plan b mba essay sample

How to Write a Powerful MBA Essay—With Examples

The MBA essay is critical to your business school application. Read our guide to writing the perfect MBA essay, with successful admit examples.

Posted April 4, 2024

Featuring Geri T. and Andy P.

Applying to Top MBA Programs as a Consultant

Wednesday, april 24.

11:00 PM UTC · 60 minutes

Table of Contents

What is the mba essay.

The MBA admissions essay.

Those words alone are enough to make most MBA candidates run screaming. Writing in general is hard enough. Writing about why you want an MBA? Your short-term goals and career aspirations? What matters to you most, and why? Forget it.

Of course, you still have to write these essays.

The MBA essay is perhaps  the most important part of the business school application. (It's also getting more and more important by the day, with some business schools moving away from traditional, quantitative measuring sticks, like the GMAT and the GRE.) Every other part of the application — your GPA, your test scores, your letters of recommendation — are quantified, cut and dried, or out of your control. The essay is your chance to show up as a fully realized MBA candidate, with hopes, dreams, and vulnerabilities. Admissions committees are not simply assessing your candidacy as a future leader — they're looking to admit human beings. That's where the MBA applicant essays come in.

That being the case, rather than being intimidated by it, treat the essay like the opportunity that it is — the chance for you to highlight your unique, iridescent self; the only moment in the MBA admissions process (prior to the interview) when you can speak directly to the admissions officers; the time when you'll show them who you really are. It's not easy to write something that will do that, of course, but with the tips and tricks in this guide, and some help from one of Leland's vetted, world-class admissions coaches, we know you can do it. Give the essay the time, attention, and respect it deserves, and you'll be on your way to an offer of admission at your dream school.

Without further ado, let's dive in!

Ultimate MBA Essay Guide

See the MBA essay prompts, top tips from experts, and real examples from admits with this comprehensive guide.

How Long Will My MBA Essay Take?

First thing's first: let's talk about timing.

The MBA application is a behemoth; between exams, resumes, gathering your official transcripts, letters of recommendation, and the applications themselves, there's a lot to juggle. That being the case, we suggest you give yourself ample time to draft, write, and revise your essays. The last thing you want is to be rushed to the finish line.

So, give yourself  at least three months to write your MBA essays. That should allow you ample time to draft, write, and edit. For more information on timing your entire b-school application, click here for  A Comprehensive MBA Application Timeline--With Chart .

Now, on to the critical question:

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What Makes a Great MBA Essay?

At the highest level, the answer is the one that is truest to you. The whole point of these essays is to shine through as an authentic, vibrant human being, so the best essays are the ones that cut through the clutter, and allow you do to that.

Which begs the question — how  do you cut through the clutter and shine through as a vibrant human being? Here are four critical tips to follow as you begin thinking about your essays.

1. Answer the Question

This one sounds obvious, but you'd be surprised how many applicants launch into their story, get carried away, and forget to answer the question. Follow the prompt, and answer the question the admissions committee has asked you. Those prompts can actually be very useful when writing your essays — it's a great deal harder to write when you have no guidance or guardrails. With the MBA essays, you have a very specific question you need to answer. So answer it!

2. Be Specific

Another mistake some MBA applicants make is to stay at a high level in their essays, keeping their writing abstract and therefore inaccessible to the admissions committee. If at any point, an admissions officer could replace your name with the name of another applicant, then your essay isn't getting deep enough. It's not enough, for instance, to say that you suffered adversity in high school, or that you really, really want a Wharton MBA. You need to explain, in detail, the adversity you faced, and give concrete and unique reasons why you think Wharton is the right program for you. The best essays offer hyper-specific examples and anecdotes, with details and anecdotes that no other candidate could bring to the table. To get those anecdotes, we recommend using the STAR template, as explained below:

• Situation : What was the situation you were facing? Where were you? How old were you? If you were in a professional role during this anecdote, what was the role, and how long had you been in it? If you were volunteering, at what organization? How long had you been volunteering there? Why did you start? Offer all the relevant information that the admissions readers will need to understand your story.
• Task : What was the task at hand? What went wrong? In your professional role, what was the challenge you faced? In that volunteering experience, what were the hurdles you had to overcome? You can't have a good story without conflict or tension, so after you set up the anecdote, explain what that conflict or tension was (and remember, be specific!).
• Action : What was the action you took to resolve the problem? What did you have to do to fix that issue at work? How did you clear that hurdle in your volunteer experience? Again, be specific about how you came through on the other side of that conflict/tension — and while you're doing it, highlight your leadership capabilities as much as possible! Remember that top MBA programs are looking for future leaders who can assess a situation and decisively take action. (We'll say a bit more about this below, in the Personal Statement section.
• Result : What was the result of your action? If you were facing a growth problem at work, were you able to increase sales? If so, by what percentage? If you were advocating for diversity and inclusion at your local charity, what new programs did you implement to help with that effort, and what was the enrollment like in those new programs? Detail what happened in your anecdote with as much specificity as possible — and quantify, quantify, quantify!

3. Get Vulnerable

Most MBA admissions essay prompts are written with the goal of getting to know as much about you as possible in the shortest number of words. To do that, you're going to have to share real things from your life — to get personal, intimate, and vulnerable. Do not shy away from this. If you're starting to get emotional during the reflection, drafting, and writing process, good — that means you're on the right track. Keep going. Pro tip: If it’s making you cry, it will make them cry. Another good rule of thumb is to put something real and true on the table. Admissions officers have to read literally thousands of applications from thoroughly qualified individuals, some of whom might come from similar roles to yours, with letters of recommendation from equally impressive supervisors. In order to cut through that noise, you'll have to share something honest. If you're doing it right, this can feel risky. At some point, you’ll likely think to yourself: “Can I say that?” The answer is: “Yes.” Of course, there is a line, you don’t want to be crass or offensive but err on the side of being open and authentic. The very worst thing you can do is be overly cautious, and write something you think will please the admissions committee. These poor people have to read thousands of essays. If yours is just like everyone else’s, they’ll fall asleep. Don’t let that happen. Wake them up by putting yourself —your true, bright, vibrant, quirky self—on the page.

4. Don't Exaggerate

Finally, do not exaggerate, over-inflate, or lie. This goes without saying, but admissions committees are looking for honest candidates. The surest way to get rejected is to lie about something. (Business schools do a background check on you before you're properly admitted, so they will find out.) Don't be the person who over-inflates on their essays, then has their offer letter rescinded.

The Types of MBA Essays

All right — since we've covered high-level approaches to the MBA essays, it's time to dig into the various types.

There are three general categories of MBA essays you'll see across the board.

1. Personal Statement

These questions ask you to offer up something sincere about yourself. They'll often touch on such things as your values and your character. In these, you'll want to be as authentic as possible, while also highlighting attributes like leadership, intellectual vitality, and teamwork, that business schools are looking for. Here are a few examples of personal statement essays:

• As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program? (HBS)
• What matters most to you, and why? (Stanford GSB)

2. Why an MBA/Why This School

The next category of essays is the "Why an MBA" / "Why This School" set.

In these, schools first want to hear about how an MBA will fit into your career, both short and long term. Top MBA programs are looking for candidates who will: first of all, be gainfully employed upon graduating, second of all, have an illustrious career that will make their institution look good and encourage future generations of applicants to apply, and third, be consistent and generous donors. That being the case, they want to know about your career trajectory, and how an MBA will fit into it.

Pro tip: Here, you want to be ambitious and inspiring in laying out your future career, but not naïve. Walk the line between shooting for the stars and sounding dreamlike and uninformed.

In this set of questions, you'll also encounter questions geared at figuring out why you would want to attend a specific school. MBA programs want to know that you're serious about attending their school — yield, or the percentage of admitted candidates who accept their offers of admission, is an important metric for them — but they also want to envision how you'll contribute to their admitted class. What will you uniquely bring to the table, the things that you'll do that the other candidates wouldn’t be able to offer?

We've heard former deans of business schools say that, in choosing a class, they're curating a world-class dinner party, and that each person invited to the dinner party has to bring something different. What will you bring to the dinner party?

Pro tip: To demonstrate that you've done your research, and to help the admissions committee envision you in their program, indicate which classes you might take when earning your MBA and why, which professors you might hope to study with, and in which clubs you might participate.

Here are a few examples of "why MBA / why this school" essays:

• How is a Columbia MBA going to help you? (Columbia)
• What do you hope to gain professionally from the Wharton MBA? (Wharton)
• Why Stanford? Describe your aspirations and how your Stanford GSB experience will help you realize them. (Stanford GSB)

3. Behavioral/Other

Finally, most other essays will either be behavioral, asking you about experiences, traits, strengths, weaknesses, and achievements. There's a wide variety of topics here, but all the guidelines from above apply, with the final note to always prioritize authenticity (as mentioned in the Personal Statement section) and leadership ability (remember, business schools are choosing future leaders). Here are a few examples of behavioral/other essays:

• Describe the biggest commitment you have ever made. (Yale SOM)
• Tell us about your favorite book, movie, or song and why it resonates with you. (Columbia)
• Think about times you’ve created a positive impact, whether in professional, extracurricular, academic, or other settings. What was your impact? What made it significant to you or to others? (Stanford GSB)

Top MBA Program Essay Prompts (Updated 2022)

To help you get started, we've compiled the required prompts from a few top MBA programs below:

1. Harvard Business School (HBS)

As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program? (900 words)

For more information, visit A Guide to the HBS Essay .

2. Stanford Graduate School of Business

What matters to you most, and why? (650 words)

Why Stanford? (400 words)

Read What Matters Most When Writing the GSB Essays.

How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)

Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)

For Wharton-specific advice, visit A Guide to the Wharton Essays .

4. Columbia Business School

Essay 1: Through your resume and recommendation, we have a clear sense of your professional path to date. What are your career goals over the next three to five years and what, in your imagination, would be your long-term dream job? (500 words)

Essay 2: The Phillips Pathway for Inclusive Leadership (PPIL) is a new co-curricular program designed to ensure that every CBS student develops the skills to become an ethical and inclusive leader. Through PPIL, students attend programming focused on five essential diversity, equity, and inclusion skills: Creating an Inclusive Environment, Mitigating Bias, Communicating Across Identities, Addressing Systemic Inequity, and Managing Difficult Conversations. Tell us about a time you were challenged around one of these five skills. Describe the situation, the actions you took, and the outcome. (250 words)

Essay 3: We believe Columbia Business School is a special place. CBS proudly fosters a collaborative learning environment through curricular experiences like our clusters and learning teams , an extremely active co-curricular and student life environment, and career mentorship opportunities like our Executives-in-Residence program .Why do you feel Columbia Business School is a good fit for you academically, culturally, and professionally? Please be specific. (250 words)

5. Chicago Booth

How will the Booth MBA help you achieve your immediate and long-term post-MBA career goals? (250-word minimum)

An MBA is as much about personal growth as it is about professional development. In addition to sharing your experience and goals in terms of your career, we’d like to learn more about you outside of the office. Use this opportunity to tell us something about who you are… (250-word minimum)

Read more at A Guide to the Booth Essays .

6. Kellogg Northwestern

Kellogg’s purpose is to educate, equip and inspire brave leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created value. What challenges did you face and what did you learn? (450 words)

Values are what guide you in your life and work. What values are important to you and how have they influenced you? (450 words)

Read How to Nail Your Kellogg MBA Application Essays

7. MIT Sloan

MIT Sloan seeks students whose personal characteristics demonstrate that they will make the most of the incredible opportunities at MIT, both academic and non-academic. We are on a quest to find those whose presence will enhance the experience of other students. We seek thoughtful leaders with exceptional intellectual abilities and the drive and determination to put their stamp on the world. We welcome people who are independent, authentic, and fearlessly creative — true doers. We want people who can redefine solutions to conventional problems, and strive to preempt unconventional dilemmas with cutting-edge ideas. We demand integrity, respect, and passion.

Taking the above into consideration, please submit a cover letter seeking a place in the MIT Sloan MBA program. Your letter should conform to standard business correspondence, include one or more professional examples that illustrate why you meet the desired criteria above, and be addressed to the Admissions Committee (300 words or fewer, excluding address and salutation)

Applicants are required to upload a 1 minute (60 seconds) video as part of their application. In your video, you should introduce yourself to your future classmates, tell us about your past experiences, and touch on why MIT Sloan is the best place for you to pursue your degree.

How to Start Your MBA Essay

So you've read about the types of essays, and seen some of the prompts from top MBA programs. Now it's time to actually start diving into the essay.

The very first thing to do, before putting pen to paper, is to look inward.

Why do  you want an MBA? What role will this degree play in your professional growth? How do you imagine it will shape your life? What do you want out of your career? What is the most important thing in the world to you?

Yes, these are life’s deep-end questions, but you’ll need to tackle them in these essays, so before you start writing, take the time to think through them. Go for a run, swim some laps, bake a cake—however you get into the flow — and start a dialogue with yourself. Put down your work, turn your phone off, and give your mind permission to go to the places it usually avoids. That’s a good place to start. That’s where the answers are.

Pro tip: The first sentence is the hardest one to write. When you're starting out if it can intimidating and anxiety-producing. The trick is to simply put  anything  down — and don't look back. Keep putting one sentence after the other. You can edit later: let whatever comes to you out onto the page. If you’re struggling with self-critique, dim your computer screen until you can’t even see the words you’re typing. Then keep going.

Additional Tips & Tricks

Once you've started your essay, it's a matter of persistence: keep writing, then keep drafting and editing until you have something you're really proud of.

To help you with that process, here are a few more tips and tricks:

• Take Breaks

When you hit the wall — you will hit the wall — stop. This is your brain telling you it needs to do something else. Walk your dog. Take a lap around your room. Eat some cheese. Your body needs sleep every night to function; your mind is the same way. That next leap of inspiration will come exactly at the moment when you’re least expecting it.

• Read it Out Loud

When you finally have a draft, print it and read it out loud to yourself. Your ear will catch things your eyes miss. Reading out loud is the best way to pick up on spelling errors, clunky transitions, and paragraphs that still need ironing out. It’s also a good way to envision how the admissions committee will experience your essay.

Don’t be precious with your essay. Send it to anyone willing to read it. Solicit as much feedback as you can. If you don’t like what people have to say, you don’t have to incorporate it, but you need an impartial third party to give notes on what they’re seeing, thinking, and feeling. (You’re too close to things to do it for yourself.) This is where a Leland coach comes very much in handy!

• Complete Everything Early

This is more of a timing consideration, but you do not want to trip at the finish line because your internet went down the night before the deadline, or your credit card was denied when paying your application fee (it's happened before). Don't let that be you!

Here is another article to get you started, written by an expert essays coach: 7 MBA Essay Tips to Make You Stand Out in 2022 .

Example MBA Essays

Finally, here are two essays to help inspire you. The first, a personal statement essay, was submitted by an admit to Berkeley Haas' Executive MBA program; the second, a career goals / why MBA essay, was submitted by an admit to Chicago Booth's deferred MBA program.

Haas Admit:

A person’s identity is shaped by many different aspects, including family, culture, personal interests, and surrounding environments. Please share a facet of your identity or story that is essential to who you are. (300 words) My upbringing in India, filled with countless myths and legends, had a profound influence on me. The most formative tale was about a sage who prays for years to the goddess of knowledge, but in vain. In the end, the goddess didn’t appear for the sage because he was turning his prayer beads the wrong way! As a child, this story upset me: the sage worked so hard and had the right intentions. As an adult, though, I’ve come to realize that the goddess of knowledge was right: you can’t succeed unless you do things the right way. Seven years ago, two friends and I started a company, XXXX: a digital health platform that would allow patients to store medical records online and consult doctors remotely. We had early success—we brought on 2,000 patients at XXXX, a gynecology clinic in XXXX—but ultimately we didn’t have the resources to properly scale, and had to shut the company down. Among the many lessons I learned, the most valuable was that ideas and hard work are common; businesses succeed or fail based on execution—on doing things the right way. Two years ago, I relearned this lesson in the most painful way possible: when my marriage ended. My wife and I loved each other, but we weren’t there for each other when it mattered most. Our feelings weren’t enough—we had to back them up with the right actions. It’s disheartening when you have good intentions but still fall short. When this happens, though, you have to keep trying—because eventually you will do things the right way. I carry the story of the sage with me always, not as a harsh lesson, but as a motivating goal: one that keeps me striving towards doing things the right way.

Booth Admit:

How will the Booth MBA help you achieve your immediate and long-term post-MBA career goals? (250 word minimum)

I want to start a geothermal company that will help lead the energy transition away from fossil fuels and toward renewable energy—by targeting existing oil wells as sites for geothermal plants. Oil fields are close to electric grids and have high nearby subsurface temperatures, making them ideal sites for geothermal plants. By building geothermal infrastructure nearby, my company will produce cleaner, cheaper energy, making it more profitable for operators to switch from oil to geothermal. As oil companies decommission their wells, I’ll negotiate for their land rights, so I can use their existing wells for new geothermal vents. I want my company to prove the case for economically viable, carbon neutral energy production. After getting an MBA I want to start a geothermal company which will help me lead the energy transition away from fossil fuels to renewable energy. I plan to target developed oil fields in Texas, where, in many places, producing wells are flowing enough hot fluid to generate clean energy. Using this geothermal heat, the carbon footprint of oil and gas extraction will decrease as fewer fossil fuels are utilized to power surrounding infrastructure. As the wells approach their economic life, I will negotiate the lease from various operators, saving them millions in plug and abandonment costs, and retrofit the wells for direct geothermal energy production via closed loop binary fluid systems, bringing emissions to zero. To accomplish this goal, I need to shore up my knowledge of energy economics and entrepreneurial finance, develop a strong sense of leadership, and build a network of like minded individuals that will help me lead the transition and I believe I can get those things at Chicago Booth. My immediate career goal is to develop my first co-production site in Shelby County, Texas at the Blanton well site, which produces abnormally heated fluid from the flanks of an active salt dome. Before investing in capital expenditures, developing a strong sense of energy economics and broader markets is necessary to verify financial feasibility. University of Chicago, through the Graduate-Student-At-Large: Business program, is already allowing me to accomplish this goal with my enrollment in “Microeconomics” with Professor Andrew McClellan. His instruction helped me understand the impact taxes and subsidies have on market equilibrium, an important aspect of renewable energy as green energy tax incentives continue to change on a yearly basis. As my company continues to grow, having a strong finance and accounting foundation is imperative to building and sustaining a healthy company. Electives such as “Accounting for Entrepreneurship: From Start-Up through IPO” will provide the skills I need to be successful by following the life-cycle of a business that originates as a start-up, and covers topics such as building an initial accounting infrastructure. I understand that execution of the business is as important as developing the idea and proof of concept, and Booth is the best place for me to develop financial fluency. Leading the energy transition will require a strong sense of leadership. Not only will I need to lead those I get to work with over my career, but to lead the energy transition, and reverse the impact fossil fuels have had thus far, I must have the emotional intelligence to inspire others to join me in my journey. The “Interpersonal Dynamics” course at Booth will allow me to develop my communication skills and better understand the emotions and perceptions of my colleagues. These skills, synthesized with leadership development acquired in “Leadership Practicum” will prepare me to act as a relational leader, who understands the needs of others. As a relational leader I hope to foster an environment which promotes happiness, and maximizes efficiency, not only to make our efforts in changing the world more successful, but to excite other people to join our cause.

To find the greatest chance of success in leading the energy transition, I will need a network of like-minded individuals who can provide a diversity of thought. Chicago Booth provides the opportunity to develop that network through different community experiences. The Energy Club’s “Energy Forward” conference, which designates time to topics in oil and gas and renewable energy will allow me to hear from industry leaders, build meaningful relationships with peers and contribute my sector experience to the public forum as I learn from those around me. Opportunities through the Entrepreneurship and Venture Capital Group such as “SeedCon” will help me connect with successful entrepreneurs and early-stage investors whose ideas and funding might change the course of my venture’s trajectory. Even in the GSALB program I have had the opportunity to connect with other students in various sectors, including the energy industry. I hope to continue to strengthen those connections and continue building new ones with matriculation into the full time program.

Here are several other articles that you may find helpful as you put together your MBA application:

• The Most Frequently Asked Questions on MBA Applications
• How to Answer the "Why an MBA?" Essay Question
• My Top Piece of Advice for MBA Applicants
• How I Nailed My MBA Interview and Gained Admission to Top 10 Business Schools
• 4 Expert Tips on Paying for Business School

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20 Great MBA Application Essay Samples (With Links)

Want to ace your MBA application? A stellar essay can be your golden ticket.

With elite business schools like Harvard and Stanford boasting acceptance rates as low as 10% and 6% respectively, every aspect of your application counts. While GPA and GMAT scores matter, your essay can be a game-changer. Recognizing its weight, we’ve gathered top-notch MBA essay samples, endorsed by admission committees from premier institutions. Dive in and let’s craft that standout application!

What is an MBA Application Essay?

An MBA application essay is a detailed write-up about your personal and professional goals and aspirations. It also explains how the MBA program will help you attain your objectives for the future. Your essay is your one shot to convince the admission committee to consider you for the initial interview.

What Admission Committee Look for in an MBA Essay?

• Academic ability
• Impressive work experience
• Career Course
• Authenticity of goals
• Competencies, leadership , dedication, challenges, and growth
• The right reason for pursuing an MBA
• Your compatibility with the culture in which the program is being offered

If you want to learn more, here is the complete guide on how admission committees process MBA applications.

20 Great MBA Applications Essays Samples

Now you have known that what makes a great MBA admission essay, the next step is to write one for yourself. Before writing, check out this list of expert-vetted MBA application essays that secured admissions to top-rated business schools in the world. Admission consultants have shared these samples and they can be helpful if you read and analyze them carefully. If you’re completely unsure about how to get started, there are also custom essay writing services that can help you structure your essay with the help of professional editors.

Sample 1: Leadership-focused MBA application essay

This sample is particularly focused on leadership traits. If your essay is about explaining your leadership quality experience, this sample is right up your alley. The best thing about the essay is that it is written in a simple, engaging, and humorous style. It defines a great experience in a very conversational style.

Sample 2: Self-focused MBA application essay 

If you are asked to write about your strengths, weaknesses, aims, and goals in your application essay, this sample will help you. The applicant who wrote this got accepted to the INSEAD business school. It doesn’t merely describe her strengths and weaknesses, but it presents a complete picture of herself as a person. It highlighted the events and incidents that shaped her personality.

Sample 3: Life-hardships-focused MBA application essay

If you want to explain your life’s hardships and the events that turned you into an ambitious person, this sample is for you. In this application essay, the candidate has defined three phases of his life and how he survived through each adversity. He beautifully explained why the MBA program is important to his future.

Sample 4: Continuous growth and learning-focused MBA application essay

This essay was submitted to Harvard Business School. The best thing about this piece is that the writer has explained her learning and professional development journey in a very sequential and engaging manner, which is truly admirable. A useful thing to remember about the MBA essays included in this list is that you can merge them into a single printable and perfectly formatted file with Sodapdf or another PDF editor. Having all of them stored in a single PDF is going to be quite helpful when it’s time to write your piece. But guess what? There are more examples to explore below, so let’s keep going…

Sample 5: Best MBA application essay for low scorers

Have a low GPA? What would you write about academics in an MBA essay to convince the admission committee? Do not overthink! MBA essay is not all about high achievements and sterling background. It is also an opportunity to atone for your past mistakes. This MBA essay was written by a student who obtained very low academic grades, yet got admitted to her desired business school. Her turning point? A powerful application essay.

Sample 6: A guitarist’s application essay for the MBA program

Suppose you are ambitious in a skill or profession that has nothing to do with the MBA program, yet you need the degree for certain reasons. How would you showcase that irrelevant skill in your MBA application essay? This sample essay will show how you how. A guitarist who got selected for the MBA program wrote this one. The applicant has intelligently defined his passion for guitar as a way of developing discipline, determination, leadership, and success. He explained how his passion affected his academics and how the guitar helped him cope with the challenges.

Sample 7: An engineer’s essay for MBA application

If you come from a technical or engineering background and have the ambition to pursue an MBA degree to boost your engineering career, this sample essay will help pave the way for you. This essay was submitted by a mechanical engineer to Harvard Business School. The writer explained how his engineering experience motivated him to pursue an MBA and how the program is important to his long-term goals.

Sample 8: Harvard Business School MBA essay

This essay was written by a candidate who got accepted to Harvard Business School. Check it out to know what the prestigious academic institution looks for in your essay.

Sample 9: Wharton Business School MBA essay

This essay has been honored as one of the best MBA essays ever received by the Wharton Business School in Pennsylvania. Check out the structure, organization, and flow, and adapt the same to your essay.

Sample 10: Columbia Business School MBA essay

The Columbia Business School’s admission committee shared this MBA essay. They explained why the applicant who wrote this was instantly accepted to the program and why they appreciated its content.

Sample 11: Stanford Graduate School of Business MBA essay

This essay was written by a candidate who got accepted to Stanford Business School for an MBA. If you are aiming to get your MBA at Stanford, this sample will give you a deep understanding of what convinces the esteemed school’s admission committee to accept applicants into their fold.

Sample 12: University of California Business School MBA essay

This sample was taken from a pool of successful MBA application essays submitted to the University of California business school. Read it carefully and analyze its structure, words, and substance before you compose your own fantastic MBA essay.

Sample 13: University of OXFORD business school MBA essay

If Oxford Business School is your target destiny for earning your MBA, then check out this outstanding application essay. The person who wrote it managed to grab the admission committee member’s attention.

Sample 14: London Business School MBA essay

This essay was written by a candidate who got accepted to the London Business School. The school’s admission consultant shared this sample as a reference to other MBA aspirants. This piece will specifically help you understand the tone, writing style, formatting, and overall flow of the MBA application essay that meets the school’s standards.

Sample 15: A goal-oriented MBA application essay

Sometimes the MBA admission portal may demand an essay specifically focused on your future goals. In such a case, you must be very sure about yourself and must convey your goals and future directions based on your experiences and planning. Check out this sample to get an idea of how a successful candidate writes about personal goals.

Sample 16: Executive MBA essay

This successful MBA application essay was submitted to the MIT Sloan Executive MBA Program. EMBA essay requires you to show strong potential, impact, leadership, and the ultimate need for the program. Read this essay if EMBA is on your horizon.

Sample 17: MBA video essay

Many business schools are turning to video-based essays for MBA applications. A video-based essay is a better option to express yourself directly to the admission committee. A successful candidate for the Kellogg School of Management submitted this sample. Listen to the video and appreciate how beautifully the applicant has explained his journey from beginning to end. Want to learn more about video MBA essays? Here is a complete guide.

Sample 18: Short-answer-based MBA application essay

Some business schools require candidates to respond to short questions to get insights into their personalities and suitability for the MBA program. More or less, most of the questions revolve around the same theme. The key to success is to grasp the intention of the admission committee behind the questions and to stick to your identity . These successful answers submitted to the Tepper School of Business will help you in formulating your answers.

Sample 19: MIT Sloan School of Management

This essay was submitted by a successful candidate for the MIT Sloan School of Management MBA program. See how this applicant smartly answered the essay questions.

Sample 20:  Michigan Ross School of Business MBA program

The Michigan Ross Business School asks a diverse range of questions from candidates to analyze their competencies from multiple perspectives. If Michigan Ross is where you intend to get your MBA, this essay submitted by a candidate who got admitted to the school’s MBA program will help keep you on track.

What Should be Included in the MBA Application Essay?

• Your background: What shaped you into what you are now? Including ethnicity, obstacles, and struggles.
• Self-reflection: Your values, characteristics, strengths, and weaknesses.
• Your goals : How do you envision your future?
• Aspirations: Why MBA is important to you and how this program will help you in shaping your future?
• Justification: If you have low academic grades, explain the reasons you did not do well and what you learned from it.
• Experience and achievements: What have you achieved so far?

These are the significant components of an MBA essay. Just adjust the sequence, play with words, and come up with a persuasive yet realistic picture of yourself.

What Makes a Great MBA Application Essay?

• Be school-specific. Explain why you are passionate about the MBA program of the school to which you’re applying.
• Avoid edition. Write simply and engagingly. Let the reader read a meaningful story about you.
• Make it 100% typo-free. Grammatical errors and typos will ruin your essay. Apply standard essay format and structure guidelines , scan your piece several times for errors, get it reviewed by an expert, and present a very professional piece to the admission committee.
• Be original. Do not copy-paste from any source. Strictly follow plagiarism guidelines.
• Write an overwhelming introduction to urge the reader to keep reading and conclude your essay with a strong declaration.
• Be authentic. Write what you are, not what the committee wants to read.
• Be concise, as many schools impose a limit on the essay word count .

Do you want more tips? Here is a complete guide to writing a compelling MBA application essay.

The application essay is a core part of the admission process in the increasingly competitive MBA program. If you do not want to miss the chance of getting selected, you need to know what will make your essay stand out . The expert-vetted list of MBA application essay samples we cited here worked for the top business schools. Learn them by heart, and who knows, it may work for you too. Put your other activities aside, read and analyze the list carefully, and start writing your MBA essay to land in your dream business school.

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Mba personal statement examples.

Get accepted to your top choice business school with your compelling essay.

MBA Personal Statement Sample Essays & Tips

Your academic record, GMAT scores, and GPA are important factors in the MBA application process. But, more than that, business schools ultimately care about who you are and whether you would be a good fit for their program. This is where your application essays come in. The goal here is to complete the picture that your scores and stats began sketching. Take your time when writing these essays. They will form the image the admissions committee will see before they meet you at your interview. Write, edit, and edit again. Be sure there are no spelling or grammatical errors in your essay. You want your portrait to be clean and clear. Once you are satisfied with your essay, ask a trusted friend, mentor, or admissions pro to read it. A fresh pair of eyes can often see things that you can’t.

7 tips for creating the best MBA essays

Here are some important things to remember when writing your MBA essays.

• Show who you are in a background essay Use this opportunity to reveal your values and personality, the obstacles you’ve overcome, and the seminal experiences that have shaped you into the person you are today. No two people have the same history. Use stories and examples to make your background bright and stand out to demonstrate what makes you special. Discuss how your history has brought you to this point. What is there in your background that compels you to pursue an MBA at this time?
• Show your direction in the goals essay Use this opportunity to show that you have clear direction and purpose based on experience and planning. Business school is not another opportunity to “find yourself.” Even if you have had one career path and will use your MBA to launch another career, this essay must describe the reasons behind your career-change, your new goals, and how the program will help you achieve them.
• Use your optional essay to explain negatives in your stats If your GPA was lower than you would have liked early in your undergraduate education, use your essay to show how you learned from this experience. Everyone makes mistakes. How you deal with your mistakes shows a lot to the admissions committee – determination, discipline, success, resilience, and breadth of experience are qualities that will serve you well in your MBA studies and later in life. Be sure that you explain your negatives and don’t try to justify them. Show that you understand the mistake you made, learned from it and changed as a result of processing the experience. That response shows maturity. Justifying – instead of learning or changing – is a sign of immaturity. MBA programs want mature adults. Almost all of them have made mistakes.
• Say what you mean, and mean what you say Admissions committees read thousands of essays during each admissions round. A concise, well thought-out essay will have them reading yours to the end.  You need examples and stories to support your statements and make your essay interesting and readable. Each of these needs to be to the point. These professionals are trained to spot an essay that is full of fluff and without substance.Avoid rambling and the use of keywords that you think the reader wants to see. A non-substantive essay will lead the reader to conclude that you, too, are without substance.
• Find your passion This relates to tip #4 above. You want to grab the reader right away and create an essay that will keep their attention to the very end – and leave them wanting to meet you and get to know you even better. In other words, offer you a coveted interview! Find a theme, and weave it throughout your essay. If you can identify a passion that you had from an early age and follow it through the different stages of your life, you will have an interesting, readable essay. Connect your passion to your childhood and you professional and extracurricular experiences and accomplishments. Demonstrate how your passion will influence your future career and serve the community at the school you want to attend.
• Focus on your professional experience and achievements Not everyone has a passion that they have carried with them throughout their life. However, since you are planning on attending an MBA program, you must have had professional and personal achievements. Highlight your professional skills and successes, as well as personal accomplishments. Show how these experiences and achievements have brought you to this point, and how they have influenced your long-term plans and reasons for pursuing an MBA.
• Highlight your experience in your EMBA essay An applicant to an Executive MBA program is an executive or manager currently in the workforce, usually with at least eight years of business experience. As an EMBA student you will be expected to excel in your coursework while continuing to hold down your full-time job. You must demonstrate significant leadership, impact, potential, and the legitimate need for the degree to be accepted. Highlight your current responsibilities and recent achievements, as well as your skill sets. Discuss your goals and how an EMBA will help you reach them. Include how you will positively impact the community at the program you are applying to.

Read MBA Personal Statement Examples

Now that you have the tools to write your compelling essay, check out our sample MBA application essays to see what you will be able to accomplish.

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A STRONG BUSINESS SCHOOL APPLICATION ESSAY WILL MAKE YOU STAND OUT FROM THE CROWD

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50 MBA Essays That Got Applicants Admitted To Harvard & Stanford

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What Matters? and What More? is a collection of 50 application essays written by successful MBA candidates to Harvard Business School and Stanford Graduate School of Business

I sat alone one Saturday night in a boardroom in Eastern Oregon, miles from home, my laptop lighting the room. I was painstakingly reviewing a complex spreadsheet of household energy consumption data, cell by cell. ‘Why am I doing this to myself? For remote transmission lines?’…I felt dejected. I’d felt that way before, during my summer at JP Morgan, standing alone in the printing room at 3 a.m., binding decks for a paper mill merger that wouldn’t affect my life in the least.

That’s how an analyst at an MBB firm started his MBA application essay to Stanford Graduate School of Business. His point: In a well-crafted essay, he confronts the challenge of finding meaning in his work and a place where he can make a meaningful difference. That is what really matters most to him, and his answer to Stanford’s iconic MBA application essay helped get him defy the formidable odds of acceptance and gain an admit to the school.

Getting into the prestigious MBA programs at either Stanford Graduate School of Business or Harvard Business School are among the most difficult journeys any young professional can make.

NEARLY 17,000 CANDIDATES APPLIED TO HARVARD & STANFORD LAST YEAR. 1,500 GOT IN

This collection of 50 successful HBS and GSB essays, with smart commentary, can be downloaded for $60

They are two of the most selective schools, routinely rejecting nine or more out of every ten applicants. Last year alone, 16,628 candidates applied to both schools; just 1,520 gained an acceptance, a mere 9.1% admit rate.

Business school admissions are holistic, meaning that while standardized test scores and undergraduate transcripts are a critical part of the admissions process, they aren’t the whole story. In fact, the stories that applicants tell the schools in the form of essays can be a critical component of a successful application.

So what kinds of stories are successful applicants to Harvard and Stanford telling their admission officers? For the first time ever, a newly published collection of 50 of these essays from current MBA students at these two schools has been published. In ten cases, applicants share the essays they wrote in applying to both schools so you can see whether they merely did a cut-and-paste job or approached the task anew. The 188-page book, What Matters? and What More?, gains its title from the two iconic essay prompts at Harvard and Stanford.

THOUGHTFUL CRITIQUES OF THE ESSAYS

Stanford can easily boast having the most difficult question posed to MBA applicants in any given year: In 650 words or less, candidates must tell the school what matters most to them and why. Harvard gives applicants ample room to hang themselves, providing no word limit at all, “What more would you like us to know as we consider your candidacy?”

One makes this unusual collection of essays powerful are the thoughtful critiques by the founders of two MBA admissions consulting firms, Jeremy Shinewald of mbaMission and Liza Weale of Gatehouse Admissions. They write overviews of each essay in the book and then tear apart portions by paragraphs to either underline a point or address a weakness. The book became available to download for $60 a pop.

As I note in a foreword to the collection, published in partnership with Poets&Quants, the essay portion of an application is where a person can give voice to who they are, what they have achieved so far, and what they imagine their future to be. Yet crafting a powerful and introspective essay can be incredibly daunting as you stare at a blank computer screen.

APPLICANTS OPEN UP WITH INTIMATE STORIES THAT SHOW VULNERABILITY

One successful applicant to Harvard Business School begins his essay by conveying a deeply personal story: The time his father was told that he had three months to live, with his only hope being a double lung transplant. had to undergo a lung transplant. His opening line: “Despite all we had been through in recent years, I wasn’t quite sure what to expect when I asked my mother one summer evening in Singapore, ‘What role did I play during those tough times?’”

For this candidate to Stanford Graduate School of Business, the essay provided a chance to creatively engage admission readers about what matters most to him–equality-by cleverly using zip codes as a hook.

60605, 60606, 60607.

These zip codes are just one digit apart, but the difference that digit makes in someone’s life is unfathomable. I realized this on my first day as a high school senior. Leafing through my out-of- date, stained, calculus textbook, I kept picturing the new books that my friend from a neighboring (more affluent) district had. As college acceptances came in, I saw educational inequality’s more lasting effects—my friends from affluent districts that better funded education were headed to prestigious universities, while most of my classmates were only accepted by the local junior college. I was unsettled that this divergence wasn’t the students’ doing, but rather institutionalized by the state’s education system. Since this experience, I realized that the fight for education equality will be won through equal opportunity. Overcoming inequality, to ensure that everyone has a fair shake at success, is what matters most to me.

HOW AN APPLICANT TO BOTH SCHOOLS ALTERED HIS ESSAYS

Yet another candidate, who applied to both Harvard and Stanford, writes about being at but not fully present at his friend’s wedding.

The morning after serving as my friend’s best man, I was waiting for my Uber to the airport and—as usual—scrolling through my phone,” he wrote. “I had taken seemingly hundreds of photos of the event, posting in real time to social media, but had not really looked through them. With growing unease, I noticed people and things that had not registered with me the night before and realized I had been so preoccupied with capturing the occasion on my phone that I had essentially missed the whole thing. I never learned the name of the woman beside me at the reception. I could not recall the wedding cake flavor. I never introduced myself to my friend’s grandfather from Edmonton. I was so mortified that before checking into my flight, I turned my phone off and stuffed it into my carry-on.

The Stanford version of his essay is more compact. In truth, it’s more succinctly written and more satisfying because it is to the point. By stripping away all but the most critical pieces of his narrative, the candidate focuses his essay entirely on his central point: the battle of man versus technology.

Even if you’re not applying to business school, the essays are entertaining and fun to read. Sure, precious few are New Yorker worthy. In fact, many are fairly straightforward tales, simply told. What the successful essays clearly show is that there is no cookie-cutter formula or paint-by-the-numbers approach. Some start bluntly and straightforwardly, without a compelling or even interesting opening. Some meander through different themes. Some betray real personality and passion. Others are frankly boring. If a pattern of any kind could be discerned, it is how genuine the essays read.

The greatest benefit of reading them? For obsessive applicants to two of the very best business schools, they’ll take a lot of pressure off of you because they are quite imperfect.

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20 Must-Read MBA Essay Tips

Business school admissions committees care about more than (just) your  GMAT scores and GPA —they want to know who you are and why you belong in their program . Your MBA essays are your best chance to sell the person behind the résumé. They should tie all the pieces of your business school application together and create a comprehensive picture of who you are, what you've done, and what you bring to the table.  Here's a roundup of our best MBA essay tips to keep in mind as you begin to write.

How to Write an Unforgettable B-School Essay

1. communicate that you are a proactive, can-do sort of person..

Business schools want leaders, not applicants content with following the herd.

2. Put yourself on ego-alert.

Stress what makes you unique, not what makes you number one.

3. Communicate specific reasons why you're great fit for each school.

Simply stating "I am the ideal candidate for your program" won't convince the admission committee to push you into the admit pile.

Read More: Find Your Business School

4. Bring passion to your writing.

Admissions officers want to know what excites you. And if you'll bring a similar enthusiasm to the classroom.

5. Break the mold.

Challenge perceptions with unexpected essays that say, "There's more to me than you think."

6. If you've taken an unorthodox path to business school, play it up.

Admissions officers appreciate risk-takers.

7. Talk about your gender, ethnicity, minority status or foreign background....

But only if it has affected your outlook or experiences.

8. Fill your essays with plenty of real-life examples.

Specific anecdotes and vivid details make a much greater impact than general claims and broad summaries.

9. Demonstrate a sense of humor or vulnerability.

You're a real person, and it's okay to show it!

BONUS: Don't Make These MBA Essay Mistakes

1. write about your high school glory days. .

Admissions committees don't care if you were editor of the yearbook or captain of the varsity team. They expect their candidates to have moved onto more current, professional achievements.

2. Submit essays that don't answer the questions.

An off-topic essay, or one that merely restates your résumé, will frustrate and bore the admissions committee. More importantly, it won't lead to any new insight about you.

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3. Fill essays with industry jargon.

Construct your essays with only enough detail about your job to frame your story and make your point.

4. Reveal half-baked reasons for wanting the MBA.

Admissions officers favor applicants who have well-defined goals. However unsure you are about your future, it's critical that you demonstrate that you have a plan.

5. Exceed the recommended word limits.

This suggests you don't know how to follow directions, operate within constraints or organize your thoughts.

6. Submit an application full of typos and grammatical errors.

A sloppy application suggests a sloppy attitude.

7. Send one school an essay intended for another—or forget to change the school name when using the same essay for several applications.

Admissions committees are (understandably) insulted when they see another school's name or forms.

8. Make excuses.

If your undergraduate experience was one long party, be honest. Discuss how you've matured, both personally and professionally.

9. Be impersonal in the personal statement.

Many applicants avoid the personal like the plague. Instead of talking about how putting themselves through school lowered their GPA, they talk about the rising cost of tuition in America. Admissions officers want to know about YOU.

Read More: How to Ace Your MBA Interview

10. Make too many generalizations.

An essay full of generalizations is a giveaway that you don't have anything to say.

11. Write in a vacuum.

Make sure that each of your essays reinforce and build on the others to present a consistent and compelling representation of who you are, what you've done, and what you bring to the table.

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7 tips for writing a winning mba application essay.

Nervous about your MBA admissions essay? You’re not alone! Many applicants wonder how to put their best foot forward in a business school entrance essay.

In this article, I’ll tell you what admissions committees look for in application essays and offer MBA essay tips on how to make yours stand out. We’ll also take a look at the different kinds of business school essays and a few examples of MBA essay prompts.

Why Do Business Schools Ask for Essays? What Do They Look For?

Business schools ask for essays for several reasons, all of which help admissions committees determine whether you have the skills and traits to succeed in an MBA program.

First, MBA admissions committees want to see how you write. Communication skills—including concision, clarity, style, and fluency in English—will be essential to your success in business school. One way of discerning your level of writing ability is to require an original writing sample. In an MBA essay, you have to get your point across straightforwardly, elegantly, and concisely; being able to do this is a key element of succeeding in business school and the world of business in general.

Also, MBA admissions committees want to get a sense of who you are on a more personal level. MBA application essays tell admissions officials about you not only through what you say, but in how you say it. Are you self-aware, for example, and can you reflect on past challenges or mistakes in a thoughtful way? Do you demonstrate insight into who you are and your goals? How you answer questions about yourself, your career, and your journey can help MBA admissions officials discern your level of critical thinking and personal insight.

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You can have countless accomplishments, but to succeed in business school, you’ll also need to fit in with the campus climate, work well with your peers, and contribute to campus diversity in a meaningful way. The MBA essay is a place for you to talk about the background or experiences you have that are unique to you and that you believe could differentiate you from your colleagues and/or provide a fresh perspective to campus.

Finally, essays are a way for you to showcase the qualities that most MBA programs say they are looking for in applicants, such as leadership skills, community involvement, problem-solving skills, communication skills, clear goals, and a strong sense of ethics. Some of these traits might not be readily apparent from a resume alone, and an MBA essay can be a place for you to elaborate on how you’ve cultivated them in yourself.

MBA Entrance Essay Sample Prompts

Most MBA entrance essays ask you about one of several things. Many of them are variations on similar questions: the open-ended question, the leadership question, the personal growth question, questions on short- and long-term academic and career goals, and the diversity question. For each one, I’ll give an example of a real MBA essay prompt from 2016 or 2017.

#1: Open-Ended

The open-ended MBA application essay question is just that: open. It allows you to tell your own story, giving you quite a bit of freedom but also little to no guidance. For that reason, many applicants find it to be the most challenging MBA essay prompt.

Harvard Business School has only one essay for its MBA application, and it’s the quintessential open-ended MBA essay question. This is the prompt for 2017-2018 applicants.

As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program?

Note that, as in other open-ended MBA admission essay prompts, this question asks you to decide what you’ll write about. Successful Harvard applicants and HBS admissions counselors have advised applicants to use the prompt as a chance to demonstrate their past use of an especially desired trait, such as problem-solving skills. For example, many successful applicants use the prompt to describe a scenario in which they faced and overcame a challenge, especially as a leader or alongside a team.

Notably, Harvard also doesn’t list a word limit, so you can decide the appropriate length for your essay. However, most admissions counselors will advise you to keep it concise and straightforward.

#2: Leadership

Another common MBA essay prompt asks you to demonstrate your experience and skills as a leader. Leadership qualities are listed by nearly all MBA admissions counselors as fundamental to a career in business and, thus, to a successful business school application.

Let’s look at a sample leadership MBA essay prompt from Kellogg.

Leadership and teamwork are integral parts of the Kellogg experience. Describe a recent and meaningful time you were a leader. What challenges did you face, and what did you learn? (450 words)

In a response to this kind of prompt, you should be as specific as possible. Name the company you were working for or specifically describe the project you were heading. Who was on your team? What were your objectives? Did you meet them? How could you have done so more effectively?

While you shouldn’t be overly self-deprecating, don’t be afraid to address the challenges you met and how you overcame them (or would overcome them now, with more experience and knowledge). Remember that one important aspect of leadership is accountability, so if there were problems, don’t solely blame your team for them. Instead, reflect on how you successfully worked with your team to solve the problems, and/or on how you could have done so more effectively or efficiently.

#3: Personal Growth

The personal growth MBA admission essay prompt will ask you how you’ve changed in the past and how you want to grow in the future. Here’s one example from the Northwestern University Kellogg School of Management.

Pursuing an MBA is a catalyst for personal and professional growth. How have you grown in the past? How do you intend to grow at Kellogg? (450 words)

Don’t be afraid to get a bit personal with these kinds of prompts . They’re meant to gauge something about your personality and who you are, rather than only what you’ve done.

Many successful MBA admission essays that respond to these kinds of questions follow a past/present/future format. Ask yourself what traits you’ve gathered over the years that have benefited you personally and professionally, how you’ve improved, and what you’ve learned. What experiences have shaped you? Be as specific as possible.

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Then, take stock of yourself now: your career, your education, and where you see yourself in the future. What do you need in order to get there?

Finally, most essay MBA prompts in this vein (like Kellogg’s) will ask you how they can help you move towards that personal or professional goal. Be as specific as you can, focusing on the particular strengths of the prospective MBA program and how they match up with what you want to improve about yourself as a person, colleague, and leader.

#4: Your Plan

Some MBA application essay prompts will ask you about your career goals and how attendance at a particular business school will help you to achieve them. Let’s look at one from the USC Marshall School of Business.

Essay #1 (Required) – What is your specific, immediate short-term career goal upon completion of your MBA? Please include an intended position, function, and industry in your response. (word limit: 100)

As you can see, questions like these often request brief responses. So get straight to the point, and give details. Name a specific job you’d like to hold, what you’d like to do there, and even particular companies if you can.

Questions like this one will require some research. Research alumni from your prospective business school who’ve ended up in positions comparable to ones you’d like to hold in the future, particular companies and positions that match up with your personal and professional goals, and specific coursework or industry experiences offered by your prospective business school that would help you get there.

#5: Diversity, Culture, and Community

Finally, some MBA essay prompts will ask you how your unique background and experiences would contribute to the overall diversity and collegial atmosphere of a school’s campus climate and community. Here’s one example from USC.

Essay #2 (Required) – At Marshall, we take pride in the fact that our students work collaboratively, both inside and outside the classroom, to create a culture, a community, and an environment that truly defines what we call the Trojan Family. Please describe the contributions you expect to make to your classmates during your time at USC. How will they benefit from your presence in the program? (word limit: 500)

You can respond to questions like this, depending on the wording of the original prompt, by discussing your cultural background, identity, and/or personal experiences that have given you particular insight into a given community or that have lent you a unique perspective that could be valuable to your colleagues as you collaborate.

You can also discuss past community service projects or issues you’re passionate about and how you plan to carry those experiences and passions into your work at your prospective MBA program.

7 MBA Essay Tips

Writing MBA essays takes a particular skill set. Let’s go over the top seven MBA essay tips for making your application essay shine.

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#1: Write Early and Often

Even though MBA entrance essays are brief, they take a lot of polishing. Writing MBA essays takes time.

Don’t expect to write yours at the last minute or knock out a quality essay in a day. Most students need several drafts to make sure they’re getting their points across as elegantly and clearly as possible.

Start your essay well before the application deadline, when you don’t yet feel any pressure. For several weeks, don’t try to write at all. Instead, before crafting your essay for MBA admission, take notes on your past, present, and future. What have you learned? What unique experiences have you had? What have been the most meaningful projects you’ve undertaken? Ask friends, family, and mentors to tell you what they value most about you or what they see as your greatest personal and professional assets.

Only once you’ve gathered this material should you begin your first draft of your MBA application essay. Start with an outline for each one that includes the story you want to tell and the main points you want to get across.

Once you have a clear outline, you can start drafting. Taking the writing process seriously from start to finish will give you a much better product in the end than trying to write something hastily right before the deadline.

#2: Show, Don’t Tell

MBA admissions committees want to be able to tell that you have the qualities that are necessary to succeed in business school, such as leadership skills and integrity.

Your MBA admissions essay can be a great place to showcase those qualities. However, remember to show, not tell. Saying “I have strong leadership skills” doesn’t tell an admissions committee much. Through an anecdote about, say, meeting a difficult deadline or overcoming an obstacle, a reader should be able to tell that you have the qualities of a strong leader without your having to say so explicitly.

#3: Research Your Goals

When describing your future goals, be as specific as possible. Business schools know that your goals may change in the future, but stating specific goals now will show that you’ve done your research and have an idea of what you want and how an MBA program can help you get there.

Before writing your essay for MBA admission, research the ins and outs of the industry you want to enter, the position you’d like to have, companies you might like to work for, and coursework and internships or fieldwork that could aid you on your way to those goals.

#4: Keep It Concise

Never, ever go over a stated word count limit when you’re writing your essay for MBA admission. It might be tempting, but business schools want to see that you can get your point across concisely and straightforwardly.This rule goes for MBA essay prompts that don’t have specific word counts, too: sometimes, less is more.

One of the biggest mistakes applicants make in writing an essay for MBA admission is to use too much flowery language to come across as more professional. If you do this, it can be distracting and cause the admissions committee to miss the main points you’re making.

Bottom line, trim anything extraneous from your essay —that is, anything that doesn’t actively support the main point(s) you’re trying to get across.

#5: Show Self-Awareness

It might feel tempting to use the MBA admission essay as a space to list all of your accomplishments (and since your resume is already part of your application, this is unnecessary), but MBA admissions committees would rather see that you have insight into both your strengths and weaknesses. No one is perfect, and in your essay for MBA admission, you shouldn’t try to come across as if you’ve never made a mistake or faced a challenge that you’ve had to learn from.

Also, in business school and the business world at large, bouncing back from failures, being flexible, and problem solving are all essential skills. All of them require a thick skin and awareness of what you could do better.

Of course, this doesn’t mean that you shouldn’t showcase your achievements, but if you’re asked about personal growth or an obstacle you’ve overcome, be clear about what you could have done more effectively in the past (at a job or in your education, for example) and the steps you’ve taken or will take to sidestep that mistake in the future.

#6: Share Your Personal Journey

Many applicants would prefer to focus only on their professional backgrounds and goals in their MBA essays, but you shouldn’t be afraid to get personal in your essay. You don’t need to tell your whole life story, but especially in response to questions that ask about your growth over time, you should showcase your personality and give the admissions committee an idea of your personal background and experiences.

#7: Ask for Edits

It might seem obvious, but many applicants don’t do it: proofread your work! When writing MBA essays, revision is key. Turning in an MBA essay with typos and other errors will come off as thoughtless and unprofessional.

You should also get a second (and, perhaps, a third and fourth) pair of eyes on your essay to make sure it’s coming across as you want it to. Going through several rounds of drafts is a necessary part of the writing process to ensure that you’re putting your best foot forward in your MBA entrance essay.

What’s Next?

Worried about how your GMAT score matches up to other applicants’? Find out more in our list of average GMAT scores by school.

Concerned about your chances of getting into an MBA program? Our guide to business school acceptance rates will help.

Ready to apply to business school? Check out our top eight tips for applying to MBA programs here.

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Author: Laura Dorwart

Laura Dorwart is a Ph.D. student at UC San Diego. She has taught and tutored hundreds of students in standardized testing, literature, and writing. View all posts by Laura Dorwart

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MBA Essays: Everything You Need to Know

Scott Edinburgh - Personal MBA Coach

Scott Edinburgh is an mba.com Featured Contributor and the founder of Personal MBA Coach , a boutique MBA admissions consulting and tutoring firm.

Nearly all MBA hopefuls are familiar with the term “MBA essay”, but what exactly does this mean and why is the MBA essay so important? To help guide MBA hopefuls, Personal MBA Coach would like to answer some common questions about the MBA essays and share details on the most common MBA essay types.

Why do I need an MBA essay?

Beyond the obvious answer that nearly all schools require you to write one in order to be admitted, the MBA essay is your chance to show MBA admissions committee members who you are BEYOND the facts and figures. These essays are your opportunities to show what makes you unique, share your goals and discuss how you will add to the dynamic community at your target business school. 

Do I need different MBA essays for each program I apply to?

Unfortunately, YES! While there are some overlapping themes across the most common MBA essay types (more on this below), each business school has its own unique essays. Unless you are applying through an organization such as The Consortium (which has some specific requirements), you must complete a separate application for each MBA program and answer each school’s specific essay questions.

To make this daunting task more manageable, Personal MBA Coach helps clients identify common elements across essay types. Ultimately, however, you should develop a separate essay for each school you are applying to.

What should I write about in my MBA essay?

First and foremost, you should answer the question. It is surprising how often candidates write beautiful essays that do not actually answer the question. Instead of writing what you think admissions committee members want to hear, answer the question.

What are the most common MBA essay questions?

While there are countless different essay questions across MBA programs, the three most common types of essays questions are Goals Essays, Why an MBA? Essays, and Personal Story Essays. (Often one essay question will ask clients to discuss both their goals and why they want an MBA.)

Below, Personal MBA Coach shares our tips for answering each of these key essay types:

Goals Essay

When answering a question about your MBA goals , it is crucial that you are decisive . While no one will hold you to what you write in your MBA applications, you should have a specific post-MBA plan. For most schools, you will want a short-term and a long-term career goal. This goal should be logical for you. This means it should flow naturally from your passions and experience. If it doesn’t, it is crucial that you explain why this goal makes sense for you.

Finally, this goal should be attainable. You are not going to be the CFO of Pepsi two years after graduating from business school (sorry!). Do your research in terms of what position might be reasonable in your target industry.

Why an MBA? Essay

To answer a question about why you want an MBA or why you want to study at X school, you want to show that you have carefully thought through how an MBA (at your target program) will prepare you to achieve your career goals. To do so, Personal MBA Coach suggests being very specific in detailing the opportunities you plan to take advantage of on campus.

Discuss classes you are particularly interested in or perhaps professors you are looking to study with, etc. Do not include a laundry list. Instead, carefully think through how each offering will allow you to fill in your skill and/or experience gaps. Be sure to show an understanding of your target school’s culture and avoid writing vague statements and copying content from other MBA application essays.

Personal Story Essay

With a personal story essay, your objective is to show the reader how your story is unique and how you will add value and diversity to classroom discussions and on campus activities. This can be one of the hardest essays to write. To get started, Personal MBA Coach advises that you make a list of everything you have done in your life and take the time to write it all down. Then, think carefully about the decisions you have made, activities you enjoy and, most importantly, why you made those choices. Finally, look for a theme! What single idea connects these items? This is the hard part, so give it time.

How do you conclude an MBA essay?

Do not overthink the conclusion. In fact, with short word limits, Personal MBA Coach often advises clients to write just one concluding sentence or remove the conclusion altogether. Conclusions can be fluffy, generic or repetitive. You do not need (or want) to waste words here. If you have told your story well and you have addressed the question clearly and concisely, do not worry about the conclusion!

How far in advance should I start my MBA essays?

As soon as possible! It is never too early to start thinking about your MBA essays. In fact, Personal MBA Coach works with many clients 6 month – 3 years in advance through our Early Planning package, helping future applicants make the appropriate career and extracurricular decisions to ensure they have enough experience to write strong MBA essays.

That said, with diligence, some Personal MBA Coach clients are able to develop a compelling MBA essay within a month. (Keep in mind, this is a very compressed timeline and takes dedication to achieve!). Plus, you always want to leave time for proofreading and should avoid submitting your essays at the last minute. 

Founded by a Wharton MBA and MIT Sloan graduate who sits on the Association of International Graduate Admissions Consultants Board of Directors, Personal MBA Coach has been guiding clients for 14 years and is consistently ranked #1 or #2, currently holding the #1 ranking in the US on Poets&Quants.

We help clients with all aspects of the MBA application process including early planning, GMAT/GRE/EA tutoring, application strategy, school selection, essay editing and mock interviews. Our team includes a former M7 admissions director and former M7 admissions interviewers.

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How to Get the Adcom Excited About Your MBA Career Goals Essay Plus an Example

In last week’s article, we provided some tips to ensure the short-term goals you share in your MBA career goals essay will resonate with the admissions committee. We shared that your post-MBA goals should be specific, realistic, and logical. This is all true, but it’s only one piece of the puzzle. While a strong short-term MBA career goal will demonstrate to the admissions committee that you understand the type of companies that hire out of their program, it won’t get them excited about having you as part of their incoming class. This is where the long-term component of your MBA career goals essay comes in. By long-term MBA career goals, we mean your end game – where you see yourself at the pinnacle of your career. 

Don’t think small or hold back here, it’s ok to be ambitious. Top MBA programs aren’t looking for people who are afraid or unable to dream big. Exactly the opposite – they want to educate the next generation of leaders who will leave an indelible mark on the world. Intimidated? We get it! However, with some deep reflection, research and soul searching, we know your dream job is out there (or maybe it isn’t yet and your plan is to create it – that’s fine too!).

So that’s the big picture. Here are some guiding principles to use as you think about your long-term MBA career goals. At the end of this article, we’re also sharing a strong MBA career goals essay example from a past client that really puts our advice into practice.

1) Your Future Should Connect to Your Past

A great place to start when brainstorming your long-term career goals is with your past. Think about situations – whether early in life, in college, or throughout your career – where you’ve felt truly fulfilled or energized. What was it about these situations that made you feel this way? Is there a common thread between them?

As an example, perhaps in college you built a new campus organization from the ground up and loved the sense of ownership you had during the experience. Fast forward to your current job, perhaps the most exciting project you’ve been involved with was helping your company enter a new market or launch a new product. The connection I see between these two things is an entrepreneurial spirit, which is something that could absolutely factor into your ultimate career goal.

Beyond a linkage to your underlying passions or motivations, your long-term goal should have a more tactical connection to your past. It’s hard to make the case that you want to pursue a certain path if you haven’t had even a touch of exposure to it in the past. For instance, if your pre-MBA career is in investment banking, it would be hard to justify a long-term goal as the founder of a nonprofit (unless another part of your background is heavily social impact focused).

Said simply, there has to be a solid ‘why’ driving your long-term goal that the adcom will understand within the confines of your application and specifically within your MBA career goals essay.

2) You Don’t Have to Reinvent the Wheel

A common concern I work through with clients is how to differentiate themselves if their long-term career goals are ‘typical’. For instance, someone who followed the investment banking / private equity pre-MBA career path and wants to remain in the private equity space throughout their career.

Rest assured that targeting a finance career (or consulting, etc.) is ok! Remember that large portions of the graduates from top MBA programs go these ‘typical’ routes (see statistics at the far right of this table ) and a notable amount of them remain there for the long haul. Clearly the adcom is amenable to these goals.

I do, however, encourage my clients to make these types of goals ‘their own’.  Each of these careers has numerous areas of specialization, whether that be an industry focus, investing philosophy, etc. By identifying one about which you are passionate, rooted in past work or personal experience, makes the goal more unique and interesting.

If not an industry specialty, perhaps you are passionate about a certain leadership philosophy (like Ray Dalio, a Harvard Business School graduate, and his ‘idea meritocracy’) or a cause that could be tied in with your future career ambitions. The key, if you are targeting one of the more common post-MBA careers (and even if you aren’t, quite frankly), is to put your personal spin on the goal and tie it in with the values and passions that make you who you are.       

3) Rome Wasn’t Built in a Day – Your Career Goals Shouldn’t Be Either

As I said earlier, arriving at authentic, well developed long-term MBA career goals is hard – and that’s exactly why it matters to the admissions committees at top MBA programs. I find that many applicants rush to a conclusion about ‘what they want to be when they grow up’ without enough self-reflection and end up with a goal that is run of the mill and uninspiring.

Take the time to research where MBAs that have gone into your field of interest have ended up 10 to 20 years after graduation. Read about business leaders you admire and the path they followed to get where they are. Last and most important, network with alums of your target programs that have gone into your field of interest.  These things will get your wheels turning and help you develop a compelling narrative for your application, while inspiring you to set and achieve lofty goals.  

An MBA Career Goals Essay Example

To help put theory into practice, below is a career goals essay example from one of our past clients that does a particularly good job of incorporating the advice we’ve shared in this and last week’s article.

Prompt (Columbia Business School) : Through your resume and recommendations, we have a clear sense of your professional path to date. What are your career goals over the next 3-5 years and what, in your imagination, would be your long-term dream job? (500 words)

As a first-generation immigrant to the US, I was raised on the principle of investing in the future. My parents gave up their life in <country> to invest in better education and career opportunities in the US for me and my sister. When I moved to New York and struggled to learn English in 6th grade, I spent two months of my allowance on several pocket-size notebooks and pens that I carried around to jot down unfamiliar words that I would later look up in the dictionary. This habit earned me a few jeers on the playground, but I knew the long-term pay-off – mastering the English language – would be worth it.

This long-term lens continues to shape my career. At <Company>, I have stepped up to become the biomass industry lead analyst because I believe in the potential of the industry to be one of the long-term environmental solutions for carbon emission. I was particularly excited to lead a meeting in 2019 with a multi-billion dollar <Client> to share my biomass industry analysis, helping drive their investment in sustainable energy infrastructure. However, given the scope of credit rating analysis, I often find myself disappointed that I have no stake in the investment decision outcome. I want to be in a position to directly invest in companies that have a positive long-term impact. As such, I want to become an investment manager focusing in ESG (Environmental, Social and Governance) investing, which targets responsible investing opportunities.

In the next 3 – 5 years after CBS, I plan to work as a research associate for an asset manager or investment fund that has an ESG focus, such as Neuberger Berman or PIMCO. I hope to convert my summer internship into a full-time position at one of these funds, as did <Name> (’20). My goal as a research associate is to leverage my investing skills and application of ESG concepts garnered from my Columbia MBA, the Value Investing program and the Three Cairns Climate Fellowship in particular, to lead teams in crafting investment portfolios that meet the long-term investment objectives of ESG investors. From managing the entire investment process, I’ll understand every aspect that is factored into an investment decision, strengthening my analytical acumen and ultimately growing my network and reputation in the ESG investing community that will help me achieve my dream goal.

My dream job is to be the founder and CEO of a global ESG-focused investment fund that manages the entire ESG investment process in-house – from formulating the top-down ESG selection process to executing on the investment decisions – as most funds either offer ESG as one of many investment options or largely depend on third party analytics as an input to their ESG investment decisions. This tailored in-house investment approach would offer much-needed transparency, enabling investors and stakeholders to monitor the impact that their investments are making. From my personal experience, I fully understand what it means to “invest in the next generation”, and I firmly believe that ESG is a powerful way for investors to focus beyond monetary return.

Need help applying this advice to your own situation? We would love to help. Click here to schedule an initial consultation. 

Katie is a passionate mentor and coach, helping her clients craft a unique, compelling story by leveraging her experience as a corporate executive, alumni interviewer, and campus recruiter. Before completing her MBA at Kellogg, Katie spent five years in banking where she learned practical finance skills as well as how to operate in a demanding, high pressure environment. She pursued an MBA in order to transition to an industry role where she could utilize her finance knowledge to drive change within an organization. Post-MBA, she worked in finance and strategy for a leading CPG firm, progressing to an executive role leading the finance function for a $2B business segment. Her experience managing diverse teams led to a passion for developing others. In addition to her day-to-day responsibilities, she led her firm’s MBA recruiting efforts and served as an alumni admissions interviewer for Kellogg.

MBA Career Goals – Crafting a Compelling Short-Term Vision

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Sample MBA Essay for Wharton

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MBA essays can be hard to write, but they are one of the most important parts of the MBA application process . If you need help getting started, you may want to view a few sample MBA essays for inspiration. The sample MBA essay shown below has been reprinted (with permission) from EssayEdge.com . EssayEdge did not write or edit this sample MBA essay. It is a good example of how an MBA essay should be formatted.

Wharton Essay Prompt

Prompt: Describe how your experiences, both professional and personal, have led to your decision to pursue an MBA at the Wharton school this year. How does this decision relate to your career goals for the future? Throughout my life, I have observed two distinct career paths, my father's and my uncle's. My father completed his engineering degree and secured a government job in India, which he continues to hold to this day. My uncle's path began similarly; like my father, he earned an engineering degree. My uncle, on the other hand, continued his education by moving to the United States to earn an MBA, then started his own venture and became a successful businessman in Los Angeles. Evaluating their experiences helped me understand what I wanted from my life and create a master plan for my career. While I appreciate the excitement, flexibility, and independence my uncle has in his life, I value my father's proximity to his family and culture. I now realize that a career as an entrepreneur in India could provide me with the best of both worlds. With the objective of learning about business, I completed my bachelor's degree in Commerce and joined KPMG in the Audit & Business Advisory Department. I believed that a career with an accounting firm would serve me in two ways: first, by enhancing my knowledge of accounting -- the language of business -- and second, by providing me with an excellent introduction to the business world. My decision seemed to be a sound one; in my first two years at KPMG, I worked on a wide variety of assignments that not only strengthened my analytical and problem-solving skills, but also taught me how large businesses managed their sourcing, manufacturing, and distribution functions. After enjoying this productive and educational experience for two years, I decided I wanted greater opportunities than what the audit department could offer. Thus, when the Management Assurance Services (MAS) practice was established in India, the challenge of working in a new service line and the opportunity to help improve the risk management mechanisms of businesses influenced me to join it. In the last three years, I have improved risk management capabilities of clients by addressing strategic, enterprise and operational risk issues. I have also assisted the MAS practice in tailoring our international portfolio of services to the Indian marketplace by conducting risk management surveys, interacting with professionals in other developing economies, and conducting interviews with senior client management. Besides becoming skilled at process risk consulting, I have also significantly improved my project management and new service development abilities in the last three years.

During my tenure with the MAS department, I have encountered challenges that have motivated me to seek  a management degree . For example, last year, we conducted a process risk review for a cash-starved Indian auto ancillary that had expanded capacity without assessing sources of competitive advantage. It was clear that the company needed to rethink its business and operational strategy. Since the MAS department lacked the necessary skills to execute the project, we hired consultants to assist us in the assignment. Their approach of reviewing both the strategic and operational aspects of the business was an eye-opener for me. The pair of consultants used their knowledge of international business and macroeconomics to evaluate key industry trends and identify new markets for the company. In addition, they employed their understanding of supply chain management to benchmark key capabilities with competition and identify opportunities for improvement. As I witnessed the progress made by these two consultants, I realized that in order to achieve my long-term professional goals, I needed to return to school to expand my understanding of the fundamentals of corporate and industry analysis. I also believe that management education can help me develop other vital skills essential to my standing as a professional. For example, I will benefit from the opportunity to further polish my public speaking ability and hone my skills as a negotiator. Also, I have had limited experience working outside India, and I feel that an international education will equip me with the skills necessary to deal with foreign suppliers and customers. After graduating from Wharton, I will seek a position in a strategy consulting firm in its business building/growth practice. In addition to providing me with an opportunity to apply what I have learned, a position in the growth practice will expose me to the practical issues of new business creation. Three to five years after earning an MBA, I would expect to establish my own business venture. In the short-term, however, I may explore exciting business ideas and examine ways to build a  sustainable business  with the help of the Wharton Venture Initiation Program. The ideal education for me includes the Wharton Entrepreneurship and Strategic Management majors coupled with unique experiences like the Wharton Business Plan Competition and the Wharton Technology Entrepreneurship Internship. Perhaps even more importantly, I look to benefit from the Wharton environment -- an environment of boundless innovation. Wharton will give me the opportunity to apply the theory, models and techniques I learn in the classroom to the real world. I intend to join the 'entrepreneurs club' and consulting club, which will not only help me form lifelong friendships with fellow students but also give me exposure to  top consulting firms  and successful entrepreneurs. I would be proud to be a part of the Women in Business club and contribute to the 125 years of women at Penn. After five years of business experience, I believe that I am ready to take the next step toward my dream of being an entrepreneur. I also am confident that I am ready to participate actively as a member of the incoming Wharton class. At this point I am looking to gain the requisite skills and relationships to grow as a professional; I know that Wharton is the right place for me to accomplish this objective.

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MBA Admission Essay Samples

Featured Expert: Anand Singh, MBA

Are you looking for some MBA admission essay samples? Look no further. In this blog, we share four outstanding MBA admission essay samples that will definitely inspire you to write your own. 

Most business schools will give you specific essay prompts that you will need to answer with your essay, but ultimately, you will either be writing an  MBA personal statement , an  MBA statement of purpose , or an  MBA diversity essay . These are the three most common types of admission essays, and they can all be challenging to write. Reviewing examples, giving yourself enough time to write and edit, and working with an expert such as an  MBA essay consultant  can really improve the quality of your admissions essay. To help you get started, we’ve put together a few examples with prompts from some of the top business schools.

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Article Contents 8 min read

Mba admission essays: sample #1.

Prompt from Wharton Business School : Considering your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words).

Fifteen years ago, after graduating from high school, I left Tanzania and moved to the United States because I wanted to study multimedia marketing, and my research told me there was no better place to learn. I moved halfway across the world at the age of seventeen to follow my dreams of becoming an advertising expert and opening my own firm one day.

It took me some time to find my footing in the US. I often felt isolated and confused. Sometimes, it was little things. For example, I remember the first time I went into a grocery store and found that the food was measured in pounds. I grew up using the metric system, so instead of spending twenty minutes in the store as planned, I spent almost an hour because I had to calculate the weight of things.

Other times, it was bigger things that made me feel isolated. Like the second time I went to that same grocery store and asked a young woman who worked there where I could find scallions, she responded with a blank stare. After I explained what they were, she informed me that they are called spring onions and that if I was going to live in America, I should learn to speak English, or I could go back to where I came from.

I always made it a point to try and learn as much as possible about the places I visited to ensure that I didn't make anyone feel uncomfortable or end up feeling uncomfortable myself. I eventually found the International Student Association at the University of X, where other international students embraced me and introduced me to American students with whom I am still friends to this day. One of whom I fell in love with and married.

My experiences as an international student helped me understand the importance of being welcomed and having access to information. I know that 30% of Wharton business school's student body comprises international students and that every year, it welcomes more. I would like to join the efforts of the students who help make their transition to life in America easier.

Furthermore, I believe that my experiences have taught me to be more open-minded. I look forward to sharing my point of view with students from all over the world and having the chance to learn from them too.  (396 words)

Want to see more Wharton MBA essay examples ?

Prompt from Harvard Business School : Briefly tell us more about your career aspirations. (300 words)

My long-term career goal is to advise small businesses in my community and help them grow. I have been working as an associate business advisor with a local bank for almost a decade, and one of the many things that I have learned from this position is that several business owners do not have access to information that can go a long way toward improving, and sometimes even saving, their businesses. 

Having grown up in a relatively underserved community, I understand the importance of supporting local businesses and ensuring that we reinvest in our own communities. However, as a consumer, I also understand how difficult it can be to do this when there are cheaper and faster ways to access the same products or services that a local business offers. 

Over the years, I have built and maintained relationships with over 100 business owners in various industries and helping them manage their finances has taught me about business financial planning. Furthermore, I have had the opportunity to build practical experience through an internship with a local consulting agency.

I believe that these experiences have given me a solid foundation, but to achieve my goal of becoming a business consultant and helping small business owners, I need to learn more about business administration and management. 

I chose to apply to the Harvard Business School MBA program because it has a rigorous curriculum emphasizing real-world experience through the FIELD immersion program and partnerships with other institutions. This is the perfect program for a person like me who learns by doing. 

I am ready and eager to take this next step in my career so that I can help those around me get the most out of their businesses. I believe that this is the perfect program to help me improve on the skills required to achieve my goal.

Want to learn how to write a Harvard MBA personal statement ?

Prompt from Kellogg Business School : Kellogg’s purpose is to educate, equip & inspire brave leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created lasting value. What challenges did you face, and what did you learn? (450 words)

As one of six operations managers in a contact center, I spend most of my days making decisions that are meant to create lasting value. I lead a team of thirty employees, and my job is to maximize efficiency by ensuring that we have enough employees to provide the service requested by our clients and that the employees have everything they need to do their jobs well.

I was promoted to this role a year ago, and one of the issues I wanted to tackle was our high turnover rate. I know that contact centers have notoriously high turnover rates, but instead of the expected 30 - 40%, we were averaging a rate of 60%. This was not only costing the company a lot of money, but it was reducing the quality of the service that we could provide for our clients.

I spent months pouring over the numbers, trying to understand why we were losing so many employees and what we could do to change it. We pay our agents above market average, give employees good health benefits and vacation time, and hold several contests and competitions to keep them motivated.

After a few months of analyzing the data and finding nothing, I decided to go straight to the source. I changed the company's exit strategy procedure. Instead of a conversation between exiting contact center agents and their former supervisors, they would simply fill out an anonymous survey online that only a few people had access to.

The comments on these surveys helped me understand that the issue actually came from our hiring practices. Most of the comments showed me that many of our new recruits were not understanding the role they were signing up for. So, they would begin working, find something completely different from what they expected and decide to leave.

This information allowed me to take the lead and make some changes that benefited the whole company. I worked with an HR consultant to create better job descriptions that all the different managers now use when hiring contact center agents. Our turnover rate is now 22%, which is lower than the national average for contact centers. 

I pride myself on my ability to look at problems objectively and approach them from different angles until I find a solution. In this case, I was able to do the same thing, and in the process, I learned the importance of asking questions and looking beyond the numbers.

I am conscious of the fact that I still have a lot to learn, and I am eager to do so because I know that the knowledge I gain from this program will help me do right by my team. (449 words)

Check out more Kellogg MBA essay examples !

Prompt from Columbia University : Tell us about your favorite book, movie, or song and why it resonates with you. (250 words)

When I first started writing this essay, I began by writing a list of all my favorite books. I had filled about two pages with titles when I realized that I don't have one favorite; I have several. I initially told myself that I should talk about a business book, or something related to finances, but as much as I enjoy such books and as much as I learn from them, they are honestly not my favorites. 

After careful consideration and a few pro-con lists, I decided to write about one of the books that I have read and enjoyed multiple times: The girl with the louding voice, by the Nigerian author Abi Dare. This book follows a young girl from a poor and remote community as she tries to raise enough funds to get an education and use what she calls her 'louding voice.' Her story is both heartbreaking and inspiring. 

This particular book resonates with me so much because it reminds me of the importance of literacy and that millions of young girls worldwide do not have access to education. A cause that I am very passionate about.

I have and continue to donate my time and money towards changing things for the better. That is why I started an initiative in our publishing house to distribute books in underserved areas and underfunded schools. I hope that the knowledge and know-how that I will gain from your MBA program will allow me to do even more to help.  (250 words)

Want to see more MBA admission essays from the best MBA programs in the US ?

• More Columbia MBA essay examples
• Chicago Booth MBA essay examples
• Haas essay examples
• Stanford MBA personal statement examples
• Kelley MBA essay examples
• Yale MBA essay examples
• Cornell MBA essay examples

Have you started preparing for your MBA interviews? This video is for you:

As you can tell from the different essays you just read, business schools can ask MBA applicants about various topics. Sometimes, the same school might even give you several different prompts and ask you to choose a few from the list.  Harvard MBA personal statement  prompts are a great example of this. It is therefore important to review as many MBA admission essay samples as possible to get inspiration and familiarize yourself with the proper structure of an admission essay.

We would be remiss if we did not remind you that while looking at MBA admission samples for inspiration is great, you should not use these essays or parts of these essays as your own. Not only is this unethical, but  universities can detect plagiarism , and it can have severe consequences.

After reviewing examples, you should start by brainstorming for your own essay. Think about the experiences and motivations that have led you to apply for an MBA program and your reasons for choosing each particular MBA program that you are applying to. You can then use this information, along with examples and anecdotes from your academic and professional background to create an MBA admission essay that will stand out.

Write down as much information as possible when you are brainstorming for your essay, this information can be very helpful when you start to prepare for MBA interviews . ","label":"Bonus tip","title":"Bonus tip"}]" code="tab1" template="BlogArticle">

We recommend that you give yourself at least six to eight weeks to go through this process. If you're unsure how to craft your own essay, invest in MBA admissions consulting . The consultants can guide you through the brainstorming, writing, and editing process to help you ensure that you are submitting an essay that is not only compelling but original. Thus, improving your overall chances of getting into your chosen MBA program. 

Your admission essays are very important. They give you an opportunity to present your strengths and explain your weaknesses to the admission committee. They also give you a chance to tell them exactly what you have to offer and why you deserve a spot in their class. A well-written essay can differentiate you from other candidates and significantly improve your chances of getting into your program.

MBAs are highly sought after, so the competition to get into the programs can be fierce, especially for the top institutions such as  Ivy League schools . You will need a stellar application if you want to get in.

That will depend on the school you are applying to and the specific type of admission essay that has been requested. Unless otherwise specified by the school, your essay should be between 400 and 650 words.

Not all MBA programs ask for one, but the majority of them do. Many schools require more than one admission essay, so you should always verify the school's requirements you're interested in.

A personal statement is one of the many different types of admission essays. You may be required to write a personal statement and a different type of essay, such as a letter of intent. Or your chosen school may only require one essay. Either way, you should verify the school's admissions page for the most accurate and up-to-date information.

They don't necessarily change every year, but they are subject to change depending on the school and the admission committee. You should always check the school's website before you start writing your essays to be prepared.

If you want your MBA admission essay to stand out, you need to make sure that you are showing instead of telling. Use specific examples and short anecdotes to back up any claims that you make about yourself. You should also make sure that you are following any instructions or guidelines provided by the school. If you truly want to beat the competition and craft an outstand essay, you may want to work with an MBA essay consultant.

An MBA essay consultant is an admission expert that helps students through the MBA admissions process, specifically with admission essays. They guide students as they try to craft their personal statements or other MBA admission essays. These consultants also help students improve their research and writing skills.

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Writing a compelling MBA Career Goals Essay

W riting a compelling MBA Career Goals Essay requires you to do more than just list the companies and titles you plan to add to your resume following the completion of your studies.

Your essay needs to demonstrate that you are passionate about the career you envision while convincing the MBA admissions committee that a larger sense of purpose directs your career goals.

Furthermore, admissions officers will judge your career action plan to determine if the dots connect between your skills and experiences and future aspirations.

In this article, we provide you with insights and tools you need to build a powerful MBA Career Goals Essay.

First, we’ll talk about why admissions committees ask you to write an essay about your career goals and share the characteristics of an outstanding answer. We will also help you to avoid the common mistakes applicants make when writing a Career Goals Essay.

We’ll even provide you with a set of building blocks for crafting a unique and powerful essay of your own.

In the final section of this article, we analyze a sample Career Goals Essay to illustrate the principles we taught you in action.

Why Do MBA Admissions Officers Ask About Your Goals?

The MBA Career Goals essay question regularly appears in one form or another on just about every MBA application. Many applicants wonder why MBA admissions officers are so interested in what they plan to do after graduating from business school. Others feel these types of questions are downright unfair. Isn’t business school a chance to figure out what you want to be when you grow up? And what’s the point of making plans when everyone knows those plans are going to change?

The reason admissions officers ask the Career Goals Essay question year after year is because the mission of a top MBA program is to train future leaders who will go on to make an impact on the world. In a sense, when you apply for an MBA, you’re also applying for the job you will take upon graduation, the job you will progress to five years after graduating, and even the executive job you dream about taking 10-15 years after that.

An acceptance letter to a top-tier MBA program is not a blue ribbon for past achievements. Admissions committees want to know what you aspire to become and want to achieve as a future leader. As it turns out, a strong Career Goals Essay is one of the best tools in your application to get the Admissions Committee excited about your potential and to communicate where and how you plan to make an impact on the world after completing your MBA education.

Business schools ask about your career goals in a variety of ways :

• “What are your short-term and long-term career goals?”
• “What are your professional objectives?”
• “Elaborate on your future career plans and your motivation for pursuing an MBA.”
• “What do you want to do—REALLY?”

When answering these kinds of essay questions, top marks are earned by having clearly defined post-MBA career plans that go well beyond climbing the corporate ladder and making lots of money. Admission officers want to know that you have a passion for the career you imagine and that your career goals are fueled by a sense of purpose.

What Makes For a Strong MBA Career Goals Essay?

Defining your career goals is central to your Application Strategy because a powerful Career Goals Essay will tell the admissions officers how you plan to become a leader of consequence once you graduate. The coherence of your Career Goals Essay serves as elegant proof of your potential.

You’ll also need to persuade admissions officers that your career aspirations are realistic. In other words, they must be convinced that you possess many of the skills, talents, and experiences that you will need to achieve your ambitions. Many candidates undermine their chances for acceptance by proposing a set of lofty career goals that don’t appear achievable when viewed in the context of their past experiences and strengths. Grand ambitions are fine, but you must be able to convince admissions officers that the dots connect from your past accomplishments to your future aims.

Next, remember that admissions officers believe that their job is to find and accept future business leaders who will make a positive difference in the world. The goal of this essay is not to outline your plans for climbing the corporate ladder. Think about how you can devote energy and your career to helping others in some way. This doesn’t mean you have to go to work for a not-for-profit – no matter what field you are interested in, you can identify ways that your career will make a positive difference in the world.

Even when the essay question doesn’t include words like vision and aspiration or doesn’t ask you why your career goals are meaningful, you should let admissions officers know your deeper motivations and that you have a sense of purpose.

Finally, the caveat to all of this advice is that admission officers read thousands of these essays and can tell the difference between aspirations with integrity and those that are simply engineered for effect. To put it bluntly, admissions board members have world-class B.S. detectors, so make sure your career goals pass the sniff test.

Your career goals, if properly developed and defined, can set you apart from other candidates competing for a spot at that school, and that’s precisely what you want them to do. Before you begin brainstorming, you will need to do extensive career planning work to assemble the content building blocks for your Career Goals Essay.

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What Makes for a Weak MBA Career Goals Essay?

Let’s discuss some of the weaknesses in applicants’ MBA Career Goals Essays so you can avoid making mistakes in your essay that might hurt your chances of being admitted to a top business school:

Unfocused career vision

No sense of purpose: passion, meaning, and significance, lack of evidence that the candidate understands his or her future industry.

• Dots don’t connect between prior skills/experiences and post-MBA career goals

Unconvincing motivations for pursuing an MBA

We’ll expand on these common pitfalls.

When it comes to essay and interview questions about your career goals, the “I will figure out my goals once I’m in business school” answer isn’t sufficient. If you haven’t determined what your career goals are, then how can an admissions officer be sure an MBA is your best next step? More importantly, how can you?

The bottom line is that your candidacy will not compare favorably with the applicants who know where they want to go and can explain clearly how an MBA will help get them there. Admissions officers know that once you’re in business school, you’ll have more work to do than there are hours in the day; there’s not much time available for self-reflection and career planning. In fact, within weeks of arriving on campus for your first year, you’ll be polishing your resume up and submitting it to recruiters for summer internships. If you don’t have a vision for your career, you may not benefit from the MBA experience in the same way as other candidates who do have a defined and focused career vision.

MBA programs were founded on the belief that business leaders can and do play an influential role in contributing to society’s prosperity. Schools are looking for future leaders who aren’t just in it for themselves. Admissions officers are proud that their job is to find and accept future business leaders who will make a positive difference in the world. If your career goals are a thinly veiled plan for making loads of money, then your candidacy is in trouble.

Once your long-term career goals are in focus, you should further educate yourself on the industry in which you plan to work. Admissions officers are understandably skeptical when an applicant claims to want to work in a particular field like venture capital, sustainable energy, or social enterprise but doesn’t seem to know much, if anything, about those industries.

Dots don’t connect between prior skills / experiences and post-MBA career goals

Many candidates undermine their chances for acceptance by proposing a set of lofty career goals that don’t appear realistic when viewed in the context of their past experiences and strengths. An admissions officer will examine your resume through the lens of future corporate recruiters. Suppose your Career Goals Essay says that you want to work in strategy consulting post-MBA. In that case, admissions officers will evaluate whether your current resume, combined with the skills and knowledge you would acquire in their program, would appeal to a recruiter at a strategy consulting firm. If the dots don’t connect for the MBA admissions committee, your application will be less competitive.

Your career goals directly relate to your motivations for pursuing an MBA. Therefore, defining those career goals is critical to explaining why you want an MBA. Unconvincing motivations for pursuing an MBA can be another big weakness in your candidacy. If the only answer you can come up with for “why you want an MBA” is “I’m working at a private equity firm, and everyone here goes for an MBA,” then you need to do more thinking about your motivations and reasons for applying to business school. If you haven’t built a solid case for this huge investment of time and money, then admissions committees would be justified in wondering what kind of business leader you’re going to be in the future.

Now that you understand the characteristics of a successful MBA Career Goals Essay and some pitfalls to avoid, we will share some content building blocks to help you design and write a winning essay.

Content Building Blocks for the MBA Career Goals Essay

Now we’ll tie the preceding insights together into a set of building blocks and provide you with a Career Goals Essay example, so you feel fully prepared to write a convincing essay of your own.

The four content building blocks for an excellent Career Goals Essay are:

• Career Purpose
• Career Meaning
• Your Long-Term Career Goal, and;
• Your Career Action Plan

Your first step is to develop a statement of career purpose . The building block question is, “What is the purpose of your career — who will it serve, and how will it benefit others?” A statement of career purpose doesn’t exist on an organization chart. It’s not the job; it’s what you hope to achieve in the world in a larger sense.

The next content building block is career meaning . Ask yourself, “Why is the career I envision meaningful to me?” Admissions officers believe that great ambitions are achieved when an individual’s goals are fueled by their interests and passions. Even if the application doesn’t ask the question directly, you should tell the admissions committee why these career goals matter to you.

Once your career’s purpose and meaning are defined, you can progress to building a succinct statement of your long-term career goals . Your long-term career goal may indeed be found on an organization chart — you should include the job you want and the kind of organization you want to be leading in 15 years – CEO, founder, managing director of a non-profit, etc. What is your dream job ?

“What’s the path to your dream job?” — The final building block is your career action plan – it includes the jobs and organizations you plan to work for along the way toward your long-term career goal. For each position on your path, you can briefly explain how the role fits into your overall plan and moves you a step closer to your long-term career goal by providing additional skills, essential knowledge, and a more robust network.

To wrap up this lesson, let’s take a look at a Career Goals Essay sample so you can see these principles and our content building blocks in action.

MBA Career Goals Essay Sample

Our example applicant “Adam” is an investment banker who wants to return to the private equity world post-MBA.

As you’ll see, by using the content building blocks, he goes beyond answering the “what question” – as in WHAT are your career goals – and answers the “why question” – setting himself up to write a Career Goals Essay that will score top marks.

Adam was born in Ukraine, and his career goal is to help people in that part of the world by spurring economic development. He plans to share how troubled he was by the hardships he saw while on a recent visit to Kyiv, during which his career goals came into focus.

Adam makes his career goals more unique than simply saying he wants to start a private equity fund – the fund he wants to create will invest in the former Soviet Union, providing much-needed economic development in the region. Adam plans to work for an established fund in the CIS region before eventually starting his own fund. His dream job is to serve as an economic advisor to governments in that part of the world.

Having completed his building blocks exercise, Adam has the content he needs to satisfy the career goals question criteria. His answer will be comprehensive and memorable and will set him apart from other candidates who also have their sights set on a future in private equity.

Below you will find an excerpt of the essay that resulted when these content building blocks were assembled. Review the sample essay carefully, and then you will be ready to get to work outlining, drafting, and rewriting your own essay until you and your advisors feel you have an outstanding Career Goals Essay for your application.

(CAREER PURPOSE) By the end of the trip, my career goals were clearly in focus. I want to play a leadership role in economic development in the CIS, first as a private equity investor, and eventually, an economic advisor to the government in Ukraine.

(CAREER ACTION PLAN) Directly out of business school, I want to move to Russia and work with an established private equity group such as Baring Vostok (“BV”). I’ve worked for almost two years in private equity in the US, and working for a firm in Moscow like BV for five to seven years would give me regional private equity experience and ties to capital in Russia and the CIS.

(LONG-TERM CAREER GOAL) Long-term, I want to start my own fund in the former Soviet Union, ideally based in Kyiv. I believe there’s plenty of opportunities. My Uncle’s manufacturing company in Kyiv is actually a good example; he needs growth capital, but his business’s risk profile is wrong for a bank and better suited for a private equity fund.

Final Thoughts

Sharing your excitement about your future career path with admissions officers via your MBA Career Goals Essay is an essential step toward earning an acceptance letter from a top MBA program. The coherence and clarity of your essay can convey your desire to be a leader of consequence once you finish your MBA studies.

Ultimately, the goal of an MBA Career Goals Essay is to convince admissions officers that you will go on to use your MBA education to make a positive difference in the world. The lessons we’ve shared in this article can help you to write a high-quality essay. The effort you devote to writing an excellent MBA Career Goals essay will almost certainly help increase your chances of being accepted by one of the world’s top business schools.

Related Articles: Essay Examples

• Career Goals Essay Example
• What Will You Contribute? Essay Example
• Why MBA? and Why Our School? Essay Example
• Leadership Story Essay Example
• Professional Experience Essay Example
• MBA Video Essays
• Consulting Terms & Conditions

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November 20, 2022

CMU Tepper MBA Essay Tips and Deadlines [2022-2023]

You know how you’re always reading that “all MBA programs are different” but after you’ve spent weeks and even months reading all of their websites, do they start to seem pretty much the same?

Well, not Carnegie Mellon Tepper. Tepper continues to march to the beat of its own drum. CMU is committed to the rhythm produced by a combination of leadership development and analytical skills. Unlike many other MBA programs that now allow students to enroll in electives from their first semester on campus, Tepper believes that students are better served by having a standard and fixed foundation in the fundamentals for the entire first half of that first year.

Tepper’s class composition is also significantly different from many of its peer programs. Tepper has just 192 students in its incoming class, while Wharton has 877 and HBS has 1,015. Only 4% of Tepper MBA Class of 2024 students majored in arts/humanities as undergrads. Does that mean that Tepper isn’t interested in people from humanities backgrounds? Not at all, but it does mean that any applicant from a humanities background needs to demonstrate their aptitude for complex, quantitative analyses to prove themselves capable of handling the challenging Tepper curriculum.

Tepper has a required written essay, a video goals essay, and an optional essay in its application:

CMU Tepper MBA application essay 

The Tepper community is dynamic and unique, with students who strive to be collaborative, supportive, and inclusive. Please provide an example of when you experienced or created an inclusive environment and how you will use that experience to help members of the community reach their full potential. ( Maximum 500 words )

Tepper Together is the school’s strategic plan for Diversity, Equity, Inclusion & Belonging (DEI&B). The school values the “diversity of backgrounds, experiences, and ideas of its members and promotes a culture where each individual is valued, respected, has a voice, and is empowered to improve their own experience and develop a life-long network of support.” Think through your distinctive experiences to identify one in which you were part of a community where everyone felt included and valued for their background, experience, and perspectives. What did you learn from the experience? How have you already applied this learning in other situations? Looking ahead, how will you use this knowledge or these newly developed skills to impact your classmates and the broader Tepper community? Your distinctive story will be most effective if it is relatively recent and illustrates personal growth in this area – self-awareness is essential in this answer. Perhaps you had an “Aha!” moment that led to an intentional change in your behavior. Or, you may naturally be inclusive but can point to your personal growth through the experience. Be sure to include these examples in your essay.

CMU Tepper video career goals essay

You will have up to two minutes to describe your post-MBA career goals.

This essay is a typical goals essay; only you will respond via video instead of writing it. You will have two opportunities to record your video essay, so preparation is vital. Before officially responding to this essay, record yourself and review critically, focusing on your delivery and the content of your answer. Create a script or at least bullet points, and practice. Is English not your first language? Then practice enough to convey your answer without sounding too rehearsed. By all means, avoid reading your response.

As for the content of the essay, share what motivates and is important to you as you consider the next step in your career. Be as specific as you can be regarding the industry and function for your post-MBA position. Consider the type of organization you are interested in joining, and feel free to list some companies while indicating the list is not necessarily comprehensive. You will be exposed to new organizations and opportunities early in the program, and you want to convey your openness and flexibility to coaching when you begin working with your career counselor. Finally, paint a picture of your career for the longer term. How does the post-MBA goal fit into the bigger picture for the next 10-12 years? Convey your goals authentically and demonstrate to the admissions committee that you have a plausible plan, building on your existing skills and experience. Are you making a pivot? Think about transferable skills you can build on to make this move successfully.

CMU Tepper optional MBA application essay 

There is an optional essay for additional information about your candidacy that you may wish to share with the admissions committee.

Use this essay to convey important information that you may not have otherwise been able to convey. This may include unexplained resume gaps, context for recommender selection, etc. However, do not feel obligated to complete the optional essay. If you are a re-applicant, use the optional essay to explain how your candidacy has strengthened since your last application.

In addition to filling in information gaps for the admissions committee, use this essay to include connections you’ve made with members of the Tepper community that were enlightening or helpful in your understanding of how you will thrive at Tepper. You should go beyond name-dropping and be sure to share insights into the impact of your interaction.

Please note that college seniors applying to the Deferred Admission program will respond to different essay questions.

CMU Tepper at a glance

CMU Tepper average GMAT score: 702

CMU Tepper average GPA: 3.33

CMU Tepper acceptance rate: 29%

U.S. News  ranked Tepper #16 in 2023.

Check out the Business School Selectivity Index for more stats.

Has this blog post helped you feel more confident about approaching your Tepper application? We hope so. It’s our mission to help smart, talented applicants like you gain acceptance to your dream school. With so much at stake, why not hire a consultant whose expertise and personalized guidance can help you make your dream come true? We have several flexible consulting options— click here to get started today !

CMU Tepper 2022-23 application deadlines

Source: CMU Tepper website

As the former executive director of admissions at Carnegie Mellon’s Tepper School and assistant dean of admissions at Georgetown’s McDonough School and the University of Pittsburgh’s Katz School, has 23 years’ experience overseeing admissions committees and has reviewed more than 38,000 applications for the MBA and master’s programs in management of information systems, computational finance, business analytics, and product management.   Want Kelly to help you get accepted? Click here to get in touch!

Related Resources:

• Why MBA? , a guide to writing the MBA goals essay
• How to Get a CMU Tepper MBA , a podcast episode
• From Example to Exemplary , a free guide to writing outstanding admissions essays

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Essays help us learn about who you are rather than solely what you have done.

Other parts of the application give insight into your academic and professional accomplishments; the essays reveal the person behind those achievements.

Essay Questions

We request that you write two personal essays.

In each essay, we want to hear your genuine voice. Think carefully about your values, passions, aims, and dreams. There is no “right answer” to these questions - the best answer is the one that is truest for you.

Essay A: What matters most to you, and why?

For this essay, we would like you to reflect deeply and write from the heart. Once you’ve identified what matters most to you, help us understand why. You might consider, for example, what makes this so important to you? What people, insights, or experiences have shaped your perspectives?

Essay B: Why Stanford?

Describe your aspirations and how your Stanford GSB experience will help you realize them. If you are applying to both the MBA and MSx programs, use Essay B to address your interest in both programs.

Both essays combined may not exceed 1,050 words. We recommend up to 650 words for Essay A and up to 400 words for Essay B. We often read effective essays that are written in fewer words.

Editing Your Essays

Begin work on the essays early to give yourself time to reflect, write, and edit.

Feel free to ask friends or family members for feedback, especially about whether the tone and voice sound like you. Your family and friends know you better than anyone. If they think the essays do not capture who you are, what you believe, and what you aspire to do, then surely we will be unable to recognize what is distinctive about you.

Feedback vs. Coaching

There is a big difference between “feedback” and “coaching.” You cross that line when any part of the application (excluding the letters of recommendation ) ceases to be exclusively yours in either thought or word.

Appropriate feedback occurs when others review your completed application - perhaps once or twice - and apprise you of omissions, errors, or inaccuracies that you later correct or address. After editing is complete, your thoughts, voice, and style remain intact. Inappropriate coaching occurs when you allow others to craft any part of your application for you and, as a result, your application or self-presentation is not authentic.

It is improper and a violation of the terms of this application process to have someone else write your essays. Such behavior will result in denial of your application or revocation of your admission.

Additional Information

If there is any information that is critical for us to know and is not captured elsewhere, include it in the “Additional Information” section of the application. Pertinent examples include:

• Extenuating circumstances affecting your candidacy, including academic, work, or test-taking experiences
• Academic experience (e.g., independent research) not noted elsewhere

This section should not be used as an additional essay.

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Sample MBA Application Essay Questions from Top B-Schools

A lot of MBA aspirants who come to us only write MBA essays because the schools they apply to demand it.

If that sounds like the obvious reason to you, too, then you’re in the right place.

There’s so much more to MBA essay writing than just the process, though! If you are only writing it because you have to, it’ll never have the effect it should have.

Instead, if you figured out the real reason you should be writing one, you’ll do MUCH better.

So, here’s the deal:

Your MBA essay is the only impression you’re going to make on Admission Committees (AdComs) when they decide whether you’re worth an interview or not.

You must’ve heard the phrase that says your first impression is your last impression – this is largely true, especially if you don’t do a good enough job on your essays, because your application will simply be dismissed. You’ll be left with no chance to make any further impressions.

That’s why you simply HAVE to write a great MBA essay. Here’s what you need to know:

Do you have a goal in life?

We’re sure you do. And that is exactly what your MBA essay needs to reflect.

Of all the things you need to do during the B-school application process, writing an MBA essay can prove to be quite a complicated task for most applicants. We’re sure you’re here because you aren’t absolutely confident about crafting a winning essay.

Worry not, for we are here to help!

In this article, we will discuss the three basic types of essays along with sample questions from B-Schools:

• What are your career goals?

So, let’s get straight to it!

1. What are your goals?

Examples: The Fuqua School of Business, Duke University What are your short-term goals, post-MBA?  What are your long-term goals? Life is full of uncertainties, and plans and circumstances can change. As a result, navigating a career requires you to be adaptable. Should the short-term goals that you provided above not materialize, what alternative directions have you considered?  (500 words each)

INSEAD Please give a full description of your career since graduating from university. It should be written as if you were talking to someone at a social gathering detailing your career path with the rationale behind your choices. Discuss your short and long term career aspirations. (350 words)

Tuck School of Business, Dartmouth College What are your short- and long-term goals? Why do you need an MBA to achieve those goals? Why are you interested in Tuck specifically? (500 words)

Emory University Goizueta Business School Define your short-term post-MBA career goals. How are your professional strengths, past experience and personal attributes aligned with these goals? (300 words)

Samuel Curtis Johnson Graduate School of Management, Cornell University What are your short and long term goals and how do you see the Cornell MBA enabling you to achieve both? (500 words)

2. Why MBA?

Fisher College of Business Why do you wish to earn an MBA? Why do you wish to earn an MBA from The Fisher College of Business? How will the Fisher MBA program assist you in achieving your immediate career goals? (750 words)

Robert H. Smith School of Business, University of Maryland Why Smith? Why an MBA? Why now? Be sure to include your short-term and long-term career goals. (300 words)

Washington Foster Please tell us about an experience that inspired or confirmed your decision to pursue an MBA. (500 words)

IIM Ahmedabad What do you expect to gain from the PGPX Programme at IIMA? (500 words)

Jones Graduate School of Business, Rice University Describe your short-term and long-term goals, and how the MBA will help you to achieve those goals. Include in your discussion: Why is now the appropriate time to pursue an MBA and why are you interested in obtaining a Rice MBA? (750 words)

Since this is undoubtedly one of the most frequently asked MBA essay questions, we thought it deserved its own separate blog post. Take a look at our post on how to handle your Why MBA essay for more.

3. Why You?

Said Business School, Oxford What should Oxford expect from you? (500 words)

Rotman School of Management, University of Toronto List 3-5 attributes or characteristics that best describe you. (3-5 word maximum)

Olin Business School, The Washington University At Olin, we pride ourselves on our close-knit community and aim to know every student by name and story. In an essay of no more than 500 words, please introduce yourself as you would to your future Olin classmates. (500 words)

Mendoza College of Business At Mendoza, we encourage our students, faculty, and staff to Ask More of Business. We embrace a threefold commitment to achieve these goals:

Individual Integrity Effective Organizations Greater Good

Tell us about an experience in which you lived out one of those values. (Two double-spaced pages)

Indian School of Business (ISB) If we were to admit just one more student, make a compelling argument as to why that student should be you by describing an (only one) achievement in your personal/ professional life that you are most proud of. What did you do that sets you apart from others? What did you learn? (400 words)

These essay topics are given with the intention of getting to know the real you (not what’s on your resumé but who you are, over and above the details in the application form).

These essays need to be thought out and written with great care. MBA essays help your personality shine through. They communicate why you are a great fit for the school, how you can make the most of your time at college and what you can give back to the university.

We hope that these sample MBA essay questions will help you direct your efforts in a more effective and efficient manner.

Let us know your questions, thoughts, and ideas on this topic in the comments section below!

• International Institute for Management Development (IMD) Essay Tips and Examples

September 15, 2023

Jeremy Shinewald

The International Institute for Management Development (IMD) requires only one official written essay of its applicants, and it is a rather brief one on a difficult decision. However, candidates can submit a short optional statement as well, if they wish, and are tasked with responding to several short essay- type questions within the body of the school’s application. These cover such topics as other business schools the applicant is targeting, what skills they already possess that relate to their professional goals, and what their Plan B might be. For a full analysis of IMD’s core essay and these additional prompts, read on.

IMD 2023–2024 Essay Tips

Required essay: what is the most difficult decision you have had to make as a leader (word limit 300).

To respond to this essay prompt, you will need to share an anecdote in which something was at stake—the reader must feel and understand that your decision involved some level of risk. If you faced no possibility of negative ramifications, reaching your decision could not have been very difficult, as the school’s question specifically stipulates. Once you have chosen an experience to explore, focus on the challenge involved. Reveal your thought process so that the admissions committee can understand how you reached your ultimate conclusion. Also, know that your decision does not need to have been proven to be the right one. You could even show that all the options available to you at the time were less than ideal and explain how you optimized the imperfect outcomes. If the anecdote you are considering for this essay does not encompass a “sharp” enough set of conflicting options, definitely pick a different story to share. The scale or scope of the situation in an objective sense is not as important as how demanding and affecting it was for you personally.

Although the prompt does not ask you explicitly to discuss what you learned from this situation, this is usually implied in such essays. Challenging episodes are ideally seen as opportunities for growth in some way, and showing that you learned from the event shows the admissions committee that you are capable of meaningful self-assessment and can find the silver lining in difficult moments. That said, the word limit for this essay is rather restrictive, so keep this part succinct and to the point.  Briefly share what you learned from the experience and how it has altered who you are and/or how you now view or interact with the world. IMD wants to know not only that you have faced and worked through the demanding process of reaching a particular resolution but also how that situation has contributed to the person you are today.  

Keep in mind that the school is specifically asking about a time when you struggled with a decision as a leader , so the more you can convey your mind-set and decision-making process, the better. The admissions committee wants to understand how you come to understand and then weigh your options, particularly when others are involved. So, be as thorough and detailed as possible with respect to this element of your story.

Optional Essay: Is there any additional information that is critical for the Admissions Committee which has not been covered elsewhere in this application? (i.e. re-application, health, grades, etc.) (Word limit 50) 

In general, we believe applicants should use a school’s optional essay to explain confusing or problematic issues in their candidacy, which this prompt does indeed allow. So, if you need to, use this opportunity to address any questions the admissions committee might have about something in your profile—a poor grade or overall GPA, a low GMAT or GRE score, a gap in your work experience, etc. Consider downloading our free mbaMission Optional Essays Guide , in which we offer detailed advice (and multiple annotated examples) on how best to approach the optional essay to mitigate any problem areas in your application.

Although IMD technically leaves the door open for you to share any other information about your candidacy that you feel might be pivotal or particularly compelling, you do not have much room in which to do so. Be judicious in deciding whether the admissions committee truly needs any more input to be able to evaluate you fully and effectively. Do not fear that not submitting some kind of response to this prompt would somehow count against you. Because every additional submission demands that the admissions committee do extra work on your behalf, you must be absolutely sure that the added time is warranted. If you feel compelled to impart information that you believe would render your application incomplete if omitted, keep your statement(s) brief and on point.

The following questions are not presented as official essays in the IMD application but require a slightly longer and more thoughtful response than a simple short-answer query, so we wanted to offer a bit of guidance on them as well.

Source of Information: What other programs are you applying to? (Word limit 100)

IMD asks you to use a drop-down menu to indicate why you have decided to apply to its MBA program, which will give the admissions committee insight into what you are generally looking for in a business school (e.g., networking opportunities, reputation, curriculum, faculty expertise). By asking you to share the other schools you are targeting, IMD is looking for some level of confirmation of this information. One would assume that all the programs you are targeting will share similar characteristics. IMD obviously knows best what it offers and whether it is capable of delivering what you seek as a candidate, so this is understandably useful information for the admissions committee to have. Simply provide the names of the other programs you intend to apply to.

Career Development Questions:

In the Career Development section of its application, IMD asks you to indicate your preferred industry, function, and geographical location for your post-MBA career using drop-down menus. Similarly, it asks you to name your three target companies. Then, it poses the following three related questions. Although the answers you will provide here cannot truly be considered “essays” (given their brevity), we nevertheless wanted to offer a little guidance on responding to the prompts effectively.

Do you already have a network in place? (Word limit 50)

IMD’s mere 50-word limit for this question clearly conveys a desire for “just the facts,” so respect the school’s wishes and be as direct and succinct as possible. The admissions committee wants to understand if the program will truly be able to position you to reach your postgraduate career goals, and this is an important part of the equation for most candidates. If you are targeting a path for which a network is necessary for success, and neither you nor IMD has one that would be adequate to support you appropriately, the admissions committee might conclude that the school is not the right choice for you. Or perhaps, the program cannot offer the kind of network you would require, but you are already well connected, so this part of your professional development would not need to be a consideration in your evaluation for admission. 

What skills and experience do you think you already possess that will help you with your post MBA career plans and will make you stand out in front of potential employers? (Word limit 100)

With this question, IMD wants to know what you already bring to the table, so to speak, perhaps in part to get an idea of your potential not only in your stated area of interest but also in the other areas you might not have considered but could be just as successful. This is also a chance for you to demonstrate that you understand what is required of someone in the professional role or industry you are targeting and have the self-awareness to know which of those requirements you might already meet. Note that the question refers to experience as well, so inform the admissions committee about any opportunities you have had thus far to engage in your target work firsthand. If space allows, you might also consider mentioning any life lessons, personal passions, or other stimuli that have inspired you to this point and compel you to keep moving forward on your chosen path.

What is your plan B if you are not able to secure your ideal job post MBA? (Word limit 50)

Candidates often feel they must be totally unequivocal in their career goals to impress the admissions committee, but in this case, IMD directly instructs you to speculate on and articulate a second option. The school knows that sometimes the best-laid plans do not play out as expected or might even yield unintended results, and it wants to know that you are prepared to switch gears and recommit to a different path, if necessary—and that you are fully capable of doing so. What is critical here is that your backup goal must be just as connected to your skills, interests, and ambitions as your original plan and would therefore not seem random or unreasonable. For example, you would probably have a difficult time convincing the admissions committee that your goal is to work in technology consulting while your alternate goal would be to work in human resources, because these industries, for the most part, require entirely different skills and personalities. Make sure that the alternate path you offer here and your original path are equally plausible and achievable.

2023-2024 B-Schools Outside the Top 15 Business School Essays MBA Essay Tips

Tags: business school essay European business schools IMD MBA application essays

Upcoming Events

• Apr 25, 2024 Assessing Your MBA Profile (Online)
• May 19, 2024 Admissions Q&A with Booth, Fuqua, Sloan, Tuck & Yale (Online)

Upcoming Deadlines

• Apr 12, 2024 UCLA Anderson (Round 3)
• Apr 15, 2024 USC Marshall (Round 3)
• Apr 29, 2024 Toronto Rotman (Round 4)
• Apr 29, 2024 UNC Kenan-Flagler (Round 4)
• Apr 30, 2024 Georgetown McDonough (Round 4)

Click here to see the complete deadlines

2023–2024 MBA Essay Tips

• Berkeley Haas School of Business Essay Tips and Examples
• BU Questrom School of Business Essay Tips and Examples
• Cambridge Judge Business School Essay Tips and Examples
• Carnegie Mellon Tepper School of Business Essay Tips and Examples
• Chicago Booth School of Business Essay Tips and Examples
• Columbia Business School Essay Tips and Examples
• Cornell Johnson Graduate School of Management Essay and Examples
• Dartmouth Tuck School of Business Essay Tips and Examples
• Duke Fuqua School of Business Essay Tips and Examples
• Emory Goizueta Business School Essay Tips and Examples
• Esade Essay Tips and Examples
• Georgetown McDonough School of Business Essay Tips and Examples
• Harvard Business School 2+2 Deferred MBA Program Essay Analysis 2024
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• Aug 11, 2023

MBA Sample Essays: Columbia MBA

Updated: Oct 8, 2023

Columbia MBA application requires four to five essay responses. Below is a compilation of MBA sample essays for Columbia MBA 2023 application cycle.

Columbia MBA Deadlines

2024 intake.

13 September, 2023 (Jan & Aug 2024 Intake)

3 January 2024 (Aug 2024 Intake)

03 Apr 2024 (Aug 2024 Intake)

Columbia MBA Short Answer Question:

What is your immediate post-MBA professional goal?

MBA Sample Essay:

My immediate post-MBA professional goal is to secure a position as a management consultant at a top-tier consulting firm. I am particularly interested in working at a firm that has a strong focus on strategy and business transformation, as I believe that these areas are where I can make the greatest impact and utilize my skills and expertise to the fullest extent. I am drawn to a career in management consulting because I believe that it offers a unique opportunity to work with a diverse range of clients and industries and to be a part of a team that is dedicated to solving complex business challenges and driving positive change. I am excited to have the opportunity to work with some of the brightest minds in the industry, and I am confident that the skills and knowledge I will gain as an MBA student will prepare me to be a valuable contributor to a consulting team. Overall, I believe that a career in management consulting will provide me with the opportunity to make a meaningful impact on the business world and to continue learning and growing as a professional. I am excited to pursue this career path and to use my skills and expertise to drive positive change for my clients and organizations.

MBA Sample Essays:

Essay 1 Columbia MBA : Through your resume and recommendation, we have a clear sense of your professional path to date. What are your career goals over the next three to five years and what is your long-term dream job?

As a current marketing manager at a Fortune 500 company, my short-term career goals over the next three to five years include continuing to advance within my current organization and expanding my skills and responsibilities. I am particularly interested in exploring new areas of marketing, such as digital and social media marketing, and want to take on more leadership roles within the company. In the long term, my dream job is to become a Chief Marketing Officer at a multinational corporation. I am also committed to staying up-to-date with the latest marketing trends and technologies and believe that an MBA will provide me with the knowledge and skills needed to succeed in this role. To achieve these goals, I am seeking an MBA from a top-tier business school like [Name of School]. I believe that the program's focus on experiential learning and real-world case studies will provide me with the practical skills and knowledge needed to excel in my career. Additionally, the program's strong alumni network and access to industry leaders will be invaluable in helping me to achieve my long-term career goals.

Essay 2 Columbia MBA:

Why do you feel Columbia Business School is a good fit for you academically, culturally, and professionally?

MBA Essay sample:

There are several reasons why I feel that Columbia Business School would be an ideal fit for me in terms of academics, culture, and professional development. Specifically, I am particularly attracted to the school's emphasis on experiential learning and the use of real-world case studies as part of its curriculum. I believe that this approach will provide me with the practical skills and knowledge needed to succeed in my career. I am also attracted to the school's diverse course offerings and the opportunity to customize my MBA through the elective curriculum. Culturally, I appreciate the school's diverse and international community. As someone who has lived and worked in several different countries, I value the opportunity to learn from and collaborate with individuals from different backgrounds and cultures. I also believe that the school's location in the heart of New York City, one of the world's leading financial and business hubs, will provide endless opportunities for networking and professional development. I believe that the connections and mentorship opportunities offered by the school will be invaluable in helping me to achieve my long-term career goals. I am also drawn to the school's commitment to sustainability and social responsibility, values that align with my own personal and professional goals. I am confident that the school's rigorous and immersive MBA program will provide me with the skills and knowledge needed to succeed in my career.

Essay 3 Columbia MBA:

Tell us about your favorite book, movie, or song and why it resonates with you.

MBA Essay Sample:

My favorite book is "The Alchemist" by Paulo Coelho. What I love about this book is that it encourages the reader to follow their dreams and pursue their passions no matter what obstacles may come their way. It also emphasizes the importance of perseverance and the power of positive thinking. These are lessons that I try to apply in my own life, and reading "The Alchemist" always serves as a reminder to stay true to myself and never give up on my dreams. Another reason that this book resonates with me is because it explores themes of self-discovery and personal growth. Santiago's journey is not just about achieving his external goals, but also about learning more about himself and his own capabilities. This is something that I believe is important for everyone, and reading "The Alchemist" helps me to reflect on my own personal growth and development. Overall, "The Alchemist" is a powerful and inspiring story that has had a lasting impact on me and continues to resonate with me to this day.

Deferred Enrollment Program Columbia MBA:

Essay Question 1

Why are you interested in obtaining a Columbia MBA in the future?

As a dedicated and ambitious professional, I have always been driven to excel in my career and make a meaningful impact in the business world. Over the past several years, I have gained valuable experience in my field, but I have also come to realize that there is always more to learn and ways to improve. The prestige and reputation of Columbia Business School make it a top choice for those seeking to further their education and career prospects. The world-class faculty, diverse student body, and rigorous curriculum all offer unparalleled opportunities for personal and professional growth. The various experiential learning programs, such as the Value Investing Program and the Global Business Experience, provide hands-on opportunities to apply what is learned in the classroom to real business challenges. This practical approach is exactly what I am seeking in an MBA program, as it will allow me to immediately apply my newfound knowledge and skills to my career. Furthermore, the strong alumni network and wide range of partnerships with leading companies make Columbia an ideal place to build my professional network and secure the right opportunities for my future. Overall, I am confident that a Columbia MBA will provide me with the knowledge, skills, and network needed to take my career to the next level and make a meaningful impact in the business world. I am excited about the opportunities and challenges that the program will bring, and I am eager to be a part of the Columbia community."

Question 2 Deferred Enrollment Program Columbia Essay

Who is a leader you admire, and why?

One leader that I admire is Satya Nadella, CEO of Microsoft. I have long been impressed by Nadella's ability to navigate the constantly evolving technology industry and drive innovation at a company as large and established as Microsoft. He has actively worked to foster a culture of diversity and inclusivity at Microsoft, recognizing that these values are essential to the company's success. He has also been vocal about the importance of empathy in leadership, believing that it helps leaders understand and connect with their teams and customers. In addition to his focus on empathy and inclusivity, Nadella is also known for his strategic vision and ability to adapt to change. Under his leadership, Microsoft has made significant shifts in its business model, including the transition to a cloud-first, mobile-first focus and the acquisition of LinkedIn. Overall, I admire Nadella's ability to lead with empathy and adaptability, and I believe these qualities make him a valuable role model for any leader.

Contact an admission consultant at GOALisB for assistance with your MBA essay. Whatsapp us at +91 7719497187 or email at [email protected].

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Wharton MBA Essay Examples

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Wharton MBA Essay Samples

Wharton looks for exceptional career trajectory, quantitative chops, and demonstrated leadership, teamwork, and interpersonal skills. In recent years, they have worked to deemphasize the GMAT so it’s not quite as rigid as it once was as in order to diversify class. With less emphasis on stats, the Wharton essays are essential to showcasing character and experiences.

Successful Examples of Wharton MBA Essays

Here’s a snapshot of the caliber of expertise on our SBC team .

HBS Admissions Board at Harvard Business School HBS MBA

HBS Admissions Board at Harvard Business School Kellogg MBA

Director HBS Admissions at Harvard Business School MBA, the Wharton School

HBS Admissions Board at Harvard Business School

Director HBS Admissions at Harvard Business School HBS MBA

Admissions Officer at Stanford's Graduate School of Business (GSB) MBA, Stanford's Graduate School of Business (GSB)

Asst Director MBA Admissions at Stanford's Graduate School of Business (GSB) Director MBA Admissions at Berkeley’s Haas School of Business

MBA, Stanford's Graduate School of Business (GSB) Minority Admissions, the GSB Diversity Programs, the GSB

Associate Director MBA Admissions at the Wharton School at the University of Pennsylvania

Associate Director MBA Admissions and Marketing at the Wharton MBA’s Lauder Institute

Director, the Wharton School at the University of Pennsylvania Professional Writer

Assistant Director MBA Admissions at Columbia Business School (CBS) NYU Admissions

Assistant Director MBA Admissions at Columbia Business School (CBS) M.S.Ed, Higher Education, U of Pennsylvania

Associate Director MBA Admissions at Columbia Business School (CBS)

Ashley is a former MBA Admissions Board Member for Harvard Business School (HBS), where she interviewed and evaluated thousands of business school applicants for over a six year tenure.  Ashley  holds an MBA from HBS. During her HBS years,  Ashley  was the Sports Editor for the Harbus and a member of the B-School Blades Ice Hockey Team. After HBS, she worked in Marketing at the Gillette Company on Male and Female shaving ...

Kerry is a former member of the Admissions Board at Harvard Business School (HBS). During her 5+ year tenure at HBS, she read and evaluated hundreds of applications and interviewed MBA candidates from a wide range of backgrounds across the globe. She also led marketing and outreach efforts focused on increasing diversity and inclusion, ran the Summer Venture in Management Program (SVMP), and launched the 2+2 Program during her time in Admissions. Kerry holds a B.A. from Bates College and  ...

A former associate director of admissions at Harvard Business School, Pauline served on the HBS MBA Admissions Board full-time for four years. She evaluated and interviewed HBS applicants, both on-campus and globally.  Pauline's career has included sales and marketing management roles with Coca-Cola, Gillette, Procter & Gamble, and IBM.  For over 10 years, Pauline has expertly guided MBA applicants, and her clients h ...

Geri is a former member of the Admissions Board at Harvard Business School (HBS).  In her 7 year tenure in HBS Admissions, she read and evaluated hundreds of applications and interviewed MBA candidates from a diverse set of academic, geographic, and employment backgrounds.  Geri also traveled globally representing the school at outreach events in order to raise awareness for women and international students.  In additio ...

Laura comes from the MBA Admissions Board at Harvard Business School (HBS) and is an HBS MBA alumnus. In her HBS Admissions role, she evaluated and interviewed hundreds of business school candidates, including internationals, women, military and other applicant pools, for five years.  Prior to her time as a student at HBS, Laura began her career in advertising and marketing in Chicago at Leo Burnett where she worked on th ...

Andrea served as the Associate Director of MBA Admissions at Harvard Business School (HBS) for over five years.  In this role, she provided strategic direction for student yield-management activities and also served as a full member of the admissions committee. In 2007, Andrea launched the new 2+2 Program at Harvard Business School – a program targeted at college junior applicants to Harvard Business School.  Andrea has also served as a Career Coach for Harvard Business School for both cu ...

Jennifer served as Admissions Officer at the Stanford (GSB) for five years. She holds an MBA from Stanford (GSB) and a B.S. in Chemical Engineering from University of Illinois Urbana-Champaign. Jennifer has over 15 years experience in guiding applicants through the increasingly competitive admissions process into top MBA programs. Having read thousands and thousands of essays and applications while at Stanford (GSB) Admiss ...

Erin served in key roles in MBA Admissions--as Director at Haas School of Business at UC Berkeley and Assistant Director at Stanford's Graduate School of Business (GSB). Erin served on the admissions committee at each school and has read thousands of applications in her career. At Haas, she served for seven years in roles that encompassed evaluation, outreach, and diversity and inclusion. During her tenure in Admissions at GSB, she was responsible for candidate evaluation, applicant outreach, ...

Susie comes from the Admissions Office of the Stanford Graduate School of Business where she reviewed and evaluated hundreds of prospective students’ applications.  She holds an MBA from Stanford’s GSB and a BA from Stanford in Economics. Prior to advising MBA applicants, Susie held a variety of roles over a 15-year period in capital markets, finance, and real estate, including as partner in one of the nation’s most innovative finance and real estate investment organizations. In that r ...

Dione holds an MBA degree from Stanford Business School (GSB) and a BA degree from Stanford University, where she double majored in Economics and Communication with concentrations in journalism and sociology. Dione has served as an Admissions reader and member of the Minority Admissions Advisory Committee at Stanford.   Dione is an accomplished and respected advocate and thought leader on education and diversity. She is ...

Anthony served as the Associate Director of MBA Admissions at the Wharton School at the University of Pennsylvania, where he dedicated over 10 years of expertise. During his time as a Wharton Admissions Officer, he read and reviewed thousands of applications and helped bring in a class of 800+ students a year.   Anthony has traveled both domestically and internationally to recruit a ...

Meghan served as the Associate Director of Admissions and Marketing at the Wharton MBA’s Lauder Institute, a joint degree program combining the Wharton MBA with an MA in International Studies. In her role on the Wharton MBA admissions committee, Meghan advised domestic and international applicants; conducted interviews and information sessions domestically and overseas in Asia, Central and South America, and Europe; and evaluated applicants for admission to the program. Meghan also managed ...

Amy comes from the Wharton School of the University of Pennsylvania where she was Associate Director. Amy devoted 12 years at the Wharton School, working closely with MBA students and supporting the admissions team.  During her tenure at Wharton, Amy served as a trusted adviser to prospective applicants as well as admitted and matriculated students.  She conducted admissions chats with applicants early in the admissions ...

Ally brings six years of admissions experience to the SBC team, most recently as an Assistant Director of Admission for the full-time MBA program at Columbia Business School (CBS).  During her time at Columbia, Ally was responsible for reviewing applications, planning recruitment events, and interviewing candidates for both the full-time MBA program and the Executive MBA program. She traveled both internationally and dome ...

Erin has over seven years of experience working across major institutions, including University of Pennsylvania, Columbia Business School, and NYU's Stern School of Business. At Columbia Business School, Erin was an Assistant Director of Admissions where she evaluated applications for both the full time and executive MBA programs, sat on the admissions and merit scholarship committees and advised applicants on which program might be the best fit for them based on their work experience and pro ...

Emma comes from the MBA Admissions Office at Columbia Business School (CBS), where she was Associate Director.  Emma conducted dozens of interviews each cycle for the MBA and EMBA programs, as well as coordinating the alumni ambassador interview program. She read and evaluated hundreds of applications each cycle, delivered information sessions to audiences across the globe, and advised countless waitlisted applicants.

As a Wharton MBA, I plan to seek opportunities that exploit my strengths contributing to team environments. First, I thrive in settings where I can leverage my broad knowledge base and strong analytical foundation to help solve problems across a number of functions. Similarly, my empathetic style of leadership has been effective in engaging a range of perspectives and voices towards a common goal. Both aspects position me uniquely to take on roles where I can bridge Wharton with the surrounding community.

Dance education is an initiative I’m highly motivated to support, as dance has been an amazing therapeutic outlet for me. The countless hours I’ve spent bhangra dance moves have been both highly meditative and endlessly entertaining. Dance is also perhaps the most powerful unifier of people I’ve ever experienced. All personal differences seem to wash away when people can join around their common love of dance. While at Wharton, I plan to combine my appreciation for performance and excitement to engage with the community by working with Wharton Dance Studio, which brings Wharton students together in a broad variety of styles and and cultures, for events such as the Wharton Dance Studio & India Club’s joint Bollywood Fusion Diwali Dance Workshop. Whether teaching, organizing live events for the community, or even taking the stage as a dancer myself, I am excited about the range of ways I can spread the joy of movement through the Wharton Dance Club.

Another area of personal interest where I intend to contribute meaningfully to the Wharton community is golf. I played golf extensively growing up, but talents lie less on the fairway and more in the front-office. For years, I have maintained an avid interest in the advanced analytics of golf as a scouting / decision-making tool, even going so far as to create my own statistical models. As a widget industry professional, I’ve become well-versed in the emerging technology companies advancing the applications of data analytics to the golf handicap industry. Working with the Wharton Golf Club, I am eager to help lead the Wharton team competing at the MBA Masters tourney at Duke University and the annual Spring Scramble, and I would love to organize teams of Wharton golfers to work with inner-city Philadelphia high school and collegiate kids, helping to promote the adoption of advanced golf statistical handicapping to elevate athletic performance at the amateur level.

My short-term post-MBA goal is to join the Strategy and Operations team at a widget tech firm such as well-known-companies-that-recruit-at-Wharton A and B, to gain experience in creating growth opportunities in digital widgets. Long-term, I hope to become the COO of a widget-tech firm and drive the expansion of widget inclusion, particularly in REGION X where I grew up.

Widget inclusion is in a state of disarray, both in the United States and around the world. While going to college in COUNTRY X, I learned about the struggles migrant workers faced in accessing the widget services they needed. Foreign domestic helpers and construction workers told me how difficult it was to do xxx, yyy or zzz in countries where they lacked institutional ties. I became interested in Widget-tech after seeing widget-tech companies’ potential for expanding inclusion and widget literacy issues.

The Wharton MBA will prepare me to become a leader in the widget-tech industry. In my consulting experience at CONSULTING GIANT X, I have worked primarily with traditional widget manufacturing corporations, and developed expertise in improving risk management operations. I want to use the Wharton MBA to build on my experience while learning about managing operations more holistically across an organization, and developing relationships and expertise in the widget-tech industry.

Wharton’s Strategic Management major and elective offerings will help me succeed in a strategic and operational role. STUDENT 1 (Wharton’2X), recommended the course “Managing the Established Enterprise,” which provides frameworks on generating value and competitive advantages. “Technology Strategy,” taught by Professor Rahul Kapoor, will help me apply this knowledge to the widget industry specifically. Learning more about Professor Kapoor’s research on managing emerging technologies will also help me understand the market applications of new widget technologies.

Beyond the classroom, I will gain hands-on experience through participating in an Independent Study Project with the Widget Center for Innovation. STUDENT 2 (Wharton’2X) told me about her project identifying opportunities for technological innovation for Widgets Inc. Projects like these will provide me with new real-world insight into how technology is transforming conventional widgeting models.

I also plan to use Wharton’s Widget-tech Club to build ties in the widget industry. I will benefit from the community-building event and content development support the club facilitates. I am particularly interested in Career Treks related to digital widgets and manufacturing, and the annual widget-tech Conference. Listening to speakers such as Famous Executive, Strategy and Operations Lead at Widgets-R-Us, who spoke at the 2022 Conference, I will learn from industry leaders who are in roles I someday hope to inhabit. Current club member STUDENT 3 also told me about the club’s focus on member education and how it helped him communicate effectively when networking with widget-tech firms. The weekly lunch-and-learns and alumni fireside chats offered by the club will also deepen my content expertise and credibility in the widget industry.

Speaking with students and alumni showed me the supportive nature of Wharton’s community and I look forward to leveraging Wharton’s global network throughout my career in the widget industry.

When I was in my freshman year of high school, I signed up for the girl’s [sport] team. However, as the tryouts neared, I got cold feet; I had only played [sport] for one year prior to ninth grade. The high school coach was also my gym teacher, and she knew I was supposed to go out for the team. I could not imagine telling her that I had gone back on my word, so I dragged myself to the first practice.

That turned out to be one of the best decisions I have made. My coach gave us individualized cards before every game with that day’s goals—evidence of how deeply she cared for her players. I was a starting player by my sophomore year, and she would make me yell out directions to organize my teammates. This included telling the seniors who to cover, which was intimidating. Her confidence in me translated into confidence in myself, and I went on to play for her in the state championship game my junior year. We were not the most-skilled team in the state, but preparation, dedication and hard work helped us achieve a better record than we would have otherwise.

I continued to play in college, where my experience was completely different. At [College], we barely had enough players to field a team my senior year, so we had to recruit from the women’s [sport] and [sport] teams and other athletic friends. Learning to compete with an eclectic group of women with drastically different skill levels was a challenge. But remembering how to motivate individuals and focus on strengths helped me to succeed as captain.

My experience playing [sport] has shaped my career thus far by helping me to find ways to win in the competitive world of sales and trading and equity research. I know it will affect my contributions to the Wharton community as well. By trying out for the team my freshman year, I learned that I need to put myself out there—even if it’s uncomfortable—to gain new experiences and grow individually. I will be very active in on-campus groups, like Women in Business and Wharton’s Fintech club. Given all of the opportunities to get involved in business school, I understand the dedication it takes to get things like the Women’s Summit across the finish line. [Sport] also taught me how to empower individuals and work with a diverse group of people. By recognizing each person’s strengths, I will not only bring my Learning Team together, but also contribute to a greater sense of togetherness across the teams I am a part of at Wharton.

Finally, I would also like to contribute to the greater Wharton community by helping to coach [sport] locally in Philadelphia. I believe extending my network beyond Wharton’s walls will strengthen my leadership development, and I hope to inspire confidence in other young girls who are just beginning to think about their careers.

I am an avid runner, and am empowered by the physical feats my body is capable of. I share this outlet by volunteering with [Nonprofit], a [Description of Nonprofit]. Most recently, I [Description of achievement]. Reaching this milestone together required teamwork, leadership and commitment to action, all of which I will bring to the Wharton community.

As a team of mentors, we were charged with leading participants through a 10-week training program prior to our big event. Each week, we integrated our different professional backgrounds to appeal to the members’ diverse personalities. May, an outdoor adventure leader, was accustomed to exerting control in chaotic environments and expertly channeled energy into physical activity. June, a special event planner who is used to calming her clients in high-stress environments, easily dug into people’s underlying emotions to understand their excitement or concerns for race day. On my Wharton Learning Team, I will leverage this same collaborative approach to tackling challenges — actively contributing my own perspective and encouraging my teammates to do the same, all while pushing the group to integrate our ideas into the strongest possible response.

As we prepped the girls for the event, I gained a deeper appreciation for how passion develops leadership. I am passionate about our work, but I feel even more strongly about using it to empower the younger community. This heightened sense of purpose motivated me to work through challenges and help our members reach their goals. As a member of Wharton’s PE/VC Club and Wharton Women in Business, I will use my passion for improving businesses through investment and promoting women’s leadership to enhance the clubs’ respective communities and execute events. I am particularly eager to serve as Co-President of Wharton Women in Business and work with my team of Co-Presidents to host the Wharton Women’s Summit.

Finally, inspired by a member of my [Nonprofit] team, I will promote a commitment to action while at Wharton. AAA had struggled to gain her parents’ support during the season, but nonetheless continued to compete with a quiet determination. The day before our big event, she confided in me that she had been apprehensive about being able to do it, knowing that her parents would not be among the supporters. However, she also revealed her excitement to compete and to share in the success of her friends. Their collective hard work superseded her fears. Wharton’s campus celebrates the same type of commitment to action on behalf of others that AAA so maturely displayed that day. I will channel this practice by serving on the Deans’ MBA Advisory Council, deepening my understanding of the diverse initiatives of my peers, and then promoting their interests across the broader community. I aim to augment Wharton’s culture of sharing in each other’s successes, just as AAA did for our team.

In my Research role at [Company], I cover industrial companies that have been around for decades. I’ve noticed that in these organizations, the most exciting work is being done in the newer, software-led divisions. That’s why after graduation, I would like to expand my knowledge of new technologies in a digital transformation consulting role at a firm like Bain or BCG. Ultimately, I would like to be COO at a financial services or fintech company like PNC, Paypal, or Betterment.

To reach these goals, I hope to gain a better understanding of operations to complement my finance background. Classes in Wharton’s Operations, Information and Decisions department, such as “Information and Business Transformation” and “Enabling Technologies,” would provide a strong foundation and help me be in on the conversation about how businesses of the future will be run. Joining the Fintech club will increase my exposure to smaller growth companies and developing technologies, while allowing me to network with likeminded students.

Wharton can also help me develop the skills necessary to succeed in an upper-management position. I would take “Managing the Emerging Enterprise” to learn how to not only retain and attract talent, but also improve organizational processes. Further, I know I would benefit from taking classes with Adam Grant and Stew Friedman in particular. “Negotiations” would help me build a critical skill, and “Executive Leadership” would give me the tools to become a better leader inside and outside of work. I am also eager to learn how to encourage employees to bring their “whole self” to work.

I plan to network with [Alum] co-founder and CEO of [Company], and ask him about his experience running a fintech company and the impact his platform has had on smaller business.

[Alum], [Company] founder, is another alum I would like to connect with. I want to know how he grew his company and how customer demands have changed over the last few years as data analysis has become more mainstream. I am also interested in learning about investor’s openness to using this information to make investment decisions.

Finally, I intend to join Wharton Women in Business to network with classmates and industry leaders. I also hope to assist in organizing the Wharton Women’s Summit and bring inspiring female trailblazers to Philadelphia to share their experiences and accomplishments. I believe broadening my perspective through leadership expeditions and my classmates’ experiences will make me a more effective leader. Wharton’s diverse alumni network, leadership programs and faculty will help fill the gaps in my background and put me in the best possible position for a job in a digital consulting and ultimately for a COO role at a fintech or financial services company.

I love traveling to interview potential investment targets’ management teams; I have talked with executives at organic food producers, auto manufacturers, concrete block fabricators, and 30 other unique businesses. However, I have yet to encounter more than one woman serving in a senior-level position. I need a Wharton MBA to change this statistic.

In the short term, I will use my MBA to transition to a private equity investment role at a multinational investment firm like Carlyle, Blackstone or KKR. By capitalizing on Wharton’s advanced elective finance classes, I hope to sharpen my analytical proficiency and deepen my investment strategy knowledge.

I will complement the core’s rigor with electives such as The Finance of Acquisitions and Buyouts, which will expose me to real-world investment scenarios and improve my understanding of nuanced transaction-related details. Further, Wharton’s Learning Team model will enhance my perspective as I work with my team to incorporate our diverse backgrounds into problem solving. As [Alum] has proved, Wharton is unmatched in developing well-rounded investors and teammates.

Ultimately, I hope to leverage the leadership skills I develop at Wharton to land an executive position in the private equity division of a global investment firm. I intend to use my platform to campaign for the promotion of women to leadership positions across the industry. Through courses such as William Lauder’s Decision-Making in the Leadership Chair, I will have direct exposure to C-suite professionals and learn how to both position myself for a similar role and overcome challenges once in the position.

At the Diverse Perspectives on the Wharton MBA event in NYC, [Alum] recommended Stew Friedman’s Total Leadership to learn how to think about personal and professional fulfillment. I developed a greater appreciation for the role fulfillment can play in women’s career decisions while serving on a women’s initiative task force at [Company]. This course will be instrumental in achieving my future goal of campaigning for more female industry leaders.

I also intend to put classroom lessons into practice by serving as a Venture Fellow. I am intrigued by [Alum]’s role as a Fellow for the Andes Leadership Venture, which she detailed during conversation at an Admissions event in NYC. Just as she applied learnings from this experience to her role at the [Organization], I will do the same as an executive within a global investment firm.

Wharton’s clubs will further contribute to my development. Wharton Women in Business will serve as an excellent platform to refine my knowledge of women’s professional challenges across industries, and the Wharton Private Equity & Venture Capital Club will expose me to the diverse investment backgrounds of my peers. I also intend to serve as a Co-Chair for the PE/VC Conference, and I will use the opportunity to expand my network within the investment industry.

Wharton will help me develop the nuanced thinking and bold leadership necessary to incite change for women across the financial services industry.

My long-term goal is to combine my experience in finance and my passion for technology by starting and leading a technology company in China as a CFO. I developed an appreciation for technology companies during my time with Firm Q. I always believed they help to boost innovative ideas and make great products affordable to people from all walks of life. When I later moved to Bank, I got to know these companies more in-depth through working in the leading technology research team. I came to understand that business and innovation often go hand in hand. I want to lead a technology start-up of real social impact and propel innovation with the power of finance.

To achieve this goal, I intend to first earn an MBA and then work in Investment Banking M&A covering the technology sector in a major bank such as Goldman or Morgan Stanley after graduation. Working in the primary market would allow me to look at the technology industry from a different angle and help me be more prepared for my ultimate goal of building one of these companies.

Wharton gives me access to the tools I will need to succeed. Distinguished alumni such as Person 1 and Person 2 have spoken at length about their Wharton experiences. At Wharton, I will not only gain the knowledge needed for a leadership role in a tech start-up, but also attain deeper understanding of finance and how it functions inside and outside start-ups. Courses such as Venture Capital and Finance of Innovation, International Corporate Finance, Entrepreneurship through Acquisitions, and Enabling Technologies will provide me with insights into how finance connects with technology start-up companies in a global setting.

The role I envision for myself is that of a CFO. However, startups don’t often have the luxury of a full executive suite so I will need to sharpen my leadership and knowledge application capabilities. Speaking with ’17 student Tracy and attending info sessions, I got excited about Wharton’s broad array of courses and extra-curricular activities that emphasize leadership. Courses such as Managing the Emerging Enterprise and the Executive Coaching and Feedback Program will be central to developing my leadership skills. Besides, the Mack Institute for Innovation Management is an excellent platform for me to apply knowledge learned in management courses and develop practical approaches. In addition, I am extremely interested in the Global Immersion Program, which could offer me valuable insights through practical experience of direct interaction with local business leaders, managers, and government officials.

Outside the classroom, I will take leadership roles in the Technology club and Entrepreneurship club, where I will connect with students of similar belief and passion. Moreover, the strong Wharton alumni network in China also sets a solid foundation for my long-term career development.

Wharton is the school that not only helps me achieve my short-term goal, but also prepares me for my long-term goal by providing knowledge across subjects, leadership and immersive application training, extra-curricular activities, and community.

When I was twelve, I traveled alone to California to visit my mom’s former colleagues. While enjoying my first cup of Starbucks, I introduced Chinese traditions such as green tea and Beijing opera into these foreigners’ lives. As a Chinese girl who inherited traditional cultural values yet has also obtained a global viewpoint from living in Hong Kong and many visits to the U.S., I will contribute to Wharton by blending the western and eastern cultures and enhancing communication between both sides.

In the classroom I will contribute my deep accounting and finance knowledge and insights into the technology industry such as Apple’s supply chain competitive landscape. My international background and global perspective will allow me to provide the class with fresh angles to approach problems. In learning groups I will contribute to discussion and teamwork by playing various roles including teammate, motivator, and leader. My previous experience working with international teammates at Firm A and Bank Z strengthened my teamwork and communication skills.

In student clubs, I will contribute through taking a leadership role in the Technology Club and leveraging my contacts with technology companies and experts. For example, I could invite the CEO of StartUp Q, a leading Chinese artificial intelligence player, to talk about AI development trend. I will also join the Asia club as an officer and help with organizing the annual Asian Business Conference. I successfully organized the ABC Conference under the competition started by Wharton and the World Bank. I also attended the Harvard JKL Conference as a delegate. These experiences make me prepared to lead and contribute to the club. As an experienced student club leader, I will use my skills to identify merits in each teammate, utilize their strengths, and motivate the team.

Lastly, I want to contribute through community service. Specifically, I will apply to the Wharton Nonprofit Board Leadership Program. My commitment to community service started during college when I founded a social enterprise aimed at helping underprivileged families in Hong Kong bringing their handcrafted products to market. I worked at a Non Profit, 123 Health, on the project planning team at Uni. I am ready to contribute, and also excited to learn more Board skills at Wharton.

My perspective has been shaped by experiences spanning three different countries, and I am committed to sharing my unique experiences with the diverse Wharton community.

My long-term plan is to launch a company focused on providing solutions that allow teachers to tailor academic content to students based on their individualized needs. I have been involved in the education sector for many years, as a tutor throughout high school and college, and currently as a board member for Los Angeles Teach for America. I have long been interested in educational technology given its potential to dramatically alter the engagement level and overall learning process for students and enhance the education system. To achieve this goal I first need an MBA and an initial strategic planning role in an early stage education technology company, such as ABC Learning or Real Knowledge, where I will gain more experience in the industry, develop better cross-functional skills, and learn how to build a young business. Wharton is the first step on my journey.

While my undergraduate education and professional experiences have provided significant practice in the fields of finance and accounting, I will expand that exposure at Wharton across the full spectrum of other business functions such as strategy, sales and marketing, and operations. Courses such as Professor Siggelkow’s Strategy and Competitive Advantage will teach me to build competitive advantage for an enterprise through strategic decision-making, a key topic to meet my near-term career objectives. Entrepreneurial-focused learning like the Formation and Implementation of Entrepreneurial Ventures class will help as well, as I’ll learn to build and implement an effective start-up business model. Outside of the classroom, Wharton’s Entrepreneurship Club will offer exposure to different ideas and business plans developed by classmates, provide the opportunity to connect with alumni and learn from their entrepreneurial experiences, and serve as a network for potential funding sources down the road. Across both classroom and extracurricular activities I am excited to learn from the varied and diverse experiences of my peers in the Wharton community and benefit from their unique perspectives.

Personally, a Wharton MBA will further enhance my softer management and leadership skills. I am excited to take Foundations of Teamwork and Leadership which will allow hands-on development and application of these skills from the very beginning in Pre-Term. I also plan to serve as a Board Fellow in the Nonprofit Board Leadership Program, which will combine an interactive leadership learning opportunity with the ability to give back to local non-profit organizations – a continuation of the non-profit board work I have enjoyed over the last several years. Taking on a leadership role in the Entrepreneurship Club will give me additional experience leading a group of my peers and increase my engagement in the entrepreneurial community at Wharton. Lastly, I look forward to developing strong relationships with classmates during the program and with other Wharton alumni more broadly. The unique talents of classmates and global reach of Wharton’s deep alumni network will provide an invaluable source of ideas, resources and guidance throughout my career and entrepreneurial endeavors. Ultimately, Wharton serves as the ideal platform for me to continue my professional and personal development to achieve my career goals.

To me, academic engagement encompasses the whole Wharton learning community. I see myself contributing through the classroom, clubs and volunteer organizations.

In the classroom, I will help my learning group going through the fixed core because of my academic background and my professional experience in finance and consulting. My college coursework includes honors econometrics along with undergraduate and graduate level courses in regression analysis. This background will allow me to help my group as we go through Regression Analysis for Managers. Additionally, my professional experience will be valuable in Marketing Management which covers customer segmentation and pricing strategy, among other topics. As a consultant, I worked on several growth strategy projects based on customer segmentations. At ABC Private Equity, I helped develop pricing strategies for various businesses including a dental lab, a chain of ambulatory surgery centers and a software company. My professional experience will help me contribute to classroom discussion in elective courses outside the fixed core. For example, I plan to take Negotiation and Dispute Resolution. At ABC Private Equity, I negotiated reimbursement rate increases with health insurance companies and a multi?company deal for document printing services with a print vendor.

I also plan to contribute through leadership roles in student clubs such as the Healthcare Club. I believe that I could leverage some of my contacts in the healthcare industry to help organize a speaker series for this group. I could reach out to Mike Jones , a former president of XYZ Healthcare, to speak about the implications of healthcare reform legislation. I am working closely with Mike to develop a reimbursement management strategy for our clinical lab business.

I would also seek an officer position with the Technology Club. My experience creating web applications including a procurement management app and a pricing calculator for a dental business will make me a valuable addition to that club; I can help students from non?technical backgrounds become conversant in programming concepts.

Finally, I would like to contribute through volunteer activities. I will apply to the Wharton Nonprofit Board Leadership Program, and hope for a board position at a nonprofit focused on child/teen education. I firmly believe in the value of education and this has led me to help educate others. This started in college, where I worked as a calculus teaching assistant and continues today. I currently volunteer, through DEF Scholars, as a mentor helping underprivileged high school seniors apply to college. I also volunteer with XYZ Tutoring, a nonprofit providing free ACT prep to Chicago Public School students. At XYZ, I lead a team of three programmers building a web portal for students to take practice tests.

Wharton brings together students from diverse backgrounds to create a pool of complementary knowledge, talent and connections that all can draw from to accomplish their goals. Everyone must be willing to give into the pool. I value this dynamic and am committed to contributing.

Professionally, I want to further develop skills needed to achieve my career goals. My short term goal is to join a corporate strategy team at a large healthcare company. Subsequently, I would transition into a management role at one of that company’s business units. I would then pursue a CEO position at a mid?size healthcare IT business such as Vitera Solutions. I grew up close to someone with a chronic illness. This situation created turmoil in my family and eventually led to my parents divorce. The condition eluded effective treatment until one doctor found a combination of six drugs that brought the symptoms under control. This experience motivated me to pursue a career in healthcare and particularly healthcare IT, where data mining can be used to identify novel treatment combinations. To reach my career goals, I need to refine my leadership and analytical skills.

Ive demonstrated leadership potential through projects inside and outside of work but need to further develop as a leader to be highly effective in corporate strategy, as a manager, and as a CEO. I would accomplish this at Wharton through coursework and extracurricular activities. Specifically, I would take courses focused on leadership including Executive Leadership and Advanced Persuasion. Outside the classroom, I would take advantage of the Executive Feedback and Coaching Program. I would also participate in the Tall Ship Sailing leadership venture, first as a participant and then, hopefully, as a venture fellow.

At Wharton, I would improve analytically by learning to better apply academic theory to business problems. I studied economics and mathematics at the University of Chicago. Whereas Wharton’s philosophy is Knowledge for Action, the University of Chicago’s could best be described as Knowledge for Theory. This training gap has prevented me from fully utilizing economics/statistics to solve business problems. I would address this at Wharton through collaboration with other students and faculty on research projects. For example, I would apply for a Mack Institute Research Fellowship to explore novel ways to use patient data to improve healthcare outcomes.

Personally, I want to make close friends who share my interest in business. I met most of my close friends in college. Very few went into business. I could build similarly close relationships with other students at Wharton through my core learning group and student clubs. I have been impressed with the professional aptitude and personal qualities of the Wharton alums that I have met in my career and would be excited to build friendships with others like them. As an example, I worked on a project with John Smith (WG 99), an executive at CDE Medical. John is not only one of the smartest guys I have ever met, he is also one of the nicest.

Wharton is the only program that can help me attain my professional and personal goals: developing skills inside and outside the classroom to be an executive of impact, and forming networks and lasting friendships with like?minded individuals.

SBC’s star-studded consultant team is unparalleled. Our clients benefit from current intelligence that we receive from the former MBA Admissions Officers from Wharton, Columbia CBS and every elite business program in the US and Europe.  These MBA Admissions Officers have chosen to work exclusively with SBC.

Just two of the many superstars on the SBC team: Meet Anthony , who served as the Associate Director of MBA Admissions at the Wharton School at the University of Pennsylvania, where he dedicated over 10 years of expertise.

Meet Erin , who has over seven years of experience working across major institutions, including University of Pennsylvania, Columbia Business School, and NYU’s Stern School of Business.

Tap into this inside knowledge for your MBA applications by requesting a consultation .

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MBA Essays: NYU STERN Sample Essays & Writing Tips

MBA & Beyond Team

22/12/2023 | 9:09 pm

Welcome to our guide on NYU Stern MBA Essays! Applying for an MBA at NYU Stern is a significant step towards advancing your career, and your essays are key to making a compelling case for admission. In this concise yet informative guide, we’ll provide you with sample essays and essential tips to help you craft standout essays tailored specifically for NYU Stern’s application process. Let’s dive in and explore how you can effectively showcase your unique qualities and aspirations to secure your spot in this prestigious program.

ESSAY 1: PROFESSIONAL ASPIRATIONS

Embarking on an MBA is a significant step in your career, and NYU Stern wants to hear all about your plans. So, what are your short-term career goals? This question may seem straightforward, but it’s your golden ticket to show the admissions committee why NYU Stern is the ideal launchpad for your dreams.

KEY ELEMENTS TO INCLUDE for NYU STERN MBA ESSAYS

• Specificity is Key: Be clear about your desired role and the industry you aim to enter post-MBA. Numbers and facts play a big role here. For instance, if you’re eyeing a role in management consulting, mention the kind of projects or sectors you want to delve into.
• Link to Stern: Why NYU? Maybe it’s their top-ranked Finance program or their impressive network in the tech industry. Whatever it is, make it clear how Stern aligns with your goals.
• Short and Sweet: With a 150-word limit, precision is your friend. Every word should drive home why you’re a perfect fit for Stern and why Stern is perfect for you.

EXPERT TIP:

Did you know that NYU Stern’s MBA program has a robust offering in areas like Fintech and Luxury & Retail? Tailoring your goals to these unique strengths can showcase your fit and research.

ESSAY 2: PERSONAL EXPRESSION (PICK SIX)

This one’s my personal favorite – the “Pick Six” essay. Think of it as a blank canvas to paint a vivid picture of who you are beyond your resume. You get to choose six images that represent your passions, life experiences, and dreams. But remember, it’s not just about the pictures; the captions are where you bring your story to life.

CRAFTING YOUR PICK SIX:

• Diverse Imagery: Mix it up! Your images could range from a snapshot of a volunteering experience to a prized personal achievement. This is your chance to showcase the breadth of your personality.
• Meaningful Captions: Each caption is a chance to give context to the image. What’s the story behind that picture of you crossing the marathon finish line? Use these snippets to give depth to your narrative.
• Reflect Your Values: Are you passionate about sustainability or women’s leadership? Let your images reflect these values. Remember, authenticity is key.

WHAT MAKES A GREAT PICK SIX?

Let’s look at an example. Imagine you choose a photo of a bustling street market in Bangkok. A simple caption like, “Exploring global markets, understanding diverse consumer behaviors – a step towards my dream of a career in international marketing,” ties your personal experience to your professional aspirations.

ESSAY 3: BEHAVIORAL ESSAY – EMBRACING CHANGE

“Change: _____ it.” This intriguing prompt from NYU Stern’s MBA application is not just about your take on change; it’s a window into how you adapt, innovate, and lead in a dynamic world. Let’s decode it together!

UNPACKING THE PROMPT:

• Personalizing ‘Change’: This is where you fill in the blank with a word that embodies your approach to change. Are you someone who ‘drives’ change or ’embraces’ it? Your choice of word is a powerful indicator of your mindset.
• Illustrating with Examples: Use real-life instances to show how you’ve lived this mantra. Did you lead a project that required swift adaptation? Or perhaps you initiated a change that had a significant impact?
• Word Limit Wisdom: With a 350-word limit, your narrative needs to be crisp and engaging. Focus on one or two compelling examples rather than trying to cover too much ground.

WHY THIS MATTERS:

NYU Stern values candidates who can thrive in an ever-changing global landscape. This essay is your chance to prove that you’re not just prepared for change – you’re ready to be a catalyst for it.

OPTIONAL ESSAY: PROVIDING ADDITIONAL INFORMATION

This section of the application might seem optional, but it’s a hidden gem for those who use it wisely. Here’s where you can address any part of your profile that needs more context – maybe a gap in your resume, a unique life circumstance, or additional insight into your academic record.

WHEN TO USE THE OPTIONAL ESSAY:

• Clarifying Gaps: If there’s a gap in your employment or education, explain it. But remember, this isn’t about making excuses; it’s about providing clarity.
• Academic Anomalies: Had a rough semester? Use this space to give context but also to show how you’ve grown from the experience.
• Extra Achievements: Got something impressive that didn’t fit into other essays? This is your place to shine.

CRAFTING YOUR RESPONSE:

• Be Direct: Get to the point quickly. The admissions committee appreciates brevity and directness.
• Stay Positive: Focus on the lessons learned or skills gained, even from challenging experiences.
• Word Limit: With a maximum of 250 words, every sentence must add value to your overall narrative.

WRITING TIPS AND BEST PRACTICES

Crafting an essay for an MBA application, especially for a prestigious institution like NYU Stern, isn’t just about answering questions. It’s about telling a story – your unique story. Here are some essential tips to make your essays stand out:

STRUCTURE AND CLARITY:

• Opening Strong: Your first sentence sets the tone. Make it engaging and indicative of what’s to come.
• Clear Structure: Organize your thoughts. Use headings or bullet points if necessary to enhance readability.
• Conciseness is Key: Be succinct. Respect word limits and don’t wander off-topic.

SHOWCASING PERSONALITY:

• Authentic Voice: Write like you speak (within the bounds of formal language). Let your personality shine through.
• Unique Insights: What makes you, you? Maybe it’s your multicultural background or an unconventional career path.

BACKING WITH DATA:

• Quantify Achievements: Use numbers to give weight to your accomplishments. Increased sales by 30%? Say it!
• Facts from Trusted Sources: Cite NYU Stern’s official website or reputable publications for any external data.

COMMON PITFALLS TO AVOID:

• Repetition: Don’t rehash your resume. The essay is an opportunity to show more than what’s on paper.
• Overcomplicating: Simplicity is powerful. Avoid jargon or overly complex language.
• Negativity: Even when discussing challenges, focus on growth and learning, not on blame or regret.

FINAL THOUGHTS AND CONCLUSION

Crafting standout NYU Stern MBA essays is a journey of self-discovery and articulation. By staying true to yourself “NYU Stern MBA Essays,” you can effectively convey your unique qualities and aspirations to the admissions committee. With dedication and the insights shared in this guide, you’re well-equipped to make a compelling case for your admission to NYU Stern’s prestigious MBA program. Now, go forth and let your words pave the way to your future success!

LEAVING A LASTING IMPRESSION:

• Reflective Tone: Conclude with a reflective note on what attending NYU Stern means to you and your future.
• Future Orientation: Talk about how you envision contributing to the Stern community and beyond.

ENCOURAGEMENT AND MOTIVATION:

• You’ve Got This! Writing essays can be daunting, but view it as an opportunity to introspect and articulate your journey and dreams.
• Seek Feedback: Don’t hesitate to ask for feedback from mentors or peers. Fresh perspectives can be invaluable.

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