Home Blog Presentation Ideas Writing Catchy Presentation Titles: Proven Techniques You Should Know

Writing Catchy Presentation Titles: Proven Techniques You Should Know

Cover for Writing Catchy Presentation Titles

It’s easy to overlook or give less attention to presentation titles, especially if you have limited time to assemble your material. You may rather prioritize other aspects, such as gathering information, creating slides, or rehearsing the delivery. Yet, hastily choosing the headline for your presentation is a blunder you wouldn’t want to commit.

First impressions – last, and that also applies when presenting. Engaging presentations begin with engaging titles and opening slides. If your title is sloppy, your audience will think your presentation is your best. This article will discuss what makes a good presentation title and how you can create it.

Table of Contents

The Anatomy of a Good Presentation Title

Presentation titles styles, tips for creating catchy presentation title, frequently asked questions on presentation titles.

A good presentation headline or title serves two purposes: practical and creative.

The practical purpose of a presentation title is to provide a clear and concise description of the content. It helps set the expectations of your audience, allowing them to anticipate what they will learn or gain from the presentation.

On the other hand, the creative aspect is one thing that charms your audience. An intriguing or thought-provoking title can pique the audience’s curiosity and motivate them to attend the presentation through and through. It generates interest and makes them eager to learn more.

As the presenter, you should strive to find a title that strikes the right balance between informative and engaging. It must go beyond mere description, as a descriptive title may fail to stand out or engage your audience. On the flip side, an overly clever title may sacrifice clarity and fail to encapsulate the content of your presentation accurately.

Presentation title ideas

1. Surprise

Using startling statements or unexpected facts can effectively capture the audience’s attention. When something unexpected is presented, it naturally piques curiosity and leaves a lasting impression.

So, if you come across a fact, statistic, or quote about a topic that truly surprised you, work on it and make it your headline. Chances are, such information will likewise come as a surprise to your audience. Of course, you must ensure that the surprise element is relevant and contributes to the overall message you aim to deliver.

Example: Neil Patel, an online marketing expert, delivered a compelling piece titled “90% Of Startups Fail: What You Need To Know About The 10%”. The title contains an element of surprise, which suggests that most startup companies don’t survive. Within the article, Patel presented advice for startups to avert failure.

2. Intrigue

Ever wonder why you can’t seem to resist Buzzfeed headlines? That’s right; they are often intriguing and clickbaity. This technique also works on presentation titles.

Intrigue headlines capture attention and generate interest in presentations. They can create curiosity, engage the audience, and make your presentation stand out.

When crafting an intriguing headline, you may use thought-provoking questions or vague statements that spark the audience’s interest and, at the same time, clearly convey the topic of your presentation.

Example: Susan Colantuono’s Ted Talk, entitled “The career advice you probably didn’t get,” exhibits intrigue. The title immediately piques curiosity by suggesting that the presentation will provide unconventional or lesser-known career advice that the audience may not have received. This creates a sense of anticipation and motivates individuals to attend the presentation to discover what unique insights or perspectives will be shared.

3. Benefit or Value

Presentation titles that make clear claims about something’s worth may be more engaging than just stating it. When your audience knows exactly what’s in the presentation, they will likely lean in and listen.

The idea is to communicate right off the headline the main advantage the audience will gain from engaging with the content. You don’t have to include the entire proposition, but you may convey the essence of the value proposition to generate interest among the audience.

Example: Lawrence Ong’s “Break The Cycle: How To Gain Financial Freedom” clearly states the benefits of attending the presentation in the headline. It positions itself as a source of knowledge for building wealth and suggests that listening to the talk will equip the audience with the lessons they need to achieve their desired financial independence.

4. Wordplay 

Using wordplay in presentation titles can be a clever way to add flair to your presentation title. Playing with words can evoke emotions like humor and curiosity, which engages the audience from the start. It stands out from more specific titles, making people pause and take notice.

There are several types of word plays that you can incorporate into your presentation title, like puns, double-meaning words, metaphors , and rhymes. The idea is to strike the right balance so that the playfulness doesn’t overshadow the clarity and relevance of the title. The wordplay should align with the topic and purpose of your presentation while adding a touch of creativity.

Example: Steve Jobs’s keynote speech 2001 introducing the original iPod with the title “1000 songs in your pocket” is an excellent example of wordplay used in a presentation headline.

The wordplay in this example contrasts the figure “1000”, a substantial quantity, and the phrase “in your pocket,” representing portable space. By combining these elements, the presentation title effectively communicated the storage capacity and convenience of the device playfully and memorably.

1. Keep It Short

A strong presentation title conveys the main topic using a few words. Short statements are more likely to impact the audience immediately, and their brevity makes them easily understood and remembered, leaving a lasting impression.

How short is short? The ideal length for headlines on PowerPoint slides is 6-14 words, and this range helps ensure that the title of your presentation carries the message you want to get across without wordiness.

Good vs. Bad Presentation Title

2. Use Concrete Language

Using concrete language in your presentation title is an effective way to make it more compelling. Concrete language has persuasive power as it clarifies your presentation title and makes it relatable to the audience.

Some powerful words you can inject into your headlines are adjectives, action words, and actual figures. So, instead of “Optimizing Business Processes,” you can say “Cut Costs by 20%: Streamlining Operational Efficiency”.

Using concrete language in presentation titles

3. Use Technology or AI

Crafting a catchy presentation headline is hard enough – all the more when you have to fit it into little words. If you find yourself stuck in this task, there are available technologies that can help you generate title ideas for your presentations.

SEMRUSH, in particular, has an AI title generator that suggests headlines for content based on your prompts. You may also use ChatGPT for your presentations in a similar way.

However, we only suggest using these tools to speed up your brainstorming process, as repurposing those presentations into blog posts implies the risk of a site penalty for AI-generated content by Google. Reviewing and refining the generated headline to ensure it aligns with your specific presentation and captures the essence of your message is important.

4. Use Proven Formulas

Another way to speed up the process of generating title ideas presentation is to use proven formulas. Like your typical math equation, these formulas provide a framework to adapt to your specific presentation and audience. You can use them as a starting point to experiment with different combinations of words to create a headline that captures the gist of your piece,

Here are some presentation title formulas you can use:

  • How to [Desirable Outcome] in [Specific Time Frame]
  • Discover the [Number One] Secret to [Desirable Outcome]
  • The [Adjective] Way to [Desirable Outcome]: [Unique Approach/Method]
  • Are You [blank]?
  • Unlocking the Secrets of [Topic]: [Key Insight/Strategy]”

Q1: What is the purpose of a catchy title in a presentation?

A: The purpose of a catchy title in a presentation is to grab the audience’s attention and, at the same time, communicate the main idea or focus of the talk.

Q2: How do I create a catchy title for my presentation?

A: Creating a catchy title involves balancing creativity, clarity, and relevance. Finding the right balance between description and creativity allows you to create a catchy title that generates interest without sacrificing clarity.

Q3: What are some tips for making a title stand out?

A: To make a title stand out, clearly describe the content while engaging the audience’s curiosity. Additionally, use concrete language and keep it short.

Q4: Can a title be too long for a presentation?

A: Yes. Keep presentation titles concise and to the point, as longer titles can be harder to read, remember, and fit on slides effectively.

Q5: How does a title affect the overall success of a presentation?

A: The title serves as a hook that entices people to attend the presentation and creates a positive first impression. It may be the first and last chance to convince your audience to lend their ears.

Q6: Are there any specific formats for presentation titles?

A: No, there is no specific format for presentation titles, but there are approaches that can make it more effective. You can use descriptive words, wordplay, figures, or surprising facts.

There are infinite ways to make your presentation title catchy, and this article presented some of the proven techniques that work. In creating an attention-grabbing title, ensure your main message is not overshadowed or lost. Keep it relevant, concise, and clear!

Once your compelling headline is ready, designing your opening slide will be next.

how to make a catchy title for a presentation

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how to make a catchy title for a presentation

  • Speech Crafting →

9 Ways to Write a Catchy Presentation Title

catchy presentation title

What’s the first thing the audience sees about your presentation before you begin the speech? The title! 

Before starting your presentation, you must grab your audience's attention from the first moment. With a bland title, your audience will likely lose interest before you start.

One of the best ways to engage your audience from the beginning is by using a catchy title.

After all, it is the first thing your audience will see before the presentation commences. The title informs your audience about what your presentation entails; hence, it must be appealing. It must ensure that your listeners find the presentation interesting. 

So, if you want your presentation title to stand out, here are some tips on how to write a catchy presentation title.

9 Tips for Writing a Catchy Presentation Title

Utilize the tricks below to create the perfect presentation title according to your audience.

1. Provide Relevant Information

People typically seek to gain answers to their questions from presentations. One way they can confirm if a presentation holds information relevant to their question is with the title.

"How-to" titles usually do the trick if you want to attract your viewers and let them know that you can solve their problems.

You usually do not need to create lengthy titles to explain your content, and a simple yet informative title would suffice. Your title should inform your listeners what they stand to gain and make them curious about what your presentation entails.

Examples of this include:

  • How to engage an audience and keep their attention
  • How to create a presentation worth listening to

2. Tell a Story

People love to hear stories . However, you do not need to limit your storytelling to the actual presentation. You can also include the power of a story in your title.

The story you tell does not necessarily need to be your own but should be relevant to your presentation and resonate with your audience.

This format works best if you plan on presenting a case study. Remember that this format demands that you create a story that tells viewers how someone or something got from one point to another.

Tell a Story in your title

For example, 'How A got to B." Ensure to use adjectives to showcase the transformation from point A to point B truly.

Example titles include:

  • How a low-income household started earning significantly
  • How a charitable organization created opportunities for uneducated children

3. Make Use of Numbers

Adding numbers to your presentation title can attract even those well-versed in the topic you plan on discussing.

For instance, "three tips on how to teach kindergartners" sounds better than "how to teach kindergarteners."

Even the best kindergarten teachers would be intrigued and want to find out what these three tips are.

The number you decide to use depends on your presentation. However, it is best to keep the number at a minimum. Typically, it would be best to aim for three, but you can go as high as five.

Using fewer points allows you to go into detail on each point explicitly. This way, you can fully explain each concept to allow your viewers to grasp each.

It also shows them that you know what you are talking about. Remember, it is best to present your topic more deeply than to discuss numerous concepts widely.

4. Keep Your Audience Wanting More

Another way to grab your viewers' attention is to pique their interest. Provoke their curiosity, and you can keep them hooked until the end of your presentation.

This format works best when you want to reveal a new research study. After all, people attend seminars, workshops, and conferences to learn about the latest discoveries in their fields. An example of this is:

  • New research shows that the most optimal method to teach kindergarteners

This title suggests there is a new trick that kindergarten teachers can use in their classrooms to improve the teaching and learning experience. If you were a kindergarten teacher, wouldn't you be intrigued to find out what this presentation is all about?

Alternatively, you can use this format even if you do not have recent research results to reveal. All you need to do is evoke curiosity. Here is an example:

  • The best strategy to teach a classroom full of kindergarteners

This title does not discuss any research information, but it would still make the viewer wonder what the "best strategy is.

5. Use Questions in the Title

You can use questions in your headline to attract listeners.

However, ensure that the questions are related to something they care about. Otherwise, you risk losing your audience's interest. The trick is to relate your question to the benefit of listening to your presentation. Examples of this include:

  • Do you want to know the five things you are doing wrong as a blogger?
  • Are you ready to start exercising? Start the right way

quizmaster

The question in your header does not always need to be a question. You can simply hint or imply it. An example of this is:

  • That's right! Skincare products produce better results than you expect

6. Command Your Audience

Sometimes, the best way to grab and keep your viewer's attention is to be direct. As a professional, you should tell them the action to make or to act a certain way. Tell your viewers what these actions can lead to.

This format's point is to ask your audience "why," so this curiosity would make them want to hear what you have to say. Some examples titles include:

  • Stop wasting time on things that do not matter
  • Throw that negativity away and embrace positive change

7. Imply Privileged Information

We all love secrets and want to feel like we are in on something private. This is why creating titles that imply that you are providing information that only a few people know can draw attention to your presentation. Examples include:

  • Secrets of teaching kindergartners
  • Teaching techniques that only pros know

8. Offer Easy Solutions

You can attract people when you tell them they can easily learn to do something or do it in a short amount of time.

In your title, ensure not to mention the process because it would seem like a lot of work. Instead, focus on the viewer's motivation. Talk about the result of listening to your presentation. For example, you can use:

  • Learn to stop procrastinating right now
  • Best way to cook chicken in less than 30 minutes

People get excited when they know they can learn something new that would instantly show significant improvements in their lives.

9. Create a Cause for Concern

This title format is a powerful technique to make people come to your presentation. This is because the title makes them wonder if they are making mistakes.

Hence, they would be interested to know if they are truly making mistakes and how they can fix or learn from them. For example:

  • Common mistakes kindergarten teachers make
  • Currents flaw in biology teaching techniques

The titles do not have to be general, and you can base the title on your experience. In some cases, these titles work best because it makes you more relatable, and the audience would be more receptive to what you have to say. Here is an example:

  • Three mistakes I made while teaching kindergarteners and how you can learn from them

Conclusion: Writing an Interesting Speech Title

After creating informative and thought-provoking content for their presentation, some people find it hard to title their work properly. However, writing a catchy presentation title is quite easy.

The best presentation titles do not have to be complex, but they should not be simple either. All you need to do is ensure that the title is catchy.

You want to be able to grab your viewers' attention and hold it till the end of your presentation . Hopefully, you can now do so using one of the tips in this article.

Speaking about Presenting

How to write a presentation title that gets people flocking to your session

by Olivia Mitchell | 31 comments

how to make a catchy title for a presentation

Get inspiration for your presentation title from magazines. Photo credit: bravenewtraveler

You might not give much thought to your presentation title for a conference presentation. The conference organizers will have asked you to provide a title and an abstract for the conference programme and you manage to slap something together just before the deadline.

But your presentation title can determine whether you have a smattering of people attending, or standing room only.

The good news is that it’s not that hard to craft a presentation title. There are a number of tried and tested formats which are easy to adapt to your topic. This is the way professional copywriters write headlines. They don’t start from scratch. They have a collection of previously used headlines (called a swipefile) and then they simply work out which type of headline will work best for their current topic. Next time you’re in the store, check out magazines like Cosmo. You’ll see the same alluring headlines time and time again.

I’ll show you how this can work by taking one topic and generating a number of possible presentation titles by applying the different formats.

The topic is teaching bioethics in secondary schools. I have a good friend who’s an expert on this topic and gives presentations at conferences around the world.

1. Promise benefits

Dale Carnegie’s famous book “How to Win Friends and Influence People” is still one of the best-selling communications books on Amazon. The title of the book is a big part of it’s success. That title works because it promises benefits. It’s not enough to say:

How to teach bioethics

That’s ho-hum. Adding benefits to the title makes it sing:

How to teach a bioethics class that makes students think How to be an inspiring bioethics teacher How to engage and inspire your students through teaching bioethics

“How to” is the most common way of starting a benefit title. To explore the “How to” format more deeply check out this post on writing headlines for blog posts. It’s applicable to writing presentation titles too How to write a Killer How To Article that gets Attention

2. Promise a story

We love stories. You probably already know that telling stories is a powerful presentation technique. But you can also use the power of the story in your presentation title. For example:

How a poor school turned delinquent teenagers into philosophers How a burnt-out teacher reconnected with the love of teaching through bioethics

If you’re presenting a case-study, this format is ideal for your presentation title. Here’s the format “How A got to B”. Make “A” and “B” as far as part as possible by adding adjectives.

3. Put the number three at the front

Consider this title:

Critical concepts for teaching bioethics

Sounds kind of boring and academic, but what if you put a number in front of it:

Three critical concepts for teaching bioethics

Now your prospective audience member is thinking “I better know what those three critical concepts are”. Even if they’re an expert in teaching bioethics they’ll want to find out the three concepts a fellow expert considers critical.

Three is the ideal number of major points to cover in a presentation, and five at the outside. If you try and cover more you won’t be able to do justice to each point . It’s better to go deep, rather than wide. See my post When is it OK to break the rule of three-part structure .

4. Provoke curiosity

If you’re revealing new research in your presentation make the most of it. People want to hear what’s new. They come to conferences to be at the cutting-edge.

New classroom research reveals the bioethics teaching methodology that gets the best results

If you’re a teacher of bioethics how could you resist going to that session?

That title works because of the curiosity that it evokes. You can exploit the natural attraction power of curiosity even if you don’t have cutting-edge research to reveal. For example:

The #1 strategy for teaching bioethics in the classroom

5. Evoke concern

This type of presentation title makes people want to to come to your presentation to check that they’re not making big mistakes. It’s a powerful strategy. For example:

The common mistakes bioethics teachers make The flaws in current bioethics teaching methodology

or take some ownership with this version:

The mistakes I’ve made teaching bioethics and how you can learn from them

Mix ‘n’ Match Presentation Titles

You can use elements from these different types of title and mix them up. For example, many titles can be improved by adding the number 3. For example:

The common mistakes bioethics teachers make
The three common mistakes bioethics teachers make

Add contrast to your titles

Adding contrast adds the element of surprise to your title. For example, I can improve this title:

How to teach a bioethics class that makes students think

by changing ‘students’ to ‘teenagers’:

How to teach a bioethics class that makes teenagers think

Putting the words “students” and “think” next to each other doesn’t generate any surprise. But put the word “think” next to “teenagers” does.

So simply by applying these formats I’ve generated eleven possible titles. You can do the same. Once you’ve generated some titles, choose the one that resonates best with you and then plan your presentation to fulfill the promise that you’re making to your audience in the title.

how to make a catchy title for a presentation

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31 Comments

Ken Molay

Olivia, another technique is to imply privileged information: “Secrets of bioethics teaching” or “Bioethics teaching techniques of the pros”

Tavisha

Hi, On which topic should i make presentation

Olivia Mitchell

Thanks for adding that technique. Olivia

Jen

Thanks for posting this Olivia. I definitely have “title challenge.” Seems like by the time I get to naming my presentations, my creativity is shot. Specifically I like the fact that you give examples! This really helped to clarify the topic.

Mike Slater

Olivia A very useful post. I always put a lot of effort into trying to pull together a good presentation, but thinking of a title that will catch the interest is always Ichallenging.

Dano Ybarra

Olivia, I really enjoyed this article and will read it each week for inspiration creating titles for my blogs. When I create presentations, blogs, and articles I use a working title until I am finished. It keeps me on track. Then I create my real title. I have read others that promote creating your title, then the content. Which do you prefer and why?

Karen

Thank you for this information. I am definitely title challenged. My colleagues recently told me that they decided not to attend my presentation as it did have any relevance to their courses. I will be sure to utilize these suggestions next time.

Ouch! Of course if it’s correct that it wasn’t relevant then that’s fine. But if it’s because the title didn’t attract them and show the relevance then that’s disappointing. Good luck with your next title.

Craig Hadden - Remote Possibilities

Excellent ideas, Olivia, and well expressed! I’ve linked to this (and some of your other posts) from my blog.

Also came up with a simple 3-word model for involving the audience through the presentation title: Question, Action, Mention. (See http://remotepossibilities.wordpress.com/2011/11/23/answer-peoples-key-question-first-framework-part-1a/#involve_people )

Anyanwu Moses Chukwudi

I’m happy to read this write up, @ olivia you’re indeed an inspiring character. I’m working on my magazine please I need your sopports And contrIbutions. Please Olivia need your support…

Linda Hawkins

I have been writing blogs and articles for years and need ideas of how to create some new titles. This has been extremely educational and helpful for me to create better titles. Thanks

JoAnn Corley

As a fellow speaker, I just wanted to say a hearty thank you. We all need fresh ways at looking at old stuff and to continuously think creatively regarding how we communicate to get the best outcomes.

Bernard

Many Thanks Olivia for your post, Your techniques have helped me think differently from the ways I have always titled my presentations

That’s great to hear Bernard!

iman

oh ! great you are right !!

Craig Hadden (@RemotePoss)

I know you’ve said there’s no need to grab attention at the start of a talk, but the title’s one place you definitely need to! So you might also like this 4-part method I just posted for attention-grabbing titles.

(It uses an “ABCD” mnemonic, meaning the title includes an Action, Benefit, “Conversation” and/or Digit. For example, one title might be “Smash your class target – top 5 bioethics teaching tips”.)

Love it, thanks Craig!

Craig Hadden

You’re very welcome! Also, comments (and links) are always welcome on my blog. 🙂

Maria

Hi I am still having a problem of formulating a title. please help

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I use your tips in presenting a title that is very helpful for me Thanks http://khelopcgames.com

Reponzelo Crim

IM STILL HAVING A PROBLEM GETTING STARTED WITH MY PRESENTATION PLEASE HELP! IWANT TO DO IT ON MY PAST BUT I HAVE NO IDEA HOW TO BEGIN.

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MYX-THOTZ

@barry: Thanks for that clarification … or are those the Before & After titles of your presentation after reading this excellent article?

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Excellent read! The content you’ve shared in this article is not only thought-provoking but also exceptionally well-articulated. It’s apparent that you’ve invested a significant amount of thought and effort into creating this post, and it truly shows in the quality of your work.

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Trackbacks/Pingbacks

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  • Links: Memorial Day 2010 Edition - [...] How to write a presentation title that gets people flocking to your session: Tips applicable to writing, too! [...]
  • Hur du gör en intresseväckande titel | I huvudet på Håkan Fleischer - [...] Blogginlägget är utmärkt – läs det här! [...]
  • Public Speaking Tips and Techniques [2010-06-05] - [...] Mitchell reflects on how to write your presentation title to attract a larger audience. But your presentation title [...]
  • Intrigue people (FiRST framework – part 1I) | Remote Possibilities - [...] are several places you can find bright ideas for titles that draw people to your talk. One is Olivia…
  • Título de Presentación en PowerPoint | plantillas-powerpoint.com - [...] baja calidad. Es recomendable preparar un título que llame la atención. Un título adecuado puede prometer beneficios, una historia…
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Alexia Vernon

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How to Create Catchy Presentation Titles

How to Create Catchy Presentation Titles

Alexia Public Speaking

I love words. And unfortunately, when I started out as a speaker, my presentation titles were stuffed full of them.

While there is not one formula for how to create catchy presentation titles to capture the attention of companies and event organizers, using too many words is a surefire way for your pitches and speaking submissions to land in a decision maker’s trash.

I’ve recently been purging old files, and in the process, unearthing my old speaker one-sheets and proposals. I’ve found some real title doozies!

2012 was a particularly “big year” when it came to keynotes. I had 10 listed and described on the speaking page of my website. And most of my titles were 15 words or more. (As you’ll see below, I also was collecting colons like they were going out of style.)

For example, for what would become my Discover Your ‘Secret Sauce’ as a Speaker signature presentation, instead, I had—

Share Your Story, Morning Glory: How to Use Public Speaking to Effortlessly Attract the Right Clients.

This was also the year I developed my Step into Your Moxie® keynote. But rather than call it Step into Your Moxie or How to Speak with Moxie, instead I was sweet on my colons again and went with the mouthful—

Step Into Your Moxie: Listen to Your Voice, Sculpt Your Message and Speak with Confidence and Impact.

Each time I run The Spotlight Speaker Accelerator and work with coaches, consultants and experts on creating catchy presentation titles for their keynotes and business and association presentations, I see many of the same mistakes I made.

Here are three tips for creating catchy presentation titles for your speeches that event organizers, meeting planners, and business leaders will love.

Create a title that zeroes in on your “idea worth spreading .”

While it’s okay to have some pizzazz in your presentation title, you still want it to accurately reflect the key idea you want your audience to take action on and not be too open for interpretation.

Let your title communicate your point of view on your topic.

Decision makers get pitched oodles of similar topics, and it’s easy for speakers and their submissions to sound alike. When your title reflects your unique voice and, if appropriate, how you are taking a fresh (and maybe even disruptive) approach to a familiar topic, this will help you and your presentation to stand out.

And last, but most certainly not least…

Use titles that contain 8 words or less.

While, unfortunately, this isn’t always possible, in-demand speakers rarely have excessive words and colons in their titles. Rather, their titles are short, clear, and crisp.

In case you are curious, here are my most frequently requested keynotes .

Have a catchy presentation title that you love?

That captures your core brand message?

Consider registering it as a trademark in order to protect your intellectual property. Doing this with Step into Your Moxie® was one of the most important business decisions I made – well worth the nominal cost of trademark registration because it provides important protection against copycats.

Similarly, before you decide, yes, this is my smokin’ hot presentation title, be sure to check online and ensure that you are first to market on your idea. It’s much easier to tweak your title before you start using it in the world and getting known for it.

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How to write slide action titles like mckinsey (with examples).

Alexandra Hazard Kampmann

Table of contents

What is an action title, why are action titles important, how to write an action title, best practices for writing action titles.

When it comes to conveying impactful messages in a business context, PowerPoint slides are often the go-to medium. While the content of your slides is undoubtedly important, one often overlooked element that can elevate your presentation to new heights is the effective use of action titles. 

As former McKinsey and BCG consultants, we have witnessed firsthand the power of action titles in conveying a clear message, elevating a slide from ‘blah’ to ‘great’, and tying a presentation into a persuasive, cohesive story. 

In this blog post, we will explore what action titles are, why they are crucial for successful presentations, and provide you with practical tips on crafting compelling action titles.

An action title is the most important point of the slide, formulated as a short, simple sentence. It should ideally be the main takeaway or ‘so what’ of the slide, and – if done right – allows the audience to only read the title to understand the primary message of the slide.

It's called an ‘action’ title because it actively tells the audience what the key takeaway is. In contrast, conventional slide titles simply summarize the content of a slide. For example, look at the two slides in the figure below. The slide on the left is a conventional title that correctly summarizes what is on the slide but doesn’t add any insight. The slide on the right is an action title, which immediately tells the audience what the main message of the slide is.

how to make a catchy title for a presentation

Action title vs conventional slide title (example)

Spending so much time on the title of a slide may seem like a nice-to-have last-minute task, but in reality action titles are one of the most important skills that management consultants are taught and lay the groundwork for creating top-tier presentations .

Action titles are important for several reasons:

  • Clear communication: An action title allows the audience to immediately understand what the slide is about and why it’s important. This makes it easier for them to digest the full slide, and in turn makes it easier for you to get your main messages across.  
  • Cohesive storyline: Action titles help tie the whole presentation together in a cohesive story. They form the backbone and roadmap of your presentation and help both you and your audience follow the core logic and arguments, and ultimately better understand the suggested recommendations or next steps that you may present.  
  • Forcing function: Finally, action titles serve the crucial role as a forcing function to trim and improve your slides. If you are having trouble formulating a good action title or placing the slide in a series of slides, it more often than not means the slide is either not clear enough or is not necessary.  A classic example is when you feel there are too many good points for it all to fit into one title. The wrong way to handle this is to shrink the title font size. The right way is to either divide that one slide into several slides with their own key takeaways, or to delete the data and information on the slide that is not contributing to the key takeaway.

See the same three slides below with conventional titles and action titles to get a sense of the power of action titles.

Action titles vs conventional slide titles (examples)

Crafting action titles may seem like an art form, but it is a skill that can be mastered with practice. Here are some steps to guide you in creating compelling action titles:

If you have already created your slide(s):

  • Identify the core message Before attempting to write an action title, clearly define the main message of your slide or section. What is the key takeaway you want your audience to remember? The one thing they should know when reading this slide?  
  • Formulate the title Think about that core message. How would you say that if you had to do a voice-over? Write that voice-over down as the action title.  
  • Refine the title Now refine the title you just wrote. Make sure it is understandable as a stand-alone sentence, and that the words you use are active and convey an insight. See the end of this article for examples and best practices on action titles.  
  • Trim the content Finally, look at the content of the slide. Does it support that one main message? If there is any content on the slide that does not directly contribute to the core message, either delete it or cut-and-paste it into a new slide. Reformat the remaining content so the slide is once again complete. See more on the anatomy of a slide here .

If you are starting on a new presentation:

Best practice when crafting action titles is to write them as the first step of creating a presentation. By writing them as the first step you are ensuring your presentation is cohesive and clear from the beginning, and you often avoid a lot of unnecessary work with creating slides you end up not using.

  • Pick an overarching framework for your storyline     Your entire deck should narrate an engaging story. Many consulting decks follow the SCQA framework: Situation > Complication > Question > Answer Other successful frameworks might be Past → Present → Future or Problem → Solution → Evidence. See more on storylines and the vertical and horizontal flow of presentations here .   
  • Draft slide titles      Divide each A4 page into four sections, each representing a slide. Craft a concise action title of less than 15 words for each slide which becomes the slide's title. This can also be done as a text document or similar. The goal is to be able to read the titles and from that alone understand the gist of the deck.  
  • Outline supporting data for each slide      Would a graph or a table be helpful? Or perhaps a few bullet points in large font? Sketch out your first best guess of what type of data (numbers, text, images etc.) that you think is needed to support the slide title and that is plausible to get. This is likely to change during your project, but it provides you with a solid starting point to understand which data and analyses you should prioritize.  
  • Create a draft presentation Create the blank slides in PowerPoint with just the titles and potentially a sticker or text box describing the supporting data and content of the slide. Tweak the slide titles as you put them into PowerPoint following the best practices outlined below.  
  • Read through your entire storyline Once you’ve outlined your entire presentation, zoom out again and read only the slide titles. Does the story make sense and create a compelling case? Are there are slides that feel ‘off’ compared to the story? Slides that feel redundant? Anywhere there are holes in the story or logical jumps? Add empty slides with just titles to fill the holes, and move any slides that don’t feel strictly necessary to the back of the presentation or a separate document. The goal is a cohesive, clear presentation in as few slides as possible.

Drafting slides on paper

See more tips and tricks for accelerating your presentation creation here .

Although it can seem like a last thing, nice-to-have thing to have action titles this is actually one of the core parts of creating top-quality presentations and one of the easiest ‘hacks’ to taking your presentation up a notch.

  • Be specific and concrete: Vague or generic action titles can dilute your message and fail to clearly get the main messages across. Instead, aim for specificity and concreteness, ideally including the most important quantitative takeaways. Your titles should provide a clear direction and measurable outcome, leaving no room for ambiguity. Generic : Supply chain processes can be optimized Specific : Optimize supply chain processes to reduce costs by 20%  
  • Keep it concise: Action titles should be concise and to the point. Ideally, they should fit within one or max two lines, up to 15 words. Strive for brevity without sacrificing clarity and impact. NEVER have a title that is longer than two lines.  Too wordy : The analysis conducted shows that profits can potentially be increased by up to 15% by end of 2027 Concise : Analysis shows potential for up to 15% increase in profits by 2027  
  • Focus on takeaways not just summaries: Your audience is interested in conclusions, not processes or descriptions. Make sure your title reflects the takeaway.  Summary : We interviewed experts and key internal stakeholders to identify potential cost-reduction levers Conclusion : 8 potential high-impact cost reduction levers identified Caveat: There may be slides where you explicitly want to summarize a process. This is fine, just make sure the slide focuses only on the process, and the results are included in a separate slide.  
  • Be insightful: …and in line with the point above, make sure your takeaway is actually insightful. Don’t write an action title that is so obviously true it provides no new information. Not insightful : Focus on sales will help increase revenues Insightful : Direct outreach is main driver of revenue growth – added focus here can increase revenues 10-15%  
  • Use an active voice: Opt for words that invoke a sense of action and avoid passive statements or verbs. This makes your titles more engaging for your audience. Passive : The structure and timeline of the project is determined by the Steering Group Active : Steering Group determines project structure and timeline  
  • Prioritize simplicity: The primary purpose of an action title is to communicate effectively. Focus on crafting titles that convey your message with precision and always err on the side of simple. Complex : Through implementation of efficiency levers, 7.4 M USD in costs per year can potentially be saved Simple : Implementation of efficiency levers can potentially save 7.4 M USD  
  • And finally, consistency is key: Maintain consistency in your action titles throughout your presentation, both in terms of narrative style and font size. This creates a sense of cohesion and reinforces your main story.

Creating compelling action titles is a powerful technique that can significantly enhance the impact of your PowerPoint presentations. By capturing attention, fostering clear communication, and inspiring action, action titles have the potential to transform your presentation from ordinary to extraordinary. 

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How to write a catchy presentation title

Sep 15, 2022

Posted by: Gemma King

Title writing.

It’s not as easy as you might think.

Take this article, for example. Can we really call an article about writing catchy titles “How to write a catchy title”? It’s hardly… well, catchy.

Fortunately for you, your presentation title doesn’t need to be anywhere near as functional. You don’t have to be easy to find when people google advice. You’ve got (almost) free rein to come up with something truly catchy.

That comes with its own challenges too, of course.

So I’ve gathered together some top tips from Steve Rawling of Storyteller Tactics , and the internet at large.

Let’s get to work!

Why do you need to write a catchy presentation title?

For optional-attendance events, your title needs to catch the attention of your audience enough for them to consider attending. It doesn’t matter how good anything else you have prepared is, if they don’t like the title, they’ll never get to see any of that stuff.

Of course, for many work-related presentations, your audience is pretty much guaranteed. It’s a work thing, so the people who need to be there, will be. Even then, a catchy title is important to set the tone of the session. And you don’t want that tone to be boring, do you?

We want attendees who feel anticipation, not dread or (worse) indifference.

That’s the Why; here are some Hows.

Techniques for writing catchy presentation titles

Buckle up, we’re starting with… worms!

Our community recently explored Mindworms in a live session to discover why some ideas stick in our minds and our memories while others fade into obscurity. Here are some key points you can apply to writing titles. If you include a handful of these things, you’re on the right track:

  • Simplicity : is it easy to understand and repeat?
  • Unexpectedness : is it surprising in some way?
  • Concreteness : does it paint a clear picture?
  • Emotionality : does it evoke hopes and/or fears or engage our sense of identity ?
  • Storyness : does it describe some sort of causal chain (cause and effect)?
  • Sensory : does it include elements like touch, smell or taste?
  • Repetitiveness : are any elements or words repeated to help it stick?
  • Rhyme : do you have any rhyming words that will help people recall it easily?
  • Metaphors : can you use a metaphor to simplify the message?

I’d also consider adding alliteration and humour to this list; the latter particularly if it’s an internal-facing presentation with a known audience.

For example, you might not be particularly enthused about joining a session called: ‘ First-quarter Financial Report on Product X ’ (although it does use concreteness in mentioning ‘first quarter’ and is easy to understand).

You might be slightly more enthusiastic about ‘ Breakeven and beyond; Project X’s first quarter ’, and positively excited about ‘ Product X; the cash cow whose milk smells like success ’. The first employs hope (‘breakeven and beyond’), which is an emotion, as well as being simple and concrete. The second uses a metaphor (cow/milk), sensory words (smell), emotions are evoked (success) and is unexpected. Perhaps too unexpected, but it takes all kinds!

Story approaches

Every good story needs a title, so it’s no surprise that Steve Rawling, Author of Storyteller Tactics, has also covered this topic.

We can start off with the Secrets and Puzzles Storyteller Tactic - a fantastic way to format your presentation, by the way. But even if you don’t use it throughout your talk, you can use it in your title. People love secrets and puzzles. And you can create the sense of a secret about to be shared, or a puzzle to be solved, by using specific ‘keywords’:

  • Secret, confidential, insider, exclusive, hidden, restricted, banned, untold, forgotten.
  • Puzzle, riddle, odd, bizarre, unexpected, ironic, paradox, peculiar, mystery.

But remember - and this is important - if you promise a secret or something puzzling, you must deliver. As Steve says, the use of these words without any type of secret is just clickbait.

So let’s try the exercise again. Can you think of a better way to phrase this title? ‘ Exit interview data: 2022 learnings ’.

The presentation sounds like it’ll talk through the findings of HR’s interviews with team members who have left since the start of the year. This is prime material for a secret-inspired headline (what secrets did the interviews hold?) or a puzzle (how can the data be used to inspire change?).

Something like “ Famous last words; what secrets do 2022’s exit interviews hold? ” or “ Unexpected push factors: can 2022’s exit interviews catalyse change? ”. Both of these are concrete (giving a specific time frame), simple enough for the specialised audience to understand and promise something secretive or surprising.

If there doesn’t seem to be an appropriate secret or puzzle, there are lots of other Storyteller Tactics cards you can use to inspire an intriguing title. For example, Order & Chaos , Good & Evil and Curious Tales .

Another great Storyteller Tactic to use when searching for the perfect title is That’s Funny . It has you pick out something about your presentation/story that is a bit odd and makes you go “ Hmm, that’s funny… ”, or perhaps a person that is acting unusually. Something a little bit out of the ordinary (and unexpected) is a good way to reel people in. And talking of reeling people in…

Finally, Story Hooks is a fantastic tool. Steve looked at 1,000 TED talks to look for story hooks in their titles. He found a tonne of useful approaches: questions, surprises, ironies, relatability, superlatives and of course - knowledge. The promise that you will impart your hard-earned experience, in simple language, so that others may benefit from it, is a powerful one.

Other title-writing tricks to try

The internet is full of suggestions, some great and some utterly absurd. This list sticks to the former category! Pick a couple that are relevant to your presentation and give them a whirl.

  • Use your title to create a knowledge vacuum. Is the content of your talk going to change something big? "This talk could change the way we talk to customers forever" - it lets people know that they'll be missing out on something important if they don't pay attention.
  • Look for inspiration elsewhere. Probably not in your own calendar - catchy titles are still not the norm in most industries! Look at events online - or local newspaper headlines. They are rife with creativity (a little too much of it, sometimes!).
  • Ask a question ; it gets people thinking about the answer straight away! And once they have started wondering, they'll be invested in finding out what the real answer is.

And we might be biased here, but the Pip Club newsletter (Pip's Practical Prompts) is a goldmine if you're looking for catchy titles and punchy, shorthand content inspiration. 

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Catchy Presentation Titles Mini-Course

Catchy presentation titles are important when you begin to design a great presentation. Your audience will determine whether your presentation is worthy of their time almost instantly. In most cases, they make that determination based entirely on the title of the speech. In this session, I’m going to show you a quick and easy way to come up with a great title for your presentation. If you do this well, it will actually make your audience want to pay attention to your speech. I always say in class, “If you start with a great title, the presentation almost writes itself.”

Writing Catchy Presentation Titles Mini-Course Lessons

1. a catchy presentation title is important for audience satisfaction, 2. presentation title generator, 2a. identify why the audience would care about this topic, 2b. combine the sentence in step 1 with the benefit in step 2.

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Create relevant and appealing titles with the Title Generator. You may use keywords, phrases, or topics you have entered to create titles.

How would you like the results to appear?

What is Title Generator?

Title Generator helps you generate a host of titles based on the search terms, keywords, or topics you have entered.

A title is a key feature that will induce people to click on your site and read your blog or article. If your site doesn't have a catchy title, the chances are that the reader may not click through to read it. Having a unique title is as important as writing good content for your blog or article.

A specific title will inform your reader what questions you have a deal with, what information you are offering. The reader will make an informed decision as to whether to click and read the content or not and will do it only if they think that it is something they will need or something they will find interesting. All this from the title.

A good title should be interesting, grab the reader's attention, solve their needs or be informative, set expectations for the rest of the article, induce the reader to click through and read, and include keywords of the topic or niche are writing on.

When you select titles, you will know how hard to include all or most of them into your headline.

All this involves extensive research, but our Title Generator will make this easier for you. You need to focus on excellent content; we will ensure we develop great title options for it.

Features of Title Generator:

Generate Relevant Titles - The titles generated will be relevant to the industry, niche, topic, etc., that you want. It wouldn't be some random or irrelevant keyword.

Generate Customized Titles - Whether you want your title result to be a sentence case, title case, or all caps, etc., you can customize.

Generate Category Based Titles - You will get a host of suggestions based on the category. The tool will analyze whether it is a Generic Term, an Event, a Skill, an Industry, a Brand/Product, a Location, etc. And give results based on the category.

Generate Unlimited Titles - If you are not happy with the first several titles shown up, you can generate more. Overall, you will be shown up to 700 titles from which to make your pick.

Accurate & Quick Results - Once you enter the keyword, the sophisticated algorithm will analyze its database for topics related to it. The results are correct and highly accurate. You will be shown all the results in a matter of seconds. You don't have to wait around for a long time.

How to Use Title Generator?

Do a bit of analysis, identify keywords relevant to the content you will write on, and then enter the keyword in the Enter Your Keyword box.

Select whether your keyword is a Noun or Verb .

Now click on the Generate button.

Choose how you want the title results, whether an upper case or title case, etc., by choosing the Advance Options .

You will see results in a popup for the keyword that you have entered in a matter of seconds.

If none of these titles are what you are looking for, select other categories at the bottom of the window.

Keep checking more titles until you identify a title that you think will work for you.

Once you have a great title, the rest of the content will fall in place.

Final Words:

A great title will increase your conversion rate by a whopping 528%. So, it makes sense to use Title Generator. It will help you curate titles for your articles, blogs, stories, essays, magazines, site pages, email, and just about any content that requires catchy, unique, relevant, and meaningful titles.

If you want to jump out and grab the reader's attention, a great title has the power to do this. Add great content to it, and you will see your traffic and conversions skyrocket.

A title generated using Title Generator will grab attention, drive engagement, enhance your SEO readability , increase clicks and conversions, and excite and interest the readers to peruse the content.

Frequently Asked Questions:

- Title Generator is a tool designed by our developers to create different titles for the specific content you have asked for.

- To use this tool, you must go through the tool and use it by following the how-to section's steps.

- There is no such basic plan available with our tool. Our tool is 100% free of cost, and hence, you are not required to pay for the same.

- No, there is no extension available till now. You can go through the website and use the tool for now.

Blog > 10 creative Ideas for your Title- and End-Slides in Presentations

10 creative Ideas for your Title- and End-Slides in Presentations

11.13.19   •  #powerpointtips #presentation.

Of all the slides in a PowerPoint presentation, the ones that are without a doubt the most important ones are the first and the last one. It makes perfect sense – the title slide sets the general tone. Make it boring and you’ll loose your audience’s attention within the first few minutes. If you’re making it exciting and innovative on the other hand, you’re taking a big step towards giving an amazing presentation and having an engaged audience. It is very similar with the final slide. It will be the one that people are going to remember most, the one that is supposed to make people leave the room thinking ‘Wow! What a great presentation!’ A bad ending could even mess up what would otherwise be a good performance overall (just think of a good TV show with a bad ending…).

The most common mistakes for title and final slides

If you asked 100 people what belongs on your PowerPoint’s title slide, the majority would answer ‘The title, maybe a subtitle, the presenter’s name and company, the date’. That kind of title slide is alright, but you usually say all of these things in the beginning of a presentation anyway. Also, it is very likely that most of your attendees know these things – they usually signed up for it after all. So what’s the point in listing all of that information on your title slide, when you could also use it for making a stunning first impression? Not only the title slide is commonly designed in an uncreative and conventional way. Too often, you can see PowerPoint presentations ending with the ‘Any Questions?’ or even worse – the ‘Thank you for your attention’ slide. ‘Thank you for your attention’ is a set phrase that has been said so many times it can’t possibly be delivered in an authentic way anymore. Therefore, it’s better to think of something else for your grand final. Finding an unconventional ending that suits your presentation style makes you seem much more charismatic and authentic than using an empty phrase.

how to make a catchy title for a presentation

1. An inspiring quote

An inspiring quote on your slide is a perfect way to both start and finish your presentation. Well, it does not have to be inspiring. It could be any quote that is somehow connected to your presented topic. Just have fun looking through books and the internet to find interesting quotes that you want your audience to hear. Good pages to look at for inspiration are goodreads and brainyquotes.com .

how to make a catchy title for a presentation

2. A blank slide

This might seem strange to some people, but a blank slide can be really powerful if you want to have your audience’s full attention. You can use the advantage of blank slides by incorporating them at the beginning, in the end or even in between your regular slides. You can either use a blank slide of your regular template (so there will still be some design elements on it) or go all in and make the slide completely black (or white).

3. A call to action

If the goal of your presentation is to really make your audience act in some kind of way, there is no better way to start – or better yet end your presentation than with a call to action. This can be literally anything from little trivial things like “Drink enough water during the presentation so your brain stays intact!” – which will lighten up the mood – to more serious calls like “Help reducing waste by recycling whenever possible!”.

how to make a catchy title for a presentation

4. A question

Usually, it is the audience that asks questions after a presentation. However, you can also turn that around and ask your attendees instead. However, it’s important to ask a question that can be answered easily and individually – the best questions involve previous experiences and personal opinions (asking about facts or questions that are hard to understand can often lead to silence and no one wanting to answer).

how to make a catchy title for a presentation

5. An interactive poll

Nothing engages the audience like a live poll. Conduct one right at the beginning to get everybody envolved, and/or wait until the end to get your audience’s opinion on something. Icebreaker polls are the perfect way to start, as they lighten the mood. You can easily create polls for free with interactive software tools such as SlideLizard .

how to make a catchy title for a presentation

6. A funny picture, meme, or quote

I’m pretty sure that every student nowadays has that teacher that just tries a little too hard to be cool by throwing in a meme on literally every single slide. That may be a bit too much. But just a little comedy at the beginning or in the end can make you seem very charismatic and entertaining and catch the attention of your listeners. Open (or close) with a joke, a funny picture or a quote – whichever you feel comfortable with. It is usually best if it has something to do with the topic you’re presenting.

how to make a catchy title for a presentation

7. An interesting fact

Catch the audience’s attention by putting an interesting fact concerning the topic on one of your slides – ideally at the beginning, but maybe also in the end (to keep up the audience’s interest even after the presentation is done).

how to make a catchy title for a presentation

8. The title, but with a twist

If you feel like you need to put the presentations name/topic on the front slide, but still want that little creative twist, just change the title slightly. According to what I’m proposing, rather dull presentation titles like e.g. “Marine Biology – An Introduction to Organisms in the sea” can be transformed to “Marine Biology – Diving Deep” (or something less cheesy if you prefer). Make it either funny or over-the-top spectacular and catch the audience’s attention!

how to make a catchy title for a presentation

9. A bold statement, opinion, or piece of information

This is probably the best way to capture your audience from the beginning on. Start with a radical, crazy opinion or statement and then get your attendees hooked by telling them that during the presentation, they will learn why you’re right. It could be anything, really, as long as it goes well with your presented topic – from the statement “Everybody has the time to read 5 books a month” to “Going to college is a waste of time” or “The human species is not the most intelligent on earth” – Take whatever crazy, unpopular theory or opinion you have, throw it out there and (very important!) explain why you’re right. You’ll have your audience’s attention for sure and might even change some of their opinions about certain things.

how to make a catchy title for a presentation

10. No title and end slide at all

Yes, that’s a possibility as well. If you absolutely can’t think of any creative or otherwise good way to start and end your presentation – even after reading the tips mentioned above – then simply don’t. That’s right - no title and end slide at all. You can pull that of by simply introducing yourself in the beginning, then getting right into the topic (which makes a good impression, long introductions are usually rather tedious) and when you’re at your last slide just saying a simple ‘Goodbye, thank you and feel free to ask questions’.

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About the author.

how to make a catchy title for a presentation

Pia Lehner-Mittermaier

Pia works in Marketing as a graphic designer and writer at SlideLizard. She uses her vivid imagination and creativity to produce good content.

how to make a catchy title for a presentation

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The Catchiest Webinar Titles We've Seen, Plus How to Make Your Own

Katrina Kirsch

Published: May 04, 2021

Webinar titles are a lot like blog post titles – they have to catch your eye, yet provide enough context to make you click.

webinar titles: marketer writing down catchy titles for their webinar

Titles can't be too short or too long. And because webinars are meant to inform or educate viewers, it's best to let people know what they'll get from handing over an hour of their time.

Download Now: Free Webinar Planning Kit

While webinars may not be as sexy as social media campaigns or the latest members-only app, they're key to marketing in an increasingly remote world. Some companies have no plans to return to the office . Others have begun to adopt a hybrid model that combines remote and office work.

Webinars are great for both models because updating knowledge and learning can be done remotely without losing productivity.

The downside: competition. Businesses replacing live events with virtual meetings and conferences are saturating the market. The digital hosting platform ON24 reported a 167% increase in webinar activities from April 219 to April 2020.

Coming up with an amazing webinar title is an important step in standing out, attracting leads, and engaging customers. So let's walk through the steps to create catchy titles.

Characteristics of the Best Webinar Titles

  • Relevant Keywords
  • Descriptive Copy
  • A Challenge, Problem, or Goal
  • On-Brand Messaging

Your title is the first thing people see, so it needs to grab their attention. It's your chance to draw in your target audience and turn people from passive viewers into engaged leads. Here's a breakdown of each to inform your webinar titles.

1. Relevant Keywords

Keywords are terms you enter into search engines like Google to find information (i.e., how to cook pasta).

For webinar titles, aim to incorporate keywords that are relevant to your content and target audience. If you run a food blog and your webinar is about how to make classic Italian dishes, it may make sense to work "cook pasta" or "delicious pasta recipes" into your title.

Start by researching keywords if you're unsure what terms your audience looks for. Having this list on hand will help inform your content strategy, improve SEO, and make it easier for people to find the webinar.

2. Descriptive Copy

A HubSpot survey found that people sign up for webinars to learn about a hobby or passion, to be entertained, and to understand something about their career or industry. Your attendees want to know what they can get out of your event. Share the goods with a succinct, descriptive title.

Truthfully, there's no perfect title length. Some claim the best headlines are six to eight words, six to 13 words, or more than 14 words. The point is, research varies. Instead of worrying over one word, make your webinar titles informative, interesting, and ideal for your preferred channel.

  • For organic and paid search, make sure your title falls in the 50-60 character range so it shows the entire headline in results.
  • For email promotions, consider what subject lines work best for your brand. Somewhere around 50-60 characters are optimal for a good mobile experience .
  • For social media, play around with fun, emotional, and engaging titles. CoSchedule recommends the following title character counts for popular platforms.

best social media characteristics

3. A challenge, problem, or goal

Research shows the most engaging webinar format is a presentation that teaches people how to do something specific. The key: specificity.

Look to your company's value proposition to figure out what topics you should cover. Where do you provide the most value? What are you an expert on? How can you help your sales team convert potential buyers? If you're great at bringing in prospects for small businesses, you could host a webinar like "Actionable Lead Generation Tips for Startups and Entrepreneurs."

Once you know what you're good at, work it into your webinar title. Addressing a specific goal or problem will also make it easier to choose the format, content, and speakers.

4. On-brand messaging

As a writer and brand consultant, I always preach the importance of maintaining cohesive brand messaging throughout every marketing touchpoint.

That's because research shows a consistent brand presentation can boost revenue by as much as 23% , and nearly 74% of people become loyal to brands through content. If your webinar messaging is off-brand, people can get mixed messages about what your company stands for and your values.

Check out how these webinar titles stay true to the brand's voice.

  • An Educator’s Guide to Teaching over Zoom (Zoom)
  • Managing the Trickiest Parts of a Family Business (Harvard Business Review)
  • Product Go-To-Market Tips from Google Cloud Product Leader (Product School)
  • Newsroom: 100 days of Biden's presidency (The Guardian)
  • Career Path Design | The Future of Work & How to Prepare (General Assembly)
  • Everyday Instagram Hacks for any Business (HubSpot)

Now that you know what makes a good webinar title, try creating 3-5 solid working titles on your own. From there, workshop with other people on your team or get feedback from your customers to see which one resonates the most. If you're still searching for inspiration, check out some of the best titles I could find below.

Catchy Webinar Titles

It's tough for companies to convince people to pop in their contact information and sit down with their screen for an hour. But these catchy webinar titles capture attention (and likely attendees) at first glance.

  • Breaking into Tech at any Age or Career Stage ( WorkWell )
  • Skill Up with IBM: Get the job you want ( Open P-TECH )
  • Ensuring a thriving ocean economy for everyone ( Stockholm Resilience Centre )
  • Making the Product Strategy Effective by Spotify Sr PM ( Product School )
  • The Art of Public Speaking: Increase Your Confidence and Build Your Skills ( Podium Perfect )
  • Making Innovation an Everyday Habit in Your Organization ( Harvard Business Review )
  • How to Turn Your Customers Into Your Best Marketing Channel ( General Assembly )
  • M&A Bootcamp: The Ultimate Guide to Mergers & Acquisitions for Start-Ups ( Nasdaq Entrepreneurial Center )
  • 2021 Battle of the Pitch Decks ( VIATEC )
  • How to Become a 10x PM Without Burning Out ( Becca Camp Executive & Career Coaching )
  • Six Strategies for Moving the Needle on Gender Equity ( Harvard Business Review )
  • Hitchcock’s Composer and the Sound of Suspense ( Royal Borough of Kensington and Chelsea Libraries )
  • The Fundamentals of Power Networking ( Small Business Expo )
  • Amaryllis to ZZ: Unearthing the Science of Houseplant Care ( MIT Museum )
  • How to Turn Your Ph.D. into a Netflix Series ( The Center for Science and Society )
  • Trash Cocktails for Conservation: Virtual Sustainable Mixology Class ( Lincoln Park Zoo )
  • The Bear Necessities with Nat Geo Explorer Dr. Rae Wynn-Grant ( Cary Institute of Ecosystem Studies)

An eye-catching webinar title pulls people in for the next important step: signing up. Once you have a list of attendees, use the contact information they shared to send updates and instructions for joining the webinar.

After the event, nurture people down your conversion funnel by inviting them to learn more about your company, sign up for a future webinar, or join your email list. You've reeled them in with a catchy title – just remember to plan a great webinar and get them excited to learn more.

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How To Create A Captivating Title Slide For A Presentation?

Discover the secrets to crafting a mesmerizing title slide that leaves your audience spellbound! Delve into the purpose and importance of a title slide, unraveling the key elements that make it truly captivating. Learn invaluable tips on creating an attention-grabbing title slide for your presentations, and explore the art of titling slides using PowerPoint.

How To Create A Captivating Title Slide For A Presentation?

When designing your PowerPoint presentation, there is no doubt that the most crucial slide is the one at the beginning of your presentation and the one that concludes it. A crisp title slide can amp up your presentation game and instantly get your audience’s attention.

This blog provides a detailed step-by-step guide to help you create captivating title slides.

What Is The Purpose Of A Title Slide?

A title slide for a presentation has to be interesting to stand out, and one has to be very cautious while making a title slide. If you make it dull, you will lose your audience’s attention within minutes. An  excellent first slide  is not only a reflection of professionalism but also a great way of triggering that much-needed initial interest. If you want to know how to create a title slide, this PowerPoint tutorial is for you. This step-by-step tutorial will help you make a beautiful title slide for your presentation. Let’s dive into the recipe for creating the first slide in a few steps.

Title Slide: Definition And Importance

As the name suggests, a title slide is the first slide of a PowerPoint presentation. Usually, a title slide’s content is the presentation’s title and subtitles.

What Should Be In The Title Slide?

A title slide contains

  • the title of the presentation.
  • At times, a preface of a presentation
  • Author’s name.
  • At times, background relevant to the topic of the presentation
  • Branding of the company

How To Create A Title Slide For Presentation?

Method 1: choosing a template from the powerpoint library for creating a title slide.

how to make a catchy title for a presentation

Your title slide is ready. Make sure to play around with more tools and options to find out more features you can do to make it more attractive and presentable.

Method 2: Create a title slide design using the ‘Design’ tab

how to make a catchy title for a presentation

Method 3: Create a title slide using Slideuplift’s PowerPoint Add-In

Slideuplift provides a plethora of templates that can assist you in making a title slide. These templates are accessible through their PowerPoint Plugin.

Follow the steps given below to make a title slide using  Slideuplift PowerPoint Add-In .

how to make a catchy title for a presentation

And you are done!

Just type cover slides on the search console and get various title slides for your presentation. You can choose the one per your liking and make edits.

how to make a catchy title for a presentation

So these are three ways you can create a title page on PowerPoint.

How To Title A Slide In PowerPoint?

Writing a catchy title is very important. A catchy title triggers the viewers’ interest and shows that you have made some effort to make the presentation.

A title also sets the tone for a presentation; for instance, a Business presentation title slide. A title slide for informal events will have a formal tone and a casual or neutral tone.

The following tips can help you write catchy presentation titles.

  • Make it easy to understand.
  • The title should be directly related to the presentation.
  • Add an element of emotion  to the title (keep it neutral during formal meetings and try to add humor if the occasion allows)
  • Match other elements of the title slide, like background image, font, etc, with the title.
  • Keep it concise and to the point.

Where Is The Layout Of The Title Slide Present In PowerPoint?

how to make a catchy title for a presentation

The layout of the title slide is present under the ‘home’ tab. You can change the title slide’s layout with this tool’s help.

Having a beautiful and functional title page is very important if you want to catch the attention of the viewer. A bland title page is not only boring but also shows your lack of effort, which can be a deal breaker. At the same time, keep the title slide minimalistic, only  use animations and effects  which add value and look interesting.

It’s time to buckle up for your next presentation now that you know how to create an interesting title slide.

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Title Generator

Free AI Title Generator

Generate a list of catchy titles and headlines with our AI-powered title maker. Increase your reach with blog posts, email campaigns, social media and more.

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By using AI title generator, you agree to Open AI’s terms and conditions . Wix assumes no responsibility for results, verify you have the right to use the generated results before publishing.

How to use our free headline generator in 6 steps

Great headlines are an essential tool for engaging your audience. They improve click-through rate, broaden your audience and increase your potential to monetize your content. Try our free online title maker for access to original headlines that are proven to drive clicks.

Enter your keywords

Type your topic or a couple of keywords into the Title Generator search bar.

Click ‘Get Your Title’

Select the orange button to the right of the input field to populate your initial list of titles.

Refine your results

Zero in on your target by choosing a “subject” from the drop-down menu.

Expand your options

Click “Load More” to see additional custom titles and headers generated just for you.

Copy your selections

Copy your favorite titles and apply them immediately or stockpile them for later. 

Watch them work

Enjoy the results as you see increased views and engagement with your content.

More creative title generators from Wix

The Wix blog title generator being used to generate a title for a home design blog.

Blog Title Generator

Hook your audience with engaging titles generated by our free AI blog title generator.

The Wix Youtube title generator being used to generate a title for a fitness video on Youtube.

YouTube Title Generator

Go viral with irresistible headlines created by our free AI YouTube title generator.

What makes a good title?

Good news. Your days of agonizing over how to write a headline that converts are over. Check out our guide for choosing the best titles from our AI title generator.

Optimize the length

50-70 characters is usually the sweet spot for a catchy title. It offers enough information to hook the reader without overwhelming them or getting cut off.

Add numbers & dates

Titles with numbers in them have a higher click-through rate. Include the year to show your content is current or the number of tips you’re sharing.

Test your title

Use the acronym SHINE (Specificity, Helpfulness, Immediacy, Newsworthiness, Entertainment value) to test the strength of your headlines.

Elevate your words

Use ‘power words’ that trigger an emotional response from the reader so they want to dive in. For example, words like ‘best’ and ‘sizzling’ are great options.

Title ideas for your content creation

Our title generator will help you get ideas and create catchy titles for your "how to" articles and guides, presentations, website, product descriptions and more. 

We’ve put together a list of some of the best title examples from our AI heading generator to get you started. Try it out for yourself and ensure every piece of content you create has a title that draws attention and drives engagement. With the right title, you’ll hook audiences to keep reading, watching or listening right from the start.

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Title Generator FAQ

What is title generator.

Title Generator is a free Wix Tool that helps you increase engagement with your content by generating catchy titles, headlines, subject lines and more.

How does our title creator work?

Our title name generator uses AI technology that transforms the words you input into a list of creative, catchy and effective headlines for you to use however you’d like.

How do you create a unique title?

Finding a unique title can be hard. That’s where our free headline creator can help. Just input your topic or some keywords into the Title Generator and you’ll instantly get a list of catchy titles.

How do you choose a good title?

When creating a title, there are a few things you should consider. First, you’ll want to make sure you are earning your audience’s trust. Confirm that your title accurately reflects your content and consider adding the year to inform scrollers that your information is current. Next, check that your title is within the character limit for whatever search engines people might be using. Around 60 characters is usually a good sweet spot. Lastly, you’ll want to make sure your title is attention-grabbing. People are exposed to a lot of content daily, so you have to work to get them to click.

 Bring your titles to life on a professional website 

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  • How To Make Catchy Titles: 26 Tips & 88 Examples (Original & Fun!)

Posted by Rubin | Topics On Entrepreneurship | 3

How To Make Catchy Titles: 26 Tips & 88 Examples (Original & Fun!)

How do you write catchy titles, for example for your (blog) article? Here you will learn all the tips for successful titles that will make readers click. W e are also interested in coming up with original titles, but above all we need titles that work and make people click ! And you can find it here. Read more…

Contents of this page:

Tip 1 – Add a number to your title (which is not a round number!)

So the following title can be improved:

The best tips for falling asleep

We just need to add the number of tips.

The 10 best tips for falling asleep

You get bonus points if you place an odd or non-round number because it feels ‘real’ then:

The 11  best tips for falling asleep

A number like 10 or 5 is very round. Because top 5 lists and top 10 lists are made so often, the reader will think: “They probably only had eight tips and they should have added two just as quickly to complete it.” When you use a non-round number, such as 11, all 11 actually seem to be in the list correctly. This arouses the most curiosity.

Tip 2 – Add the year in which the article was updated

Suppose your title currently looks like this:

The 50 Most Inspiring Movies Ever

Then add the following:

The 50 Most Inspiring Movies Ever (Update 2021)

A current year reassures the reader. He / she no longer has to think about whether it is an outdated article. This ensures that readers do click on your article, and not on the articles of the competitors that do not have a year.

Tip 3 – Add parentheses [Square] or (Round)

Somehow this addition gets a lot more people to click on your article.

Examples of this tip:

Learning to knit … what are the 20 best tips? (List) The 8 most common spelling mistakes in the US (# 5 will surprise you) Pony riding, everything you need to know [Checklist]

Square brackets are especially useful for indicating the type of content. For example:

  • [Checklist]
  • [Complete Guide]
  • [Worksheet]
  • [Infographic]
  • [Slideshow]
  • [Incl. Photos]

Tip 4 – Make your title active: Add a verb where possible

catchy titles write examples tips

With every title you create, from now on you think: ‘Is it possible to add a verb here / adjust the sentence so that it contains a verb’? In other words: a call to action.

‘Helpful podcast about quitting smoking’ changes to: ‘ Listen to this handy podcast about quitting smoking.’ “The Best Method to Quit Smoking” changes to ” Use This Best Method to Quit Smoking.” Or, ” Learn this handy method to quit smoking.” Or: ” Download this method to quit smoking.” ” Buy these recommended e-cigarettes. ‘ Find your perfect method to quit smoking’ ” Download this hypnosis to quit smoking ‘ ‘ Learn everything you need to know about quitting smoking here’ ‘ Get access to all tips to quit smoking here’

Tip 5 – Create catchy titles? Add an all-or-nothing statement

All-or-nothing statements are a powerful part of the Milton model . Let’s immediately show some examples of this technique:

With these sleep tips you will never be awake again at night . 9 crazy photography tricks that always work. 20 tips to always beat everyone with Monopoly. You always get fantastic grades with these study tips. Get rid forever of your unproductive work habits.

Tip 6 – Make a promise: ‘After you have read this article (you will never do x again)’

Combine this tip with the previous tip for extra effect:

After reading this article you always jump out of bed in the morning . After reading this article , you can read anyone like a book.

Tip 7 – Use hypnotic / emotional words

These are words like

  • Straight away
  • Influential
  • pay attention
[ Beware ] 20 Dangerous  Tips for Reading Someone’s Mind With these 20 tips you guarantee that your entrepreneurial dreams come true 10 Happiness Tips – Have a smile that you can be proud of 21 things you immediately can do for confidence What This Shocking 2021 Study Reveals About the Paleo Diet [Unmasked]  Timmy’s E-Course Carpentry Review –  Shocking (Caution)

You can read all about these powerful words in the article about powerful marketing words .

Tip 8 – Use adjectives and adverbs wherever possible

catchy titles write examples tips

Does your title still have room for a few extra words? Then see where you can add an adjective. You can also find powerful adjectives in the previous tip (about powerful words).

This title could be improved: “25 Ways to Earn Passive Income.” With adjective, “25 Guaranteed Ways to Earn Passive Income.” Or, “25 Incredible Ways to Make Passive Income.” Or, “25 Effortless Ways to Earn Passive Income.”

Let’s look at one more example:

This is already a very strong title: ’36 Ways to Instantly Connect with Everyone! ‘ With a few adverbs we can make it even more powerful: ’36 ways (that work!) To instantly connect with everyone! Or: ’36 proven ways to instantly connect with everyone! ‘

Here are more powerful adjectives and adverbs for titles:

  • Effortless ways to …
  • Guaranteed …
  • Incredible …
  • Irresistible …
  • Fast working… (tips)
  • Immediately applicable … (tips)
  • Never seen …
  • Surprising …
  • Step by step -… (for example: explanation / methods)
  • 10 golden tips …

Tip 9 – Use a surprising or threatening statistic

For example:

How 60% of people in their thirties encounter a burnout.

Tip 10 – Use the premise ‘Why’

come up with catchy titles

The technique ‘ presuppositions / implications ‘ is very useful to use in titles because it ensures that something that is actually not normal at all is displayed as the status quo.

Why you as a man should buy a watch. Why Everyone Should Use This Sleep Tip.

Tip 11 – Refer in the title to your fantastic content

Use the words “This way,” “Like this,” or “This.” With this technique you refer in your title to fantastic tips and techniques in your article. In the meantime, there is nothing about this in the title itself. The reader must therefore now click.

This is how you blow your audience away during your presentation (10 tips) In this way you pass your driving exam in one go. These 9 tips will transform your dating life.

Tip 12 – Use the word ‘How to …’

Start your title with, “How to …” This will appeal to your readers’ “how to” instinct. An example of this is:  How you do / get x.

Starting entrepreneur? How to immediately achieve your first 5,000 in turnover.

Tip 13 – Don’t finish your title

Give a very concrete answer to the reader’s search question, but leave out the most important part of the answer so that one has to click through to the article.

I tested a Deliveroo job for a week and earned $ ___

Tip 14 – Use the words: ‘Who else?’

how to make a catchy title for a presentation

This is one way of incorporating social proof into your title.

Who else wants more real fun and less stress during their vacation? 20 Tips!

Tip 15 – Start with: ‘The secret of …’

This technique for catchy titles only becomes clear when you see the examples:

The secret to successful podcasting.

Tip 16 – Use the ‘You can get the most out of it’ title

I am actually referring to the English saying: ‘Have your cake and eat it too’. This is the feeling that you get bonus on bonus on bonus. The benefits don’t stop!

Now you can quit your job and make even more money.

Tip 17 – Do {skill} as {World class example person}

View the examples to immediately understand this technique:

Speak Spanish like a diplomat. With these tips you can party like a Paris Hilton.

Tip 18 – You did … wrong all this time

There’s nothing more tempting to click than to be told you’ve been doing something wrong for years … And the title doesn’t even tell you what it is! These titles are therefore guaranteed to generate clicks.

An example:

You brushed your teeth wrong all this time – This is how you fix it!

Tip 19 – Ask a question

catchy titles write examples tips

If necessary, combine this tip with the previous tip. Somehow include a question mark in your title, because according to studies by Clickflow and Backlinko, titles with questions have a click through rate that is 14% higher.  compared to titles without question.

Did you know you’ve been brushing your teeth wrong all this time? This is how you fix this!

Tip 20 – Refer to scientific research in your title (or other authorities)

Scientific research can sometimes give that extra push to get someone to click. You can also refer to CEOs or celebrities! Just look at the example below:

Do you want to know what research really works to fall asleep quickly?

Tip 21 – Respond to the fundamental needs with your title

One of the related basic needs is the fear of falling behind or missing out . An example is:

Did you know that you miss out on a lot of fun evenings ? 10 tips for the best outings! 17 things you need to know / read to keep up with the latest fashion trends. What Everyone Should Know About Writing Catchy Titles.

We have written a separate article about the basic needs . At the bottom of that article you can read how you can respond to this in your titles and other marketing communication.

Tip 22 – ‘Upgrade’ your tips!

You may already know that putting the word ‘tips’ in your title will generate a lot more interest. Now let’s take it a step further: don’t just give tips, but upgrade your tips. Just look at the examples below:

9 tips that actually work. 8 things you didn’t know …  60 tips you wish you had known before.  10 golden tips. 18 quick-acting tips. 24 little  tips. 8 directly applicable tips. 11 tips (directly applicable!)

The above examples are a lot more catchy than usual: ‘9 tips …’ Right?

Tip 23 – Use these time-tested quantitative words for catchy titles

catchy titles write examples tips

There are a number of words that have proven themselves time and again as part of a catchy title. So use these words for your articles.

  • 11 Lesser known ways to …
  • Here’s a quick way to …
  • 50 Principles
  • 39 Insights
  • 27 strategies
  • 5 brilliant headline hacks for insanely high organic CTRs

What do you notice about these words? They are quantitative: you can put a number in front of them. This tip therefore goes well with the very first tip of this article: put a number in your title! This appeals to readers so well because it is so specific, among other things. This appeals to your readers’ ‘how to’ instinct.

36 ways to instantly connect with anyone!

Tip 24 – Address your readers directly in your catchy title

You literally name your audience in your title. Are you writing an article for fashion bloggers? Then use the following first words in your title:

WordPress fashion bloggers, read here 4 ways to protect your blog from hackers.

If your article is specifically for bloggers, your title could look like this:

All struggling bloggers, use these 3 strategies to get more blog traffic.

Tip 25 – Get inside your audience’s head: ‘What would your audience like to click on?

Put yourself in the shoes of your ideal reader. What makes a title irresistible to them? Simple: if you show that you also know all their pressing questions :

  • Who is that guy who can be seen on social media every day?
  • Why is {infamous person} spamming us?

People also like to click on honesty and free things:

  • Our honest review / experience
  • Honest opinion
  • Is it worth it?
  • Is it worth your money?
  • Everything you need to know
  • Read this before you buy
  • This is what we know
  • Is he really what he claims?
  • Does it really work?
  • The truth about …
  • Suitable / Usable?
  • Our experience as a customer

Tip 26 – Grab the Milton Model for inspiration for catchy titles

If you’re familiar with the Milton Model, you may have already noticed: many of these tips are based on techniques from the Milton Model. For extra inspiration, it is therefore a good idea to consult the article about the Milton Model .

Those were all the tips. Read my related articles about persuasion and let us know in the comments what great titles you have created. I like to read your convincing titles and articles!

Related: also read this...

About the author.

Rubin

Hello! Thanks for reading these articles. My intention is to make happiness as simple and clear as posssible. By the way, excuse my English. I am not a native English speaker since I live in Amsterdam. Much appreciated if you use the comments to make suggestions on my grammar. See ya in another blogpost!

Tags: blogging , marketing communication , writing

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How to Make a “Good” Presentation “Great”

  • Guy Kawasaki

how to make a catchy title for a presentation

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

  • Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
  • Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
  • Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
  • Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

how to make a catchy title for a presentation

  • Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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  • Sep 5, 2023

How to write an attention-grabbing title for a scientific poster

scientific conference poster with a pending title hung up

Scientific poster sessions are the best opportunity to be introduced to new, exciting, and potentially unfamiliar research topics. It’s a treasure trove of scientific know-how.

But as you do a little window shopping at the session, how do you decide which poster to walk towards?

Of course, eye-catching visuals are important for drawing attention. Though naturally, your eyes are also going to be drawn to the titles of each poster.

You see the typical “Investigation of X” and the classic “Characterisation of Y”.

It’s kind of what you expected. But you’re the lookout for the unexpected .

Instead, you might be more drawn to bolder posters written by an academic wordsmith with a compelling and captivating title which dares to challenge the literature and tugs at your heartstrings. After all, the title is the first thing the audience tends to read, and can influence whether they want to engage in a conversation with the presenter.

Though what kinds of titles grab the most attention at a poster session?

If you’re at the stage of writing your poster abstract and want to land a solid impression with the attendees, we’ve got a few tips to help you to create a solid title! 👇

Write your main key finding as your title

Have you ever wondered why it’s extremely tempting to click on news articles with headlines which sound like major clickbait?

“Homeless man wins $100M lottery and his life changed FOREVER”

“Family reunited with missing pet dog after searching for 5 long years”

It’s because these titles immediately convey the main take-away or finding of the story, and as readers, we want to know how the article got to that conclusion. I want to know HOW they found their dog and HOW they persevered for 5 years! Tell me MORE!

You can apply that exact same writing principle when concocting your scientific poster title when you’re writing your abstract.

In practice, having your main research take-away displayed as your title can poke and prod at the audience’s curiosity to want know the rest of the story . But it’s important to remember that your title should reflect the closest possible truth and isn’t misleading (i.e. does Drug X “cure” or “alleviate” disease symptoms?)

So why not try a title along the lines of:

“Living fossil discovered in the ancient waters of the Amazon River”

“Killer T-cells possess unique cellular compartments for carrying cytotoxins”

Though if you don’t yet have any conclusive findings, what’s another great approach for writing your title?

Write your title as a short question

This one’s easy! Everyone has a research question for their topic that they know like the back of their lab glove.

If you can shorten yours to <15 words, then you’ve got a solid title right there!

“Do malaria parasites need Protein X and Y in order to grow?”

“Who are the victims of ocean acidification in coral reefs?”

“How do macrophages promote multiple myeloma development?”

Three large coloured questionmarks

Though how else can we be more creative with our titles? 🎨

Write your title as a creative analogy

Have you got a penchant for wordsmithing? For those who want to get a little more creative with their titles, writing an analogy is a great way to dust off your high school poetry skills and makes your findings more accessible to everyone.

We’ve covered analogies for communicating research in extensive detail in our other post , but in a nutshell:

Write a metaphor, like:

“Chromosome 17 contains the blueprints for cellular DNA-damage responses”

“Angiogenesis: Blood vessels are complex highways inside of your body”

Write a simile, like:

“Black holes are like whirlpools in outer space: a model of their formation”

“Click-chemistry is like putting together pieces of LEGO ”

Blood vessels are highways analogy

Not sure what analogy you could use? Perhaps you can ask a handy tool to inspire you. 👇

Write your title with the aid of Generative AI

We spend a LOT of brainpower on science already. So if any of the above examples resonated with you (but you just can’t think of a good title that hits the spot), pass the job over to generative AI!

After all, it’s no secret that generative AI tools, like ChatGPT, are helping us to develop new ideas by cutting down brainstorming time. If you’re not familiar with these tools, check out our guide here .

Then, after introducing your topic to your preferred AI model (perhaps by first feeding it your abstract), you can ask it these simple prompts:

“What is my main key finding or take-away message based on my abstract?”

“Write me 10 catchy titles which are <15 words based on my abstract”

“Write me 10 creative analogies for my research topic based on my abstract”

“What key research question am I asking based on my abstract?”

“Tell me something cool about my abstract that I don’t yet know myself” 🤪

iMac desktop computer with ChatGPT logo

Make an impact at your next poster session!

Ready with your brand new poster title? Fantastic! ✨

Though perhaps the title is all you’ve got time for, and there’s still the matter of actually DESIGNING the rest of the poster. And you’re running out of time until the conference!

Animate Your Science’s poster design services will connect you with our team of PhD-trained science communicators and professional artists to craft you a poster that’ll grab everyone’s attention. From layout to illustrations, allow us to take care of the design work so you can focus on what’s most important: your research!

Contact our team today to maximise your research poster’s impact.

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Related Posts

How to use ChatGPT: Opportunities and Risks for Researchers

How to deliver an engaging scientific poster presentation: Dos and Don’ts!

5 compelling reasons to create a fresh scientific poster for every conference

How to Design an Award-Winning Scientific Poster - Animate Your Science Online Course

COMMENTS

  1. Writing Catchy Presentation Titles: Proven Techniques You ...

    Tips for Creating Catchy Presentation Title. 1. Keep It Short. A strong presentation title conveys the main topic using a few words. Short statements are more likely to impact the audience immediately, and their brevity makes them easily understood and remembered, leaving a lasting impression.

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    I have a good friend who's an expert on this topic and gives presentations at conferences around the world. 1. Promise benefits. Dale Carnegie's famous book "How to Win Friends and Influence People" is still one of the best-selling communications books on Amazon. The title of the book is a big part of it's success.

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    For example, Order & Chaos, Good & Evil and Curious Tales. Another great Storyteller Tactic to use when searching for the perfect title is That's Funny. It has you pick out something about your presentation/story that is a bit odd and makes you go " Hmm, that's funny… ", or perhaps a person that is acting unusually.

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  12. Title Generator

    Do a bit of analysis, identify keywords relevant to the content you will write on, and then enter the keyword in the Enter Your Keyword box. Select whether your keyword is a Noun or Verb. Now click on the Generate button. Choose how you want the title results, whether an upper case or title case, etc., by choosing the Advance Options.

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    AI Title Generator is totally free, with no limits. Use it to create as many titles as you want. Enter your idea. AI Title Generator will automatically deliver creative title suggestions in a variety of formats, including: Pick your favorite options to add to your content plan, copy or download them as a spreadsheet.

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    7. An interesting fact. Catch the audience's attention by putting an interesting fact concerning the topic on one of your slides - ideally at the beginning, but maybe also in the end (to keep up the audience's interest even after the presentation is done). 8. The title, but with a twist.

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  20. Title Generator

    Free AI Title Generator. Generate a list of catchy titles and headlines with our AI-powered title maker. Increase your reach with blog posts, email campaigns, social media and more. By using AI title generator, you agree to Open AI's terms and conditions. Wix assumes no responsibility for results, verify you have the right to use the ...

  21. How To Make Catchy Titles: 26 Tips & 88 Examples (Original & Fun!)

    Tip 6 - Make a promise: 'After you have read this article (you will never do x again)'. Tip 7 - Use hypnotic / emotional words. Tip 8 - Use adjectives and adverbs wherever possible. Tip 9 - Use a surprising or threatening statistic. Tip 10 - Use the premise 'Why'. Tip 11 - Refer in the title to your fantastic content.

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    When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences. As an ...

  24. How to write an attention-grabbing title for a scientific poster

    Of course, eye-catching visuals are important for drawing attention. Though naturally, your eyes are also going to be drawn to the titles of each poster. You see the typical "Investigation of X" and the classic "Characterisation of Y". It's kind of what you expected. But you're the lookout for the unexpected. Instead, you might be ...