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Sat / act prep online guides and tips, 3 strong argumentative essay examples, analyzed.

General Education

Need to defend your opinion on an issue? Argumentative essays are one of the most popular types of essays you’ll write in school. They combine persuasive arguments with fact-based research, and, when done well, can be powerful tools for making someone agree with your point of view. If you’re struggling to write an argumentative essay or just want to learn more about them, seeing examples can be a big help.

After giving an overview of this type of essay, we provide three argumentative essay examples. After each essay, we explain in-depth how the essay was structured, what worked, and where the essay could be improved. We end with tips for making your own argumentative essay as strong as possible.

What Is an Argumentative Essay?

An argumentative essay is an essay that uses evidence and facts to support the claim it’s making. Its purpose is to persuade the reader to agree with the argument being made.

A good argumentative essay will use facts and evidence to support the argument, rather than just the author’s thoughts and opinions. For example, say you wanted to write an argumentative essay stating that Charleston, SC is a great destination for families. You couldn’t just say that it’s a great place because you took your family there and enjoyed it. For it to be an argumentative essay, you need to have facts and data to support your argument, such as the number of child-friendly attractions in Charleston, special deals you can get with kids, and surveys of people who visited Charleston as a family and enjoyed it. The first argument is based entirely on feelings, whereas the second is based on evidence that can be proven.

The standard five paragraph format is common, but not required, for argumentative essays. These essays typically follow one of two formats: the Toulmin model or the Rogerian model.

• The Toulmin model is the most common. It begins with an introduction, follows with a thesis/claim, and gives data and evidence to support that claim. This style of essay also includes rebuttals of counterarguments.
• The Rogerian model analyzes two sides of an argument and reaches a conclusion after weighing the strengths and weaknesses of each.

3 Good Argumentative Essay Examples + Analysis

Below are three examples of argumentative essays, written by yours truly in my school days, as well as analysis of what each did well and where it could be improved.

Argumentative Essay Example 1

Proponents of this idea state that it will save local cities and towns money because libraries are expensive to maintain. They also believe it will encourage more people to read because they won’t have to travel to a library to get a book; they can simply click on what they want to read and read it from wherever they are. They could also access more materials because libraries won’t have to buy physical copies of books; they can simply rent out as many digital copies as they need.

However, it would be a serious mistake to replace libraries with tablets. First, digital books and resources are associated with less learning and more problems than print resources. A study done on tablet vs book reading found that people read 20-30% slower on tablets, retain 20% less information, and understand 10% less of what they read compared to people who read the same information in print. Additionally, staring too long at a screen has been shown to cause numerous health problems, including blurred vision, dizziness, dry eyes, headaches, and eye strain, at much higher instances than reading print does. People who use tablets and mobile devices excessively also have a higher incidence of more serious health issues such as fibromyalgia, shoulder and back pain, carpal tunnel syndrome, and muscle strain. I know that whenever I read from my e-reader for too long, my eyes begin to feel tired and my neck hurts. We should not add to these problems by giving people, especially young people, more reasons to look at screens.

Second, it is incredibly narrow-minded to assume that the only service libraries offer is book lending. Libraries have a multitude of benefits, and many are only available if the library has a physical location. Some of these benefits include acting as a quiet study space, giving people a way to converse with their neighbors, holding classes on a variety of topics, providing jobs, answering patron questions, and keeping the community connected. One neighborhood found that, after a local library instituted community events such as play times for toddlers and parents, job fairs for teenagers, and meeting spaces for senior citizens, over a third of residents reported feeling more connected to their community. Similarly, a Pew survey conducted in 2015 found that nearly two-thirds of American adults feel that closing their local library would have a major impact on their community. People see libraries as a way to connect with others and get their questions answered, benefits tablets can’t offer nearly as well or as easily.

While replacing libraries with tablets may seem like a simple solution, it would encourage people to spend even more time looking at digital screens, despite the myriad issues surrounding them. It would also end access to many of the benefits of libraries that people have come to rely on. In many areas, libraries are such an important part of the community network that they could never be replaced by a simple object.

The author begins by giving an overview of the counter-argument, then the thesis appears as the first sentence in the third paragraph. The essay then spends the rest of the paper dismantling the counter argument and showing why readers should believe the other side.

What this essay does well:

• Although it’s a bit unusual to have the thesis appear fairly far into the essay, it works because, once the thesis is stated, the rest of the essay focuses on supporting it since the counter-argument has already been discussed earlier in the paper.
• This essay includes numerous facts and cites studies to support its case. By having specific data to rely on, the author’s argument is stronger and readers will be more inclined to agree with it.
• For every argument the other side makes, the author makes sure to refute it and follow up with why her opinion is the stronger one. In order to make a strong argument, it’s important to dismantle the other side, which this essay does this by making the author's view appear stronger.
• This is a shorter paper, and if it needed to be expanded to meet length requirements, it could include more examples and go more into depth with them, such as by explaining specific cases where people benefited from local libraries.
• Additionally, while the paper uses lots of data, the author also mentions their own experience with using tablets. This should be removed since argumentative essays focus on facts and data to support an argument, not the author’s own opinion or experiences. Replacing that with more data on health issues associated with screen time would strengthen the essay.
• Some of the points made aren't completely accurate , particularly the one about digital books being cheaper. It actually often costs a library more money to rent out numerous digital copies of a book compared to buying a single physical copy. Make sure in your own essay you thoroughly research each of the points and rebuttals you make, otherwise you'll look like you don't know the issue that well.

Argumentative Essay Example 2

There are multiple drugs available to treat malaria, and many of them work well and save lives, but malaria eradication programs that focus too much on them and not enough on prevention haven’t seen long-term success in Sub-Saharan Africa. A major program to combat malaria was WHO’s Global Malaria Eradication Programme. Started in 1955, it had a goal of eliminating malaria in Africa within the next ten years. Based upon previously successful programs in Brazil and the United States, the program focused mainly on vector control. This included widely distributing chloroquine and spraying large amounts of DDT. More than one billion dollars was spent trying to abolish malaria. However, the program suffered from many problems and in 1969, WHO was forced to admit that the program had not succeeded in eradicating malaria. The number of people in Sub-Saharan Africa who contracted malaria as well as the number of malaria deaths had actually increased over 10% during the time the program was active.

One of the major reasons for the failure of the project was that it set uniform strategies and policies. By failing to consider variations between governments, geography, and infrastructure, the program was not nearly as successful as it could have been. Sub-Saharan Africa has neither the money nor the infrastructure to support such an elaborate program, and it couldn’t be run the way it was meant to. Most African countries don't have the resources to send all their people to doctors and get shots, nor can they afford to clear wetlands or other malaria prone areas. The continent’s spending per person for eradicating malaria was just a quarter of what Brazil spent. Sub-Saharan Africa simply can’t rely on a plan that requires more money, infrastructure, and expertise than they have to spare.

Additionally, the widespread use of chloroquine has created drug resistant parasites which are now plaguing Sub-Saharan Africa. Because chloroquine was used widely but inconsistently, mosquitoes developed resistance, and chloroquine is now nearly completely ineffective in Sub-Saharan Africa, with over 95% of mosquitoes resistant to it. As a result, newer, more expensive drugs need to be used to prevent and treat malaria, which further drives up the cost of malaria treatment for a region that can ill afford it.

Instead of developing plans to treat malaria after the infection has incurred, programs should focus on preventing infection from occurring in the first place. Not only is this plan cheaper and more effective, reducing the number of people who contract malaria also reduces loss of work/school days which can further bring down the productivity of the region.

One of the cheapest and most effective ways of preventing malaria is to implement insecticide-treated bed nets (ITNs).  These nets provide a protective barrier around the person or people using them. While untreated bed nets are still helpful, those treated with insecticides are much more useful because they stop mosquitoes from biting people through the nets, and they help reduce mosquito populations in a community, thus helping people who don’t even own bed nets.  Bed nets are also very effective because most mosquito bites occur while the person is sleeping, so bed nets would be able to drastically reduce the number of transmissions during the night. In fact, transmission of malaria can be reduced by as much as 90% in areas where the use of ITNs is widespread. Because money is so scarce in Sub-Saharan Africa, the low cost is a great benefit and a major reason why the program is so successful. Bed nets cost roughly 2 USD to make, last several years, and can protect two adults. Studies have shown that, for every 100-1000 more nets are being used, one less child dies of malaria. With an estimated 300 million people in Africa not being protected by mosquito nets, there’s the potential to save three million lives by spending just a few dollars per person.

Reducing the number of people who contract malaria would also reduce poverty levels in Africa significantly, thus improving other aspects of society like education levels and the economy. Vector control is more effective than treatment strategies because it means fewer people are getting sick. When fewer people get sick, the working population is stronger as a whole because people are not put out of work from malaria, nor are they caring for sick relatives. Malaria-afflicted families can typically only harvest 40% of the crops that healthy families can harvest. Additionally, a family with members who have malaria spends roughly a quarter of its income treatment, not including the loss of work they also must deal with due to the illness. It’s estimated that malaria costs Africa 12 billion USD in lost income every year. A strong working population creates a stronger economy, which Sub-Saharan Africa is in desperate need of.  

This essay begins with an introduction, which ends with the thesis (that malaria eradication plans in Sub-Saharan Africa should focus on prevention rather than treatment). The first part of the essay lays out why the counter argument (treatment rather than prevention) is not as effective, and the second part of the essay focuses on why prevention of malaria is the better path to take.

• The thesis appears early, is stated clearly, and is supported throughout the rest of the essay. This makes the argument clear for readers to understand and follow throughout the essay.
• There’s lots of solid research in this essay, including specific programs that were conducted and how successful they were, as well as specific data mentioned throughout. This evidence helps strengthen the author’s argument.
• The author makes a case for using expanding bed net use over waiting until malaria occurs and beginning treatment, but not much of a plan is given for how the bed nets would be distributed or how to ensure they’re being used properly. By going more into detail of what she believes should be done, the author would be making a stronger argument.
• The introduction of the essay does a good job of laying out the seriousness of the problem, but the conclusion is short and abrupt. Expanding it into its own paragraph would give the author a final way to convince readers of her side of the argument.

Argumentative Essay Example 3

There are many ways payments could work. They could be in the form of a free-market approach, where athletes are able to earn whatever the market is willing to pay them, it could be a set amount of money per athlete, or student athletes could earn income from endorsements, autographs, and control of their likeness, similar to the way top Olympians earn money.

Proponents of the idea believe that, because college athletes are the ones who are training, participating in games, and bringing in audiences, they should receive some sort of compensation for their work. If there were no college athletes, the NCAA wouldn’t exist, college coaches wouldn’t receive there (sometimes very high) salaries, and brands like Nike couldn’t profit from college sports. In fact, the NCAA brings in roughly $1 billion in revenue a year, but college athletes don’t receive any of that money in the form of a paycheck. Additionally, people who believe college athletes should be paid state that paying college athletes will actually encourage them to remain in college longer and not turn pro as quickly, either by giving them a way to begin earning money in college or requiring them to sign a contract stating they’ll stay at the university for a certain number of years while making an agreed-upon salary.  

Supporters of this idea point to Zion Williamson, the Duke basketball superstar, who, during his freshman year, sustained a serious knee injury. Many argued that, even if he enjoyed playing for Duke, it wasn’t worth risking another injury and ending his professional career before it even began for a program that wasn’t paying him. Williamson seems to have agreed with them and declared his eligibility for the NCAA draft later that year. If he was being paid, he may have stayed at Duke longer. In fact, roughly a third of student athletes surveyed stated that receiving a salary while in college would make them “strongly consider” remaining collegiate athletes longer before turning pro.

Paying athletes could also stop the recruitment scandals that have plagued the NCAA. In 2018, the NCAA stripped the University of Louisville's men's basketball team of its 2013 national championship title because it was discovered coaches were using sex workers to entice recruits to join the team. There have been dozens of other recruitment scandals where college athletes and recruits have been bribed with anything from having their grades changed, to getting free cars, to being straight out bribed. By paying college athletes and putting their salaries out in the open, the NCAA could end the illegal and underhanded ways some schools and coaches try to entice athletes to join.

People who argue against the idea of paying college athletes believe the practice could be disastrous for college sports. By paying athletes, they argue, they’d turn college sports into a bidding war, where only the richest schools could afford top athletes, and the majority of schools would be shut out from developing a talented team (though some argue this already happens because the best players often go to the most established college sports programs, who typically pay their coaches millions of dollars per year). It could also ruin the tight camaraderie of many college teams if players become jealous that certain teammates are making more money than they are.

They also argue that paying college athletes actually means only a small fraction would make significant money. Out of the 350 Division I athletic departments, fewer than a dozen earn any money. Nearly all the money the NCAA makes comes from men’s football and basketball, so paying college athletes would make a small group of men--who likely will be signed to pro teams and begin making millions immediately out of college--rich at the expense of other players.

Those against paying college athletes also believe that the athletes are receiving enough benefits already. The top athletes already receive scholarships that are worth tens of thousands per year, they receive free food/housing/textbooks, have access to top medical care if they are injured, receive top coaching, get travel perks and free gear, and can use their time in college as a way to capture the attention of professional recruiters. No other college students receive anywhere near as much from their schools.

People on this side also point out that, while the NCAA brings in a massive amount of money each year, it is still a non-profit organization. How? Because over 95% of those profits are redistributed to its members’ institutions in the form of scholarships, grants, conferences, support for Division II and Division III teams, and educational programs. Taking away a significant part of that revenue would hurt smaller programs that rely on that money to keep running.

While both sides have good points, it’s clear that the negatives of paying college athletes far outweigh the positives. College athletes spend a significant amount of time and energy playing for their school, but they are compensated for it by the scholarships and perks they receive. Adding a salary to that would result in a college athletic system where only a small handful of athletes (those likely to become millionaires in the professional leagues) are paid by a handful of schools who enter bidding wars to recruit them, while the majority of student athletics and college athletic programs suffer or even shut down for lack of money. Continuing to offer the current level of benefits to student athletes makes it possible for as many people to benefit from and enjoy college sports as possible.

This argumentative essay follows the Rogerian model. It discusses each side, first laying out multiple reasons people believe student athletes should be paid, then discussing reasons why the athletes shouldn’t be paid. It ends by stating that college athletes shouldn’t be paid by arguing that paying them would destroy college athletics programs and cause them to have many of the issues professional sports leagues have.

• Both sides of the argument are well developed, with multiple reasons why people agree with each side. It allows readers to get a full view of the argument and its nuances.
• Certain statements on both sides are directly rebuffed in order to show where the strengths and weaknesses of each side lie and give a more complete and sophisticated look at the argument.
• Using the Rogerian model can be tricky because oftentimes you don’t explicitly state your argument until the end of the paper. Here, the thesis doesn’t appear until the first sentence of the final paragraph. That doesn’t give readers a lot of time to be convinced that your argument is the right one, compared to a paper where the thesis is stated in the beginning and then supported throughout the paper. This paper could be strengthened if the final paragraph was expanded to more fully explain why the author supports the view, or if the paper had made it clearer that paying athletes was the weaker argument throughout.

3 Tips for Writing a Good Argumentative Essay

Now that you’ve seen examples of what good argumentative essay samples look like, follow these three tips when crafting your own essay.

#1: Make Your Thesis Crystal Clear

The thesis is the key to your argumentative essay; if it isn’t clear or readers can’t find it easily, your entire essay will be weak as a result. Always make sure that your thesis statement is easy to find. The typical spot for it is the final sentence of the introduction paragraph, but if it doesn’t fit in that spot for your essay, try to at least put it as the first or last sentence of a different paragraph so it stands out more.

Also make sure that your thesis makes clear what side of the argument you’re on. After you’ve written it, it’s a great idea to show your thesis to a couple different people--classmates are great for this. Just by reading your thesis they should be able to understand what point you’ll be trying to make with the rest of your essay.

#2: Show Why the Other Side Is Weak

When writing your essay, you may be tempted to ignore the other side of the argument and just focus on your side, but don’t do this. The best argumentative essays really tear apart the other side to show why readers shouldn’t believe it. Before you begin writing your essay, research what the other side believes, and what their strongest points are. Then, in your essay, be sure to mention each of these and use evidence to explain why they’re incorrect/weak arguments. That’ll make your essay much more effective than if you only focused on your side of the argument.

#3: Use Evidence to Support Your Side

Remember, an essay can’t be an argumentative essay if it doesn’t support its argument with evidence. For every point you make, make sure you have facts to back it up. Some examples are previous studies done on the topic, surveys of large groups of people, data points, etc. There should be lots of numbers in your argumentative essay that support your side of the argument. This will make your essay much stronger compared to only relying on your own opinions to support your argument.

Summary: Argumentative Essay Sample

Argumentative essays are persuasive essays that use facts and evidence to support their side of the argument. Most argumentative essays follow either the Toulmin model or the Rogerian model. By reading good argumentative essay examples, you can learn how to develop your essay and provide enough support to make readers agree with your opinion. When writing your essay, remember to always make your thesis clear, show where the other side is weak, and back up your opinion with data and evidence.

What's Next?

Do you need to write an argumentative essay as well? Check out our guide on the best argumentative essay topics for ideas!

You'll probably also need to write research papers for school. We've got you covered with 113 potential topics for research papers.

Your college admissions essay may end up being one of the most important essays you write. Follow our step-by-step guide on writing a personal statement to have an essay that'll impress colleges.

Christine graduated from Michigan State University with degrees in Environmental Biology and Geography and received her Master's from Duke University. In high school she scored in the 99th percentile on the SAT and was named a National Merit Finalist. She has taught English and biology in several countries.

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• Transcription

For and Against Discussion Essays (FADEs)

Learners working in English for Academic Purposes are not alone in needing the skills to write FADEs.  They are also important in business, education, government and other fields where the ability logically and dispassionately to set out arguments for and against a proposal or situation is valued. The social sciences, in particular, value written, balanced arguments. For this reason, this guide is linked from both the EAP sections and the general skills and discourse indexes.

It is important to be clear about what FADEs are not.  They are not:

• Expositions which require the writer to set out one side of an argument and attempt to persuade the reader of a point of view.
• Reports which require the writer to set out facts in logical stages with some discussion of each.
• Problem-Solution texts which require the writer to set out the problems and suggest solutions for each which are evaluated in terms of effectiveness, advantages and drawbacks.

Confusing the text types will bewilder learners.

All texts have purposes.  One definition of genre is that it contains texts which share the same cultural purposes.  Discussion is no exception so we need to identify what exactly the purpose of a FADE is.  We will start with this definition of purpose:

to look at more than one side of an issue: to explore various perspectives before coming to an informed decision Butt et al , 2001:9

and unpack it a little:

• more than one side ... various perspectives : A common error in students' writing (and in some teaching) is to see dichotomies where none exists or even to invent them.  Few important issues have only two sides and there are shades of opinion and many perspectives which need to be considered.
• to explore : This requires the writer to identify, discuss and exemplify a point of view, not simply state it.
• an informed decision : so not a simple statement of a point of view uninfluenced by facts and research.  The coda (at the end of the essay) needs to refer to the facts that have been set out.

The result of bearing these three issues in mind is that an essay will impress the reader with the depth of thought that lies behind it and gets away from some people think X, some people think Y but I agree with Z .

This guide is ordered as follows according to the key skills that are required.  They cannot be taught in a single lesson.

• Organisation This involves the knowledge, some of it cultural, of the conventional staging of information in a FADE.
• using appropriate verbal processes
• selecting appropriate tense structures
• using lexis concerning the register
• syntax and punctuation
• knowing who will read the text
• selecting an appropriate style (tenor)
• content knowledge (field)

We'll take the sections one at a time.

The staging of a discussion in English (not necessarily in the languages of other cultures) is, on the face of it, quite simple.  It comes in two basic options:

The first and last stages are common to both forms and, in fact, the last, the Coda, is often optional.  The other stages are not.

A classic error is to mix the structures and, for example, start with structure 1 and give a bunch of arguments for and then confuse the reader by transitioning to structure 2 and mix the points up.  That disconcerts, disorientates and displeases.

We can break all this down and exemplify what is meant.  As an example, we will take a topic in a field in which there are few technical terms and special registers to be considered.

Only at very low levels should this be a one-sentence section.  It involves two parts and each should be properly refined and defined:

• The particular topic of the essay needs, of course, to be stated clearly both in the title and the introductory paragraph but then the issue has to be set in its wider context and properly defined.
• The importance of the issue has to be stated in general terms and then has to be further refined to set out what is meant by importance: to whom, in what circumstances, says who?

Here's an example of the introduction to a FADE of the pros and cons of allowing smoking in public spaces:

This essay concerns whether smoking should be allowed in public spaces and attempts to set out the arguments that have been proposed for and against permitting it.  This is a social, legal and public health issue and in what follows these aspects of the subject will be taken in turn. For the purposes of this essay, public spaces are defined as any areas outside private homes which are open to the public either free of charge or on payment of an entrance fee.  It includes, therefore, open spaces, shops, bars, public houses, services and utilities such as airports and train stations as well as public roads and streets.  Excluded from consideration are private spaces although consideration will be given to borderline cases such as hotel rooms, hostels, prisons and private vehicles. Smoking is defined as the use of tobacco in pipes, cigarettes and cigars but excludes other, non-smoking ways of ingesting tobacco.  Consideration will also be given to the recent development of e-cigarettes. The issue is important for three reasons. Firstly, there are public health concerns regarding the use of tobacco and its effects both on individuals and those around them.  This includes the resources devoted to the care of those whose illnesses may have been caused or exacerbated by smoking. Secondly, it is a social issue in which the rights of individuals need to be balanced against the rights of others and society as a whole. Thirdly, it is a legal and ethical issue insofar as it concerns the extent to which the law should be used as a social engineering tool to encourage, enforce or prohibit the activities of individuals.

This is a rather sophisticated introduction written by a competent user of English and learners are unlikely to be able to produce writing of this sort without a good deal of help and teaching.  However, such a text may serve as a model for learners to encourage them to say more than just what the essay is about and to define their terms from the outset.  A check-list is helpful for this:

• State the topic
• organisational
• public health
• industrial etc.
• What terms do you need to define?
• Give two reasons why the issue is important.

Given such a list, even learners at lower levels can begin to develop an introduction that is more than a title.

These lie at the core of the essay and should be carefully constructed.  If the introduction has successfully previewed the areas into which the arguments fall, organisation becomes significantly easier. The most important issue here is to avoid what has been termed spaghetti writing characterised by rambling sentences, short unconnected points or a stream-of-consciousness approach.  Good advice is to confine each argument to four paragraphs:

• the issue and examples
• the argument
• the evaluation of the strength of the argument
• the evaluation of any weaknesses in the argument

The damage to health that smoking causes is no longer seriously debated by health professionals and other experts.  It has been shown in numerous well-conducted studies that smoking tobacco has a range of detrimental effects including but not limited to cancer, cardiovascular diseases, respiratory illnesses, reduced fertility and damage to unborn babies. For this reason, there are many who argue that an absolute ban on smoking in public spaces is required to protect individuals from the effects of smoking.  Banning smoking, it is argued, will reduce the amount people smoke, encourage abstinence and reduce the costs to the health care services as well as improving the population's overall fitness. This is a strong point because the costs to individuals and society can be readily estimated and the potential health benefits of a non-smoking society are also quantifiable in terms of health service, insurance and other costs. However, this argument relies on the assumption that it is society's right and duty to protect individuals from their own actions.  Extended logically, the argument might just as well apply to banning dangerous sports, such as mountaineering or solo yachting, boxing and even horse riding, rugby, judo and other contact sports, all of which cause thousands of deaths and injuries worldwide every year and all of which people take part in voluntarily despite the risks.  These activities, too, involve costs for health services and the emergency services whose members own safety may be put at risk rescuing others from the results of their own choices of recreational activities.

Again, only advanced learners are likely to be able to produce such a sophisticated text but, as before, such texts can be used as models to develop their own writing.

• State the field in which the argument lies (financial, health, social, legal etc.)
• State the argument clearly
• State the argument's strength
• State the argument's weakness

A coda may be defined as a concluding remark .  The word conclude , of course, also implies arriving at an opinion by deduction (not just stating a view) so the section needs attention.

Here, the job of the writer is to draw the reader' attention to the points which need to be emphasised and convince them that a just and fair conclusion has been arrived at by weighing the facts and arguments that have been identified. It comes in four parts:

• Identification of the main issue
• Identification of difficulties
• Reiteration of the strongest points
• Statement of view

Here's an example to treat in the same way as the previous ones.  It's more than can be expected of all but the strongest students but would serve as a model.

Whether smoking should be banned in all public spaces is by no means an easy issue to determine. Firstly, there is a tension between the public and private spheres regarding the extent to which the rights of smokers may be subordinated to the rights of others to breath clean air. Secondly, there is the issue of social costs and how far only one type of potentially dangerous voluntary activity should be controlled because of the costs that may be involved to society as a whole. Thirdly, there is the ethical issue of how far the law should be involved in the private decisions and choices of individuals. Arguments on both sides have merits and there are many intermediate points of view that lie between no control at all and an outright, universal ban. On balance, it seems that the costs to society and to the health of its members are more important than the respect we owe to allowing individuals to make informed choices concerning their own lives.  Smoking is not an activity which only affects the smoker.  Others are affected by the degradation of their surroundings, damage to their own health and costs to society as a whole to which all taxpayers contribute. A reasonable position to take, advocated here, is to limit smoking in circumstances which most affect non-smokers but to allow individuals to make choices in other settings. This will mean banning smoking in enclosed public spaces such as shops, bars, cafés, cinemas, theatres and so on but permitting it in private spaces and in the open air where the risk of damage caused to others is either voluntarily run or negligible.

In what follows, we will draw on the examples already given to see what linguistic issues underlie the ability to construct a FADE. As it is unlikely that the ability to write a discussion is something you would teach to lower-level learners, we shall assume from the outset that the learners can competently produce acceptable syntax, control most of the tense structures of English, can make passive and active voice sentences and use a range of conjunction. We shall not assume that they are familiar with complex pre- and post-modification or the large range of discoursal features that are needed in a FADE.

Here's one short paragraph from the example used above:

The damage to health that smoking causes is no longer seriously debated by health professionals and other experts.  It has been shown in numerous well-conducted studies that smoking tobacco has a range of detrimental effects including but not limited to cancer, cardiovascular diseases, respiratory illnesses, reduced fertility and damage to unborn babies. 

The first sentence in this section is, structurally, about as simple as we get in English and akin to, for example:     The book is published because it consists of a subject, a copular verb and an attribute.  The fact that the attribute is a participle so the sentence is also analysable as a passive is actually not very important.  It breaks down like this:

and we can do exactly the same to the longer, apparently more complex sentence, like this:

A feature of many academic texts and of FADEs in particular is that noun, verb and adjective phrases often contain a good deal of pre- and post-modification to make the expression of the data more concise and accessible.  We can of course, avoid most of this with shorter, less informative sentences and could produce a paragraph such as:

Smoking causes damage to health.  The damage used to be debated.  The damage is not debated now.  Health professionals do not debate this.  Other experts do not debate this.

but the outcome is clumsy and inefficient.

A primary teaching aim is to focus, therefore, on how pre- and post-modification of items is achieved in English.  There are guides to modification elsewhere on this site so the point will not be discussed at length here.  See the links to related guides at the end.

However, to teach this kind of structure is not as hard as it may seem.  We can start with something easy, like this and proceed as suggested:

• Homework is useful Add a relative clause to say what sort of homework:
• Homework which is set by the teacher is useful Add an adverb and another verb to make a phrase:
• Homework which is usually set and marked by the teacher is useful Add an adjective phrase for the subject:
• Subject-related homework which is usually set and marked by the teacher is useful Add a prepositional phrase to say who benefits:
• Subject-related homework which is usually set and marked by the teacher is useful for school children
• Now add a conjunction and another clause to say why this is true: Subject-related homework which is usually set and marked by the teacher is useful for school children because it helps them to learn

Once learners get the hang of doing this to simple and undemanding sentences, they can revisit their own writing to see how to compress more data into each clause and make the writing more sophisticated and interesting as well as densely informative.

Once complexity is built into clauses, we can move on to how clauses are connected to make complex and compound sentences. Here is another example taken from the texts we have already used:

Firstly, there is a tension between the public and private spheres regarding the extent to which the rights of smokers may be subordinated to the rights of others to breath clean air. Secondly, there is the issue of social costs and how far only one type of potentially dangerous voluntary activity should be controlled because of the costs that may be involved to society as a whole.

There are three systems at work here: prepositional links, conjunctions and conjuncts and they need to be handled separately.

• Conjuncts Confusing conjuncts with conjunctions is a major source of error for learners trying to write formally.  They are superficially attractive because their use is often a sign of sophisticated writing but they need to be handled with some care.  Errors such as:     *The problem is severe moreover it is difficult to solve     *The problem is severe.  Although it is not difficult to solve. are common outcomes of confusing conjunct with conjunction. Examples of conjunct use from above are:     Secondly, there is the issue of social costs     On balance, it seems that     For this reason, there are many     However, this argument relies on Conjuncts expressing the following concepts are frequently needed in FADEs:

It should be emphasised that teaching this kind of idea linking should precede the demand for learners to produce fully finished essays.

Here we are on simpler ground.

The following sorts of verbal processes are common to many differently focused FADEs.

• Existential: These are almost always introduced by it or there followed by a simple copular verb.  They are easy enough to deploy but learners often need help in noticing the need for them.  For example, from the texts above:     there are many who argue that an absolute ban on smoking in public spaces is required     it seems that the costs to society and to the health of its members are more important     It has been shown in numerous well-conducted studies that
• Relational: As the name suggests, these verbal processes link two items.  Examples from above include:     areas outside private homes which are open to the public     points of view that lie between no control at all and an outright, universal ban     costs to society and to the health of its members are more important than     Arguments on both sides have merits Setting up relationships between ideas is central to the role of writing a good FADE.
• Material and behavioural processes: These refer either to how people or things act.  Example from above include:     The damage to health that smoking causes     the law should be used as a social engineering tool     illnesses may have been caused or exacerbated by smoking      banning smoking in enclosed public spaces Which verbs learners will need will depend greatly on the topic under discussion, of course.  That they will need to deploy verbs relating to material and behavioural processes is not in doubt.
• Projecting: These refer to what people believe or say and are central.  Examples from above include:     no longer seriously debated     there are many who argue that     Smoking is defined as

Tense use is also predictably simple.

Almost all the verbs in the examples given above are in the present simple because the discussion involves a current situation.  Occasionally, the present perfect may be used to refer to a previous event that has significant present consequences, as in, for example:     It has been shown in numerous well-conducted studies that Otherwise, the simple present is conventionally used throughout.

Passive-voice clauses serve to distance the writer from the topic by implying that it is the action that is important, not who did it and that is conventionally how the tone of FADEs is achieved.  For example, from above:     public spaces are defined as not:     I am defining ...      voluntary activity should be controlled not:     The state should control etc. There are many more examples and if you use a model text as a teaching tool, it is worth taking the time to notice the frequency and effect of the structures.

Modal auxiliary verbs are used sparingly and generally confined to their function as hedging tactics or to express degrees of certainty.  For example:     Banning smoking, it is argued, will reduce a predictive use.     whose illnesses may have been caused a hedging use. Occasionally, usually hedged, modal auxiliary verbs of obligation are used but almost never ones which express absolute obligation (deontic modality, in the trade).  For example in

Whether smoking should be banned in all public spaces is by no means an easy issue to determine. Firstly, there is a tension between the public and private spheres regarding the extent to which the rights of smokers may be subordinated to the rights of others to breath clean air. Secondly, there is the issue of social costs and how far only one type of potentially dangerous voluntary activity should be controlled because of the costs that may be involved to society as a whole. Thirdly, there is the ethical issue of how far the law should be involved in the private decisions and choices of individuals.

all the uses are putative rather than expressing obligation per se . Modality in FADE writing is usually focused on the likelihood of a proposition being true.  That is epistemic modality and there is a link below which will take you to a guide.

Circumstances refer to concepts such as location in time or space, contingency, cause, matter, means and angle.  Many of these, including contingency, matter, angle and cause have been considered above under conjunction and prepositional links. However, the discussion would not be complete without some consideration of how adverbials and prepositional phrases in particular are used in a FADE.  Here are some key examples:

There is a guide, linked below, to how theme-rheme structures are achieved in writing.  Here it will be enough to consider two aspects only and we'll take this paragraph as the example:

On balance, it seems that the costs to society and to the health of its members are more important than the respect we owe to allowing individuals to make informed choices concerning their own lives.  Smoking is not an activity which only affects the smoker.  Others are affected by the degradation of their surroundings, damage to their own health and costs to society as a whole to which all taxpayers contribute.:

• The topic sentence It is not invariably the case that every paragraph in a well-written FADE will begin with a topic sentence to alert the reader to its contents but that is the way most texts work and, for novice writers in particular, a safe way to proceed. In our example, the first two word of the first sentence, the conjunct, to give it its proper name, tell the reader what this paragraph will do: sum up and conclude.
• The theme and the rheme The theme of the first sentence is the subject of the verb (excluding the hedging in it seems ).  That subject is:     the costs to society and to the health of its members and its rheme, which follows is     are more important than the respect we owe to allowing individuals to make informed choices concerning their own lives The reference to individuals is taken up as the theme of the next sentence with     Smoking is not an activity which only affects the smoker and that rheme, only affects the smoker , becomes the theme of the next sentence with:     Others are affected and so the coherence of the whole paragraph is maintained.

Simple approaches to teaching in this area involve:

• Recognition, noticing and analysis using cut-up paragraphs for re-sorting, jumbled sentences for re-ordering and so on.  The aim is to get learners to notice how topic sentences are used in the first instance.
• Giving learners paragraphs without topic sentences and getting them to compose something suitable.
• Analysing theme-rheme structures by tracing connections, underlining links and so on.
• Getting learners to write short paragraphs of their own and analysing them to see how (and whether) the theme-rheme links are working.

Short-term, the goal of learners' writing is probably for some kind of assessment purpose, either of their language skills or their subject knowledge and ability to construct rational arguments. The target audience is often, therefore, a single teacher or tutor rather than the audience one imagines for most essays in non-educational settings which may be somewhat wider. However, a long-term objective is to apply the skills learned in real-world settings for true communicative purposes. Possible audiences include, therefore:

• a teacher or tutor
• higher management
• policy makers
• readers of newspaper or magazine articles
• readers of technical or trade journals
• readers of academic journals
• website visitors to serious sites
• website visitors to blog sites (although few of these contain argued discussion, normally being just unsupported bluster)

The nature of the audience will determine a number of issues and can affect the choice of lexis as well as the choice of grammatical structures.  For example:

Writing well in this genre is not achievable overnight or in a lesson or two. Teaching demands consistency in planning and delivery over a series of lessons with sensible and achievable tasks to be accomplished along the way. You may decide, based on your reading, the nature of the learners and your own propensities, to adopt a product, process or genre approach to teaching writing skills but whichever approach you take, you will almost certainly have to find or compose model texts which can be drawn on for examples of the language that needs to be used.  There are examples which you are welcome to use above. An outline syllabus might appear something like:

This is by no means a simple syllabus to design because, although the general structure of FADE writing can be explained and exemplified quickly and will lead naturally to some level of coherence, achieving cohesion involves weaving together the seven issues identified on the right into a series of lesson focusing on the elements on the left.

References: Butt, D, Fahey, R, Feez, S, Spinks, S and Yallop, C, 2001, Using Functional Grammar: an explorer's guide. Sydney: NCELTR Burns, A, 2001, Genre-based Approaches to Writing , in Candlin, C and Mercer, N (Eds.), English Language Teaching in its Social Context . Abingdon, UK: Routledge Halliday, M, 1994, An introduction to functional grammar: 2nd edition. London: Edward Arnold Tribble C, 1997, Writing . Oxford: Oxford University Press

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IELTS Essay – For and Against

By ieltsbhai

“For and against” essays are one type of discursive writing in which you discuss the advantages and disadvantages of a specific topic. 📍 You can find this type of writing in articles and newspapers, magazines, etc. A “For and against” essay should consist of: a) an introduction in which you present the topic, making a general remark about it without giving your opinion; b) a main body in which you present the points for and the points against, in separate paragraphs, supporting your arguments with justifications/ examples; c) a conclusion which includes your opinion (e.g. In my opinion/ view, I believe/ think, etc) or a balanced summary of the topic. 🎙 You must not include opinion words (I believe , I think, etc) in the introduction or the main body. Opinion words can only be used in the final paragraph, where you may state your opinion on the topic. ⚠️ “For and against” essays are normally written in a formal style ; therefore you should avoid using strong language (I know, I am sure, etc), short sentences, colloquial expressions or idioms.

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English Writing Exercises for B1 – A for and against essay

English Writing Exercises for B1

Preparation

More university students should stay in education after their first degree in order to get another qualification.  Do you agree?

1. Read the task and the model essay. Does the writer agree or disagree with the statement in the task?

Agrees  ◻   Disagrees ◻

Nowadays, the number of students who do a second degree is increasing. In order to decide if this is a good thing, we must examine the advantages and disadvantages of taking a postgraduate course.

It is certainly true that there is fierce competition for employment, and candidates need something extra in order to get a good job. We should also remember that people with a second qualification can expect to earn more when they start work. Moreover, postgraduate courses offer the chance to focus on a topic which you find particularly interesting. What could be better than spending an extra two or three years studying something you find fascinating?

However, there are disadvantages too. Firstly, it is an expensive option. You often need to pay for your place at university and also support yourself financially during the course. What is more, many young people are understandably impatient to leave education by the time they finish their first degree.

On balance, I believe it is a good idea to continue your studies beyond a first degree, if possible. Although it may be expensive, an extra qualification allows you to find a better job and earn more money.

2. Study the model essay and answer the questions.

In which paragraph (1-4) does the writer …

1   describe the arguments for?

     How many does she / he describe?

2   describe the arguments against?

3   give his / her opinion?

1 2, 3   2 3, 2   3 4

Writing Strategy

Rhetorical questions can make an opinion essay more persuasive, provided you only include one or two. You do not have to answer the questions, but always make sure that the expected answer is clear, e.g.

Some people work long hours for very low pay. How can this is be right? (Expected answer: It can’t be right. )

3. Read the Writing Strategy. Find and underline a rhetorical question in the model essay. Choose the expected answer.

a   everything ◻

b   most things ◻

c   nothing ◻

What could be better than spending an extra two or three years studying something you find fascinating?, c

Writing Guide

More students should do their degree at a university abroad rather than in their own country. Do you agree?

4. Read the task above. Then plan your essay following the paragraph plan below. Use the questions to help you.

Paragraph 1: Rephrase the statement in the task.

………………………………………………………………………….

Paragraph 2: What are the arguments for doing a degree abroad? Think of two or three.

Paragraph 3: What are the arguments against doing a degree abroad? Think of two or three.

Paragraph 4: Give your opinion

your own answers

5. Write your essay using your plan from exercise 4. Extra exercises

Use signposting phrases ( Firstly, …, Furthermore, …, etc.) to introduce opinions for the statement and against it, and to introduce your opinion in the conclusion ( On balance, … ).

1. Read the Strategy. Then complete the text with the words below.

addition      also      another      furthermore      other      overall

One issue with social media is that it can distract people from work or study. In 1 …………………….., it can create unhappiness and anxiety when people compare their lives to other people’s. 2 …………………….. problem is that some people use it to spread unkind ideas about others.

On the 3 …………………….. hand, thanks to social media, people can build friendships quickly and easily by sharing photos, links, ideas and opinions. Social media 4 …………………….. allows people to ask for help and advice. 5 …………………….., it can educate people about things like health.

6 …………………….., I think social media has more positive than negative effects on everyday life.

1 addition   2 Another   3 other   4 also

5 Furthermore   5 overall

2. Read the task below and write a for and against essay.

Teenage students should spend more time at school studying I.C.T. (Information and Communication Technology). Discuss.

Related Posts

• English Writing Exercises for B1 – A formal letter
• English Writing Exercises for B1 – A narrative
• English Writing Exercises for B1 – Article: a film review
• English Writing Exercises for B1 – An internet forum post
• English Writing Exercises for B1 – An email
• English Writing Exercises for B1 – An opinion essay

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Animal Testing Essay

Ielts animal testing essay.

Here you will find an example of an IELTS  animal testing essay .

In this essay, you are asked to discuss the arguments  for  and  against  animal testing, and then give  your own conclusions  on the issue.

This means you must look at both sides of the issue and you must also be sure you give your opinion too.

The essay is similar to an essay that says " Discuss both opinions and then give your opinion " but it is worded differently.

Take a look at the question and model answer below, and think about how the essay has been organised and how it achieves coherence and cohesion.

You should spend about 40 minutes on this task.

Write about the following topic:

Examine the arguments in favour of and against animal experiments, and come to a conclusion on this issue.

Give reasons for your answer and include any relevant examples from your own experience or knowledge.

Write at least 250 words.

Animals Testing Essay - Model Answer

Issues related to animal experimentation are frequently discussed these days, particularly in the media. It is often said that animals should not be used in testing because it is cruel and unnecessary. This essay will examine the arguments for and against animal testing. 

On the one hand, the people who support these experiments say that we must do tests on animals. For instance, many famous lifesaving drugs were invented in this way, and animal experiments may help us to find more cures in the future. Indeed, possibly even a cure for cancer and AIDS. Furthermore, the animals which are used are not usually wild but are bred especially for experiments. Therefore, they believe it is not true that animal experiments are responsible for reducing the number of wild animals on the planet. 

On the other hand, others feel that there are good arguments against this. First and foremost, animal experiments are unkind and cause animals a lot of pain. In addition, they feel that many tests are not really important, and in fact animals are not only used to test new medicines but also new cosmetics, which could be tested on humans instead. Another issue is that sometimes an experiment on animals gives us the wrong result because animals’ bodies are not exactly the same as our own. As a consequence, this testing may not be providing the safety that its proponents claim.

In conclusion, I am of the opinion, on balance, that the benefits do not outweigh the disadvantages, and testing on animals should not continue. Although it may improve the lives of humans, it is not fair that animals should suffer in order to achieve this.

(Words 278)

This animal testing essay would achieve a high score.

It fully answers all parts of the task - explaining the arguments ' for ' in the first paragraph and the arguments ' against ' in the next. Conclusions are then drawn with the writer giving their opinion in the conclusion.

It is thus very clearly organised, with each body paragraph having a central idea .

Ideas are also extended and supported by the use of reasons and some examples or further clarification. No ideas are left unclear or unexplained.

There is also some good topic related vocabulary in the animal testing essay such as 'life saving drugs ' and 'bred ' and a mix of complex sentences , such as adverbial clauses :

'Although it may improve the lives of humans, it is not fair that animals should suffer in order to achieve this'.

Noun clauses :

'...they feel that many tests are not really important'.

And relative clauses :

'...the animals which are used are not usually wild... '

Transitions are also used effectively to ensure there is good coherence and cohesion . For example, ' On the other hand.. ' indicates a change to discuss the contrasting ideas, and ' Therefore... " and ' As a consequence..' are used to give results.

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More 'Hybrid' Type IELTS Essays:

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In this influence of children's friends essay for IELTS you have to discuss the way children's friends may affect their behaviour and what parents can do to control this.

Old Buildings Essay: How important is it to maintain & protect them?

This essay is about old buildings and whether they should be protected. It's an opinion essay, as you have to give your opinion on protecting old buildings.

Communication Technology Essay: How have relationships changed?

Communication Technology Essay for IELTS: This essay is about how relationships have been impacted. View a model answer with tips on how to answer the Task 2 Question.

Fear of Crime Essay: Can more be done to prevent crime?

In this fear of crime essay question for IELTS you have to discuss whether more can be down to prevent crime. It's an opinion type essay.

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Essay – examples & model answers | C2 Proficient (CPE)

CPE Model Essay: Advertising

Example exam task:.

Write an essay summarising and evaluating the four key points from both texts . Use your own words throughout as far as possible, and include your own ideas in your answers.

Model Answer (Grade: 4-5)

Example answer:.

The two texts contrast the pros and cons of outdoor advertising, in particular in its latest digital form. Text 1 claims that outdoor advertising, like any advertising, is designed to appeal to potential customers, even creating in them a need for which it promises immediate satisfaction. In this respect, outdoor advertising is the most effective type and digitalisation considerably broadens the ways in which advertising professionals can reach and hence manipulate customers.

While outdoor advertising undoubtedly has an alluring power for customers, I seriously doubt its importance and overall impact. At least from the point of view of a European citizen, everyday exposure to outdoor advertising, digital or not, appears to be minimal. And the cheapness of digital media has to be offset against the continuous need for power to run these media, a fact that renders the term ‘cheap’ short-sighted and unconvincing.

Text 2 argues that traditional, paper–based outdoor advertising was unobtrusive and overall, unimportant. Digital advertising, however, is seen as intrusive, its attractiveness simply boiling down to it being a novelty. People sharing these opinions regard advertising practices, particularly those focusing on the young and those in need of help, as deplorable, especially when it damages the environment at the same time.

I agree with the statements in text 2 as far as the environmental damage and advertising practices, in general, are concerned. However, those practices are not solely dependent on the medium they use. Paper–based outdoor advertising can be just as unwanted and creepingly commercialising as its digital counterpart. The fundamental question is: ‘Do we want to be seduced and manipulated in such a way at all? If people answer ‘yes’, I assume that digital outdoor advertising is just another step that will be followed by yet more intrusive ones

FCE, CAE, CPE

Practice, write & improve, cpe model essays: traffic & motoring.

Essay on Motoring and Traffic Congestion

The need of motor vehicles in the modern world is undeniable. But although the benefits of owning a four-wheeled transportation device are numerous, cars can also generate a lot of problems.

On the one hand automobiles are absolutely necessary for some people. For instance, in theUSA, everybody needs a car to go to school or to go to work. With public transport being slow or simply non-existent, having a car gives people a transport solution. Furthermore,travelling by car also helps people avoid stressful situations. Owning a car means no more standing in crowded buses or fighting with people in the subway.

On the other hand, all those cars in the streets mean facing traffic jams and of course pollution. They create congestion and are one of the principal sources of contamination in the cities. As a respond to this situation, governments are implementing a series of strategies to motivate people not to use their cars so often.

Some of these government strategies involve car sharing and using bikes, while others fine drivers who use their vehicles on certain days or at certain times; but this strategy does notseem to be so efficient. Probably because doing something to avoid a fine, does not involve really understanding the nature of the problem.

All in all, I am of the opinion that cars are indispensable in the current lifestyles and living standards. We cannot disregard the impact they had on facilitating our existence,nevertheless, it is irrefutable that their numbers have reached levels where we must not hesitate to act in downsizing them.

The over-arching theme of these two texts is the use of cars in our society.

The first one adopts a more practical viewpoint on this subject , discussing different alternatives to reduce a very common problem that many big cities have to deal with nowadays, namely traffic congestions. This text makes the point that it is important to find ways to tackle this increasing problem; whether it is through raising people’s s consciousness,setting speed limits, or even using congestion charges. The main point made is that it is important that citizen not use their cars so frequently.

In my opinion, it is very important to try to reduce traffic congestions. However, the first text fails to take into consideration reducing the price of public transport. This would enable people to travel with ease and may encourage them to stop using their vehicles as much as they do now.

The second text is possibly more descriptive. It discusses how people use their own car with complete disregard for the drawbacks that this may bring. People accept drawbacks, such as ever-increasing petrol prices, expensive insurances, traffic jams, etc. However, these negative aspects do not discourage them from getting behind the wheel. The benefits of this far outweigh the drawbacks.

Expensive though it may be, using their own car gives people the freedom and independence that they would not be able to have otherwise. In addition, for some people their car is not just a means of transport, it is also, somehow, an extension of their personality.I am of the opinion that because of our fast pace of life, we have become very dependent on our cars to take us everywhere. This is simply where evolution is taking us.

CPE Example/Model Essays: Teenagers

Example answer (grade: 3).

The impact of the media on teenagers

Nowadays it has become almost impossible to ignore the media due to the fact that most of us spend some daily time either watching television, listening to the radio or surfing the internet. Specially teenagers who spend a significant part of the day exposed to all types of advertisement. Advertisers consider that teenagers are the perfect target, while some people believe that teenagers have changed marketing worldwide. Who manipulates who? That is the dilemma.

On one hand, the marketing and advertisement industry look upon the young generations as the easiest people to influence. Making them believe that certain items are the key to popularity is the strategy they have developed to sell among that generation.

On the other hand, some people believe that advertising responds to young peoples’ desires and not the other way around. It is the energy of teenagers that has had a huge impact on this industry, making it more innovative and creative. The power of young people have push advertising boundaries to become almost an art form more sophisticated and attractive than ever before.

All in all, there has been a revolution in the adversiment industry globally. While some people may be influenced by it, some others may define trends. Ten years ago people were not so worried about material offered by the media. Globalization has changed everything, advertising has become part of our daily lives and it is unavoidable. The temptation surround us, some of us fall for it.

Examiners comments & grade:

Model answer (grade: 3-4).

I have often asked myself whether it is different being a teenager nowadays than when I was that age. Are the problems still the same?

The years between 10 and 20 are certainly a difficult time in everybody’s life because one’s personality is developing and this makes a teenager generally more vulnerable than an adult. I am convinced that when it comes to media it is demanding to deal with for young people today. Advertisements are very prominent in our modern world and teenagers normally spend a lot of hours watching television or surfing the internet, which makes them potential customers. Furthermore, many teenagers have more money to spend than maybe twenty years ago and you often hear about families taking loans for expenses like technical equipment or mobile phone bills for their children. Certainly in the current economic climate many parents face tough decisions especially when it comes to what they can afford for their offspring. The most important point is that teenagers are often an easy target for companies advertising their latest gadgets. Many teenagers will buy it if they just manage to convince them that their product is an absolute ‘must-have’, because the pressure of belonging to a certain group, feeling accepted and not being an outsider is a big issue for a young person.

On the other hand, teenagers are trend setters. They have to create new ideas to be unique or just different from their own parents and this often sets the trend for a whole generation. Being special and fashionable is so important and therefore one needs to spend money on clothes, computers, games or phones to be part of your teenage generation and to find common grounds to make friends and have a fulfilling social life. Personally, I find it quite shocking when reading about the psychological strategies advertising companies use to gain influence on young people to sell a product. They are also often exploiting the creative energy of teenagers and it is almost impossible to escape the world of advertisement.

To conclude, I believe it is not feasible to prohibit adverts for teenagers. Furthermore, parents cannot avoid their children coming into contact with it, but it needs sensible adults helping and supporting teenagers in developing their own personality and sense of taste without the powerful influence of adverts.

Model Answer (Grade: 5)

These texts both deal with the relationship between teenagers and advertising.

The first one focuses on how advertisers exploit young people, taking advantage both of teenage preoccupation with the media and of their susceptibility to peer pressure combined with a wish to appear ‘cool’. The second text is less critical of the relationship between marketing and young people. It presents the young as having a very positive influence on the quality of modern adverts, helping to make them much wittier and more original than ever before. This text maintains that teenagers’ impact on advertising derives partly from their predilection for what is intriguingly new but also, more particularly, from their own creative energy. This energy has been channeled into advertising, raising it arguably to the level of an art form.

While I appreciate the arguments put forward in both texts, I tend to feel more in sympathy with the approach of the first one. I suspect that advertisers are quite cold-heartedly prepared to exploit the youth market, keen to capture the attention – and the cash – of the new generation and well aware of how young people are perhaps more easily influenced than their more cynical elders.

I would accept that advertising can be very creative and I personally often find an advert in a magazine or a TV commercial attractive to look at or enjoyably humorous. It does not seem unreasonable to suggest that many people with artistic talents are attracted into the advertising profession. However, I do not see that as having any direct connection with teenagers. Those who create the most original adverts are certainly likely to be young but in their twenties or early thirties rather than their teens. Moreover the appeal of the more sophisticated advert is surely just as powerful for the older generation as for teenagers.

Concern is often expressed about the negative effects that television can have on young people. As far as I am concerned, the most serious damage that occurs is a result of the constant commercial pressures that vulnerable youngsters are exposed to.

Advertisements every ten minutes or so as children and teenagers watch their favourite programmes are likely to lead them to believe that possessing the latest gadget or item of clothing will bring them happiness and respect from others. To my mind, the result of this can only be a generation whose values are too materialistic for their own ultimate contentment.

This is not to say that all advertisements are lacking in quality. It is not unreasonable, in fact, to consider them as an art form as many are imaginative and make original use of language, music and camerawork. They are indeed often produced by talented young people who find them an appropriate focus for their own creativity.

In my opinion, the answer lies in education. Advertisements are not harmful per se; it is just that we all need to know how to use them. We should take the information that we need from them but we should be aware of the techniques that their makers use with the hope of influencing us to buy things we do not really have any need of. Young people should be taught not only to appreciate the artistic qualities of adverts but also to recognize the tricks that are being employed. Greater sophistication should lead to less vulnerability.

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Lease or buy a tesla how new model y loan rate compares to model 3.

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Tesla Model Y in new quicksilver color.

Tesla’s new sales pitch for a Model Y is pretty enticing. How does it stack up against the Model 3?

Model Y loan (new RWD Long Range variant): Tesla is now offering 0.99% APR financing if you order any new Model Y by May 31. The deal is available for qualified buyers with term lengths up to 72 months. Sounds like a good deal, right?

Well, let’s see what the real numbers are. In the small print attached to the ad, Tesla states that the Model Y starts at $44,990 before incentives. Note that this is the new variant of the rear-wheel-drive Model Y with an EPA estimated range of 320 miles, up from 260 miles. Drilling down more on Tesla’s order details page and we get hard figures — the monthly payment with taxes and fees comes to $668 a month. After the $7,500 federal tax credit, that drops to $564/month. For this deal, Tesla needs a $5,084 down payment. Even with taxes and fees, that’s not a bad deal considering the average monthly car payment in the U.S. is over $700 for new vehicles, according to figures released by Nerd Wallet in February. The monthly payments jump to $711/month if you order the AWD (dual motor) Model Y with a down payment of $5,388. After applying the $7,500 federal tax credit, it drops to $607 a month. ( Note that this is calculated for Los Angeles and that taxes and fees will vary by region.)

Model Y lease: If you lease a Model Y, it can get less expensive. Of course, you don’t own the car and have to return it to Tesla after the lease term but leases are an increasingly attractive option for Tesla consumers. With $0 (zero) down and including taxes and fees, a 36-month lease (10,000 miles/year) is $547/month for the RWD Long Range Model Y with $2,674 due at signing. That increases to $2,727 due at signing and $580 a month for the Model Y AWD Long Range version.

Model 3 loan (updated 2024 model): Tesla’s loan terms on the updated 2024 Model 3 are more conventional compared to the current Model Y offer. The loan rate is an estimated 6.49% APR with excellent credit. Including taxes and fees, for a 272-mile range RWD Model 3 with a $4,500 down payment (that’s the full payment due at signing), it comes to $684 a month. For the Long Range AWD Model 3 rated at an EPA 341 miles of range, with $5,364 down, it comes to $832 a month.

Model 3 lease: Like the Model Y, the Model 3 lease can be a better deal. Tesla is promoting a $299/month deal right now for the RWD Model 3. But that does not include taxes and fees. Drilling down to include taxes and fees, with $2,999 down and an estimated $5,708 due at signing, the lease comes to $336/month. Move up to the Long Range AWD Model 3 with an estimated $5,919 due at signing and the estimated lease payment is $490/month. You can also choose the $0 down option for both Model 3 variants. That increases the monthly payments but it does decrease the amount due at signing significantly, almost cutting that number in half.

It’s Possible The Russian Army Is Tricking The Ukrainian Army With A Fake Offensive

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Apple targets Google staff to build artificial intelligence team

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Michael Acton in London

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.

Apple has poached dozens of artificial intelligence experts from Google and has created a secretive European laboratory in Zurich, as the tech giant builds a team to battle rivals in developing new AI models and products.

According to a Financial Times analysis of hundreds of LinkedIn profiles as well as public job postings and research papers, the $2.7tn company has undertaken a hiring spree over recent years to expand its global AI and machine learning team.

The iPhone maker has particularly targeted workers from Google , attracting at least 36 specialists from its rival since it poached John Giannandrea to be its top AI executive in 2018.

While the majority of Apple ’s AI team work from offices in California and Seattle, the tech group has also expanded a significant outpost in Zurich.

Professor Luc Van Gool from Swiss university ETH Zurich said Apple’s acquisitions of two local AI start-ups — virtual reality group FaceShift and image recognition company Fashwell — led Apple to build a research laboratory, known as its “Vision Lab”, in the city.

Zurich-based employees have been involved in Apple’s research into the underlying technology that powers products such as OpenAI’s ChatGPT chatbot. Their papers have focused on ever more advanced AI models that incorporate text and visual inputs to produce responses to queries.

The company has been advertising jobs in generative AI across two locations in Zurich, one of which has a particularly low profile. A neighbour told the FT they were not even aware of the office’s existence. Apple did not respond to requests to comment.

Apple has been typically tight-lipped about its AI plans even as big tech rivals Microsoft, Google and Amazon tout multibillion-dollar investments in the cutting-edge technology.

Its shares have slipped since the start of the year, while rivals’ stocks have soared, adding pressure on the tech giant to announce game-changing AI features that could boost device sales.

Industry insiders suggest Apple is focused on deploying generative AI on its mobile devices, a breakthrough that would allow AI chatbots and apps to run on the phone’s own hardware and software rather than be powered by cloud services in data centres.

Chief executive Tim Cook has told analysts Apple “has been doing research across a wide range of AI technologies” and investing and innovating “responsibly” around the new technology.

However, the tech group has developed AI products for more than a decade, such as its voice assistant Siri. The company has long been aware of the potential of “ neural networks ” — a form of AI inspired by the way neurons interact in the human brain and a technology that underpins breakthrough products such as ChatGPT.

Chuck Wooters, an expert in conversational AI and large language models who joined Apple in December 2013 and worked on Siri for almost two years, said: “During the time that I was there, one of the pushes that was happening in the Siri group was to move to a neural architecture for speech recognition. Even back then, before large language models took off, they were huge advocates of neural networks.”

That interest appears to have led Apple to researchers who were the driving force behind neural networks which power AI models.

In 2016, Apple acquired Perceptual Machines, a company founded by Ruslan Salakhutdinov and two of his students at Carnegie Mellon University, which worked on generative AI-powered image detection.

“Around that time they were hunting quite a few researchers and trying to build the infrastructure for training these models,” Salakhutdinov told the FT.

Salakhutdinov is a key figure in the history of neural networks, and studied at the University of Toronto under the “godfather” of the technology, Geoffrey Hinton, who left Google last year citing concerns about the dangers of generative AI. Salakhutdinov worked as director of AI research at Apple until 2020, when he returned to academia at Carnegie Mellon.

Apple’s top AI team is now made up of former key figures from Google, including Giannandrea, who previously oversaw Google Brain, the search company’s AI lab which has since been merged with DeepMind.

Samy Bengio, senior director of AI and ML research, was formerly one of Google’s top AI scientists. Ruoming Pang, who leads Apple’s “Foundation Models” team working on LLMs, previously led Google’s AI speech recognition research.

The company also once hired Ian Goodfellow, another deep learning pioneer, but he returned to Google in 2022, protesting against Apple’s return to work policy.

Six former Google employees hired over the past two years were listed among the authors of a significant research paper published in March, in which Apple revealed it had developed a family of AI models known as “MM1” that use text and visual inputs to generate responses.

Apple has also bought about two dozen AI start-ups in the past 10 years, focused on the application of AI reasoning to image and video recognition, data processing, search capabilities and music content curation.

Of these, founders from Musicmetric, Emotient, Silk Labs, PullString, CamerAI, Fashwell, Spectral Edge, Inductiv Inc, Vilynx, AI Music and WaveOne all still work at Apple, according to their LinkedIn profiles.

Salakhutdinov said Apple had been focused on doing “as much as you can on the device”, which will bring the need for more powerful chips with so-called dynamic random access memory (Dram) that can handle the vast amount of data required to power AI models.

“The next big thing is going to be ‘AI smartphones’ — and these will require a lot more Dram,” said Sumit Sadana, executive vice-president and chief business officer of Micron Technology, one of Apple’s chip suppliers.

Sadana added that the average smartphone memory chip today has less than the minimum needed to run an LLM on-device.

Salakhutdinov said another reason for Apple’s slow AI rollout was the tendency of language models to provide incorrect or problematic answers. “I think they are just being a little bit more cautious because they can’t release something they can’t fully control,” he added.

Apple’s foray into generative AI features may first be glimpsed at the company’s Worldwide Developers Conference in June.

Erik Woodring, an analyst at Morgan Stanley, said the next iPhone “could become much more of a voice-activated, smart personal assistant, led by an upgraded Siri that could for example interact with all the apps on your phone through voice control”.

He added: “What we’ll be looking for at WWDC are previews of one or two AI features that can become game changers for the average consumer.”

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Title: deepseek-v2: a strong, economical, and efficient mixture-of-experts language model.

Abstract: We present DeepSeek-V2, a strong Mixture-of-Experts (MoE) language model characterized by economical training and efficient inference. It comprises 236B total parameters, of which 21B are activated for each token, and supports a context length of 128K tokens. DeepSeek-V2 adopts innovative architectures including Multi-head Latent Attention (MLA) and DeepSeekMoE. MLA guarantees efficient inference through significantly compressing the Key-Value (KV) cache into a latent vector, while DeepSeekMoE enables training strong models at an economical cost through sparse computation. Compared with DeepSeek 67B, DeepSeek-V2 achieves significantly stronger performance, and meanwhile saves 42.5% of training costs, reduces the KV cache by 93.3%, and boosts the maximum generation throughput to 5.76 times. We pretrain DeepSeek-V2 on a high-quality and multi-source corpus consisting of 8.1T tokens, and further perform Supervised Fine-Tuning (SFT) and Reinforcement Learning (RL) to fully unlock its potential. Evaluation results show that, even with only 21B activated parameters, DeepSeek-V2 and its chat versions still achieve top-tier performance among open-source models.

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How a Playboy Model’s Story of an Affair With Trump Became a Commodity

Karen McDougal sold the rights to her story. Donald J. Trump and the publisher of The National Enquirer decided what would happen to it.

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By Michael Rothfeld

• Published April 25, 2024 Updated April 26, 2024

In the middle of the 2016 presidential campaign, Donald J. Trump called David Pecker, publisher of The National Enquirer. The candidate was seeking advice about a former Playboy model who was trying to sell her story of an affair with him, Mr. Pecker told jurors in Mr. Trump’s Manhattan criminal trial.

Mr. Pecker suggested a way to silence the model, Karen McDougal. “I think that the story should be purchased,” he said he told Mr. Trump. “And I believe that you should buy it.”

The episode involving Ms. McDougal led to the second of three hush-money deals that prosecutors say Mr. Trump and his allies arranged during the 2016 election to suppress negative news. Mr. Pecker was involved in all of them, including the final deal in which Mr. Trump’s lawyer and fixer, Michael Cohen, paid $130,000 to Stormy Daniels, a former porn star.

The Links Between Trump and 3 Hush-Money Deals

Here’s how key figures involved in making hush-money payoffs on behalf of Donald J. Trump are connected.

Mr. Trump is charged with 34 counts of falsifying business records to cover up the Daniels payment as part of an effort to influence the election. It is the first criminal prosecution of an American president. Mr. Pecker, the trial’s first witness, began testifying about Ms. McDougal on Tuesday before the trial’s midweek break and continued Thursday.

The Enquirer’s parent company, American Media Inc., ended up paying $150,000 to buy the rights to her story and then bury it, a tactic known as “catch and kill.” In a deal to avoid federal prosecution, the company later admitted that it had illegally tried to influence the election.

Ms. McDougal had been Playboy’s Playmate of the Year for 1998. She has said she met Mr. Trump at the Playboy Mansion in June 2006, and they began a 10-month affair.

As Mr. Trump’s campaign gained steam, Ms. McDougal, living in Arizona, saw a chance to revive a flagging modeling career. In June 2016, she hired a lawyer to represent her in the sale of her story. The lawyer contacted Dylan Howard, The Enquirer’s editor, who alerted Mr. Pecker.

At the outset of the campaign, Mr. Pecker, Mr. Cohen and Mr. Trump had met at Trump Tower to discuss helping Mr. Trump in part by identifying and burying dirt about him. Mr. Pecker said he had promised to be the campaign’s “eyes and ears.”

After learning about Ms. McDougal’s claims, he called Mr. Cohen, who insisted her story was untrue. But Mr. Pecker suggested vetting it, and Mr. Cohen agreed, the publisher testified. Mr. Pecker sent his editor to meet with Ms. McDougal and her lawyer in Los Angeles.

Mr. Cohen was anxious for updates and asked Mr. Pecker to communicate via an encrypted messaging app to ensure secrecy.

“I had multiple calls every single day: ‘When is he going? When is he going to know? Is it done yet?’” Mr. Pecker testified. He added that he told Mr. Cohen to relax.

At their meeting, Mr. Howard debriefed Ms. McDougal, who now expressed reservations about coming forward and had no hard documentation of an affair. Mr. Pecker, in his testimony Thursday, recalled that Ms. McDougal had “said she didn’t want to be the next Monica Lewinsky.”

In a call after the meeting, he testified, Mr. Cohen denied an affair had taken place but said he would look into it.

The Enquirer decided not to purchase her story — for the moment.

That changed. Mr. Trump called Mr. Pecker for advice, the publisher testified, but brushed off Mr. Pecker’s suggestion that he buy her story himself.

“I don’t buy stories,” Mr. Trump said, the publisher recounted, adding, “Any time you do anything like this, it always gets out.” Mr. Trump also described Ms. McDougal as “a nice girl,” suggesting he actually knew her, Mr. Pecker said Thursday.

Mr. Pecker recalled for the jury discussions with Mr. Cohen about who would pay Ms. McDougal for the rights to her story. At first, Mr. Cohen promised that Mr. Trump would pay, but then asked Mr. Pecker to do so, promising that he would later be made whole, the publisher said.

After conversations Ms. McDougal had started with ABC News about telling her story on air grew serious, American Media swooped in with an offer. His company agreed in early August 2016 to pay Ms. McDougal $150,000 for the rights.

Asked by prosecutor Joshua Steinglass on Thursday whether The Enquirer ever intended to publish Ms. McDougal’s story, Mr. Pecker answered, “No, we did not.”

But Mr. Pecker said that he wanted to be careful not to violate campaign finance law, after an experience years earlier when he had suppressed stories about Arnold Schwarzenegger during his successful run for California governor.

So Mr. Pecker was careful to ensure that the McDougal deal included services that she would perform for the company, he said. That was meant to camouflage its purpose. The contract guaranteed that American Media would put her on two magazine covers and have the right to publish her fitness columns.

Despite Mr. Pecker’s assertions that he had structured the deal to avoid violating campaign finance law, his company later admitted doing just that in a 2018 nonprosecution agreement with federal prosecutors.

After Ms. McDougal was paid, Mr. Cohen tried to fulfill his promise to repay the cost of the deal, negotiating for Mr. Trump to use shell companies to buy the rights to her story from Mr. Pecker’s company. Mr. Cohen secretly taped Mr. Trump talking about that prospect.

“So what do we got to pay for this? One-fifty?” Mr. Trump asked on the recording. (The actual price would have been $125,000, reduced by the estimated value of the columns and magazine covers Ms. McDougal would do.)

One of Mr. Pecker’s lawyers advised against selling the rights to Mr. Trump, and the deal never went through.

The failure to reimburse him is ultimately what led Mr. Pecker to refuse in the weeks after to make another hush-money payment, to the porn star Stormy Daniels — pushing Mr. Cohen to do so himself.

Michael Rothfeld is an investigative reporter in New York, writing in-depth stories focused on the city’s government, business and personalities. More about Michael Rothfeld

Our Coverage of the Trump Hush-Money Trial

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