  that you can send to a hiring manager. The 3 types are:

• Application cover letters
• Letters of Interest
• Email Cover letters

The letter you write is influenced by  whether you are going to apply for a job directly , citing a referral, or asking about vacancies that are not advertised.

Whatever the case may be, ensure that the cover letter is  specific to the job vacancy . It’s always important to avoid making a generic cover letter for every single job you apply for.

So, what are the 3 types of cover letters you should consider sending to a job recruiter?

Application Cover Letter

This is your  classic cover letter  that you send to a hiring manager when you spot a company advertising a job opening. When you want to directly apply for a position, it is mandatory to send this, unless you are specifically asked not to.

Using this letter, you can mention why you want to work for a specific company and why you are the perfect candidate for the position.

Letter of Interest

Say you notice a company that you would really like to work for. It fits your sector, and you know it offers great benefits and good pay. However, you  can’t find any openings  that match your skill set.

If that’s the case, you don’t need to sit around and wait for the company to have a job vacancy. You can take action with a letter of interest. This type of cover letter  states your interest in being employed  by a company that isn’t currently advertising any vacancies.

This type of letter goes by a couple of other names, such as:

• Letter of intent
• Statement of interest

Of course, since there is no vacancy there is no role you can specifically mention, which is the major difference between a letter of intent and a traditional cover letter. Your objective will be to  advertise yourself well enough  that an employer will just have to interview you.

Email Cover Letters

Over the years, the job application process has shifted to a nearly  100% online hiring process . Due to this, it may be necessary to send your cover letter  in an email  as part of your job application.

While applying, there may not be an option to upload your cover letter. Or maybe you would just like to send it in the  body of your email along with your resume . You can send it in one of two ways, in the body of your email or as an attachment (in PDF).

How to write a cover letter

A cover letter, although  short in length  generally, can take time to elaborate as it is important to get it right. Sometimes, due to the scarce space for writing, candidates find it difficult to know  what to include in a cover letter  and  what to leave out .

However, knowing  how to do a cover letter  can make all the difference to your job application and be the just the thing to capture the attention of a hiring manager.

A  professional cover letter  should be well-formatted, following a structure with a header, an opening paragraph, a second main paragraph, a final closing paragraph and a closing with signature/electronic signature.

To  begin writing a cover letter for a job application , candidates should analyze their skills, qualifications, accomplishments and experience to  decide which are the most fundamental aspects to include  in their personalized cover letter.

Next, each jobseeker will have to  select the most job-relevant  of these elements to include by  comparing them with the required or desired qualifications and experience  in the job description.

Finally, the applicant should choose some  memorable examples which demonstrate evidence  of each element included in their cover letter, aiming to  tell a story  which shows their aptitude concerning each skill or qualification.

Jobseekers should also ensure to explore  how to make a cover letter  for their specific role or industry because, similarly to resumes, each cover letter should be  tailored for the vacancy  and company to which it will be sent.

It is vital for candidates to  consider several factors when it comes to writing their professional cover letter . A jobseeker must review their  resume work history section  as well as any skills and honors included to find the  most pertinent experiences  that can be explored further. Detailing examples of when a candidate demonstrated certain abilities or expertise is how a candidate can convince a hiring.

One way to create a winning cover letter is to use an  online cover letter creator  or take advantage of cover letter templates as a stepping stone as well as checking out cover letter examples that can serve as a great source of inspiration for you to make your own  unique cover letter .

Our  cover letter builder  forms part of our resume builder and allows jobseekers to create a more complete job application. Users can write their cover letter with pro tips and design help thanks to our pre-designed templates. Read our  cover letter writing guide  to get to grips with  cover letter writing techniques  and tips before using our online cover letter builder!

How to Structure a Cover Letter

The  structure and layout of a cover letter  is essential to make sure the letter displays each point that you wish to get across  clearly and concisely . This means it’s necessary, in general, to follow a commonly-accepted format for an effective cover letter.

Similarly to a  resume format , designing and  writing a cover letter has certain rules  which should be adhered to in order to convey the necessary information in a brief and to the point introductory letter.

Check out some of the  cover letter best practices  as advised by human resources experts below:

• It’s imperative to  begin a cover letter with a header , including the candidate’s name and contact information as well as the date. This  primary cover letter section  can also include the job title, website and other relevant personal information.

Following this, the  letter should include the details of the company  and person to whom you are writing, with the full name, job title or team, company name and address.

• The main body of a cover letter should be divided into  three sections : an introduction, a bullet list of accomplishments followed by a paragraph highlighting skills, and a closing paragraph inviting the hiring manager to contact you. By using bullet points when detailing your achievements and capabilities, you can make sure that recruiters will be able to quickly pick out key information. This is especially important as studies have found that recruiters spend very little time reading each individual application.
• Finally, the letter should be electronically or physically signed with your full name in a formal manner.

The universally-accepted  cover letter length  is no longer than one letter page, which in total has about  250-300 words  for the main body of text.

Don’t  repeat information  or be too detailed because hiring managers simply do not have the time to read it all and will simply skip to the next one.  Resumes that run over 600 words  get rejected 43% faster and cover letters can easily fall into this trap too.

Keep your cover letter short and sweet and to the point!

Get more  cover letter formatting advice  in our guide on  how to format a cover letter  with tips and information about all aspects of a good cover letter structure.

Cover letter advice

The  importance of including a cover letter  with your job application is often overlooked by jobseekers of all categories, however this can seriously reduce your possibilities of getting an interview with a prospective employer.

Therefore you need not ask yourself  when to write a cover letter  because the answer is just that simple – it is  always appropriate to include a cover letter in your job application , unless the listing explicitly requests that you do not.

Check out the following  expert cover letter tips  to create a winning cover letter that will convince the hiring manager to give you a call:

• We may be quite repetitive with this one but the sheer quantity of resumes and cover letters that are disregarded simply for forgetting this  vital and basic rule  is incredible:  USE A PROFESSIONAL EMAIL ADDRESS  for your contact details and that does not include your current work email but a personal, suitable email address.
• It is essential to remember to  maintain your focus on the needs of the company  you’re applying to and the requirements and desired abilities of the ideal candidate for the role.  Do not focus on how you can benefit  by becoming a member of their team, but on how the team can make the most of your experience and knowledge.
• Remember to  highlight your transferable skills , especially in cases where you may not meet all the required qualities in the job description such as in student resumes and cover letters.
• Each  cover letter for a job application, cover letters for internships , for further study or even volunteer experience should be  tailored to their specific organization  and position with the pertinent keywords.
• Use specific examples to demonstrate the candidate’s individual capacity to take on the role and  tell a story with your cover letter  to convey more of your personality and passion towards the sector or profession.
• Towards the  end of a cover letter , each candidate should write a convincing finish to entice the hiring manager and in sales terminology “ seal the deal ”.
• Finally when you have completed your polished cover letter, potentially  one of the most important steps  in the process is to  PROOFREAD . Candidates should request that a friend, mentor, teacher or peer takes a look at their cover letter for not only  grammatical and spelling errors  but also any  unwanted repetition or unrelated information .

Some jobseekers doubt  whether a cover letter is necessary or not , but as most human resource professionals agree without a well-written cover letter, candidates lose the  possibility to demonstrate different aspects of their profile  from those included in their resumes which could easily be the deciding factor in your application!

An easy and fast way to write an effective cover letter for a job application is to employ an  online cover letter creator  that will offer advice on  how to complete a cover letter with examples  and HR-approved templates.

Cover Letter FAQs

What do employers look for in a cover letter, can a cover letter be two pages, what is the difference between a cover letter and a resume, should you put a photo on a cover letter.

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What’s in a Cover Letter?

When applying for a new job, it is important to include a well-written and memorable cover letter with your resume. You might have written an excellent and effective resume to apply for your dream job, however, a resume is not the only document you will need.  This article explains what to include in your cover letter and also provides a template and example to help when crafting your own.

What is a cover letter?

A cover letter is a short document that you send with your resume when applying for a job. As a hiring manager will read this letter first, and possibly even decide whether to go over your resume or not based on what they think of the letter, it is important to take care when drafting this document. Many hiring managers have to work their way through hundreds or even thousands of applications, so you want to ensure that your cover letter is error-free, memorable and stands out from the rest.

Tips for writing a cover letter

Take care not to simply repeat your resume in your cover letter. Whereas a resume provides all the necessary information, such as your education, skills and work experience, a cover letter should provide some detail about your specific career story to demonstrate your unique personality and work style. A cover letter also gives you the opportunity to provide an employer with information that you could not add in your resume, such as gaps in your job history.

How to write a cover letter

Here are a few guidelines you can follow when writing a cover letter:

1. First, start with a proper salutation

Ensure that you direct the letter to the appropriate person by stating their name instead of using a generic salutation, such as ‘To whom it may concern.’ By doing so, you demonstrate that you are interested in the specific job and have put extra effort into sending your letter to the relevant person.

2. Second, use a memorable introduction

In the introduction of your letter, you want to mention the job you are applying for and express your interest and enthusiasm. If possible, add a  quick anecdote or a personalized sentiment in your introduction. Remember, the hiring manager has to read through multiple cover letters, so you want your letter to draw their attention.

3. Third, mention your skills and experience that match the job description

In the body of the letter, you want to make it clear why you are an excellent candidate for the position. You should mention your top accolades and achievements in this section, and match the skills and work experience you mention to those outlined in the job posting. For instance, if the job posting lists marketing experience and lead generation, you could highlight your previous role as a marketing manager where you implemented an innovative ad campaign that drove extensive lead generation for your client.

4. Fourth, include a specific example or tangible evidence of your skills

If possible, add specific statistics, as this provides tangible evidence of your skills and achievements. Instead of saying that you are a problem solver, mention a specific example in your past when your problem-solving skills yielded positive results. Take care, however, to only include information in this section that is relevant to the job you are applying for. 

5. Lastly, close your letter with a thank you and a call to action

In your conclusion, you should thank the person for considering you for the position. Also, add a call to action. For instance, instead of stating that you will contact them to follow up on your letter, rather state that you are available to provide more information at any time and will be very happy to meet with them for an interview. You could also add, if relevant, that you are happy to relocate for the position or any other pertinent information.

Cover letter template

Here is a template of a cover letter that you can follow:

[Your name] [Address] [Phone number] [Email address]

[Name of hiring manager] [Job title] [Name of company] [Address]

Dear [Name of hiring manager],

[Introduction: State the position you are applying for. Include a sentence that draws attention.]

[Body of the letter: Mention your top accolades and match your skill set and experience to the requirements or essential points from the job posting.]

[Conclusion: Conclude the letter with a call to action and thank the person for considering you for the job.]

Yours sincerely, [Your name]

Cover letter example

Here is an example of a cover letter:

Sasha Parker 9056 Edgemont Ave. Jacksonville, FL 32218  (555) 555-5555  [email protected]

January 10, 2020

Ronald Stevens Owner The Health Bar 4321 West Lane West Palm Beach, FL 33415

Dear Mr. Stevens,

I have always wondered why some restaurants make it, while others don’t. In my 20-plus years in the hospitality industry, of which 12 have been spent working as a restaurant manager, I have reached the conclusion that it boils down to effective and innovative management. I have read your job posting for a restaurant manager with interest and think that I am the woman for the job.

In my current position as the restaurant manager at Francesco’s Pizza Parlor, I have managed to turn a failing business into a profitable and successful venture. In the last two years I have delivered:

• A 25% revenue growth by bringing in a new head chef, overhauling the menu and starting a catering side business for the company
• A 10% margin increase by reducing food wastage, improving stock control and negotiating better prices with suppliers
• Have increased our social media following by 40% through innovative marketing campaigns

I am proud to announce that in November last year, Francesco’s received its first accolade when Jacksonville Magazine announced that we had been chosen as the Best Pizza Restaurant in Jacksonville for 2019. I would be very honored to bring my skill and expertise to your venture, and am specifically excited about your focus on sustainability and organic, locally-produced ingredients.

Thank you for taking the time to read my letter. I am available at any time if you require more information from me. I am willing to travel to West Palm Beach at your earliest convenience so we can meet in person.

Yours sincerely, Sasha Parker

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What to include in a cover letter

Cover letter example: The body

Cover letter content: the conclusion. .

You already know that when sending a resume to a prospective employer, you also need to send a cover letter. But let’s take a close look at what to include in a cover letter — and what not to include — to be sure that it covers all the bases and hits all the right notes.

This guide will discuss the essential elements of what to put in a cover letter, which are listed immediately below and which we will explore in depth here. 

For more information, consult our expert guide on how to write a cover letter . 

What should be in a cover letter

Here are the essential parts that should be in a cover letter:

• Cover letter header with contact info
• Cover letter greeting: “Dear.…”
• Cover letter introduction: A compelling opening statement
• Cover letter body: The “meat and potatoes”
• Cover letter conclusion: A call to action
• Cover letter sign-off: “Sincerely ...”

Let’s talk about what each of these elements should contain and how to go about writing them. Answering the question of “what to put in a cover letter” is only the first step, you need to now HOW to compose each element and what their purpose is.

Be unapologetic at including your "why" in the cover letter. A cover letter is your chance to get honest and personal with a potential employer. The resume is mostly factual and therefore sometimes a little uninspiring, but the cover letter gives you a chance to let your personal motivations shine through. If the excitement about the potential role does not come across in your cover letter, it is easy to wonder how much you actually want it.

A cover letter outline lets you focus on the quality of what you’re writing, while keeping the quantity of words in check. Resume.io is here to help with step-by-step practical tips for cover letter outlines, along with adaptable examples.

What to include in the cover letter header (contact section)

The cover letter header is the attractively designed space at the top of the page that includes:

• Your occupation
• Your mailing address
• Your phone number
• Your email address
• Optional: Your LinkedIn profile or another relevant website

The obvious reason for including all this info is so that prospective employers will know how to reach you if they’re interested. Another function of the header is as a design element that simply makes your page look attractive and eye-catching. 

Also, your cover letter header and resume header should have a similar look and design so that it’s obvious they’re meant to go together. 

Some header designs put all this info in a horizontal space right across the top of the letter, like this:

Other designs place the contact info in a “gutter” or “well” on the left or right side of the page, like this:

How to choose a cover letter greeting

Also known as a salutation, the cover letter greeting is the single line under the header that usually starts with the word “Dear,” followed by “Mr.,” “Ms.” or “Dr.” and the hiring manager’s last name. 

Some cover letter writers choose alternatives to the word “Dear,” such as “Greetings” or even “Hello,” followed by the name of the person. These more casual salutations may be acceptable, depending on the company’s formality or lack thereof in the way it addresses the public. But beware of being too informal, and remember that “Dear” is never a bad choice.

It’s important to try to address your letter by name to the actual person who is processing applications for the job you’re seeking. If this person’s name is not mentioned in the job listing, it’s worth doing some research, or even making a phone call, to find out. 

However, in some cases hiring managers may prefer not to release their names, in which case you’ll have to resort to a more generic greeting, like “Dear Acme Corp. Hiring Team.”

If you do know the name of the recruiter, lean toward using that person’s last name, unless you happen to know the person well enough that this formality seems unnecessary.

In formal business correspondence, the greeting should generally be followed by a colon (“Dear Dr. Johnson:”). However, it’s also common to follow the greeting by a comma (“Dear Dr. Johnson,”).

Dear Ms. Alvarado:

Dear Mr. Singh:

Dear Dr. Hughes:

Greetings XYZ Co. Hiring Team,

Cover letter introduction: to help you get the reader’s attention

Your cover letter introduction (the first paragraph, or sometimes two) should immediately capture the hiring manager’s attention, and not for the wrong reasons. You need to hook the fish before you start trying to reel it in.

The introduction should identify the job you’re seeking and provide a compelling preview of the reasons you’re a great candidate for this job. Typically, this will involve mentioning your years of experience in the field. Or if you don’t have much experience because you’ve just graduated from college, then mentioning the degree you just received may be your hook.

Include a pain point as a perfect (and relevant) hook. I understand your issues and here is why I am the person to help you out. No hiring manager can resist that sort of job search pitch, let alone in the introduction of a cover letter. Including a pain point demonstrates that you understand the job and it also shows that you have the confidence in yourself to provide a solution. Confidence is everything in a job search - back yourself.

In some cases, it may be appropriate to mention how you heard of the job, or occasionally even to explain why you’re seeking a new job. And if you know someone who works at the company whom the hiring manager would also know, mentioning that person’s name might be useful. 

Use compelling, provocative language, and choose your words with care. Avoid clichés and common phrases the recruiter has seen a thousand times before, like “Please consider this letter my application for….” or “I am writing this letter to….”

Dear Principal Wilson,  

Newton’s first law of motion states that an object will stay at rest until a force acts upon it.

Two decades of seeing 500+ science students graduate from Ivy League universities tells me that my “force” is indeed helping to develop the scientific minds of tomorrow. I hope to bring this experience to the advertised science position at Jefferson High School.

What to put in a cover letter body (middle part)

The cover letter middle part or body (the central two to four paragraphs) should contain the “meat and potatoes” of your pitch.  Here you must make your case that you are the right person for the job. So, what to put in a cover letter body?

Include bullet points to make your best examples really stand out. If you have an achievement or three that you really want to feature prominently (ideally with a percentage improvement or impressive amount of money next to them), then bullet points are a perfect mechanism to break up the flow of text and draw the reader's eye.

Experience is key, so if you’ve got it, flaunt it. Your resume will list your past employers, but your cover letter should also stress your job-related experience. Don’t just mention where you’ve worked or for how long, but emphasize what you actually accomplished at these jobs. Use facts and figures where possible, like new revenue you generated, percent growth you achieved, number of customers you handled. 

Include accomplishments that are illustrated by action verbs. You can only prove that you have what it takes to smash your future role if you share examples of what you have achieved in the past. Including descriptive action verbs within these accomplishments will make them jump off the page. Offer context and quantify the accomplishment where possible - only then can an employer make an informed estimation of potential.

Try to include at least one anecdote, a short little story, about a challenge you faced at a past job and how you resolved it successfully. 

It’s always desirable to mention the company you’re writing to, and to explain why you admire this company and how you think you can help make it stronger, more efficient and more profitable. At the very least, this shows that you aren’t just sending out a mass mailing to 50 potential employers, but that you want to work for this employer.

What goes into a cover letter ending?

You’ve hooked the fish and reeled it in; now it’s time to pull it into the boat. Your cover letter ending (conclusion), the final paragraph, should wrap up and summarize your pitch. But it should also include a call to action that encourages your correspondent to do something as a result of this letter. 

Include a call-to-action that indicates a certain amount of urgency. While you should never be too arrogant with the last few words of your cover letter, saying that you are looking forward to the potential of an interview soon also hints at the fact that you will have other opportunities. You obviously want to be sitting there with a few offers in your inbox, so why be non-committal and coy about your chances? If you don't ask, you don't get.

At the very least, you could say that you are eagerly waiting for a reply. You might mention that you are always reachable at the contact info provided. You could say that you would be delighted to schedule an interview, whether in person or remotely. You may even want to ask if it would be all right for you to call the recruiter within the next week or two to follow up. Without being demanding or presumptuous, let this person know that you really expect a reply of some kind and you’re really looking forward to it.

Cover letter sign-off and signature: ‘Sincerely….’

The cover letter sign-off, or closing salutation, is the single line that says “Sincerely” or some equivalent phrase, like “Best regards” or “Thank you for your time.” Sort of like the greeting “Dear,” the closing “Sincerely” is never inappropriate and makes a good default. But there are a few acceptable alternatives — just avoid anything too casual, or anything that might sound odd.

Whatever phrase you choose, put a comma after it, add a space, and type your full name below that. If you’re preparing a hard copy of your cover letter, you need to sign it in the space between the sign-off and your typed name. This isn’t necessary in electronic correspondence, although you can add a digital signature here if you like.

Yours sincerely,

Sophie Wright

What should a cover letter say?

Those are the essential ingredients of any cover letter. But people still wonder, in a broader sense: What should a cover letter say ? What is the overall goal, and what kind of cover letter content meets the desired objectives?

The goal of the cover letter is to make such a persuasive pitch for your candidacy that a hiring manager will find you impossible to ignore. Your resume will already have a “just the facts” recitation of your employment history, education and skills. Your cover letter will allude to some of this same information, while stressing the qualifications that are most important. But your cover letter should also humanize you and make you sound like somebody the recruiter would really want to meet.

I understand the job, I would be great at the job, I want the job. Including those three sentiments is crucial for any impactful cover letter. Oh, and not forgetting you'd enjoy working with me while I do the job . You should obviously not say these things in so many words, but 200-400 words is more than enough to convey a sense of these feelings. A cover letter is a little like a love letter - it has to leave the reader feeling all kinds of ways. 

A cover letter is an attempt to establish a personal connection with a hiring manager — a human being whose help you desperately need if you hope to get a job. Hiring decisions aren’t made by computers or robots, they’re made by human beings. And you need to write your cover letter like you’re also a human being — warm, interesting, passionate, talented and likeable. 

Nobody wants to hire someone they don’t like. So be very careful that the tone of your letter never makes you sound arrogant, presumptuous or egotistical. Confident, yes, but not overconfident. It’s important to find the right “voice” for your letter.

When should you review a cover letter?

As each cover letter should be written bespoke for each role, the letter should be reviewed every time you apply for a fresh job. Hiring managers can tell when they read a generic cover letter and it isn't hard to sense that someone doesn't care so much about the role if their cover letter reads like it was written for another position.

It is likely that you will apply for 10s or even 100s of roles, so make cosmetic changes for the roles that you are less keen on, while adopting a forensic approach to editing for the potential dream jobs.

Pay particular attention to the details of the experiences that you are sharing. Are these the sorts of things that you will be expected to do in the job in question? Check each sentence off against the job description and do not be afraid to make wholesale changes if required. Cutting out your "best" achievements is fine if they will not impress the hiring manager. You can mention them during an interview, by all means, but you need to get there first.

Just because popular advice says that a cover letter should not be longer than one page, doesn’t mean it has to fill one page. We share 10 different short cover letter samples to ponder.

What NOT to include in a cover letter

To address the common question of what not to include in a cover letter, first we would say: a second page. A cover letter should almost always be one page only. So trim the fat, keep it lean, and leave out anything that doesn’t advance your objective of getting the hiring manager to call you in for an interview.

Hobbies and interests that have nothing to do with your occupation should rarely be mentioned in a cover letter. Nor do you need to include a complete list of all your past jobs and educational achievements — that should be in your resume. 

One word that you should not leave out of your cover letter is the personal pronoun "I." Including as much intimate detail about yourself is the key to a heartfelt cover letter, and while the formal resume might be written in the third person, writing about yourself directly in the first person is essential. It is not unprofessional, it is simply a way of allowing the reader that little bit closer to your essence. Be yourself - everyone else is taken.

If you’re a “self-starter” who “thinks outside the box,” leave these clichés out of your resume. Also, avoid “fluff,” which is language that sounds fancy but really says nothing. Hone your prose so that every word serves a purpose, and delete every word that doesn’t.

In other words: Make your cover letter short — and then make it shorter.

Key takeaways

A cover letter is an intimate and personal appeal to a hiring manager. Get it right and you can improve your chances of securing that magical interview invite. Get it wrong and your application will be quickly forgotten.

• Include your personal "why" and hook the hiring manager with reasons to hire you.
• Use powerful language such as action verbs and mirror the job description where possible.
• Use devices such as bullet points to make your accomplishments stand out.
• Tell only the most relevant career stories and tailor every cover letter for the role.
• You understand the job, want the job, would be good at the job and would be fun to work with.

Resume.io is a leading provider of cover letter templates and occupation-specific cover letter examples and writing guides . You can rely on our expertise to steer you down the right road, and you can choose from over 100 sample cover letters to find a design you like. Click on any of them, and our easy-to-use cover letter builder tool will guide you through the steps to making it your own.

Best of luck in your job search!

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What To Include In A Cover Letter (With Examples)

• Cover Letter Format
• Salutation and Greeting
• Who To Address When Unknown
• How To Start A Cover Letter
• How To End A Cover Letter
• Best Cover Letter Font And Size
• Cover Letter Spacing
• Cover Letter Length
• Key Elements Of A Cover Letter
• How To Write An Address
• Official Letter Format
• Cover Letter Opening

Find a Job You Really Want In

Cover letters are the first introduction to you as a person and potential employee. While resumes cover your work experience and skills, the cover letter explains why you, specifically, should get the job. It’s where you can showcase your writing skills, why you want the position, and highlight your relevant skills and qualifications.

If you’re looking to write up a cover letter for a job you’re applying to, or if you want to see if your letter checks all the boxes, then this article will help you out. While a hiring manager may not select you entirely because of your cover letter, giving it that extra bit of shine could push you into the top candidate slot.

Key Takeaways

Your cover letter should include:

Your contact information and the date

The employer’s contact information

Body paragraphs

A closing paragraph

You should customize your cover letter to every position you apply to.

Focus on what you can add to the company in your cover letter.

Work keywords from the job description into your cover letter.

What to include in a cover letter

Example cover letter, cover letter tips, what not to put in a cover letter, final thoughts, cover letter faq.

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Cover letters, like every business communication, have a set of rules that you’re expected to follow. They should be short, confident, and include information relevant to the job. The format of a cover letter determines what goes where, meaning that you won’t have to spend long organizing your letter.

With that in mind, here’s everything you need to include in each part of your cover letter :

Your Contact Information and the Date

The very first key element your cover letter is going to be a header that includes your contact information. You’re going to list your name, your address, your phone number, and your email address. Feel free to include your LinkedIn contact information or a link to your online portfolio .

Make sure you create a professional email address if you don’t already have one. Something like [email protected]. It’s another way to make a good first impression on the hiring manager.

Lulu Paige 333 First Street Los Angeles, CA , 90001 (000) 111-2222 [email protected] January 1, 2023

Employer’s Contact Information

Even though most cover letters are submitted online nowadays, it’s still a rule of thumb to include the company’s contact information. Google the company to find their local address and list it beneath your own contact information.

If you can’t find out the company’s local address, don’t sweat it — but if you can find it, include it just for tradition’s sake.

Adam Smith Recruiter TopNotch Company 111 West Street Los Angeles, CA 90001

How you address your cover letter is more important than you might think. Try to avoid greetings like “ To Whom It May Concern ” or “ Dear Sir or Madam. ” While there’s nothing inherently wrong with either, they’re seen as out of date and impersonal.

Hiring managers value it if you show you’re willing to put in the extra effort to find out who to address the letter to. Put effort into finding out the name of the person who’s going to be reading your cover letter. Call the company’s front office or review their website to find their hiring manager’s name.

Acceptable addresses include:

Dear Chris Rogers, Dear Mr. Rogers, Dear Mr. Chris Rogers, Dear Hiring Manager, Dear Human Resources Manager,

While conventional wisdom states that using the person’s title (in this case “Mr.”) is preferable and more polite, be very careful about assuming someone’s gender. If their honorific is Dr., then it’s safe to include, but unless you know what the hiring manager’s preferred pronouns are, it’s best to just use their full name.

Body Paragraphs

The body of your cover letter is the most important part. It tells the employer what job you’re applying for, why they should bring you in for an interview , and how you’re going to follow up.

First paragraph. This is your cover letter introduction . It’s where you’re going to grab the employer’s attention and make them want to read the rest of your cover letter.

Let’s not waste any time in this paragraph — go ahead and tell them which position you’re applying for and how it relates to your background, and show them that you’re excited about the opportunity.

I am interested in applying for your Social Media Manager position that I saw advertised on Zippia .com. After contributing to the growth and success of my last employer’s presence on Facebook and Instagram, I am seeking new challenges with a company that is looking for someone with exceptional leadership and management abilities.

Second paragraph. This is where you’re going to tell the hiring manager what you have to offer. Use this paragraph to list your qualifications, give examples from your work experience , and quantify any of your achieved results.

I know my proven leadership skills, strong commitment to growing a social media base, and flexibility with regard to assignments would allow me to make a significant contribution to TopNotch Company. I welcome the opportunity to discuss how my qualifications could benefit your company’s continued success.

Pro tip: Go into more depth on your relevant qualifications, but make sure not to copy your resume word for word. Use your cover letter to highlight the most important reasons why you’re the ideal candidate.

Third paragraph. Discuss what you know (and like) about the company. This is your chance to impress the employers even further by showing them that you care enough to do some background research on the company , and how you can contribute to their mission.

TopNotch’s commitment to a sustainable future aligns with and inspires my own values of environmental consciousness and stewardship. Even as a digital marketer , I found ways to reduce my office’s carbon emissions by 11%, and I’d be thrilled to work for a company that values and prioritizes such changes.

Feel free to mention any current events, information about the company’s history, their core values, or their mission statement.

Closing Line

The final paragraph is where you’re going to close your cover letter . Summarize what you could bring to the position and request an interview or a phone call.

I’d like to thank you again for taking the time to review my application and resume, and I welcome the opportunity to discuss my qualifications with you in detail.

Picking an appropriate and successful sign-off is trickier than you might think. A cover letter is a professional document, so you have to be strategic with everything you write.

With that in mind, here are some sign-offs to choose from that hiring managers respond well to:

Best regards

Respectfully

Thanks in advance

And here are some sign-offs you should avoid at all costs:

Best wishes

Affectionately

Sent from my iPhone

You get the idea. Pick an appropriate sign-off, sign your name, and then you’ve got yourself a cover letter!

Lulu Paige 333 First Street Los Angeles, CA, 90001 (000) 111-2222 [email protected] January 1, 2020 Adam Smith Recruiter TopNotch Company 111 West Street Los Angeles, CA 90001 Dear Mr. Smith, I am interested in applying for your Social Media Manager position that I saw advertised on Zippia.com. After contributing to the growth and success of my last employer’s presence on Facebook and Instagram, I am seeking new challenges with a company that is looking for someone with exceptional leadership and management abilities. As you will see in my enclosed resume, while serving as a Social Media Intern, I was tasked with onboarding new employees and managing their publishing schedules as well as coming up with content for my own calendar. My ability to juggle these different tasks reinforced my desire to advance in my career and step into a management role. I know my proven leadership skills, strong commitment to growing a social media base, and flexibility with regard to assignments would allow me to make a significant contribution to TopNotch Company. I welcome the opportunity to discuss how my qualifications could benefit your company’s continued success. I’d like to thank you again for taking the time to review my application and resume, and I welcome the opportunity to discuss my qualifications with you in detail. Sincerely, Lulu Paige

Knowing all the parts of a cover letter is essential, but that’s not the only trick to writing an excellent cover letter. Putting in a bit of extra effort will make your cover letter stand out from the rest, and will therefore make you more likely to get an interview.

Customize each cover letter. When you’re sending out applications to multiple companies, it’s essential to tailor each cover letter and resume for the job. Your resume customization may just take a few strategic keyword changes and emphasizing different parts of your experience.

Your cover letter customization, however, should be much more thorough. Hiring managers and recruiters can spot a generic cover letter a mile away, so be sure to talk specifically about why you’re interested in the company and what particular value you’d have for the company.

Find the hiring manager. In the spirit of customization, try your best to find the hiring manager or recipient’s name. Review the job posting for contact info, research the company’s website, and look on LinkedIn if you’re stuck. Or just call the company’s HR department and ask.

If you’re still stuck, “Dear Hiring Manager” or one of its alternatives will work.

Don’t copy your resume. Instead of repeating every point from your resume, pick one or two bullet points to really emphasize. Think about what accomplishments you can quantify since those are the most compelling evidence of your past success.

Also, your cover letter should answer the “how” and “why” of your career, so discuss how you achieved those awesome results and why you enjoy doing things your way.

Always focus on the company. A cover letter is your chance to sell yourself, but that mostly means highlighting how the company will benefit from your skills , methodologies, and contributions.

Steal keywords from the job description. Highlight keywords from the job description like skills, qualifications, and attributes, and then incorporate some of those words throughout your resume and cover letter. That way, it’s super easy for a recruiter or hiring manager to see how your experience matches up with the job requirements.

Match the company culture. Spend some time researching the company on their website and scouting employees on LinkedIn. If you can match the tone of the company’s written communications, you’ll be in good shape for presenting as a solid cultural fit.

Let your personality shine. Resumes are boring, but cover letters are your chance to showcase who you are as a person as well as a professional. Don’t go overly formal (unless you’re applying to a conservative firm).

Hiring managers want to know what kind of person you’re like to work with, and while the interview will inform them more fully, your cover letter is meant to whet the reader’s appetite so they want to call you in for an interview in the first place.

Open and finish strong. Cover letters are generally skimmed, so you really want to make your opening and closing lines count. Open with an attention grabber and finish with a strong call-to-action and reminder of your awesomeness and enthusiasm.

Keep it short . Cover letters should never be more than 400 words, but we recommend aiming for a 200-300 word count. As we said, recruiters usually skim these things, so make it easy for them.

Review and edit. Never send a cover letter without a proofread, a spellcheck program, and, if possible, a trusted confidant to read it over. Another pair of eyes might catch things you didn’t notice re-reading it over and over again.

Email cover letters. If you’re emailing your cover letter directly (as opposed to attaching it or mailing it physically), be sure to include a descriptive subject line.

Often, employers will tell you how to label your email in the job posting, so follow any directions there. If not, a subject line that includes your name and the position you’re applying for is a safe bet.

For an email cover letter, don’t include contact information at the start. Instead, put your contact information after your signature (you can skip your physical address) and leave out the company’s contact information entirely.

Knowing what to avoid putting in your cover letter can be just as helpful as knowing what to put in it. Here are a few items you should leave out:

Lies (even little white ones or stretched truths).

Anything about salary.

Negativity about your current job.

Information about your personal life.

Long-winded paragraphs.

Unneccessary or irrelevant information.

Grammatical errors.

Misspelled words (including names).

Unprofessional email addresses or file names.

Polarizing or controversial hobbies or opinions.

Cover letters are one of your most valuable tools when it comes to applying for jobs. They let you go into detail about your qualifications, demonstrate your communication skills , and show that you’re interested in a specific company.

When you write your cover letter, make sure to include your professional contact information, go into detail about your relevant skills, and show that you’re motivated to help the company achieve its goals. Show the hiring manager why you’re the best person for the position, and you’re on your way to getting the job of your dreams .

Do you need a cover letter?

Whether or not you need a cover letter will depend on the application’s requirements, but they’re highly recommended. Unless the instructions explicitly state not to send in a cover letter, it’s recommended to include one.

Cover letters allow you to focus on skills relevant to the job that may not fit into your resume. It also lets you show that you’ve looked into the company by mentioning something about its culture, knowing the hiring manager’s name, or mentioning key skills.

What should you include in a cover letter?

A cover letter should include:

Your contact information. Include your name, address, phone number, and email address.

Company’s contact information. This should include the name of the company, their phone number, email address, and physical address if you can find it.

Salutation. Do your best to address this directly to the hiring manager that will be reviewing your application.

Introduction. This is the part where you say who you are and why you’re applying.

Body. This should be one to two paragraphs that cover your relevant skills, why you think you’d be a good fit for the job, and show your interest.

Closing line. Make sure to thank the hiring manager for their time. It’s also recommended to include a call to action, such as saying “I look forward to hearing from you.”

Sign off. Make sure to end with a professional closing, such as “Sincerely,” and then your full name.

How do you format a cover letter?


Cover letters should be formatted in standard business format. That means that it should use a 10 or 12-point legible font, such as Times New Roman, have double spacing between paragraphs, and be no longer than a page .

Harvard Business Review — How to Write a Cover Letter

National Careers Service — How to Write a Cover Letter

University of Wisconsin-Madison — Writing Cover Letters

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Maddie Lloyd was a writer for the Zippia Advice blog focused on researching tips for interview, resume, and cover letter preparation. She's currently a graduate student at North Carolina State University's department of English concentrating in Film and Media Studies.

Matt Warzel a President of a resume writing firm (MJW Careers, LLC) with 15+ years of recruitment, outplacement, career coaching and resume writing experience. Matt is also a Certified Professional Resume Writer (CPRW) and Certified Internet Recruiter (CIR) with a Bachelor of Science in Business Administration (Marketing Focus) from John Carroll University.

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What to Include in a Cover Letter for a Job

When writing a cover letter, specific information needs to be included: a contact section, salutation, and introduction to the hiring manager, as well as information on why you are qualified for the job, a closing, and your signature. The format generally depends on how you are sending your letter. 

The goal of your cover letter is to make a case for getting selected for a job interview, so it's important to include all required information along with a compelling argument for why you would be a strong candidate for the position.

It can be time-consuming to write a custom cover letter for each job you apply for, but it's important to take the time and effort to show the company why you are a good match.

Tips on Writing a Cover Letter

The more your experience and your skills match the job description, the higher your chances of getting picked for an interview.

Don't simply repeat what's in your resume. Your resume lists your skills, but your cover letter should highlight how you have put those skills to use.

Be sure to include information in your letter about how you possess the particular skills and requirements that the employer is seeking.

Before you start writing, review cover letter examples and make sure that your letter explains how your skills relate to the criteria listed in the job posting. Looking at examples of effective cover letters will give you a starting point for creating your own letter.

Here's what to include in a cover letter to send with a resume when you apply for a job.

What to List in a Cover Letter Contact Section

When writing a cover letter to mail or upload to a job board or company website, the first section of your cover letter should include information on how the employer can contact you.

Printed or Uploaded Letter List the following information in the contact section:

Hiring Manager Name (if you have it) Title Company Address City, State Zip Code

Your Name Address City, State Zip

Email Cover Letter When you send an email cover letter , include your contact information in your signature instead of listing your contact information at the top of the message:

Your Name Street Address City, State Zip Code Email Phone LinkedIn

Here's more information, with examples, on how to address a cover letter .

Choose an Appropriate Salutation

It's important to include an appropriate greeting at the beginning of the cover letter or message. If you have a contact person for your letter, be sure to include their name in your letter.

Consider salutation examples that are appropriate for cover letters and other employment-related correspondence.

For example:

• Dear Hiring Manager (if you don't have a contact person)
• Dear Mr. Smith
• Dear Ms. Jones
• Dear Rory Dolan
• Dear Dr. Milliard

Highlight Your Qualifications in the Body Section

The body is the most important part of a cover letter or an email message applying for employment.

The body of a cover letter includes the paragraphs where you explain why you are interested in and qualified for the posted job :

• Why you are writing.
• How you are qualified for the job.
• Appreciation for being considered for the position.

Be specific by referencing the employer's job requirements as listed in the job posting in this part of your cover letter.

Include Keywords in Your Letter

Including keywords related to the jobs for which you are applying in your cover letters can help you get selected for a job interview. These are specific words hiring managers look for when considering applications.

As hiring processes have become automated, online applicant tracking systems are programmed to search for keywords.

Choose an Appropriate Closing

Make sure to close your letter  in a professional manner. Casual closings as you would write to a friend or a family member are not appropriate in a letter to a potential employer. 

• Best regards
• Respectfully
• Thank you for your consideration

Add Your Signature to the Letter

Hard copies of letters should be signed by hand. Scanning your signature to include on PDFs can be a nice touch, while emails should include a professional electronic signature that includes your contact information.

Review Cover Letter Examples

Here's an example of the final product, including information on why the applicant would be an excellent candidate with a summary of his qualifications for the job. 

Download the template for a cover letter here . You can also review more  cover letter samples  with free downloadable templates to use as starting points for your own letter.

John Bigham 111 Maple Street Anytown, MA 02222 555-555-5555

September 1, 2024

Shaun Lee Human Resources Goodspring 123 Business Rd. Business City, NY 54321

Dear Mr. Lee:

I am writing to state my interest in the position of Assistant to the Director of Goodspring. I believe that my work experience and education have equipped me with the skills necessary to be a successful candidate for this position. 

During my years with XYZ Wellness, I have been responsible for everything from accounting, bookkeeping, marketing and maintaining records to scheduling appointments and greeting clients and their families at the door. I have proudly overseen our growth from a startup business to a well-respected contributor to the community. 

I have also been in charge of organizing our very successful annual golf fundraiser and dinner. Last year, we raised $145,000 for our local homeless shelter. 

Your mission is an important one, and I would very much appreciate the opportunity to speak with you about how I can contribute to your team and help you continue to provide the services so vital to our community. Thank you for your consideration.

John Bigham  (signature hard copy letter)

John Bigham

When you're sending an email cover letter  (see below)  your contact information should be listed after your signature.

What to Include in an Email Cover Letter

The body of an email cover letter should contain the same information as a document cover letter, but two big differences are the subject line and your contact information.

Many employers ask that specific information be included in the subject line , and you must follow those instructions carefully. Contact information should be included with your electronic signature.

What Not to Include in a Cover Letter

Some things don't belong in a cover letter. Don't go overboard. Including too much information can hinder your chances of getting an interview.

Keep your letter concise and focused, and don't include extraneous details.

• Career Blog

How to Structure a Cover Letter in 2024: 10+ Proper Examples

A cover letter is a document that accompanies a job seeker’s resume or job application. It is a personalized letter that introduces the candidate to a potential employer and highlights their qualifications and skills relevant to the job position. A cover letter serves as an introduction, a chance for the job seeker to make a good first impression and to differentiate themselves from other candidates.

Why is a Cover Letter important?

A cover letter is an essential tool for job seekers, as it can significantly increase their chances of getting hired. It allows them to demonstrate their interest in the job position and the company and showcase their suitability for the role. A well-written cover letter can help candidates stand out from the competition and communicate their value proposition to employers.

Purpose of a Cover Letter

The purpose of a cover letter is to persuade the employer to consider the job seeker’s application and invite them for an interview. It is an opportunity for the candidate to sell themselves, pitch their skills and experience, and show how they can add value to the organization. A cover letter provides additional context and information that may not be included in the resume, such as career goals, achievements, and personal attributes.

A cover letter is a powerful tool for job seekers to market themselves to potential employers and increase their chances of getting hired. The following sections of this article will provide 10+ proper examples of how to structure a cover letter for various job positions and industries.

Understanding the Structure of a Cover Letter

When it comes to crafting a cover letter, establishing a solid structure is key to ensuring your application stands out from the rest. A well-structured cover letter should consist of the following elements:

The heading should be placed at the top of the cover letter and should include your name, address, phone number, and email address. You can also include the date and the recipient’s name and address if you have that information available.

Introduction

The introduction serves as your chance to grab the reader’s attention and make a strong first impression. Start by addressing the reader by name and briefly explaining why you are writing. Be sure to include the name of the position you are applying for and where you found the listing.

The body of the cover letter is where you can expand on why you are the ideal candidate for the position. Your cover letter should consist of at least three paragraphs:

Paragraph 1: Why you are interested in the job

In this paragraph, you should explain why you are interested in the position and the company you are applying to. Mention any unique aspects of the job or company that stand out to you and why they align with your career goals.

Paragraph 2: Why you are the perfect candidate

This paragraph should highlight your skills, qualifications, and experiences that make you the perfect fit for the position. Use specific examples to demonstrate how your skills and experience align with the job description.

Paragraph 3: Relevant experience and skills

In this paragraph, expand on your experiences and skills that specifically relate to the job you are applying for. Use concrete examples and metrics to demonstrate your expertise, and how you can contribute to the company’s success.

Paragraph 4: Closing and call-to-action

The final paragraph should summarize your interest in the position and the company. Additionally, you should use this opportunity to express your enthusiasm for the role and your willingness to contribute to the company’s continued growth. End with a call-to-action, requesting an interview or thanking the reader for their time.

The closing should include a polite sign-off such as “Sincerely” or “Best regards” followed by your name.

A well-structured cover letter can make all the difference in the job application process. By following these guidelines, you can craft a compelling cover letter that effectively demonstrates your qualifications and sets you apart from other candidates.

How to Start a Cover Letter

When it comes to writing a cover letter, the opening is crucial. It’s the first impression you make on the hiring manager, and you want it to be a strong one. Here are some tips on how to start your cover letter:

Start your cover letter with a professional greeting, such as “Dear Hiring Manager” or “Dear [Company Name] Team.” Avoid using generic greetings like “To Whom It May Concern” as they can come off as impersonal.

Opening Statement

In the opening statement, introduce yourself and express your interest in the job. You can also briefly highlight why you are a good fit for the position.

Mention the Source of Job Posting

Let the hiring manager know where you found the job posting. This shows that you’ve done your research and are genuinely interested in the position.

Include Personal Referrals, If Applicable

If you have a personal connection to the company, such as a referral from a current employee, mention it in your cover letter. This can give you an edge over other applicants and make a strong impression on the hiring manager.

Highlight Achievements

In the body of your cover letter, highlight your professional achievements and how they relate to the job you’re applying for.

By following these tips, you can create a strong opening to your cover letter that will grab the hiring manager’s attention and set you apart from other applicants.

How to Write the Body of a Cover Letter

The body of your cover letter is where you really have the chance to showcase your skills and experience to the hiring manager. More importantly, it’s where you need to connect your qualifications directly to the requirements of the job you’re applying for. Here’s how to do that effectively:

Customize the body for each job application

One of the biggest mistakes jobseekers make is writing a generic cover letter that they can send out to any employer. It’s crucial to customize your cover letter for each job application you submit. This means doing some research on the company and the position you’re applying for, and tailoring your letter to fit their specific needs.

Use specific examples

In order to demonstrate your value to the employer, you need to provide specific examples of your past experiences and accomplishments. Don’t just write that you have “strong communication skills” or “a proven track record”; instead, give concrete examples of how you’ve used those skills in the past – for instance, how you managed a team, resolved a customer issue, or spearheaded a successful project.

Connect your skills with job requirements

The purpose of the cover letter is to prove that you’re the best candidate for the job. In order to do that, you need to show how your skills and experience directly relate to the requirements listed in the job posting. Don’t assume that the employer will make the connection themselves; spell it out for them.

For example, if the job posting lists “proficiency in Microsoft Excel” as a requirement, you might write something like: “As you can see from my resume, I have extensive experience with Microsoft Excel. In my previous role, I used this skill to develop complex financial models that led to a 12% increase in revenue for our department.”

Use keywords and phrases from the job description

In addition to connecting your skills to the job requirements, you should also use some of the same language and phrases that appear in the job posting. This not only shows that you’ve read and understood the posting, but also helps your application get past any screening software that the employer may be using.

For example, if the job posting mentions “collaboration” as a requirement, you might write something like: “I’m thrilled to see that collaboration is such a key component of this position, as it’s something I’m truly passionate about. In my previous role, I worked closely with cross-functional teams to develop and implement marketing campaigns that exceeded our targets by 25%.”

Use the body of your cover letter as an opportunity to prove your value to the employer by customizing it for each job application, using specific examples, connecting your skills to job requirements, and using keywords and phrases from the job description.

What to Avoid in a Cover Letter

When it comes to crafting a cover letter, there are certain things that you should avoid in order to make a good impression on potential employers. Below are some common mistakes that you should steer clear of when writing a cover letter:

Grammatical errors and spelling mistakes

Grammatical errors and spelling mistakes can undermine your credibility and make it difficult for employers to take you seriously. Make sure to proofread your letter carefully and use tools like grammar checkers to catch any mistakes before submitting your application.

Clichéd statements

Using clichéd statements such as “I’m a real go-getter” or “I work well under pressure” can make you come across as unoriginal and uninspired. Instead, try to demonstrate your skills and experience through specific examples and accomplishments.

Irrelevant information

Including irrelevant information in your cover letter can distract from your qualifications and make it hard for employers to see how you fit the position. Make sure to stay focused and only include information that is directly related to the job at hand.

Overuse of buzzwords

While buzzwords can be useful in demonstrating your knowledge of industry trends, using them too often can make you seem insincere and unoriginal. Use them sparingly and only when they add real value to your letter.

By avoiding these common mistakes, you can ensure that your cover letter is well-structured, professional, and effective in highlighting your qualifications and experience.

How to End a Cover Letter

As you come to the end of your cover letter, it’s important to leave a lasting impression. Here are a few crucial elements to include in your conclusion:

Summarize your interest in the job:  Reiterate why you’re excited about this particular role and how it aligns with your career goals.

Mention your relevant skills and experience:  Briefly touch on the qualifications that make you the perfect fit for this position.

Request an interview:  Emphasize your eagerness to discuss your application further and express your availability for an interview.

Provide contact information:  Finish off your cover letter with your full name, phone number, and email address. Make it easy for the hiring manager to get in touch with you.

By following these guidelines, you can leave a strong impression and increase the chances of getting called for an interview. Remember, the goal of your cover letter is to show why you’re the best candidate for the job, so end your cover letter with confidence and enthusiasm!

How to Format a Cover Letter

When it comes to formatting your cover letter, you want to keep things simple and professional. Here are a few key tips to keep in mind:

• Use a consistent font style and size throughout the entire letter to maintain a uniform look.
• Avoid using too many colors and graphics as this can detract from the content of your message.
• If you need to use bullet points to highlight important information, keep them concise and to the point.

By following these formatting guidelines, you can ensure that your cover letter looks polished and professional, making a great first impression on potential employers.

Examples of Cover Letters for Different Job Roles

The structure and content of a cover letter may vary depending on the job role you are applying for. Here are three examples of cover letters tailored to different job levels:

Sample Cover Letter 1: Entry-Level Position

Dear Hiring Manager,

I am excited to apply for the entry-level position at XYZ Company. As a recent graduate with a degree in marketing, I am eager to apply my skills and knowledge in a professional setting.

In my previous internships, I have developed a strong understanding of marketing strategies and social media management. I am confident that my ability to learn quickly and work collaboratively will allow me to make a valuable contribution to your team.

Thank you for considering my application.

Sincerely, [Your Name]

Sample Cover Letter 2: Mid-Level Position

I am writing to express my interest in the mid-level position at ABC Corporation. With over five years of experience in project management and team leadership, I believe that I have the skills and expertise necessary to excel in this role.

Throughout my career, I have demonstrated a strong ability to manage complex projects and deliver results on time and within budget. Additionally, my experience in mentoring and coaching team members has allowed me to effectively collaborate with colleagues and foster a positive work environment.

Thank you for your time and consideration. I look forward to the opportunity to discuss my qualifications further.

Best regards, [Your Name]

Sample Cover Letter 3: Executive Position

Dear [Hiring Manager’s Name],

I am thrilled to apply for the executive position at XYZ Corporation. With over 15 years of experience in executive leadership roles, I possess a deep understanding of organizational strategy, financial management, and stakeholder engagement.

During my tenure at ABC Company, I played a crucial role in driving revenue growth and expanding our market share. My ability to build strong relationships with internal and external stakeholders has been instrumental in achieving these results.

I am confident that my strategic vision and leadership capabilities align with the requirements of this position. Thank you for considering my application.

Best Practices for Writing Cover Letters

To increase your chances of landing the job of your dreams, it’s essential to follow some best practices when it comes to writing your cover letter. Here are some tips to help you succeed:

Do your research before writing

Before you begin drafting your cover letter, you must do your homework. This means researching the company you are applying to, understanding their values, goals, and mission, and reviewing the job description to ensure you understand the skills and requirements the employer is looking for. Armed with this knowledge, you can tailor your cover letter to highlight your most relevant experience and accomplishments.

Use an active and professional tone

When writing your cover letter, it’s important to use an active and professional tone. Avoid using passive language or cliches, and be sure to highlight your enthusiasm for the role and the company. Keep your tone positive and upbeat, and show the employer what sets you apart from other candidates.

Edit and proofread your cover letter

Your cover letter is your chance to make a great first impression with the employer, so it’s crucial to ensure that it is free of errors and typos. Take the time to edit and proofread your document carefully, paying close attention to grammar, punctuation, and spelling. You might even consider having a friend or colleague review your cover letter for feedback.

Follow up with the employer after submitting your application

After submitting your cover letter and resume, it’s a good idea to follow up with the employer within a week or so to show your interest in the position. You might send an email or give the employer a call to inquire about the status of your application and to reiterate your enthusiasm for the role.

By following these best practices for writing cover letters, you’ll be well on your way to crafting a winning application that will help you stand out from the competition. Good luck!

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How To Write a Cover Letter in 3 Easy Paragraphs

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Although you might have written a resume before, cover letters can be a bigger mystery. The good news is: by following a simple, three-paragraph process, you can quickly write a cover letter that will get attention and likely lead to a job interview!

What Is a Cover Letter?

Imagine you’re handing your resume to someone in person. Maybe you’re at a job or career fair, going into an employer’s office, or even handing it to an acquaintance so that they can get it to the hiring manager. You wouldn’t just give that person your resume, turn, and walk away without saying a word. You would probably take the time to  introduce yourself  and explain why you’re giving that person your resume, how you found out about the job, and why you think you’re qualified for it.

That’s the  purpose of a cover letter .

The cover letter is a more personalized introduction than your resume. It’s a message that represents what you would otherwise say in person, face-to-face. It should be uniquely written for each company and position, follow a standard; one-page business letter format, and consist of three to four paragraphs. If possible, it should also include the hiring manager’s name.

The cover letter usually accompanies a resume. It allows you to expand on the  information in the resume  or explain something that might appear as a red flag or barrier to employment. However, just as important is that the cover letter allows the recruiter to assess your written communication skills!

Why Do I Need a Cover Letter?

Cover letters aren’t always required for a job application. Often, they’re listed as an optional document. Most applicants  won’t  submit a cover letter because of this (let’s face it, job applications can take a lot of time!). However, this also means that submitting a cover letter is an extra step that will help you to stand out from the other applicants — and show how interested you are in the position!

How Do I Write a Cover Letter?

Here’s how to write a cover letter in three easy paragraphs:

Paragraph 1 (About You)

This is where you briefly introduce yourself, what position you’re interested in, and how you discovered it (i.e., job posting site, flyer, social media). If someone recommended you for the position, drop their name in the very first sentence and include their title and affiliation.

Also be enthusiastic! List three of your most important or impressive qualifications from your resume to explain why you’re applying for the position. You may also wish to include the degree or program you’re currently studying.

Example: I’m applying for your Human Resource Specialist position found on LinkedIn, as recommended by John Smith, your Office of Human Resource Manager. I would be a valuable addition to your team, with my five years of administrative experience, BAS in Organizational Management, and Microsoft Office certification.

Paragraph 2 (About the Company)

Answer the question “Why do you want to work here?” by researching the company and writing about at least one way that you resonate with its culture, values, or mission. You can get great information by visiting the company’s website (check the About Us or Mission/Vision pages) or by looking them up in the news category of your favorite search engine. Emphasize how your experience meets the company’s needs and why it would be a privilege to work for them.

Example: Congratulations on your team participating in a local Habitat for Humanity build. I would love to work for an organization that is so committed to improving our local communities. I’ve personally participated in four Habitat for Humanity builds; the skills I’ve learned, coupled with the knowledge I gained, have inspired me to seek out other, similar volunteer opportunities within our community.

Paragraph 3 (Thank You and Closing)

Be sure to thank the employer/hiring manager, provide contact information, and mention that you look forward to hearing from them. Express enthusiasm about an upcoming interview!

Example: Thank you for your time and consideration. I look forward to discussing my professional experience in greater detail in an upcoming interview. You can reach me at [phone number] or [email address].

Is There a Cover Letter Template I Can Use?

Microsoft Word has many attractive and pre-formatted cover letter templates you can use. Simply open Microsoft Word, click new, and then search for “cover letter” to browse all the options.

You can also use this cover letter template sample for reference:

Who Can Help Me Write a Cover Letter?

Eastern Florida State College’s Career Services team is here to assist! Did you know you can  schedule meetings with an EFSC Career Services Coordinator  to get help writing a cover letter?

Whether you have questions about your career path, job hunting, or interview preparation, you can contact your campus’ Career Services Center for personalized assistance or  check our our upcoming events . We look forward to helping you succeed this semester and beyond!

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Part 1 - Resumes, e-Resumes, and CVs

Part 2 - cover letters and letters of application.

• When a Cover Letter Is Needed

What to Include in a Cover Letter

• Addressing Requests for Salary Histories or Salary Requirements
• The Letter of Application

Part 3 - Federal Resumes, KSA, SES, ECQ, and Government Jobs

The cover letter serves as the first introduction to an employer, and it is an opportunity to convey one's viability as a strong candidate as well as one's ability to communicate in a polished, professional manner. It notes the specific position targeted while showcasing relevant qualifications the job seeker has to offer. In addition, it allows a job seeker to further explain any unusual circumstances in his or her background (e.g., gaps in employment, a return to the workforce, or change in career focus), demonstrate professionalism, and attract an interview.

With this in mind, it is best to ensure the cover letter aligns with common expectations by limiting it to one page and addressing a specific individual whenever possible. Include the company name and the recipient's name and title. Even when applying to a blind ad or box number one can use the ad information to personalize a cover letter.

A well-written, employer-centric cover letter will typically consist of three main parts: the introduction, the body, and the closing (which ends with a compelling action or request).

The introduction: Whenever possible, indicate how you came to apply to the company, such as...

• responding to an advertised opening
• having identified the company through research (do not use this if you didn't do the research as it may be obvious to the employer)
• reading about the company or its executives in a publication
• receiving a referral from John Jones at XYZ company

The body: It is important to highlight your qualifications and strengths as they relate to the requirements of the position. Amplify or augment information contained in your resume (rather than merely repeating it) and include a few strengths or personal qualities.

The closing: If the position was unadvertised and the resume is unsolicited, indicate that you will follow up in a few days. If you are responding to an advertised position, indicate you are looking forward to the opportunity to discuss how you can contribute to the success of the organization.

It is important to balance the tone of your cover letter. You want to be professional yet cautiously assertive. While a resume does not conform to standard writing styles (e.g., using personal pronouns, articles, and complete sentences), a cover letter does! Lastly, remember to focus on the employer's needs rather than your own (e.g., indicate what skills you will bring to the position to get the job done, rather than what you expect the employer to do for you).

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Cover Letter Vs. Resume: Which Should You Use?

In This Guide:

Cover letter vs resume: what's the difference?

Three major differences between a cover letter and a resume

Resumes and cover letters go hand in hand, 3 expert tips on writing a cover letter vs. a resume, example resume and cover letter.

Applying for a job can be scary; trust us – we know.

But that doesn’t mean it needs to be confusing, too.

However, there’s this one uneasy thought that puzzles job-seekers, especially first-timers.

“Resumes? Cover letters? Aren’t they the same thing? How am I supposed to know what goes where?”

We get that a lot.

So, to help you cut down on confusion and get your job application right, we’re going to talk about cover letters vs resumes and settle on the difference once and for all.

In this guide, you’ll find out:

• What the difference between a resume and a cover letter is;
• What should be included in each document;
• How to make sure your cover letter makes it to the top of the pile.

Let’s dive right in!

Cover letter vs resume: what's the difference?

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So, how are a resume and a cover letter different?

While the purpose of both is to prove to the hiring manager that you have what it takes to get the job, they do so in two very different ways.

Basically, you can consider your resume to be a summary of your work and education experience, while your cover letter focuses on how this experience relates to this specific job.

Have you heard that saying in the beauty community that says your eyebrows should be sisters, not twins?

You can apply that same logic to your cover letter and resume.

These two documents should complement each other, not copy each other exactly.

One big difference we can name right off the bat is that pretty much every employer requires a resume for a job application, but not a cover letter.

However, including one always boosts your chances of success (unless the posting specifies that you shouldn’t send one, of course).

Now then, to really understand what the difference between a cover letter and a resume is, we will take a quick look at what each of them is at its core.

What is a resume? What does a resume include?

In short, a resume summarizes your work experience and educational background.

It’s a detailed account of the jobs you’ve had, the schools you’ve attended and the degrees you got, any awards and certifications you might have, your skills, etc.

Most commonly, a resume is formatted as a list with bullet points. This makes the document easily scannable and eliminates fluff, which is perfect for a busy hiring manager.

Usually, you should write your resume in the third-person and be as clear and concise as possible, using few words and not going into too much unnecessary detail.

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So, here’s a list of what your resume should include:

• Contact information
• Summary, or objective
• Work experience
• Dates of employment
• Additional information, such as certificates, spoken languages, etc.

But what about cover letters?

What is a cover letter? What does a cover letter include?

A cover letter adds relevant context to your resume.

It highlights what your qualifications are and how they relate to the particular job you’re applying for.

Basically, what a cover letter does is give the employer all the reasons why you are the best candidate for the position.

It shows off your skills and gives examples from your experiences to back them up.

You write a cover letter in a letter format, unsurprisingly. It consists of a greeting, three or four body paragraphs, and a closing. And, as opposed to the resume, you should use the first-person.

When writing your cover letter, keep in mind that employers are likely to refer to your resume to make the connection between the person and the job applicant.

So, seeing how they’re probably going to be reading them at the same time, don’t make your cover letter a carbon copy of your resume.

Rather, it should expand on the points you’ve made in your resume, giving real-life examples that showcase your skills and letting the employer know just how perfect you are for the job.

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But what should you include in your cover letter ?

• Professional heading
• Address section
• Formal salutation
• Show-stopping introduction
• Your reasons for applying for this particular company and position
• Your skills as they relate to the job
• Closing words on your excitement to join the company
• A call to action

Oh, and don’t forget to read the job offer carefully and include some keywords in your letter!

So, now you know what a cover letter and a resume are, and what they should include.

Let’s move on and cover the main differences between the two.

Knowing what each of these documents does is not always enough.

You need to understand how they differ.

So, in this section, we’ll go over three of the most important distinctions between a cover letter and a resume.

Resumes and cover letters differ in importance

We’ll make a wild guess here and say that you probably haven’t come across a position in your job search that didn’t require a resume.

Now, how many postings have you read that didn’t need a cover letter?

Enough to notice, we’re sure.

That’s because resumes and cover letters aren’t equally important.

The internet is rife with information about which one is more important with various arguments supporting both sides.

However, we think that, unless the job posting specifies that a cover letter is not to be submitted, you should absolutely include one in your application.

You can’t skip out on the resume, though.

Cover letters and resumes use different structures

As you may have already noticed, one of the main differences in the “cover letter vs resume” battle is the structure.

A resume is usually one or two pages long and contains specific sections, bullet points, and other graphs used to represent a candidate’s professional skills.

A cover letter, on the other hand, has 3-4 structured paragraphs, an introduction, and a closing paragraph, and is usually no more than 300-500 words.

The goal of a cover letter vs a resume is different

Another crucial difference between the two documents is their purpose.

A resume’s goal is to provide the hiring manager with lots of varying information, but in a brief format – just a page or two.

They’ll use your resume to quickly decide if you’re qualified for a particular job (at least on paper – the proof comes with your cover letter).

The purpose of a cover letter is to let you tell a story about yourself as a person, not just an employee.

It helps you expand on the points you made in your resume and give some much-needed context to the employer.

So, there you have it – these documents are different in many ways, however…

We already mentioned this above, but cover letters and resumes complement each other well, so they should be used accordingly.

While a resume is quickly scannable, a hiring manager might struggle to make sense of all the data you’re throwing at them, especially if your resume is on the longer side.

That’s why a cover letter is a good addition to a resume, as it helps translate that information into paragraphs, making it easier to read and take in.

But that’s not all – a cover letter and a resume, as different as they are, should stick to the same design .

There’s not a single recruiter out there that wants to spend their valuable time trying to match a resume to a cover letter like it’s a puzzle.

Cover letters are also a great way to make sure your resume doesn’t end up in the trash.

Lots of employers read the cover letter first to help them decide if the resume is worth reading at all.

So, boost your chances and type up that cover letter.

Are you struggling to separate your cover letter from your resume, wondering how to make them complementing, yet different, or you just want some tips on how to write a stellar cover letter?

Well, then read on!

We’ve got three pieces of advice for you, coming straight from the professionals.

Don't make your cover letter repetitive

We already said this before, but we’ll say it again – do not make your cover letter an exact copy of your resume!

Nobody wants to read the same thing twice.

You wouldn’t, so why should your employer?

Don’t be afraid to let loose a little bit and use a more conversational tone than you would on your resume.

Your cover letter should show the hiring manager your qualifications, but also your personality and your passion.

Don’t go into too much job or education detail. Mention them briefly and talk about how they shaped you into the perfect candidate and what you learned from the experience.

Keep it short and sweet

You wouldn’t want the recruiter to fall asleep halfway through your cover letter, would you?

So, keep it short, clear, and straight to the point. Leave all the unnecessary details out, talk about relevant experiences only, and most importantly, make it captivating.

As for the specific length, aim for three or four paragraphs and try not to fill more than 3/4 of a page.

Use a subjective tone

A cover letter allows you to talk about things you wouldn’t mention on a resume.

No resume contains a section about how you found the position, how passionate you are about it, or how each skill you’ve mentioned relates to the job.

Yet, these are all important aspects to a hiring manager.

So, you can afford to use more subjective information when writing a cover letter.

Let them know why you are certain you’d make a good fit. After all, you’re the one that knows what you can bring to the table, right?

And there you go – you’re now ready to craft that perfect resume and throw on a stellar cover letter for good measure.

If you’d like a little extra help, take a look at these great resume and cover letter examples .

Hopefully, they’ll help you get on the right track!

BUILD A MATCHING COVER LETTER

And, if you’re looking for an even easier way out, take our resume builder for a spin and save yourself the headache.

Yes, a resume and a cover letter are two separate worlds. But they really are two sides of the same coin.

To summarize, here are the most important differences in the battle of cover letter vs resume:

• A resume is always required for a job application, while a cover letter can be optional.
• Resumes are formatted as a one or two-page document with bullets and sections, while a cover letter uses a letter format and has the standard introduction, 3-4 body paragraphs, and a closing.
• Cover letters are often what helps resumes get read.
• A resume and a cover letter should complement each other, while still being different.
• A resume is written in the third-person and is more objective; a cover letter uses a subjective tone and is written in the first-person.
• Resumes outline your work and educational background, achievements, certificates, and skills. Cover letters focus on how those skills and experiences relate to the job at hand.

Was this information helpful to you? Do you feel ready to tackle your resume and cover letter? Share your thoughts with us in the comments!

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