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How to Write a Stellar “Why This College?” Essay + Examples

What’s covered:, sample “why this college” prompts, faqs about the “why this college” essay.

• Common Mistakes to Avoid

Good “Why This College?” Essay Examples

• Brainstorming for this Essay
• Outlining Your Essay
• Where to Get Your Essay Edited

One of the most common college essay supplements will ask you to answer the question: “Why This College?” These essays are looking to see whether you’re a good fit for the campus community, and whether the college is a good fit for you and your goals. 

In this post, we’ll show you a couple examples of these prompts, go over good and bad sample responses, and break down how to ensure yours is one of the good ones. 

Let’s start by taking a look at real prompts that fit under the “Why This College?” archetype: 

Tufts: Which aspects of the Tufts undergraduate experience prompt your application? In short, ‘Why Tufts?’ (150 words)

Northwestern: Other parts of your application give us a sense for how you might contribute to Northwestern. But we also want to consider how Northwestern will contribute to your interests and goals. Help us understand what aspects of Northwestern appeal most to you, and how you’ll make use of specific resources and opportunities here. (300 words)

As you can see, these prompts are basically asking why you want to attend the school in question. Northwestern spells it out even further, and specifically asks how you’ll use their resources to achieve your goals.

Both prompts have word counts that are much shorter than that of the Common App, which is typical of supplemental essays. These two word counts are pretty representative, and you can expect the “Why This College?” essay length to be 100-400 words on average. That’s not a lot of space for a pretty important question, so it’s especially vital to use the word count wisely.

What are colleges looking for in the “Why Us” essay?

Colleges want to admit students who will not only enroll (to protect their yield), but also thrive on their campus. They ask this question to see whether you’re truly interested in the school and whether it’s the right place for you. You can write a strong response by citing specific ways the college can support your goals, as well as demonstrating your enthusiasm.

Which colleges have a “Why This College?” essay?

This is one of the most popular supplements among colleges. Here is a selection of top schools that ask this question:

• Northwestern
• Boston University
• University of Michigan

Check out our essay guides for these schools for more in-depth advice on how to write these essays.

What kind of writing style should I use?

This is a straightforward question that generally has a short word count, so you don’t need to use a narrative form at all. You can simply explain what you like about the school and why, but try to use varied sentence structure and organize the essay around your major goals. 

You can start your essay with a story if you want, however. For example, if you visited campus and experienced a really interesting course, or sat in on a meeting of a club you liked, this can make for a strong anecdote to begin your essay. Just make sure that whatever story you tell has some substance, and isn’t just a narration of how nice it was to walk around campus.

Can I copy and paste my essay for other schools?

Absolutely not. If your essay is general enough to apply to other schools, you know you need to rewrite it. The resources you mention should be highly specific to the college you’re writing about.

Common Mistakes When Writing the “Why This College?” Essay

The most common mistake students make is listing generic characteristics that could apply to any school. This negatively impacts your application, since it sends the message that you didn’t do your research, and aren’t truly interested in the school.

Here’s an example of something NOT to list in your “Why this college essay.” We’ll take the example of Tufts since we shared the prompt in the beginning.

What NOT to write: I’m applying to Tufts because of its low student to faculty ratio, the strong math department, and its prime location in Medford, just a hop away from Boston. When I visited campus, the school already felt like home.

This example is bad because many schools have low student to faculty ratios and strong math departments. There are also a ton of schools in or near Boston, many of which have low student to faculty ratios and great math departments too, such as Boston College, Harvard, Northeastern, Boston University, etc. If your statements can apply to other schools, that’s definitely not a good sign (avoid things like location, weather, size, and ranking).

The student also uses an emotional appeal with the line “it felt like home,” which might sound nice, but it has no substance and can be written for any school. You should definitely avoid making any statements like these.

This example shows that the student really hasn’t thought much about their fit with Tufts, and that it probably isn’t their top choice. This will impact your application negatively, especially since Tufts is known for taking applicants’ demonstrated interest more seriously than other schools . So, if you show that you show little interest through your essay, you may end up waitlisted or rejected, even if your stats are excellent.

Another thing that this example gets wrong is that it doesn’t describe the student’s goals or interests at all. It’s important to not only talk about why you picked the school, but also how exactly those aspects will help you grow. Remember, this kind of prompt is two-fold: in addition to explaining why the school is a good fit for you, you want to show why you, out of the many thousands of applicants they get each year, are a good fit for them.

To summarize, the main mistakes to avoid are:

• Citing generic aspects of the school (location, weather, size, and ranking)
• Using empty emotional appeals
• Not describing your goals and interests

Now that we know what a bad example might look like, here’s an example of a rewrite to part of the Tufts essay:

What TO write: As a potential Applied Mathematics major, I hope to gain the tools to model political behavior. I’m especially interested in elections, and am looking forward to taking the course “Mathematics of Social Choice,” as the centerpiece of Social Choice Theory is voting. I would also love to take “Nonlinear Dynamics and Chaos,” because it will teach me to use differential equations to predict chaotic behavior. 

This is a good example, as the courses listed are highly-specific to Tufts, as well as the student’s professional goals. We not only learned something about Tufts, but also the student. Keep in mind that this wouldn’t be a complete essay⁠—it’s just an example of good, specific resources to list, and how to connect them to your own interests. 

If you want an example of a complete essay, here’s this real student response for Boston University’s “Why This College?” prompt.

Prompt: In no more than 250 words, please tell us why BU is a good fit for you and what

specifically has led you to apply for admission.

Boston University’s College of Arts and Sciences (CAS) attracts me because of its support of interdisciplinary study among its wide array of majors. In fact, the CAS now offers a course that combines biology, chemistry, and neuroscience. As I hope to conduct medical research into brain disorders, I plan to pursue all three areas of study. These cross-disciplinary connections at BU will prepare me to do so.

CAS’s undergraduate research program would allow me to work with a mentor, such as Dr. Alice Cronin-Golomb or Dr. Robert M.G. Reinhart related to their research on neurological disorders. With them, I can advance the work I have already completed related to Dissociative Identity Disorder (DID). In a summer class at our local university, my partner and I extracted data from fMRI and PET studies and inputted them into a coding program. We then created an indicator map, which we imported into another software program, AFNI, to display significant activity in the brain regions affected by DID. Seeing the representation of our data thrilled me because I knew it could eventually help people who live with DID. I want to experience that feeling again. Successfully analyzing these fMRI and PET studies and learning to code drives me to pursue more research opportunities, and this desire motivates me to study at a university that offers research opportunities to undergraduates. BU’s interdisciplinary approach to psychology and support for independent undergraduate undergraduate research will optimally prepare me for a career as a neurological researcher.

This student clearly outlines BU-specific resources (the interdisciplinary course and undergrad research program), plus how these resources align with their professional goals (to become a neurological researcher). They do “name-drop” professors, but since their work clearly relates to the student’s interests, it doesn’t look disingenuous, and shows that the student has done research on their fit with BU. The student also provides background on why they want to pursue research, and shows that they already have experience, which makes their interest in the undergrad research program more concrete.

The only thing missing from this essay is the student’s fit with BU in terms of extracurriculars and social life. “Why This College?” essays should also cover extracurriculars, as the residential college experience is about more than just class and homework. Admissions officers are also interested in how you’ll contribute to their broader campus community.

In general, these essays should be academic-leaning (especially if they’re under 250 words), but you should still address some social aspects of the college that appeal to you (we recommend about 70% academics, 30% social, with more or less focus on social aspects depending on the word count). Since the student probably already detailed their previous research in their Common App activities section, they could’ve just summarized their research background in one sentence, and used the space saved to talk about a specific social aspect of BU that interests them.

Here’s another sample essay, but for UPenn. This essay’s word count was much longer, so the student was able to really hone in on several specific aspects of UPenn.

Prompt: How will you explore your intellectual and academic interests at the University of Pennsylvania? Please answer this question given the specific undergraduate school to which you are applying (650 words).

Sister Simone Roach, a theorist of nursing ethics, said, “caring is the human mode of being.” I have long been inspired by Sister Roach’s Five C’s of Caring: commitment, conscience, competence, compassion, and confidence. Penn both embraces and fosters these values through a rigorous, interdisciplinary curriculum and unmatched access to service and volunteer opportunities.

COMMITMENT. Reading through the activities that Penn Quakers devote their time to (in addition to academics!) felt like drinking from a firehose in the best possible way. As a prospective nursing student with interests outside of my major, I value this level of flexibility. I plan to leverage Penn’s liberal arts curriculum to gain an in-depth understanding of the challenges LGBT people face, especially regarding healthcare access. Through courses like “Interactional Processes with LGBT Individuals” and volunteering at the Mazzoni Center for outreach, I hope to learn how to better support the Penn LGBT community as well as my family and friends, including my cousin, who came out as trans last year.

CONSCIENCE. As one of the first people in my family to attend a four-year university, I wanted a school that promoted a sense of moral responsibility among its students. At Penn, professors challenge their students to question and recreate their own set of morals by sparking thought- provoking, open-minded discussions. I can imagine myself advocating for universal healthcare in courses such as “Health Care Reform & Future of American Health System” and debating its merits with my peers. Studying in an environment where students confidently voice their opinions – conservative or liberal – will push me to question and strengthen my value system.

COMPETENCE. Two aspects that drew my attention to Penn’s BSN program were its high-quality research opportunities and hands-on nursing projects. Through its Office of Nursing Research, Penn connects students to faculty members who share similar research interests. As I volunteered at a nursing home in high school, I hope to work with Dr. Carthon to improve the quality of care for senior citizens. Seniors, especially minorities, face serious barriers to healthcare that I want to resolve. Additionally, Penn’s unique use of simulations to bridge the gap between classroom learning and real-world application impressed me. Using computerized manikins that mimic human responses, classes in Penn’s nursing program allow students to apply their emergency medical skills in a mass casualty simulation and monitor their actions afterward through a video system. Participating in this activity will help me identify my strengths and areas for improvement regarding crisis management and medical care in a controlled yet realistic setting. Research opportunities and simulations will develop my skills even before I interact with patients.

COMPASSION. I value giving back through community service, and I have a particular interest in Penn’s Community Champions and Nursing Students For Sexual & Reproductive Health (NSRH). As a four-year volunteer health educator, I hope to continue this work as a Community Champions member. I am excited to collaborate with medical students to teach fourth and fifth graders in the city about cardiology or lead a chair dance class for the elders at the LIFE Center. Furthermore, as a feminist who firmly believes in women’s abortion rights, I’d like to join NSRH in order to advocate for women’s health on campus. At Penn, I can work with like-minded people to make a meaningful difference.

CONFIDENCE. All of the Quakers that I have met possess one defining trait: confidence. Each student summarized their experiences at Penn as challenging but fulfilling. Although I expect my coursework to push me, from my conversations with current Quakers I know it will help me to be far more effective in my career.

The Five C’s of Caring are important heuristics for nursing, but they also provide insight into how I want to approach my time in college. I am eager to engage with these principles both as a nurse and as a Penn Quaker, and I can’t wait to start.

This student takes a creative approach to the essay, by using the Five C’s of Caring as a framework. This technique works especially well since these qualities relate to the student’s future career in nursing. In addition to emphasizing the student’s creativity and passion for nursing, having the Five C’s in all caps at the start of each paragraph gives this long essay a clear, easy-to-read format.

What really makes the essay stand out is the depth of the student’s fit with UPenn, and how they’re able to also share more about who they are. The student lists specific courses, research opportunities, technology, and student groups. We also learn that they are a first-generation student, are passionate about increasing access to healthcare (particularly for LGBTQ+ people, minorities, and the elderly), care about health education, and are a feminist who staunchly defends abortion rights (this controversial topic could be risky, but since UPenn is a very liberal school, this should be fine).

Overall, this essay paints a vivid picture of how the student would engage academically at Penn, and we also see clearly how the student would pursue their intellectual passions outside the classroom. Since this essay prompt focused on “intellectual and academic interests,” there was no need to address other aspects of UPenn beyond those supporting their various interests in healthcare.

See more “ Why This College?” essay examples to understand what makes a strong response.

Brainstorming for the “Why This College?” Essay

Now that we’ve gone through a couple examples, you might be wondering how to get started yourself. 

Here are three steps we recommend to get your essay underway:

• Reflect on your academic and career goals
• Research unique opportunities related to your academic and extracurricular interests
• Pick your top academic reasons for applying, and your top extracurricular/social reasons

1. Reflect on your academic and career goals.

The driver behind this essay needs to be you , and not the school itself. Anyone can write nice things about the college, but only you can explain why you would be a good fit for it.

Ask yourself:

• What do you want to major in, if you know? If you’re undecided, what are the subjects you’re interested in?
• Which career do you want to pursue, or what are the potential options?
• What do you want to get out of college? Any particular skills or experiences?

Once you have a clear idea of your college plan, then you can dig into how the college can support your plan.

2. Research unique opportunities related to your academic, career, and extracurricular interests.

You might be wondering where you can find all these specific courses, clubs, and other resources. The school’s website is a good place to start, or if you have a general idea of what you’re looking for, you can even use Google with the school name in your search, such as “Tufts orchestra.” 

Take a look at the website of your department/major and dig into the courses, fellowships, internships, and other resources. For course syllabi, you can visit the website of the professor who’s teaching the course; they’ll often post more detailed information than the online course catalog, including readings and concepts to be covered.

Clubs may have their own websites, but you can also try to find their Facebook groups or Instagram pages, which might be more current and even show events they’re hosting⁠.

If you can, try to speak with a current student. Your school counselor may be able to connect you with one, or you can also reach out to the admissions office to see if they can connect you. If not, speaking with an admissions officer is also great, or you can try to find day-in-the-life videos on YouTube.

3. Pick your top academic reasons for applying, and your top extracurricular/social reasons.

Once you’ve done your research and found specific opportunities to cite in your essay, pick your top 1-3 academic reasons and top 1-3 extracurricular ones, depending on the word count. Going back to the Tufts essay, the good example we gave actually was already 65 words, and it was only able to mention two courses. 

Keep in mind that you not only have to describe resources specific to the school, but also how they’ll contribute to your goals. This personal aspect is just as important as the actual opportunities, so be sure to allot space to describe why exactly these resources make the school a good fit for you.

When it comes to academic reasons, you are free to list anything from special programs to unique majors to specific courses and professors. We want to caution you against “name-dropping” professors, however⁠—unless their work actually fits with your established interests and professional goals. Otherwise, it might seem like you’re being disingenuous.

We also want to reiterate that you should be sure to not only talk about academics in your essay, but also extracurriculars (unless the prompt asks you to focus only on academics, or if the word count is unusually short, i.e. 150 words or fewer). Again, college isn’t just about what you do in the classroom. Admissions committees want to be sure that accepted students will also contribute to the college community. 

Outlining Your “Why This College?” Essay

Once you’ve identified your goals and the resources to support them, it’s time to start writing. An easy format/outline for your essay would be:

• Introduction to your main goals and the why behind them (great spot for an anecdote). 
• Your first goal and how the school can support it.
• Your second goal and how the school can support it.
• Conclusion where you look towards the future and reaffirm how the college can get you there.

You can adjust the length of the essay by adding or subtracting the number of goals you write about. As noted above, r emember to include extracurriculars when sharing how the college can support your goals. You should plan to spend about 70% of your space on academic reasons, and 30% on extracurricular reasons.

Some students choose to use a more unconventional format, like the Five C’s of Caring essay above, and that works too if you want to show off your creative writing skills. Some examples include a letter to the school or a schedule of your day as a student at the college. These unconventional formats can be harder to pull off though, so only go that route if you’re confident in your writing. The letter format can be especially tricky since it’s easy to sound cheesy and overenthusiastic.

Regardless of the format you choose, remember these two things that your essay should do. It should:

• Reveal more about your goals and interests.
• D escribe how the school can help you develop your interests and reach your goals, by naming highly-specific and unique campus resources, both academic and extracurricular.

If your essay checks both of those boxes, you’re well on your way to making your candidacy more compelling to admissions officers!

Where to Get Your “Why This College?” Essay Edited

Do you want feedback on your “Why This College?” essays? After rereading your essays countless times, it can be difficult to evaluate your writing objectively. That’s why we created our free Peer Essay Review tool , where you can get a free review of your essay from another student. You can also improve your own writing skills by reviewing other students’ essays. 

If you want a college admissions expert to review your essay, advisors on CollegeVine have helped students refine their writing and submit successful applications to top schools. Find the right advisor for you to improve your chances of getting into your dream school!

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College Essays

Did you think you were all done pouring out your blood, sweat, and tears in written form for your personal statement , only to be faced with the "why this college?" supplemental essay? This question might seem simple but is in fact a crucial and potentially tricky part of many college applications. What exactly is the "why us?" essay trying to understand about you? And how do you answer this question without falling into its many pitfalls or making any rookie mistakes?

In this article, I'll explain why colleges want you to be able to explain why you are applying. I'll also discuss how to generate and brainstorm topics for this question and how to make yourself sound sincere and committed. Finally, we'll go over some "why this school?" essay do s and don't s.

This article is pretty detailed, so here's a brief overview of what we'll be covering:

Why Do Colleges Want You to Write a "Why Us?" Essay?

Two types of "why this college" essay prompts, step 1: research the school, step 2: brainstorm potential essay topics, step 3: nail the execution, example of a great "why this college" essay.

College admissions officers have to read an incredible amount of student work to put together a winning class, so trust me when I say that everything they ask you to write is meaningful and important .

The purpose of the "why us?" essay goes two ways. On one hand, seeing how you answer this question gives admissions officers a sense of whether you know and value their school .

On the other hand, having to verbalize why you are applying gives you the chance to think about what you want to get out of your college experience  and whether your target schools fit your goals and aspirations.

What Colleges Get Out Of Reading Your "Why This College?" Essay

Colleges want to check three things when they read this essay.

First, they want to see that you have a sense of what makes this college different and special.

• Do you know something about the school's mission, history, or values?
• Have you thought about the school's specific approach to learning?
• Are you comfortable with the school's traditions and the overall feel of student life here?

Second, they want proof that you will be a good fit for the school.

• Where do your interests lie? Do they correspond to this school's strengths?
• Is there something about you that meshes well with some aspect of the school?
• How will you contribute to college life? How will you make your mark on campus?

And third, they want to see that this school will, in turn, be a good fit for you.

• What do you want to get out of college? Will this college be able to provide that? Will this school contribute to your future success?
• What will you take advantage of on campus (e.g., academic programs, volunteer or travel opportunities, internships, or student organizations)?
• Will you succeed academically? Does this school provide the right rigor and pace for your ideal learning environment?

What You Get Out Of Writing Your "Why This College?" Essay

Throughout this process of articulating your answers to the questions above, you will also benefit in a couple of key ways:

It Lets You Build Excitement about the School

Finding specific programs and opportunities at schools you are already happy about will give you a grounded sense of direction for when you start school . At the same time, by describing what is great about schools that are low on your list, you'll likely boost your enthusiasm for these colleges and keep yourself from feeling that they're nothing more than lackluster fallbacks.

It Helps You Ensure That You're Making the Right Choice

Writing the "why us?" essay can act as a moment of clarity. It's possible that you won't be able to come up with any reasons for applying to a particular school. If further research fails to reveal any appealing characteristics that fit with your goals and interests, this school is likely not for you.

At the end of your four years, you want to feel like this, so take your "Why This College?" essay to heart.

The "why this college?" essay is best thought of as a back-and-forth between you and the college . This means that your essay will really be answering two separate, albeit related, questions:

• "Why us?": This is where you explain what makes the school special in your eyes, what attracted you to it, and what you think you'll get out of your experience there.
• "Why you?": This is the part where you talk about why you'll fit in at the school; what qualities, skills, talents, or abilities you'll contribute to student life; and how your future will be impacted by the school and its opportunities.

Colleges usually use one of these approaches to frame this essay , meaning that your essay will lean heavier toward whichever question is favored in the prompt. For example, if the prompt is all about "why us?" you'll want to put your main focus on praising the school. If the prompt instead is mostly configured as "why you?" you'll want to dwell at length on your fit and potential.

It's good to remember that these two prompts are simply two sides of the same coin. Your reasons for wanting to apply to a particular school can be made to fit either of these questions.

For instance, say you really want the chance to learn from the world-famous Professor X. A "why us?" essay might dwell on how amazing an opportunity studying with him would be for you, and how he anchors the Telepathy department.

Meanwhile, a "why you?" essay would point out that your own academic telepathy credentials and future career goals make you an ideal student to learn from Professor X, a renowned master of the field.

Next up, I'll show you some real-life examples of what these two different approaches to the same prompt look like.

Clarifying why you want to study with a particular professor in a specific department can demonstrate to college admissions staff that you've done your research on the school.

"Why Us?" Prompts

• Why [this college]?
• Why are you interested in [this college]?
• Why is [this college] a good choice for you?
• What do you like best about [this college]?
• Why do you want to attend [this college]?

Below are some examples of actual "why us?" college essay prompts:

• Colorado College : "Describe how your personal experiences with a particular community make you a student who would benefit from Colorado College’s Block Plan."
• Tufts University : " I am applying to Tufts because… "
• Tulane University : "Describe why you are interested in joining the Tulane community. Consider your experiences, talents, and values to illustrate what you would contribute to the Tulane community if admitted." (via the Common App )
• University of Michigan : "Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests?"
• Wellesley College : " When choosing a college, you are choosing an intellectual community and a place where you believe that you can live, learn, and flourish. We know that there are more than 100 reasons to choose Wellesley, but it's a good place to start. Visit the Wellesley 100 and select two items that attract, inspire, or celebrate what you would bring to our community. Have fun! Use this opportunity to reflect personally on what items appeal to you most and why. "

In a "why us?" essay, focus on the specific aspects of the school that appeal to you and how you will flourish because of those offerings.

"Why You?" Prompts

• Why are you a good match or fit for us?
• What are your interests, and how will you pursue them at [this college]?
• What do you want to study, and how will that correspond to our program?
• What or how will you contribute?
• Why you at [this college]?
• Why are you applying to [this college]?

Here are some examples of the "why you?" version of the college essay:

• Babson College : " A defining element of the Babson experience is learning and thriving in an equitable and inclusive community with a wide range of perspectives and interests. Please share something about your background, lived experiences, or viewpoint(s) that speaks to how you will contribute to and learn from Babson's collaborative community. "
• Bowdoin College : "Generations of students have found connection and meaning in Bowdoin's 'The Offer of the College.' ... Which line from the Offer resonates most with you? Optional: The Offer represents Bowdoin's values. Please reflect on the line you selected and how it has meaning to you." (via the Common App )

In a "why you?" essay, focus on how your values, interests, and motivations align with the school's offerings and how you'll contribute to campus life.

No matter how the prompt is worded, this essay is a give-and-take of what you and the college have to offer each other. Your job is to quickly zoom in on your main points and use both precision and detail to sound sincere, excited, and authentic.

How do you effectively explain the benefits you see this particular school providing for you and the contributions you will bring to the table as a student there? And how can you do this best using the small amount of space that you have (usually just one to two paragraphs)?

In this section, we'll go through the process of writing the "Why This College?" essay, step-by-step. First, I'll talk about the prep work you'll need to do. Next, we'll go through how to brainstorm good topics (and touch on what topics to avoid). I'll give you some tips on transforming your ideas and research into an actual essay. Finally, I'll take apart an actual "why us?" essay to show you why and how it works.

Before you can write about a school, you'll need to know specific things that make it stand out and appeal to you and your interests . So where do you look for these? And how do you find the details that will speak to you? Here are some ways you can learn more about a school.

In-Person Campus Visits

If you're going on college tours , you've got the perfect opportunity to gather information about the school. Bring a notepad and write down the following:

• Your tour guide's name
• One to two funny, surprising, or enthusiastic things your guide said about the school
• Any unusual features of the campus, such as buildings, sculptures, layout, history, or traditions

Try to also connect with students or faculty while you're there. If you visit a class, note which class it is and who teaches it. See whether you can briefly chat with a student (e.g., in the class you visit, around campus, or in a dining hall), and ask what they like most about the school or what has been most surprising about being there.

Don't forget to write down the answer! Trust me, you'll forget it otherwise—especially if you do this on multiple college visits.

Virtual Campus Visits

If you can't visit a campus in person, the next best thing is an online tour , either from the school's own website or from other websites, such as YOUniversityTV , CampusTours , or YouTube (search "[School Name] + tour").

You can also connect with students without visiting the campus in person . Some admissions websites list contact information for currently enrolled students you can email to ask one or two questions about what their experience of the school has been like.

Or if you know what department, sport, or activity you're interested in, you can ask the admissions office to put you in touch with a student who is involved with that particular interest.

If you can't visit a campus in person, request a video chat with admissions staff, a current student, or a faculty member to get a better sense of specific topics you might write about in your essay.

Alumni Interview

If you have an interview , ask your interviewer questions about their experience at the school and about what going to that school has done for them since graduation. As always, take notes!

College Fairs

If you have a chance to go to a college fair where your ideal college has representatives, don't just attend and pick up a brochure. Instead, e ngage the representatives in conversation, and ask them about what they think makes the school unique .  Jot down notes on any interesting details they tell you.

The College's Own Materials

Colleges publish lots and lots of different admissions materials—and all of these will be useful for your research. Here are some suggestions for what you can use. (You should be able to find all of the following resources online.)

Brochures and Course Catalogs

Read the mission statement of the school; does its educational philosophy align with yours? You should also read through its catalogs. Are there any programs, classes, departments, or activities that seem tailor-made for you in some way?

Pro Tip: These interesting features you find should be unusual in some way or different from what other schools offer. For example, being fascinated with the English department isn't going to cut it unless you can discuss its unusual focus, its world-renowned professors, or the different way it structures the major that appeals to you specifically.

Alumni Magazine

Are any professors highlighted? Does their research speak to you or connect with a project you did in high school or for an extracurricular?

Sometimes alumni magazines will highlight a college's new focus or new expansion. Does the construction of a new engineering school relate to your intended major? There might also be some columns or letters written by alumni who talk about what going to this particular school has meant to them. What stands out about their experiences?

School or Campus Newspaper

Students write about the hot issues of the day, which means that the articles will be about the best and worst things on campus . It'll also give you insight into student life, opportunities that are available to students, activities you can do off campus, and so on.

The College's Social Media

Your ideal school is most likely on Facebook, X (formerly Twitter), Instagram, TikTok, and other social media. Follow the school to see what it's posting about.  Are there any exciting new campus developments? Professors in the news? Interesting events, clubs, or activities?

The Internet

Wikipedia is a great resource for learning basic details about a college's history, traditions, and values. I also recommend looking for forums on College Confidential that specifically deal with the school you're researching.

Another option is to search on Google for interesting phrases, such as "What students really think about [School Name]" or "[School Name] student forum." This will help you get detailed points of view, comments about specific programs or courses, and insight into real student life.

So what should you do now that you've completed a bunch of research? Answer: use it to develop connection points between you and your dream school. These connections will be the skeleton of your "why this college?" essay.

Find the Gems in Your Research

You have on hand all kinds of information, from your own personal experiences on campus and your conversations with people affiliated with your ideal school to what you've learned from campus publications and tidbits gleaned from the web.

Now, it's time to sift through all of your notes to find the three to five things that really speak to you. Link what you've learned about the school to how you can plug into this school's life, approach, and environment. That way, no matter whether your school's prompt is more heavily focused on the "why us?" or "why you?" part of the give-and-take, you'll have an entry point into the essay.

But what should these three to five things be? What should you keep in mind when you're looking for the gem that will become your topic?

Here are some words of wisdom from Calvin Wise , director of recruitment and former associate director of admissions at Johns Hopkins University (emphasis mine):

" Focus on what makes us unique and why that interests you. Do your research, and articulate a multidimensional connection to the specific college or university. We do not want broad statements (the brick pathways and historic buildings are beautiful) or a rehash of the information on our website (College X offers a strong liberal arts curriculum). All institutions have similarities. We want you to talk about our differences. "

Time to find that diamond, amethyst, opal, tourmaline, or amber in the rough.

Check Your Gems for Color and Clarity

When I say "check your gems," I mean make sure that each of the three to five things you've found is something your ideal school has that other schools don't have.

This something should be seen from your own perspective. The point isn't to generically praise the school but instead to go into detail about why it's so great for you that they have this thing.

This something you find should be meaningful to the school and specific to you. For example, if you focus on academics (e.g., courses, instructors, opportunities, or educational philosophy), find a way to link them either to your previous work or to your future aspirations.

This something should not be shallow and nonspecific. Want to live in a city? Every city has more than one college in it. Find a way to explain why this specific college in this specific city calls to you. Like pretty architecture? Many schools are beautiful, so dwell on why this particular place feels unlike any other. Like good weather, beach, skiing, or some other geographical attribute? There are many schools located near these places, and they know that people enjoy sunbathing. Either build a deeper connection or skip these as reasons.

Convert Your Gems into Essay Topics

Every "why this college?" essay is going to answer both the "why us?" and the "why you?" parts of the back-and-forth equation. But depending on which way your target school has worded its prompt, you'll lean more heavily on that part . This is why I'm going to split this brainstorming into two parts—to go with the "why us?" and "why you?" types of questions.

Of course, since they are both sides of the same coin, you can always easily flip each of these ideas around to have it work well for the other type of prompt . For example, a "why us?" essay might talk about how interesting the XYZ interdisciplinary project is and how it fits well with your senior project.

By contrast, a "why you?" essay would take the same idea but flip it to say that you've learned through your senior project how you deeply value an interdisciplinary approach to academics, making you a great fit for this school and its commitment to such work, as evidenced by project XYZ.

Describing how project XYZ demonstrates your investment in a particular course of study that then happens to align with a specific program at the university is an effective approach to the "why you?" essay.

Possible "Why Us?" Topics

• How a particular program of study, internship requirement, or volunteer connection will help further your specific career goals .
• The school's interesting approach to your future major (if you know what that will be) or a major that combines several disciplines that appeal to you and fit with your current academic work and interests.
• How the school handles financial aid and the infrastructure setup for low-income students and what that means for you in terms of opening doors.
• A story about how you became interested in the school (if you learned about it in an interesting way). For example, did the institution host a high school contest you took part in? Did you attend an art exhibit or stage performance there that you enjoyed and that your own artistic work aligns with?
• How you overcame an initial disinterest in the school (be sure to minimize this first negative impression). Did you do more research? Interact with someone on campus? Learn about the school's commitment to the community? Learn about interesting research being done there?
• A positive interaction you had with current students, faculty, or staff, as long as this is more than just, "Everyone I met was really nice."
• An experience you had while on a campus tour. Was there a super-passionate tour guide? Any information that surprised you? Did something happen to transform your idea about the school or campus life (in a good way)?
• Interesting interdisciplinary work going on at the university and how that connects with your academic interests, career goals, or previous high school work.
• The history of the school —but only if it's meaningful to you in some way. Has the school always been committed to fostering minority, first-generation, or immigrant students? Was it founded by someone you admire? Did it take an unpopular (but, to you, morally correct) stance at some crucial moment in history?
• An amazing professor you can't wait to learn from. Is there a chemistry professor whose current research meshes with a science fair project you did? A professor who's a renowned scholar on your favorite literary or artistic period or genre? A professor whose book on economics finally made you understand the most recent financial crisis?
• A class that sounds fascinating , especially if it's in a field you want to major in.
• A facility or piece of equipment you can't wait to work in or with  and that doesn't exist in many other places. Is there a specialty library with rare medieval manuscripts? Is there an observatory?
• A required curriculum that appeals to you because it provides a solid grounding in the classics, shakes up the traditional canon, connects all the students on campus in one intellectual project, or is taught in a unique way.

If the school can boast a cutting-edge laboratory where you dream of conducting research, that would be a strong focus for a "Why Us?" essay.

Possible "Why You?" Topics

• Do you want to continue a project you worked on in high school? Talk about how or where in the current course, club, and program offerings this work would fit in. Why will you be a good addition to the team?
• Have you always been involved in a community service project that's already being done on campus? Write about integrating life on campus with events in the surrounding community.
• Do you plan to keep performing in the arts, playing music, working on the newspaper, or engaging in something else you were seriously committed to in high school? Discuss how excited you are to join that existing organization.
• Are you the perfect person to take advantage of an internship program (e.g., because you have already worked in this field, were exposed to it through your parents, or have completed academic work that gives you some experience with it)?
• Are you the ideal candidate for a study abroad opportunity (e.g., because you can speak the language of the country, it's a place where you've worked or studied before, or your career goals are international in some respect)?
• Are you a stand-out match for an undergraduate research project (e.g., because you'll major in this field, you've always wanted to work with this professor, or you want to pursue research as a career option)?
• Is there something you were deeply involved with that doesn't currently exist on campus? Offer to start a club for it. And I mean a club; you aren't going to magically create a new academic department or even a new academic course, so don't try offering that. If you do write about this, make double (and even triple) sure that the school doesn't already have a club, course, or program for this interest.
• What are some of the programs or activities you plan to get involved with on campus , and what unique qualities will you bring to them?
• Make this a mini version of a personal statement you never wrote.  Use this essay as another chance to show a few more of the skills, talents, or passions that don't appear in your actual college essay. What's the runner-up interest that you didn't write about? What opportunity, program, or offering at the school lines up with it?

One way to impress admissions staff in a "Why You?" essay is to discuss your fascination with a particular topic in a specific discipline, such as kinetic sculpture, and how you want to pursue that passion (e.g., as a studio art major).

Possible Topics for a College That's Not Your First Choice

• If you're writing about a school you're not completely psyched about, one way to sidestep the issue is to focus on what getting this degree will do for you in the future . How do you see yourself changing existing systems, helping others, or otherwise succeeding?
• Alternatively, discuss what the school values academically, socially, environmentally, or philosophically and how this connects with what you also care about . Does it have a vegan, organic, and cruelty-free cafeteria? A relationship with a local farm or garden? De-emphasized fraternity involvement? Strong commitment to environmental issues? Lots of opportunities to contribute to the community surrounding the school? Active inclusion and a sense of belonging for various underrepresented groups?
• Try to find at least one or two features you're excited about for each of the schools on your list. If you can't think of a single reason why this would be a good place for you to go, maybe you shouldn't be applying there!

Topics to Avoid in Your Essay

• Don't write about general characteristics, such as a school's location (or the weather in that location), reputation, or student body size. For example, anyone applying to the Webb Institute , which has just about 100 students , should by all means talk about having a preference for tiny, close-knit communities. By contrast, schools in sunny climates know that people enjoy good weather, but if you can't connect the outdoors with the college itself, think of something else to say.
• Don't talk about your sports fandom. Saying, "I can see myself in crimson and white/blue and orange/[some color] and [some other color]" is both overused and not a persuasive reason for wanting to go to a particular college. After all, you could cheer for a team without going to the school! Unless you're an athlete, you're an aspiring mascot performer, or you have a truly one-of-a-kind story to tell about your link to the team, opt for a different track.
• Don't copy descriptions from the college's website to tell admissions officers how great their institution is. They don't want to hear praise; they want to hear how you connect with their school. So if something on the college brochure speaks to you, explain why this specific detail matters to you and how your past experiences, academic work, extracurricular interests, or hobbies relate to that detail.
• Don't use college rankings as a reason you want to go to a school. Of course prestige matters, but schools that are ranked right next to each other on the list are at about the same level of prestige. What makes you choose one over the other?
• If you decide to write about a future major, don't just talk about what you want to study and why . Make sure that you also explain why you want to study this thing at this particular school . What do they do differently from other colleges?
• Don't wax poetic about the school's pretty campus. "From the moment I stepped on your campus, I knew it was the place for me" is another cliché—and another way to say basically nothing about why you actually want to go to this particular school. Lots of schools are pretty, and many are pretty in the exact same way.

Pop quiz: This pretty gothic building is on what college campus? Yes, that's right—it could be anywhere.

When you've put together the ideas that will make up your answer to the "why us?" question, it's time to build them into a memorable essay. Here are some tips for doing that successfully:

• Jump right in. The essay is short, so there's no need for an introduction or conclusion. Spend the first paragraph delving into your best one or two reasons for applying. Then, use the second paragraph to go into slightly less detail about reasons 2 (or 3) through 5.
• To thine own self be true. Write in your own voice, and be sincere about what you're saying. Believe me—the reader can tell when you mean it and when you're just blathering!
• Details, details, details. Show the school that you've done your research. Are there any classes, professors, clubs, or activities you're excited about at the school? Be specific (e.g., "I'm fascinated by the work Dr. Jenny Johnson has done with interactive sound installations").
• If you plan on attending if admitted, say so. Colleges care about the numbers of acceptances deeply, so it might help to know you're a sure thing. But don't write this if you don't mean it!
• Don't cut and paste the same essay for every school. At least once, you'll most likely forget to change the school name or some other telling detail. You also don't want to have too much vague, cookie-cutter reasoning, or else you'll start to sound bland and forgettable.

For more tips, check out our step-by-step essay-writing advice .

Avoid cookie-cutter responses to "why this college?" essay prompts. Instead, provide an essay that's personalized to that particular institution.

At this point, it'll be helpful to take a look at a "why us?" essay that works and figure out what the author did to create a meaningful answer to this challenging question.

Here is a "Why Tufts?" essay from James Gregoire '19 for Tufts University :

It was on my official visit with the cross country team that I realized Tufts was the perfect school for me. Our topics of conversation ranged from Asian geography to efficient movement patterns, and everyone spoke enthusiastically about what they were involved in on campus. I really related with the guys I met, and I think they represent the passion that Tufts' students have. I can pursue my dream of being a successful entrepreneur by joining the Tufts Entrepreneurs Society, pursuing an Entrepreneurial Leadership minor, and taking part in an up-and-coming computer science program.

Here are some of the main reasons this essay is so effective:

• Interaction with current students. James writes about hanging out with the cross-country team and sounds excited about meeting them.
• "I'm a great fit." He uses the conversation with the cross-country team members to talk about his own good fit here ("I really related with the guys I met").
• Why the school is special. James also uses the conversation as a way to show that he enjoys the variety of opportunities Tufts offers (their fun conversation covers Asian geography, movement patterns, and other things they "were involved with on campus").
• Taking advantage of this specialness. James doesn't just list things Tufts offers but also explains which of them are of specific value to him. He's interested in being an entrepreneur, so the Tufts Entrepreneurs Society and the Entrepreneurial Leadership courses appeal to him.
• Awareness of what the school is up to. Finally, James shows that he's aware of the latest Tufts developments when he mentions the new computer science program.

The Bottom Line: Writing a Great "Why This College?" Essay

• Proof that you understand what makes this college different and special
• Evidence that you'll be a good fit at this school
• Evidence that this college will, in turn, be a good fit for you

The prompt may be phrased in one of two ways: "Why us?" or "Why you?" But these are sides of the same coin and will be addressed in your essay regardless of the prompt style.

Writing the perfect "why this school?" essay requires you to first research the specific qualities and characteristics of this school that appeal to you. You can find this information by doing any or all of the following:

• Visiting campuses in person or virtually to interact with current students and faculty
• Posing questions to your college interviewer or to representatives at college fairs
• Reading the college's own materials , such as its brochures, official website, alumni magazine, campus newspaper, and social media
• Looking at other websites that talk about the school

To find a topic to write about for your essay, find the three to five things that really speak to you about the school , and then link each of them to yourself, your interests, your goals, or your strengths.

Avoid using clichés that could be true for any school, such as architecture, geography, weather, or sports fandom. Instead, focus on the details that differentiate your intended school from all the others .

What's Next?

Are you also working on your personal statement? If you're using the Common App, check out our complete breakdown of the Common App prompts and learn how to pick the best prompt for you .

If you're applying to a University of California school, we've got an in-depth article on how to write effective UC personal statements .

And if you're submitting ApplyTexas applications, read our helpful guide on how to approach the many different ApplyTexas essay prompts .

Struggling with the college application process as a whole? Our expert guides teach you how to ask for recommendations , how to write about extracurriculars , and how to research colleges .

Anna scored in the 99th percentile on her SATs in high school, and went on to major in English at Princeton and to get her doctorate in English Literature at Columbia. She is passionate about improving student access to higher education.

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How to Write the “Why This College” Essay (With an Example!)

Varonika Ware is a content writer at Scholarships360. Varonika earned her undergraduate degree in Mass Communications at Louisiana State University. During her time at LSU, she worked with the Center of Academic Success to create the weekly Success Sunday newsletter. Varonika also interned at the Louisiana Department of Insurance in the Public Affairs office with some of her graphics appearing in local news articles.

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Bill Jack has over a decade of experience in college admissions and financial aid. Since 2008, he has worked at Colby College, Wesleyan University, University of Maine at Farmington, and Bates College.

Maria Geiger is Director of Content at Scholarships360. She is a former online educational technology instructor and adjunct writing instructor. In addition to education reform, Maria’s interests include viewpoint diversity, blended/flipped learning, digital communication, and integrating media/web tools into the curriculum to better facilitate student engagement. Maria earned both a B.A. and an M.A. in English Literature from Monmouth University, an M. Ed. in Education from Monmouth University, and a Virtual Online Teaching Certificate (VOLT) from the University of Pennsylvania.

Applying to college is a big decision that brings a lot of excitement and stress. This is especially true when it comes to answering the “why this college” prompt asked by so many colleges. However daunting these prompts might seem, you got this. Keep reading to learn tips and tricks to write your “why this college” essay, and take a look at an example essay!

“Why this college?” essay prompts 

The “Why this college?” essay is probably one of the most common essays you’ll come across during your application process. This is partially because admissions committees want students that’re as interested and passionate about their institution. Some popular colleges that offer “why this college?” prompts include:

• Columbia University : “Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia. (150 words or fewer)
• Duke University : “What is your sense of Duke as a university and a community, and why do you consider it a good match for you? If there is something in particular about our offerings that attracts you, feel free to share that as well. (max. 250 words)”
• University of Michigan : “Describe the unique qualities that attract you to the specific undergraduate College or School to which you are applying at the University of Michigan. How would that curriculum support your interests?” (Minimum: 100 words/Maximum: 550 words)

As you can see, all three of the prompts are a variation of the basic “why this college” question. Let’s take a look at a sample response essay written for Columbia University. 

“Why this college?” sample essay

Dear Columbia University, 

This is probably the hundredth essay you’ve read in the sea of applicants, and as you’re likely expecting, I could tell you that I’m different from them all. Though in some ways, I’m the same. Like them, I want to stand on the corner of Broadway and 116th St. and know I chose the perfect school to study literary arts with a focus on fiction writing. 

Even more so, I strive to be one of the Columbia Greats that inspired me to pick up a pen. Though, you shouldn’t want me because I might be the next Allen Ginsberg, but because I plan on being a writer that captures the virtue found in the rye of J.D. Salinger, the watchful gaze of Zora Neale Hurston, and the freshness of my own style. Amongst your walls and tutelage, these literary greats blossomed, as I hope to.

Applicant Name

Why this essay works:

• Starts with a compelling statement to interest the audience
• Answers the “why this college?” question by discussing notable alumni and the arts program
• Uses a unique approach to the prompt question that reflects interest in the major of choice
• Explains why the admissions committee should choose this applicant
• Stays within the word count limit

Also see: How to respond to this year’s Common App essay prompts

Mistakes to avoid when writing a “why this college” essay

Generalizing.

When writing any essay, generalizing usually isn’t the way to go. Readers want to get invested in the story or argument you’re presenting, and the admissions office is no different. Details are a key component of making your essay stand out. 

The admissions committee wants to get to know you and assess how you’ll fit into their institution. No two applicants are the same, and you should strive to prove that through your unique essay. 

Placating the admissions office

It can be easy to fall back on simply telling your college’s admissions committee what they want to hear. However, you shouldn’t just pull facts and figures from the website or quote the college’s brochure. Individualize your essay not only to capture the attention of your reader, but to display interest in your college of choice.

Anyone can put general information in their application, but it takes effort to explain why you want to attend a particular school, how admission would affect your life, and what the school has to gain from your attendance. Think of it as a persuasive essay where you have to back up your argument with details. 

Also see: An insider’s perspective into what goes on in college admissions offices

Tips for writing your essay

Find a connection.

Even before you start writing your essay, figure out the connection between you and your college of choice. 

Is there a particular professor you want to study under? Are you a legacy applicant? Is it the campus of your dreams? Are you excited for a particular program? 

Asking yourself questions like this can help pinpoint what’s motivating you to apply to a university and why they should admit you. Explaining your connection to your school of choice can show the admissions committee that you belong on their campus. 

It will strengthen your application and help you individualize your application. Create an interesting or anecdotal story out of your connection in order to set yourself apart.

Also see: How to write an essay about yourself

Outline and edit

College essays usually range from around 200 – 500 words, which can go by much quicker than you might think. This is why it’s ideal to outline your essay once you’ve decided what to write about. It can be easy to get distracted by the little details, but emphasize the main points that are essential to the story you’re trying to tell the admissions office. 

It’s also a good idea to thoroughly read and edit your essay multiple times. You’ll want to submit the complete and final version of your essay, not something that reads like a rough draft. 

Remember, your parents, advisors, teachers, and peers can be helpful resources during revision. Feedback is an important aspect of the editing process.

Additional resources

Congratulations on starting your applications to college and working so diligently on them! Fortunately, Scholarships360 has even more resources to offer that can help propel your college journey in the right direction. 

• Start choosing your major
• Find the supplemental essay guide for your college
• Learn what “demonstrated interest” means for your application

Frequently asked questions about writing a “why this college” essay

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“Why This University?” How to Ace a “Why Us?” Admissions Essay

Last Updated: March 4, 2024 Fact Checked

What is a why this college essay?

• Choosing an Essay Topic

Structuring and Writing Your Essay

What not to do in your essay, expert interview.

This article was co-authored by Alicia Cook and by wikiHow staff writer, Raven Minyard, BA . Alicia Cook is a Professional Writer based in Newark, New Jersey. With over 12 years of experience, Alicia specializes in poetry and uses her platform to advocate for families affected by addiction and to fight for breaking the stigma against addiction and mental illness. She holds a BA in English and Journalism from Georgian Court University and an MBA from Saint Peter’s University. Alicia is a bestselling poet with Andrews McMeel Publishing and her work has been featured in numerous media outlets including the NY Post, CNN, USA Today, the HuffPost, the LA Times, American Songwriter Magazine, and Bustle. She was named by Teen Vogue as one of the 10 social media poets to know and her poetry mixtape, “Stuff I’ve Been Feeling Lately” was a finalist in the 2016 Goodreads Choice Awards. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 3,805 times.

Many colleges require a “Why this college?” essay to help determine if students would be a good fit for their campus. This essay allows you to explain why you want to attend a specific college or university and persuade their admissions team you’d be a valuable addition to their student body. If you want to ensure your essay is the best it can be, look no further. We’ll walk you through researching, outlining, and writing your “Why this college?” essay, plus give you tips on what NOT to do, so you can wow your dream college.

Things You Should Know

• When writing a “Why this college?” essay, research the college and its unique courses and programs to provide specific details.
• Don’t write about generalizations like the college’s rank, location, or size. Focus on how it supports your academic goals.
• Write about yourself, not just the college. Explain your strengths and interests and how you’re a good fit for the school.

Ask the wikiHow College Coach

• These essays typically have a short word count, though the exact length depends on the school you’re applying to. In general, they fall between 250 and 650 words.

Choosing a Topic for Your Essay

• To get a student’s perspective, read student reviews of the school and the overall campus vibe on college review sites, or reach out to current or former students and ask if they’re open to answering some questions.
• Find expert reviews by reading sources like The Fiske Guide to Colleges by Edward B. Fiske, Colleges That Change Lives by Loren Pope, or The Best 376 Colleges from Princeton University.
• If possible, find a syllabus for a course you’re interested in. This way, you can list specific examples of how taking classes at that college would benefit you when you write your essay.

• Columbia University: “What are your reasons for applying to this particular university? Elaborate on the most significant and compelling aspects of Columbia that resonate with you.”
• University of Michigan: “What are the distinctive qualities that make a certain school or college attractive for you to apply to? How does the curriculum submitted correlate with your interests and plans for the future?”
• University of Pennsylvania: “With regard to the undergraduate school you have chosen, we are curious about how you plan to develop your intellectual interests at our university. Please tell us about your approach to exploring these interests within the university’s environment.”
• University of Central Florida: “What is the main reason for your decision to join UCF? What particular characteristics and qualities would enable you to contribute to our academic community?”

• Write your reasons down in 3 separate columns: what you seek from the college, what the college will give you, and what you bring to its community.
• In general, 70% of your essay should focus on academics, while 30% can focus on extracurriculars.

• The basic strategy: provide 10-15 reasons about why you want to attend the college. Organize them into a few main categories and list specific reasons and details within them.
• The unique reasons strategy: write about 3-5 opportunities that are exclusive to that college and explain how they relate to you personally. Make sure to do your research for this strategy since it requires you to understand the institution’s unique factors.
• The one value strategy: explore 1 core value that you and the college share and expand on that story. This is the most risky approach, as it relies on 1 topic and must be engaging.

• Introduction: Introduce your main goals and the reason behind them. To personalize your essay, include an anecdote about your interests or an experience at the college. Remember to include a thesis statement .
• Body paragraph 1: Write about your first goal and how the college can support it. For example, if you’re interested in math, include details about their math department and specific courses. Be sure to supply supporting evidence.
• Body paragraph 2: Write about your second goal and how the college can support it. For example, if you want to be a journalist, write about their student newspaper or any relevant internship opportunities they offer.
• Body paragraph 3: Write about your third goal and how the college can support it. For example, if community service is important to you, write about specific opportunities and events the college organizes.
• Conclusion: Conclude your essay by reaffirming where you see yourself in the future and how the college can help you get there.

• While you may be interested in a college’s sports teams or traditions, avoid writing about them if they’re well-known and easily researched.

• It’s okay to use the same themes across essays. Just make sure those themes fit the college’s specific prompt and be genuine about why you’re interested in that college.
• Writing a unique essay for each school you apply to helps you avoid unnecessary mistakes like mixing up mascots or accidentally including another college’s name.

• When the prompt asks “why us?”, don’t think of “us” as just the college. Instead, think of it as you AND the college.

Expert Q&A

• When proofreading your essay, scan it for capital letters. Capitalization often signifies you’ve included something specific that the college offers. Thanks Helpful 0 Not Helpful 0
• Read your essay aloud to see if any sections sound clunky or confusing. Thanks Helpful 0 Not Helpful 0

You Might Also Like

Thanks for reading our article! If you’d like to learn more about writing essays, check out our in-depth interview with Alicia Cook .

• ↑ https://www.apguru.com/blog/step-by-step-guide-to-write-a-great-why-this-college-essay
• ↑ https://afsa.org/why-college-essay
• ↑ https://scholarships360.org/college-admissions/why-this-college-essay/
• ↑ https://summer.harvard.edu/blog/12-strategies-to-writing-the-perfect-college-essay/
• ↑ https://greatcollegeadvice.com/blog/how-should-i-write-the-why-do-you-want-to-go-to-our-college-supplemental-essay-the-dos/

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February 7, 2023

How to Write a ’Why Do You Want to Go to This College’ Essay

Sometimes the prompt is as short as two words: “ Why Tufts? ” Other times, the prompt, like that of Cornell’s , is rather wordy: “Students in Arts and Sciences embrace the opportunity to delve into multifaceted academic interests, embodying in 21st century terms Ezra Cornell’s ’any person…any study’ founding vision. Tell us about the areas of study you are excited to explore, and specifically why you wish to pursue them in our College.”

Yet both of these prompts — and so many other college essay prompts — pose the same question: Why do you want to go to this college?

The Top Colleges That Ask “Why College” Essay Prompts

The following top 25 national universities in the 2023  US News & World Report ranking pose “Why College” essays:

• Princeton University
• Massachusetts Institute of Technology
• Stanford University
• Yale University
• University of Chicago
• University of Pennsylvania
• Duke University
• Northwestern University
• Dartmouth College
• Brown University
• Rice University
• Cornell University
• Columbia University
• University of Notre Dame
• Georgetown University
• University of Michigan – Ann Arbor
• University of Southern California

The following top 25 liberal arts colleges in the 2023  US News & World Report ranking pose “Why College” essays:

• Swarthmore College
• Wellesley College
• Bowdoin College
• Claremont McKenna College
• Washington and Lee University
• Davidson College
• Hamilton College
• Barnard College
• Colgate University (for the 2022-2023 admissions cycle, essay prompts only appeared after students submitted applications — it was very sneaky of Colgate!)
• Haverford College

The Specific “Why College” Essay Prompts for the Top Colleges

Of the top 25 national universities in the 2023  US News & World Report ranking, the following is a breakdown of the specific wording of their “ Why College ” essays, along with the respective word counts:

Of the top 25 liberal arts colleges in the 2023  US News & World Report  ranking, the following is a breakdown of the specific wording of their “Why College” essays, along with the respective word counts:

What Colleges Want to See in “Why College” Essay Responses

Admissions officers at America’s elite universities want to see that students have done their homework on the institution they’re applying to. They want to see that the student isn’t just submitting another application for the sake of submitting another application. In fact, so many universities ask “Why College” essay questions because admissions officers seek to admit students who they believe will matriculate. After all, their yield, or the percentage of admitted students who choose to enroll, matters to them.

The Importance of Demonstrated Interest

A great way to shape the yield is by admitting students they think are likely to enroll — or quantifying a student’s Demonstrated Interest . And what’s a good indicator of a student’s Demonstrated Interest? An applicant who cites specific after specific in their “Why College” essay. Likewise, a good indicator that a student has no intention of enrolling or that the college is a backup for the student is a “Why College” essay devoid of specifics.

How to Find Specifics for “Why College” Essays

Students searching for specifics to include in “Why College” essays should zero in on the school’s student newspaper (especially if the newspaper has archives dating back many years), Facebook, Instagram, Google Earth, and more.

If there’s a lecture series a student wishes to write about, chances are there are photos of the talk available on Facebook or Instagram. Students should comb through those photos as well as the captions. By doing so, they’ll be able to include small details, like the fact that it took place in Lowell Lecture Hall.

How to Write a “Why College” Essay

Some students worry that painting a portrait of themselves on the school’s campus is presumptuous since they may not earn admission. But admissions officers know the drill. They know students are painting a portrait of their dream, and admissions officers need to be able to envision you at their school, getting involved in the college’s community.

In addition to citing specific after specific, it’s also important that students write this essay in a conversational tone. College essays should not be formal — they’ll read as too dry. As such, students should aim to avoid beginning sentences with words like “however,” “nevertheless,” and “thus” as much as possible. It’s all about writing colloquially!

The “Why College” essay exercise is ultimately all about showing rather than telling. Telling a college that it’s a student’s first choice isn’t credible since that college knows the student can write that sentence for every school they apply to. But by including specific after specific, by showing rather than telling, they have a better chance of convincing admissions officers of their message.

5 Things Applicants Must Do in “Why College” Essays

• Tailor most sentences to the school they’re applying to.  If a student can read the sentence aloud and replace the school’s name with another school, and the sentence still works, the student should delete it!
• Write about themselves actively engaged on the school’s campus.  It’s not an essay just about the student. And it’s not an essay just about the school. It’s the student plus the school.
• Cite enduring specifics about a school , like programs, institutes, the school’s culture, traditions, and so much more.
• Write only about the school in question.  While it may seem obvious, many students compare the school to other institutions. Yikes!
• Double-check the accuracy of the specifics cited.  Programs end. Activities get eliminated. Make sure all of the specifics mentioned remain timely.

5 Most Common Mistakes in “Why College” Essays

• Students cut and paste their “Why College” essays for multiple universities.  It’s transparent to admissions officers when students are not tailoring their “Why College” essay to the school they’re applying to. For instance, when a student writes that they want to attend a school because of it’s beautiful campus and engaged student body, admissions officers know full well that they likely used this same sentence for the other schools to which they applied. Instead, every sentence should contain a specific reference that applies only to the school. In a “Why Columbia” essay, if one can replace Columbia with Harvard and the sentence still works, delete it!
• Students name-drop professors and classes , thinking those count as specifics. Admissions officers are unlikely to believe a student wishes to attend a university because a specific person works there. Besides, no one likes a name-dropper. And they know students can easily cut and paste class names from one university’s course catalog to the next. In any case, classes change from year to year. Instead, students should endeavor to capture enduring specifics about a university.
• Students write about only themselves  for vast chunks of “Why College” essays, forgetting to write about the college. The “Why College” essay should be considered a date. If someone speaks about themselves endlessly on a date without asking about the other person, it’s unlikely to end well.
• Students cite incorrect specifics  about a university. Maybe it’s a leftover from another school’s “Why College” essay, or the student didn’t do their homework. Either way, writing about the D-Plan for Duke or the gorges for Penn will not bode well for a student’s candidacy at these schools.
• Students cite specifics in laundry lists.  While “Why College” essays should be brimming with specific after specific, it’s important not to include these specifics in a laundry list. Instead of naming one activity after another that a student hopes to participate in, applicants should let each activity breathe. They can do so by citing more minor specifics about the individual activity they’re referencing. In short, don’t just name the activity, but go into detail about that activity.

FAQs About the “Why This College?” Essay

Do applicants need to consult with students at a school to find specifics.

It’s not necessary. All the information you’ll need to find the specifics is available online. You just have to know where to look. For example, if you’re researching the Cornell Speech & Debate Society , go on the group’s Facebook page. Do you see how they recently competed at the Hell Froze Over Tournament in Austin? It’s these very kinds of specifics that showcase a student has done their homework.

Should applicants take extensive notes on college tours and information sessions to use this information in “Why College” essays?

No, because those aren’t the kinds of specifics worthy of including in “Why College” essays. That’s general information about universities offered on tours and info sessions. Instead, students should endeavor to teach admissions officers things they don’t know about their school — not regurgitate the school’s already-existing marketing material.

Is it impossible to find genuine specifics for “Why College” essays?

No, it’s pretty easy. Students simply need to know where to look. Did you know the archives for  The Cornell Daily Sun   date back to 1880? The stuff one can find out about Cornell in such articles — and the search function makes it relatively easy to navigate!

Does every university care about Demonstrated Interest?

Some universities claim not to care about Demonstrated Interest. For example, Emory University writes on its website, “Demonstrated interest” is  not  a factor in our application review process. Things have no impact on the evaluation of your application.”

But Emory is the university that  created  Demonstrated Interest. No matter how loudly or how vociferously Emory tries to argue that they don’t care about Demonstrated Interest, we urge students and parents not to believe Emory’s marketing material . Emory, like all highly selective universities, wants students to apply. As such, they don’t want to do anything to discourage students from applying — like creating barriers such as making it seem like students need to visit the campus to improve their case for admission.

So when a college tells applicants they don’t measure Demonstrated Interest, we urge that message to go in one ear and out the other. Arguably, the only school that doesn’t care about Demonstrated Interest is Harvard College — because Harvard knows students want to go there over just about every other school. Most other universities are insecure, and, as such, they want students to prove they want to go there.

Ivy Coach Helps Students Craft Compelling “Why College” Essays

Helping students craft powerful “Why College” essays that not only wow admissions officers but teach them intel they don’t even know about their school is a big part of what we do. If you’re interested in Ivy Coach ’s assistance, fill out our free consultation form , and we’ll be in touch.

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How To Write The “Why This College” Essay

College admissions officers aren’t just looking for straight As, glowing recommendations , and a slew of extracurricular activities. They are seeking students who want to be on their campus and will start clubs, eat in the quad, and engage with professors.

Before applying to any school, you should be confident that the school has the academic options, co-curricular opportunities, and social climate to make your next four years magical. If you can give a few examples of these things for each of the schools on your list, you are ready to start your “why this college” essay.  

“Why this college” essays are designed for students to demonstrate their interest and passion for the school community they are applying to. It allows admission officers to picture the student on campus.

Colleges have many different ways of asking why you believe their institution is a fit for you. This can range from asking how the college can help you succeed, why you are interested in studying your academic interests at the college, or what most excites you about the school.

Provide specific examples of why you belong there

The best way to answer any form of these questions is through specific, unique examples that clarify your interests in the school. You want to stay away from things that could be found on a school’s brochure or fun facts told on a college tour. Give examples that indicate you have done research on the school and have confidence that it is a fit for you. 

One way to tackle this is by taking detailed looks at a school’s academic options. If you have a niche academic interest that is only offered at a few schools, make sure you let the school know you can’t find this option in other places.

If you are a science student who enjoys a liberal arts approach to education, point out your interest in earning a Bachelor of Arts degree in a subject such as biology or chemistry. You should strive to find unique parts of the school’s academic offering that are for you.

If you have taken previous coursework at the school or attended open lectures, this is a great time to talk about your love of the things you have already seen from the school. These can be things such as discussion-based science classes or opportunities for students to teach as a substitute for traditional elective credits.

For one of my essays, I talked about the offering of an interdisciplinary minor in medicine, literature, and culture taught by graduate school professors to undergraduate students. I discussed my interest in strengthening my writing skills as a pre-med student through assignments outside of lab reports and the benefits of understanding illness from a cultural perspective. I discussed an online class I had taken previously that was similar to the courses offered under the minor to further demonstrate my interest in pursuing it. 

Discuss extracurricular activities you would be involved in

Examining a school’s co-curricular offerings is the next stop for “why this college” essays. Although academics are the main priority for any college student, your co-curricular experiences are what can build your resume and prepare you for a job or graduate school application.

This can be a space to talk about clubs, volunteering opportunities , or on-campus jobs at the school that interest you. This is also a subtle way to show that you are ready to be involved on campus.

My best example of this was discussing the presence of pre-health clubs for minority students run by alumni. Not only was this club a great place for mentoring and networking, but it also could help students find like-minded people on campus with similar backgrounds.

This was important to me since clubs like that were not available at my high school and was something I wanted as a part of my support team throughout college.

Paint the picture 

Lastly, discussing the social climate of a school can be an untraditional approach to explaining why the school is great for you. These can be observations you’ve made such as how the collaborative floors of the library are always filled indicating the presence of teamwork on campus or how you’ve noticed professors eating pizza with students outside the dining hall.

An essay that reflects on these parts of the school’s atmosphere can be just as meaningful as talking about any major or club offered at the school. When visiting a friend of mine who had already started college, one of her professors saw us walking in the quad and asked if I would want to sit in on a class since it fit my academic interest.

After the class, I got to talk to the professor about my passions and hear more about his research. I was amazed by his friendliness and excitement for incoming students. Stories like that can stand out from the typical stories about football games and other school traditions. 

Hopefully this offers you some guidance on tackling your “why this college” essay. Remember, make it specific and link it back to you. Best of luck!

Author: Lauryn Taylor

Hi everyone! I am Lauryn Taylor, a second year student at The University of North Carolina at Chapel Hill studying economics and public policy with a media and journalism minor. I am on the pre-law track with interest in health, education, and media. At school, I am involved with a couple different things including being Vice President of a mental health club and the Student Director of Institutional Research and Assessment. I also work for our Campus Health marketing and engagement team and am the student representative for the Policy Review Committee. I look forward to sharing my journey and being a guide through the your college admissions journey!

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How to Write a “Why This College” Essay: Examples Included

Reviewed by:

Former Admissions Committee Member, Columbia University

Reviewed: 4/26/24

Worried about writing your “why this college” essay? Unsure of how to make it stand out? Read on to learn how to write a "why this college” essay that’s sure to impress the admissions committee!

With thousands of students applying for limited spots in competitive colleges, admissions committees want to know why you’ve chosen them and, by extension, why they should choose you! 

The name of this essay can be a little deceiving. While the admissions committee will want to know the specific reasons you want to attend their college, they will also expect your essay to reflect on how you would make a good fit in their community and why they should accept you into it over their other candidates!

Balancing both aspects can be difficult, but with the right guidance, you should be able to write a winning essay that will blow the judges away! 

How to Write a “Why This College” Essay: Step-By-Step

We’ve all been there, staring at a blank page with a mix of frustration and dread, hoping a masterpiece will somehow just appear out of thin air. And as we struggle to navigate the maze of words and ideas in our head that we just can’t articulate into words, an overwhelming sense of gloom creeps up.

The good news is it’s not all gloom and doom. You can conquer your writer’s block and turn those elusive thoughts into compelling words to write a stellar “why this college” essay by following these steps:

Step One: Do Your Research

This first step is self-explanatory. If you’re writing an essay explaining why you want to attend Harvard , you should know exactly what draws you to the school. 

This means going beyond recounting Harvard’s rankings and prestige and how it can open endless doors of opportunity for you. Dig deeper! Look further than the school’s homepage and reflect on what excites you most about the college you’re applying to.

Ask yourself the following questions:

• What program are you applying to? What makes this program unique?
• What courses are you looking forward to joining?
• What makes this college different from the other colleges you’re applying to?
• What is their campus culture like? 
• What have they accomplished outside of their rankings?
• What research efforts are they involved in that you would like to join?
• What are their principles and values?
• What is their mission?
• What is their motto or mantra, and how does it resonate with you?
• Do they have distinguished faculty you’re excited to learn from?

Not all “why this college” essay prompts will be the same; some will be more specific depending on the program you’re applying to. For instance, Cornell asks its aspiring engineering majors to concentrate on one or two aspects that draw them to the program.

Ensure you tailor the scope of your research based on the essay prompt.

Step Two: Reflect On Your Own Interests

As we stated, this essay will explain why you think the college you’re applying to is a right fit for you and how you’re a right fit for it. As such, you need to reflect on your interests and goals before you begin writing your essay. 

You’ll want to come up with genuine reasons that you’re interested in attending the college that reflect your personal interests. This will help ensure your essay is unique and shows off your personality!

Step Three: Make the Connections

Once you’ve researched the college and considered your own interests, you should be able to make connections between the two. See where your interests overlap with your college’s offerings. Find aspects of your college that truly resonate with your interests.

Perhaps you’re a passionate women’s rights activist and are excited by a couple of unique courses offered by your school's Women’s Studies department. Or, you enjoy being intellectually challenged and appreciate the rigor of your college’s programs. Whatever it may be, find these connections and use them to guide your essay.

Step Four: Keep It Simple

Once you’ve found your connections, zone in on the few that stand out the most to you and can create the most compelling essay. You don’t want your essay to be a laundry list of all of the reasons you decided to apply to college. 

Realistically, even if you choose unique courses or faculty members to discuss, chances are there are at least a dozen other applicants who have had similar ideas. The part of your essay that will make you stand out is how you develop these interests and tie them to your own aspirations and passions!

As such, you’ll want to only choose a few interests to focus on so that you can thoroughly explain them.

Step Five: Highlight Your Fit

As you share your reasons for applying to the specific college, explain how you can contribute to its community and how you see yourself and others benefiting from what the college has to offer. 

You don’t have to make any promises about how you’ll be a stellar student, join dozens of school clubs, or make significant changes on the student council. Discuss how your skills, experiences, and values align with the college's values and how you plan on using their resources to benefit your field or others.

Step Six: Revise and Rework

Once you’ve completed your first draft of your “why this college” essay, you can take a breather. Give your eyes and brain a break, and then get ready to revise your work.

It will likely take several drafts, frustrating editing sessions, and even complete rewrites until you’re completely satisfied with your work. This is all part of the writing process and will ensure you confidently submit work you’re proud of! 

Step Seven: Get Feedback

Once you’re happy with your essay, ask someone to look it over before submission. They may catch awkward phrases, misused words, or areas that require further explanation. Sometimes, when you look at your own work for too long, it can be difficult to consider how your reader will receive your writing.

“Why Us” Essay Structure

It’s important to follow a solid essay structure when writing. Let’s take a closer look at what makes a good outline for a “Why This College” essay. 

How To Start A “Why Us” Essay

Learning how to begin your “why us” essay isn’t as hard as it seems! You’ll want to engage your readers from your first word, so begin your essay with an intriguing hook. Many students choose one experience that explains their motivation to pursue a particular passion. 

Then, they explain how the college they’re applying to will allow them to further develop this passion through its specific offerings. Here are some common hooks students use:

• The description : The essay starts with a vivid description of what the reader saw, heard, smelled, tasted, and/or felt during the experience they’re centering their narrative around.
• The climax : The essay starts in medias res at the climax of the experience they’ll share more context about later on.
• The quote : This one can be tricky, as we don’t mean to quote Gandhi or another famous leader. We mean a quote said by you, someone close to you, or perhaps a character from your favorite book or TV show that isn’t generic.
• The once upon a time : You can begin your essay as you would a story, explaining your anecdote from beginning to end in chronological order.

Any of these hooks will work, but ensure you seamlessly connect it back to what interests you about the college! Do not simply share an anecdote because it’ll catch the reader’s attention. Choose the experience you share wisely and ensure it is meaningful not only to you but also to the context of the “why us” essay.

What to Write in Body Paragraph(s)

Your body paragraphs should all relate back to the thesis of your essay, which is essentially the “point.” If you’re writing a “why this college” essay, your thesis statement should concisely summarize why you want to attend a certain college. Then, the rest of your essay will expand on that point. 

Here is where you can use the research you did earlier. Be specific about the aspects of the college that resonate with you. Remember to keep it concise--don’t just list reason after reason. Narrow your focus and tell one cohesive story with your essay. 

Also, pay close attention to the word count of your essay and don’t go over it. Make sure each word matters and carries weight. 

How To Finish a “Why Us” Essay

Since you want your readers to be hooked up until the last word, it’s essential you put equal effort into your conclusion as the rest of your essay. Do not overlook these final few sentences! Use your conclusion to leave a lasting impression on the admissions committee.

Talk about the lessons you learned through the experience you shared in your essay, circle back to your hook, address the college you’re applying to and recap your reasons for joining it, and highlight what’s next for you. 

Here are a few common endings for college essays: 

• The full circle: This essay ties the ending back to the beginning in a simple, straightforward way. Avoid overexplaining or summarizing; simply recall how you began the story.
• The lesson learned: You can use your conclusion to reflect on what your experiences have taught you and how you have grown and changed. This shows self-awareness, humility, and a desire to learn.
• In-the-action: You can go out with a bang by ending your essay in a moment of action. This could be a piece of dialogue or an action sentence that leaves the reader intrigued about what may have happened next.

Remember to keep your conclusion energetic and impactful. Don’t re-state what you’ve already said. Instead, find a way to nod at the future and keep your reader engaged.

Common Mistakes to Avoid When Writing “Why This College” Essays

Now that we’ve gone over how to write a “why this college” essay, let’s go over what to avoid !

• Being generic : Avoid using generic statements that could apply to any college. Instead, focus on specific aspects of the college that genuinely resonate with you and ensure you do your research. 
• Being cliche : Do not use overused quotes or sayings in your essay, and do not make bold and vague claims such as “I want to change the world,” or “I want to revolutionize medicine;” have clear, specific, and attainable goals.
• Not being authentic : Be genuine; avoid exaggerating or fabricating your interest in the college. Admissions officers can often sense insincerity, so remain true to yourself!
• Focusing on prestige : While you can appreciate a college's reputation, avoid solely focusing on its prestige or ranking. Instead, highlight the specific qualities of the college that attract you and how they align with your aspirations.
• Guilt tripping the committee : Do not share an anecdote about adversity you faced to evoke pity in your readers in hopes it will push them to accept you into their school—it won’t work and will call your sincerity into question.
• Not editing your work : An otherwise excellent essay can be reduced to a mediocre one if it’s riddled with grammar mistakes or typos.

By avoiding these common mistakes, you can craft a compelling "why this college" essay that showcases your genuine interest, research, and fit with the institution!

“Why This College” Essay Examples

Learning how to write a “why this college” essay step-by-step is certainly helpful and can get you started on the right foot, but seeing real “why this college” essay examples will enhance your understanding of what a great essay looks like!

Cornell “Why Us” Example Essay 1

“Students in Arts and Sciences embrace the opportunity to delve into multifaceted academic interests, embodying in 21st century terms Ezra Cornell’s “any person…any study” founding vision. Tell us about the areas of study you are excited to explore, and specifically why you wish to pursue them in our College.” (650 words)

"It was a warm and sunny summer day as I made my way across the bustling Thurston Avenue Bridge towards the Martin Y. Tang Welcome Center. I stopped for a moment to gaze at the nearby Triphammer Falls, and I heard the marching band as they walked past. Throughout my campus tour, I was impressed with all the opportunities the College of Arts & Sciences can offer, and I was stunned by Cornell’s beautiful campus. Overall, Cornell will provide me with the resources and opportunities to pursue my interest in science.

In recent years, I have heard of more bizarre weather events as a result of climate change and global warming, such as snowstorms in Texas, wildfires in California, and more severe hurricanes. I have always been invested in our planet and environment; observing these events, my interest has peaked with learning about several smaller issues that may contribute to climate change overall, as well as potential solutions or alternatives. For instance, I have recently become fascinated by the negative impact of carbon emissions from cars. Drawing from my previous experiences in other countries such as China and Italy, I have investigated alternate modes of transportation such as buses or high-speed rail, which could reduce the amount of cars on the road and therefore the amount of emissions per person.

However, while researching these topics, I have become aware that not everyone has equal access to these solutions or alternatives due to various factors and aspects of one’s life. For example, some areas may not have many developed alternatives to driving a car, and not everyone can afford access to cleaner energy sources or products made of more environmentally friendly materials. Additionally, some people may be restricted in living and housing options, whether due to circumstance or by policy, and these people could be more negatively affected by natural disasters that arise as a result of climate change. 

These issues are all extremely relevant today and I feel obligated to help find solutions to them in the future. To solve these environmental and social issues, I was not only drawn towards the natural sciences but also the humanities and social sciences. The College of Arts & Sciences’ commitment to a liberal arts education would allow me to explore all of my academic passions while taking part in interdisciplinary studies, gaining new perspectives from peers that have various academic interests and come from many different backgrounds, while learning how I can apply my knowledge to solve crucial problems. Courses in the Environment and Sustainability program such as ENVS 4443 Global Climate Science and Policy and ENVS 4444 Climate Smart Communities: State and Local Climate Change Science, could lend me the chance to learn and discuss many issues that are relevant at this moment, particularly climate change and global warming, as well as potential solutions to these problems.

Other than environmental science, I am also invested in several other science-related subjects such as physics and biology, allowing me to learn the fundamental concepts of how the world works. The College of Arts & Sciences’ Biological Physics program is particularly intriguing, as it offers interdisciplinary flexibility, allowing me to study physics and biology simultaneously while exploring possible ways to apply my newfound knowledge to solve environmental issues. Additionally, the college provides research opportunities around the nation and the world, and I could dive deeper into specific subjects by participating in research programs such as Professor Michelle Wang’s LASSP’s Single Molecule Biophysics Lab.

With additional interdisciplinary programs in the College of Arts & Sciences, I could gain knowledge on a variety of topics and then apply it to help others and the environment. The myriad of academic programs, resources, and opportunities that the Cornell College of Arts & Sciences offers would be a valuable component in my college pursuits."

Why It Works

This is an impressive “why us” essay for the following reasons:

• The hook : From the beginning of the essay, readers are intrigued to learn more
• Personal connection : The vivid and engaging description of the author’s surroundings and emotional response adds a personal touch and allows the reader to step into their shoes to connect with them better.
• Demonstrates they did their research : The essay showcases the author's thorough research about the college and highlights specific academic programs, such as the Environment and Sustainability program and the Biological Physics program, to demonstrate their genuine interest in Cornell.
• Keeps it simple : The author only chooses a few main interests to highlight but effectively expands on them to discuss their importance.
• Demonstrated fit : The essay clearly articulates how the resources, research opportunities, and academic programs at the College of Arts & Sciences align with the student’s passions and goals. 
• Commitment to making a difference : The essay highlights the author's commitment to addressing environmental and social issues and how they believe the College of Arts & Sciences can provide them with the knowledge and skills to contribute to finding solutions—an admiral aspiration that any college would value.

Overall, this essay effectively combines the student’s personal experiences, research, and demonstrated fit with the college's offerings to convey their enthusiasm and potential contributions to the academic community! 

Cornell “Why Us” Example Essay 2

Here’s a similar prompt that Cornell’s engineering majors must respond to:

“How do your interests directly connect with Cornell Engineering? If you have an intended major, what draws you to that department at Cornell Engineering? If you are unsure what specific engineering field you would like to study, describe how your general interest in engineering most directly connects with Cornell Engineering. It may be helpful to concentrate on one or two things that you are most excited about.” (250 word limit)

"As the sun emerges from behind the mountains, my grandfather and I remain fixated on the onigiri atop the dining table. We aren’t engrossed in the onigiri, per se, but rather their wrappers–the canvas where we sketch gadget designs.

Grandpa inspires me to follow his footsteps by designing contraptions to benefit humanity. We both place a large emphasis on the importance of transportation to the environment’s well-being. His patent for a [PRODUCT] was the biggest project I’ve contributed to. Consequently, I aspire to work with Dr. Francis M. Vanek, whose research interests involve the environmental impact of transportation systems. I imagine working together on a shared passion, alternative energy-powered cars (and maybe even convincing my family to buy them in the process).

Cornell’s engineering program places a significant emphasis on building a conscious future. Understanding the intricacies of societies and the demands of global warming is a key component of becoming an environmental engineer. Professor Zinda’s Environmental Sociology course educates students to engineer solutions with an astute understanding of the communities involved, not just knowledge of principles. When reflecting on two communities I’ve experienced intimately–[COUNTRY] and [STATE]–I understand the nuanced scenarios brought upon by different environmental concerns. I always seek to be sensitive and aware in my approach to projects.

My grandfather’s humanitarian mindset defines my own engineering process. Learning from Cornell faculty with aligned ideologies would be a dream come true. At Cornell, I believe I can carry on my grandfather’s legacy with a holistic engineering viewpoint."

Right off the bat, there’s no denying this prompt is short but sweet. Despite only being 250 words, it hits the mark in multiple ways:

• It tells a compelling personal story : The essay begins with an intriguing scene involving the applicant and their grandfather, which adds depth and emotional resonance to the essay to capture the reader’s attention.
• It makes connections : The student clearly articulates their passion for alternative energy-powered cars and connects it to their interest in working with a specific professor, Dr. Francis M. Vanek, whose research aligns with these interests.
• Effectively incorporates their research : The student highlights how Cornell's emphasis on building a conscious future and their interdisciplinary approach aligns with their own values and aspirations. Mentioning Professor Zinda's course also showcases their understanding of the program's curriculum.
• Demonstrates global perspective : This student showcases their awareness of environmental concerns in different communities and their desire to approach engineering with sensitivity and a holistic viewpoint.
• Shows their ambition : By emphasizing their desire to design environmentally-conscious transportation, this student portrays their maturity, critical thinking skills, and readiness to contribute meaningfully to the field.
• Has a powerful ending : The student comes full circle to their grandfather's legacy and their desire to carry it on while also addressing Cornell’s role in this goal. This adds a personal element and reinforces the applicant's genuine passion for engineering and their commitment to making a positive impact. 

This is an excellent essay to use to draw inspiration to write your own persuasive narrative! You can write a similar one by thinking about whose legacy you want to carry on or who has had a similar, profound impact on your life and career path. 

Columbia “Why Us” Example Essay 1

" Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia. (200 words or fewer) "

"I tend to view the brain in the same way one would do any other muscle, and the fact that I choose to do so explains how I’ve recently gone about challenging myself intellectually. Simply put, I take my brain to the gym; I analyze its power through its capability to ‘lift’ (fully comprehend) intellectual weights of varying mass, and attempt to broaden the reach of its abilities by repeatedly pushing it just past its limits until it's capable of handling the load of even heavier weights. And, if the brain can be treated like a muscle, then it's only logical to view attending university as the process undertaken to make said muscle as strong as possible.

The desire I feel to brain-train with maximum intensity in higher education has led me to apply to Columbia – the academic equivalent of an Olympic-level gymnasium. How exactly I plan on using the resources such a ‘gym’ would offer is something I’ve spent months pondering: courses such as “Gender and Applied Economics” taught by Professor Lena Edlund, for instance, would expand my limits of intellectual agility, as would the diversity of NYC’s melting pot mentality, which closely parallels my own upbringing and education."

Here’s why this “Why Columbia” essay works:

• It uses a unique analogy : The essay begins with a unique analogy that compares the brain to a muscle and the process of intellectual growth to going to the gym. It is very creative and immediately captures the reader’s attention.
• It makes good use of the “show, don’t tell” rule : Instead of simply saying Columbia is known for its challenging curriculum that pushes students to their academic brinks, they liken Columbia to an Olympic-level gymnasium, which shows their understanding of Columbia’s academic excellence in a unique way.
• It makes specific references : The essay mentions a specific course, "Gender and Applied Economics,” as an example of how they plan to utilize the resources at Columbia. This shows they conducted thorough research on the university and identified specific academic opportunities that align with their interests.
• Alignment with the environment : The essay highlights the applicant's appreciation for the diversity and multicultural mentality of New York City, which closely parallels their own upbringing. This illustrates a strong sense of fit with Columbia's diverse community and indicates that the applicant would thrive in it.
• Demonstrates their well-thought-out approach : The essay shares that the applicant spent months pondering how to maximize their intellectual growth at Columbia, which proves their dedication and proactive approach to education.

This essay just goes to show how creative you can get with your writing! Don't be afraid to think outside the box, as it can result in a fantastic, unique, and unforgettable essay!

Columbia “Why Us” Example Essay 2

"Please tell us what from your current and past experiences (either academic or personal) attracts you specifically to the areas of study that you noted in the application.” (200 words or fewer)

"It wasn’t until I arrived at [NAME OF TRAIN STATION] on a cold November morning for my first ‘shift’ with [NAME OF ORGANIZATION] that I truly grasped the significance and breadth of economics’ human impact. 

For context, [NAME OF ORGANIZATION] is a non-profit organization whose volunteers take to [CITY] streets and distribute essential supplies to the city's homeless population – or, as we called it, ‘giving a shift.’ I don’t recall exactly how many ‘shifts’ I gave with [NAME OF ORGANIZATION], but the 7-month period I spent working with the organization proved to have a profound impact on my life, character, and perspective. 

What stuck with me most from the experience was coming to admire the sheer grit and unwavering perseverance of those I met during my ‘shifts’; never before had I experienced such fulfilling and uplifting interactions with complete strangers, whose gleaming personalities and senses of humor contrasted starkly with the dire nature of their socioeconomic situations. 

It’s from these selfsame interactions that my inspiration to study economics grew; more specifically, by my pragmatic application of knowledge regarding policy studies and poverty economics that I aspire to gain through higher education, I hope to ‘give an even bigger shift’ for the world of tomorrow."

The majority of this essay is spent explaining how the student’s interest in economics began. They thoroughly explain their experience and demonstrate some key traits, such as a strong sense of social responsibility, a commitment to helping others, empathy, and understanding, without explicitly stating them. 

This student showcases traits that they know Columbia appreciates and ends by stating their specific reason for choosing their major, which is what the prompt asks. This is why it’s important to fully understand each prompt before you answer it, as it does not ask the student to list their interests in attending Columbia.

Instead, it asks about their interest in the areas of study they noted in their application. As such, they do not necessarily have to spend valuable time listing the professors or courses they’re interested in! This prompt calls for a more broad response about the major they chose.

Columbia “Why This College” Example Essay 3

"Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia.” (200 words or fewer)

"Watching Spider-Man fighting bad guys in New York made me want to do the same. I can be a superhero through my work as an architect by designing spaces that improve communities and the well-being of others. Opportunities to research the connection between systemic issues and architecture compels me to Columbia.

I am drawn to Professor Galán's lecture "Architecture and Migration in New York" with his focus on politics, nationalism, and colonialism corresponding to architecture. Growing up with grandparents who lived through British occupation, I developed an appreciation for how design affects relationships and communities. 

In particular, I was most proud of my resilient grandparents who fought to keep their traditional [ETHNICITY] homes against colonialism. Realizing architecture has a transformative power and historical significance, I aim to incorporate a thoughtful approach to my design philosophy. I would also join Columbia's Urban Experience to expand my perspectives by learning about the community of New York and experiencing how Columbia creates initiatives for students to improve the surrounding neighborhoods. 

Although I can not climb walls or shoot webs, Columbia offers endless opportunities for me to grow and make a positive impact - like everyone's friendly neighborhood Spider-Man!"

Why This Works

This "why this college" essay effectively highlights the applicant's passion for architecture and their desire to make a positive impact on communities. Here's why it works well:

• It offers a personal connection : The essay starts with a personal anecdote about watching Spider-Man in New York, which captures the reader's attention and demonstrates the applicant's inspiration to become a "superhero" architect, a unique way to explain their career goal.
• Demonstrates clear motivation : The applicant explains how their work as an architect can improve communities and the well-being of others, showing a strong sense of purpose and commitment.
• Clear desire to contribute to their field : The essay mentions the applicant's interest in researching the connection between systemic issues and architecture, indicating a desire to delve deeper into the field and contribute to it.
• Includes faculty interests : The mention of Professor Galán's lecture on "Architecture and Migration in New York" demonstrates the applicant's specific interest in a particular area of study and their alignment with the program’s focus.
• Personal touches : The essay highlights the applicant's personal background, particularly their grandparents' resilience against colonialism, and how it has shaped their perspective on design and community relationships, which evokes more emotion and allows readers to connect with the student deeper.
• It takes a thoughtful approach : The applicant emphasizes the transformative power and historical significance of architecture, which may offer a unique perspective on this field that the committee does not see often. 
• Clear eagerness to contribute to the campus : The student explains their intention to join Columbia's Urban Experience, showcasing their eagerness to actively participate in the community and fit in.
• Impactful ending : The ending is humorous, relates back to their anecdote, and reiterates the applicant’s desire to make a positive impact in their field.

This applicant chose an anecdote that, at first glance, seems unrelated to the topic at hand. However, they tactfully relate it to their career aspirations, and you can do the same! 

Yale “Why This College” Example Essay 1

“What is it about Yale that has led you to apply?” (125 words or fewer)

"As someone who takes an immediate interest in new experiences, hearing about Yale’s “AND” approach to education was like hearing the Cubs won the World Series: shocking! 

The powerful research opportunities and resources found at the Jackson School of Global Affairs combined with Yale’s cozy but free liberal arts atmosphere make it an exhilarating place for me to explore the inner workings of US foreign policy. However, the flexibility of Yale’s curriculum will also allow me to continue my work with young children and pursue my interest in theater by taking a course like “Creating Theater for Young Audiences”.

With its modern 21st-century philosophy and 300+ years of experience, Yale’s curriculum invites me to immerse myself and thrive in ventures both familiar and novel alike."

This essay prompt is very short, so it would be difficult to include a narrative in it. For these kinds of answers, it’s best to just stick to the prompt and share your interests straight away, as this student has. Pay attention to the following features of this essay:

• Its opening : While the essay does not start with an anecdote like the others, it still provides its readers with an interesting introduction by comparing Yale’s AND approach with the Cubs winning the World Series, adding some personality to their essay.
• Its use of space : The student doesn’t dwell on one interest for too long. They mention several different interests, including Yale’s research opportunities, atmosphere, flexible curriculum, theater course, and more. They’re able to keep these ideas simple and connect them so it doesn’t feel overkill. 
• Its conclusion : Despite the limited space, this student writes a quick conclusion to give their final thoughts on Yale in a succinct yet effective way that also mentions their ability to immerse themselves in the community and thrive in it!

This essay is able to accomplish what other 250+ word ones have in only 125 words, and the admissions committee was just as impressed as you!

Yale “Why Us” Example Essay 2

"Coming from [COUNTRY] and having traveled globally, I recognize the resource disparity in different parts of the world, particularly in the STEM fields. That’s why I also recognize the once-in-a-lifetime opportunity attending Yale affords: to work in labs and with resources to which not even [ETHNICITY] professionals have access. 

This opportunity, alongside the possibility to dive further into my academic interests that lay outside my major, specifically the classics, is an incredible chance that I cannot chase in many universities in my country. The ability to intertwine several areas of study in an institution where I can meet and learn from even more unique people from even more eclectic places with diverse and adverse backgrounds alike sounds like the best possible education I could fathom."

Like the previous example, this “why us” essay packs a punch despite its short word count! Here’s how:

• Demonstrates global perspective : The essay begins by acknowledging the applicant's experience of resource disparity in different parts of the world, demonstrating their awareness of global challenges and the importance of access to resources, particularly in the STEM fields.
• Highlights Yale's unique opportunities : The student discusses Yale’s once-in-a-lifetime opportunity to work in well-equipped labs and access resources that may be unavailable even to professionals in the applicant's home country, highlighting the value of Yale's academic environment and facilities.
• Mentions interdisciplinary interest : Yale is big on its interdisciplinary educational approach, which is why it was a smart move for this student to mention their interests beyond their major. This also showcases their intellectual curiosity and desire to take full advantage of all of Yale's offerings.
• Emphasizes cultural diversity : The applicant highlights their desire to interact with unique individuals from diverse backgrounds at Yale. This speaks to the applicant's appreciation for diversity and ability to fit in at Yale and benefit from its diverse community.

In summary, this essay effectively communicates the applicant's appreciation for Yale's resources, interdisciplinary opportunities, and diverse community while demonstrating a strong motivation to make the most of their educational experience at Yale!

Dartmouth “Why This College” Example Essay 

“Dartmouth celebrates the ways in which its profound sense of place informs its profound sense of purpose. As you seek admission to Dartmouth’s Class of 2027, what aspects of the College’s academic program, community, or campus environment attract your interest? In short, Why Dartmouth?” (max 100 words) 

"If I had to place my purpose, I’d tuck it right into my power suit on the way into the first day of my new internship that I would’ve obtained through the Entrepreneurial Internship Program or Tuck Business Bridge Program. 

Aside from attempting the black diamond at Dartmouth Skiway and hiking through the Appalachian Trail, I’ll spend most of my time on campus serving the Upper Valley community through Social Impact Non-Profit Consulting (SINC) and Social Impact Practicums (SIP), using my zest for entrepreneurship to support local non-profits that are fostering dynamic social change throughout the Upper Valley and beyond." 

This Dartmouth prompt has the shortest word count yet, but the student still manages to write a compelling “why this college” essay due to the following aspects:

• It has clear career goals : The essay highlights the applicant's ambition to pursue an internship through the Entrepreneurial Internship Program or Tuck Business Bridge Program, demonstrating a focused career path and knowledge of Dartmouth’s programs.
• It demonstrates community engagement : The applicant expresses their desire to actively contribute to the Upper Valley community through Social Impact Non-Profit Consulting and Social Impact Practicums. This showcases their ability to contribute to not only Dartmouth but the entire region as well.
• Their voice is present : the student still lets their personality shine through as they mention their favorite outdoor activities like skiing and hiking.
• It connects to the college’s values : By expressing their interest in community service, the essay aligns with Dartmouth’s values of civic engagement and making a difference in society, demonstrating a good fit between the applicant's personal goals and the college's mission.

It’s clear this student has put time and effort into their response and researched Dartmouth and all it has to offer! They are able to add personal touches, describe their career goals, and demonstrate how they’ll fit into the Dartmouth community and beyond in only 100 words!

Princeton “Why This College” Example Essay

“As a research institution that also prides itself on its liberal arts curriculum, Princeton allows students to explore areas across the humanities and the arts, the natural sciences, and the social sciences. What academic areas most pique your curiosity, and how do the programs offered at Princeton suit your particular interests?” (Please respond in 250 words or fewer)

"Political science is the academic area that piques my curiosity most, especially with the history of how past power structures shape inequality today. I’m fascinated with the intersection and apparent contradictions of the egalitarian ideals upon which America was built; in the same decade that the Declaration of Independence was written, declaring all men equal, Native Americans were treated as brutes and black indentured servants were shackled into servitude. 

Most of all, I’m intensely curious to learn about the lives of the invisible; currently, I’m reading A Black Woman’s History of the United States, which chronicles black women’s experiences at a time when both legal and societal systems disenfranchised them completely. At Princeton, I’d like to continue this civil rights-based political science work by conducting research with Professor Tali Mendelberg, who focuses on the institutional nuances that invisibly prevent women from holding positions of power. This research is especially important to me because I’ll be running for political office one day and am dedicated to electing more women to political office as a volunteer with [NAME OF ORGANIZATION] and She [NAME OF ORGANIZATION], organizations that support electing young progressive women to political power.

Extracurricularly, I spend my time trying to solve America’s problems through entrepreneurship. Last year, I co-founded [COMPANY], a startup working to make financial literacy available to all Americans. At Princeton, I’d immerse in the eLab startup incubator, the entrepreneurship minor’s workshops, and the Princeton Startup Immersion Program to further explore my entrepreneurial interests and scale [COMPANY]."

Here’s why this essay works:

• Connection to personal experiences : The essay references the applicant's current reading of "A Black Woman's History of the United States" and their dedication to understanding the experiences of marginalized groups. This personal connection adds depth and authenticity to the essay.
• Shares their future goals and impact : The student reveals their long-term goal of running for political office and their dedication to electing more women to positions of power. This demonstrates a sense of purpose and a desire to create meaningful change in the political landscape.
• Integration of personal and academic interests : The essay effectively intertwines the applicant's passion for political science with their entrepreneurial endeavors. It showcases how they seek to apply their knowledge and skills in entrepreneurship to address societal issues. 
• Fit with Princeton's values : The essay aligns the applicant's values and interests with Princeton's emphasis on academic excellence, research, social justice, and entrepreneurship. By proving their goals resonate with the college's values, the essay highlights a strong fit between the applicant and the institution.
• Connection to extracurricular opportunities : The essay highlights the applicant's interest in participating in Princeton's eLab startup incubator, entrepreneurship workshops, and the Princeton Startup Immersion Program to their desire to fully immerse themselves in the college community.

Overall, this essay stands out by showcasing the applicant's intellectual curiosity, commitment to social justice, entrepreneurial spirit, emphasis on diversity, and alignment with Princeton's academic programs and values. It even mentions extracurriculars, which students often overlook!

NYU “Why Us” Example Essay 

“We would like to know more about your interest in NYU. We are particularly interested in knowing what motivated you to apply to NYU and more specifically, why you have applied or expressed interest in a particular school, college, program, and/or area of study? We would like to understand why NYU?” (2500 character maximum)

"Though the brain, in all actuality, is not like any other muscle in the human body, the fact that I tend to view my brain as one would view any other muscle is something that must be acknowledged before analogizing how I’ve recently gone about challenging myself intellectually. 

Simply put, I take my brain to the gym; I analyze its power through its capability to ‘lift’ (fully comprehend) intellectual weights of varying mass and attempt to broaden the reach of its abilities by consistently exercising it, repeatedly pushing it just past its limits until it grows stronger and is thus ready to load on even heavier weights. While I’m by no means claiming here to be some sort of bodybuilding guru – in fact, I weigh roughly the same as most large dogs – this particular process of meticulous brain-training is something I’ve found myself doing in an endless quest to satisfy my insatiable thirst for an understanding of the bigger picture. 

Although attending my current institution has provided me with a stimulating academic experience, and one where I’ve jumped at the opportunity to more deeply explore my interests in both familiar and unfamiliar subjects alike, I find myself at a level of intellectual strength and vitality today where I’m confident in my capacity to take another step forwards – or better yet, a quantum leap into the academic equivalent of an Olympic-level gymnasium that is NYU.

How exactly I plan to utilize the variety of resources such a 'gym’ would provide is a question I’ve spent years eagerly pondering: for one, continuing on my path of pursuing degrees in economics and philosophy at a school ranked 11th and 1st in those subjects respectively would be an absolute honor, as would the experience of studying beneath Professor Alberto Bisin, whose HCEO lecture on Cultural Inequality I’ve now watched countless times. 

Tantamount to my commitment towards fully exhausting NYU’s academic resources is the level to which I aim to immerse myself in the school’s diverse community, whether it be by driving Tandon’s Formula SAE racecar in competition or volunteering for the noble Change the Imbalance Initiative, I want to ensure that my character undergoes as much development as my intellect in being an NYU student. What stands above all, though, is my desire to give back to the Violet garden of intellectual growth by putting my voice into play within NYU’s academic arena, both inside and outside the classroom."

This essay may sound familiar, as it follows a similar analogy to one of the Columbia essay examples. This is bound to happen, and it’s okay if your great essay idea is similar to one you find online, so long as you make it your own. Here are some key takeaways to note in this essay:

• It uses a personalized analogy : Although the analogy of the brain as a muscle may have been used before, the applicant adds a personal touch by describing their own intellectual journey and the specific ways in which they seek to challenge themselves and grow to add individuality to the essay.
• It adds tasteful humor : Humor can be risky when it comes to essays because you don’t know how well your jokes will be received. However, this student uses what we consider “safe humor” to add personality to their essay (their joke about weighing as much as large dogs).
• It tactfully mentions prestige : As previously mentioned, you should not focus on prestige in your essay, but you can mention it, which is what this student does by briefly discussing NYU’s ranking but not dwelling on it.
• It Integrates extracurricular interests : The essay goes beyond academic pursuits and highlights the applicant's interest in extracurricular activities at NYU. This demonstrates a well-rounded approach to college life and a commitment to making a positive impact beyond the classroom.
• It mentions their desire to contribute to NYU’s academic arena : The essay ends by expressing the applicant's eagerness to contribute their voice to NYU's academic environment, which demonstrates their eagerness to engage in meaningful discussions and enrich the intellectual community at NYU.

So, while we’ve seen the analogy before, this essay effectively conveys the applicant's intellectual curiosity, ambition, and fit with NYU's academic resources and community in a distinct way!

Duke “Why This College” Example Essay 1

“Why Duke?”

"During the COVID-19 pandemic, my family and I volunteered at the [NAME OF HOSPITAL] in [CITY] to make cotton masks for those experiencing the mask shortage. I want to continue combatting similar medical crises in the future. I am confident Duke has the opportunities available to help me achieve my goal of providing and ensuring health care to improve the quality of life for people in my community.

While combining my Biochemistry major with a Health Policy Certificate, I also wish to contribute to the Duke community through research in Dr. Lorena Sue Beese’s lab. I want to analyze biological structures to create new therapeutic agents and diagnostics for a variety of diseases. By pairing my interest in research and participating in initiatives like Duke One Health, or with the Duke Center for Community and Population Health Improvement, I will receive a foundation in how to create and advance a unifying system of population health.

Aside from academic interest at Duke, I will seek community with individuals who share part of my common history to create a family away from [CITY]. By joining the [NAME OF GROUP], I will delve deeper into amplifying minority voices on health disparities specific to the [RACE] America, [ETHNICITY], and [ETHNICITY] communities. By participating in the Duke University Chorale, I will continue to pursue my love for beautiful and meaningful music in a community just as enchanted by it as I am."

If you’re planning on applying to Duke , consider drawing inspiration from this compelling “why this college” essay, and make note of the following parts that make it stand out:

• Opens with a meaningful experience : The essay begins by highlighting the applicant's volunteer work during the COVID-19 pandemic, which shows their commitment to public health and their desire to address medical crises.
• Makes specific reference to Duke’s opportunities : The essay makes reference to the student’s interest in conducting research in Dr. Lorena Sue Beese's lab. Their mention of initiatives like Duke One Health also shows their awareness of the university's resources.
• Mentions their appreciation for diversity : diversity is an important value at Duke. This student showcases their desire to work with diverse communities and express their interest in joining a group that amplifies minority voices on health disparities, proving their commitment to inclusivity.
• Has clear academic and career goals : The student shares their passion for combating medical crises and improving people's quality of life. They express their intention to pursue a Biochemistry major and a Health Policy Certificate at Duke, displaying a well-defined academic path.

If you want to write a laser-focused essay like this, it’s important you know what you want! Have clear, defined goals and a plan to get you there. Know which resources Duke offers will help you the most and incorporate them into your essay. 

Duke “Why This College” Example Essay 2

“What is your sense of Duke as a university and a community, and why do you consider it a good match for you? If there's something in particular about our offerings that attracts you, feel free to share that as well.” (250-word limit)

"At Duke, college is a verb whose definition is a collage of countless experiences and endeavors prospective students aim to undertake as Blue Devils. Though 250 words isn’t enough to encapsulate the whole collage comprehensively, I can at least venture to provide snapshots of what my own collage would look like… in other words, what it’d look like for me “to Duke.” 

For me, “to Duke” means living beyond the confines of one’s comfort zone. I’ve already started “to Duke” via high school DECA and aim to continue duking it out in different arenas - intellectually, entrepreneurially, and otherwise - as I hone my accrued high school skills on the collegiate chopping block. One way to really test myself when it comes to my dreams of becoming an entrepreneurial hotelier is by pursuing Duke’s Innovation and Entrepreneurship Undergrad Certificate, because “to Duke” also means following one’s dreams and building credibility the right way en route. 

In other words, “to Duke” means taking no shortcuts and measuring twice but cutting once, as the age-old contractor’s adage goes. Thus, it’s with the best intent and utmost intention that I apply to Duke because my research has confirmed what I already felt to be true: “to Duke” is to be me, and also to be you, in a place where we can both be helping each other, too. “To Duke” is to collaborate, so it’s truly this collaboration at the core of teaching and learning at Duke that ultimately does it for me."

This final “why this college” essay works for the following reasons:

• It uses repetition well : Throughout the essay, the student repeats the phrase “to Duke” and gives various definitions of what this means and how they’ve already done it, and what they plan on doing in the future “to Duke,” which adds cohesion to the essay and demonstrates their commitment to the college.
• It’s specific : The essay makes specific reference to the certificate this student would like to pursue at Duke and the numerous ways they plan on stepping out of their comfort zone using Duke’s resources.
• They quote Duke : Sometimes quoting the school’s mission can be cliche, but this student has chosen unique quotes and seamlessly integrated them into her essay while explaining what these words mean to her. This demonstrates she’s done her research and truly resonates with Duke’s motto.
• It’s focused : This response is all about Duke; it doesn’t use anecdotes but still includes a powerful and personal message about this student’s aspirations, experiences, interests, and values.

This essay effectively communicates the writer’s passion, ambition, and alignment with Duke's values. You can feel their enthusiasm and excitement to attend Duke throughout, and it’s clear they plan on contributing to its community!

While we’ve provided you with some excellent examples to help you start your “why this college” essay, there are over 175 more essay examples you can look through before you feel confident enough to start step one of the process!

FAQs: “Why This College” Essays

In case you still have questions about how to write a “why this college” essay, here are the answers to frequently asked questions about this application material:

1. What Is the Purpose of a “Why This College” Essay?

With limited spots in each program, colleges want to know you’re dedicated to their school and its values. The purpose of a "why this college" statement is to convince the admissions committee that you have carefully considered your college choice and that you’re genuinely excited about the prospect of attending that particular institution.

2. How Do You Write a “Why This College” Essay?

To write a “why this college” essay, follow the comprehensive steps listed above. Here’s a brief summary of them:

• Step one : Do your research on the college you’re writing your essay for
• Step two : Reflect on your own interests and goals
• Step three : Connect the dots between your interests and goals and the college’s offerings
• Step four : Keep it simple by only mentioning a few of these connections
• Step five : Explain how you’ll fit in and how your values align with the college’s values
• Step six : Revise and rework your essay until it’s perfect
• Step seven : Have someone look your essay over for additional feedback before submitting it

By following these steps, you should be able to write an authentic, focused, and compelling “why this college” essay!

3. Which Colleges Require a “Why Us” Essay?

Here are some colleges that typically require a “why us” essay or a variation of it: 

• Harvard University
• Yale University
• Princeton University
• Columbia University
• Cornell University
• Duke University
• New York University (NYU)
• Stanford University
• University of Chicago
• Massachusetts Institute of Technology
• California Institute of Technology 
• Johns Hopkins University
• Bowdoin College
• Brown University
• Northwestern University
• Swarthmore College
• University of Michigan
• University of Virginia
• University of California
• University of Pennsylvania

It's best to check the admission requirements of the colleges you’re interested in during your intended application cycle to get the most updated information on the required supplemental essays .

Final Thoughts

Whether you choose to write about a life-changing experience that influenced you to become a nurse and join Duke’s renowned nursing program, or you simply want to explore various disciplines through Harvard’s interdisciplinary curriculums, you can write a captivating “why this college” essay that will help get you into your dream college.

Regardless of the direction you take, so long as you follow the steps above, avoid the mistakes discussed, and use the examples in this guide for inspiration, you should be golden!

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The Admissions Strategist

How to write the “ why this college ” essay: the ultimate guide.

If you apply to Yale University , you’ll be asked, “What is it about Yale that has led you to apply?”

Similarly, Caltech wants to know, “How do you believe Caltech will best fuel your intellectual curiosity and help you meet your goals?”

And if you’re interested in attending Notre Dame , you’ll need to respond to the following: “What excites you about the University of Notre Dame that makes it stand out from other institutions?”

Okay, you get the idea:

These are just a few variations on what we like to call the “Why This College” essay.

• Most colleges and universities require applicants to answer some form of this question, and it’s one of the most important essays you’ll write.

In this article, we’ll tell you how to rock the “Why This College” essay and increase your chances of acceptance.

Why Do Colleges Ask This Question?

We mentioned above that this is one of the most important essays you’ll write—and that almost every college wants you to write it.

But why? What’s the significance of this question?

In reading your response, colleges are hoping to determine:

• Whether you truly know and have interest in their school
• Whether you’ll be a good fit for the school
• Whether the school is a good fit for you

Are You Interested?

Sure, the fact that you’re filling out the application indicates some level of interest in the school.

• But many students apply to schools simply because they recognize the name, know the school has a great reputation, or even have been pushed in that direction by friends or family members.

Colleges only accept a limited number of students , and they want to admit students who have a genuine interest in and commitment to their school.

• Do you know what makes this college stand out from others?
• Do you know about the opportunities and experiences this school can offer?
• Are you aware of the school’s values, culture, and traditions?
• Have you already spent time picturing yourself here? Are you excited about this possibility?

Click above to watch a video on how to write the Why This College Essay.

As you write this essay, aim to demonstrate your knowledge and enthusiasm for the school in question.

Are You a Good Fit for the School?

As they read your essays, college admissions officers try to picture you on their campus.

• Will you fit in and thrive there?
• What contributions will you make to their college and community?
• Do your interests mesh well with the school’s strengths?
• Is your personality a good fit for the school’s culture and values?

Help the admissions team imagine you as someone who would happily thrive at their school, making positive contributions to campus.

Is the School a Good Fit for You?

Not only do you need to be a good fit for the school, but the school needs to be a good fit for you as well.

• What are your academic and career goals? Can this school help you achieve them?
• Will you be successful at this school? Is the rigor and approach to learning a good fit for you?
• What academic programs, research or internship opportunities, classes, extracurricular activities, and so on will you take advantage of and participate in?

Show that the school you’re applying to has the resources to help you achieve academic and career success.

How to Recognize the “Why This College” Question

Of course, this essay won’t be labeled “Why This College” on applications. You’ll have to be able to recognize it in a variety of forms.

There are two different angles colleges might use to approach this question: “Why us?” and “Why you?”

• Why us? Here, you’ll express enthusiasm for the school and its opportunities and culture. What will you get out of attending this school?
• Why you? In this case, the focus is on the contributions you’ll make to campus and the skills, background, and talents that make you a good fit.

Although these approaches are slightly different, you can include similar information in your answers to both prompt types.

For instance, let’s say you’re really excited about a particular program offered by the university.

• If the university’s asking, “Why us?” you might focus on what an amazing opportunity participating in this program would be, and why you’re so excited about it. You could explain how the program would help you achieve your future goals.
• For a “Why you?” essay, you might describe how your background, experiences, and abilities make you a perfect fit for the program. You could also discuss how your future goals make you someone who would benefit from and take advantage of this program.

Let’s take a look at what these two different approaches look like.

Examples of “Why This College?” Prompts

In some cases, the college will literally ask you, “Why [college name here]?” making this prompt very easy to identify.

Alternatively, they might ask you:

• What do you like best about our university?
• Why are you interested in our school?
• Why do you want to go to our college?
• What aspects of our college most excite you?

Some examples:

• “Why Brown?” – Brown University
• “Please tell us what you value most about Columbia and why.” – Columbia University
• “What are the top five reasons you want to be a Hokie?” – Virginia Tech
• “Please submit a one page, single-spaced essay that explains why you have chosen Carnegie Mellon and your particular major(s), department(s) or program(s).” – Carnegie Mellon

Examples of “Why You?” Prompts

These prompts focus more on you, asking questions like:

• What are your interests or goals and how will you pursue them here?
• What will you contribute to our school?
• Why are you a good match/good fit for us?
• What do you want to study and how does this fit well with our programs?
• “Although you may not yet know what you want to major in, which department or program at MIT appeals to you and why?” – Massachusetts Institute of Technology
• “How will you explore your intellectual and academic interests at the University of Pennsylvania?” – University of Pennsylvania
• “Describe how you plan to pursue your academic interests at USC.” – University of Southern California
• “Please relate your interest in studying at Georgetown University to your goals. How do these thoughts relate to your chosen course of study?” – Georgetown University

No matter how they word it, these schools are asking the classic “Why This College” question.

How to Write an Impressive “Why This College” Essay

The key to a stellar “Why This College” essay is to give specific, precise details about what you and the university can offer to one another.

You also need to convey your enthusiasm and excitement about the college and the unique opportunities available there.

Here’s how:

Do Your Research

First, you need to gather information about your college(s) of choice.

And we’re not talking about the generic info yielded by a two-minute Google search.

This type of research will take some time, but earning an acceptance letter from your dream school will make it worth the effort.

You’re looking for precise details about:

• Courses and programs
• Extracurricular and internship opportunities
• Events and activities
• Campus culture
• The latest news about your college and its achievements

How can you find this information?

Use a variety of resources, including:

• The school’s website and other materials
• College fairs
• Campus tours
• Conversations with current students

Let’s take a closer look at how to take advantage of these sources.

The School’s Website and Other Materials

You can find great information on the university’s website, but try not to pull info from the overview you’ll find on the front page.

Many students might use this technique, so you could end up sounding just like other applicants (which you want to avoid).

Instead, take a deeper dive.

• Look through the course catalog, go to specific professor’s websites, review the particular programs you’re interested in, and so on.
• As you do so, be sure to take notes!
• Also, record your reactions to the information you’re finding—are you especially excited about a certain course? Why?

You can find similar info in the school’s newspaper, alumni magazines, brochures, social media, and more.

Gather as much material published by the school as you can, and take your time combing through it for opportunities that you find particularly exciting.

College Fairs

Visiting college fairs is another effective way to gather information about schools.

In addition to getting brochures and other materials, you can talk to the college reps.

Ask them questions about their university and what makes it unique, then jot down notes so you can include these details in your essay later!

Campus Tours

Mentioning a campus tour you’ve taken demonstrates your genuine interest in the school.

You and your family have made the effort to travel to campus and take a tour—that’s a good sign!

You can also find tons of unique details about the college by visiting campus and taking a tour. As always, be sure to take notes.

• Are there any buildings that stand out to you? Sculptures?
• Do you see students doing anything that makes you want to be part of this campus community?
• Try to sit in on some classes if possible. Write down the course name, the professor’s name, and anything intriguing that you hear or see during the lecture.
• Talk to students if you can, asking them what they like best about the school or what makes their school different from others.
• If you go on a tour, write down the name of your tour guide, along with anything surprising or funny that your tour guide says about the school.

Note your overall impressions and anything you see that you especially like, no matter how small. These seemingly insignificant details are what make your essay!

And if you can’t go on a physical tour, try to take a virtual one. Many schools offer virtual tours on their website, or you can search sites like Youtube.

Current Students

As mentioned above, talking to students can give you a perspective you won’t necessarily find online.

• Is there anyone from your high school that now attends this college?
• Try contacting them through social media, or see if anyone knows their phone number.
• College students are often happy to discuss their university with prospective students.

Visiting campus is another way to find students to talk to, and some admissions websites list contact information for students you can email with questions about life at the university.

Get personalized advice!

How to brainstorm the essay.

Once you’ve gathered enough information about your college or university, it’s time to brainstorm !

Sift through all of your research and notes to find 3-5 aspects of the school that appeal to you the most. Make sure these are specific details!

• Don’t choose broad statements like, “The historic brick buildings on campus are beautiful,” or regurgitate info from the school’s front page, like, “This school is known for its strong engineering curriculum.”
• Try to focus on what interests you and fits well with your goals and background, as well as on what makes the school stand out from others.
• Are you excited that your school is near a beach, or that it’s located in Chicago? Lots of schools are located near beaches, and there’s more than one university in Chicago. Dig deeper. What makes this school unlike any other?

Here’s the bottom line:

You need to choose 3-5 details that:

• Are specific to you (Don’t just praise this school, but explain why this quality is great for you , or how it connects to your background and future goals.)
• Are specific to the school
• Make you eager to attend this university (Your interest and enthusiasm should shine through in this essay.)

Here are a few ideas:

• Talk about how a specific program or opportunity can help you realize your career goals.
• Does the school have facilities or equipment that you can’t find at many other schools, and that you’re excited to work with? This could include a specialized laboratory, an observatory, a library with rare manuscripts or first editions, etc.
• Mention a class you find fascinating and can’t wait to take. This is especially effective if you were able to sit in on the class or have spoken to a current student who loves it.
• Is there a professor you can’t wait to learn from? Maybe his research is related to a science fair project you did in high school, or you’ve already learned a lot just from reading one of his books.
• Describe an experience you had on the campus tour, or an impactful interaction you had with students or staff.
• Do you have a unique story about how you became interested in the school? Maybe your family had time to spare on a vacation in the area, and you stopped by and fell in love. Or perhaps your high school attended a competition hosted there.
• Are you planning to continue work, research, or involvement with an organization from high school? How will you be able to do so at this university?
• What programs or activities do you plan to get involved with, and what qualities or experiences will you bring them?
• Are you the perfect match for a research or internship opportunity? Why? Maybe you’ve done relevant academic work, have already worked in this field, have been exposed to it via your parents or another relative, etc.

However, you should avoid focusing on:

• Sports . Unless you have a unique story about your passion for the sports teams, or you’re planning to be an athlete yourself, try to avoid discussing that you’re a fan of the school’s teams. There’s nothing wrong with this—it’s just an overused topic!
• Generic praise . Although praise is nice, it’s not what admissions officers want to hear. They want to know how you personally connect with the school.
• College rankings . Sure, this college might be ranked #3 for happiest students. But it’s probably pretty similar to other schools ranked in the top 10. What makes it different?
• The beautiful campus . If there’s something specific about the campus that spoke to you, feel free to talk about it. But many, many students write about the gorgeous campus or say, “The moment I stepped on your campus, I knew I was home.” You want to avoid clichés, and the truth is that most college campuses are pretty.
• Your major . Talk about your major, by all means. But don’t merely focus on why you want to study this major. Focus on why you want to study it at this college .

Try to choose 3-5 details that are unique to this college, specific to you, and super exciting!

Writing the “Why This College” Essay: Do’s and Don’ts

Now that you’ve honed in on 3-5 details, it’s time to write. Be sure to follow the do’s and don’ts below.

• Be authentic . Mean what you’re saying, and write in your own voice. Believe it or not, insincerity will come through in your essay. When the admissions team reads your essay, they should feel real passion and enthusiasm for their school.
• Be specific . You’ve probably seen the word “specific,” a lot in this article, and that’s because it’s super important! Specificity shows that you’ve taken the time to do your research and envision yourself at this school, and it’ll ensure that your essay is not like any other. Mention professors, courses, clubs, and other opportunities by name.
• Mention it if you plan on attending here if admitted . If this is your first choice school and you absolutely plan on attending if admitted, say so. Colleges want to accept students who will accept them in return. But if the school isn’t your first choice, don’t lie.
• Revise and edit . Check over your spelling, grammar, and word usage. Ask a trusted friend, family member, or teacher to look over your work as well. But keep in mind that no matter how many times you revise your essay or how much advice you get, it still needs to sound like you !
• Waste space on an introduction and conclusion . You’ll likely have a limited number of words, so don’t bother with an introduction or conclusion. Just jump right into your reasons. Your first paragraph should focus on your main 1-2 reasons, while the next paragraph should go into slightly less detail about the remaining reasons you’ve selected.
• Recycle the same essay . This essay requires a specific response that is tailored to the college you’ve selected. If you use the same essay for multiple colleges, it will sound generic, boring, and forgettable. Even worse, you might forget to change the school name!
• Misspell the college’s name . This seems obvious, but many admissions officers have mentioned students misspelling the college’s name in their applications. Double and triple check to ensure all mentions of the school are spelled correctly. The same goes for names of programs, professors, and courses.

Excellent “Why This College?” Examples

Let’s look at a few examples of stellar “Why This College” essays that worked.

These examples come from students who were accepted to Tufts University.

Depending on the word limit for the colleges you’re applying to, yours may be a bit longer.

I spent my Tufts campus visit in a “Sociology of War and Peace” class. The discussion was rich as ideas were tossed back and forth, comparing and contrasting modern warfare in different regions and cultures. The dialogue instantly excited me, but when the students I was sitting with invited me to come to lunch with them, to continue talking about the Middle Eastern conflict, I knew that Tufts was the kind of environment I was looking for: an open community that values dialogue, and a campus with a strong intellectual pulse, even outside of the classroom.

-Jesse Ryan ‘21

Here, Jesse mentions a specific course that he was able to visit during a tour of Tufts. He details the discussion he observed in the class, as well as an interaction that followed with Tufts students.

He then explains why this experience was significant to him personally .

As an artist, I believe that one’s work should reflect the world beyond it. Thus, I’m most attracted to Tufts SMFA’s combination of rigorous artistic study with a challenging liberal arts curriculum at the School of Arts and Sciences. I want to inform my art-making with in-depth exploration of sociology, justice, and international relations, creating works that comment on global issues–a prospect uniquely possible at Tufts SMFA. With numerous opportunities for combining art and community work on campus and in Boston, the SMFA program shows art isn’t only meant for the classroom; it’s meant for the world.

-Isaac Joon-hyuk Choi ‘21

Isaac’s essay starts by explaining his own personal philosophy as an artist.

Next, he reflects on how a specific program at Tufts perfectly complements this philosophy.

His response shows a deep knowledge of the program he’s interested in, and he even discusses how he will use the skills he acquires in this program in his future art-making.

I vividly remember stepping onto the roof of Tisch Library and seeing a group of kids sitting in hammocks, overlooking the Boston skyline. I briefly tuned out my tour guide’s presentation and began to eavesdrop. The students covered everything from physics to what they had for lunch that day. When they spoke about physics, they did not speak with pretension; instead they spoke with passion. Likewise, when they spoke about something as simple as lunch, they did so with witty intrigue. Tufts students are as interesting as they are interested. This description not only resonates with me, it defines me.

-Christopher Sprunt ‘21

Notice that Christopher mentions a school facility by name in his first sentence, also providing a vivid description of a Tufts memory that resonated with him.

In his final sentence, he explains why this experience was personally significant.

Christopher is not only pleased by what he’s seen and heard from Tufts students, but he also feels that his personality is a great fit.

More “Why This College” Essay Examples!

Written by Stanford student:

Name one thing you are looking forward to experiencing at Stanford. (50 word limit) Hikes to the Dish. I imagine I’ll need an occasional break from the rigor of CS221, and I can see this tranquil exercise evolving into a haven for startup nomenclature, debates about Lebron James’s legacy, and convoluted stories involving the giant radio telescope and its potential otherworldly applications.

From an MIT applicant:

Although you may not yet know what you want to major in, which department or program at MIT appeals to you and why? (100 words or fewer) From the first “Hello World!” to recent work with artificial intelligence, I have developed an insatiable appetite for turning lines of code into computer programs with real-world applications. When developing, I often ponder: can machine learning solve all of the world’s problems — technical and humanitarian? Are cryptocurrencies just a fad that will be gone in five years? As the field offers up as many questions as it does answers, I am drawn to  MIT’s Computer Science, Economics and Data Science program, which would enable me to decipher both computer science’s inner workings and its ramifications on the world at large.

Written by a Purdue student:

How will opportunities at Purdue support your interests, both in and out of the classroom? (100 words) I can easily picture myself as a Boilermaker: after spending office hours talking to Dr. Bareinboim about the future of machine learning and causal Bayesian networks, the hoops aficionado in me hurriedly makes his way across Stadium Avenue over to Mackey Complex to partake in the tradition that is Indiana vs. Purdue basketball (where I remind others that we have historically had the better record). All the time, I cannot stop thinking about the BlueSky Pitch Competition, which makes me wonder if I should take a quick Uber over to Discovery Park just to practice one last time…

From a Purdue Honors student:

Explain your vision, ideas, or goals for how you hope to shape your honors experience while at Purdue. Please put this in the context of the four pillars which are the foundation of the Honors College. (300 word maximum) If I had to describe the effect of high school on my personal outlook in one word, it would be open-mindedness. In fact, this transformation can be attributed to the four pillars of the Honors College extending into my high school tenure. At McVay High, I made sure to step out of my comfort zone and take an assortment of humanities classes which piqued my interest in economics. Furthermore, my time at the National Cancer Institute has shown me that computer science and the sciences are not mutually exclusive; in fact, intersections of computer science with other disciplines are the foundation of the next medical breakthrough. Simply being in my diverse community and taking part in various service activities through honor societies has opened my eyes to the disparities that exist within my community, prompting me to become a leader not only to direct projects but also to envision and build new ideas never before implemented. Due to my experiences in high school, I became more open-minded, which meant welcoming new ideas, subjects, and individual perspectives. Thus, as much as I intend to explore the realms of computer science and work primarily for private corporations, I believe that Purdue will once again be another step in my journey that will open my eyes to new avenues. Whether I decide to pursue undergraduate research rather than an internship at a big tech company; start an interdisciplinary academic class that combines computer science and economics; study abroad to build my community and global experiences; or even develop my leadership skills by becoming an executive member of the Association of Multicultural Computer Scientists, I know that because of the four pillars at Purdue — pillars that have guided me my entire life — I will lead a life that is more fulfilling.

A Why Tufts essay by a now-Tufts student:

Which aspects of the Tufts undergraduate experience prompted your application? In short, ‘Why Tufts?’ (100-150 words) The undergraduate experience at Tufts is my ideal ice-cream sundae.  With an emphasis on interdisciplinary learning, I can mesh scoops of political science, community health, and biology, combining disparate perspectives to explore complex healthcare issues. Over this, I will pour indulgent caramel in the form of an internship in Washington, D.C., allowing me to immerse myself in a health policy research project. Next, comes the countless brownie bits of activities, like Tufts’ prestigious Mock Trial Team, the Sarabande Repertory Dance Ensemble, and Hillel.  No sundae is complete without a cherry on top. When I toured Tufts, I was amazed by my guide’s friendly interactions with every individual he encountered. Surrounded by passionate, supportive, and motivated individuals, I know Tufts is the manifestation of my perfect collaborative environment. This positive atmosphere embodies the maraschino cherry on the already overflowing ice-cream heap, ensuring my undergraduate experience satisfies the sweetest of cravings. 

A Why Michigan essay from a now-Wolverine:

Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests? (Required for all applicants – 550 words) During my 3rd-grade class’s wax museum, I dressed up like Mark Zuckerberg, wearing just his typical gray shirt and blue jeans. On long car rides, I listened attentively to my father describe moments from Walter Isaacson’s Steve Jobs , retelling captivating tales of Jobs’ innovation and self-reflection. Ever since I was a kid, I knew I wanted to start my own tech company. Today, you can catch me watching either the hysterical antics of Silicon Valley or soaking in the insightful remarks made by guests on Guy Raz’s How I Built This podcast. At the University of Michigan, I’ll be the kid you see scarfing down a slice of South U’s BBQ Chicken Pizza (or what I like to call the future fuel of my entrepreneurial spirit), loudly chanting “Go Blue!” when we play the Spartans, and taking part in the Ann Arbor Street Art Fair. However, behind the scenes, I’ll be feeding my obsession with building the next unicorn through the College of Engineering’s Center for Entrepreneurship. You’ll find me propelling technological innovation by starting a venture at the TechArb Student Venture Accelerator or helping build companies through the Entrepreneurs Leadership Program. The University of Michigan’s intimate environment of innovation and Italian food is the perfect next step for me. In fact, the University of Michigan’s strong focus on entrepreneurship would enable me to make my technology startup, Big Time Tech, bigger and better. Wolverines place a large emphasis on social entrepreneurship through the Business+Impact program. Given the program’s diverse group of mentors, including the non-profit Board Fellow Program, I would be able to get sound advice crucial to extending the reach of my social venture. In addition, through the Detroit Engagement initiative, I would be able to deploy my product in an area thirsty for the types of opportunities on my platform. Having the ability to minor in entrepreneurship would mean that I could apply the knowledge I learned in classes about venture capital and digital product design to raise money and develop beautiful landing pages for my company, not just finish homework. Finally, on the nights when I will inevitably stay up late, you’ll find me growing my venture in the Innovate Blue Innovation Space. Becoming a Wolverine would allow me the opportunity to better understand the intersections of technology with other academic disciplines. Whether I’m drawing upon my work at the National Cancer Institute to aid in Dr. Honglak Lee’s research on high fidelity video prediction with large neural networks, funding student startups as a partner at Wolverine Venture Fund, or listening to a tech talk at Shapiro Library, the diversity of opportunities will provide a road map of the avenues I can take with technology. Only at the University of Michigan can someone sell a platform as a digital student loan advisor (LoanSense) or turn dorm room ideas and simple news headlines into applications that help researchers find employment (Perch) and detect counterfeit antimalarial medications (Neo Health). I cannot wait to become a Wolverine and join a community that cultivates my entrepreneurial and technological ardor.

An example of Why Columbia?

Please tell us what you value most about Columbia and why. After an hour and a half commute and a quick glance at Tom’s from Seinfeld, we finally made it onto campus. Following our tradition of taking panoramas and making a quick stop at the bookstore, we walked up the steps to Low Library and checked in for our campus tour. A booklet in a newspaper rack caught my eye   The title read “Connecting the Dots – Using Data to Engineer Smarter Urban Spaces.” Throughout high school, I committed myself to find ways to use technology to lessen the disparity that exists among my community’s members, especially as it relates to finding opportunities best suited for their futures. Whether it be through helping others find jobs, internships, or volunteer positions through my app, Rainy Day, or providing a platform to find reliable, free, tutoring help, high school taught me that creating technology could be utilized to help others find and connect with opportunities. As I perused this dense booklet, I began to discover Columbia’s strongest intangible — how the intersection of technology and social good was at the heart of all of its engineering. I had been on numerous college visits before, but while other institutions lined the pages of their advertising materials with “machine learning” and “entrepreneurship,” Columbia’s pamphlet focused on sustainability, secureness, and connectedness. From the  cover story — which discussed how Columbia engineers used data science to map dangerous intersections and other obstacles to traffic flow — to the section on Dion Khodagholy’s work — which outlined how a new class of noninvasive, biocompatible devices could interface with the brain to heal neurological disorders — it was evident that Columbia is a place where technology is used to change the world for good.

Advice From an Outside Expert

Sweet Briar College is a great liberal arts school known for its personalized academics and diverse study opportunities.

The college asks applicants to pen an essay (or similar deliverable) about why they want to attend SBC.

Amy Ostroth, director of communications at Sweet Briar College, gave this advice to students who want to attend the school. You can use her advice for any “Why This College” essay you write:

The best answer is one that is specific to Sweet Briar College. Don’t craft an answer that could be sent to any school on your list, but tell us why Sweet Briar is special. For example, you might describe an interaction you had with a faculty member that stuck with you. Maybe you had a meaningful conversation with a student or attended an interesting class during a campus visit. Perhaps you met an alumna at a college fair who stood out to you. Maybe a member of your family has told you stories about their time at Sweet Briar. In short, describe what was happening when you first thought, “This is the place for me.” Tell us a story that emphasizes what is special about Sweet Briar and what will be most important to you about your college experience.

Conclusion: Writing the “Why This College” Essay

The “Why This College” essay is important because schools want to ensure that you understand what makes their school unique and that you and the school are a great fit for each other.

Although the prompt may be phrased as either “Why you?” or “Why us?” these questions are essentially the same.

• Either way, you’ll talk about both what the college can offer you and what you can offer the college in your essay.

To really nail this essay, you’ll need to spend a significant amount of time researching the school.

• Once you’ve compiled notes and research, choose 3-5 details that you personally connect with and that are unique to the university or college.

Finally, you’re ready to write the essay! Jump right in, with no introduction or conclusion, and be authentic and enthusiastic. Revise and edit , and absolutely don’t misspell the name of the college!

Follow these tips, and your “Why This College” essay can help you stand out from the crowd—and earn that acceptance letter you’ve been dreaming of!

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Demonstrating to admissions officers why you’re a good fit for the college

When you apply to schools during your senior year, you’ll likely write several supplemental essays for your applications in addition to your personal statement . Supplemental essays are an opportunity for you to further demonstrate who you are and your interest in a particular school. One of the most common types of supplemental essays is the “Why This College?” prompt. This prompt seeks to get at the core reason(s) why you want to attend the given school to which you are applying. College admissions officers want to know what you admire about the school and how you see yourself fitting into its culture and academic environment. To answer this prompt well, you must demonstrate how the school is a good fit for you (and how you are a good fit for the school) by drawing on specific details and examples. The key to answering this prompt and knowing what college admissions officers look for in an applicant is to do your research. 

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The “why this college?” prompt in action

To start, let’s take a look at some iterations of the “why this college?” essay prompt. Some schools ask the simplest version of the prompt:

Tufts University

“Which aspects of the Tufts undergraduate experience prompt your application? In short, ‘Why Tufts?’ “ (100-150 words)

American University

“Why are you interested in American University?” (150 words)

Bard College

“Why Bard?” (250 words)

Bentley University

“We invite you to share any additional information about why you would like to attend Bently.” (250 words)

These four example prompts are pretty open! You are free to talk about academic, social, professional, cultural, and/or personal reasons why you wish to attend the school.

Other schools ask variations of the prompt that focus on a particular aspect of life at the college/university and why you want to experience it:

The University of Michigan

“Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests?” (minimum 100 words /maximum 550 words)

This prompt asks you to focus specifically on why you want to study within a given school and/or a given subject at the University of Michigan. It wants to know what makes UMichigan stand out to you when deciding where and how to pursue your academic and professional interests.

Brown University

“Brown’s Open Curriculum allows students to explore broadly while also diving deeply into their academic pursuits. Tell us about any academic interests that excite you, and how you might use the Open Curriculum to pursue them while also embracing topics with which you are unfamiliar.” (200-250 words)

This prompt asks you to focus on how you will leverage Brown’s course offerings and curriculum structure to pursue your academic interests. It wants to know why Brown is the place where you could satisfy your intellectual curiosity.

Colorado College

“Why do you wish to attend Colorado College and how would the Block Plan serve your educational goals?” (no more than 200 words)

Colorado College offers a unique schedule known as the “Block Plan.” Students enroll in one intensive class at a time, devoting all of their time to one subject for three and a half weeks. (This is particularly helpful for classes with lots of field trips of scientific fieldwork). There are four “blocks” (or classes) per semester or eight blocks per year. This prompt asks you to consider this unique schedule and how you would use it to the best of your advantage.

Davidson College

“There are just under 4,000 4-year colleges and universities in the United States. Being as specific as possible, what interests you most about Davidson College.” (300 words)

Davidson College raises a valid point. There are thousands of colleges you could have chosen to apply to so why did you choose to apply to Davidson? This prompt asks you to be as specific as possible, while also focusing on something that excites you the most. Choose an essay topic where you can easily expand on your reasoning while remaining on topic. Be sure to include plenty of research and thoughtful details. 

Emerson College

“As you know, the academic programs at Emerson College are focused on communication and the arts. Please tell us what influenced you to select your major. If you’re undecided about your major, what attracted you to Emerson’s programs?” (100-200 words)

For this essay, focus solely on your academic interests, specifically your major, and how Emerson is uniquely qualified to help you reach your academic and professional goals. You likely have plenty of reasons why you’ve selected Emerson College but stay focused! Research specific course offerings, faculty members, and other academic offerings and be sure to share your findings in your essay in a way that clearly demonstrates your passion and excitement.

How to research colleges

The best “why this college” essays are highly-detailed and well-researched. Initially, researching colleges may seem difficult. In this section, we will review how to start researching colleges, what to look for when researching colleges, and ultimately, how to decide between colleges. 

The best way to know how to choose a college that’s right for you is to research each school on your college list thoroughly. When you’re first getting started, you’ll want to start narrowing down your options by asking yourself questions such as: Do you want to go to a 2-year or 4-year college? Do you prefer smaller or larger classes? What are you interested in studying? Do you prefer rural or urban settings? Then you’ll want to start conducting more thorough research.

Once you have begun applying to schools, you will likely have to write several supplemental “why this college” essays. Approach this essay prompt as an opportunity to deepen your research so that when the time comes for you to make your final decision, you will know how to choose a college or university that’s right for you. 

The best way to know how to research colleges and universities is to start at the college’s website. Familiarize yourself with the admissions and prospective students’ webpages. Find the school’s list of academic majors and minors and see what appeals to you. Then visit the faculty page and read the bios listed under your prospective department. You may even choose to read some of the faculty’s published works. Flip through the course catalog and see what appeals to you; depending on the school, you may even be able to find the course’s syllabus. If you can view syllabuses, review the assigned texts. 

You will also want to research other academic opportunities that may be available to you, such as internships or study abroad programs. If the school you’re interested in is located in an urban setting, find out if they have any partnerships with nearby companies or organizations. Find out what opportunities may be available to you.  

Ways to conduct further research

There are lots of ways to learn more about a specific college, its campus culture, and its academic offerings. If you are serious about attending a particular college, ask the admissions office to connect you with a current student. Once you’ve connected with a student, ask them about their classes, the campus culture, clubs, sports teams, and more. This is a great way to confirm whether or not the school is a good fit for you. It can also help you brainstorm for the “why this college” supplemental essay.

Remember, whenever you contact someone from your prospective college, be sure to write clear, purposeful, grammatically-correct messages. Review the proper way to format a college admissions office email before drafting any of your messages. Always be respectful of the correspondent’s time and thank them for their help. After all, you want to make a good impression! 

Remember, whenever you contact someone from your prospective college, be sure to write clear, purposeful, grammatically-correct messages. Review the proper way to format a college admissions office email before drafting any of your messages. Always be respectful of the correspondent’s time and thank them for their help. After all, you want to make a good impression!  Tweet

The do’s and don’ts of responding to the “why this college?” essay

There is no one right way to answer the “Why This College?” prompt. You can approach the prompt in a mathematical, analytical manner, or in a more creative, artistic manner. What matters most is that you answer the question in a way that best illustrates who you are, what you have to offer to the school, and what you hope to gain as a student. After all, these factors are at the core of holistic college admissions standards . 

Consider the following criteria below when writing your response and be sure to avoid common pitfalls and mistakes:

Do: Mention specifics

If the school offers a program/course/major that interests you, mention it! This will show that you’ve done extensive research and can relate your interests to what the school has to offer. Be sure to note what makes this school’s offering unique relative to other schools. If you could change the name of the college in your response to another college and your response still works, you are not being specific enough! Additionally, being able to speak about specific buildings/resources/opportunities around campus or perhaps a professor you’d like to meet will make your essay stand out. Utilize the school’s websites and academic department pages to investigate what courses and professors pique your interest. And, if you’re unable to make a campus visit, consider a virtual tour. Virtual tours can be accessed directly on Youvisit.com . This website has access to over 1,000 colleges and university campuses. If a college you’re looking for isn’t on the website, you can always search on the school’s website for virtual tours.

Do: Connect back to yourself

When listing specifics about a school, make sure it is clear why you value that the school has a particular opportunity, value, or characteristic. It is not enough to state unique qualities about a school. You must qualify why such things are important based on your particular interests, past experiences, and future ambitions.

Do: Explain how you’ll contribute to the school

Colleges are looking for students who can make an impact on their campus and its surrounding community. Research their clubs, organizations, and how you can make a difference by being a part of communities and groups on and off-campus. Mention extracurricular activities you’ve previously been involved with and hope to continue while in college.

Do: Illustrate fit both ways

Talk about how you are a good fit for the school. It is not only important that you mention what you like about the school, but what the school will appreciate about you as a student there. Review the components of a strong personal statement to determine how to best communicate who you are and what you are passionate about. 

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Do: Talk about the school’s culture

If any of the school’s values align with your own, the school will want to know! Schools may be invested in social justice and activism. For example, Brown University has a rich history of students participating in on-campus protests to push for university-level changes, as well as students participating in off-campus protests to push for change at the state and national levels. Oberlin College is also known for its liberal politics and social activism, as well as its passion for gender equality and inclusivity. Other schools are committed to serving their communities. Georgetown University , for example, is grounded in the Jesuit ideal of service to others and has more than 100 university-sponsored service opportunities working within the DC area and beyond. 

Don’t: Mention the school’s prestige, size, reputation, or location

The school doesn’t want to hear that they are highly competitive or well-liked. They know this. The school also doesn’t want to hear random facts about its history, geographic placement, or demographics. If you do mention any of these things, there should be a personal and important reason why. For example, you might mention location if you’ve grown up in the area and want to foster partnerships between the university and local organizations you currently work with. Your supplemental essay would include plenty of research but not include generic facts. Every detail you choose to include should be purposeful. 

Don’t: Misstate people, places, or things unique to the school

When making factual statements about a school, do not confuse their course titles, faculty, mascot, or facilities on campus with that of another school. Fact-check everything. College admissions officers will not view these types of mistakes kindly. 

Don’t: Use emotional language to justify fit

You will not convince an admissions officer that you are a good fit for their school by telling them that you just “feel” like you are or that you could tell the first moment you stepped on campus. Give them concrete reasons why their school is a good fit. Don’t focus on your general impressions of the campus and student body after attending a college tour. 

Don’t: Reuse language from the website

Use your own words to make your own points. Do not copy language from the website, blog posts, brochures, or anywhere else. Supplemental essays are meant to further personalize the admissions process. College admissions officers want to see who you are beyond your GPA and standardized test scores. They are looking for unique essays and unique voices. 

Don’t: State the obvious.

When explaining the reasons why a school is a good fit for you, you may assume that the admissions officer is familiar with the general history, offerings, and traditions of the school. You do not, for example, need to explain to UChicago what Scav Hunt is. You could, however, explain why you appreciate the ethos of the tradition or why you want it to be part of your college experience. Use your words wisely. There is no need to be overly verbose. 

Writing your “why this college?” essay

Now that you know more about what content to include and avoid in your response to the prompt, you should determine how you’d like to structure your response. Much of your structure will be determined by word count restrictions. As you may have noticed, word count restrictions ranged from 100 to 500 words for the prompts we looked at in the beginning. The amount of space you have will determine how many specific reasons you can list for wanting to attend the school. In light of this, let’s consider a few different approaches for structuring and writing your essay.

Listing Reasons

One approach to writing your response is to gather a list of 8-15 specific, unique characteristics, offerings, and opportunities offered by the school and then group them into categories. For example, you might have 3 categories–academic, professional, and volunteer–that you list 3-5 specifics under.

This approach allows you to jump around in your response a lot to provide a brief survey of what draws you to the school. This could be a good option for you if you have lots of reasons why the school excites you but no clear focus.

A Few Reasons

Another approach is to focus on 3-5 specifics unique to the school and connect each of these back to you. You might connect a specific back to you by asking: How do these specifics fit into what you’ve already done and your established interests? How do these specifics fit into what you hope to accomplish in college and/or what you want to do after college?

By focusing on a handful of reasons or less, this approach allows you to share more about yourself. It gives you the space to emphasize why you are a good fit for the school. 

Core Value/Reason

This approach builds your response around one core value or reason why you would like to attend the school and then tells a story about it. This approach is particularly valuable when you want to provide some depth to your response and feel restricted by the maximum word count limit. If you choose to focus on the sole reason why a school is a good fit for you, be sure to focus on something truly unique to the school. You do not want to write an essay that could theoretically be submitted to another school.

Concluding thoughts on writing the “why this college?” essay

The college application process and its many essays may feel at times like a series of hoops you have to jump through to secure what you’ll be doing next year. Yet, you should think of the essays as offering an opportunity for you to seriously think about what you want to do with the next few years of your life and where you want to do it. Deciding where to attend college is one of the biggest decisions of your life and the “Why This College?” prompt is one of the best tools for making an informed decision about which college you should go attend . So, enjoy the research process, discover what excites you about the prospect of attending a given school, and share that excitement and your vision for the next few years of your life in your essay.

Moving forward with your college applications

From designing an  SAT study plan to making an informed decision about Early Action and Early Decision , applying to college can feel overwhelming at times. If you feel like you could benefit from professional guidance, regardless of where you are in the college application process. reach out to learn more about our services . Here at Prepory, we have the resources to help you reach your full potential, by helping you craft a compelling and competitive college application.

• October 3, 2022

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Why This College Essay Sample

Why this college essay sample – introduction.

Not sure how to start a “why this college” essay? Looking for a why this college essay sample? You’re in luck. We’ve compiled a collection of standout why school essay examples from a variety of schools to help you prepare to write your own why this college essay.

Throughout the admissions process, you’ll likely write “why this college” essays for many schools on your list. These prompts ask you to cite specific reasons why you’d like to attend a given school. As you start writing these essays, it can be tough to know where to start.

In this guide, we’ve included a variety of “why school” essay examples. Our why school essay examples come from many different schools—ten, to be exact. We hope these essay examples can help you prepare to write your own why this college essay.

We’ll review a “why this college” essay sample from each of the following schools and explain what made it effective.

We’ll look at why school essay examples from:

• University of Chicago
• Georgia Institute of Technology
• Wake Forest University
• Tufts University
• Lewis & Clark College
• Loyola Marymount University
• Duke University
• Franklin & Marshall College
• University of Florida
• Lafayette College

What are examples of Why School essay prompts?

Before we take a look at our why this college essay examples, let’s start with the prompts. You’ll notice that our why this college essay examples have a lot in common. Namely, each why this college essay sample discusses specific details why a student belongs at a given school.

Still, you should note that each why this college essay sample is different. Each essay responds to their own why this college essay sample prompt. While these prompts have a lot in common, you’ll notice some key differences.

Essay prompts change

As you read our why college essay examples, you may notice that the prompts are slightly different from those below. That is because some schools change their prompts in different years.

At times, colleges will also eliminate prompts entirely. Certain schools, like Franklin & Marshall and Lewis & Clark , no longer require a why this college essay. However, we have still included why college essay examples for these schools. By reading these why this college essay samples, you can learn more about how to approach this type of prompt.

Now, let’s look at some prompts in the table of why this college essay examples below. 

As you can see from our why school essay examples prompts, not every prompt is as open-ended as “why this school.” So, compare each school’s why this college essay examples and prompt. Then, you’ll notice certain similarities and differences. You can apply this knowledge as you draft your own essays.

By reading through our “why college” essay examples, you’ll also familiarize yourself with the different prompts you might encounter. You can approach any prompt that references a school itself, either generally or specifically ( academics , curriculum, culture, etc.). You can see this in our why college essay examples prompts.

Different schools, different prompts

Some of the prompts are quite straightforward. They simply ask the question you’ll see answered in our why college essay examples: “Why this school?”

Other prompts, however, are a bit more leading. These might ask students about their chosen majors and how they align with a school’s values. They may also ask why a specific school will help them achieve their goals.

In all of our “why college” essay examples, you’ll notice that the prompts discuss each school by name. You’ll find questions like “why are you applying” and “how did you learn about us?” in these prompts. However, each of these boil down to the same essential question: why are you a good fit for our school?

Next, we’ll look at how our why college essay examples answer this question. But first, let’s take a look at a handful of schools and their essay prompts. This will help you understand how your why this college essay sample fits into your application strategy.

Which schools require a Why This College essay?

As you’ll see from our why school essay examples, many schools require a why this college essay sample. Our why this college essay examples include many schools, but this list isn’t exhaustive. So, do your own research to see if each school on your list requires a why this college essay.

The good news is many of our why school essay examples prompts are very similar. So, wherever you apply , our why college essay examples are great resources to reference as you write your own why school essay.

To get you started, here are some of the schools that require a why this college essay. You’ll find some why this college essay examples for these schools below. Others, you can check out in our school-specific essay guides :

Top Universities with a Why School Essay

• Northwestern
• American Unviersity

Why college essay examples for some of these schools didn’t make it into our list of college essays that worked. However, we still wanted to mention a few more schools that require a why this college essay.

More Why School Essay Examples Guides to Explore

Why northwestern.

Northwestern University has a two-part “why this college” essay sample prompt. They want to know what resources, opportunities, and/or communities you plan to engage with on campus. They also want to know how these offerings may enrich your time at Northwestern and beyond.

Why Barnard

The why this college essay sample prompt for Barnard College is a little more open-ended. Similar to other schools, Barnard asks what factors led you to apply at Barnard. They also ask you to share why you think Barnard will be a good match for you.

Yale University’s why this college essay sample prompt is similar to Barnard’s: “What is it about Yale that has led you to apply?” This is your opportunity to get specific about why Yale excites you. It also lets you share what you hope to take advantage of on campus.

Why Dartmouth

Dartmouth College’s why this college essay sample prompt asks students “Why Dartmouth?”—a classic why school prompt. Similar to Northwestern’s prompt, Dartmouth’s specifically asks what aspects of their academic program, community, or campus environment attract you.

Brown University asks students to describe their academic interests and how they might use Brown’s Open Curriculum to pursue them. In this instance, since the curriculum is specific to Brown, you can think of this prompt in two parts. First, what do you want to study, and second, why do you want to study it at Brown? In this way, this essay is a why this college essay, so should also be our list.

Why This College Essay Examples

You can use our why school essay examples to help you begin to write your why school essays. Each of our college essays that worked was chosen because it is a strong and compelling “why this college” essay sample.

If you haven’t had the opportunity to read a why this college essay sample, you’re in luck. Take some time to read some below from over ten schools. These include our UF supplemental essay examples, Tufts essays that worked, Georgia Tech essay examples, why Duke essay examples, and more.

Why this college essay sample #1- UChicago

The University of Chicago is well-known for its quirky supplemental essay requirements. Among those you can expect to find some kind of Why This College essay. Below is an example of how one student crafted their response.

Why UChicago Essay Examples

How does the university of chicago, as you know it now, satisfy your desire for a particular kind of learning, community, and future please address with some specificity your own wishes and how they relate to uchicago. (1-2 pages).

The best thing about the University of Chicago is its subtle inconspicuousness. The ivy leagues and big select schools all have a stereotype/reputation it holds in the public eye that is difficult to live up to. Go to Harvard? Oh, you must be the smartest person ever! Go to UC Berkeley, MIT?  You must be the greatest genius the world has ever seen. But when U Chicago is mentioned, most people find it difficult to generalize the institution as anything outside of “top university” or “prestigious school.” This is because while universities at the forefront of media attention are some of the best in the United States, such overexposure lends itself to negative connotations that cannot be escaped.

I myself knew little about U Chicago, but soon came to realize how great knowing little could actually be in the grand scheme of things.

Everything starts with the amazing education system U Chicago prides itself on. Core Curriculum allows for students to really engage in critical thinking with an expanded view of the world and how it works. Students at U Chicago are not there for the perceived prestige or bonus points you get from attending a top university, they’re there to learn, and not just learn for the final exam and forget. They are there to learn and continue to use their gained knowledge as they expound upon it throughout their journey through schooling and life.

In high school and in my time taking community college courses, I haven’t been exposed to these types of students. People take courses just to put a check mark on the list, and I have been doing the same because it’s what required and it’s all I’ve ever known. There was never an opportunity to take specialized courses and as a result, my classmates’ zeal for knowledge acquisition has never been awakened. Though I try to satisfy my curiosities through articles and books, there was never anyone to discuss it with in depth without one of us leaving frustrated.

Though I plan to major in a Neuroscience-related program as a pre-medical student, I want to be able to learn new languages, Norwegian mythology, the situation of public health; anything that has piqued my interests for multiple years but remained untouched due to circumstances. I like that U Chicago forbids students from taking courses solely for their major and requires them to spend a large portion of their time in the Core Curriculum in order to make this happen.

Instead of dealing with constant pressure from society, students at U Chicago are free to pursue their passions without fear of judgment or stereotype. With the focus on education where it belongs, the overall atmosphere at the institution is laid-back and does not add stress to the rigorous course load.

A secret utopia of sorts, U Chicago sets an invincible foundation that will exponentially increase the vitality of a person in any field of work or practice and I want to be a part of that.

Explaining why this essay worked

This is one of our Why UChicago essay examples and one of our first college essays that worked. In it, the author reflects on UChicago’s academic values and culture. This “why this college” essay sample highlights the type of student that thrives at UChicago. It also shows how this student’s values align with UChicago’s.

As you’ll see in our other why school essay examples, this writer mentions specific qualities about UChicago’s Core Curriculum. They foreground how it will allow them to pursue all of their academic interests. In doing so, this student makes a strong case for why they belong at UChicago.

If you want to read another why this college essay sample, check out our guide . There, you’ll find more UChicago why school essay examples.

Why this college essay sample #2 – Georgia Tech

The second why this college essay sample we are sharing is Why School essay from Georgia Tech. Georgia Tech only requires one supplemental essay and it is a Why This College essay. Let’s look at how one student responded to the prompt below.

Georgia Tech Essay Examples

Why do you want to study your chosen major at georgia tech, and what opportunities at georgia tech will prepare you in that field after graduation (300 words).

March 29, 2019. 11 AM EST. GT Shadow Day. I remember it all so clearly: Descending the red-brick steps of the Old Civil Engineering Building. My friend and I, chatting up a storm, our minds blown by our newfound perspectives. 

We had just walked out of ECON-4060: Money & Capital Markets. To say that it changed my life would be no exaggeration; within an hour, The professor had upended my perception of society and defined my future aspirations. 

We had been asked to consider a popular commodity, diamonds. Hardly rare, fast-decaying, and intrinsically worthless. So why do we buy them? The professor had then illuminated the factors in our economic behavior that cause us to gift a ring in marriage rather than something with real value, say a treasury bond. These realizations were enough to rock me back on my heels, for I had never before noticed the large degree to which our everyday economic decision-making is irrational.

Craving more than that one splendid hour, I knew where and what I wanted to study for the next four years. I saw myself strolling through Bobby Dodd Way, bumping into old friends as I made my way to Midtown Atlanta. I saw myself exploring the realm of economics, probing questions ranging from price formation to income disparity. I saw myself at a place that felt familiar enough to call “home,” learning in a way that felt genuine enough to call “discovery.”

Educating myself on the mechanics of economics is just a glimpse of my great desires. Through the senior research project, I seek the one-on-one guidance of faculty in yielding a publishable journal paper. Someday, with the support of the program’s alumni network, I plan to pursue career and internship opportunities in the great company headquarters of Atlanta.

Why did this Georgia Tech essay work?

This is one of our favorite Georgia Tech essay examples because the writer drops us into a story that defines their interest in attending Georgia Tech. This “why this college” essay sample has a delightful and passionate tone. It communicates the writer’s interest in economics, passion for learning, and desire to explore these ideas at Georgia Tech.

Once again specificity is key (something you’ll continue to see in our other why school essay examples). This writer mentions Bobby Dodd Way, which is a street on campus. They also discuss opportunities for a senior research project and the specific professor and class that inspired them.

Why this college essay sample #3 – Wake Forest

Our next college essay that worked is from Wake Forest University.

Why Wake Forest Essay Examples

How did you become interested in wake forest university and why are you applying (150 words) .

Each time I return to campus, I see a true fit between myself and Wake Forest. I will dedicate myself to furthering the university motto, pro humanitate, by actively working with the Volunteer Service Corps and continuing my community service of providing for the basic needs of others. In addition, I will engage in the world around me and pursue a minor in Spanish while studying abroad in Salamanca, Spain; since I am currently taking AP Spanish, the language and cultural immersion would advance my fluency and expand my exposure to other cultures. In the diverse and intellectual community of Wake Forest, I will continue to pursue my goals with natural curiosity while growing as a leader in the service of others. Wake Forest is the window into the endless possibilities of my future.

Why this Wake Forest essay worked

This why this college essay sample shows how to successfully and succinctly write a why this college essay. Just like in our longer why school essay examples, this writer combines values, academics, and specificity. In doing so, they show how Wake Forest will impact their continued growth and future goals.

College essays that worked #4 – Tufts

Why tufts essay examples, “why tufts” (150 words).

I fell in love with Tufts immediately upon entering the Granoff Music Center. Standing in the lofty, sunlit atrium, I imagined being there with my enormous ekantha-veena gathered in my arms. Catching sight of the World Music Room, the glistening Indonesian gamelan housed inside—I knew that both my instrument and I would feel right at home at Tufts.

After all, Tufts is the type of school that embraces women who play instruments twice their size and, moreover, actually listens to their music.

Tufts provides women like me ample space in the music center, as well as on ground-breaking research teams such as the Sandler International Research Program; or access to intimate classroom settings with faculty such as one key professor whose dissertations are lauded by the American Sociological Association.

Tufts is a place where both the young woman and her ekantha-veena, her music and her ideas, will be heard.

This why this college essay sample prompt from Tufts admissions is extremely simple. In fact, this essay is one of our Tufts essays that worked because of its simplicity. We imagine Tufts admissions gravitated towards this essay because it reveals the writer’s passion for music. It also highlights the type of research and culture they’d like to engage with at Tufts.

Check out Tufts admissions page for more why Tufts essay examples and advice on Tufts essays that worked.

Why this college essay sample #5- Lewis and Clark

Lewis & clark supplemental essay example, lewis & clark college is a private college with a public conscience and a global reach. we celebrate our strengths in collaborative scholarship, international engagement, environmental understanding and entrepreneurial thinking. as we evaluate applications, we look for students who understand what we offer and are eager to contribute to our community. in one paragraph, please tell us why you are interested in attending lewis & clark and how you will impact our campus..

For the last eighteen years, my dad has repeated the phrase “curiosity killed the cat” at least once a week, attempting to satisfy my unrelenting curiosity. In response, I’ve adopted the mantra “but knowledge brought him back.” At Lewis and Clark College, I seek to fulfill my intense interest about the workings of society by conducting sociology research on issues in urban areas under one professor at Lewis and Clark. This research will also support my plans to perform an independent study on the aspects of criminal justice in urban environments, as the unique tensions in cities often affect the role of criminal justice.

I’ve read countless books on America’s legal system and wish to use sociology to analyze the factors that influence how justice is carried out. My unwavering curiosity also extends to my adoration of architecture, so the chance to explore my fascination with urban design through a self-designed major at Lewis and Clark deeply excites me. I know that creating my own course of study will enable me to explore my curiosity about urban history and planning. Furthermore, the chance to double major will allow me to combine architecture and social perspective and explore the connections between my majors.

The freedom to study both sociology and urban architecture at Lewis and Clark will give me a distinctive perspective on the artistic and social issues that are present in Portland and other major cities. Another opportunity that excites me is the chance to study abroad in Seville, Spain.

I am particularly enthusiastic about the ability to use my sociology and architecture education to explore a unique geographical area. Classes such as Art History of Spain will supplement my concentration on urban architecture, while Contemporary Issues of Spain will allow me to study the sociological aspects of a different culture. I also plan to study Spanish in college, so living with a host family gives me the unique ability to practice Spanish around the clock.

I believe that studying abroad in Seville, Spain through Lewis and Clark will enable me to engage in many unforgettable learning experiences. Finally, Lewis and Clark is bursting with non-traditional learning opportunities outside of the classroom. I can’t wait to learn a new skill by joining the sailing team and debating moral theories with the philosophy club.

I believe that there is no better place for me to study sociology and architecture because Lewis and Clark’s emphasis on diversity and international study are values that align perfectly with my interests.

Exploring the strengths of this essay

The Lewis and Clark College acceptance rate is higher than that of some other top schools. Still, you can tell how much thought and care this writer put into their “why this college” essay sample. Since the Lewis and Clark College acceptance rate is 79% , you might think crafting a strong supplemental essay would be easy. However, you can tell the writer of this “why this college” essay sample took their time time. In their essay, they weave a clear and compelling story about their interests and how Lewis & Clark will allow them to pursue those interests.

No matter a school’s acceptance rate, whether it is lower or higher than the Lewis and Clark College acceptance rate, make sure you take the time with every essay you write to make it the best it can be.

Why this college essay sample #6 – Loyola Marymount

Loyola marymount essay example, please briefly state your reason for wishing to attend lmu and/or how you came to select your major. (500 words).

Whether I’m bustling through people in the Metro station, taking a leisurely stroll on the beach, or studying at my local cafe, I embrace the sights, sounds, and people of Los Angeles. Though I was born in New York, I am a true L.A. native: the sunset is my muse, and my dreams are ambitious (I want to cure cancer, win a Pulitzer-Prize, and walk the red carpet, simultaneously).

Even if I don’t accomplish all of these things, I am encouraged by the fact that they are all possibilities at LMU. With a unique fusion of academic excellence, strong communal identity, and a faith-based education, LMU would prepare me to be an innovative and compassionate leader in the real world.

Reflective of L.A.’s rich cultural diversity, LMU offers students a wide array of resources. For one thing, the student to teacher ratio is 10:1, which enhances learning by fostering personal relationships with professors and peers. Furthermore, it creates a collaborative group environment, something I consider integral to my education. Secondly, as someone who is passionate about both Chicano/Latino studies and Biology, I was excited to discover that with LMU’s major and minor policy, I would be able to study both, even if they are located in different colleges.

Ultimately, I want to become a doctor, possibly a neurologist, hence my desire to major in biology. With a broad course list–encompassing everything from Immunology to Animal Behavior– and intensive, faculty-mentored research, LMU’s biology program will enable me to pursue my passion for science. At the same time, I wish to apply my medical studies to serving a greater purpose.

This is why I’ve chosen to minor in Chicano Studies. I have always taken great pride in my ethnicity, so being able to examine the Latino identity through political, historical, and cultural lenses would enrich how I understand myself and the entire Latino/a community.

The final and most important reason why I want to attend LMU is its emphasis on serving the community and the world at large. Being a practicing Catholic myself, it is important to me that faith be integrated in my education, not only because it is a part of my own identity, but because it nurtures both spiritual and personal growth. At my current high school, I have encountered and conversed with students of different faiths, or even no faith, who fully embrace the spirit of community service that characterizes Christianity.

This is what I admire most about LMU; regardless of ethnicity, socioeconomic status, or religion, LMU embraces everyone and teaches students to do the same. In short, LMU would not only augment my love of service, it would propel me forward in my mission: to be a woman of great heart and right conscience for others.

With a higher word count, this is one of our longer why school essay examples. This writer likely captured the attention of Loyola Marymount admissions with their eloquence and ambition.

While there’s no one right way to impress Loyola Marymount admissions, showcasing the school’s unique programs will help show them why attending Loyola is vital to your future. This why this college essay sample touches on LMU’s faith-based curriculum, and biology and chicano studies programs, and why they are important to this writer.

Why this college essay sample #7 – Duke

Duke University is another school that asks students Why This College as part of their supplemental essay requirements. Take a look at the essay that worked below for some ideas about how to write your Why Duke essay.

Why Duke Essay Examples

What is your sense of duke as a university and a community, and why do you consider it a good match for you  if there’s something in particular about our offerings that attracts you, feel free to share that as well. (250 words).

At Duke University, I would get the opportunity to immerse myself in interests that I harbored but never had the opportunity to explore due to circumstances. With incredible resources from world-renowned professors, I would learn directly from the best in any subject, and be able to use this advantage to further myself in my future career plans and goals.

The quality of my education, though attributed to the institution, would be the most highly enriched from the students. Although from diverse backgrounds, all the students share the same thirst for knowledge and a drive to make a difference. With the focus on education where it belongs, the overall atmosphere at the institution is collaborative and does not add stress to the rigorous course load.

A secret utopia of sorts, Duke sets an invincible foundation that will exponentially increase the vitality of a person in any field of work or practice.

Why this essay worked

This is one of our favorite why Duke essay examples because it highlights the people this writer plans to learn from at Duke: their professors and their fellow students. Surprisingly, this is probably one of the least specific why school essay examples. However, this writer still successfully manages to capture their passion for learning and how excited they are to pursue these goals on Duke’s campus.

Want more why Duke essay examples and tips on how to approach this “why this college” essay sample prompt? Check out our Duke University Essay Guide .

Why this college essay sample #8 – University of Florida

Uf supplemental essay examples, the university of florida honors program is a “community of scholars” bound together by a shared interest in maximizing the undergraduate experience. why are you drawn to this type of community at uf, and how do you plan to contribute to it in and out of the classroom.

Anyone who’s ever played a high school sport can attest to the fact that every coach has his or her own catchphrase. For some coaches, it might be “always give 110%”. Others say, “You miss every shot you don’t take.”

My 10th grade basketball coach? His catchphrase was more like a repeated lecture. It would start off as “This team is made up of different personalities.” Pause. “80% of you are pulled either up or down by your teammates. 10% of you have negative energy and bring everyone down.” Pause and sigh. “And then there’s the last 10%. You guys are the ones who carry this team with positive energy. So what percent do you want to be tonight?”

His rhetorical questions seemed like another pep talk to the rest of my team but would always strike a chord within me. From that basketball season and on, I strived to be the 10% pulling everyone positively. 

My reformed attitude taught me many things. I learned how productive and influential a positive force on a team can be. I learned something about myself too: wherever I went to college, I wanted to be in a team-like environment. A close-knit group of scholars full of diverse perspectives, but all striving towards the same common goal: gaining knowledge. 

This is what I see in the UF Honors Program. The opportunity to be surrounded by like minded people. People who are all part of that 10% who pull you up. People who are genuinely interested in learning, research, and discussion. To be able to walk into a room with overlapping conversations about an intellectual topic like the current economic status of Dubai or the psychosocial issues in the United States is something I crave in my college experience.

Not only do I envision myself in a place like this, but I also see a platform which will give me great opportunities, beginning with peers who share the same academic drive as me and smaller class sizes, which result in profound discussions. I hope to be given an opportunity to walk onto this platform and show everyone just how high I can raise it.

Why this UF Honors Program essay worked

It’s important to note that a why this college essay sample is not necessarily a required portion of your UF application. You only need to submit a why this college essay with your UF application if you apply to the UF Honors Program.

However, we still included this “why this college” essay sample as part of our why school essay examples because this writer beautifully described the kind of student and community member they hope to be at UF. They highlight a personal story—a moment where they grew and learned a valuable lesson. Then, they combine it with what they hope to find in UF’s honors community. 

Why this college essay sample #9 – Franklin & Marshall

Franklin & marshall essays.

A Franklin and Marshall education is in line with my commitment to stimulate and chronicle a more just world through health, justice, and activism for marginalized people locally and internationally in a way that giving a check never could. 

I would be able to synthesize my fascination with medicine and people by seeking out experiences in biomedical research and patient care through the Quick Response Service organization as an EMT responder for the Lancaster community. Most importantly, I can investigate a breadth of topics to a much fuller extent than I can at any other institution.

With a Franklin and Marshall acceptance rate of 38% , this is considered a more selective school. However, the Franklin and Marshall acceptance rate should not affect your why this college essay. Also, as you craft your Franklin and Marshall application, note that the university no longer requires a Why School essay. Still, this essay provides a useful blueprint for other why school essay samples.

Rather than focusing on the Franklin and Marshall acceptance rate, you’ll want to review the supplemental essay requirements . Then, use the prompt to articulate the benefits of receiving an education from Franklin and Marshall. In order to gain acceptance to Franklin and Marshall, you should focus on what attending this particular college means to you.

Why this college essay sample #10- Lafayette College

Our final why this college essay sample, is from Lafayette College. A Why School essay is the cornerstone of Lafayette College’s supplemental essay requirements. Let’s take a look at an example from a student accepted to Lafayette.

Why Lafayette College Essay Examples

Students identify lafayette as an excellent fit for countless reasons. in your response, be deliberate and specific about your motivation for applying to lafayette. why do you see yourself at lafayette (200 words).

“If you were to be accepted to every college in the country, which one would you choose above all others?” An admissions officer prompted the room with this question early in my college search. Back then, I didn’t know the answer, but now it’s a obvious choice: Lafayette.

When I visited Lafayette, I’d already seen 15 colleges. However, when I toured campus, I instantly felt a difference in the school and the students themselves. Everyone looked truly happy to be there, especially considering the people I saw were remaining at school during break while their peers returned home.

When I looked around, I saw people I could imagine myself befriending and spending time with, something I struggled to find at other institutions. I later connected with my tour guide, who also happened to be a Civil Engineering major. I’m interested in pursuing an architecture minor, and she told me about a project in her Architectural Engineering class in which students design bus stops with features like charging stations or mini libraries. I appreciated that she took time to email me, and her genuine enthusiasm about her classes was infectious. With that email, I cemented my decision to apply.

There’s a difference between being busy and being engaged. Lafayette comes alive each day with the energy of students who are deeply engaged in their academic, co-curricular and extracurricular explorations.

Of all of our why school essay examples, this why this college essay sample discusses an actual experience the student had on campus. In truth, this is a great strategy. Using this topic, admissions gets to hear about how they connected with a student. They also learn how this student already sees themself as part of the student community.

Like many of our other why school essay examples, this writer follows a strong structure. They started with a personal story, sprinkled in specific and valuable details, and ended with a big-picture summary of “Why this school.”

How To Write A Why This College Essay

We’ve read some outstanding why school essay examples, including Why Duke essay examples, Tufts essays that worked, and more. Next, let’s talk about how to write your own why this college essay.

At times, you’ll find a “why this college” essay sample or two with a longer word count. However, most of our why school essay examples prompts have a smaller word limit. So, you generally need to be succinct when writing a why this college essay. For some students, this may mean writing your initial draft without worrying about the word count, then editing your draft down to the most important parts.

Do your research

Before you get into writing your why this college essay sample, we recommend getting to know more about the school you are applying to. One of the most important things you can do to prepare to write your why this college essay sample is to spend time researching specific aspects of the school that align with your candidate profile.

For example, let’s say you’re a student who wants to study engineering , you want a big school, and you’re also passionate about doing your own research. As you begin your college search , you’d want to look for schools that meet all of your needs. Once you have a list of potential schools , do some research into each school and their requirements. Watch webinars , read guides about meeting application requirements, like what is a good SAT score and test-optional colleges , and guides about approaching your college application essays . 

How to Start a Why This College Essay

Next, let’s go over how to start a “why this college” essay. The beginning of your essay is always the most important because it can draw your reader in and make them want to read more. We have tons of guides to help you through every step of the writing process. So, after reading through our why school essay examples, take a look at exercises to help determine a college essay topic and what admissions officers think of 3 common college essay topics.

Once you have a topic for your why this college essay sample, take a look at our 39 essay tips . These helpful tips are from our admissions experts. We also have a resource with tips on how to craft your college essay . Then, when you’re ready to start editing your essay, check out our advice on making your essays shine .

Use these examples to help brainstorm

We’ve reviewed a variety of why this college essay examples. By reading these examples, we hope you got some insight into how to write a why this college essay. These why school essay examples are college essays that worked. That is, they used specific details to show why an applicant was a perfect fit for a given school. Each why this college essay sample is slightly different—and every student is, too. So, use our why school essay examples as a jumping-off point.

We can’t include a why this college essay sample from every school in our college essays that worked roundup. But, keep reading to the end of the guide for more CollegeAdvisor.com resources full of why school essay examples. These resources include: why Northwestern essay examples and why Yale essay examples. They also include why NYU essay examples and a why Barnard essay example.

Other CollegeAdvisor Resources on Why This College Essays

If you’re looking for a why this college essay sample for a school we haven’t touched on, you’re in luck! We have “why school” essay examples for a ton of top schools that are sure to be on your college list. These why this college essay examples will be just as helpful as the ones we’ve already covered, like our Tufts essays that worked, Georgia Tech essay examples, and why Duke essay examples.

First, we have our why Northwestern essay examples. This guide offers two why Northwestern essay examples and a breakdown of what made each essay so impactful.

Why Northwestern Essay Examples

Then, check out our why Barnard essay example page. In addition to a why Barnard essay example, you can get some application tips. The article also covers information about Barnard’s acceptance rate and essay requirements.

Barnard Essay Examples

Next, stop by our Why Yale essay examples guide. The why Yale essay examples cover all three Yale supplemental essay requirements. These include the essays about your potential majors and a topic or idea that excites you.

Why Yale Essay Examples

Finally , read some Why NYU essay examples (and why they worked). Each of our why NYU essay examples is accompanied by feedback from an ex-admissions officer on why the essay worked.

NYU Essay Examples (And Why They Worked)

Why This College Essay Sample – Final Thoughts

After reading our why school essay examples, we hope you have a better sense of what a “why this college” essay sample should include. We also hope it can help you go about writing your own. While there is no perfect formula for writing your supplemental essays , don’t forget to take advantage of all of the resources available to you. 

If you’re nervous to begin writing your why this college essay sample, don’t worry! Each of our “why school” essay examples was written by a student just like you that managed to gain a college acceptance letter from their dream school. All it takes is time, patience, and dedication to making your college essays the best they can be. To find more examples of college essays that worked, check out our personal statement examples .

This essay guide was written by Stefanie Tedards. Looking for more admissions support? Click  here  to schedule a free meeting with one of our Admissions Specialists. I n fact, d uring your meeting, our team will discuss your profile and help you find targeted ways to increase your admissions odds at top schools. We’ll also answer any questions and discuss how  CollegeAdvisor.com  can support you in the college application process.

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How to Write a "Why This College" Essay + Examples that Worked for the Ivy League

How to write a “why this college” essay + examples that worked for the ivy league.

Bonus Material: Download 30 Real College Essays that Got Students Into Princeton

College admissions have never been more competitive. With acceptance percentages for top colleges in the low teens (or lower for Ivies!), you need to take every opportunity to stand out from other applicants. 

We all know the importance of grades, test scores, and the personal statement. But there’s one part of the process that students all too often underestimate: the supplemental essays.

 In this post, we’ll take you through how to approach one of the most common supplemental prompts: the “Why this college?” essay. 

Jump to section:

Why do colleges ask this question? Types of “Why this college?” prompts Step 1: Research unique offerings! Step 2: Link to your story! Step 3: Create a frame for your essay A list of Don’ts Rules to remember Next steps

Download 30 Successful College Essays

Why do colleges ask this question?

This is one of the most common supplemental questions asked by colleges, especially by some of the most competitive ones! For example, six of the eight Ivies have an essay that basically asks you to answer that simple-sounding question: “Why us?”

You might be tempted to think these questions are silly or unimportant. But the truth is that they matter a whole lot. What colleges are looking for in these essays is, at heart, two things: proof that you’re a good fit, and proof that you’re actually committed to attending. 

Think about these essays as conveying to the college two fundamental things: that you’re interest ing , and that you’re interest ed . 

Why does that matter? Well, think about it from the college’s perspective. Elite colleges are committed to admitting only a tiny percentage of the tens of thousands of applications they receive yearly. 

Because of that, it’s massively important that those lucky and exceptional few they do accept will actually contribute to the community. They want the best!

At the same time, these colleges don’t want to “waste” an acceptance on a student who then goes on to enroll somewhere else. They want to be reasonably confident that, if they accept you, you’ll take them up on their offer.

It’s a little like dating: they want to be sure you’re good relationship material, but they also don’t want to ask you out if it doesn’t seem like you’re interested. 

Types of “Why this college?” prompts

Sometimes, the prompt will really be as simple as “Why Dartmouth?” Other times, though, these prompts will highlight some particular aspect they want you to focus on. Take a look at the below prompts, and see if you can spot the difference:

Considering the specific undergraduate school you have selected, how will you explore your intellectual and academic interests at the University of Pennsylvania? (150-200 words)

How will you explore community at Penn? Consider how Penn will help shape your perspective and identity, and how your identity and perspective will help shape Penn. (150-200 words)*

In 300 words or less, help us understand how you might engage specific resources, opportunities, and/or communities here. We are curious about what these specifics are, as well as how they may enrich your time at Northwestern and beyond.

These are all “Why us?” essays. But UPenn splits this question into two separate prompts: the first is specifically about “intellectual and academic interests,” while the second is specifically about “community.” The third prompt, from Northwestern, is more general: it’s really about any aspects of the university that draw you in. 

Colleges will generally ask the “Why us?” question in one of three ways:

• An overall question asking you to focus on anything that appeals to you about the school.
• A specific question asking how you’ll use the school’s resources to pursue your academic interests. 
• A specific question asking how you’ll engage with non-academic elements of the school, often framed around community.

Though these questions are all being asked for the same purpose, they’ll require you to discuss different aspects of the school and of yourself. 

Now that you know what these prompts look like and what they’re for, let’s take a look at how you should start answering them. 

Download 30 College Essays That Got Students Into Princeton

Step 1: Research unique offerings!

It might sound obvious, but you cannot write one of these essays without first doing serious research into the school’s offerings. Get on the computer, go through the school’s website, and note down specific offerings that interest you. For academics, some things to look into might be:

• Whether the school has a unique approach to the core curriculum (e.g., Brown or Barnard).
• Research opportunities for undergraduates. 
• Unique service learning or study abroad opportunities. 
• Unique work opportunities (e.g., Northeastern’s CoOp program)
• Opportunities within your planned major (unique tracks, specializations, etc.)

You might notice I used the word “unique” a lot there. It may sound repetitive, but it does stress the point: you need to focus on aspects that are unique to the school you’re applying to!

Anyone who’s worked with college essays has seen a fair share that say something like:

Part of what I’m excited about at School X is the robust Economics department, where I’ll be able to take classes like Introduction to Microeconomics and International Economics .

What’s the problem there? Well, every school with an economics department is going to offer those classes! It’s not unique, and it suggests that the author of that sentence didn’t do their research or, even worse, doesn’t really have any specific reason for choosing School X. 

If you’re looking to discuss community aspects, you should do the same kind of research, perhaps focusing on:

• Unique college-wide initiatives (e.g., Dartmouth’s Sophomore Summer)
• Student clubs/organizations
• Anything specific the college stresses as a point of pride in terms of values, diversity, etc.

Researching unique offerings from these schools can be difficult: how do you know what’s unique enough to mention? Or what a particular school really prides itself on?

If you’re struggling with this first key step, reach out to one of experienced college essay coaches , who can help you through the process so you know what to write about before you start.

Step 2: Link to your story!

But that research is only half the battle. Schools don’t just want a list of what they do well. Remember our two guiding principles for these essays: prove you’ll be a good fit, and prove you’re interested. 

To do that, you’ll have to connect any specific opportunities you mention with your own narrative. What about you —your experiences, passions, values, successes, failures—has led you to be interested in these specific opportunities presented by the school? 

Remember that all college essays are stories. When these “Why us?” essays are perfect, it should make the admissions committee feel that your journey up to this point has naturally led you to apply to their school. 

So, don’t think of this as an essay about the school itself. It is, like all these college essays, an essay about you as a person . The only difference is you have to show how your story intersects with what this particular college can do for you . 

As an initial brainstorming exercise, make two columns. In the first, list all of those specifics you researched in step one. In the second column, put what connects you to each of those specific offerings. Activities you’ve been involved with, important moments in your life, values you hold dear. Wherever you have the strongest connections, that’s what you’ll write about. 

Thinking strategically, you can especially focus on strong connections that also tie in to your most impressive achievements, whether academic or extracurricular, because you’ll get another chance to reference them in your supplemental essays.

For inspiration, check out 30 examples of real college essays by some of the most successful applicants in the world, who told their stories in interesting and unique ways.

Step 3: Create a frame for your essay

Each of these essays should be personalized to the school you’re applying to. But , because this is at heart an essay about yourself, you can create an introduction and conclusion (a “frame”) that you tweak only slightly for multiple schools. 

The first paragraph, whenever possible, should be eye-catching and specific to you. Often, the best way to do this is with some small anecdote or mini-story from your life that contextualizes the rest of the essay. 

Are you going to apply to these schools as a Math major? Well, then you might want to start the essays with a short description of the moment you fell in love with math, or with what burning questions drive you to pursue it in college. 

Your last paragraph (which should be very short) can return to this story or to some other key element of yourself that explains your goals within the context of the essay. With the first and last paragraph, you should have a deeply personal frame that gives context for what you say in the body of your essay.

This frame doesn’t have to change much: if it fits for the prompt, reuse it! But do change the body paragraphs. Since those paragraphs are all about the specifics for the school you’re applying to, each of those needs to be written from scratch. 

A list of Don’ts:

Writing these essays can get pretty complicated. There’s a lot of nuance, a lot of potential pitfalls, and a lot on the line (which is why you should look into working with one of our experts). But one good place to start is with what you shouldn’t do:

• Avoid all generalizations about the strength of the program, the prestige of the faculty, or the rigor of the academics. 
• Avoid talking too much about the location of the school, especially for schools in major cities like NYC. 
• Exception: if your application can show a demonstrated interest in a particular field (e.g., if you’ve already done research with a professor, or published something in a relevant journal), then it will seem much more believable when you reference a professor or coursework. 
• Similarly, avoid name-dropping specific buildings or locations at the school as if you’ve already been there. Generally, don’t say things like “I can already see myself walking through the doors of Firestone Library.”
• Do your best to avoid stock/cliche sentences like, “I am passionate about […]” or “[…] really stands out to me as an incredible opportunity.” It’s more than likely some of these will sneak into your writing, but cut as much of them as you can.
• Don’t spend too much time describing the college’s program/club/etc. without tying it specifically to you . The admissions officers already know that their school is great, and they don’t need you to explain their special community-building outdoor adventure program! What they want to know is what is specifically attractive about that adventure program to you and how it ties into your past accomplishments and future plans.  

Rules to remember

By far the best way to excel on these essays is to work with a qualified college essay coach . There’s nothing like a second set of eyes to give you perspective and guidance on your work! But regardless of whether you get assistance or set out on your own, keep the below rules in mind:

• There are no “optional” essays ! If a school offers you a prompt, always write a response.
• Balance school specifics with your own narrative. Always show how what you like about the college connects back to your experiences . 
• Every sentence should be specific to you and/or the school : if you read a sentence and it could have been written by someone else or about some other school, you need a better sentence. 
• Avoid generalizations; focus on specifics . 

So, now that you’ve read this post and gotten a better idea of what colleges want, how do you start writing?

Download 30 College Essays That Worked

Our college essay coaches can help you through every step of the process, from that initial research to final proofreading for clarity and polish. Not only have our coaches helped students gain admission into some of the top colleges in the country, but they’ve successfully navigated that process themselves. 

In the meantime, take a look at the examples we collected from 30 students admitted to Princeton so you can get a sense of what’s been successful in the past. 

Related articles

11 College Essays That Worked 7 Qualities of a Successful College Essay 5 Ways to Structure Your College Essay The 6 Princeton Supplemental Essays: How to Respond How to Answer the Harvard Supplemental Essay Prompts How Colleges Read Your Application: A 4 Step Process What College Admissions Officers Look For: Your Data-Backed Guide 14 Best College Essay Services for 2022 (40 Services Reviewed)

Emily graduated  summa cum laude  from Princeton University and holds an MA from the University of Notre Dame. She was a National Merit Scholar and has won numerous academic prizes and fellowships. A veteran of the publishing industry, she has helped professors at Harvard, Yale, and Princeton revise their books and articles. Over the last decade, Emily has successfully mentored hundreds of students in all aspects of the college admissions process, including the SAT, ACT, and college application essay. 

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How to Ace the "Why This College?" Essay

With examples.

Are you wondering how to tackle the “why this college” essay? You're not the only one. Many colleges, including some of the  Ivy League schools  like  Columbia University , have at least one  supplemental college essay  prompt asking you to explain why you've chosen that particular college. Your response to this question is supposed to help the admissions committee determine whether you truly know and are interested in their school and whether you'll be a good fit for the school in question. In other words, you want this essay to be as strong as possible. In this blog, we'll give you the tips, strategies, and examples to help you write a compelling “why this college” essay.    

>> Want us to help you get accepted? Schedule a free strategy call here . <<

Article Contents 9 min read

What is the “why this college” essay.

As you have probably figured out from the name, this type of college essay requires you to explain why you have chosen to apply to a specific college. It is also sometimes referred to as the “why us” essay.

If you have started looking at college-specific essay questions, you have most likely come across one or two schools that ask applicants to write this essay. It is a part of the admissions process for many colleges including Cornell and UPenn , to name a couple. The prompt for this essay may look a little different from one school to another, but it is essentially asking you for the same thing. 

For example, if you are applying to  Yale University , you will be asked, "What is it about Yale that has led you to apply? ". If you are applying to  Dartmouth , you will need to answer the following question: "While arguing a Dartmouth-related case before the U.S. Supreme Court in 1818, Daniel Webster, Class of 1801, delivered this memorable line: "It is, sir,…a small college, and yet there are those who love it!" As you seek admission to the Class of 20xx, what aspects of the College's program, community, or campus environment attract your interest?". In your essay responding to both of these questions, you would be expected to tell the admissions committee what aspects of the school's academic and social programs and community made you want to apply. 

The "Why this college" essay is one of the most important college essays that you will write. Colleges accept a limited number of students every year, so they want to ensure that admitted students have a genuine interest in their school. Of course, the fact that you're filling out an application form and writing all of the admission essays tells them that you want to attend the school, but this essay is supposed to tell them why.

Many students apply to colleges because of name recognition, ranking lists, or pressure from friends and family. While others apply to specific colleges because they are genuinely interested in particular programs or courses offered by the institution or values that the school and the student both share. The admissions committee wants to make sure that you fit into the latter category because it means that you are more likely to thrive socially and academically.

Learn how to write a college essay:

As with most supplemental college essays, this essay follows the format of a regular essay, but it comes in a vast range of sizes. You should expect to write between 200 and 350 words, but that can vary significantly between schools. For example,  Columbia supplemental essays  are limited to 200 words or less, while Yale asks students to answer this question in 125 words. It is important that you verify the word count that is specified by the school you're applying to and that you follow those instructions. This essay is typically relatively short, but it needs to be very informative.

Keep in mind that colleges are getting more competitive. In fact, some top colleges like  Stanford  have an acceptance rate lower than 5%. So, if you want to beat the competition and get in, you need to convince the admissions board that you are genuinely interested in their institution and that you are a good fit for it. This is especially true if you are trying to  get into college with a low GPA.

For your "why this college" essay to be strong, it needs to show the admissions board that you understand the school's values, culture, curriculum, and the opportunities or experiences that it has to offer. The person reading your letter should feel like you have already spent time picturing yourself on their campus or in the classroom, and they should feel that you are excited about that possibility. 

Do research

Writing a “why this college” essay is quite similar to answering the  “What Would You Contribute to Your Future College Campus Community” College Interview Question.  To provide a strong answer, you need to know as much as possible about the school in question. 

We recommend that you spend some time on the school’s website. Do not limit yourself to the admissions and undergraduate programs page. Instead, take a look at their online catalog, social programs, and even course schedule, if available. The aim is to find out what sets this school apart from the others you’ve applied to.  Your essay should discuss precise details about at least one of the following:

If you have questions about the programs or if you feel that the website has not provided you with enough information, you can reach out to the admissions office or a local representative. You can also put the word out on social media or in student forums that you want to speak with a current student. Current students can give you specific information about the school, help with your essay, and help with other aspects of the admissions process - like  college admissions interviews , for example. 

Don't be vague/generic

It's important to remember that the person reading your essay knows very little about you and your experiences. This means that you need to be as specific as possible when you are explaining why you have chosen to apply to this particular college.

For example, you may be a big fan of Victorian architecture, and you find the buildings of a specific campus interesting. In that case, you can't simply write "the campus is beautiful, I love the architecture." That sentence is not only generic and forgettable, but it also doesn't give the reader any new information. Instead, you should look into those buildings' history and talk about that. You can write an essay about the rich history of the beautiful campus buildings and how and why they appeal to you.

This is just one of many examples, but the idea is that you should avoid vague sentences that do not say anything new about your interests and that do not apply specifically to the school.

As mentioned earlier, you want to make sure that you're using specific details and examples in this essay. This applies to the school's information but also you. In order to tell the admissions board why you've chosen this college, you need to tell them what you were looking for or what appealed to you.

One way to make sure your "why this college" essay stands out is to show instead of tell. This means that you should use anecdotes, examples, and specific experiences to back up any claims you make about yourself and demonstrate your interest in a particular topic.

For example, if we continue with the same student, we were talking about earlier who likes Victorian architecture. Let's assume that they are applying to a history program. They can compare the campus buildings on campus to those they saw on a trip to London, where they visited the Royal Albert Hall and other famous Victorian buildings. This would show the admissions board that they genuinely have an interest in the Victorian era, thus strengthening the overall essay.

Don't focus on the school's location, reputation, or ranking.

While the school's size, location, reputation, and ranking can undoubtedly be important factors in your decision to apply there, they should not be the main focus of your essay. This is primarily because thousands of students will be talking about these factors. There are so many essays that focus on these things that certain schools make it a point to tell students not to talk about them. Take a look at this prompt from Georgia tech, for example: "Beyond rankings, location, and athletics, why are you interested in attending Georgia Tech?"

Furthermore, you want to make sure that your reasons for applying to this college are unique to the institution. If your essay says that you applied to a college because of its high ranking, that implies that you applied to multiple high-ranking colleges without much care for what they offer.

Or, if you are applying to Columbia, for example, and your essay revolves around the fact that the city of New York is exciting and has a lot to offer, the admissions committee will wonder if you might end up going to NYU instead of Columbia if they offer you admission.

So instead of focusing on external factors like ranking, location, and size, look for school-specific details such as extracurricular programs, courses, unique or exciting aspects of the curriculum, school traditions, etc.

Do connect it to you

You should think of the "why this college" essay as if it were really asking, "why is this college right for you?"

In other words, you want to use your essay to tell the admissions committee what you like about the school and how it relates to you. The reality is that they already know how great their school is, that is why they want to make sure that only the right candidates get to attend it next year.

Be honest with yourself when writing this essay. While researching the school, write down the things that interest you or that you find particularly appealing. Then, think back to your own background and experiences, and connect the two.

For example, the student who is applying to a history program and likes Victorian architecture. That student could talk about how they discovered this passion for history and architecture and what they have done to pursue that interest. This would show the admissions committee that this is something that the student cares about and actively engages with.

Now that you know what a “why this college” essay is and what it takes to write a compelling one, let’s take a look at a couple of examples so that you can get some context.

Prompt: What is it about Yale that has led you to apply? (125 words or fewer)

Puccini's "O Mio Babino Caro" was my childhood soundtrack. My mother played it so often that it was the first song I learned to sing. It introduced me to music and history- two fields I am passionate about. I couldn't imagine giving up history to pursue music or vice versa, and until last summer, I thought I'd have to.

To learn more about the Yale school of music, I met with an alumn who told me how they studied Roman and Greek literature to specialize in baroque opera. My research then showed that Yale offers courses in Italian studies, which I could take in addition to my core music classes. Thus, allowing me to explore my interests in a way that no other school can.  ( 125 words)

Wondering how to get into an Ivy League college?

Prompt: Which aspects of the Tufts undergraduate experience prompt your application? In short, "Why Tufts?" (100-150 words)

Tuft's curriculum is uniquely designed to help me achieve my dreams. I have been working towards a career in the Humanitarian sector ever since I understood what the United Nations is. The best way for me to achieve that is to have a strong understanding of international relations and developmental economics.

Tuft not only offers one of the best economics programs in the country, but it also has a unique international relations program that collaborates with 18 other departments. Furthermore, Tuft believes in approaching the same problem from different angles, and it teaches its students how to do that through interdisciplinary education. I am confident that this approach will best prepare me for the career I am working toward.

Additionally, I find Tuft's focus on civil engagement particularly appealing, and I hope to participate in programs such as the Jumbovote or be a part of Tuft's chapter of Jumpstart. (149 words)

It is a type of college essay that asks applicants to elaborate on their reasons for choosing a particular college. Essentially, it is the school asking, "why us?"

Colleges ask applicants to answer this question because it helps them determine which students are genuinely interested in attending their school.

In short, very common! The question is often phrased differently, but most universities and colleges have at least one supplemental essay prompts that asks you to elaborate on your reasons for wanting to attend that specific school.

This will depend on the school you are applying to. Most of the time, the school will give you a specific word count like in the examples above. If there is no specific word count stated in the prompt, you should stick to the length of the regular common app essay - 250 and 650 words.

A strong why this college essay will have an attention-grabbing opening statement, use specific examples, and refer to detailed information about the school that you're applying to.

Except for college admission interviews, college essays are your only chance to talk to the admissions board directly in your own words. You should, therefore, not underestimate their importance.

This means using specific examples like anecdotes or experiences to show the admissions committee that you have a certain skill or trait instead of simply telling them about it. It will make you a more memorable candidate, thus strengthening your application.

You can take the time to research the school you're applying to; this will help ensure that you are referring to specific information about the school in your essay. We recommend working with a  college essay review service  to maximize your chances of acing this tricky application component.

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How to Start a “Why This College” Essay – With Examples

Introduction.

Just when you think you are done with discharging your sweat, tears, and blood in writing your personal statement, then you are hit with a “Why this college” supplemental essay. The query may appear easy though a very critical part in numerous college applications.

The “Why This College” essay aims to show detailed illustrations of why you match a particular college’s requirements.

What does the “Why Us” essay aim to decipher about you? How can you effectively respond to this query without making the same mistake as most rookies do?

In this article, I’ll give you a guide on why colleges need you to respond to “why” you’ve made the application.

I’ll show you how to brainstorm the relevant topics about the question and ensure you sound committed and sincere. Also, I’ll walk you through the “why us” essays do’s and don’ts and provide top examples from previous students as well. However, in case you chose to skip this guide due to reasons such as a busy schedule, our premium writers are ready to ace that “Why this College” essay for you. All you need to do is placing an order with us.

Inside College Admissions

College institutions desire students who desire them. Showing academic interest is crucial even when the given school aims at a higher yield (i.e., the percentage of admitted students who have chosen to enroll).

Yield is both a ranking and financial concern and is seen as a determinant in admission. When there are two equally qualified students, the particular school will choose the most likely to enroll.

Finally, not only will you enroll, but will you be content and happy during your campus days. When the students are satisfied, they, in turn, determine the success of the college – both in a good alumni base and reputation.

Through the admission officer’s minds, while reading student applications, they aim to find many students who will flourish at the college. Even though enrollment and college rankings are significant.

So, you need to prove you and the college are the perfect matches. But how do you do that?

First, I need to reassure you about the demands of writing the essay. Do not despair just because you want to apply to more than one college.

Here’s some good news: use the initial part of the essay for all the essays. Then tailor-make the other half to fit each college. It will reduce your workload a great deal!

Why Colleges Require You to Write the “Why Us” Essay s

The school admissions officers have gone through a pile of student essays to have the best class eventually. So you’ll realize that all they will ask you to state is important as well as meaningful.

The essay is essential in two ways. First, how you manage to answer this question will give the college admissions officers an understanding of whether you value and know the school.

Consequently, when you verbalize why you applied to the school grants you the chance to think about what you intend to achieve in college. It will examine whether the target college fits your aspirations and goals.

What Do Colleges Achieve Out of Scrutinizing Your “Why Us” Essay s

Schools have the intention of understanding three necessary items when they study your essay.

First, they intend to see that you clearly understand what makes that particular school unique and different.

• Have you figured out how the college approaches its learning process?
• Do you understand the school’s values, history, and mission?
• Are you okay with the traditions of the school and how it feels to be a student there?

Secondly, they need to prove that you are the best fit for the school

• What will be your contribution to your college life? How will you set yourself apart in the school?
• What are your interests? Do they agree with the strengths of the school?
• Is there an attribute about you that perfectly synchronizes with some of the school aspects?

And finally, they need to evaluate if the college will, in turn, be your perfect fit.

• Will you become an academic success? Is the school a suitable learning environment?
• What do you intend to take advantage of in the school (e.g., extracurricular clubs, internships, travel/volunteer opportunities, academic programs, etc.)?
• What do you intend to achieve from college? Will the college cater to those needs? Will the school contribute to your future success?

What You Achieve From Writing the “Why This College” Essay s

All through the gruelling procedure of adequately stating the solutions to the queries above, you still stand to win crucially:

• You build your excitement in regards to the college

When you discover opportunities and programs at the school you already are excited about will offer you a firm sense of control when you join it.

Consequently, when you describe the lower schools on the list, you’ll boost the enthusiasm for most colleges.

• It ensures you make the most suitable choice for you

When you write the “Why Us” essays, they will act as your moment of clarity. You may be unable to come up with reasons which make you apply to a certain school. If it still feels that a school may not be the right fit, this will be an appropriate indicator that the school is not your best fit.

The Two Types of “Why This College” Essay Prompts

The essay best depicts a back and forth between the college and yourself. Thus, you’ll answer separate yet related queries.

• “Why us?”   – In this query, you will state why you feel the school is your perfect choice. You will mention what attracts you to it and what you think you will achieve while there.
• “Why You ?”  – In this, you mention why you feel you fit in the school and what abilities/talents/skills/unique qualities you will contribute as a student. You will also explain how you think your future may be impacted by being part of this school.

The colleges will make good use of either of the two queries. The essay leans heavier on the query that is most favoured in the prompt.

For instance, when a prompt leans on “why us?” you’ll need to pay attention to giving the school praises. When it focuses on “why you?” you’ll need to focus on your potential and fit into the school.

Always keep in mind that the two prompts are the two sides of a similar coin. You can work on why you apply for a school to suit each of the two queries.

For example, you wish to get a chance to be tutored by the renowned Professor Y. The “Why Us” essay will, in this case, dwell on how amazing it will be to have a chance to learn from him and how well he leads his department.

Meanwhile, the “why you” essay will show that your future career goals and academic credentials make you a good student for professor Y.

Next up, let’s look at real-life illustrations of the two approaches:

Prompts on “Why Us”

You’ll identify this prompt from the phrases below:

• What do you like best about [this school]?
• Why [this school]?
• Why are you interested in [this school]?
• Why do you want to attend [this school]?
• Why is [this school] a perfect choice for you?

Check out some examples of actual “why us” essay prompts:

• The Tufts University : “How will the features of the Tufts Undergraduate experience prompt you to apply? In Short, “Why Tufts?”
• The Tulane University : “Kindly explain why you have interest in joining this university.”

Prompts on “Why You?”

This particular command slightly changes the situation. The prompt asks questions in the following lines:

• Why are you making this college application to [this school]?
• Why are you at [this school]?
• Why are you a good fit/match for us?
• What do you intend to study, and how will its correspondence be to our program?
• What are you interested in, and how do you intend to pursue them at [this school]?
• How or what will be your contribution?

Below are some relevant examples to this version of a college essay:

• Kalamazoo College: The college community of Kalamazoo is a bustling, thriving community, home to more than 350,000 residents that makes the difference between the other private-owned organizations and us. What are you looking forward to investigating at Kalamazoo in your time?”
• Colorado College: “What drives your wish to join Colorado College, and what do you intend to impact it?”
• Brown University: “In Brown, you’ll learn as much in academic spaces as you will from your peers. How do you intend to contribute to the community at Brown?”
• Babson College: “Your moments are here. Share the experiences or moments which have geared you to make an application to this College.

How to Start a “Why This College” Essay

Regardless of how the college words the prompts, the essay is a give-and-take between the college and you and what you can offer each other.

You will need to quickly check your key ideas and apply both detail and precision to look authentic, sincere, and excited.

How should you efficiently state the advantages you will get from the college?  What additions will you bring to the dream school as an international student?

And how do you ensure you can achieve this with the one or two paragraphs you have been given?

In the following section, we will share a step-by-step process of going about the writing process.

First, I’ll discuss how you need to prepare to write the essay. Next, I’ll show you how to brainstorm your essay topics (and the topics you need to avoid).

I’ll then guide you on how to transform the research and ideas into an actual essay.

Step One: Research the College

Before you can describe the college, you need the information to make the school stand out and appeal to what interests you. So, where do you find this information? And where do you discover the details you need?

Below are some ways to know more about the school.

• Visit the campus in-person

If you happen to go on a campus visit, you will have the best opportunity to get the information you need concerning the college. Take note of the following:

• The name of the tour guide
• The unusual features such as traditions, history, layout, sculptures, and buildings.
• One or two enthusiastic, surprising, or funny things the guide will mention about the school.

You can also try to connect with the faculty while there. If you happen to tour a particular class, remember who teaches it and which one it is.

Try to chat with a student to understand what they love most about the school.  Don’t forget to take note of the answers to the questions you ask.

You might forget if you don’t. Because you might have several campuses to visit.

• Virtual Tour

If you cannot visit the campus personally at the moment, do an online tour from other websites such as YouTube, CampusTours, YOUniversityTV, or the school website.

In the same manner, you can also connect with other students from the college. On various college admissions process websites, you will get the contact information of the already enrolled/ accepted students. You can ask them questions about their experience in that school.

Or, where you are aware of the activity, sport, or department, you are keen on joining, request the admissions office to put you through to students with similar interests.

• Interview the Alumni

If you are slotted for an interview, remember to ask questions about their experience at the college and how joining the school has impacted their lives since they graduated. As usual, write down notes.

• College Fair

If given a chance to attend college fairs, and the college you are interested in has its representation, don’t just pick the college brochures.

Engage the representatives and, where necessary, ask questions in regards to the uniqueness of the school. Take notes on the fascinating details they share with you.

• The School’s Materials

Colleges make publications of different kinds. All this will be essential for your research.

Here are some of the publications you should use in your research. You can also find the resources online.

• Course catalogue and college brochure – Study the school’s mission statement. Check whether their educational philosophy aligns with your own. Are there activities, departments, classes, and programs that seem tailor-made for your needs?
• Alumni magazine – Are there any highlights of the professors? Has the research they have done connected with an activity you have engaged in in the past? On some occasions, the magazine will highlight the intention of the college to expand. They could also be a column for the alumnus. Do any of their experiences stand out?
• School/Campus Newspapers – Students will write mainly about the hot news in school. Thus, the articles are on the best and worst things in school. This will give you enough insight into the life of a student and the available opportunities students are predisposed to on and off campus.
• School social media – The target college most definitely has a page on the major social media sites like Instagram, Twitter, and Facebook. Follow the pages to see what they are posting.

Wikipedia is a good information source when you need to find basic information about a school’s values, traditions, and history. Check out College confidential to get information about the college you are researching.

Another option to take advantage of is to Google essay-worthy topics. You can use examples like “What students have to say concerning [school name]” and [School Name] student forums.

You’ll get a broad perspective, views about particular courses and programs, and insights into students’ real lives.

Step Two: Brainstorming Ideas on Topics of Essay

Now that you have completed the research, what next? You are supposed to use the research in developing a connection point between you and the school of your choice.

• Find the Key Elements in the Research

You have all the information you need with you. From information on the web to lessons from the school publication to conversations with the school representatives and students, and your personal experience in the school.

Sift through the information you have and establish three to five attributes that speak to you. Take that information and link the school’s environment, approach, and life.

That way, it doesn’t matter if the school’s prompt focuses on the “why us” or “why you” aspect of the give and take. You will have a point of entry into the college essay.

But what should you have for the three to five things about the school? What should you focus on in establishing the gem that should be the topic?

You should focus on what interests you and what makes the school unique. Do the research, and establish a multi-dimensional connection with the school.

The school does not need comprehensive statements of how beautiful the historic buildings seem to be. Neither is the school interested in how the brick pathways look.

You should also not rehash the information on the website. Note that all institutions have similarities. Talk about the uniqueness in your school of academic interest.

• Check your gathered information for clarity and colour

Ensure that the three to five things you have established are unique to the school and not similar to any other school.

It would be best if you understood these pointers from your perspective. The point is not to give empty praises to the school but to explain why your experience there will be unique.

The uniqueness you establish about the school should be more meaningful to the college and more specific to you.

For instance, if you have your attention on academics (like the educational philosophy, opportunities, instructors, and courses), link them to your future aspirations or previous work.

The points should not be non-specific or shallow. Do you wish to live in a city? You will find plenty of colleges in one city.

Explain why this particular college in a city with so many other options is suitable for you. Love the school’s stunning architecture?

Many other learning institutions are beautiful too.  Dwell on why the school feels like no other.

Build a more profound connection than just the good geographical location of the school and why you will enjoy the beach and skiing.

• Convert the gem discovered to an essay topic

Each “why this college” type of essay will address both the “why you” and the “why us” bits in this forward-and-back scenario.

Subject to how your focus school worded the prompt, dwell more heavily in that direction.

Since there are two sides to one coin, one can always flip the ideas to have them perfectly work for another prompt.

For instance, the “why us” type of essays can talk about how a school’s project on interdisciplinary is and why it perfectly gels with your project.

In contrast, the “why you” essay will flip the same kind of idea. It’ll state how you’ve taken lessons from your senior projects on how to have a deep value of the school’s interdisciplinary approaches to academics. Thus, this makes you a good fit for the school.

Examples of “Why Us” Topics of Essays

• How specific programs of internship/study-volunteer/ requirement connections will aid you in furthering your intended career goal?
• The college’s approaches to your future choices of major (if you already have an idea) or a combination of several disciplines as your major fit with interests and academic work.
• The laid out infrastructure for the low-income students and how the schools handle financial aid, and what translates to you in opening doors in the future.
• How do you manage to overcome initial disinterests in schools (minimize these negative impressions)? Did you perform adequate research? Learned about the college’s commitments to the community? Did you learn something interesting?
• The positive engagement you performed with the on-session students, faculty, or staff. It should not be about how friendly the people you met were, though.
• An exciting experience you had during the campus tour. Did any of the information surprise you? Was the tour guide passionate? Is there something that happened to change your idea about particular campus life in a positive way?
• Have you discovered any exciting interdisciplinary work in the school which connects your previous high school work/career aspirations/academic interests?
• The school’s history if it has some meaning to you. Has the school taken some unpopular but morally right stance at a critical time in its history?
• An engaging professor from who you cannot wait to get nuggets of wisdom. Is it a professor who has published a book that made you finally understand a topic you had been struggling with?
• A fascinating class in your area of study. You will have additional bonus points in an event where you have on-session students on record talking about it.
• School equipment and facilities such as a specialty library, fleet of boats, or an observatory.
• A certain curriculum you have interests in because it will provide you with excellent knowledge or is articulated uniquely.

Where the college boasts of NASA planes, fit this somewhere, too.

Examples Topics for “Why You” Essay

• Do you intend to proceed with a project you had begun in your high school? Discuss where precisely in your present course, clubs, and programs offered that your project would fit. Why do you qualify as the best addition to the school?
• Do you engage yourself on a project in a community service that is being undertaken in school? Discuss how you will integrate campus life and the community surroundings.
• Are you interested in taking advantage of internship programs?
• Are you a perfect candidate for an opportunity to further study abroad (for instance, since you can speak in foreign languages or you have set your sights on an international career)?
• Do you qualify for the specific undergraduate school research projects (e.g., since you may be interested in pursuing research as a career)?
• Is there something you have a passion for that the college does not offer? You can contribute to starting a club once you join the school.
• What programs do you intend to take part in once you have joined the university, and what uniqueness will you bring on board?
• Create a personal statement as a mini version that you never got a chance to write. Take advantage of the college essay as a way to showcase your passions, talents, and skills that may not appear in a college essay.

Essay Topics for the College which is Not the First Choice

• Focus on the impact the course will have on your career life. Do you see yourself succeeding, helping others, or changing some existing systems?
• Discuss how the school connects with you in terms of its values philosophically, environmentally, socially, or academically.
• Discover one or two features that excite you about the schools you have on the list. If you can’t find reasons to entice you enough to join the school, maybe the school will not fit you.

College Essay Topics to Avoid

• Avoid writing about the school’s general and apparent characteristics, such as location and weather.
• Please do not discuss the sports team you wish to join because it has been overused, and it is not reason enough to want to join the school.
• Avoid copying descriptions from the school website. The admissions officer is not keen on praise but rather on how connected you are with the school.
• Don’t use the school ranking as the reason you would want to go to the school. Give your reasons why you prefer the school over another.
• If you intend to write about your major, explain why that school is your choice for studying that particular course. Do not limit yourself to what you intend to learn and your reasons.
• Don’t be poetic about how pretty you found the campus community to be. Discuss what the school offers differently from other schools.

Step Three: Succeed in the Execution

Once you have come up with your ideas and put them together to respond to the “why us” question, create a memorable essay. Here are top tips on how to achieve that:

• Go straight to the point. This type of college essay is short and thus does not need an introduction or conclusion. Have the first paragraph discuss maybe one or two reasons for making the application. In the second paragraph, in minor detail, discuss reasons two or three to five.
• Be true to yourself and write in your voice. Ensure sincerity in what you are stating. Believe it or not, the reader can tell when you are honest or not.
• Make the school admission officers understand that you have done your research well. Indicate the unique details you have discovered about the school.
• If you have an open plan of attending the school once admitted, make sure you indicate it. Colleges bother about the acceptance numbers, and it helps when they know you are willing to join the school.
• Avoid copy-pasting the same essay for many schools. Personalize each essay to fit the perfect description of each school.

An Outstanding Example of “Why This College” Essay

Here is a “Why Tufts” Essay to help you see how you can come up with an answer to this question:

So, why is this essay so effective? Here are the main reasons:

• Interaction with on-session students. The applicant discusses his interaction with the team and is intrigued to meet them.
• He talks about his conversation with the guys at the cross country to show how he is a good fit at Tufts.
• He uses the conversation to depict that he appreciates the opportunities offered by Tufts (the discussion about movement patterns, Asian Geography, and other activities they got involved in at the campus).
• He lists the things that are of specific value to him. The student has a particular interest in entrepreneurship; hence, the Entrepreneurship Society and the Entrepreneurship Leadership courses interest him.
• He is aware of the school’s events. He shows his knowledge by mentioning the new program in Computer Science.

Do’s and Don’ts: When Responding to the “Why This College” Essay

There is no right or wrong way of responding to this essay. Your choice in approaching the prompt may be more artistic, creative, analytical, or mathematical.

It only matters most that you answer this question in a manner that best describes who you are.

You will also need to explain what you aim at achieving from the school and what you will have to offer the school.

Consider the criteria below in articulating your response and make an effort to avoid the common mistakes and pitfalls:

• Mention Specifics

If the school uses a program/course/major that intrigues you, discuss it! This will show that you’ve done considerable research and can relate your interest rate to what the school has to offer.

Make sure to note what makes this institution’s offering distinct from various other institutions.

If you might alter the university’s name in your reaction to one more university and your response still works, you are not specifying enough.

In addition, having the ability to discuss particular buildings/resources/opportunities around campus.  It could probably be a teacher you would love to meet who will undoubtedly make your essay stand out.

Use the school’s sites and academic department web pages to explore what programs, as well as tutors, pique your rate of interest.

And also, if you’re unable to make a school visit, consider a virtual excursion. You can access virtual scenic tours straight on Youvisit.com.

This site has accessibility to over 1,000 colleges and university campuses. If a college you’re searching for isn’t on the website, you can constantly look on the institution’s website for digital excursions.

• Connect back to yourself

When providing specifics concerning an institution, ensure it is clear why you value that the college has a specific possibility, worth, or characteristic.

It is inadequate to mention the distinct high qualities of a school. You need to certify why such points are essential based on your particular rate of interest. Mention also previous experiences, as well as future ambitions.

• Clarify just how you’ll contribute to the school

Colleges are looking for trainees that can make influence their campus as well as its surrounding neighbourhood.

Research study their clubs, organizations, and exactly how you can make a difference by being a part of areas and teams on and off-campus.

• Demonstrate fit in both dimensions

Talk about how you are an excellent suitable for the institution. It would be best to discuss what you like about the school, yet what the school will undoubtedly value about you as a trainee there.

• Speak about the school’s culture

If any of the college’s values straighten with your very own, the institution will want to know. Colleges might have a backing for social justice and also advocacy.

For instance, Brown College has an abundant history of many students taking part in on-campus picketing to promote university-level adjustments. They also take part in off-campus protests to promote modification at the state and national levels.

Other institutions are devoted to offering their neighbourhoods. Georgetown University, as an example, offers perfect of service to others. It has more than 100 university-sponsored solution opportunities functioning within the D.C. area and beyond.

• Mention the college’s eminence, size, track record, or location

The school doesn’t wish to listen to that they are highly competitive or popular. They know this.

The college additionally doesn’t intend to hear arbitrary truths regarding its background, geographic positioning, or demographics.

If you do point out any of these things, there needs to be an individual and a crucial reason.

For instance, you might point out the place if you have grown up in the location and wish to cultivate collaborations between the college and neighbourhood organizations you presently deal with.

• Misstate individuals, locations, or points unique to the college

When making factual declarations regarding a college, do not puzzle their course titles, faculty, mascot, or facilities on school, keeping that of another institution. Fact-check everything.

• Make use of psychological language to justify fit

You will not encourage an admissions officer that you are an excellent fit for their school by telling them that you “feel” like you are or that you can inform them the first moment you stepped into school.

Give them concrete reasons that their school is an excellent fit.

• Recycle language from the website

Use your very own words to make your points. Do not duplicate language from the website, article, sales brochures, or anywhere else.

• State the apparent

When describing the reasons a school is excellently suitable for you, you might think that the admissions officer knows the general background, offerings, and customs of the institution.

You do not, for instance, need to discuss with UChicago what Scav Search is. You could, nevertheless, describe why you appreciate the ethos of the custom or why you want it to be part of your college experience.

Writing the “Why This College” Essays When Not Decided on the Course

I have some excellent news for you: you can still craft a good “Why This College” essay when clueless about your career path.

Here are some top tips on how to go about it:

• You can include a thesis that indicates two or three areas of interest, or it can state that you are not sure what you’d like to study. In the thesis, show what you want, and the school’s name (E.g., “I’m interested in A, B, and C, and I am certain that the best place to discover these interests is The University of Michigan.”)
• Start your essay with an excellent hook to showcase your creative ability and as a distraction because you are unsure of your intended course of study (which is fine).

Here’s a suitable example to illustrate the above:

Here’s how to explain the points stated above:

Dear 2017 Grande,

It’s the year 2027. I have arrived at the G20 summit after presenting an annual report on population stability and the demographic transition.

All through your eighteen years of life, you have been bombarded with plenty of choices: Is the answer A or B? What airline seat to pick? Is the attire black/white or gold/white? Either way, you will have to decide what allows you to harness and apply your knowledge in reality—the choice to join Johns Hopkins University.

Up to now, you have lived in the USA, India, and U.K.: a multicultural exposure that changed your view of the world. You are not sure what you want, but you strive to synchronize fields and ideas in your heart. You will discover all that at John Hopkins.

Precisely, the Hopkins Center of Humanities will present you with a more flexible approach to interdisciplinary studies: which is crucial because you value the need for exploring before making your decision.

You can find this at Homewood and globally through studying at the Sciences Po Campus in Paris. It outlines the interconnection between areas like finance, urban policy, and law.

In the United Nations Model, you advance skills in collaboration and reaching consensus and pluralism through working with many students from all over the country. At John Hopkins, your knowledge and skills on international relations in Professors Hanchards’s and Moss’s lecture, Nation, Race, Politics, and diaspora, will be enhanced.

You will get great insights into how history determines the understanding of today’s geopolitical challenges, from the human rights and political sociology discussions to the fall of late 19 th century empires.

In as much as you stuck your nose into the waters of politics and governments while taking part in your internship program at Senator Brown’s office, Hopkins will provide you with a deep dive into your field through their program on international studies. There are also more opportunities at the Nitze School in Washington D.C. and Nanjing Center, China.

Locally, you can extend your service politically by running for the Hopkins Student Government Association. Here, you will continue to provide a forum for discussion and recognition and represent diverse points of view.

You also have the opportunity to keep working with the Red Cross and joining the Chesapeake Regional Chapters and the JHU to give back to the Baltimore Community. You will get access to speakers like Dr. Benjamin Richard, the Red Cross Chief Medical Officer, and Dr. Olsen Jody, the Marine Peace Corps Former Director, once you join the Public Health Student Forum.

From understanding behaviour in making decisions to building community, all your life’s experiences have emerged from One. Single. Choice. Without JHU, you wouldn’t be the expert in global policy change, taking part in events like the G20 Summit.

I acknowledge that the world has dramatically changed in the last ten years. But John Hopkins believes in this fluidity, and with you, Grande will steer the importance of integrated studies.

Future Grande

You may also want best scholarship essay format

Is Your Essay Strong Enough?

Essays account for around 25% of your admissions choice. They’re your chance to humanize your college application process as well as set yourself aside from other applicants with solid profiles.

The “Why This College” essay is critical, as it allows you to reflect on your fit with the college. Your supplement requires demonstrating your rate of interest in the college and suggesting just how you’ll contribute both academically and socially.

To recognize if your essay is solid enough, you can enhance your very own writing abilities by assessing various other students’ essays.

You may also want to check ACT writing prompts !

Conclusion – Write a Great “Why this College” Essay

The “Why This College” essay technically shows three attributes:

• Proof that you have an understanding of what makes the school unique and different
• Evidence that you are the perfect fit for the target school
• Evidence that the target school will, in turn, be the perfect fit for you

The prompt will appear in two ways: “Why you?” or “Why us?” You can address the queries regardless of the style used.

Writing the essay will require you to perform proper research on the specific characteristics and unique qualities of the given school which please you.

You will find such information by doing the following:

• Visiting the campus virtually or in person and interacting with the faculty and a current student on the session.
• Posing questions to the representatives at college fairs or your college interviewer.
• Reading the school’s published material such as the school website, brochures, school campus newspaper, social media, and alumni magazines.
• Checking other websites which discuss the college

To discover the appropriate topic for your essay, find up to five things that resonate with you about the college. Link each of them with yourself, your strengths, goals, and intellectual and academic interests.

Do not use clichés that would be relevant to any college, such as sports teams, weather, geography, or architecture.

Focus instead on the details that will make your target college different from all the other colleges.

Thank you for reaching this far. In case you’re still in doubt, click the green button below, follow the simple steps, and leave the hurdle of writing that essay to our top tutors!

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Articles & Advice > College Admission > Articles

How to Write the "Why This College?" Essay

Many colleges and universities offer up a "why us?" prompt for required application essays. Do you know the best way to approach it? Find out on CX now!

by Kim Lifton President, Wow Writing Workshop

Last Updated: Apr 5, 2023

Originally Posted: Oct 28, 2014

College admission essays often have a specific prompt to get the gears in your mind turning. Many schools ask students to respond to a prompt like one of the following:

• Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan . How would that curriculum support your interests?
• Please describe why you are interested in attending Tulane University .
• Whether you are undecided or you have a definitive plan of study in mind, what are your academic interests and how do you plan to explore them at New York University ?
• Which aspects of Tufts University ’s curriculum or undergraduate experience prompt your application? In short, “Why Tufts?”

We call these “why us?” essays. Lots of students misunderstand the prompts—and miss out on an important opportunity to stand out.

Avoiding common mistakes 

I read an essay recently. It was a beautiful story from a student answering the “why us?” prompt for a Big Ten university. Full of descriptive details about the school’s location and football stadium, the story painted a vivid picture of the long drive to and from the school in the family car with his dad, an alumnus. This boy was clear he wanted to follow in his father’s footsteps, he was comfortable inside the stadium, and he was certain he would feel at home at this university. Unfortunately, this story did not respond adequately to the prompt.

To get moving in the right direction, consider what you want the college to know about you that is not evident from the rest of your application package. How do the college’s curriculum, clubs, and campus life support your interests? Why are you a good fit for the institution? This task can be difficult, even for students who spent their childhoods wearing sweatshirts emblazoned with their parents’ alma maters. Most students have no idea what a school offers academically, socially, or culturally. The prompt is also challenging for students who want to tell admission officers how much they love the big city, how badly they want to escape their small towns, or how much they love the old buildings on campus.

Be careful! This is not what admission officers are looking for. They want to know why you are a good fit for their campus, whether you have the chops to succeed academically, if there are clubs and activities to support your interests, and if you are likely to graduate from this institution.

Related: Admission Essay Ideas That Just Don't Work

Tips for "why us?" essay success

After speaking with admission officers from small liberal arts colleges, elite universities, and state institutions, I’ve found that regardless of size, status, or essay prompt, they all offer similar tips:

• Don’t overthink it.
• Tell us (admission officers) what you want us to know about you, not what you think we want to hear.
• Answer the prompt honestly.
• Make sure your essay is focused and written in your own words and your own voice.

You should never be thinking, “What are they looking for?” The better question is, “What do I want them to know about me?” They know how great they are; your job is to let them know how great you are and why you're a good fit for their school or program.

Looking for more advice on admission essays and college application tips? Check out our College Admission articles and blogs!

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Opinion Guest Essay

This Is Peak College Admissions Insanity

Credit... Illustrations by Pete Gamlen

Supported by

By Daniel Currell

Mr. Currell, a lawyer and consultant, was a deputy under secretary and senior adviser at the Department of Education from 2018 to 2021. He is a trustee of Gustavus Adolphus College.

• May 1, 2024

Selective college admissions have been a vortex of anxiety and stress for what seems like forever, inducing panic in more top high school seniors each year. But the 2023-24 admissions season was not just an incremental increase in the frantic posturing and high-pressure guesswork that make this annual ritual seem like academic Hunger Games. This year was different. A number of factors — some widely discussed, some little noticed — combined to push the process into a new realm in which the old rules didn’t apply and even the gatekeepers seemed not to know what the new rules were.

It happened, as these things often do, first gradually and then all at once.

It started with a precipitous rise in the number of people clamoring to get in. The so-called Ivy-Plus schools — the eight members of the Ivy League plus M.I.T., Duke, Chicago and Stanford — collectively received about 175,000 applications in 2002. In 2022, the most recent year for which totals are available, they got more than 590,000, with only a few thousand more available spots.

The quality of the applicants has risen also. In 2002, the nation produced 134 perfect ACT scores ; in 2023 there were 2,542 . Over the same period, the United States — and beyond it, the world — welcomed a great many more families into the ranks of the wealthy, who are by far the most likely to attend an elite college. Something had to give.

The first cracks appeared around the rules that had long governed the process and kept it civilized, obligating colleges to operate on the same calendar and to give students time to consider all offers before committing. A legal challenge swept the rules away, freeing the most powerful schools to do pretty much whatever they wanted.

One clear result was a drastic escalation in the formerly niche admissions practice known as early decision.

Then Covid swept through, forcing colleges to let students apply without standardized test scores — which, as the university consultant Ben Kennedy says, “tripled the number of kids who said to themselves, ‘Hey, I’ve got a shot at admission there.’” More applications, more market power for the schools and, for the students, an ever smaller chance of getting in.

Last year, the Supreme Court’s historic decision ending race-based affirmative action left colleges scrambling for new ways to preserve diversity and students groping in the dark to figure out what schools wanted.

Finally, this year the whole financial aid system exploded into spectacular disarray. Now, a month after most schools sent out the final round of acceptances, many students still don’t have the information they need to determine if they can afford college. Some will delay attending, and some will forgo it entirely, an outcome that will have lasting implications for them and, down the line, for the economy as a whole.

These disparate changes had one crucial thing in common: Almost all of them strengthened the hand of highly selective colleges, allowing them to push applicants into more constricted choices with less information and less leverage. The result is that elite admissions offices, which have always tried to reduce the uncertainty in each new year’s decisions, are now using their market power to all but eliminate it. This means taking no chances in pursuit of a high yield, the status-bestowing percentage of admitted students who enroll. But low uncertainty for elite colleges means the opposite for applicants — especially if they can’t pay the full tuition rate.

Canh Oxelson, the executive director of college counseling at the Horace Mann School in New York, says: “This is as much uncertainty as we’ve ever seen. Affirmative action, the FAFSA debacle, test-optionality — it has shown itself in this one particular year. Colleges want certainty, and they are getting more. Families want certainty and they are getting less.”

In 2024, the only applicants who could be certain of an advantage were those whose parents had taken the wise precaution of being rich.

The Early Bird Gets the Dorm

For Ivy Wydler, an elite college seemed like an obvious destination, and many of her classmates at Georgetown Visitation Preparatory School in Washington, D.C., were headed along the same trajectory. After her sophomore year of high school, she took the ACT and got a perfect score — on her first try, a true rarity. Her grades were stellar. So she set her sights high, favoring “medium to big schools, and not too cold.”

Touring campuses, she was dazzled by how great and exciting it all seemed. Then she visited Duke, and something clicked. She applied in the binding early decision round.

It’s a consequential choice. Students can do so at only one college, and they have to promise to attend if accepted, before knowing what the school’s financial aid offer will be. That means there is at least a chance an applicant will be on the hook for the full cost, which at Duke is $86,886 for the 2024-25 year. Students couldn’t be legally compelled to attend if they couldn’t afford it, but by the time they got the news, they would have already had to withdraw their other applications.

If full tuition isn’t a deal killer, as it wouldn’t be for Ivy’s family, the rewards are considerable. This year, just over 54,000 high school seniors vied to be one of only 1,750 members of Duke’s incoming class. The 6,000 who applied in the early decision round were three times as likely to get in as the 48,000 who applied later.

Until recently, early decision was a narrow pathway — an outlier governed, like the rest of this annual academic mating season, by a set of mandatory practices laid out by the National Association for College Admission Counseling, which is made up of college admissions officers and high school counselors. Those rules said, for example, that colleges couldn’t recruit a student who was already committed to another school or actively encourage someone to transfer. Crucially, the rules said that colleges needed to give students until May 1 to decide among offers (noting early decision, which begins and ends in the fall, as a “recognized exception”).

The Justice Department thought those rules ran afoul of the Sherman Antitrust Act, which bars powerful industries from colluding to restrain competition. At the end of 2019, NACAC agreed to a settlement mandating that the organization “promptly abolish” several of the rules and downgrade the rest to voluntary guidelines. Now, if they chose to, colleges had license to lure students with special offers or benefits, to aggressively poach students at other schools and to tear up the traditional admissions calendar.

At that point, nothing restrained colleges from going all in on early decision, a strategy that allows them to lock in students early without making any particular commitments about financial aid. Of the 735 first-year students that Middlebury College enrolled last year, for example, 516 were admitted via binding early decision. Some schools have a second round of early decision, and even what amounts to an unofficial third round — along with an array of other application pathways, each with its own terms and conditions.

With the rules now abandoned, colleges got a whole new bag of tricks. For example, a school might call — at any time in the process — with a one-time offer of admission if you can commit on the spot to attend and let go of all other prospects. Hesitate and it’s gone, along with your chances in subsequent rounds. “We hear about colleges that are putting pressure on high school seniors to send in a deposit sooner to get better courses or housing options,” says Sara Harberson, the founder of Application Nation, a college advising service.

To inform these maneuvers, colleges lean on consultants who analyze applicant demographics, qualifications, financial status and more, using econometric models. High school seniors think this is checkers, but the schools know it’s chess. This has all become terrifying for students, who are first-time players in a game their opponents invented.

Application season can be particularly intimidating for students who, unlike Ivy, did not grow up on the elite college conveyor belt. When Rania Khan, a senior in Gorton High School in Yonkers, N.Y., was in middle school, she and her mother spent two years in a shelter near Times Square. Since then she and her younger brother have been in the foster system. Despite these challenges, she has been a superb student. In ninth grade, Rania got an internship at Google and joined a research team at Regeneron, a biotechnology company. She won a national award for her study of how sewage treatment chemicals affect river ecosystems. Looking at colleges, she saw that her scores and credentials matched with those of students at the very top schools in the country.

One of the schools she was most drawn to was Barnard. “I like that it’s both a small college and” — because it’s part of Columbia — “a big university. There are a lot of resources, and it’s a positive environment for women,” she said. And it would keep her close to her little brother.

Barnard now fills around 60 percent of its incoming class in the early decision round, giving those students a massive admissions advantage. It would have been an obvious option for Rania, but she can’t take any chances financially. She applied via the general decision pool, when instead of having a one in three chance, her odds were one in 20.

Officially, anyone can apply for early decision. In practice it’s priority boarding for first-class passengers.

Unstandardized Testing

When selective colleges suspended the requirement for standardized testing, it didn’t really seem like a choice; because of the pandemic, a great many students simply couldn’t take the tests. The implications, however, went far beyond mere plague-year logistics.

The SAT was rolled out in 1926 as an objective measure of students’ ability, absent the cultural biases that had so strongly informed college admissions before then. It’s been the subject of debate almost ever since. In 1980, Ralph Nader published a study alleging that the standardized testing regimen actually reinforced racial and gender bias and favored people who could afford expensive test prep. Many educators have come back around to regarding the tests as a good predictor of academic success, but the matter is far from settled.

Remarkably, students still take the exams in the same numbers as before the pandemic, but far fewer disclose what they got. Cindy Zarzuela, an adviser with the nonprofit Yonkers Partners in Education who works with Rania and about 90 other students, said all her students took the SAT this year. None of them sent their scores to colleges.

These days, Cornell, for example, admits roughly 40 percent of its incoming class without a test score. At schools like the University of Wisconsin or the University of Connecticut , the percentage is even higher. In California, schools rarely accept scores at all, being in many cases not only test-optional, but also “test-blind.”

The high-water mark of test-optionality, however, was also its undoing.

Applicants tended to submit their scores only if they were above the school’s reported median, a pattern that causes that median to be recalibrated higher and higher each year. When Cornell went test-optional, its 25th percentile score on the math SAT jumped from 720 to 750. Then it went to 760. The ceiling is 800, so standardized tests had begun to morph from a system of gradients into a yes/no question: Did you get a perfect score? If not, don’t mention it.

The irony, however, was that in the search for a diverse student body, many elite colleges view strong-but-not-stellar test scores as proof that a student from an underprivileged background could do well despite lacking the advantages of the kids from big suburban high schools and fancy prep schools. Without those scores, it might be harder to make the case .

Multiply that across the board, and the result was that test-optional policies made admission to an elite school less likely for some diverse or disadvantaged applicants. Georgetown and M.I.T. were first to reinstate test score requirements, and so far this year Harvard, Yale, Brown, Caltech, Dartmouth and Cornell have announced that they will follow. There may be more to come.

The Power of No

On Dec. 14, Ivy got an answer from Duke: She was rejected.

She was in extremely good company. It’s been a while since top students could assume they’d get into top schools, but today they get rejected more often than not. It even happens at places like Northeastern, a school now ranked 53rd in the nation by U.S. News & World Report — and not long ago, more than 100 slots lower than that. It spends less per student on instruction than the Boston public schools .

“There’s no target school anymore and no safety school,” says Stef Mauler , a private admissions coach in Texas. “You have to have a strategy for every school you apply to.”

Northeastern was one of the 18 other schools Ivy applied to, carefully sifting through various deadlines and conditions, mapping out her strategy. With Duke out of the picture, her thoughts kept returning to one of them in particular: Dartmouth, her father’s alma mater. “My mom said, ‘Ivy, you love New Hampshire. Look at Dartmouth.’ She was right.” She had wanted to go someplace warm, but the idea of cold weather seemed to be bothering her less and less.

Meanwhile Rania watched as early decision day came and went, and thousands of high school seniors across the country got the best news of their lives. For Rania, it was just another Friday.

A Free Market in Financial Aid

In 2003, a consortium of about 20 elite colleges agreed to follow a shared formula for financial aid, to ensure that they were competing for students on the merits, not on mere dollars and cents. It sounds civilized, but pricing agreements are generally illegal for commercial ventures. (Imagine if car companies agreed not to underbid each other.) The colleges believed they were exempt from that prohibition, however, because they practiced “ need-blind ” admissions, meaning they don’t discriminate based on a student’s ability to pay.

In 2022, nine current and former students from an array of prestigious colleges filed a class-action antitrust lawsuit — later backed by the Justice Department — arguing that the consortium’s gentlemanly agreement was depriving applicants of the benefits of a free market. And to defang the defense, they produced a brilliant argument: No, these wealthy colleges didn’t discriminate against students who were poor, but they sure did discriminate in favor of students who were rich. They favored the children of alumni and devoted whole development offices to luring the kinds of ultrarich families that affix their names to shiny new buildings. It worked: Early this year, Brown, Columbia, Duke, Emory and Yale joined the University of Chicago in conceding , and paying out a nine-figure settlement. (They deny any wrongdoing.) Several other schools are playing on, but the consortium and its rules have evaporated.

This set schools free to undercut one another on price in order to get their preferred students. It also gave the schools a further incentive to push for early decision, when students don’t have the ability to compare offers.

For almost anyone seeking financial aid, from the most sought-after first-round pick to the kid who just slid under the wire, the first step remained the same: They had to fill out the Free Application for Federal Student Aid form, or FAFSA.

As anyone knows who’s been through it — or looked into the glassy eyes of someone else who has — applying for financial aid can be torture at the best of times. This year was the worst of times, because FAFSA was broken. The form, used by the government to determine who qualifies for federal grants or student loans, and by many colleges to determine their in-house financial aid, had gotten a much-needed overhaul. But the new version didn’t work , causing endless frustration for many families, and convincing many others not even to bother. At mid-April, finished FAFSA applications were down 29 percent compared with last year.

“The FAFSA catastrophe is bigger than people realize,” says Casey Sacks , a former U.S. Department of Education official and now the president of BridgeValley Community and Technical College in West Virginia, where 70 percent of students receive federal funds.

Abigail Garcia , Rania’s classmate and the 2024 valedictorian of their school, applied to in-state public colleges as well as Ivies. She couldn’t complete the FAFSA, however, because it rejected her parents’ information, the most common glitch. She has financial aid offers from elite schools, all of which use a private alternative to the government form, but she can’t weigh them against the public institutions, because they are so severely delayed.

For most students, 2024’s FAFSA crisis looks set to take the uncertainty that began last fall and drag it into the summer or beyond. “That’s going to reduce the work force in two to four years.” Ms. Sacks says. “FAFSA completions are a pretty good leading indicator of how many people will be able to start doing the kinds of jobs that are in highest demand — registered nurses, manufacturing engineers, those kinds of jobs.”

As the FAFSA problem rolls on, it could be that for the system as a whole, the worst is still to come.

Can Any of This Be Fixed?

On the numbers, elite college applicants’ problems are a footnote to the story of college access. The Ivy-Plus schools enroll less than 1 percent of America’s roughly 15 million undergraduates . If you expand the pool to include all colleges that are selective enough to accept less than a quarter of applicants, we’re still talking about only 6 percent of undergraduates. The easiest way to alleviate the traffic jam at the top is to shift our cultural focus toward the hundreds of schools that offer an excellent education but are not luxury brands.

Luxury brand schools, however, have real power. In 2023, 15 of 32 Rhodes scholars came from the Ivies, nine from Harvard alone. Twenty of this year’s 38 Supreme Court clerks came from Harvard or Yale. If elite colleges’ selection process is broken, what should we do to fix it?

Here’s what we can’t do: Let them go off and agree on their own solution. Antitrust law exists to prevent dominant players from setting their own rules to the detriment of consumers and competitors.

Here’s what we won’t do: Legislate national rules that govern admissions. Our systems are decentralized and it would take a miracle for Congress not to make things worse.

But here’s what we can do: Hold the schools accountable for their processes and their decisions.

Institutions that receive federal funds — which include all elite colleges — should be required to clearly state their admissions criteria. Admissions as currently practiced are designed to let schools whose budgets run on billions of taxpayers dollars do whatever they want. Consider Stanford’s guidance to applicants: “In a holistic review, we seek to understand how you, as a whole person, would grow, contribute and thrive at Stanford, and how Stanford would, in turn, be changed by you.” This perfectly encapsulates the current system, because it is meaningless.

Colleges should also not be allowed to make anyone decide whether to attend without knowing what it will actually cost, and they should not be allowed to offer better odds to those who forgo that information. They should not offer admissions pathways tilted to favor the rich, any more than they should offer pathways favoring people who are white.

It just shouldn’t be this hard. Really.

The Envelope Please …

Ivy has the highest academic qualifications available inside the conventional system, and her family can pay full tuition. Once upon a time, she would have had her pick of top colleges. Not this year.

Over the course of the whole crazy admissions season, the school she had come to care about most was Dartmouth.

Along with the other seven Ivies, Dartmouth released this year’s admissions decisions online on March 28, at 7 p.m. Eastern. Ivy was traveling that day, and as the moment approached, she said, “I was on the bed in my hotel room, just repeating, ‘People love me for who I am, not what I do. People love me for who I am, not what I do.’”

She was rejected by Duke, Vanderbilt, Stanford, Columbia and the University of Southern California, where Operation Varsity Blues shenanigans could once guarantee acceptance but, as Ivy discovered, a perfect score on the ACT will not. She landed on the wait list at Northeastern. She was accepted by Michigan and Johns Hopkins. And Ivy was accepted at both her parents’ alma maters: the University of Virginia and Dartmouth, where she will start in September.

For Rania, the star student with an extraordinary story of personal resilience, the news was not so good. At Barnard, she was remanded to the wait list. Last year only 4 percent of students in that position were eventually let in. N.Y.U. and the City University of New York’s medical college put her on the wait list, too.

A spot on a wait list tells applicants that they were good enough to get in. By the time Rania applied to these schools, there just wasn’t any room. “It was definitely a shock,” she said. “What was I missing? They just ran out of space — there are so many people trying to get into these places. It took two weeks to adjust to it.”

She did get lots of other good news, a sheaf of acceptances from schools like Fordham and the University at Albany. But then came the hardest question of all: How to pay for them? Some offered her a financial aid package that would leave her on the hook for more money than undergraduates are allowed to take out in federal student loans. Even now, some colleges haven’t been able to provide her with financial aid information at all.

Rania had all but settled on Hunter College, part of the City University system. It’s an excellent school, but a world away from the elite colleges she was thinking about when she started her search. Then at almost the last moment, Wesleyan came through with a full ride and even threw in some extra for expenses. Rania accepted, gratefully.

For Rania, the whole painful roller coaster of a year was over. For so many other high school seniors, the year of broken college admissions continues.

Daniel Currell, a lawyer and consultant, was a deputy under secretary and senior adviser at the Department of Education from 2018 to 2021. He is a trustee of Gustavus Adolphus College.

The Times is committed to publishing a diversity of letters to the editor. We’d like to hear what you think about this or any of our articles. Here are some tips . And here’s our email: [email protected] .

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2024 NHL Playoffs bracket: Stanley Cup Playoffs schedule, start times, TV channels for Friday's Round 2 games

The second round of the stanley cup playoffs has gotten off to a thrilling start.

The second round of the Stanley Cup Playoffs certainly has gotten off to a thrilling start. The action continued on Thursday with two contests that ended up being quite close.

The New York Rangers led the Carolina Hurricanes 2-1 in the late stages of the third period before Hurricanes forward Andrei Svechnikov tied the game with just 1:36 left in regulation. For the second consecutive game, the two teams were headed to overtime. Just 1:43 into the overtime period, Rangers star Artemi Panarin found the back of the net to give New York a 3-0 lead in the series.

Meanwhile, the Dallas Stars came out of the gate strong as they displayed their offensive firepower. The Stars scored three second-period goals to take a 4-0 lead into the third period. However, the Avalanche didn't lay down as they scored three goals heading into the final three minutes of the contest. Unlike Game 1, the comeback did fall just short this time around, and the Stars won Game 2 by a 5-3 decision.

On Friday, home ice advantage shifts with the Boston Bruins set to host the Florida Panthers in Game 3 of their series. On the other hand, the Vancouver Canucks will look to take a 2-0 series lead against the Edmonton Oilers in Game 2.

The structure of the playoffs is as follows:

• The division winner with the most points in each conference will face the second Wild Card team in the first round. The division winner with fewer points in each conference will match up with the top Wild Card team in the first round.
• Each series will be a best-of-seven format.
• Home-ice advantage goes to the team with the top seed in the first two rounds of the playoffs. The team with the most points in the regular season has home-ice advantage in the conference finals and Stanley Cup Final.

Below is how you can follow each series in the first round along with updating results and scores from each game. Bookmark this page for the duration of the playoff run to stay up to date with everything on the ice.

Stanley Cup Playoffs viewing information

TV:  ESPN, ESPN2, TBS, TNT, SN, SNE, SNW Stream:  fuboTV ( try for free ) Follow:  CBS Sports App

All times Eastern (* if necessary)

Second round

Eastern conference.

(1) New York Rangers vs. (2) Carolina Hurricanes

Game 1: | Rangers 4, Hurricanes 3  | Recap Game 2: | Rangers 4, Hurricanes 3 (2OT)  | Recap Game 3: | Rangers 3, Hurricanes 2 (OT)  | Recap Game 4: | Saturday, May 11, TBD | at CAR | TV: TNT Game 5*: | Monday, May 13, TBD | at NY | TV: TBD Game 6*: | Thursday, May 16, TBD | at CAR | TV: TBD Game 7*: | Saturday, May 18, TBD | at NY | TV: TBD

(1) Florida Panthers vs. (2) Boston Bruins

Game 1: | Bruins 5, Panthers 1  | Recap Game 2: | Panthers 6, Bruins 1  | Recap Game 3: | Friday, May 10 7 p.m. | at BOS | TV: TNT Game 4: | Sunday, May 12, TBD | at BOS | TV: TBS Game 5*: | Tuesday, May 14, TBD | at FLA | TV: TBD Game 6*: | Friday, May 17, TBD | at BOS | TV: TBD Game 7*: | Sunday, May 19, TBD | at FLA | TV: TBD

Western Conference

(1) Dallas Stars vs. (3) Colorado Avalanche

Game 1: | Avalanche 4, Stars 3 (OT)  | Recap Game 2: | Stars 5, Avalanche 3  | Recap Game 3: | Saturday, May 11 7 p.m. | at COL | TV: TNT Game 4: | Monday, May 13, TBD | at COL | TV: ESPN Game 5*: | Wednesday, May 15, TBD | at DAL | TV: TBD Game 6*: | Friday, May 17, TBD | at COL | TV: TBD Game 7*: | Sunday, May 19, TBD | at DAL | TV: TBD

(1) Vancouver Canucks vs. (2) Edmonton Oilers

Game 1: | Canucks 5, Oilers 4  | Recap Game 2: | Friday, May 10, 10 p.m. | at VAN | TV: TNT Game 3: | Sunday, May 12 7 p.m. | at EDM | TV: TBS Game 4: | Tuesday, May 14, TBD | at EDM | TV: ESPN Game 5*: | Thursday, May 16, TBD | at VAN | TV: TBD Game 6*: | Saturday, May 18, TBD | at EDM | TV: TBD Game 7*: | Monday, May 20, TBD | at VAN | TV: TBD

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