marketing and events coordinator cover letter

How to Write an Event Coordinator Cover Letter (With Template)

Key takeaways

• A cover letter can be the most important element in a job application. Ensuring your profile stands out to recruiters is crucial to your professional success.
• A well-tailored cover letter should provide relevant information clearly and concisely. Focus on detailing your skills and why you are the right person for that specific role.
• The included Event Coordinator cover letter template provides an easy starting point to craft your own cover letters. Adapt and personalize it to fit your profile.

A well-written cover letter is key to quickly getting the attention of prospective employers. Among countless job seekers, resumes, and application letters, yours need to stand out on first impression if you want to ensure your job search   translates to a new role .

In this post, you will discover:

• Reasons why a well-crafted cover letter is key to professional success, from entry-level roles to senior positions
• Cover letter do’s and dont’s
• An Event Coordinator sample cover letter you can easily adapt and personalize

A well-tailored   cover letter : The key to   job application   success

Ensuring you know how to write a cover letter that is clear, informative, and tailored to the role you are applying to will benefit you in many ways. Well-crafted cover letters have many benefits, which include:

• Showcasing relevance:   Tailoring your cover letter allows you to emphasize the most relevant skills, experiences, and achievements that align with the specific job requirements. This immediately captures the attention of the   talent acquisition   team, recruiters, or human resources reps.
• Demonstrating research:   A good cover letter conveys your understanding of the organization's needs and illustrates how you can contribute to its success, signaling to potential employers that you've done your homework.
• Telling your story:   Each job application is unique, and a tailored cover letter enables you to craft a personalized narrative. It lets you connect your professional journey with the role's specific challenges and opportunities, making your application more compelling.
• Highlighting cultural fit:   Your cover letter allows you to address the company's values, mission, and culture. By aligning your experiences and values with those of the organization, you demonstrate a cultural fit and convey your enthusiasm for being part of the team.
• Addressing specific requirements:   Job postings often include   specific skills or qualifications   the employer is seeking. Tailoring your cover letter enables you to address these requirements directly, showcasing how you possess the desired attributes and can meet the company's expectations.

Cover letter tips

A great cover letter should reflect your professional profile and personality. However, no matter what your cover letter's content is, the tips below will help ensure the message you want to convey is clear and easily accessible to hiring managers.

• Keep it concise:   Aim for a cover letter length of 250-400 words. Be succinct in presenting your qualifications and experiences.
• Use a clean layout:   Opt for a professional and clean cover letter format with a standard font (e.g., Arial, Calibri, or Times New Roman) and a font size of 10-12 points.
• Include   contact information :   Provide your contact information at the top of the cover letter, including your name, phone number, and professional email address.
• Use   headers   and sections:   Organize your cover letter into clear sections with headers such as Introduction, Work Experience, and Achievements for easy readability.
• Maintain a professional tone:   Keep the tone of your cover letter professional and upbeat. Avoid overly casual language, and focus on showcasing your skills and experiences.
• Use keywords:   Incorporate relevant keywords from the Agile Project Manager   job description   and company website into your cover letter. This can help your application pass through   applicant tracking systems (ATS)   used by many employers.
• Highlight achievements with bullet points:   Use bullet points to list specific accomplishments or notable projects. This makes it easier for the reader to grasp your accomplishments quickly.
• Use quantifiable data:   Whenever possible, include quantifiable data to demonstrate the impact of your achievements. Numbers provide concrete evidence of your contributions.
• Match company tone:   Adapt your writing style to match the tone of the company and industry. Research the company's culture to strike the right balance between professionalism and personality.
• Showcase company knowledge:   Demonstrate your understanding of the company by referencing its values, mission, or recent achievements. Explain why you're excited about the opportunity to work for this specific organization.
• Address employment gaps (if applicable):   If you have employment gaps, briefly address them in a positive light, focusing on any skills or experiences gained during those periods.
• Proofread   thoroughly:   Eliminate typos and grammatical errors by proofreading your cover letter multiple times. Consider using tools like Grammarly to catch any overlooked mistakes and ensure your English (or any language you use) is correct.
• Include a   call to action :   Conclude your cover letter with a call to action, expressing your enthusiasm for the opportunity and indicating your readiness for an interview.
• Follow submission instructions:   If there are specific instructions for submitting the cover letter, such as naming conventions or document formats, ensure that you adhere to them.
• Save as a PDF:   Save your cover letter as a PDF before submitting it. This ensures that the formatting remains consistent across different devices and software.

While understanding the correct steps to write a cover letter is crucial to your professional success, knowing what mistakes to avoid is equally important. The best cover letter can easily be made useless by a tiny blunder. Avoid making the mistakes listed below; you will be halfway to your new job.

• Don't use a generic greeting:   Avoid generic salutations like "To whom it may concern," “Dear sir or madam, “ or “Dear hiring manager.“ Whenever possible, address the cover letter to a specific person.
• Don't repeat your resume:   An effective cover letter should complement your resume, not duplicate it. Focus on specific experiences and achievements that showcase your qualifications for the role.
• Don't exaggerate or lie:   Be truthful in your cover letter. Exaggerating your qualifications or providing false information can harm your chances and damage your professional reputation.
• Don't use unprofessional email addresses:   Ensure that the email address you use in your contact information is professional. Avoid using nicknames or unprofessional terms.
• Don't include irrelevant information:   Keep your cover letter focused on the job. Avoid including unrelated personal details or experiences that do not contribute to your suitability for the role.
• Don't use jargon unnecessarily:   While demonstrating your knowledge is essential, avoid unnecessary jargon that may confuse the reader. Use clear and straightforward language.
• Don't sound overly eager:   Expressing enthusiasm is positive but can easily feel unauthentic if overdone.

Remember, the goal of a practical cover letter is to present your qualifications in a clear, organized, and compelling manner while adhering to professional standards.

How to structure your Event Coordinator   cover letter

Express your genuine interest in the   Event Coordinator   position in the opening paragraph. Communicate your passion for planning and executing successful events and your eagerness to contribute to a team dedicated to creating memorable experiences. If applicable, mention any referrals that have influenced your decision to apply for this specific role.

About your current role

Highlight your achievements that have positively impacted the success of your current team. Emphasize your role in planning and executing a variety of events, managing logistics, and ensuring a seamless and enjoyable experience for attendees. Demonstrate your proficiency in coordinating with vendors, managing budgets, and solving challenges on-site.

Use this section to outline your current responsibilities and ongoing projects, emphasizing how they align with the requirements and objectives of the Event Coordinator role.

About your experience

Detail your hands-on experience in event coordination roles, showcasing your ability to plan events of different scales and types. Clearly communicate that your event coordination skills and readiness for the role are well-established. This section is also an opportunity to highlight any relevant certifications or additional skills you've acquired throughout your career path.

Notable achievements

Highlight notable accomplishments that showcase your effectiveness as an Event Coordinator. Whether you played a key role in organizing a successful conference, managing a high-profile event, or achieving high attendee satisfaction, use this section to concisely mention your achievements, how they were measured, and their impact on the overall success of the events you coordinated.

Why you want to work there

Express your interest in the company by highlighting specific aspects of its event philosophy, mission, and values related to event coordination that resonate with you. Convey how these align with your professional goals and how you envision contributing to the company's success through your expertise in event coordination. Be concise but articulate about your motivations.

Specific projects or initiatives that motivated you to apply

Demonstrate your understanding of the organization by referencing specific event coordination-related projects or initiatives that have captured your interest. Draw connections between these initiatives and your skills and experiences, emphasizing how your contributions align with the company's goals for successful event execution. This shows your genuine interest and proactive approach to aligning with the company's mission.

In the closing paragraph, reiterate your enthusiasm to contribute to the company's success as an Event Coordinator. Express your eagerness to discuss how your skills align with the company's event coordination objectives and invite the reader to reach out with any questions they may have. Sign off with a professional salutation.

Event Coordinator   cover letter template

Dear [Hiring Manager’s name],

I am writing to express my genuine interest in the Event Coordinator position. With a passion for creating memorable and seamless events and a proven track record in event planning and execution, I am confident in my ability to contribute effectively to your organization.

About my current role

In my current position as an Event Coordinator at [Current Company], I have:

• Planned and executed a variety of successful events, including [specific types of events, e.g., conferences, trade shows, corporate parties].
• Collaborated with vendors, sponsors, and internal teams to ensure all aspects of events were well-coordinated and executed.
• Managed event budgets, negotiations, and contracts to achieve cost-effective, high-quality events.

About my Event Coordinator experience

My experience extends to:

• Coordinating logistics, including venue selection, catering, audio-visual setup, and on-site management.
• Developing and maintaining relationships with vendors and partners to ensure successful and reliable event services.
• Utilizing event management software to streamline processes and enhance communication with stakeholders.

Some of my notable achievements include:

• Successfully organizing [specific notable event], which received positive feedback for its seamless execution and attendee satisfaction.
• Implementing cost-saving measures that resulted in a [percentage] reduction in event expenses.
• Enhancing event marketing strategies that contributed to a [percentage] increase in event attendance.

Why I want to work for [Company]

I am particularly drawn to [Company Name] due to its [mention aspects unique to the company and are a core part of its mission and values such as commitment to excellence in event experiences, dedication to innovation, growth,...]. I am excited to apply my event coordination skills to contribute to [Company Name]'s success in creating memorable and impactful events.

Specific events or initiatives of [Company] that motivated me to apply

In researching [Company Name], I was impressed by your recent events, especially [specific event or initiative]. I believe my experience in event coordination aligns seamlessly with your organizational objectives. My commitment to delivering flawless events and my dedication to delivering high-quality results would make me a valuable addition to your events team.

Thank you for considering my application. I am eager to further discuss how my skills and experiences align with the Event Coordinator role at [Company Name]. I look forward to contributing to your team's success.

[Your Full Name]

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Your job application is your chance to tell your professional story, and a well-tailored cover letter is your narrative's opening chapter. Remember that personalization is key. Make each word count, emphasizing how your background uniquely positions you as the ideal candidate, and get your dream job. 

Looking for even more inspiration?   Discover how to write a stellar cover letter in 5 steps .

Discover more tips and tools to help boost your career further and climb the steps to your dream job on   the get-hired content hub .

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Events Coordinator / Planner Cover Letter Samples & Examples That Worked in 2024

Crafting an exceptional event coordinator cover letter can be as crucial as preparing a successful celebration. Whether it be a corporate seminar or a joyous wedding, your cover letter should highlight your unique event planning skills and industry connections.

Dive into our invaluable tips, inspiring examples, and adaptable templates, and you'll be en route to creating memorable events and an equally memorable cover letter that captivates both current and prospective clients.

Read on to learn all about:

• Formatting a header on an events coordinator cover letter
• Tailoring your events coordinator cover letter to specific companies
• Crafting a memorable introduction for your events coordinator cover letter
• Showcasing your professional value as an events coordinator
• Finishing your events coordinator cover letter with an effective conclusion
• Accessing top job search resources for event coordinators

1. Include a proper header in your events coordinator cover letter

When writing an events coordinator cover letter , the first key step to take is to create a well-formatted header at the top of the document.

A cover letter header should contain vital information about the applicant (you) and the employer the letter is intended for. Moreover, a header helps to give a cover letter a sense of visual appeal.

In a cover letter header, you should include the following information:

• Your name and professional title
• Your professional contact information
• The name and department of the company you are applying to
• The address of the company (when applicable)

Here is an example of a well-formatted events coordinator cover letter header

Kate Spore , Events Coordinator (123) 456-7890 | [email protected] | linkedin.com/in/kate-spore

To: Lily Pad Wedding Services Event Coordination Department 1234 Street Address Atlanta, GA

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2. tailor your events coordinator cover letter to specific companies.

After creating your header, the next task on your writing to-do list is actually research.

Before beginning to write your cover letter, you should research the employer and their company thoroughly, looking for information that can be referenced within your cover letter.

This information may include:

• Company goals and values
• Current projects and programs the company is involved in
• Notable clients or partnerships the company has

Additionally, during your research stage, you should also try to identify the person at the company who is in charge of hiring. With this information, you can create a personalized greeting that addresses this specific person by name.

Here are 3 examples of personalized cover letter greetings

Dear Hiring Manager John Doe,

• Dear Mr. John Doe,
• Dear Mr. John Doe & the Event Management Team,

3. Craft a memorable introduction for your events coordinator cover letter

Now that you have a personalized greeting in place and the right information needed to tailor your cover letter to specific employers, you can begin writing your introduction .

To make a cover letter introduction memorable, it is important to include the following details:

• A brief overview of your professional history
• A statement on why you are enthusiastic about applying to this company
• Any specializations you may possess as an events coordinator

Here is an example of a strong introduction from an events coordinator cover letter

I am an events coordinator with more than 8 years of experience in event management for large corporations. With specialized experience in planning events for auto dealership corporations, I am confident that I can bring the right level of professionalism and skill to your dealership’s events.

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4. Showcase your professional value as an events coordinator

Once your introduction is out of the way, you can begin writing the body paragraphs of your cover letter.

The body paragraphs are where you will provide more detailed insights into your most prominent skills and achievements as an events coordinator.

As you describe these qualifications, make sure to be as specific and relevant as possible — the employer should be able to clearly understand why a qualification is included in your cover letter.

Here are 6 examples of events coordinator skills to describe in a cover letter

• Exceptional communication
• Collaboration and teamwork
• Creative thinking
• Time management

Here is an example of how to describe an accomplishment in an events coordinator cover letter

As the events coordinator for my former employer, I organized events for both staff members and the company’s clients. I organized seven events that included both staff and clients, giving the two the opportunity to socialize and network. As a result of these combined events, company sales increased by 35% within the two weeks following each event.

5. Finish your events coordinator cover letter with an effective conclusion

To complete your events coordinator cover letter, your final step is to write an effective conclusion .

The purpose of your conclusion is not just to sign off but also to encourage the employer to contact you as promptly as possible. To accomplish this, include the following information in your cover letter:

• An enthusiastic sentence saying you are looking forward to hearing from them
• Information on the best times, days, and methods for contacting you
• A formal sign-off

Here is an example of an effective conclusion from an events coordinator cover letter

I am eager to learn more about this opportunity and grateful that you have taken the time to consider my application. I hope to hear from you by next Monday morning and can be best reached at (123) 456-7890. The optimal times to get in touch with me are Monday through Friday between the hours of 9 a.m. to 5 p.m.

With Appreciation,

[Applicant Name]

6. Top job search resources for event coordinators

As an event coordinator, your job search should be as diverse and dynamic as the events you plan. There's a myriad of resources tailored specifically for your industry that can aid you in your job hunt. 

• Specialized job boards: Websites like EventWork  and MeetingJobs are tailored specifically to the event industry, offering job listings from across the spectrum of event-related roles.
• General job search sites: Platforms like Indeed and LinkedIn should not be overlooked. They feature a broad range of job listings and their robust search features can help you find opportunities in the event coordination field.
• Networking events: Groups like  Professional Convention Management Association organize numerous events that provide networking opportunities and also job leads.
• Social media groups: Join groups or forums dedicated to event planning on LinkedIn or Facebook . They often post job opportunities and give you a chance to connect with professionals in your field.
• Industry publications: Regularly check industry-specific publications like BizBash or Special Events which often feature job postings in addition to news and trends in the event industry.

Leveraging these resources can make your job search feel less like a solo endeavor and more like a well-coordinated event. And remember, the guest of honor at this party is your well-crafted event coordinator cover letter.

Events Coordinator / Planner Cover Letter FAQ

What should be the main focus of my event coordinator cover letter.

Your cover letter should highlight your organizational skills, your ability to work under pressure, and your experience coordinating successful events. It's your opportunity to explain how you handle logistics, liaise with vendors, manage budgets, and ensure client satisfaction.

How long should my event coordinator cover letter be?

Your cover letter should ideally fit on one page. Keep your narrative concise, engaging, and focused on your most impressive and relevant accomplishments.

How do I personalize my event coordinator cover letter?

Always address the hiring manager by name if possible. Tailor your cover letter to the specific role and company, demonstrating that you understand their needs and how your skills align. Provide examples of past events that mirror their requirements.

Can I use the same cover letter for every event coordinator role?

No. Customize your cover letter for each role to show you've researched the company and understand their unique needs. Highlight the skills and experiences that directly apply to each role.

What if I don't have a lot of event coordination experience?

If you lack dedicated event coordination experience, showcase transferable skills such as organization, communication, time management, and problem-solving. Highlight any event-related tasks in your previous roles or volunteering experiences.

Julia Gergelova

Julia is a professional writer, translator and graphic designer. She holds degrees in translation and interpretation, and has international work experience from a number of different countries in Europe as well as China and Panama. Julia formerly taught academic writing and as a graphic designer contributed to outlets such as  The Business of Business . She has a passion for lifelong learning and good coffee.

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Event Coordinator Cover Letter

An event coordinator cover letter should include all relevant information to show that you are a qualified candidate and a good match for the position.

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Event Coordinator Cover Letter — Free Template

Download our free event coordinator cover letter template in MS Word format.

Event Coordinator Cover Letter Example:

[Telephone Number]

[Website/LinkedIn Link]

Dear [hiring manager’s title and last name, or their first name],

I found your advertisement for the Event Coordinator and am very interested in the position. My experience in event coordination and ability to [#1 skill] and [#2 skill] make me the perfect candidate for the job. I know my skill set and industry knowledge will be invaluable to [name of the company/organization].

I am most impressed by [mention notable milestones or characteristics you appreciate about the company/institution] and have some great ideas of my own to contribute. When I worked on [mention a successful project/initiative you were involved in], we managed to [describe the result(s) of the project]. I believe your [talk about a project or company initiative you are especially interested in] will make waves in the industry and I’d feel privileged to be a part of such an innovative team.

In my role as [former or current position], I achieved [describe accomplishment(s) and strengthen it with a statistic, if possible], which improved [mention the effect this accomplishment had on the organization or company in question]. Most recently I attended [name relevant workshops/courses/training you’ve completed] that helped me sharpen my [list key skills or valuable attributes].

I have attached my resume and [mention any other documents that were requested, if applicable]. If you like my ideas, I have many more I’d like to discuss with you.

[Full name]

Common Cover Letter Mistakes

How to Write an Event Coordinator Cover Letter:

A step-by-step guide to writing an event coordinator cover letter.

Address your letter.

Address the hiring manager by name..

Research who the hiring manager or recruiter is and address them by name. This shows effort and initiative. If you cannot find a name, simply address the letter as "Dear hiring manager."

Start with a brief introduction.

State the reason for your letter..

In a concise paragraph, tell the reader what the letter is about, where you heard about the job vacancy, and that you are a great fit for the position.

Mention your skills.

Look over the job description and highlight the skills and expertise you have that match what the role requires. For an event coordinator, this will likely be time management and planning skills.

Talk about the company.

Describe why you want to work for the company..

Do some research into the company and find out which projects they are working on. Explain why you are interested in working for them by referencing these projects. They may, for example, be the lead event coordinators for a large yearly event that you have ideas for.

Outline your experience and skills.

Describe your previous position..

Talk about your former or current role and describe your achievements. Use metrics to demonstrate the results of your work.

Mention continuing skills development.

Describe workshops or courses that you have completed which make you more knowledgeable about your field, like a course on new planning software.

End with a call to action.

Refer the reader to attached documents..

If the job description requests additional documents, such as your CV, resume, or references from clients, make sure that the hiring manager knows to look out for them and invite them to contact you should they have any questions.

Sign off with an appropriate closing, such as "sincerely" and your full name. If you are sending a hard copy of the letter, leave a space for your handwritten signature above the typed name.

More Cover Letter Examples:

• Retail Manager.
• Social Media Manager.
• Marketing Coordinator.

What should I include in an event coordinator cover letter?

An event coordinator cover letter should include some motivation for why you believe you are qualified for the role. Mention specific skills and experience you have that are relevant. You should also explain why you want to work for that particular company.

How do I write an event coordinator cover letter?

• Address the hiring manager by name .
• Write a brief introduction .
• Talk about the company .
• Outline your experience and skills .
• End with a call to action .

What does an event coordinator cover letter look like?

Our event coordinator cover letter template outlines what your cover letter should look like.

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Event Coordinator Cover Letter Example

Set the stage for an unforgettable Event Coordinator cover letter that leaves recruiters spellbound. Secure your dream job using our cover letter examples and a wealth of expert guidance.

Event Coordinator Cover Letter

Imagine your cover letter as the ultimate event: a one-of-a-kind soirée, dazzling with creativity and finesse.

As an Event Coordinator, you have the extraordinary ability to create memorable experiences, and your job application should be no exception.

In this post, we’ll guide you on a journey to elevate your cover letter to new heights, no matter where in your career you find yourself in.

Together, we will:

• Understand the importance of using keywords to increase your chances of getting selected.
• Get tips on how to make your mark with no direct experience in event coordination.
• Discover the top 3 must-have skills for event coordinators and how to highlight them.
• Access example cover letters for aspiring and experienced event coordinators, and those overcoming employment gaps.

Learn how to take advantage of technology to write customized cover letters thanks to our  cover letter creation tool .

The Not So Secret Weapon to Succeed With Your Application: Keywords

Before we jump into the different types of Event Coordinator cover letters, let’s talk about the importance of using  keywords .

Nowadays, many companies use  Applicant Tracking Systems (ATS) . These systems are used to evaluate resumes and cover letters to  filter the most qualified candidates . They do so by searching for specific keywords in the application.

Ideally, your Event Coordinator cover letter should include the  same keywords you find in the job description . This will significantly increase the chances that you’re invited for an interview.

We have compiled  a list of the most commonly used keywords  in event coordination job advertisements. That way you can begin to get an idea of how to word your cover letter, regardless of your experience level:

Event Planning Keywords:

• Event coordination
• Event logistics
• Event planning
• Event production
• Event design
• On-site event management
• Venue selection
• Vendor management

Event Marketing Keywords

• Attendee engagement
• Communication
• Event marketing
• Event Promotion
• Public relations
• Social media marketing
• Sponsorship acquisition
• Sponsorship activation

Event Operations Keywords

• Budget management
• Client services
• Emergency preparedness
• Hospitality
• Project management
• Risk management

Event planning keywords  refer to terms and phrases that relate to the planning and execution of events, such as budget management, logistics, venue selection, and on-site event management.

Event marketing keywords  are focused on promoting events and attracting attendees, such as social media marketing, event promotion, public relations, and attendee engagement.

Event operations keywords  relate to the behind-the-scenes aspects of event planning, such as project management, vendor management, emergency preparedness, and risk management.

Keywords should appear on both, your resume and your cover letter.

The following is an example of how to apply the keywords “sponsorship acquisition”, “venue selection”, and “budget management” in your cover letter:

As an Event Coordinator with expertise in venue selection and budget management, I executed a comprehensive strategy to optimize event spaces while controlling costs. By thoroughly analyzing potential locations and their compatibility with the events’ goals, I facilitated smooth sponsorship acquisition, resulting in over $700,000 in sponsor commitments.

How to Make Your Cover Letter Stand Out as an Event Coordinator with No Experience

With the right approach and a solid understanding of  what employers are looking for , you can write a compelling cover letter that presents your skills and potential in event coordination, even when you have no experience.

We know it’s always frustrating to see “3+ years of Event Coordinator experience required”, however, you can always use your letter to  be convincing .

To convince a hiring manager you’re worth an interview, you should  show how passionate you are  about event management and  highlight your transferable skills .

Top 3 Ways to Demonstrate Your Passion for Events in Your Cover Letter

If you just say you love event coordination, you may just look like you’re making it up. You’re going to want to truly  sell your passion .

The following are some  strategies you can apply , plus examples on how to do it efficiently:

• Tell your story:  Share a personal story that shows your passion for events.

Example:  In my personal life, I planned a surprise birthday party for my best friend that involved creating a themed decor and arranging a variety of fun activities. Seeing my friend’s joy and excitement throughout the event solidified my passion for creating memorable experiences that bring people together.

• Mention relevant experience:  If you have any relevant experience, such as volunteering at events or interning with an event planning company, be sure to mention it and explain how it fueled your passion for events.

Example:  My experience volunteering at local music festivals ignited my passion for event planning. Seeing the hard work and creativity that went into planning each festival inspired me to pursue a career in event coordination.

• Show your knowledge:  Demonstrate your knowledge of the industry by discussing recent events or trends that you find exciting.

Example:  I am excited about the trend of sustainability in event planning and have been following the latest developments in eco-friendly event strategies. I am particularly interested in finding innovative ways to reduce waste and environmental impact without sacrificing the quality of the event experience.

Let’s have a look at the  wrong and right ways  to show your enthusiasm for becoming an Event Coordinator.

I don’t have any experience as an event coordinator, but I’m really good at planning events and coming up with creative ideas. I’m also a great communicator and I work well under pressure.

This is a bad example because it relies solely on general statements about the applicant’s skills without providing any specific examples or evidence of those skills.

It also doesn’t address how the applicant plans to learn and adapt to the specific requirements of the job.

While I don’t have any direct experience as an Event Coordinator, I’ve had the opportunity to plan events for various organizations during my time in college. As the head of the student activities board, I organized multiple successful events that received positive feedback from attendees and faculty.

I also have experience managing budgets, negotiating with vendors, and promoting events through social media. I’m excited to bring these skills to the event coordinator position at [Company] and to learn from experienced professionals in the industry.

This is a good example because it  acknowledges the lack of direct experience but provides specific information of relevant experience  and skills.

The applicant  demonstrates their ability to plan  and execute events, manage budgets and vendors, and promote events through social media.

Lastly, they  express a willingness to learn  from experienced professionals in the industry. This shows the hiring manager that the applicant has transferable skills and a positive attitude toward learning and growth.

If you already have a strong resume objective, you can use that as inspiration here. If you don’t have a good objective, use our  resume builder  to guide you through the rewriting of your resume to optimize it for best results.

Example Cover Letter for Aspiring Event Coordinators Without Experience

In this example cover letter, you’ll see how to  highlight your transferable skills, relevant experience, and enthusiasm  for the event coordination industry when you have no direct experience in the field.

Company name Company address Date

Dear [Hiring Manager Name],

I am excited to apply for the Event Coordinator position at [Company]. Although I am a recent graduate and do not have direct experience in event coordination, I am confident that my skills and experience make me a strong candidate for this role.

As a recent graduate with a degree in Business Administration, I have gained skills in project management, customer service, and organization and developed a deep understanding of marketing, which I believe will be useful in promoting events and attracting attendees. Additionally, I completed a project management course where I learned how to plan, organize, and execute projects successfully.

Furthermore, I have volunteered for several events in the past, where I assisted in planning and executing successful events, including a charity walk and a community fundraiser. These experiences taught me how to manage volunteers, create and execute event plans, and handle unforeseen challenges. I was impressed by the level of detail and organization required to make these events successful, and I am eager to be part of a team that makes these events happen and to contribute my own skills.

I am excited to learn and grow in this role, and know I have the drive and determination to contribute to your team’s success, as well as the willingness to develop new skills to succeed in this industry.

The opportunity to work for a company that values creativity, innovation, and excellence in event coordination fills me with anticipation. I look forward to discussing my qualifications further. Thank you for considering my application.

Sincerely, Name

Address Phone number Email address

How to Create a Standout Cover Letter as an Experienced Event Coordinator

How do you write a cover letter that  showcases your experience  as an Event Coordinator?

You can start by checking our  cover letter guide . There you will find  detailed advice on the essential elements  of a winning cover letter, such as powerful opening and closing paragraphs.

Don’t just tell the employer that you have experience managing people or projects –  provide specific examples  that demonstrate your expertise in action. This will give you credibility and make your cover letter more engaging and memorable.

To correctly do so, you should include:

• Your expertise and accomplishments
• Concrete data
• Ways you contributed

These kinds of details give potential clients or employers a clear sense of your skills and expertise.

Ultimately, the more specific and detailed your examples, the more convincing your claims will be.

Top 3 Must-Have Skills and Examples for Event Coordinators

When it comes to event coordination, there are 3 top must-have  skills  any worthy candidate must bring to the table You must be:

• An strong communicator
• Competent in project management
• A pro when it comes to organization and time management

Here you can see a few examples that demonstrate  how to highlight them in your application :

• Strong Communication

Example: “ I pride myself on my ability to effectively communicate with vendors, team members, and clients, resulting in a 25% increase in positive feedback on event satisfaction surveys. My mastery of communication software such as Slack and Trello ensures that everyone is on the same page and events run smoothly. ”

• Project Management

Example: “ My expertise in project management software such as Asana and Monday.com has allowed me to effectively oversee event logistics and maintain on-time delivery, resulting in a 15% increase in events completed on schedule. I have also implemented risk management strategies to anticipate and mitigate potential issues, ensuring a flawless event experience for attendees. ”

• Organization and Time Management

Example: “ With my exceptional organizational skills and mastery of Google Suite, I have successfully managed over 50 events, coordinating every detail from venue selection to post-event evaluation. Through my time management strategies, I have been able to effectively juggle multiple events at once, resulting in a 20% increase in the number of events I oversee per month. ”

Let’s delve deeper into writing a powerful Event Coordinator cover letter by examining some right and wrong scenarios.

I am applying for the event coordinator position at SuperKool Events. I am good at planning events and have worked in event coordination for two years. I am also creative and a good communicator.

This lacks specific details and concrete examples to support the applicant’s claims.

Simply stating that you are good at planning events and have worked in event coordination for two years is not enough to demonstrate your qualifications for the position.

Additionally, saying that you are creative, and a good communicator is a generic statement that does not provide any evidence to support those qualities.

As an event coordinator for DEF Productions, I successfully executed over 20 events, ranging from intimate gatherings to large-scale conferences.

I am particularly proud of my work on the annual company gala, which received positive feedback from both attendees and management for its seamless execution and attention to detail.

Additionally, I utilized my creativity to develop unique themes and concepts for each event, resulting in higher attendee engagement and satisfaction.

The applicant’s use of creativity to develop unique themes and concepts for each event  demonstrates their ability to think outside the box  and deliver memorable experiences for attendees.

Winning the Job: Example Cover Letter for Experienced Event Coordinators

Take a look at the sample provided to understand what  you should feature  in your own cover letter when pursuing Event Coordinator opportunities.

Hiring Manager’s name

Company name

Company address

Dear Mr/Ms. [Hiring Manager Name]

I am writing to register my interest in the Event Coordinator role being advertised by [Company]. With over 6 years of event management and organization experience under my belt and a proven record of bringing successful and memorable functions to life, I am sure I am just the candidate you are looking for.

Working in my current position with [Current Company] I have overseen the preparation and hosting of major corporate events with over 25,000 attendees. During this time I have undertaken all the tasks a successful function needs from booking guest speakers to venue hire.

I have also regularly achieved 10-20% savings on budgets through shrewd negotiating skills and by leveraging industry contacts. Additionally, expert sponsorship acquisition and revenue source identification allowed me to raise company profits by 7% over the last 18 months.

Please find my resume enclosed with this letter, which provides more details of my work history and skillset. I would of course also be enthusiastic to discuss these both in more depth in a face-to-face meeting at your offices.

Please feel free to contact me at any time via my personal email address or phone number. I look forward to hearing from you.

Breaking Barriers: Example Cover Letter for an Event Coordinator Overcoming an Employment Gap

As CNBC puts it, “ resume gaps aren’t a big deal anymore ”. What matters is how you highlight the skills and experiences gained during your time away from work and  demonstrate your unique value  to potential employers.

Our Event Coordinator cover letter sample will show you how to weave your experience and skills into a narrative that  addresses the gap with confidence  and flair.

Review it carefully to craft a cover letter that wows!

I am excited to apply for the Event Coordinator position at [Company Name]. As someone with extensive experience in event planning and coordination, I am confident that I would be a great asset to your team.

I want to address the gap in my employment history. In [year], my family experienced a medical emergency that required my full attention and care. As a result, I made the decision to take a leave of absence from my position as an event coordinator. While this was a challenging time, I was able to support my family and attend to their needs.

During this period, I also took the opportunity to pursue professional development opportunities. I completed several online courses in event planning and management, volunteered at local non-profit organizations to plan and execute fundraising events, and attended industry conferences to stay up-to-date with the latest trends and technologies.

As an Event Coordinator, I have successfully planned and executed various events, ranging from corporate conferences to non-profit fundraisers. My expertise in budgeting, venue selection, vendor management, and on-site coordination has consistently resulted in seamless events that exceed client expectations.

Furthermore, my excellent communication skills and attention to detail have enabled me to work collaboratively with clients, vendors, and team members to ensure successful event outcomes. I am also proficient in event planning software and tools, including Cvent and Eventbrite.

I am excited about the opportunity to bring my skills and experience to your organization and contribute to the success of your upcoming events. Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.

If you’re seeking guidance on how to present gaps in your employment history in a positive light, our article on  navigating gaps in your application  offers valuable tips and insights.

Recap: Enhance Your Event Coordinator Cover Letter with These Key Tips

As we’ve discussed, depending on your career situation, writing a powerful Event Coordinator cover letter can be challenging in different ways.

Consider the elements listed below no matter where you find yourself at this point in your career. They are sure ways to enhance your application and help you in your professional pursuit.

• Use industry related keywords.  Speak the same language as the recruiters. Remember to use the same keywords that appear in the job description to make sure you are on the same communication level. Make your skills shine with real, specific examples.  Don’t just list skills and accomplishments. Tell a story with specific examples. Add metrics for credibility.
• Let your passion shine through.  Convey your passion for events through personal anecdotes, emphasize relevant experience and transferable skills, and display industry knowledge by discussing current trends.
• Be sure to mention the top 3 skills every Event Coordinator should have.  Clear communication, proficient project management, and strong organization and time management. Include specific examples that demonstrate your capabilities in these domains.

Remember, a tailored resume and cover letter that speak directly to the role of an  Event Coordinator  will make all the difference when trying to get a job.

By using these tools and tips, you’ll effectively highlight your unique skill set and experience, demonstrating your readiness and ability to succeed in the position.

Let us know how it goes!

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Marketing Coordinator Cover Letter Example

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Begin your Marketing Coordinator cover letter with a strong, attention-grabbing opening that showcases your enthusiasm for the role and the company. Start by addressing the hiring manager by name to make it personal. Then, immediately highlight your most relevant achievement or unique value proposition that aligns with the job description. For instance: "Dear [Hiring Manager's Name], With a proven track record of increasing engagement by 30% through targeted social media campaigns, I was excited to discover the Marketing Coordinator opportunity at [Company Name]. My passion for crafting compelling marketing strategies and my experience in coordinating successful promotional events position me as an ideal candidate to contribute to your team's success." This approach demonstrates your relevant experience and shows that you've done your research, making a strong first impression.

The best way for Marketing Coordinators to end a cover letter is with a strong, confident closing that reiterates their interest in the position and invites further discussion. A compelling closing statement might read: "I am eager to bring my creative marketing skills and proven track record of successful campaign management to [Company Name]. I am confident that my experience aligning brand strategies with market trends will contribute to the continued success of your team. I look forward to the opportunity to discuss how my expertise can support your marketing objectives. Thank you for considering my application." This ending accomplishes several key objectives: it reaffirms the candidate's enthusiasm for the role, highlights their relevant skills, and opens the door for an interview, all while maintaining a professional tone. It's important for Marketing Coordinators to leave a lasting impression that underscores their value proposition and aligns with the company's goals.

Marketing Coordinators should include the following elements in their cover letter to make a compelling case for their candidacy: 1. **Introduction**: Start with a strong opening that captures the reader's attention. Mention the position you're applying for and how you learned about it. If you have a connection at the company or were referred by someone, mention this early on. 2. **Understanding of the Company and Role**: Demonstrate that you've done your research and understand what the company does, its brand, and its target audience. Explain how the role of Marketing Coordinator fits within the company's marketing strategy and how you can contribute to its objectives. 3. **Relevant Experience and Skills**: Highlight your relevant experience, particularly where you've successfully coordinated marketing campaigns, managed events, or supported a marketing team. Be specific about your responsibilities and achievements, using metrics where possible (e.g., "increased email campaign open rates by 20%"). 4. **Knowledge of Marketing Tools and Technologies**: Mention your proficiency with marketing software and tools that are essential for the role, such as CRM systems, email marketing platforms, social media management tools, and analytics software. If the job description mentions specific tools, make sure to reference your experience with those. 5. **Communication and Collaboration Skills**: As a coordinator, you'll need to work with various team members and departments. Highlight examples of your communication and collaboration skills, and how you've used them to ensure the success of marketing projects. 6. **Creativity and Problem-Solving**: Marketing requires creativity and the ability to solve problems on the fly. Provide examples of how you've used creative thinking to overcome challenges or to improve marketing efforts. 7. **Adaptability and Learning**: The marketing field is dynamic, with new trends and technologies constantly emerging. Show that you're adaptable and eager to learn new skills that can benefit the company. 8. **Enthusiasm for the Role and Company**: Employers want to hire people who are excited about the job

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Try our AI Cover Letter Generator

Professional Event Coordinator Cover Letter Examples for 2024

Your event coordinator cover letter is the perfect stage to showcase your planning prowess and attention to detail. Illuminate your experience with examples of past events that thrived under your direction. Demonstrate your ability to remain calm under pressure, a must-have trait for any event coordinator. Highlight your exceptional problem-solving skills, which ensure every occasion unfolds seamlessly.

Cover Letter Guide

Event Coordinator Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Event Coordinator Cover Letter

Key Takeaways

Embarking on your job search, you've pinpointed the perfect event coordinator role and you know a compelling cover letter could set you apart. Crafting this crucial document, however, can be daunting. It's not about echoing your resume; it's about showcasing that shining professional triumph that defines you. Striking a balance between formal and fresh without falling into clichés, all while keeping your story to one page, is no small feat. Let's guide you through creating a cover letter that lands you in the spotlight.

• Personalize the greeting to address the recruiter and your introduction that fits the role;
• Follow good examples for individual roles and industries from job-winning cover letters;
• Decide on your most noteworthy achievement to stand out;
• Format, download, and submit your event coordinator cover letter, following the best HR practices.

Use the power of Enhancv's AI: drag and drop your event coordinator resume, which will swiftly be converted into your job-winning cover letter.

If the event coordinator isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

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Event Coordinator cover letter example

DANIEL ANDERSON

Fort Worth, Texas

+1-(234)-555-1234

[email protected]

• Highlighting Relevant Experience: The cover letter mentions the candidate's experience in organizing corporate events at Global Conferences Inc., emphasizing their competence for a similar role in the prospective company.
• Showing Measurable Successes: The inclusion of a specific accomplishment, such as optimizing travel logistics and reducing expenditures by 18%, quantifies the candidate's capabilities and presents them as results-oriented.
• Strategic Skills: The discussion of forming strategic alliances and negotiations displays the candidate's higher-level thinking and the ability to contribute strategically to the business's success, which is crucial for an event coordinator role.

What about your event coordinator cover letter format: organizing and structuring your information

Here is one secret you should know about your event coordinator cover letter assessment. The Applicant Tracker System (or ATS) won't analyze your cover letter.

You should thus focus on making an excellent impression on recruiters by writing consistent:

• Introduction
• Body paragraphs (and explanation)
• Promise or Call to action
• Signature (that's optional)

Now, let's talk about the design of your event coordinator cover letter.

Ensure all of your paragraphs are single-spaced and have a one-inch margins on all sides (like in our cover letter templates ).

Also, our cover letter builder automatically takes care of the format and comes along with some of the most popular (and modern) fonts like Volkhov, Chivo, and Bitter.

Speaking of fonts, professionals advise you to keep your event coordinator cover letter and resume in the same typography and avoid the over-used Arial or Times New Roman.

When wondering whether you should submit your event coordinator cover letter in Doc or PDF, select the second, as PDF keeps all of your information and design consistent.

The top sections on a event coordinator cover letter

Header with contact information : Include your name, address, phone number, and email so the recruiter can easily reach out to schedule an interview, and ensure it's professionally formatted to set the tone for your communication skills.

Tailored greeting : Address the hiring manager by name whenever possible, which demonstrates your attention to detail and ability to personalize client experiences, important aspects in event coordination.

Introduction with a hook : Begin your cover letter with a compelling statement about your passion for event planning, a notable achievement, or a unique skill you bring to the table – this establishes your brand and grabs the recruiter’s attention immediately.

Body with relevant experience and skills : Highlight specific examples of past events you’ve coordinated, challenges you've successfully navigated, and the skills you've honed that directly correlate with the job description, emphasizing your adeptness in adapting to various event types and client needs.

Closing with a call to action : Conclude by reiterating your enthusiasm for the position, and invite the hiring manager to contact you for further discussion, showcasing your proactive approach and dedication to follow-through, much like you would when closing a deal with event stakeholders.

Key qualities recruiters search for in a candidate’s cover letter

Proven track record in event planning and management: Recruiters look for candidates who have successfully organized and executed events, demonstrating their ability to manage logistics, timelines, and vendor relationships.

Strong organizational skills: The ability to multitask and keep track of numerous details is critical for ensuring that every aspect of an event is coordinated and executed smoothly.

Excellent communication and interpersonal skills: Event coordinators must effectively communicate with clients, vendors, staff, and event attendees, often acting as the face of the event.

Creativity and problem-solving abilities: The knack for coming up with innovative ideas and swiftly resolving unexpected issues is crucial for creating memorable events and maintaining client satisfaction.

Budget management expertise: Recruiters seek candidates who can create and adhere to financial plans, ensuring that events are executed within the allocated budget.

Adeptness in technology and social media: Proficiency with event management software, registration platforms, and social media strategies is increasingly important for promoting events and engaging with participants.

The event coordinator cover letter salutation: how to address hiring managers

After covering the format of your event coordinator cover letter, let's look at the salutation.

Back in the day, the cordial "To whom it may concern" or "Dear Sir/Madam", might have worked out fine.

But, nowadays, your cover letter should approach hiring managers on a more personal basis.

So, what to do about your cover letter salutation ?

If you've messaged the recruiters and are on a first name basis or a more formal one, use the hiring manager's name in the greeting (e.g. "Dear Sophie," "Dear Ms. Givens", or "Dear Mr. Everett,").

Always aim to make the effort to find out the name of the hiring manager, who'd be assessing your application. Search on LinkedIn, double-check the advert on the corporate website, or message the brand on social media to find out more about the role.

If you can't find the hiring manager's name (and still want to sound professional), use "Dear HR Team,", "Dear Hiring Manager,", or the likes.

List of salutations you can use

• Dear Hiring Manager,
• Dear [Company Name] Team,
• Dear [Mr./Ms./Dr.] [Last Name],
• Dear Recruitment Team,
• Dear Talent Acquisition Team,
• Dear Search Committee,

The event coordinator cover letter introduction: focusing on your unique value, with a creative twist

You are not the only one wondering how to start your event coordinator cover letter. Those first two sentences introduce your profile and should be memorable.

No pressure.

When beginning your event coordinator cover letter , immediately point out the unique value of working with you. In other words, what you promise to bring to the role by using your past track record of success.

Start your event coordinator cover letter with a creative twist by telling a joke or stating something relatable. Select this type of introduction only if it aligns with the company culture.

What to write in the body of your event coordinator cover letter

Now that you've got your intro covered, here comes the heart and soul of your event coordinator cover letter.

It's time to write the middle or body paragraphs . This is the space where you talk about your relevant talent in terms of hard skills (or technologies) and soft (or people and communication) skills.

Keep in mind that the cover letter has a different purpose from your event coordinator resume.

Yes, you still have to be able to show recruiters what makes your experience unique (and applicable) to the role.

But, instead of just listing skills, aim to tell a story of your one, greatest accomplishment.

Select your achievement that:

• covers job-crucial skills;
• can be measured with tangible metrics;
• shows you in the best light.

Use the next three to six paragraphs to detail what this success has taught you, and also to sell your profile.

Closing remarks to end your event coordinator cover letter

Of course, you'll have to show gratitude to the recruiters, who have assessed your profile at the end of your event coordinator cover letter .

A "Thank you for the consideration" would work wonders, instead of the standard "Sincerely yours".

Do you want to make an even better impression?

Close off your event coordinator cover letter by promising how you see yourself excelling in the role and the positive impact you'd bring about.

A sentence that encourages some further action on the recruiter's end could also be a good way to close off the communication (e.g. provide your availability for an interview).

Keep this in mind when writing your zero experience event coordinator cover letter

Even though you may not have any professional experience , your event coordinator cover letter should focus on your value.

As a candidate for the particular role, what sort of skills do you bring about? Perhaps you're an apt leader and communicator, or have the ability to analyze situations from different perspectives.

Select one key achievement from your life, outside work, and narrate a story that sells your abilities in the best light.

If you really can't think of any relevant success, you could also paint the picture of how you see your professional future developing in the next five years, as part of the company.

Key takeaways

Your event coordinator cover letter is your best shot at standing out by showing your motivation and the unique skills you'd bring to the job:

• Chose no more than one achievement, which you'd be talking about in the body of your event coordinator cover letter, by focusing on skills and outcomes;
• Address recruiters with their first or last name, or "Dear Hiring Manager" in your event coordinator cover letter greeting;
• Introduce in no more than two sentences what makes your profile unique (perhaps it's your motivation, enthusiasm, or appreciation of the company you're applying for);
• Select the same font you have used in your resume (avoid Times New Roman and Arial, as most candidates tend to invest in them);
• Close your event coordinator cover letter with a promise of how you see yourself growing in the company and the benefits you'd bring about.

Cover letter examples by industry

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Dolphin Dash February 5-9, 2024

Thank you Dolphin family for an incredible week of giving! Together, you raised $4,255,829 for Jacksonville University's students and programs! Phins up!

IMPACT ENGAGE INSPIRE

Thank you to the 8,004 Dolphins worldwide who Dashed for JU. Together, you GAVE FORWARD and raised more than $4.2 million for the future of Jacksonville University. Thank you, and Phins Up!

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SUPPORT JU FROM HEAD TO TOE

It’s officially the start of the holiday shopping season, and Jacksonville University is getting in on the fun! Make a gift of $30 or more to the Nellie Student Support Fund and three things will happen……

• You’ll ensure that Jacksonville University students will continue to receive emergency funding when they need it the most,
• We’ll send you your choice of limited-edition JU socks or a JAX beanie as our way of saying thanks, and
• Get your new gear in the mail in time to wear for the holidays!

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We have a lot to celebrate this year: the completion of the ASPIRE Campaign, a bold new Athletics brand, the start of several new construction projects, and, most importantly, our growing class of Phins. We can’t wait to celebrate with our Forever Phins this weekend, October 12-14.

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Assistant Director of Graduate Programs

Position Title

Salaried/Non Exempt

Job Summary

The Assistant Director of Graduate Programs works closely with others in the graduate office to support the strategic initiatives of the college and advance graduate programs. This position includes student advising, coordination of programmatic activities, and office support.

Duties/Responsibilities

• Manages the Grad2Grad program by assisting in recruiting for the Grad2Grad program. Interviews and then manages the undergraduate students that are accepted into the program. Coordinates the undergraduate transition to graduate student status.
• Coordinates Professional Development activities for Master’s level students:
• Coordinates Graduate level Dean’s Fellows program
• Organizes and enacts in-person and virtual student orientation each semester
• Forms cohort study groups for Master’s level programs and organizes networking activities
• Supports Executive Coaching Series and other events
• Liaison to CM to ensure availability of appropriate development activities
• Assist in scheduling and set-up of graduate program events
• Establish a warm and friendly work environment while providing student support for emergent issues.
• Supports DCOBT graduate programs for accreditation and reporting purposes.
• Coordinate Educational Testing Services (ETS) testing for business students; procure tests and assists in administering the online exam; retains and provides results.
• Assists with graduate scholarship and assistantship applications.
• Assists in the supervision of Graduate Assistants and Student Workers.
• Provides back-up support and weekend coverage for the graduate programs as needed.
• Development of knowledge of program requirements and confirmation of accuracy in college catalog and online. Updates webpages as program requirements change.
• Assists with marketing and promotion of Graduate Activities.
• Coordinates with others to improve processes, including admissions and marketing.
• Other duties as assigned.

Required Skills/Abilities

• Excellent critical thinking skills
• Excellent oral and written communication skills
• Proficiency in Microsoft Word, Excel
• Ability to use discretionary judgment
• Strong interpersonal and organizational skills
• Must be able to maintain confidentiality of records.
• Must be able to work independently, prioritize and handle multiple tasks.

Education, Certificates, Licenses, & Experience

• Bachelors degree or 2 years of relevant experience in a higher education setting

Physical Requirements

• Must be able to bend, stoop, and reach.
• Manual dexterity to efficiently operate a computer keyboard and other business machines.
• Adequate hearing to communicate effectively in person and by phone.
• Near vision sufficient to read written communications and computer display screens.

Important Note

This is not an exhaustive list of all responsibilities, duties, and/or skills required for this position. The University reserves the right to amend and change responsibilities to meet organizational needs.

Interested applicants are asked to submit a copy of their resume, cover letter, and list of references alongside a completed JU Application to Dean Barbara Ritter at [email protected] . 

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2024 UNI graduate leaves her mark on campus in a unique way

Each student at the University of Northern Iowa leaves their mark on campus in one way or another, and spring 2024 graduate, Kaina Geetings embodies this tradition wholeheartedly. As the creator of the new custom UNI spirit and spirit script fonts, her  mark  can be seen from the Alumni Magazine, to the campus TC statue.

During her time at UNI, Kaina could often be found doodling, writing, or drawing on her iPad, but she explored her creativity well before her time here. “I have always been just super creative, ever since I was little. And when I came to college, I kind of started exploring digital design,” she said. 

This creative side is what led Kaina to her most recent adventure, handwriting fonts that are currently in use by the University of Northern Iowa. 

“I love that I got to work on this project, it was really special. I get to leave part of who I am at UNI for them to use. I really enjoyed getting to know the team here and the office that I worked in for a while,” remarked Kaina in reference to the project. 

Sam Schmiesing, a senior graphic designer at UNI noticed Kaina and her beautiful handwriting through a request received at the marketing office.

“I had the request for a promo item come through, and it was a very cute little athletic logo pin that Kaina had designed,” said Schmiesing. “After I saw it, I thought to myself, ‘I wish I could do that, how do we get something like that over here.”

As Schmeising learned more about Geetings and her artwork, she also started to envision how the fonts could enhance the university's branding strategies.

The first official project for Geetings was designing hand lettering (soon to be  the font) for the cover of the 2024 Alumni Magazine. The magazine had a photo of the Campanile, adorned by lyrics to the UNI fight song handwritten by Kaina. 

Creating a typeface takes time, repetition and critique. This process spanned out over the course of nearly nine months, but after seeing the success of the magazine cover, Schmeising knew that officially hiring Kaina to create a font for UNI was a great idea. 

Creating a font that can be used by anyone with a keyboard involves measurement, understanding of line and width, and even a little math.

“For me, it was kind of challenging figuring out how to make the individual letters because usually I just naturally go and draw something,” Kaina said. “It's very natural to me to just write, but I had to actually figure out how I wanted the font to look, and then I had to create a design for each letter individually.”

Collaborators learned a new skill through this process. “It's been a really good process and really challenging for me to kind of dissect what a word is, and then each individual letter is. I would say definitely I am more knowledgeable now in typography, things like line height and width, and just really analyzing a single letter,” said Geetings. 

Now that the fonts are in their final stages, ready to be published and used by UNI, Geetings has been reflecting over what the opportunity really brought to her. 

“I think since doing this font project now with UNI, I would love to make my own font too, for myself and my personal brand,” said Kaina. She currently uses  her creative Instagram page to highlight school projects, but she hopes to transition it to a business in the future. 

The Pella, Iowa native graduated from UNI in 2024 with a degree in interactive digital studies and a graphic technologies minor. 

Geetings knows that the opportunity to leave her  mark on campus in this way brought her countless skills, relationships and memories. She will be seen, in the form of a font, around campus for years to come.

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