sample business plan for handyman service

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Handyman Business Plan Sample

NOV.11, 2016

Handyman business plan for starting your own business

Apartment renters and homeowners often need professionals for small maintenance tasks like installing curtains and shelves, pre-fabricated furniture installation, hanging artwork, changing lighting fixtures, AC repair, plumbing, and so on. It is not easy to find qualified experts who can provide such handyman services. If you are interested in starting a handyman business and offering the above services, you should come up with a well-analyzed and written business plan for handyman to seek financing from investors and banks.

Executive Summary

The business.

Handyman Next Door is a professional and licensed handyman repair company established with a well-positioned and maintained office space in LA, California. We are the professional handyman service providers who are aimed to compete in this highly competitive market in our home market Los Angeles and across the US.

Management of Handyman Service

If you are wondering how to start a handyman business , consider adding professional team to your business. Our professional team will include a talented pool of highly experienced and certified tradesmen and technicians with skills in different trades in and across Los Angeles and other parts of the US.

All our team members will be selected with proper trainings and they will be hired to meet the needs of our company and will lead us to stand out as the leading handyman service providers and we will be engaged in maintenance, installation and repair throughout the country.

Customers of Handyman Service

The sample handyman business plan includes the general repair and maintenance services for commercial and residential clients, such as electrical repairs, plumbing, AC repair and installation, carpentry, painting, etc.

Business Target

At Handyman Next Door, we are aimed to come out as one of the top handyman service providers in the US and we will ensure doing everything possible to compete with industry leaders.

Company Summary

Maintenance tasks like AC repair and installation, furniture repair, electrical works, plumbing, etc. have high demands among residential customers all the year round. In this part of handyman business plan examples , explain that you have professionally trained handymen and professionals who are bonded and trained by your company. Also describe how you are networked with third-party vendors like plumbers, electricians, computer techs and others.

Company Owner

When writing a business plan for handyman service , you need to describe who the owner of the company is.

Handyman Next Door has been owned and formed by Cal Wardin. He will be the sole owner of the company with a vast team of professionals. The company is going to incur some start-up costs and basic tools detailed below.

Why the handyman business is being started?

Handyman Next Door is a startup aimed to offer complete handyman service to the residents of Los Angeles and California. Cal Wardin was also engaged in offering such types of services with other organization. With vast and proven knowledge and experience, Cal is aimed to launch his family business as a reasonably priced, trusted, and qualified service provider. If you are wondering how to start a successful handyman business , having a strong base of repeat customers and generating market penetration are the keys.

How the handyman business will be started?

Handyman Next Door is going to build a solid web presence as part of our handyman marketing ideas . The following table includes detailed start-up summary along with needed capital to start operations. Cal is going to start with his own tools for jobs, but he will also need to acquire the following tools and equipments –

• Plumbing tools like snakes, slip wrenches, Teflon tape, nuts, caps, and bolts.
• Electrical tools like wire cutters, gauge meters, several wires, soldering iron, and wire caps.
• Painting materials like paint rollers, paint brushes, air compressor, pneumatic paint sprayer, spackle tools, sand papers, and masking tape.
• Some general tools.
• Pressure washer.
• Power tools like sander, drill, saw, etc.
• Laptop with portable printer for printing invoice

Services for Customers

In order to run a successful handyman business , we are aimed to compete well with top handyman service providers and maintenance, installation and repair companies in the country.

We have put an excellent quality assurance team in place to ensure every installation, repair, and service is provided well to meet and exceed customers’ needs. We will strive hard to ensure Handyman Next Door will not just be renowned in Los Angeles, but also across the US. Here are the following services we have included in our handyman business plan template –

• Drywall installation/repair
• Plumbing repair
• Electrical installations
• Rooting repairs
• Appliance installation and repair
• Flooring installation and repair
• Kitchen remodeling
• Attic insulation
• Bathroom and shower remodeling
• Deck repair
• Fence repair
• Door installations
• Gardening and building service
• Power tool and yard repair and maintenance
• Exterior and interior painting
• Other installation, repair and maintenance services

Marketing Analysis of Handyman Business

If you want to know how to start a renovation company , be sure to analyze the market segment and trends related to it. For example, Handyman Next Door will focus on both online and offline advertising. We will use direct mail campaigns and email marketing to notify all the tenants and homeowners living in our target areas. We will distribute our pamphlets in local newspapers across the major geographic regions of the city. We will also use other marketing techniques, such as posting flyers, online ads, and ads on radio or cable TV in future.

Market Trends

Before opening a handyman business , you need to start doing proper economic analysis to reduce the threats and risks associated with investing in handyman business ideas or starting a business.

When it comes to how to market a handyman business , it is not all about acquiring a well-furnished office space and getting the place equipped. You also need to figure out how to attract customers and how to retain them so they can keep coming back for your services.

Basically, running and starting a handyman service is cost effective, especially when you have well-qualified, well trained and experienced team members. With the quality of work conducted for your customers, you can easily retain your customers and your company should do all the good work which will be spread by words of mouth. Customers will definitely want to recommend your services to their friends and families once you can get the job done well on their properties.

Your ability to provide quality services at competitive prices to the customers will be a major factor considered in the industry. This way, it will be easier for you to retain customers and attract new ones to get more business. The handyman market seems to be viable considering the existing competition in the industry.

Marketing Segmentation

There are basically two different customer groups to segment the market –

Home Owners

• Value of their homes generally range from $150,000 to $650,000
• Around 47% home owners prefer DIY small repairs. They often start the repair themselves and then realize that it’s not their cup of tea. Rests of 53% don’t even start to repair it on their own. They simply call a professional for every small repair.
• Around 62% of homeowners have been the owners for over 2 years.
• Rests of 73% of customers wait until a lot of small problems come ahead before calling a handyman. The reason is simple. They don’t want to bear a huge upfront cost just for small fixes.

Property Managers

• These types of customers usually manage 3 to 20 household units.
• They usually don’t have their in-house team for repair and maintenance to cut down on overhead costs.
• Their monthly rental ranges from $350 to $650.

We conducted a feasibility study and market survey before starting our handyman services in Los Angeles. Hence, we understand that there is a huge range of individual and corporate clients who need handyman services on daily basis. With that in mind, we have come up with certain strategies which would help us to reach out to several households and corporate organizations we know that they would need our services. Here are some of the individuals and organizations who we can target –

• Blue chip companies
• Insurance companies, banks, and other financial institutions
• Corporate clients
• Real estate developers, owners, and contractors
• Government organizations
• High schools, universities, colleges and other educational institutions
• Sports facilities
• Households and individuals
• Religious organizations

Product Pricing

Customers usually prefer who they know. They either call a contractor or handyman they know or they ask their neighbors or friends for recommendation. They often stay with their service provider until they get dissatisfied with their service. Cal is planning to dominate the market with words of mouth referrals which is done usually by exceeding the expectations of every customer.

Considering the economies, larger contracting companies are expected to offer better rates on hourly basis. But most of the large companies offer different specialized services, which need a lot of skilled workers and tools, which also increase their overhead and billable rates.

Highly Efficient Service

I am incredibly happy with the outcome! Alex and his team are highly efficient professionals with a diverse bank of knowledge!

Marketing Strategy

Our website will serve our customers as a basic catalog of services. We would list different skills our team has, and a range of referrals and testimonials on our site. It will be effective to help unsure visitors who haven’t heard about Handyman Next Door.

In order to attract traffic, Search Engine Optimization would be the cost-effective way to organically grow our web business. We can help people who are looking for a nearby handyman. It will also include searches of people who know about our organization but want to know more.

Competitive Analysis

Our competitive edge is offering best services at reasonable prices. So, our target customers would be more inclined to call Handyman Next Door whenever any problem occurs.

Sales Strategy

Our sales business strategy would be planned well to convert customers looking for temporary services to the ones choosing Handyman Next Door for different repairs. We would do the same in different ways. We will put a level of professionalism in each repair job. We will also focus on problem areas in home and provide the best solutions.

Sales Monthly

This section of handyman maintenance business plan includes average monthly sales done by Handyman Next Door –

Sales Yearly

This section of our handyman services business plan includes average annual sales done by Handyman Next Door –

Sales Forecast

We have developed a sales forecast in a complete way to help us achieve our sales goals. The following table details the breakdown of sales on the basis of our activities –

Personnel plan

Company staff.

When it comes to start a handyman business , you would need experienced team including senior management staff with experience of over 5 years and competent and qualified experts on the following positions –

• Head, Technical Services
• Sales and Marketing Executive
• HR and Admin Manager
• Client Service Executive
• Handymen (with varied skill sets related to your business)

Average Salary of Employees

The following table describes the average annual salary of each employee and total payroll for the next 3 years –

Financial Plan

Include the following sections on your handyman business plan sample –

Important Assumptions

All the vital financial assumptions for the next three years are listed here in this table –

Brake-even Analysis

The following graph indicates what our company will need and project in monthly revenue to cross the breakeven point –

Projected Profit and Loss

The tables and charts listed below indicate the project profit and loss of our company –

Profit Monthly

It includes the projected profit per month from our services.

Profit Yearly

It describes the annual profit for the next three years.

Gross Margin Monthly

It describes the gross margin on monthly basis for the next one year.

Gross Margin Yearly

It includes the gross margin we are expecting for the next three years.

Projected Cash Flow

Projected Balance Sheet

The following table includes all the assets and liabilities in our projected balance sheet –

Business Ratios

In this table, we are going to explain the business ratios of Handyman Next Door along with industry ratios for household and personal repairs and maintenance.

Download handyman business plan sample in PDF

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Handyman Business Plan Template

Written by Dave Lavinsky

Handyman Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their handyman companies.

If you’re unfamiliar with creating a handyman business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a handyman business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is a Handyman Business Plan?

A business plan provides a snapshot of your handyman business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for a Handyman Business

If you’re looking to start a handyman business or grow your existing handyman company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your handyman business to improve your chances of success. Your business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Handyman Businesses

With regards to funding, the main sources of funding for a handyman business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for handyman companies.

Finish Your Business Plan Today!

How to write a business plan for a handyman business.

If you want to start a handyman business or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your handyman business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of handyman business you are running and the status. For example, are you a startup, do you have a handyman business that you would like to grow, or are you operating a chain of handyman businesses?

Next, provide an overview of each of the subsequent sections of your plan.

• Give a brief overview of the handyman industry.
• Discuss the type of handyman business you are operating.
• Detail your direct competitors. Give an overview of your target market.
• Provide a snapshot of your marketing strategy. Identify the key members of your team.
• Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of handyman business you are operating.

For example, you might specialize in one of the following types of handyman businesses:

• Plumbing Handyman Business: Specializing in light plumbing services such as fixing a water leak or replacing a garbage disposal.
• Drywall Installation Business: Specializing in installation, drywall repair services, and re-finishing drywall.
• Fixture Replacement Business: Specializing in replacing fixtures including cabinetry, ceiling fans, lighting, and kitchen and bathroom faucets.
• Painting Business: Specializing in painting and patching interior and exterior walls.
• Tiling Business: Specializing in tile installation, replacement, and waterproofing.

In addition to explaining the type of handyman business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

• When and why did you start the business?
• What milestones have you achieved to date? Milestones could include the number of clients served, the number of repeat clients, reaching $X amount in revenue, etc.
• Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the handyman industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the handyman industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section:

• How big is the handyman industry (in dollars)?
• Is the market declining or increasing?
• Who are the key competitors in the market?
• Who are the key suppliers in the market?
• What trends are affecting the industry?
• What is the industry’s growth forecast over the next 5 – 10 years?
• What is the relevant market size? That is, how big is the potential target market for your handyman business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: homeowners, property managers, schools, and corporations.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of handyman business you operate. Clearly, individuals would respond to different marketing promotions than corporations, for example.

Try to break out your target market in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target market. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other handyman businesses.

• What types of customers do they serve?
• What type of handyman business are they?
• What is their pricing (premium, low, etc.)?
• What are they good at?
• What are their weaknesses?

With regard to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

• Will you make it easier for your customers to acquire your product or schedule handyman service?
• Will you offer products or handyman services that your competition doesn’t?
• Will you provide better customer service?
• Will you offer better pricing?

Think about ways to establish a competitive edge and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a handyman business, your marketing strategy should include the following:

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the products and/or services you offer and their prices.

Place : Place refers to the site of your handyman company. Document where your company is situated and mention how the site will impact your success. For example, is your handyman business located in a busy retail district, an industrial district, a standalone office, or purely online? Discuss how your site might be the ideal location for your target market.

Promotions : The final part of your handyman marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

• Advertise in local papers, radio stations and/or magazines
• Reach out to websites
• Distribute flyers
• Engage in email marketing
• Advertise on social media platforms
• Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your handyman business, including answering calls, scheduling appointments with clients, billing clients, and collecting payments.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth client, or when you hope to reach $X in revenue. It could also be when you expect to expand your handyman business to a new city.  

Management Team

To demonstrate your handyman business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing handyman businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a handyman business.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.  

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you see 5 clients per day? Will you offer discounts for referrals? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.  

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your handyman business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.  

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a handyman business:

• Cost of equipment and office supplies
• Payroll or salaries paid to staff
• Business insurance
• Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and equipment

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your office location lease or a list of certifications you’ve obtained.  

Writing a business plan for your handyman business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the handyman industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful handyman business.  

Handyman Business Plan Template FAQs

What is the easiest way to complete my handyman business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your handyman business plan.

How Do You Start a Handyman Business?

Starting a handyman business is easy with these 14 steps:

• Choose the Name for Your Handyman Business
• Create Your Handyman Business Plan
• Choose the Legal Structure for Your Handyman Business
• Secure Startup Funding for Your Handyman Business (If Needed)
• Secure a Location for Your Business
• Register Your Handyman Business with the IRS
• Open a Business Bank Account
• Get a Business Credit Card
• Get the Required Business Licenses and Permits
• Get Business Insurance for Your Handyman Business
• Buy or Lease the Right Handyman Business Equipment
• Develop Your Handyman Business Marketing Materials
• Purchase and Setup the Software Needed to Run Your Handyman Business
• Open for Business

Learn more about how to start your own handyman business .

Don’t you wish there was a faster, easier way to finish your Handyman business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to see how a Growthink business plan writer can create your plan for you.

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Handyman Business Plan Template

Used 4,872 times

Start a new handyman business using a well-researched handyman business plan template to meet your goals faster.

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Created by:

​ [Sender.FirstName] [Sender.LastName] ​

​ [Sender.Company] ​

Prepared for:

​ [Recipient.FirstName] [Recipient.LastName]

​ [Recipient.Company] ​

Executive Summary

​ [Sender.Company] is a new handyman business located in [Sender.StreetAddress] [Sender.City] [Sender.State] [Sender.PostalCode] (Enter business location).

The company offers various residential handyman services, including plumbing, drywall service, carpentry, and door and window repair.

​ [Sender.City] will provide local residents and homeowners with a variety of services to help keep their homes in perfect condition. Some of these services include:

Door and window repair

(Add service)

​ [Sender.Company] will primarily serve the residents and homeowners of (Enter business location) and the surrounding area. The demographics of these customers are as follows:

85,235 residents

45% married

25% with children under 18

75% homeowners

Median age of 33

These demographics serve our company well. With such a large population of homeowners, many residents will need a local handyman to keep their homes in perfect condition.

Business Description

​ [Sender.Company] strives to be the best handyman service in the area that residents can trust for all of their home projects.

​ [Sender.Company] is led by [Sender.FirstName] [Sender.LastName] , who has been a handyman for (Enter number) years.

Since incorporation, the company has achieved the following milestones:

Found a commercial space and signed a Letter of Intent to lease it.

Developed the company’s name, logo, and website located at (website).

Planned the suite of services to be offered.

Determined equipment, supplies, and materials needed.

Begun recruiting key employees and experienced handymen

Mission Statement

The following are a series of steps that lead to our vision of long-term success. [Sender.Company] expects to achieve the following milestones in the following (Enter number) months:

(List the strengths that make your business unique)​

​ [Sender.Company] will provide local residents and homeowners with a variety of services to help keep their homes in perfect condition. Some of these services include:

Floor repair

Drywall installation and repair

Marketing Plan

​ [Sender.Company] seeks to position itself as a high-quality, friendly, and convenient handyman business.

The [Sender.Company] Brand

The [Sender.Company] brand will focus on the company’s unique value proposition:

Client-focused installation and repair services, where the company’s interests are aligned with the customer.

Service is built on long-term relationships and personal attention.

Promotions Strategy

​ [Sender.Company] expects its target market to be individuals within a 10-mile radius of its location. [Sender.Company] ’s promotion strategy to reach these potential customers includes:

Website/SEO

Social Media

Publications

Direct Mail

Pricing Strategy

The pricing will be determined by the materials needed and the amount of labor required to finish the job. Pricing will be moderate and less expensive than our competitors but more expensive than lower-quality, efficiency-driven handyman and repair businesses.

Operations Plan

Functional roles.

​ [Sender.Company] will need to fulfill the following functional roles to execute its business plan and ensure the company’s success:

Service Functions

Installation services

Repair services

Customer service

(Add function)

Administrative Functions

Social media management

Website management

Management Organization

​ [Sender.Company] is led by [Sender.FirstName] [Sender.LastName] , who has been a handyman for (Enter number) years. Throughout this time, he has worked on a variety of installation and repair services, both while employed by local handyman businesses and while operating alone.

Hiring Plan

​ [Sender.FirstName] [Sender.LastName] will serve as the Owner and Manager of [Sender.Company] . In order to launch, he needs to hire the following personnel:

Assistant Managers (1 to start)

Administrative Staff (1 to start)

Handymen (2 to start)

Financial Plan

Annual income / profit/loss statement, cash flow statement, balance sheet, funding requirements, confidentiality statement.

The confidential information and trade secrets described above shall remain the exclusive property of the Company and shall not be shared or removed from the premises of the Company under any circumstances whatsoever without the express prior written consent of the handyman business.

Please find listed below any additional addendums related to [Sender.Company] :

(Add any relevant addendums)

​ [Recipient.FirstName] [Recipient.LastName] ​

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Handyman Business Plan Template

Written by Dave Lavinsky

Handyman Business Plan

You’ve come to the right place to create your Handyman business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Handyman businesses.

Below is a template to help you create each section of your Handyman business plan.

Executive Summary

Business overview.

Fix-It Pro Services is a startup company located in Augusta, Maine. The company is founded by Jimmy Larkin, who has experience in multiple areas of home repair and services Now, with the expertise of knowledge and business acumen, he has determined he can confidently start and effectively grow a successful Fix-It Pro Services company. Jimmy believes his experience of strategic growth, marketing skills, financial capabilities, and wide and deep knowledge of home repair and home service practices will provide everything needed for long-term growth and profitability.

Fix-It Pro Services will provide a comprehensive array of products and services for a wide variety of clients. Fix-It Pro Services will be a one-stop shop, providing for the specific needs of each client while supporting the strategic goals of the company. Fix-It Pro Services will be the ultimate choice in Augusta for clients to ensure that every need of the customers is fully and completely met.

Product Offering

The following are the services that Fix-It Pro Services will provide:

• General repairs and maintenance
• Plumbing and electrical work
• Carpentry and woodworking
• Painting and drywall repair
• Unique services in wallpapering and wall treatments
• Day to day software management system of all projects, guaranteeing on-time completion of projects

Customer Focus

Fix-It Pro Services will target all residents within the greater Augusta region. They will target owners of office buildings, apartment complexes, and commercial buildings, in addition. They will also target those individuals who have residential properties that are rentals and often need repair or painting to prepare for new renters who will occupy the homes. No matter the client, Fix-It Pro Services will deliver the best service and timely completion of projects.

Management Team

Fix-It Pro Services will be owned and operated by Jimmy Hawkins. He recruited his brother and former handyman assistant, Tommy Hawkins, to be his assistant manager of operations and help oversee the handyman projects overall.

Jimmy Hawkins is a professional handyman with over twenty years of experience in residential and commercial properties. Whether repair or maintenance work is required, Jimmy has the expertise and capability to fix or replace items and building components with professionalism and excellent references from former clients.

Tommy Hawkins has served as the assistant to Jimmy Hawkins in his former position and has been in that position for ten years. He graduated from Augusta Community College with an Associates Degree in Electrical Repair. Tommy has concentrated on electrical repair services since his graduation and has completed over one hundred repair contracts for residential and commercial clients during the past ten years. He will take on the role of assistant manager of operations in the new company.

Success Factors

Fix-It Pro Services will be able to achieve success by offering the following competitive advantages:

• Friendly, knowledgeable, and highly-qualified team of Fix-It Pro Services
• Comprehensive menu of services and a full slate of capabilities within the professional handyman arena. Such services include:
• HVAC maintenance
• Appliance installation and repair
• On occasion, landscaping and outdoor maintenance service are offered
• Unique wallpaper and wall treatment services are provided upon request
• Fix-It Pro Services offers the best pricing in town. Their pricing structure is the most cost effective compared to the competition.

Financial Highlights

Fix-It Pro Services is seeking $200,000 in debt financing to launch its professional handyman company. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and marketing costs. The breakout of the funding is below:

• Office space build-out: $20,000
• Office equipment, supplies, and materials: $10,000
• Three months of overhead expenses (payroll, rent, utilities): $150,000
• Marketing costs: $10,000
• Working capital: $10,000

The following graph outlines the financial projections for Fix-It Pro Services.

Company Overview

Who is fix-it pro services.

Fix-It Pro Services is a newly established, full-service professional handyman company in Augusta, Maine. Fix-It Pro Services will be the most reliable, cost-effective, and efficient choice for residential and commercial clients in Augusta and the surrounding communities. Fix-It Pro Services will provide a comprehensive menu of products and services for any client to utilize. Their full-service approach includes a comprehensive wallpaper and wall treatment special application and repair service.

  Fix-It Pro Services will be able to quickly and efficiently provide services for all clients. The team of professionals are highly qualified and experienced in handyman projects and maintenance. Fix-It Pro Services removes all headaches and issues of property maintenance and repair and ensures all issues are taken care of expeditiously while delivering the best customer service.

Fix-It Pro Services History

Fix-It Pro Services is owned and operated by Jimmy Hawkins, a former handyman who worked for a national handyman company as a manager of residential and commercial services for fifteen years. Jimmy built a large portfolio of properties that were entrusted to his care by clients who experienced Jimmy’s very high degree of professionalism and valuable repair and overall property services. Jimmy has requested that his brother, Tommy, join him in the company, creating a professional duo with over twenty years of experience behind them and a full portfolio of customers waiting to join them in their new company.

Since incorporation, Fix-It Pro Services has achieved the following milestones:

• Registered Fix-It Pro Services, LLC to transact business in the state of Maine.
• Has a contract in place for a 10,000 square foot office at one of the midtown buildings
• Reached out to numerous contacts to include Fix-It Pro Services.
• Began recruiting a staff of two and office personnel to work at Fix-It Pro Services.

Fix-It Pro Services

The following will be the services Fix-It Pro Services will provide:

Industry Analysis

The handyman industry is expected to grow over the next five years to over $315 billion. The growth will be driven by an increase in homeownership as the population grows. In addition, the handyman industry will grow as commercial properties are utilized for expanding technology and commercial concerns. Costs will likely be reduced as repairs or replacement of items will be conducted via software management applications and technology not yet utilized. The costs will also be reduced by an increase in self-employed repair services as individuals move into positions that offer work-life balance.

Customer Analysis

Demographic profile of target market.

The precise demographics for Fix-It Pro Services are:

Customer Segmentation

Fix-It Pro Services will primarily target the following customer profiles:

• Residents within the greater Augusta region
• Owners and managers of commercial buildings
• Owners of apartment buildings
• Owners of residential properties

Competitive Analysis

Direct and indirect competitors.

Fix-It Pro Services will face competition from other companies with similar business profiles. A description of each competitor company is below.

Handyman-in-a-Hurry

Handyman-in-a-Hurry is a national chain of handyman franchises with franchisees who own and operate businesses within various geographic locations. The franchisee, Taylor Tomkin, operates the Augusta location business; however, the national franchisor company oversees the products used, repair services offered, and marketing and brand messaging. Taylor Tomkin started the company in 1998 and has continued in the franchisor/franchisee relationship during the past several years. The company has a solid following of clients who trust Taylor and Handyman-in-a-Hurry, in part due to the national franchise connection and national, on-going marketing efforts.

Handyman-in-a-Hurry does not repair or maintain outdoor landscaping or irrigation, nor does Handyman-in-a-Hurry offer services for wallpapering or wall treatments. The roster of services includes general repair and electrical services, as needed.

The Service Station

Pinky and Charlie Staton started The Service Station ten years ago while the housing industry was booming in the Augusta region. Their company grew quickly as they serviced new residential homes with moving in services, electrical hookups, and set-up of appliances. As the housing industry slowed during recent years, The Service Station has focused more on general repairs and residential painting.

Pinky and Charlie Staton were experienced handyman service providers prior to opening their company. Together, they managed a large residential complex for a nationally-known celebrity homeowner. The multiple-acreage property with several residences and outbuildings required constant repairs and upkeep. Exterior landscaping and maintenance included the twenty-acre complex and, as a result, Pinky and Charlie brought a high level of expertise to the handyman industry.

The Service Station is housed in a former gas station, which lends itself to the name of the company and the owners offer the unique advantage of attracting current and new customers by serving coffee and snacks in one of the converted repair bays of the station on a weekly basis. Homeowner courses in repair and maintenance are offered by Pinky and Charlie at each gathering.

Handyman Haven

Handyman Haven was started in Augusta, Maine in 2018 by Darren Woods. Darren, a former property manager for a large Augusta company, oversees the maintenance and repair of residential home rental properties in the region. Services include move-in/move-out cleaning, painting, wall repairs, electrical installation and other general repair or improvement services for rental properties.

Handyman Haven has produced a business strategy that operates with yearly contracts between rental owners and Handyman Haven. The strategy provides for monthly payments irrespective of general repairs needed and effectively spreads the cost of the residential upkeep over twelve months during each contracted period. Yearly contracts are updated each January and are reflective of the age and condition of each residence. Rental owners may contact Handyman Haven as needed for repairs, painting or other services without incurring additional costs.

Competitive Advantage

Fix-It Pro Services will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

Fix-It Pro Services will offer the unique value proposition to its clientele:

• Highly-skilled management with extensive handyman expertise.
• Software management that tracks and schedules appointments, offering customers the ease of online appointments and cancellations, as well as up-to-the-minute tracking of repair and service personnel.
• Unbeatable pricing to their clients; they will offer the lowest pricing in the city.

Promotions Strategy

The promotions strategy for Fix-It Pro Services is as follows:

Word of Mouth/Referrals

Fix-It Pro Services has built up an extensive list of contacts over the years by providing exceptional service and expertise to their clients. The contacts and clients will follow them to their new company and help spread the word of Fix-It Pro Services.

Professional Associations and Networking

Jimmy Hawkins will build on existing client relationships to create new opportunities within associations and trade groups of the handyman industry. He will enter into leadership roles in these groups and encourage new business from these relationships.

Print Advertising

Fix-It Pro Services will offer via a direct mail piece a “first month” discount for all new clients. The piece will be mailed two weeks before the opening of the company and will cover the entire Augusta region. In addition, clients who choose to sign contracts for extended coverage of services (12-18 months), will receive a sizable discount on services if they choose the coverage within the first two months of the company opening.

Website/SEO Marketing

Fix-It Pro Services will fully utilize their website. The website will be well organized, informative, and list all the services that Fix-It Pro Services provides. The website will also list their contact information and highlight their unique wallpapering and wall treatment services . The website will engage in SEO marketing tactics so that anytime someone types in the Google or Bing search engine “handyman company” or “handyman near me,” Fix-It Pro Services will be listed at the top of the search results.

The pricing of Fix-It Pro Services will be moderate and on par with competitors so customers feel they receive excellent value when purchasing their services.

Operations Plan

The following will be the operations plan for Fix-It Pro Services. Operation Functions:

• Jimmy Hawkins will be the owner and president of the company. He will oversee all staff and manage client relations. Jimmy has spent the past year recruiting the following staff:
• Tommy Hawkins has served as the assistant to Jimmy Hawkins in his former position for ten years. He graduated from Augusta Community College with an Associates Degree in Electrical Repair. He will take on the role of assistant manager of operations in the new company.
• Sue Rodgers will take on the role of Marketing Manager and will provide all marketing for Fix-It Pro Services.

Milestones:

Fix-It Pro Services will have the following milestones completed in the next six months.

• 5/1/202X – Finalize contract to lease office space
• 5/15/202X – Finalize personnel and staff employment contracts for the Fix-It Pro Services
• 6/1/202X – Finalize contracts for Fix-It Pro Services clients
• 6/15/202X – Begin networking at industry events
• 6/22/202X – Begin moving into Fix-It Pro Services office
• 7/1/202X – Fix-It Pro Services opens its doors for business

Tommy Hawkins has served as the assistant to Jimmy Hawkins in his former position and has been in that position for ten years. He graduated from Augusta Community College with an Associates Degree in Electrical Repair. Tommy has concentrated on electrical repair services since his graduation and has completed over five thousand repair contracts for residential and commercial clients during the past ten years. He will take on the role of assistant manager of operations in the new company.

Financial Plan

Key revenue & costs.

The revenue drivers for Fix-It Pro Services are the fees they will charge to customers for their services and products.

The cost drivers will be the overhead costs required in order to staff Fix-It Pro Services. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

• Number of Customers Per Month: 80
• Average Revenue per Month: $26,000
• Office Lease per Year: $100,000

Financial Projections

Income statement, balance sheet, cash flow statement, handyman business plan faqs, what is a handyman business plan.

A handyman business plan is a plan to start and/or grow your handyman business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections. You can easily complete your Handyman business plan using our Handyman Business Plan Template here .

What are the Main Types of Handyman Businesses?

There are a number of different kinds of handyman businesses, some examples include: Plumbing Handyman Business, Drywall Installation Business, Fixture Replacement Business, Painting Business, and Tiling Business.

How Do You Get Funding for Your Handyman Business Plan?

Handyman businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Handyman Business?

Starting a handyman business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster. 1. Develop A Handyman Business Plan - The first step in starting a business is to create a detailed handyman business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your handyman business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your handyman business is in compliance with local laws. 3. Register Your Handyman Business - Once you have chosen a legal structure, the next step is to register your handyman business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 4. Identify Financing Options - It’s likely that you’ll need some capital to start your handyman business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 7. Acquire Necessary Handyman Equipment & Supplies - In order to start your handyman business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your handyman business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.

Learn more about how to start a successful handyman business: How to Start a Handyman Company

How to Create an Effective Handyman Business Plan

Embarking on a journey to launch a handyman business is exciting. But, you must have a clear and strategic roadmap. This is where a solid business plan comes into the picture.  A well-crafted handyman business plan is the cornerstone of a successful enterprise. 

For providing the necessary direction and focus for growth. 

Let’s walk you through creating a written business plan to reflect your vision and set you up for success. 

Understanding Your Handyman Business

Creating a successful enterprise requires understanding what you’re getting into. Ensure to understand your target market, demand for your services in the target area, and your USP. Doing this will allow matching your business goals with customers’ needs.

Here is how to start a handyman business in NC with a good understanding of the industry. 

Identifying your target market

A target market is a particular group of people likely to buy your services. Understanding your ideal customers is part of creating a handyman business plan. This knowledge allows customizing your services and marketing approaches.

To match your customers’ needs and preferences. 

Research is an essential aspect of the whole process. It identifies key demographics, locations, and markets that need handyman services the most. 

Do this to define your target market:

• Compile data on your current customers
• Use social media analytics to picture your target market
• Understand who your competitors are 
• Explain the benefits of your services 
• Create a brand positioning statement 

Knowing your target market allows marketing your services accordingly. Target customers for handyman services include homeowners and professionals. These usually need minor repairs and maintenance services respectively. 

Ensure to understand what each customer segment wants. This allows for improving marketing efforts and building strong customer relationships. 

Assessing the demand for handyman services in your area

Understanding customer needs in the area is crucial. It allows tailoring your services to meet their specific needs. The company will have a competitive edge over its competitors. 

Research your competition to learn the market and what potential customers want. You can do this through surveys and studying demographics. 

Some of the most sought-after handyman services are:

• Replacing fixtures
• Laying tile
• Drywall installation
• Patching and painting
• Deck construction and repair

Understand customers’ needs for seamless planning of marketing, and pricing. Customers will always be happy and more likely to keep coming. This will ultimately help your handyman business grow. 

Defining your unique selling proposition (USP)

Distinguish yourself in the competitive market by defining your USP. It’s the essence of what sets your handyman business apart from the competition. Your USP should showcase the value you bring to the table. 

An ideal USP should be strong and show what makes your business special. It should reflect your business’s specific strengths, qualities, and innovative approaches. For effectiveness in inspiring potential customers to give you business. 

The steps to  create your USP include:

• Define what makes your business unique in the market
• Understand and describe your ideal customer
• Explain the problems your handyman services will fix
• Highlight the benefits of working with you
• State the services you’re offering

You can get an edge in the market by offering specialized services. These may include 24/7 assistance, eco-friendly operations, or emergency assistance. Ensure your USP resonates with your target audience and address their pain points.

The USP attracts customers and fosters brand loyalty. Ultimately, this makes your business the go-to option for reliable handyman services. 

Setting Clear Goals and Objectives

Let’s delve into the crucial process of setting goals and objectives for your business. First, establish objectives to create a roadmap for success. These may include revenue targets, expanding service offerings, and customer acquisition.

Here’s how to start a handyman business in PA after setting clear goals and objectives.

Establishing short-term and long-term goals for your business

Short-term goals provide a roadmap for growth and accomplishment. They typically span six months to one year and are the key to your immediate progress. 

Also, short-term goals allow focus on particular tasks that may include:

• Building a solid customer base
• Enhancing service quality
• Increase customer service ratings 
• Establishing efficient workflows
• Utilize social media to promote services 
• Respond to customer inquiries within 24 hours

Short-term objectives are stepping stones on your entrepreneurial journey.

For offering insights and feedback while navigating the early stages of your business. Additionally, the objectives allow for refining your strategies for optimal performance. 

Long-term goals are visionary targets for your business. These span many years to shape the overall trajectory of your business. 

Examples of long-term goals include:

• Expanding services to other locations
• Scaling operations
• Attend networking events to connect with other professionals
• Create a referral program 
• Become the market leader
• Develop a comprehensive safety plan on all job sites
• Establish relationships with suppliers 

These goals provide a sense of purpose and direction as you make important decisions. 

By driving your business toward sustained growth and prominence in the market. 

Ensure to balance the establishment of short-term achievements with a clear vision of your long-term aspirations. This gives your business a strategic advantage and resilience in the market. 

Defining specific objectives to achieve those goals

When creating a handyman business plan template, define specific objectives. This is crucial to achieving short and long-term goals. 

To provide clarity and direction to help focus efforts and resources on what matters. 

Here are the steps to define specific objectives in your handyman business:

• Define the overall vision for your handyman business model  
• Establish long-term goals for the business based on your vision
• Establish short-term objectives that lead you closer to achieving long-term goals. 
• Identify Key Performance Indicators (KPIs) to track the progress of your objectives.
• Develop action plans for each short-term objective.
• Conduct market research to understand the needs and preferences of your target audience.
• Use the KPIs to monitor and measure progress
• Adjust objectives based on changes in marketing conditions 
• Invest in training and development to build a solid team.
• Continuously seek feedback to identify areas for improvement. 

Specific objectives for all your goals give your handyman business a dynamic blueprint. 

To foster innovation, adaptability, and continual progress. 

Pro Tip: Review and adjust your objectives regularly to ensure your business is on track.

Ensuring your goals and objectives are realistic and measurable

Goals are everything when it comes to managing a handyman business plan. Realistic goals are achievable using available resources in your business. Assess factors that take the form of manpower, budget, and market conditions when setting your goals. The goals should be challenging but attainable.

Unrealistic goals are frustrating and demotivating. So, they’re a hindrance to progress and derail your handyman business. Measurable goals provide a clear benchmark for tracking progress.

Quantifiable objectives allow for assessing the performance of your handyman business objectively and making data-driven decisions. The goals determine whether you’re on track to achieving your handyman business plan targets or not. They also identify areas for improvement.

• Conduct a thorough analysis of market trends to set realistic and measurable goals. 
• Use data and past performance as baseline metrics
• Create a timeline with specific milestones. 
• Track progress and adjust goals based on changing circumstances or new insights.  

Incorporating realistic and measurable goals in your business plan for handyman service. This prepares your business for long-term success and continuous improvement. 

Conducting Market Research

Understanding the market, competition, target customers, and industry trends is crucial. 

Why research?

To gain invaluable insights about the market. This will shape your service offerings, pricing strategies, marketing tactics, and business approach. 

Here’s how to start a handyman business in Massachusetts after conducting research.   

Gathering information about your competitors

Information about your competitors is crucial. It offers valuable insight into the existing landscape and identifies potential challenges. The infromation also uncovers opportunities to differentiate your services. Begin by identifying established and new competitors in your target market. 

Analyze their service offerings, pricing structure, target customer segments, and USP. investigate their online presence, social media engagement, and online reviews.

To gauge their reputation and customer satisfaction levels.

Reach out to former and current customers of your competitors. So as to gather feedback on their experiences. This information reveals areas where your competitors excel and where they fall short. 

Why is this data important?

Use it to refine your business strategy, and to develop a competitive advantage. 

Studying your competitors will give your business a strategic position. So you offer quality services that give exceptional customer experiences. This allows meeting customer needs and setting your business apart in the market. 

Analyzing market trends and opportunities

Market trends offer valuable insights into current and future demand for handyman services. 

For effective allocation of resources and making informed financial decisions. 

Monitor the industry developments to identify emerging service needs and changing customer preferences.

To discover potential gaps in the market that your business can fill. 

Staying tuned to market opportunities allows for optimizing budget allocation. Allocate funds towards training your team to get specialized skills to meet demand. Reallocate funds from services with declining demand to those generating the most income. 

Besides, analyzing markets allows for anticipating seasonal fluctuations which allows budgeting. Allocate more funds for marketing and hiring new staff during peak seasons. Then, do the opposite during slow seasons. 

A thorough analysis of market trends and opportunities is essential during budgeting. It creates a financial plan that aligns with the dynamic handyman industry. The strategic approach enhances the business’ financial health. Besides, it allows capitalizing on new opportunities to build a sustainable venture. 

Identifying potential challenges and risks in the industry

Building a resilient and successful business requires understanding potential challenges and risks. These challenges can impact operations, growth, and profitability. 

Why does it matter?

Recognizing the challenges allows for proactively devising strategies to mitigate their impact. You can develop a contingency plan to navigate through hard times. 

Understanding the risks involved in the handyman business is paramount. It allows implementing measures to protect your business from potential losses.

Some of these risks include:

• Building a strong customer base
• Some handyman tasks are seasonal
• Lack of knowledge to perform particular tasks
• Expensive equipment repairs
• Setting a minimum rate for services 

Diversifying your offerings or building strategic partnerships is a great idea. It ensures that your business has continuity during adverse situations. 

Overall, entrepreneurs should be aware of business risks and challenges. This fosters a culture of innovation and adaptability. You’ll have a proactive mindset that actively seeks solutions. This will protect you from getting caught off guard. 

Doing this lets your business stay ahead of the curve. It also makes the business adapt to market conditions. Additionally, you can easily identify opportunities that may be overlooked by competitors. 

Developing Your Service Offerings

Your services are the backbone of your handyman business. These prove that you meet customer needs. 

Here are the considerations involved in developing your service offerings. 

Determining the range of services you will provide

The services you provide determine your success and ability to grow your business. A balance between meeting market demand and leveraging your expertise to offer quality services. 

Market research identifies in-demand services and potential gaps to fill. Consider the needs of your target audience to tailor your services to address their pain points.

Offering a range of services is tempting in the early stages of the business. But, focusing on areas where your team excels is a good idea. 

Specialize in a few services to build a reputation for excellence and efficiency in those areas.

As your business grows, expand your services gradually based on demand and customer feedback. Thoughtfully determining the services to offer positions you to cater to the specific needs of your target audience. 

To build a strong brand and establish a competitive edge in the market. 

Assessing the profitability and demand for each service

For the overall success and growth of your business, assess the profitability and demand for your handyman services . 

Understanding the financial viability and customer demand for each service allows for making data-driven decisions. This allows optimizing your services and allocating resources efficiently. 

To assess profitability, determine the cost of offering each service. Ensure to include labor, materials, equipment, and related expenses. Compare these costs to the pricing to determine the gross profit margin.

 Analyze the profit margin to identify the service generating the most revenue. Or one that contributes more to the financial health of your business. 

Market research assesses demand for every service. Analyze customer feedback, undertake surveys, and track industry trends.

To find out which services are in high demand. So you can capitalize on areas with the greatest customer interest to get the highest returns. 

Assessing demand and profitability allows prioritizing your handyman services effectively. The rule of thumb is to offer services that are more financially rewarding. These should align with the needs of your target market. The approach enhances customer satisfaction and positions your business as a reliable provider.  

Tailoring your services to meet the needs of your target market

Every customer segment has unique requirements and preferences for handyman services. Your business should understand and cater to these needs to build trust and rapport with your clients. 

Tailoring your services to meet the needs of the target market enhances customer satisfaction and brand loyalty. 

Satisfied customers are more likely to make repeat purchases of your services. These usually end up becoming enthusiastic advocates of your brand. This encourages word-of-mouth marketing and referrals.

Focus on a particular niche to meet the needs of a particular market and make your business stand out. Apart from giving you a competitive advantage, it gives your services a higher perceived value. Aligning your service with market demands and customer preferences optimizes resource allocation, 

Overall, tailor your handyman business services to meet the needs of your target market.

• It fosters customer relations
• It differentiates your brand from competitors
• It supports sustainable growth. 

Here are essential steps to tailor your services to meet market demands.

• Conduct market research to identify particular needs and pain points
• Create customized service packages to address specific customer needs
• Specialize in particular service areas where your team excels
• Maintain open and transparent lines of communication with customers
• Deliver high-quality services consistently
• Consider upselling and cross-selling when interacting with customers 

Tailoring your services to meet customer needs benefits your business in various ways. It increases the chances of repeat customers and creates a virtuous cycle of success. 

Handyman Business Plan Examples

Liveplan has some essential tools and features to empower handyman business owners. You can access templates for inspiration to create a well-structured and comprehensive handyman services introduction.

The platform supports creating financial projections, market research, and collaboration. This tool also allows everyone to contribute to the business plan.    

Here is an inspiring handyman business description sample. It showcases effective and successful implementation that can propel sustainable growth. 

Crafting a good handyman business plan helps your business thrive. Hope the steps in this guide have given you insights and strategies to make a strong plan for success. 

Amplify your own business by using handyman software for estimating, scheduling , and invoicing. This tool allows you to work smarter, optimize productivity, and elevate customer satisfaction. Your handyman business can potentially flourish with passion, dedication, and the right tools. 

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Handyman Business Plan Template & Guidebook

Owning your own handyman business gives you the freedom to control your schedule and make a livable wage while doing what you love. But it takes more than just having the right skills and tools to make it successful; you need to have a plan. The #1 Handyman Business Plan Template & Guidebook can provide the guidance and resources you need to get your handyman business off the ground and running smoothly. With its comprehensive template, helpful guidebook, and easy-to-follow steps, this invaluable tool is an essential resource for any budding entrepreneur looking to start a handyman business.

Get worry-free services and support to launch your business starting at $0 plus state fees.

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• 25 Catchy Handyman Business Names:
• List of the Best Marketing Ideas For Your Handyman Service:

How to Write a Handyman Business Plan in 7 Steps:

1. describe the purpose of your handyman business..

The first step to writing your business plan is to describe the purpose of your handyman business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a handyman business:

Our mission at [Handyman Business Name] is to provide high-quality, convenient and affordable handyman services to our customers so they can enjoy the peace of mind that comes from knowing their home repairs and improvements are in good hands. We strive to achieve this by delivering professional, reliable, timely and friendly service that meets or exceeds expectations.

2. Products & Services Offered by Your Handyman Business.

The next step is to outline your products and services for your handyman business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

• What is my business?
• What are the products and/or services that I offer?
• Why am I offering these particular products and/or services?
• How do I differentiate myself from competitors with similar offerings?
• How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your handyman business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your handyman business includes the following elements:

Target market

• Who is your target market?
• What do these customers have in common?
• How many of them are there?
• How can you best reach them with your message or product?

Customer base 

• Who are your current customers? 
• Where did they come from (i.e., referrals)?
• How can their experience with your handyman business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

• How does it work, what features does it have, and what are its benefits?
• Can anyone use this product or service regardless of age or gender?
• Can anyone visually see themselves using this product or service?
• How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

• Which companies are competing with yours today (and why)? 
• Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
• What specific advantages does each competitor offer over yours currently?

Marketing channels

• Which marketing channel do you intend to leverage to attract new customers?
• What is your estimated marketing budget needed?
• What is the projected cost to acquire a new customer?
• How many of your customers do you instead will return?

Form an LLC in your state!

4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

• The equipment and facilities needed
• Who will be involved in the business (employees, contractors)
• Financial requirements for each step
• Milestones & KPIs
• Location of your business
• Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a handyman business?

• Tools such as hammers, screwdrivers, wrenches, saws, drills, and ladders
• Protective eyewear and gloves
• Shop vac or wet/dry vacuum cleaner
• Safety signs and barricades
• General liability insurance
• Affidavits of completion
• Business licenses

5. Management & Organization of Your Handyman Business.

The second part of your handyman business plan is to develop a management and organization section.

This section will cover all of the following:

• How many employees you need in order to run your handyman business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
• The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
• How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Handyman Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a handyman business varies based on many different variables, but below are a few different types of startup costs for a handyman business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your handyman business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your handyman business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your handyman business plan:

• Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
• Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
• Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
• Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
• Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
• Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

Frequently Asked Questions About Handyman Business Plans:

Why do you need a business plan for a handyman business.

A business plan for a handyman business is important for setting clear objectives and developing strategies to reach those objectives. It serves as a roadmap for goal achievement, identifies areas of opportunity and risk, and lays out the structure and resources that are needed to succeed. Additionally, it can be used to attract potential investors or lenders and provides an essential framework for measuring progress.

Who should you ask for help with your handyman business plan?

It is recommended to consult with a business coach or mentor who specializes in small business planning. A financial planner or accountant may also be able to offer assistance, as well as an attorney if legal advice is needed. Your local Small Business Administration (SBA) office may also have resources and information to help you create a solid business plan for your handyman business.

Can you write a handyman business plan yourself?

Yes, it is possible to write a handyman business plan yourself. You will need to do some research into the local market, create a financial model, and determine what services you will offer. Additionally, you should also consider creating a marketing plan, as well as outlining your target market and potential competitors. Ultimately, it is important to be detailed and thorough in order to create an effective plan.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

How to write a business plan for a handyman company?

Creating a business plan for a handyman company is an essential process for any entrepreneur. It serves as a roadmap that outlines the necessary steps to be taken to start or grow the business, the resources required, and the anticipated financial outcomes. It should be crafted with method and confidence.

This guide is designed to provide you with the tools and knowledge necessary for creating a handyman company business plan, covering why it is so important both when starting up and running an established business, what should be included in your plan, how it should be structured, what tools should be used to save time and avoid errors, and other helpful tips.

We have a lot to cover, so let's get to it!

In this guide:

Why write a business plan for a handyman company?

What information is needed to create a business plan for a handyman company.

• What goes in the financial forecast for a handyman company?
• What goes in the written part of a handyman company business plan?
• What tool can I use to write my handyman company business plan?

Understanding the document's scope and goals will help you easily grasp its structure and content. Before diving into the specifics of the plan, let's take a moment to explore the key reasons why having a handyman company business plan is so crucial.

To have a clear roadmap to grow the business

It's rarely business as usual for small businesses. The economy follows cycles where years of growth are followed by recessions, and the business environment is always changing with new technologies, new regulations, new competitors, and new consumer behaviours appearing all the time...

In this context, running a business without a clear roadmap is like driving blindfolded: it's dangerous at best. That's why writing a business plan for a handyman company is essential to create successful and sustainable businesses.

To write an effective business plan, you will need to take stock of where you are (if you are already in business) and where you want the business to go in the next three to five years.

Once you know where you want your handyman company to be, you'll have to identify:

• what resources (human, equipment, and capital) are needed to get there,
• at what pace the business needs to progress to get there in time,
• and what risks you'll face along the way.

Going through this process regularly is beneficial, both for startups and existing companies, as it helps make informed decisions about how best to allocate resources to ensure the long-term success of the business.

To get visibility on future cash flows

If your small handyman company runs out of cash: it's game over. That's why we often say "cash is king", and it's crucial to have a clear view of your handyman company's future cash flows.

So, how can you achieve this? It's simple - you need to have an up-to-date financial forecast.

The good news is that your handyman company business plan already includes a financial forecast (which we'll discuss further in this guide). Your task is to ensure it stays current.

To accomplish this, it's essential to regularly compare your actual financial performance with what was planned in your financial forecast. Based on your business's current trajectory, you can make adjustments to the forecast.

By diligently monitoring your handyman company's financial health, you'll be able to spot potential financial issues, like unexpected cash shortfalls, early on and take corrective actions. Moreover, this practice will enable you to recognize and capitalize on growth opportunities, such as excess cash flow enabling you to expand to new locations.

To secure financing

Whether you are a startup or an existing business, writing a detailed handyman company business plan is essential when seeking financing from banks or investors.

This makes sense given what we've just seen: financiers want to ensure you have a clear roadmap and visibility on your future cash flows.

Banks will use the information included in the plan to assess your borrowing capacity (how much debt your business can support) and your ability to repay the loan before deciding whether they will extend credit to your business and on what terms.

Similarly, investors will review your plan carefully to assess if their investment can generate an attractive return on investment.

To do so, they will be looking for evidence that your handyman company has the potential for healthy growth, profitability, and cash flow generation over time.

Now that you understand why it is important to create a business plan for a handyman company, let's take a look at what information is needed to create one.

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Writing a handyman company business plan requires research so that you can project sales, investments and cost accurately in your financial forecast.

In this section, we cover three key pieces of information you should gather before drafting your business plan!

Carrying out market research for a handyman company

Carrying out market research before writing a business plan for a handyman company is essential to ensure that the financial projections are accurate and realistic.

Market research helps you gain insight into your target customer base, competitors, pricing strategies and other key factors which can have an impact on the commercial success of your business.

In particular, it is useful in forecasting revenue as it provides valuable data regarding potential customers’ spending habits and preferences.

You might find that many people in your area are looking for assistance with home repairs and improvements. Additionally, you may discover that they could be interested in hiring a handyman that offers affordable services.

This information can then be used to create more accurate financial projections which will help investors make informed decisions about investing in your handyman company.

Developing the sales and marketing plan for a handyman company

Budgeting sales and marketing expenses is essential before creating a handyman company business plan.

A comprehensive sales and marketing plan should provide an accurate projection of what actions need to be implemented to acquire and retain customers, how many people are needed to carry out these initiatives, and how much needs to be spent on promotions, advertising, and other aspects.

This helps ensure that the right amount of resources is allocated to these activities in order to hit the sales and growth objectives forecasted in your business plan.

The staffing and capital expenditure requirements of a handyman company

Whether you are starting or expanding a handyman company, it is important to have a clear plan for recruitment and capital expenditures (investment in equipment and real estate) in order to ensure the success of the business.

Both the recruitment and investment plans need to be coherent with the timing and level of growth planned in your forecast, and require appropriate funding.

A handyman company might incur staffing costs for hiring employees to perform services, such as an hourly rate for a handyman, a salary for an administrative assistant, and fees for insurance and payroll taxes. Equipment costs could include the purchase of tools such as ladders, drills, saws, and other materials, as well as costs for maintenance and repairs.

In order to create a realistic financial forecast, you will also need to consider the other operating expenses associated with running the business on a day-to-day basis (insurance, bookkeeping, etc.). 

Once you have all the necessary information to create a business plan for your handyman company, it is time to start creating your financial forecast.

What goes into your handyman company's financial forecast?

The objective of the financial forecast of your handyman company's business plan is to show the growth, profitability, funding requirements, and cash generation potential of your business over the next 3 to 5 years.

The four key outputs of a financial forecast for a handyman company are:

• The profit and loss (P&L) statement ,
• The projected balance sheet ,
• The cash flow forecast ,
• And the sources and uses table .

Let's look at each of these in a bit more detail.

The projected P&L statement

The projected P&L statement for a handyman company shows how much revenue and profit your business is expected to make in the future.

A healthy handyman company's P&L statement should show:

• Sales growing at (minimum) or above (better) inflation
• Stable (minimum) or expanding (better) profit margins
• A healthy level of net profitability

This will of course depend on the stage of your business: numbers for a startup will look different than for an established handyman company.

The forecasted balance sheet of your handyman company

The projected balance sheet of your handyman company will enable the reader of your business plan to assess the overall financial health of your business.

It shows three elements: assets, liabilities and equity:

• Assets: are productive resources owned by the business, such as equipment, cash, and accounts receivable (money owed by clients).
• Liabilities: are debts owed to creditors, lenders, and other entities, such as accounts payable (money owed to suppliers).
• Equity: includes the sums invested by the shareholders or business owners and the profits and losses accumulated by the business to date (which are called retained earnings). It is a proxy for the value of the owner's stake in the business.

Analysing your handyman company projected balance sheet provides an understanding of your handyman company's working capital structure, investment and financing policies.

In particular, the readers of your plan can compare the level of financial debt on the balance sheet to the equity value to measure the level of financial risk (equity doesn't need to be reimbursed, while financial debt must be repaid, making it riskier).

They can also use your balance sheet to assess your handyman company's liquidity and solvency:

• A liquidity analysis: focuses on whether or not your business has sufficient cash and short-term assets to cover its liabilities due in the next 12 months.
• A solvency analysis: takes and longer view to assess whether or not your business has the capacity to repay its debts over the medium-term.

The cash flow forecast

A projected cash flow statement for a handyman company is used to show how much cash the business is generating or consuming.

The cash flow forecast is usually organized by nature to show three key metrics:

• The operating cash flow: do the core business activities generate or consume cash?
• The investing cash flow: how much is the business investing in long-term assets (this is usually compared to the level of fixed assets on the balance sheet to assess whether the business is regularly maintaining and renewing its equipment)?
• The financing cash flow: is the business raising new financing or repaying financiers (debt repayment, dividends)?

As we discussed earlier, cash is king and keeping an eye on future cash flows an imperative for running a successful business. Therefore, you can expect the reader of your handyman company business plan to pay close attention to your cash flow forecast.

Also, note that it is customary to provide both yearly and monthly cash flow forecasts in a business plan - so that the reader can analyze seasonal variation and ensure the handyman company is appropriately funded.

The initial financing plan

The sources and uses table or initial financing plan is a key component of your business plan when starting a handyman company.

It shows where the capital needed to set up the business will come from (sources) and how it will be spent (uses).

This table helps size the investment required to set up the handyman company, and understand how risks will be distributed between the business owners, and the financiers.

The sources and uses table also highlights what the starting cash position will be. This is key for startups as the business needs to have sufficient funding to sustain operations until the break-even point is reached.

Now that you have a clear understanding of what will go into the financial forecast of your handyman company business plan, let's have a look at the written part of the plan.

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The written part of a handyman company business plan

The written part of a handyman company business plan is composed of 7 main sections:

• The executive summary
• The presentation of the company
• The products and services
• The market analysis
• The strategy
• The operations
• The financial plan

Throughout these sections, you will seek to provide the reader with the details and context needed for them to form a view on whether or not your business plan is achievable and your forecast a realistic possibility.

Let's go through the content of each section in more detail!

1. The executive summary

In your handyman company's business plan, the first section is the executive summary — a captivating overview of your plan that aims to pique the reader's interest and leave them eager to learn more about your business.

When crafting the executive summary, start with an introduction to your business, including its name, concept, location, how long it has been running, and what sets it apart. Briefly mention the products and services you plan to offer and your target customer profile.

Following that, provide an overview of the addressable market for your handyman company, current trends, and potential growth opportunities.

Next, include a summary of key financial figures like projected revenues, profits, and cash flows.

Finally, in the "ask" section, detail any funding requirements you may have.

2. The presentation of the company

The second section in your handyman company's business plan should focus on the structure and ownership, location, and management team of the company.

The structure and ownership part provides an overview of the legal structure of the business, who the owners are and how much each has invested and owns. If you are seeking financing it is important that the reader gets a clear picture of which legal entity is receiving the funds, and who controls the business.

The location part should give an overview of the premises from which the company is operating, and why that location is of particular interest (catchment area, accessibility, amenities nearby, etc.).

When describing the location of your handyman company, you could emphasize the potential for growth within the area. You may talk about the population size and how it could increase over time, as well as the potential for businesses in the area that could benefit from your services. You could talk about the area's infrastructure and transportation links, and how they could help the business reach more customers. You could also mention the local amenities, such as access to schools and parks, which could make the area attractive to potential customers. Finally, you could emphasize the fact that the area is relatively affordable, which could make it an attractive financial proposition for the financier.

Finally, you should introduce the management team. Explain each member's role, background, and experience.

It is also important to emphasize any past successes that the members of the management team have achieved, and how long they've been working together, as this will help potential lenders or investors understand why they should trust in their leadership.

3. The products and services section

The products and services section of your business plan should include a detailed description of the offerings that your company provides to its customers. 

For example, your handyman company might offer services such as painting, furniture assembly, and plumbing repairs. Painting can help beautify a home, furniture assembly can provide customers with useful pieces of furniture, and plumbing repairs can help maintain the health and safety of the home. All of these services are offered to make sure customers have a safe and functional home.

When drafting this section, you should be precise about the categories of products or services you sell, the types of customers you are targeting and how customers can buy them.

4. The market analysis

When presenting your market analysis in your handyman company business plan, you should detail the customers' demographics and segmentation, target market, competition, barriers to entry, and any regulations that may apply.

The goal of this section is to help the reader understand how big and attractive your market is, and demonstrate that you have a solid understanding of the industry.

You should start with the demographics and segmentation subsection, which gives an overview of the addressable market for your handyman company, the main trends in the marketplace, and introduces the different customer segments and their preferences in terms of purchasing habits and budgets.

The target market section should follow and zoom on the customer segments your handyman company is targeting, and explain how your products and services meet the specific needs of these customers.

For example, your target market might include busy families who don't have the time or skill to tackle home improvement projects. They would find value in hiring a handyman service to do minor jobs around the house, such as changing lightbulbs, hanging pictures, replacing door locks, and fixing appliances. These households may also value convenience, so the company could offer services such as scheduling and payment options to make the process easier.

Then comes the competition subsection, where you should introduce your main competitors and explain what differentiates you from them.

Finally, you should finish your market analysis by giving an overview of the main regulations applicable to your handyman company.

5. The strategy section

When crafting the strategy section of your business plan for your handyman company, it's important to cover several key aspects, including your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

In the competitive edge subsection, clearly explain what sets your company apart from competitors. This is particularly critical if you're a startup, as you'll be trying to establish your presence in the marketplace among entrenched players.

The pricing strategy subsection should demonstrate how you aim to maintain profitability while offering competitive prices to your customers.

For the sales & marketing plan, outline how you plan to reach and acquire new customers, as well as retain existing ones through loyalty programs or special offers.

In the milestones subsection, detail what your company has achieved thus far and outline your primary objectives for the coming years by including specific dates for expected progress. This ensures everyone involved has clear expectations.

Lastly, in the risks and mitigants subsection, list the main risks that could potentially impact the execution of your plan. Explain the measures you've taken to minimize these risks. This is vital for investors or lenders to feel confident in supporting your venture - try to proactively address any objection they might have.

Your handyman company faces a variety of risks. For example, you may experience a financial loss if a customer fails to pay for services rendered. Additionally, you could be exposed to potential liability if an injury occurs while providing services. This could result in a lawsuit and additional financial losses.

6. The operations section

In your business plan, it's also essential to provide a detailed overview of the operations of your handyman company.

Start by covering your team, highlighting key roles and your recruitment plan to support the expected growth. Outline the qualifications and experience required for each role and your intended recruitment methods, whether through job boards, referrals, or headhunters.

Next, clearly state your handyman company's operating hours, allowing the reader to assess staffing levels adequately. Additionally, mention any plans for varying opening times during peak seasons and how you'll handle customer queries outside normal operating hours.

Then, shift your focus to the key assets and intellectual property (IP) necessary for your business. If you rely on licenses, trademarks, physical structures like equipment or property, or lease agreements, make sure to include them in this section.

You may have key assets such as tools and equipment, as well as intellectual property in the form of your business name and brand. These could be vital to the success of your handyman company, as they could set you apart from your competitors and help to establish your reputation. Moreover, you might also have access to certain licenses and certifications that could add value to the services you offer.

Lastly, include a list of suppliers you plan to work with, detailing their services and main commercial terms, such as price, payment terms, and contract duration. Investors are interested in understanding why you've chosen specific suppliers, which may be due to higher-quality products or established relationships from previous ventures.

7. The presentation of the financial plan

The financial plan section is where we will include the financial forecast we discussed earlier in this guide.

Now that you have a clear idea of what goes into a handyman company business plan, let's look at some of the tools you can use to create yours efficiently.

What tool should I use to write my handyman company's business plan?

In this section, we will be reviewing the two main options for writing a handyman company business plan efficiently:

• Using specialized software,
• Outsourcing the drafting to the business plan writer.

Using an online business plan software for your handyman company's business plan

Using online business planning software is the most efficient and modern way to create a handyman company business plan.

There are several advantages to using specialized software:

• You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
• You are guided through the writing process by detailed instructions and examples for each part of the plan
• You can access a library of dozens of complete business plan samples and templates for inspiration
• You get a professional business plan, formatted and ready to be sent to your bank or investors
• You can easily track your actual financial performance against your financial forecast
• You can create scenarios to stress test your forecast's main assumptions
• You can easily update your forecast as time goes by to maintain visibility on future cash flows
• You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

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Hiring a business plan writer to write your handyman company's business plan

Outsourcing your handyman company business plan to a business plan writer can also be a viable option.

Business plan writers are experienced in writing business plans and adept at creating financial forecasts without errors. Furthermore, hiring a consultant can save you time and allow you to focus on the day-to-day operations of your business.

However, hiring business plan writers is expensive as you are paying for the software used by the consultant, plus their time, and their profit margin of course.

From experience, you need to budget at least £1.5k ($2.0k) excluding tax for a complete business plan, more if you need to make changes after the initial version (which happens frequently after the initial meetings with lenders or investors).

You also need to be careful when seeking investment. Investors want their money to be used to grow the business, not spent on consulting fees. Therefore, the amount you spend on business plan writing services (and other consulting services such as legal services) needs to be negligible relative to the amount raised.

The other drawback is that you usually don't own the business plan itself: you just get the output, while the actual document is saved in the consultant's business plan software - which makes it difficult to maintain the document up to date without hiring the consultant on a retainer.

For these reasons, outsourcing the handyman company business plan to a business plan writer should be considered carefully, weighing both the advantages and disadvantages of hiring outside help.

Ultimately, it may be the right decision for some businesses, while others may find it beneficial to write their business plan using online software.

Why not create your handyman company's business plan using Word or Excel?

Using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write a handyman company business plan is not advisable. Allow me to explain the reasons.

Firstly, creating an accurate and error-free financial forecast on Excel or any spreadsheet demands technical expertise in accounting principles and financial modelling. Without a degree in finance and accounting and significant financial modelling experience, it's unlikely that the reader will fully trust your numbers.

Secondly, relying on spreadsheets is inefficient. While it may have been the go-to option in the past, technology has evolved, and software now performs such tasks much faster and more accurately.

The second reason is that it is inefficient. Building forecasts on spreadsheets was the only option in the early 2000s, nowadays technology has advanced and software can do it much faster and much more accurately.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Moreover, software offers ease in comparing actuals versus forecasts and maintaining up-to-date forecasts for clear visibility on future cash flows, as we discussed earlier in this guide. Such tasks are cumbersome when using spreadsheets.

Now, let's address the written part of your handyman company business plan. While it may be less prone to errors, using software can significantly boost productivity. Word processors lack instructions and examples for each section of your business plan. They also won't automatically update your numbers when changes occur in your forecast, and they lack automated formatting capabilities.

In summary, while some entrepreneurs may consider Word or Excel for their business plan, it's far from the best or most efficient solution when compared to specialized software.

• A business plan has 2 complementary parts: a financial forecast showcasing the expected growth, profits and cash flows of the business; and a written part which provides the context needed to judge if the forecast is realistic and relevant.
• Having an up-to-date business plan is the only way to keep visibility on your handyman company's future cash flows.
• Using business plan software is the modern way of writing and maintaining business plans.

We hope that this practical guide gave you insights on how to write the business plan for your handyman company. Do not hesitate to get in touch with our team if you still have questions.

Also on The Business Plan Shop

• In-depth business plan structure
• Key steps to write a business plan?
• Free business plan template

Know someone who owns or wants to start a handyman company? Share this article with them!

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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How to Start a Handyman Business and Set Yourself Up for Success

By Nicole Fallon

Updated on Dec 20, 2023 9:56 PM EST

12 minute read

Photo: istockphoto.com

We may earn revenue from the products available on this page and participate in affiliate programs. Learn More ›

Individuals who have repair skills and a knack for home improvement might consider going into business for themselves as a handyman. Because a handyman service will always be in demand among local homeowners, going into this field can be a smart and profit-making decision for a handy individual.

However, launching a successful handyman business requires more than simply being a skilled tradesperson. As any entrepreneur can attest, it requires thorough research and planning to successfully navigate the complexities of establishing and running a business.

From understanding the market and defining a business model to navigating legal requirements and crafting a marketing strategy, each aspect plays a pivotal role in the successful launch and sustainability of a handyman business. Entrepreneurs will want to make a handyman business startup checklist—a guide to equip them with the knowledge and tools needed not only to start their business but to be able to compete with the best home services .

Before You Begin…

Before diving into the specific steps of starting a handyman business, it’s important for an entrepreneur to consider some factors that can significantly impact the journey.

For those wondering whether starting a handyman business is a good idea in the current market, the answer is a resounding “yes.” Even in challenging economic circumstances, the demand for home maintenance and repair services is often steady, as these needs are ongoing for homeowners. However, success in this field requires a business understanding, customer service skills, and a willingness to adapt to varying job requirements. An aspiring handyman will want to assess the market demand in their area, understand the competition, and identify their unique selling point (USP).

No certification is one-size-fits-all in terms of qualifications required to become a handyman. However, possessing a combination of handyman skills, experience, and, in some cases, specific types of business licenses , is essential for anyone who wants to enter the field.

The qualifications to become a handyman will vary depending on the types of services the business plans to offer and the legal requirements of the state or jurisdiction. For instance, someone who intends to provide specialized services such as electrical work or plumbing may need a professional license in these fields. Even for general handyman services, having a background in trades or construction is invaluable. Additionally, soft skills such as communication, time management, and customer service are essential for a successful business.

Tips for How to Start a Handyman Business

• Develop a comprehensive business plan that includes market analysis, service offerings, pricing strategy, and a clear marketing approach to establish a strong foundation for a handyman business.
• Obtain any necessary licenses or certifications required by the business’s state of incorporation for the specific services the business plans to offer.
• Build a robust network of suppliers and subcontractors, and invest in quality tools and equipment, to ensure efficient, reliable, and high-quality service to clients.

STEP 1: Write up a handyman business plan detailing what services you’ll offer, the business’s goals, and the costs of starting the business.

A good handyman business plan comprehensively outlines the range of services that the business intends to offer, as well as its goals and objectives to serve as a roadmap for growth and development. The business plan could include short-term aims, like establishing a client base, or long-term aspirations, such as expanding services or geographic reach. Entrepreneurs will want to include a detailed analysis of the startup costs involved in launching the business. These costs would include expenses such as tools and equipment, licensing fees, insurance, and marketing.

David Birkes, owner and general contractor of Birkes Builders in Colleyville, Texas, explains that crafting a formal business plan was “instrumental” to his company’s growth and helped with strategizing and outlining its trajectory.

“The process of compiling it allowed me to meticulously consider each aspect of the business, from market analysis and competitive strategy to financial projections and operational planning,” he says. “This level of detail not only provided invaluable clarity but also prepared us for potential challenges, a core reason why businesses fail early on. While the plan has evolved over time, its essence remains a guiding light for Birkes Builders, and I believe its continual refinement is vital for our sustained success.”

STEP 2: Review your state’s requirements for handyman business licenses and permits.

An aspiring handyman will want to thoroughly review and understand their state’s handyman business code, including any specific handyman business license and permitting requirements. The necessity for a handyman to have a license depends on the state.

In some regions, handymen are required to have a contractor’s license, especially for performing specialized tasks, such as electrical or plumbing work, or for handling projects above a certain dollar value. Other states may have more lenient regulations, offering a “handyman exemption” for smaller, less complex jobs.

Additionally, aside from state regulations, local city or county ordinances may also impose additional licensing or permit requirements. A prospective business owner will want to conduct detailed research or consult with local authorities to ensure full compliance with all legal requirements. Handymen will want to learn how to get a business license to make sure they’re operating legally within their jurisdiction.

STEP 3: Choose a business structure.

When deciding on the best business structure for a handyman business, the business owner will want to consider various factors such as liability, taxes, and administrative complexity. For many handymen, starting as a sole proprietorship is a common choice due to its simplicity and ease of setup. This structure allows for direct control over the business decisions and is relatively straightforward in terms of tax filing.

However, if the handyman is concerned about personal liability or plans to scale the business, forming a limited liability company (LLC) might be a better choice. A handyman LLC provides a separation between personal and business assets, offering protection against personal liability while still maintaining operational flexibility. Each structure has its advantages and implications for the business, so the business owner will want to weigh these options carefully, considering both current needs and future plans. Consulting with a legal or business adviser, or even with one of the best LLC services (such as LegalZoom or Northwest Registered Agent ) can also provide tailored guidance to ensure the chosen structure aligns with the handyman’s business goals and legal requirements.

Before officially registering a business, the entrepreneur will want to research handyman business name ideas and make sure another company isn’t already operating under that name and structure. For this reason, many handymen incorporate their personal name into their business name (e.g., “Smith’s Handyman Services LLC”).

STEP 4: If needed, look into options for small-business funding to get your handyman business off the ground.

Several avenues for small-business funding are available to help entrepreneurs get their business off the ground, each with its own set of benefits and requirements.

Traditional bank loans are a common choice, offering lending options tailored to small businesses. Alternatively, government-backed loans, such as loans by the Small Business Administration (SBA) , can provide more favorable terms and lower interest rates. For those looking for less traditional methods, crowdfunding platforms or seeking investments from friends and family can also be viable options. Another avenue for handymen is applying for grants specifically designed for small businesses or trade-specific enterprises.

It’s important for business owners to carefully assess their financial needs, including initial setup costs, tool and equipment purchases, and operating expenses, and then align these with the best funding source that suits their needs. Thorough research and a well-prepared business plan can enhance the entrepreneur’s chances of securing the necessary funding to launch and sustain a handyman business.

STEP 5: Open a business bank account to keep your personal and business finances separate.

Opening a business bank account helps to keep personal and business finances separate. This separation is essential not only for clear financial management but also for maintaining professionalism and simplifying accounting practices. A dedicated business account makes it easier to track expenses, manage invoices, and prepare for tax season, as all business transactions are consolidated in one place. It also enhances a business’s credibility with clients and suppliers, as payments are made to and from a business account rather than a personal one. Additionally, in the event of a business audit, having distinct accounts can provide business owners with a clear financial trail and demonstrate compliance with business regulations.

For handymen just starting out, choosing a bank that offers low fees and good customer service can help minimize costs and ensure a smooth banking experience. Setting up this account early in the business setup process lays a solid foundation for effective financial management and contributes to the overall organization and success of the handyman business.

STEP 6: Purchase the basic tools and equipment you need to get your business started.

Investing in the right handyman tools and equipment will help handymen deliver quality service and handle a wide range of jobs efficiently. Birkes notes that a core handyman tool kit boils down to “versatility and necessity” and recommends that entrepreneurs invest in the following basic equipment to start:

• A set of reliable screwdrivers;
• A quality drill, ideally a combination kit with a hammer drill and impact driver for a broad range of jobs;
• A sturdy ladder;
• Safety gloves;
• High-grade goggles for eye protection; and
• A first aid kit.

Other essentials include tools such as pliers, a saw, a measuring tape, and a level. Depending on the services offered, specialized tools like plumbing wrenches or electrical testers might also be necessary. However, Birkes noted that it’s wise for business owners to pace themselves when investing in specialty tools.

“It’s enticing to splurge on every shiny gadget, but … buy [tools] as certain tasks become habitual,” recommends Birkes. “Sink funds into what will frequently pay itself off. For example, if you find yourself constantly doing tile work, it’s time to pick up that reliable tile saw.”

STEP 7: Set pricing for your handyman services.

Setting the right pricing for handyman services impacts the profitability and competitiveness of the business. Most handymen charge an hourly rate, which can vary widely based on factors such as geographic location, the complexity of services offered, and the handyman’s experience level.

The average self-employed handyman hourly rate will depend on several factors, including the handyman’s geographic location and whether they have any specialized skills. The Bureau of Labor Statistics (BLS) reports that general maintenance and repair workers earn an average of $44,980 per year or $21.62 per hour. This salary can increase with experience, a strong client base, and efficient business management.

When setting prices, handymen will want to consider all of their business operating costs, including tools, transportation, insurance, and marketing, to ensure that the pricing structure supports sustainable business growth and profitability.

Business owners will also want to conduct market research to understand the general rates in their area and to set a competitive yet profitable price point. To do this, Shlomo Cherniak, owner of Cherniak Home Services , a handyman company located in Baltimore, Maryland, advises that handymen consider factors such as the type of service(s) they plan to provide, the complexity of the project, the materials required, and the level of expertise needed. He also recommends that business owners reach out to other professionals in the industry, join trade associations, or consult industry publications to gather information on prevailing rates.

“Setting rates that are too low may undervalue your services, while setting rates that are too high may deter potential customers,” Cherniak explains. “Finding the right balance is crucial for success in the home improvement industry.”

Birkes adds that standing out based on quality and value rather than just price is crucial.

“To implement [value-based pricing], one must deeply understand the client’s needs and how our services generate improvements in their living spaces that push beyond mere renovations,” he says. “This involves tailored designs, high-quality materials, and skillful craft. We conduct thorough market research, consider the value of our design-build approach, and ensure our prices reflect the sophistication and customized experience we offer.”

STEP 8: Get small-business insurance to help protect your business financially from liability.

Securing coverage from one of the best handyman insurance companies (such as NEXT Insurance or Thimble ) is a critical step for handymen, as it provides financial protection from various forms of liability. In the realm of handyman services, the question of whether a handyman needs insurance is straightforward: It is essential. Self-employed handyman insurance safeguards the business against accidents, property damage, and potential lawsuits that could arise during the course of the work. This protection is not just a precaution; it’s a vital aspect of maintaining a sustainable and reputable business.

Business owners will want to consider different types of insurance, such as general liability insurance, professional liability insurance, and workers’ compensation (if the handyman hires employees). This coverage ensures that in the event of an unforeseen incident, the handyman’s business assets and personal finances are not at risk. Moreover, having proper handyman business insurance often enhances the credibility of the business in the eyes of clients, signaling professionalism and responsibility.

STEP 9: Create a service contract for each customer to sign.

A handyman contract establishes clear expectations and responsibilities for both parties. This document will ideally outline the specifics of the job, including the services to be performed, the timeline for completion, cost estimates, payment terms, and any guarantees or warranties offered. This contract serves as a legal agreement that protects both the handyman and the client, ensuring a mutual understanding of the work scope and conditions. It also provides a reference point for both the handyman and the customer in case of any disputes or misunderstandings regarding the job.

Additionally, having a standardized contract template adds a level of professionalism to the business and streamlines the process for future projects. Handymen will want to consider legal counsel when drafting this contract to ensure that all terms are clear, fair, and compliant with local laws and regulations. By implementing a contract, handymen can foster trust with their clients and safeguard their business from potential legal complications.

STEP 10: Come up with a marketing plan to start putting your business in front of potential customers.

Effective handyman marketing needs to encompass various strategies tailored to the target audience and the unique selling points of the business. A well-rounded marketing plan that combines both digital and traditional methods can effectively promote the business and help attract and retain clients in a competitive market.

Creating a professional website and maintaining an active presence on social media platforms can significantly enhance the business’s online visibility and attract a broader customer base. Additionally, a website with informational content and helpful information is more likely to appear in search results when potential clients in the area search “ handyman near me .”

Another way for handymen to attract new customers is for them to sign up for handyman job listing sites and home service apps such as Angi , HomeAdvisor , TaskRabbit , Thumbtack , or Handy . These services can complement these digital marketing efforts and further enhance a new business’s reach and visibility. Handyman business owners can research the top lead-generation websites by reviewing comparisons and reviews.

Traditional marketing methods, such as distributing handyman business cards and flyers in the local community, will also enhance visibility. These tangible materials can be left in local hardware stores, community centers, or with satisfied customers, providing a personal touch that often resonates with the local clientele. Business owners can also network with local contractors, real estate agents, and property managers to further open up referral opportunities.

STEP 11: Invest in a business software program to help you run the handyman business more efficiently.

Modern business software programs offer a range of tools that streamline various aspects of business operations, from scheduling and job tracking to invoicing and customer relationship management. With handyman software, such as Housecall Pro or Jobber , business owners can easily keep track of appointments, manage work orders, and ensure timely communication with clients. Additionally, features like invoicing and payment processing integrated into the software can simplify the financial aspects of the business, making it easier to track income, expenses, and profitability.

• Want to know more? Check out the BobVila.com Jobber review and see which service we like more: Housecall Pro vs. Jobber . 

Handyman software also aids in maintaining a professional image, as it allows for prompt and organized interactions with clients. This software can be instrumental for growing businesses in that it helps to manage an increasing workload and client base efficiently. By leveraging the capabilities of specialized business software, handymen can focus more on their core services and less on administrative tasks, leading to improved productivity and customer satisfaction.

These guidelines serve as a valuable resource, offering practical advice and actionable strategies to navigate the complexities of starting and running a handyman business. By following these steps, new and aspiring handymen can ensure their business not only meets legal and professional standards but also thrives in a competitive market, ultimately leading to sustainable growth and customer satisfaction. The journey of starting a handyman business, while challenging, can be deeply rewarding when approached with dedication and the right preparation.

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Handyman Business Plan Template [Updated 2024]

Handyman Business Plan Template

If you want to start a handyman business or expand your current handyman company, you need a business plan.

The following business plan template gives you the key elements to include in a winning Handyman business plan.

You can download our Handyman Business Plan Template (including a full, customizable financial model) to your computer here.

Example Business Plan For Handyman Businesses

Below are links to each of the key sections of a sample business plan for a successful handyman services business.

I. Executive Summary – The Executive Summary provides an overview of your new handyman business, unique value proposition, key objectives and business goals. It also summarizes all sections of your business plan.

II. Company Overview – The company analysis includes information about your business concept, handyman services and legal structure.

III. Industry Analysis – The industry analysis includes market research that supports your business and provides insights into market trends and the handyman industry.

IV. Customer Analysis – The market analysis provides an overview of your target market and customer segments.

You can download our business plan template (including a full, customizable financial model) to your computer here.

V. Competitive Analysis – The competitive analysis should identify your direct and indirect competitors and highlight your competitive advantage.

VI. Marketing Plan – The marketing plan includes your marketing strategy, sales strategy, pricing strategy and search engine optimization plan.

VII. Operations Plan – The Operations Plan includes information on your company’s day to day operations and processes.

VIII. Management Team – The management team section includes a profile of the business owner and business management, their experience and company responsibilities.

IX. Financial Plan – The financial plan includes financial projections, a cash flow statement, profit and loss statement and balance sheet.

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Handyman Business Plan Home I. Executive Summary II. Company Overview III. Industry Analysis IV. Customer Analysis V. Competitive Analysis VI. Marketing Plan VII. Operations Plan VIII. Management Team IX. Financial Plan

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Drive Sales

• Review management
• Service plans
• Online booking
• Sales proposal tool

Complete Jobs

• Visual price book
• On my way texts

Receive & Manage Money

• Business financing
• Consumer financing

Know your Business

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• Employee time tracking
• Job costing and profitability
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Handyman Templates

Handyman business plan template.

A handyman business plan template describes the nature of your business, financial projections, and future goals. If you need funding for your handyman business, you must provide the bank with a business plan.

Download Template

What is a handyman business plan used for?

A handyman business plan template describes the nature of your business, financial projections, and future goals. If you need funding for your handyman business, you must provide the bank with a business plan. This template is a guide to map out what your business will do, when it will accomplish the tasks, and how it will achieve these goals.

Examples of what’s included in a handyman business plan

A basic handyman business plan would include:

• An executive summary and company description
• Market research, competitive analysis, marketing plan, and sales strategy
• Products and services you will offer and financial projections
• Request for funding, if needed

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Download our handyman business plan template.

Handyman Business Plan PDF Template (Free Download)

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Last Updated on January 3, 2024 by Arif Chowdhury

Did you know that over 50% of small businesses fail within their first five years? If you’re one of the many handymen looking to start or expand your business, this statistic about homeowners might make you pause.

With well-crafted plans for your products and strategic partnerships in place, you can significantly increase your chances of success and attract a larger customer base.

An overview of your handyman company’s products is essential for a comprehensive business plan . It serves as the roadmap for guiding your operations and decision-making processes, particularly in the area of repair services.

It helps you set clear goals, measure progress, and stay on track towards achieving them. Moreover, a solid business plan also plays a crucial role in attracting strategic partners and securing funding for your company. It ensures customer satisfaction and helps in determining the appropriate fee for your venture.

Here is the download link for your Handyman Business Plan PDF Template.

We’ll explore how business plans can help small business owners navigate the challenges and seize opportunities in this competitive industry.

So let’s get started and discover how to create a winning blueprint for your handyman business.

Overview of a Comprehensive Handyman Business Plan

A comprehensive handyman business plan is like a roadmap for your complete handyman service. It lays out all the details and specifics that are crucial for the success and growth of your company.

It is important to understand the fee and the percentage associated with each line. Let’s dive into the key sections that should be included in this company’s plan, which has a fee attached to it.

1. Executive Summary

The executive summary is like the elevator pitch for your business. It provides an overview of your company, highlighting its mission, vision, and goals.

This section should capture the attention of potential investors or lenders by showcasing the unique value proposition of our handyman services as a company.

2. Company Description

Describe what sets our company apart from competitors and explain how we plan to meet the needs of our target market with our handyman services. As the handyman next door, we are dedicated to providing top-notch services to our customers.

Include details about the services our handyman next door company offers, such as home repairs, maintenance, installations, or renovations. Contact us for all your handyman needs.

3. Market Analysis

Conducting a thorough market analysis is essential to understand your target audience and competition. Research local demographics, and trends in the handyman industry, and identify gaps or opportunities in the market for your company.

This analysis will help your company determine pricing strategies and customer acquisition methods for your handyman services.

4. Organization Structure

Outline the organizational structure of your handyman company business in this section. Specify roles and responsibilities for each team member or contractor involved in providing services to clients in the company.

Whether it’s a handyman next door or any other contractor, it’s important to clearly define their tasks and duties. A well-defined structure ensures smooth operations and efficient service delivery for a company offering handyman services.

5. Services Offered

Clearly define the range of services your handyman company offers. Whether it’s fixing plumbing or electrical issues, performing general home maintenance tasks, or repairing systems – make sure to highlight these services provided by our company in detail.

6. Marketing Strategies

Marketing is crucial for attracting customers to your handyman company. Identify effective marketing channels such as online platforms (website, social media), local advertising (flyers, posters), or partnerships with local businesses (real estate agencies).

Develop strategies to promote the company’s brand awareness and attract new clients consistently for our handyman services.

7. Financial Projections

This section provides an overview of the financial aspects of your handyman company. Include projected revenue, expenses, and profitability for our company’s handyman services over a specific period.

When creating projections for a handyman services company, it’s crucial to be realistic and take into account factors such as pricing, overhead costs, and market demand.

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Step-by-Step Guide to Creating a Handyman Business Plan

Defining the vision and mission of your handyman company is the first crucial step in creating a successful business plan. Your vision for your handyman services should outline what you want to achieve with your business, while your mission statement should reflect the purpose and values that drive your company.

Next, conduct thorough market research to gain insights into your target audience, competitors, and the handyman services company. Identify who your potential handyman services customers are, their needs, preferences, and pain points. This information will help you tailor your services to meet their demands effectively.

Once you have a clear understanding of your target audience, it’s time to determine the services you will offer to your target audience. Consider customer demand and industry trends when deciding on the range of services you’ll provide. Offering a variety of services can attract more customers and increase revenue opportunities for a man.

Developing a robust marketing strategy is essential for promoting your handyman business effectively. Start by creating an online presence through social media platforms and a professional website for handyman services. Utilize local advertising channels such as flyers, newspaper ads, or radio spots to reach potential customers in your area, targeting men.

Networking is another powerful tool in growing your handyman business. Attend trade shows or local events where you can connect with other professionals, in related industries or potential clients who may require your services. Building relationships with other individuals, such as a man, can lead to valuable referrals and partnerships that benefit both parties involved.

Consider these key points when creating a marketing plan for your handyman business:

• Utilize online platforms: Establish an active presence on social media platforms like Facebook, Instagram, or LinkedIn to showcase completed projects, share tips, engage with potential customers, and connect with your audiences.
• Local advertising channels: Explore traditional methods like distributing flyers in targeted neighborhoods or placing ads in local newspapers to raise awareness about your business.
• Networking opportunities: Attend industry-related events or join professional organizations where you can meet potential clients or collaborate with other professionals.
• Customer testimonials: Encourage satisfied customers to leave reviews on websites like Yelp or Google My Business to build trust and credibility with potential clients.

Remember, a well-executed marketing strategy can significantly impact the growth of your handyman business by increasing brand visibility and attracting more customers.

Recommended Reading: Business Plan Workshop: How to Make the Master Plan?

Sample Handyman Business Plan for Reference and Inspiration

Creating a business plan for your handyman venture is crucial for success. It helps you outline your goals, strategies, and financial projections .

To assist you in this process, we have prepared a sample handyman business plan that you can refer to for inspiration.

Gain Insights into Structuring Your Document Effectively

It’s essential to present information in a clear and organized manner. Our sample plan provides a step-by-step guide on how to structure different sections effectively.

From the executive summary to market analysis and financial projections, each component is explained concisely.

Engage Your Readers with an Engaging Company Background

Your company background sets the stage for your handyman business plan. In our sample plan, we demonstrate how to engage readers by sharing relevant details about your experience, skills, and qualifications as a contractor.

By highlighting past projects or certifications, you can instill confidence in potential clients or investors.

Real-Life Examples from Successful Handymen Businesses

To help you understand how the market analysis should be conducted in your handyman business plan, our sample includes real-life examples from successful handymen businesses.

You’ll learn how to identify target markets, analyze competition, and position yourself uniquely in the industry. These examples will inspire ideas and strategies tailored specifically to your situation.

Financial Projections Made Easy

Financial projections can be intimidating for many entrepreneurs, but they are crucial for demonstrating the profitability of your handyman business.

Our sample plan breaks down financial projections into manageable sections such as startup costs, revenue forecasts, and profit margins. With these examples at hand, you’ll gain insights into estimating expenses accurately and projecting future growth.

Customize Your Plan with Ease

Using our sample handyman business plan as a template allows you to customize it according to your specific needs easily.

You can adapt the language, add or remove sections, and tailor the content to reflect your unique skills and services. This flexibility ensures that your business plan accurately represents your vision and goals.

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Financial Projections and Profit Analysis

To ensure the success of your handyman business, it’s crucial to have a solid understanding of your financial projections and conduct a profit analysis .

By accurately forecasting revenue streams and calculating expenses, you can determine the viability of your business model and attract potential investors or secure loans for expansion.

Accurately forecast revenue streams

It’s essential to analyze historical data or industry benchmarks relevant to the handyman sector. This will help you make informed decisions about potential sales and income for your business. Conducting market research and studying market conditions can provide valuable insights into customer demand, pricing strategies, and competition.

Some key factors to consider when forecasting revenue streams include:

• Market analysis: Understand the size of the market, trends, and growth opportunities in your area.
• Competitive analysis: Identify other handyman businesses in your region and assess their strengths, weaknesses, pricing structures, and services offered.
• Potential customers: Determine who your target audience is by considering demographics such as age group, income level, location, and specific needs.
• Sales strategies: Develop effective sales strategies that align with customer preferences and differentiate yourself from competitors.

Calculate expenses

In addition to forecasting revenue streams, it’s important to calculate all expenses related to running your handyman business. This includes not only direct costs but also indirect costs that may impact profitability. Some common expenses include:

• Labor costs: Consider wages for employees or subcontractors who will be assisting with various handyman tasks.
• Equipment maintenance: Account for regular maintenance costs associated with tools, vehicles, or machinery used in providing services.
• Insurance premiums: Factor in insurance coverage for liability protection or workers’ compensation.
• Marketing expenditures: Allocate a budget for advertising efforts such as online marketing campaigns or printing promotional materials.

Conduct a profit analysis

Once you have accurate financial projections and expense calculations in place, conducting a profit analysis is crucial. This analysis will help you determine whether your business model is financially sustainable and if it can generate the desired profit margins.

Key components of a profit analysis include:

• Income statement: Prepare an income statement that outlines your projected revenue, expenses, and net profit over a specific period.
• Balance sheets: Create balance sheets to assess your assets, liabilities, and equity.
• Cash flow: Evaluate the cash flow of your business by analyzing incoming and outgoing funds.
• Executive summary: Summarize the key findings from your profit analysis to present to potential investors or lenders.

Use financial projections to attract investors or secure loans

Financial projections not only help you understand the financial health of your handyman business but also serve as a valuable tool for attracting potential investors or securing loans for expansion.

When presenting your financial projections, be sure to highlight key findings from market research, revenue forecasts, expense calculations, and profit analysis.

Through financial predictions, you may show that you have a thorough understanding of the market, prospective profitability, and successful management techniques, which will improve your chances of getting finance for expansion projects.

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Marketing and Competitive Strategies for Handyman Businesses

To run a successful handyman business, it’s crucial to have effective marketing and competitive strategies in place. These strategies will help you reach your target market, stand out from competitors, and generate more business.

Let’s explore some key tactics that can give your handyman business a competitive edge.

1. Identify Target Market Needs and Preferences

Understanding the needs and preferences of your target market is essential for crafting effective marketing messages . Take the time to research and identify what homeowners in your area are looking for. Are they seeking quick fixes or long-term solutions? Do they prioritize affordability or quality workmanship?

You may improve your connection with potential clients by customizing your marketing messaging to speak to these particular requirements and preferences. For instance, if you discover that homeowners place the highest importance on dependable service, make sure to highlight your commitment to prompt project completion and your timeliness.

2. Utilize Online Platforms

In today’s digital age, online platforms offer valuable opportunities to reach potential customers. Leverage social media platforms like Facebook, Instagram, or Twitter to showcase your work, share customer testimonials, and engage with your audience.

Create compelling content that educates homeowners about common household issues or provides DIY tips – positioning yourself as an expert in the field.

Ensure that your business is listed on local directories such as Yelp or Angie’s List. This increases visibility among individuals actively searching for handyman services in their area.

Implementing search engine optimization (SEO) techniques on your website can also improve its ranking on search engine results pages (SERPs), making it easier for potential customers to find you.

3. Highlight Unique Selling Points

In a competitive industry like the handyman business, it’s crucial to differentiate yourself from other service providers. Identify and highlight unique selling points that set you apart from the competition.

This could be specialized skills in areas like plumbing or electrical work, exceptional customer service, or competitive pricing .

Emphasize these unique selling points in your marketing materials and during customer interactions.

For instance, if you offer a 100% satisfaction guarantee or provide free estimates, make sure potential customers are aware of these benefits. By showcasing what makes your business special, you increase the likelihood of attracting new customers and retaining existing ones.

4. Build Strong Relationships

Networking and building strong relationships with local suppliers, contractors, or real estate agents can be invaluable for generating referrals and increasing brand visibility.

These individuals often have direct contact with homeowners who may require handyman services. Establishing mutually beneficial partnerships can lead to a steady stream of referrals.

Consider attending local networking events or joining industry-related associations to expand your professional network. Actively engage with other professionals in the field by offering assistance or collaborating on projects.

Building these relationships not only helps generate business but also enhances your reputation within the community.

Recommended Reading: How to Start a Parking Lot Business? (Practical Guide)

Funding Options and Equity Financing for Handymen

If you’re thinking of starting your own handyman business, one crucial aspect to consider is how to secure funding.

Without adequate capital, it can be challenging to get your business off the ground and cover initial expenses.

Explore Various Funding Options

There are several avenues you can explore:

• Bank Loans : Approach local banks or credit unions to inquire about small business loans. These loans typically require collateral or a solid credit history but can provide substantial funds for your venture.
• Small Business Grants : Research government grants or private organizations that offer grants specifically for small businesses in the service industry. These grants don’t need repayment and can significantly boost your startup capital.
• Crowdfunding Platforms : Consider leveraging crowdfunding platforms like Kickstarter or Indiegogo to raise funds from a large number of people who believe in your business concept. Create an engaging campaign highlighting the unique aspects of your handyman services.
• Angel Investors : Seek out angel investors who are willing to invest in promising startups. These individuals often have experience in the industry and may provide not only financial support but also guidance and mentorship.

Understand the Pros and Cons of Equity Financing

Equity financing involves selling shares or ownership stakes in your company in exchange for capital. Here’s a breakdown of its pros and cons compared to debt financing:

• Access to Larger Capital: Equity financing allows you to tap into significant amounts of capital that may not be available through traditional loans.
• Shared Risk: With equity financing, investors share the risk with you since they become partial owners of the business.
• Expertise and Connections: Investors often bring valuable expertise, industry connections, and strategic guidance along with their investment.
• Loss of Ownership Control: By selling equity, you dilute your ownership stake and may have to share decision-making authority with investors.
• Profit Sharing: Equity investors are entitled to a share of the company’s profits, which can impact your overall earnings.
• Longer Decision-Making Process: Involving equity investors in your business decisions may lead to more extended discussions and slower decision-making.

Prepare a Compelling Pitch Deck or Investment Proposal

When seeking equity financing opportunities, it’s crucial to prepare a compelling pitch deck or investment proposal. This document should clearly outline your business concept, market potential, financial projections, and how the investor’s funds will be utilized.

Consider including the following elements:

• Executive Summary: Provide a concise overview of your handyman business and its unique value proposition.
• Market Analysis: Demonstrate a thorough understanding of the market landscape and highlight the demand for handyman services.
• Financial Projections: Present realistic revenue forecasts, expense breakdowns, and return on investment projections.
• Competitive Advantage: Showcase what sets your business apart from competitors in terms of service quality, pricing, or customer experience.

Consider Partnerships with Established Companies

In addition to traditional funding options, consider forming partnerships with established companies in related industries. Partnering with companies that offer complementary services can provide access to additional resources or capital.

For example, collaborating with a home renovation company could help you expand your service offerings while leveraging their existing customer base.

You may choose the most effective way to finance your handyman business by researching several funding sources like bank loans, grants, crowdfunding sites, or angel investors. You can also weigh the advantages and disadvantages of debt vs equity financing.

When looking for equity funding opportunities, don’t forget to put together a strong pitch deck or investment proposal. For extra help, think about forming strategic alliances with well-established businesses in comparable areas.

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Key Takeaways

You have successfully finished writing a thorough handyman business plan. You have set yourself up for future success as a handyman business owner by following the detailed instructions and consulting the included sample plan. Recall that this plan is flexible and may be modified as your company expands and changes.

Now that you have your business plan in place, it’s time to take action. Start implementing the marketing and competitive strategies outlined in Section 5 to attract customers and stand out from the competition.

Utilize the financial projections and profit analysis from Section 4 to make informed decisions about pricing, expenses, and growth opportunities. And don’t forget to explore the funding options discussed in Section 6 if you need additional capital to fuel your expansion plans.

Hence, with a well-crafted handyman business plan at your disposal, you are equipped with the tools necessary for success. Take charge of your entrepreneurial journey today!

Frequently Asked Questions (FAQs)

How do i determine pricing for my handyman services.

Determining pricing for your handyman services requires careful consideration of factors such as market demand, competition, overhead costs, materials used, and labor involved. Conduct market research to understand what other handymen in your area are charging for similar services.

Calculate all costs associated with each job and factor in a reasonable profit margin. Consider offering different pricing packages or discounts for loyal customers or larger projects.

What licenses or permits do I need to start a handyman business?

The licenses and permits required may vary depending on your location. Generally, you will need a general contractor license or home improvement license to legally operate as a handyman.

Check with your local government offices or licensing agencies to determine specific requirements for your area. It’s crucial to comply with all legal obligations to protect yourself legally and gain the trust of potential clients.

How can I effectively market my handyman business?

To effectively market your handyman business, start by creating a professional website that showcases your services and contact information. Utilize online directories and review platforms to increase your online presence.

Build relationships with local real estate agents, property managers, and other professionals who may refer clients to you. Word-of-mouth marketing is powerful in this industry, so always strive for excellent customer service and ask satisfied customers for referrals.

Consider offering special promotions or discounts to attract new customers.

How can I ensure customer satisfaction as a handyman?

Customer satisfaction is crucial for the success of your handyman business. Communicate clearly with your clients from the initial inquiry through project completion. Be punctual, reliable, and transparent about pricing and timelines.

Provide high-quality workmanship and pay attention to detail. Follow up with customers after completing a job to ensure their satisfaction and address any concerns promptly. Going the extra mile will not only lead to happy customers but also positive reviews and referrals.

What are some effective ways to expand my handyman business?

Expanding your handyman business requires careful planning and strategic decision-making. Consider diversifying your services by offering additional specialties or partnering with other skilled professionals in related fields such as plumbing or electrical work.

Explore opportunities for growth in neighboring areas or target specific niches within the handyman industry. Invest in marketing efforts to increase brand awareness and reach a broader audience.

Consider hiring reliable employees or subcontractors to take on more projects while maintaining quality standards.

Remember, each business is unique, so it’s essential to assess opportunities based on your specific circumstances and goals.

Handyman Business Plan Template

A successful handyman business is based on a solid business plan. To help you out, we've designed a business plan template specifically for your handyman business.

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For help completing your handyman business plan, read our guide .

How can an handyman business plan template help you?

• A solid handyman business plan acts as your strategy guide for building a successful business.
• Whether you're an existing handyman business or just starting out, a business plan helps you get organised.
• Use an handyman business plan to help secure funding for your business.

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Created by tradify - the easiest way to manage your handyman business..

Executive Summary of a Handyman Business: Template & Example

• January 5, 2024
• Business Plan , Executive Summary

A handyman business plan needs a straightforward executive summary . This part of your plan is the first thing investors and partners see, and it should clearly outline what your handyman service is all about. It’s where you explain what makes your handyman service different and worth investing in.

We recommend using a two-slide PowerPoint format for this summary. The first slide should cover the basics of your business and the market you’re entering. Here, you detail your handyman’s services, location, and what sets you apart from others. The second slide focuses on your management team and your financial plans, highlighting the people behind the business and how you expect the service to grow financially.

This simple, two-slide approach ensures that your executive summary is easy to follow and covers all the essential points about your handyman business.

Handyman Business Financial Model

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Handyman Service Executive Summary: Page 1

Business Overview

The business overview serves as the cornerstone introduction to your handyman service within the executive summary. Crucial details such as the service name, operational location, and an overview of the diverse services offered should be succinctly communicated.

This section sets the stage for highlighting the unique selling proposition (USP) of your service. Whether your focus is on versatile expertise, reliability, competitive pricing, or commitment to customer satisfaction, the USP should be the focal point that distinguishes your service.

Example: “HandyPro Services,” centrally located in [City Name], provides prompt and proficient handyman solutions within a [x]-mile radius. Our extensive service range covers general repairs, carpentry, plumbing, electrical work, painting, appliance installation, and routine maintenance. Renowned for our versatility and reliability, we specialize in addressing diverse repair and improvement tasks, enhancing property functionality and value.

Market Overview

An insightful presentation of the broader home improvement industry, encompassing handyman services, is crucial. This section aims to underscore the significant market size , growth trends, and industry dynamics, substantiated by pertinent data on market valuation, growth rates, and emerging trends.

Additionally, a comprehensive analysis of the competitive landscape is essential. Identifying key competitors and elucidating your service’s positioning within this landscape is an opportunity to showcase its unique approach. Whether through comprehensive service offerings, transparent pricing structures, or a reputation for exceptional customer satisfaction, this is where your service’s competitive edge is emphasized.

Example: The broader home improvement industry, which includes handyman services, stands as a formidable market valued at approximately $577 billion, projecting a steady +3.70% CAGR from 2021 to 2025. Within the handyman sector, HandyPro Services operates within a [x]-mile radius, amidst a landscape primarily comprised of independent contractors and small businesses. Our emphasis on versatile expertise and customer satisfaction positions us uniquely among competitors, resonating with clients seeking reliable and proficient handyman solutions.

Handyman Service Executive Summary: Page 2

Management Team

The proficiency and expertise of the management team play a pivotal role in the success of a handyman service. Within the executive summary, it’s crucial to showcase the qualifications and experiences of key team members, underscoring their vital roles in steering the service towards excellence.

This section aims to highlight the core competencies and professional backgrounds of the team, assuring potential investors and partners of the service’s adeptness and capability to thrive in the industry.

Example: At HandyPro Services, our leadership boasts a wealth of expertise across various home repair and improvement tasks. Their leadership ensures stringent quality control, and effective project management, and fosters enduring client relationships, fundamental to our service’s success.

Financial Plan

The financial plan section encapsulates the strategic fiscal objectives and projections of your handyman service. It offers a concise overview of revenue targets, and profit margins, and outlines the trajectory guiding the service’s financial growth.

Example: HandyPro Services is dedicated to achieving substantial milestones in its financial growth trajectory, aiming for a notable annual revenue of $1.1 million, complemented by a commendable [21]% profit margin ( EBITDA ) by 2028. Our financial strategy hinges on maintaining competitive pricing structures while achieving commendable profitability, emphasizing a relentless pursuit of superior service quality and client satisfaction.

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Handyman Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Home Improvement » Handyman

Are you about starting a handyman business ? If YES, here is a complete sample handyman business plan template & feasibility study you can use for FREE .

A handyman business is one that provides a wide range of services needed for the maintenance of buildings and properties. The services provided by a handyman include plumbing, electrical works, carpentry, painting, heating and cooling services and other building and property maintenance and repair works.

The handyman business is becoming more popular in recent times and this is because of the fact that people are becoming creative with ways of making money and developing new business ideas so as to be able to make a living. The creation of this business has also been as a result of people losing their jobs and the increasing number of people who want to set up their own businesses.

A Sample Handyman Business Plan Template

1. industry overview.

The handyman industry is one that was affected adversely by the fall of the housing market. This resulted to a low demand for the services in this industry. When the demand for minor household repairs and maintenance rose, the revenue decline was moderated.

The industry has now benefited from the acceleration house market and the increase in household income. This industry provides general maintenance and repair services to residential and commercial customers, including plumbing and electrical repairs, appliance installation and repair, painting and carpentry.

The industry grew as a result of the shift in focus from do-it-yourself (DIY) to do-it-for-me (DIFM) as the eighties drew to a close.

This was because time became more precious for the coming generation than money. By the mid-nineties handyman businesses began to appear all over the place to cater to people who did not have time to spare to fix little problems in their homes.

In 2003, the handyman industry was one of the fastest growing ones in the united states and the industry keeps expanding further. This sector is a resource for the growing number of aging homeowners and is also a source of business opportunity for entrepreneurs.

The Handyman services industry will continue to grow in the five years to 2019 due to the support it will get from the accelerating house market.

Housing prices are also on the rise and the increase in the existing home sales will help to drive the demand for remodeling projects and repair works in homes and on properties. The sector employs about 9,180 people and the annual growth rate in the industry between 2009 -2014 is 3.5% and the revenue from the industry is $1 billion.

There is a growing need for home repair work and improvement that is reliable because of the emergence of vacation homes, second homes, commercial properties and rental units.

Also the increase in the number of older people who wish to keep on living in their homes is a factor for the growth in the industry and younger families with children of school-age who chooses to renovate and remodel their homes, instead of moving out to look for new homes in the real estate market with its high price.

Statistics has it that the Handyman Services industry in the United States of America, is worth $1bn, with an estimated growth rate of 3.5 percent. There are about 882 registered and licensed handyman services businesses in the United States and they are responsible for employing about 9,180 people. It is important to state that there is no company with a dominant market share.

The Handyman services industry will keep on thriving in the coming decade especially if an entrepreneur in this line of business is committed to providing reliable and quality work for customers in the home repair and property services they render.

The market is highly unsaturated and there is room for growth as the industry is expanding and maturing. The good news for would be entrepreneurs in this line of business is that there is an estimate of continued annual growth for the handyman industry for as high as 20 percent.

Over and above, the handyman services industry is very open to any aspiring entrepreneur who has acquired the required trainings, skills and perhaps professional certifications to start his or her own business and of course make good money from the industry.

2. Executive Summary

Next Door Neighborhood® Handyman Services is a licensed and standard handyman services company. We have been able to secure a standard and well – positioned office facility in a central business district in Inglewood Los Angeles – California.

We are a handyman services company that is set to compete in the highly competitive handyman services industry not only in Los Angeles – California, but also throughout the United States market.

Next Door Neighborhood® Handyman Services will provide general maintenance and repair services to residential and commercial customers, including plumbing and electrical repairs, appliance installation and repair, painting and carpentry services et al.

Our business goal is to become one of the leading handyman service companies in the United States and we will make sure that we do all we can to compete favorably with leaders in the industry.

Our workers will be selected from a pool of certified and highly experienced technicians and tradesmen with different trade skills as it relates to our service offerings in and around Los Angeles – California and also from any part of the United States of America as the business grows.

We will make sure that we take all the members of our workforce through the required trainings that will position them to meet the expectation of the company and to compete with leading handymen service providers and installation, maintenance and repair companies in the United States and throughout the globe.

At Next Door Neighborhood® Handyman Services, our client’s best interest will always come first, and everything we do will be guided by our values and professional ethics. We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely.

We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for all our partners, employees and for our clients.

Next Door Neighborhood® Handyman Services is founded by Drake Morrison a graduated from Illinois Institute of Technology (B.Tech.) and his friend and business partner for many years Fred Sugarland (B.Sc. Business Management).

They have a combine experience that can help them build Next Door Neighborhood® Handyman Services to favorably compete with other leading handyman business and installation, maintenance and repair businesses in the United States of America.

3. Our Products and Services

Next Door Neighborhood® Handyman Services is established with the aim of maximizing profits in the handyman services cum installation, maintenance and repair services industry.

We want to compete favorably with the leading handyman service companies and installation, maintenance and repair companies in the United States which is why we have but in place a competent quality assurance team that will ensure that every repairs, installations and services carried out or related services rendered meet and even surpass our customers’ expectations.

We will work hard to ensure that Next Door Neighborhood® Handyman Services is not just accepted in Los Angeles – California but also in other cities in the United States of America. Our service offerings are listed below;

• Plumbing repair
• Drywall installation and repair
• Electrical installations
• Carpentry services
• Appliance installation and repair (TV wall mount installation)
• Flooring installation and repair
• Roofing repairs
• Gutter cleaning
• Kitchen makeover
• Bathroom remodel and Shower remodel
• Attic insulation
• Deck repair
• Door installations
• Fence repairs
• Interior and exterior painting services
• Yard and power tool repair and maintenance
• Building and gardening service
• Other related installation, maintenance and repair services

4. Our Mission and Vision Statement

• Our vision is to establish a standard and all – round handyman services company whose services and brand will not only be accepted in Los Angeles – California but also in other cities in the United States of America.
• Our mission is to provide professional installation, maintenance and repair services and other related services that will assist businesses, individuals, households and non-profit organizations in ensuring that their facility and equipment in good shape.
• We want to build a handyman service company that can favorably compete with other leading brands in the handyman services cum installation, maintenance and repair services industry.

Our Business Structure

Next Door Neighborhood® Handyman Services is a business that intends to start small in Los Angeles – California, but hopes to grow big in order to compete favorably with leading handyman business and installation, maintenance and repair companies in the industry both in the United States and on a global stage.

We are aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own. This is why we are committed to only hire the best hands within our area of operations.

At Next Door Neighborhood® Handyman Services we will ensure that we hire people that are qualified, hardworking, creative, customer centric and are ready to work to help us build a prosperous business that will benefit all the stakeholders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the board of trustees of the company. In view of the above, we have decided to hire qualified and competent hands to occupy the following positions;

• Chief Executive Officer
• Head, Technical Services

Human Resources and Admin Manager

• Sales and Marketing Executive
• Handymen (With Various Trade Skills as it relates to our Business)

Client Service Executive

5. Job Roles and Responsibilities

Chief Executive Officer – CEO:

• Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
• Responsible for providing direction for the business
• Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization

Head, Technical Services:

• Serve as project manager of the organization; works directly with employees
• Develops strategic plan by studying technological and financial opportunities; presenting assumptions; recommending objectives.
• Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections.
• Coordinates efforts by establishing procurement, production, marketing, field, and technical services policies and practices; coordinating actions with corporate staff.
• Builds company image by collaborating with customers, government, community organizations, and employees; enforcing ethical business practices.
• Maintains quality service by establishing and enforcing organization standards.
• Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
• Make certain that the technical department perform efficiently, coordinate employee efforts, and facilitate communications between management and handymen
• Ensures that the organization work in line with international best practices.
• Responsible for overseeing the smooth running of HR and administrative tasks for the organization
• Defines job positions for recruitment and managing interviewing process
• Carries out staff induction for new team members
• Responsible for training, evaluation and assessment of employees
• Responsible for arranging travel, meetings and appointments
• Oversees the smooth running of the daily office and factory activities.

Sales and Marketing Manager

• Manages external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
• Models demographic information and analyze the volumes of transactional data generated by customer
• Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
• Writing winning proposal documents, negotiate fees and rates in line with organizations’ policy
• Responsible for handling business research, market surveys and feasibility studies for clients
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develop, execute and evaluate new plans for expanding increase sales
• Create new markets cum businesses for the organization
• Empower and motivates the sales team to meet and surpass agreed targets

Accountant / Cashier:

• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
• Responsible for financial forecasting and risks analysis.
• Performs cash management, general ledger accounting, and financial reporting for one or more properties.
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensures compliance with taxation legislation
• Handles all financial transactions for Next Door Neighborhood® Handyman Services
• Serves as internal auditor for Next Door Neighborhood® Handyman Services

Handymen (With Various Trade Skills)

• Provides general maintenance and repair services to residential and commercial customers, including plumbing and electrical repairs, appliance installation and repair, painting and carpentry services et al.
• Handles Carpentry services, Appliance installation and repair (TV wall mount installation), Flooring installation and repair, Roofing repairs, Gutter cleaning, Kitchen makeover, Bathroom remodel and Shower remodel, Attic insulation, Deck repair, Door installations, Fence repairs, Interior and exterior painting services, Yard and power tool repair and maintenance
• Welcomes clients and potential clients by greeting them in person or on the telephone; answering or directing inquiries.
• Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
• Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
• Manages administrative duties assigned by the creative director in an effective and timely manner
• Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients when they make enquiries

6. SWOT Analysis

Next Door Neighborhood® Handyman Services engaged the services of a core professional in the area of business consulting and structuring to assist our organization in building a well – structured handyman business that can favorably compete in the highly competitive handyman services cum installation, maintenance and repair service industry in the United States and the world at large.

Part of what the team of business consultant did was to work with the management of our organization in conducting a comprehensive SWOT analysis for Next Door Neighborhood® Handyman Services. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Next Door Neighborhood® Handyman Services;

Our core strength lies in the power of our team; our workforce. We have a team of certified and highly trained and experience technicians, plumbers, and carpenters et al, a team with excellent qualifications and experience in various niche areas in the handyman services cum installation, maintenance and repair service industry.

Aside from the synergy that exists in our carefully selected workforce, our services will be guided by best practices in the industry.

As a new handyman services company in Los Angeles – California, it might take some time for our organization to break into the market and gain acceptance especially from top profile clients in the already saturated and highly competitive handyman services and installation, maintenance and repair services industry; that is perhaps our major weakness.

Another weakness is that we may not have the required cash to pump into promoting our business the way we would want to.

• Opportunities:

No doubt, the opportunities in the handyman services and installation, maintenance and repair services industry is massive considering the number of households and corporate organizations that are would always need one or more things to fix in their facilities.

As a solar panel installation, maintenance and repair company, we are ready to take advantage of any opportunity that is available in the industry.

Just like any other business, one of the major threats that we are likely going to face is economic downturn. It is a fact that economic downturn affects purchasing / spending power.

Another threat that may likely confront us is the arrival of a new handyman business or even installation, maintenance and repair company in same location where our target market exist and who may want to adopt same Business model like us.

7. MARKET ANALYSIS

• Market Trends

To start a handyman business, there is need to carry out a critical economic analysis to ensure that the risks and threats that are associated with starting a business or investing in a business idea are reduced.

Starting the business is not just about getting a fancy office space and equipping the place. You should also be concerned with how to get customers for the business and how to keep existing customers coming back to use the services of your company.

On the average, starting and running a handyman business can be cost effective. This is especially so when you have highly trained, well qualified and experienced staff as members of your team.

With the quality of work carried out by them for your customers, you will be able to retain your customers and the good work your company does will be well spread by word of mouth as customers will tend to recommend your services to their families and friends once you are able to do a good job in their homes and on their properties.

A company’s ability in providing its customers with quality service at affordable prices will also be a factor that will count in the industry. This way the company will be able to retain existing clients and get more business from new customers. The competition in the handyman industry shows that there is a viable market for the services of handymen.

As long as you are prepared to run a high quality business, you will have your own share of the market as some handyman business that exist take their customers for granted and offer them mediocre services. This gives you room as a new entrant into the business to come in and dominate if you are prepared to give quality service to your client.

8. Our Target Market

Before starting our handyman business in Los Angeles – California, we conducted a market survey and feasibility studies and we are certain that there is a wide range of both corporate and individual clients who would need the services of handymen on a regular basis.

In view of that, we have created strategies that will enable us reach out to various corporate organizations and households who we know can’t afford to do without our services. Below is a list of the people and organizations that we have specifically market our services to;

• Banks, Insurance Companies and other related Financial Institutions
• Blue Chips Companies
• Corporate Organizations
• Real Estate Owners, Developers, and Contractors
• The Government (Public works department)
• Schools (High Schools, Colleges and Universities)
• Sport Facilities
• Religious Organizations
• Individuals and households

Our Competitive Advantage

Surviving in the business world as a handyman business or installation, maintenance and repair company requires more than, your expertise, knowing how to deliver standard repairs and maintenance jobs but also how to network with key people that matters; decision makers that can decide who will get an installation, repair and maintenance contract.

There are favorable conditions for growth in the handyman services industry and as a result of this, survival in the industry will require that you build on existing knowledge of the services you offer to your customers and broaden your skill base in order to be able to compete favorably.

More handymen companies are coming up and they are using the services of existing franchise in the business to boost their competitive edge and exposure in the industry.

We are quite aware that to be highly competitive in the handyman services industry means that you are not only expected to be able to deliver consistent and highly reliable installation, repair and maintenance jobs, but you must be able to meet set targets. No one would want to continue to hire your services if don’t always meet up with the target date of completion of projects.

Our competitive advantage lies in the power of our team; our workforce. We have a team of certified and highly trained and experience technicians, plumbers, and carpenters et al, a team with excellent qualifications and experience in various niche areas in the handyman services cum installation, maintenance and repair service industry.

Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category (startups handyman services cum installation, maintenance and repair businesses in the United States) in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Next Door Neighborhood® Handyman Services is established with the aim of maximizing profits in the handyman (repair) services industry and we are going to go all the way to ensure that we do all it takes to meet and surpass the expectations of all our clients.

Next Door Neighborhood® Handyman Services will generate income by offering the following services;

10. Sales Forecast

One thing is certain, there would always be corporate organization, government agencies, households and individual who would need the services of handymen cum installations, maintenance and repair companies.

We are well positioned to take on the available market in the handyman services industry and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow our company to enviable heights.

We have been able to critically examine the handyman services cum installation, maintenance and repair market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projection is based on information gathered on the field and some assumptions that are peculiar to similar startups in Los Angeles – California.

Below is the sales projection for Clean Energy Technologies®, LLC, it is based on the location of our business and of course the wide range of our services and target market;

• First Year-: $100,000
• Second Year-: $250,000
• Third Year-: $500,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same installation, maintenance and repair services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales Strategy

We are mindful of the fact that there is stiffer competition in the handyman services industry; hence we have been able to hire some of the best marketing experts to handle our sales and marketing.

Our sales and marketing team will be recruited based on their vast experience in the handyman services cum installation, maintenance and repair services industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall business goal of Next Door Neighborhood® Handyman Services

Our corporate goal is to grow Next Door Neighborhood® Handyman Services to become one of the top 10 handyman services brands in the United States of America which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in Los Angeles – California but also in other cities in the United States of America.

Next Door Neighborhood® Handyman Services is set to make use of the following marketing and sales strategies to attract clients;

• Introduce our business by sending introductory letters alongside our brochure to individuals, households, corporate organizations, religious organizations and key stake holders.
• Promptness in bidding for installation, repair, and maintenance contract from the government and other cooperate organizations
• Advertise our business in relevant business magazines, newspapers, TV stations, and radio station.
• List our business on yellow pages ads (local directories)
• Attend relevant international and local expos, seminars, and business fairs et al
• Create different packages for different category of clients in order to work with their budgets and still deliver excellent services
• Leverage on the internet to promote our business
• Engage direct marketing approach
• Encourage word of mouth marketing from loyal and satisfied clients

11. Publicity and Advertising Strategy

We have been able to work with our brand and publicity consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market.

We are set to become the number one choice for both corporate clients and households in the whole of Inglewood – Los Angeles and beyond which is why we have made provisions for effective publicity and advertisement of our handyman services company.

Below are the platforms we intend to leverage on to promote and advertise Next Door Neighborhood® Handyman Services;

• Place adverts on both print (newspapers and magazines) and electronic media platforms
• Sponsor relevant community based events / programs
• Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our services
• Install our Bill Boards on strategic locations all around Los Angeles – California
• Engage in road show from time to time in targeted neighborhoods
• Distribute our fliers and handbills in target areas
• Contact corporate organizations and households by calling them up and informing them of Next Door Neighborhood® Handyman Services and the services we offer
• List our company in local directories / yellow pages
• Advertise our company in our official website and employ strategies that will help us pull traffic to the site.
• Ensure that all our staff members wear our branded shirts and all our vehicles are well branded with our company logo et al.

12. Our Pricing Strategy

At Next Door Neighborhood® Handyman Services we will keep the prices of our services below the average market rate for all of our customers by keeping our overhead low and by collecting payment in advance from corporate organizations who would hire our services. In addition, we will also offer special discounted rates to all our customers at regular intervals.

We are aware that there are some one – off jobs or government contracts which are always lucrative, we will ensure that we abide by the pricing model that is expected from contractors or organizations that bid for such contracts.

• Payment Options

At Next Door Neighborhood® Handyman Services our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;

• Payment by via bank transfer
• Payment via online bank transfer
• Payment via check
• Payment via bank draft
• Payment via mobile money
• Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.

13. Startup Expenditure (Budget)

In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting a place, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting a standard handyman company; it might differ in other countries due to the value of their money. However, this is what it would cost us to set Next Door Neighborhood® Handyman Services in the United of America;

• Business incorporating fees in the United States of America will cost – $750.
• The budget for Liability insurance, permits and license will cost – $3,500
• Acquiring an office space that will accommodate the number of employees for at least 6 months (Re – Construction of the facility inclusive) will cost – $100,000.
• The amount required to purchase the needed tool box and repair equipment – $10,000
• Equipping the office (computers, printers, projectors, markers, servers / internet facility, furniture, telephones, filing cabinets, and electronics) will cost – $10,000
• Amount required to purchase the needed software applications to run our business – $ 3,500
• Launching an official Website will cost – $500
• Amount need to pay bills and staff members for at least 2 to 3 months – $70,000
• Additional Expenditure such as Business cards, Signage, Adverts and Promotions will cost – $1,000

Going by the report from the market research and feasibility studies conducted, we will need about two hundred thousand (200,000) U.S. dollars to successfully set – up a standard handyman company in the United States of America.

Generating Funding / Startup Capital for Next Door Neighborhood® Handyman Services

Next Door Neighborhood® Handyman Services is a business that will be owned and managed by Drake Morrison and his friend and business partner for many years Fred Sugarland. They are the sole financial of the business which is why they decided to restrict the sourcing of the start – up capital for the business to just three major sources.

These are the areas we intend generating our start – up capital;

• Generate part of the start – up capital from personal savings and sale of his stocks
• Generate part of the start – up capital from friends and other extended family members
• Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $100,000 (Personal savings $70,000 and soft loan from family members $30,000) and we are at the final stages of obtaining a loan facility of $100,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Next Door Neighborhood® Handyman Services is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to offer our installation, maintenance and repair services a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Next Door Neighborhood® Handyman Services will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List / Milestone

• Business Name Availability Check:>Completed
• Business Incorporation: Completed
• Opening of Corporate Bank Accounts various banks in the United States: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Securing a standard office facility: Completed
• Application for business license and permit: Completed
• Purchase of All form of Insurance for the Business: Completed
• Conducting Feasibility Studies: Completed
• Generating part of the start – up capital from the founders: Completed
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents: In Progress
• Design of Logo for the business: Completed
• Purchase of repair and installation tools and equipment: Completed
• Graphic Designs and Printing of Packaging Marketing / Promotional Materials: Completed
• Recruitment of employees: In Progress
• Purchase of the Needed furniture, office equipment, software applications, electronic appliances and facility facelift: In Progress
• Creating Official Website for the business: In Progress
• Creating Awareness for the business: In Progress
• Health and Safety and Fire Safety Arrangement: In Progress
• Establishing business relationship with vendors and key players in various industries: In Progress

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Handyman Maintenance Business Plan

Executive summary.

HandyMan Stan is a start-up organization offering residents of Duluth, Minnesota a complete handyman service. By developing the reputation as a qualified, reasonably priced and trusted service provider, HandyMan Stan will quickly generate market penetration and develop a solid foundation of repeat customers. The Market HandyMan Stan’s target market has been segmented into: home owners and property managers. There are 24,090 potential customers in the home owner segment. This group has a 5% annual growth rate. There are 1,243 potential customers in the property manager segment. This group is growing at a 4% annual growth rate.

Services As a handyman, Stan will offer a wide range of home repair services. The services are generally fairly minor tasks, if the problem becomes major a contractor is best suited to solve the difficulty. HandyMan Stan will offer the value-added feature to pre-screen a contractor when Stan is unable to perform the repair. This will develop a trust bond with the customer so that when a more minor issue comes up the customer is more likely to call Stan due to his honesty displayed earlier. Stan offers fix-it services for: plumbing, electrical, fences, windows, decks/patios, painting, weather proofing, floors.

Competitive Edge HandyMan Stan will differentiate from the competition by offering: low price and low minimum charge. Stan is charging a reasonable $30 per hour in an effort to encourage people to hire him for tasks that they would otherwise try themselves of just ignore until it became more of a problem. The second element of the competitive edge is Stan’s low one hour minimum. This compares favorably with the other industry competitors who often have two to three hour minimums. This edge also creates an incentive for the customer to call for Stan’s assistance earlier than they would with comparable service providers.

1.1 Mission

HandyMan Stan’s mission is to provide knowledgeable, convenient, and reasonably-priced handyman service to the Duluth, Minnesota community. HandyMan Stan will provide every customer with an honest day’s work and will fix anything that is not done right.

1.2 Keys to Success

• Treat every customer as if they were the most important customer the business has.
• Honestly evaluate the needed skills for a job, passing it onto a contractor if it is too difficult as opposed to taking on a job that cannot be completed perfectly.
• Work hard, guarantee all work and promote 100% customer satisfaction, if this is done profitability will fall into place.

1.3 Objectives

• Develop the business into full-time employment within 12 months.
• Generate steady revenue per year by the end of year two.
• Create over 20% of business from repeat customers.

Company Summary

HandyMan Stan has been formed as a Minnesota Limited Liability Company (LLC) by Stan Roberts. Stan will be the sole employee and owner of the company. The company will incur certain start-up costs, primarily tools, detailed in the Start-up Summary section.

2.1 Start-up Summary

HandyMan Stan will incur start-up costs associated with the beginning of the business. The following table details the start-up costs as well as indicated the needed capital for initial operations. Stan will be using his personal tools for jobs but will need to purchase the following additional equipment/tools:

• Assorted plumbing tools including: slip wrenches, snakes, teflon tape, and assorted caps, nuts, and bolts.
• Electrical tools including: electrical gauge meters, wire cutters, various wires and wire caps, and soldering iron.
• Painting material including: paint brushes, paint roller, pneumatic paint sprayer, air compressor, sand papers, spackle tools and masking tape.
• Pressure washer.
• Various general tools.
• Assorted power tools (drill, saw, sander, Dremel).
• Assorted nails, bolts, screws, and fixtures.
• Laptop with portable printer for mobile invoice printing and submission.
• Mobile phone.

2.2 Company Ownership

Stan Roberts is the founder and owner of HandyMan Stan. The company will remain a one-man operation for the foreseeable future.

HandyMan Stan offers the community of Duluth the finest home repair and maintenance for home owners and property managers. All services start at just $30 per hour plus parts. HandyMan Stan will give every customer at least one hour of work at their property.

All work is “handyman” work, for larger jobs that require a contractor, HandyMan Stan will pre-screen a service provider free for the customer.

By providing only handyman services, HandyMan Stan will always attempt to repair the problem first, replacement is only an option if the item cannot be repaired. This differs from a contractor philosophy which is generally to replace everything first.

Repairing items is far less expensive for the consumer. HandyMan Stan offers a one year guarantee for all of their work, if something goes wrong, HandyMan Stan will make it right. The goal is to not have any unsatisfied customers.

Market Analysis Summary

HandyMan Stan has identified two distinct market segments, home owners and property managers. These are the most attractive customer segments as they are the customers who often have small repairs that are too small for a contractor but too complicated for the owner to perform themselves.

The handyman industry competes with the contractor industry for home repair jobs. Handymen are typically used for small items, contractors are typically called in for more extensive projects.

Customers will often call whatever service provider they are familiar with, regardless of the appropriateness. For this reason, word of mouth referrals will be very important. Potential customers will ask neighbors/friends and other property managers for recommendations on handyman service providers. HandyMan Stan will capitalize on word of mouth marketing by going the extra mile to keep customers satisfied. Exemplary service will result in new and repeat business.

4.1 Market Segmentation

The market has been segmented into two distinct customer groups:

Home owners The value of the homes ranges generally between $150,000 – $650,00. 47% of home owners attempt to make small repairs themselves, often starting the repair and realizing that they do not have the skills to complete it. The remaining 53% do not attempt to repair it, they call a professional from the start. 62% have owned their home for more than two years. 73% wait until several small problems accumulate before they call a handyman. This behavior can be explained by not wanting to incur a large upfront charge just to have someone fix one thing.

Property managers Manage between three – 20 units. Typically do not have their own in-house repair man in an effort to reduce overhead expenses. The range of monthly rental costs of their units is $350-$675.

4.2 Target Market Segment Strategy

The two customer segments, home owners and property managers have been targeted because they are the most likely consumer of handyman services.

Unless the home owner is particularly crafty, he/she does not have the skills, time or desire to tackle most jobs. Their preference is to hire someone and have them take care of it.

The property manager are also likely consumers because they are managing a group rental property which needs periodic maintenance. Property managers with less than 20 units rarely have on-site maintenance personnel, it is less expensive to hire someone as needed.

It is rare that the property manager would have any maintenance skills themselves and those that do usually do not have the time in the day to perform the repair.

It should be noted that the majority of business will be coming from residents and rental property from within the Duluth city limits. As you venture farther out of town into the country people tend to have more free time and more fix it skills and are therefore more likely to try to repair things themselves.

4.3 Service Business Analysis

Handymen operate within the general home repair industry. This industry encompass both handymen as well as general contractors. The distinction between the two is as follows: handymen can fix most minor problems, items that are not to extensively damaged nor do they require expensive special tools.

Contractors are most useful for jobs that are very technical in nature, extensive in the repair, or require very specialized tools. A handyman is typically far more of a generalist, he can handle a wider range of repairs whereas a contractor has a smaller realm of expertise.

4.3.1 Competition and Buying Patterns

HandyMan Stan will receive competition from several sources. The most well-known competitors are detailed below:

Handymen Jack Of All Trades: This is a handyman company that employs six different workers as handymen. This is a large company (for handymen) with a far less intimate customer experience. If a customer used this service on four different occassions, they are likely to receive four different people on the service calls. Fix-It-Up: This is a one man outfit that specializes in plumbing and electrical problems. Painting and patios are not serviced. In speaking with several customers regarding their experience with this service, their impressions have been mixed.

Contractors (General) Duluth Contractors: This is a full-service general contractor. The organization is large with 17 employees. This company does a mixture of commercial and residential work. This company has a eight hour minimum. Red Rock Contractors: This is a small sized contractor of six employees. They concentrate on residential jobs and have a smaller minimum of four hour projects.

The buying patterns of consumers are largely based on who they know. Either they know a handyman or contractor whom they call or they will inquire with friends or neighbors as to who they recommend. They will often stay with that person unless they are unhappy with the service.

Stan plans to capitalize on word of mouth referrals, achieved by ensuring every customer has their expectations exceeded.

It is reasonable to expect that some of the larger contracting companies would be able to offer a better hourly rate due to economies of scale. This does not turn out to be the case since most of the large contractors perform a wider range of specialized services, necessitating many more tools and skilled workers, increasing overhead and therefore there billable rate.

ExpertHub Staff

ExpertHub’s team of Staff Writers deliver unique, insightful and curated content from successful business leaders, authors and subject matter experts. This highly-experienced team understands the information that business readers are looking for, what’s unique and impactful, and how to distil key ideas into actionable insights.

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