cover letter for customer service and marketing

Customer Service Cover Letter Example (+ Full Guide for 2024)

You’re a professional problem-solver with a knack for keeping customers happy.

As a customer service professional, you know just how important saying the right thing is, whether it’s face-to-face or by chat, email, or phone call.

Yet, when it comes to your cover letter, you’re stumped.

You just can’t seem to write one that conveys your expertise.

Don’t worry! We’ve got you covered.

In this article, we’re going to show you:

• What a Perfect Customer Service Cover Letter Looks Like
• 5 Steps to Writing the Best Customer Service Cover Letter

3 Essential Cover Letter Tips for Customer Service Workers

Let’s dive in!

Customer Service Cover Letter Example

5 Steps to Writing a Customer Service Cover Letter

You’ve seen what a great customer service cover letter looks like, and now it’s time to write your own.

All you have to do is follow these simple steps to nail it:

#1. Put Contact Information in the Header

You should always start your customer service cover letter with your contact information. This should be placed in your cover letter’s header, just like on your resume .

Here’s what you should include:

• First and Last Name. Your full name should always be at the top of the page.
• Professional Title. Match the professional title on your cover letter to the exact job you're applying for. The hiring manager is probably sifting through hundreds of applications for different positions, so when you’re clear about the exact position you’re writing about, it makes the process easier for everyone.
• Email Address. Choose an email address that’s both professional and simple, like some combination of your first and last name. The quirky email address you created in high school won’t do. (e.g.: [email protected] doesn’t belong on your cover letter, but [email protected] is fine.)
• Phone Number. Make sure the number you provide is accurate so that the hiring manager can easily reach you. If you’re applying for a job abroad, make sure to add the dial code in front of your phone number.
• Location. Your city and state or country are usually enough information. But if you’re applying for a remote job or looking to relocate, specify so on your customer service resume .
• Relevant links (optional). You can add links to any relevant websites or social media, such as your LinkedIn profile.

Once you’re ready with your own contact information , it’s time to add the hiring manager’s.

Here’s what you should list:

• Company Name. Write down the name of the company you’re applying to.
• Hiring Manager’s Name. If possible, write down the name of the hiring manager for the department you’re applying for. Check the job ad, the company’s website, and their LinkedIn page to find out who it is.
• Hiring Manager’s Title. If you find the hiring manager for this specific job ad, and you see they’re the head of the department, write that as their title instead of “Hiring Manager.”
• Location. The city and state or country are the most vital information here, especially for companies that operate globally. You can optionally add the exact street name and number of the company if you want to be more specific.
• Email address (optional). If possible, find the hiring manager’s email address and add it here.
• Date of Writing (optional). Add the exact date you wrote your cover letter for a professional touch.

#2. Address the Hiring Manager

After adding all the relevant contact information, you should specifically address your cover letter to the person who’ll be reading it.

And we don’t recommend using the generic “To Whom It May Concern."

The way you address your cover letter can leave a positive impression on the hiring manager—if you do it right, that is.

So first, do some research. Check the job listing, company website, or LinkedIn profile and find the hiring manager for the department you’re applying to. This way, you can find their name and email address.

Then address them formally. We recommend using Ms. or Mr. , followed by their last name. But if you aren’t sure about their gender or marital status, you can just use their full name instead. For example:

• Dear Ms. Salgado
• Dear Juana Salgado

If you can’t find any information about the hiring manager or head of the customer service department, you can just address your letter to the department or the company in general:

• Dear Customer Service Department
• Dear Customer Service Hiring Team
• Dear Human Resources Team
• Dear Head of Customer Service

#3. Write an Eye-Catching Opening Statement

Hiring managers spend an average of seven seconds looking at a candidate’s application before deciding if it’s worth reading all the way through. 

So making a good impression from the get-go is crucial to a successful customer service cover letter.

Your opening paragraph should always include your name and exactly why you’re interested in the role. Showing your passion for the industry or specific job is a great way to make hiring managers want to know more about you.

Researching the company goes a long way here. The more you know about the employer, the more you can highlight what a good culture fit you are for them. This shows the hiring manager you aren’t just randomly applying everywhere - you’re really interested in this specific position.

Depending on your level of experience, you can also start your cover letter with a notable achievement or the skills that make you a perfect fit for the role.

Just make sure this paragraph isn’t too detailed. What you want to do here is pique the hiring manager’s curiosity and get them to delve deeper into your cover letter’s details.

#4. Use the Cover Letter Body for the Details

The main body of your customer service cover letter is where you can go into detail about what really makes you a qualified candidate for the position.

The trick here is to not just repeat everything from your resume. This is the place to truly show off your professional skills and qualifications, so you have to really make this section count. Your job is to convince the hiring manager that you’re a better fit than the other applicants, so mention any achievements related to the field and use the job advertisement as a reference.

You can tailor your cover letter to the job advertisement by mentioning specific skills the company is looking for or how exactly you can contribute to their team. For example, if you’re applying for a tech-related customer service position, you should mention skills related to that instead of, say, your e-commerce experience.

Showing your knowledge about the company, their business model, or their industry can be a great plus. So, if you’re familiar with the company’s products or services, make sure to mention that on your cover letter to show them how and why you align with their mission statement or company culture.

Finally, remember to be enthusiastic. Specifically, try to convey your excitement for the role and how confident you are that you can contribute to their company with your specific skills and experience.

#5. Wrap It Up Professionally

Knowing how to end your cover letter is the cherry on top.

You want to make sure you’re leaving the hiring manager on a good note and that your conclusion won’t make them doubt everything you said so far.

The conclusion is where you should confidently recap why you’re a great fit for the role or summarize the skills that make you stand out from other candidates.

Then, after your conclusion, it’s time to include a call to action. Inviting the hiring manager to take action , such as discussing your application further, can leave a lasting impression and increase your chances of getting an interview.

Finally, make sure to sign off on your letter professionally. Choose an appropriate signature line, followed by your full name. Here’s what it looks like:

Please don’t hesitate to contact me at the provided email or phone number so that we may arrange an interview. I look forward to discussing my application in greater depth at your earliest convenience.

Best wishes,

But if you think “Best wishes” is overused, here are some other lines you can choose from:

• Kind regards,
• Respectfully yours,
• Thank you for your consideration,

You now know the drill with writing cover letters, so we’ve got some specialized cover letter tips to take your customer service cover letter to the next level.

#1. Match Your Resume

In the customer service industry, consistency is key.

You want your cover letter’s formatting and layout to match your resume as much as possible; otherwise, you might look sloppy and disorganized.

Your text and contact information should be aligned neatly on the page, and the font styles and sizes should be consistent throughout. On top of that, you have to set the margins and line spacing, all while making sure your cover letter never spills over to page two.

Or Use A Cover Letter Template Instead

But why not just skip all the hassle?

Just use our resume builder by selecting a resume template and cover letter templates to create a matching pair in minutes.

Our professional templates are created in collaboration with HR professionals from around the world, making sure your application meets all industry standards and looks beautiful.

#2. Mention Skills And Other Keywords

While you can do a great job describing your enthusiasm for the role and how your experience makes you a great fit, none of that matters if your customer service cover letter doesn’t mention enough keywords .

If you’re familiar with popular customer service software like ZenDesk or have specific skills the job ad might be looking for, like troubleshooting, make sure to add them. The hiring manager is going to be even more impressed by how much you want the job if you mention the right customer service skills.

#3. Proofread The Final Draft

You can have the perfect cover letter and still get rejected because of one slip.

One of the biggest cover letter mistakes you can make is not proofreading your cover letter before sending it.

Almost any recruiter out there will reject an applicant with typos in their cover letter. That’s a huge risk to take just because you’re too lazy to proofread.

Try using a spellchecking tool like QuillBot or Grammarly . Run the text of your cover letter through it several times, then check it one more time yourself.

You worked hard to get to this final step, so don’t risk letting a typo ruin your chances of getting an interview.

Key Takeaways

And that’s all there is to writing a great customer service cover letter!

Hopefully, now you feel more confident, and you’ll land your next customer service gig in no time.

But before we finish this article, let’s recap everything we talked about so far:

• Your cover letter should have a header where the contact information is clearly visible. Make sure everything you list is factually correct, or else you might miss an opportunity.
• Researching the company goes a long way since you can personalize the letter according to their company culture and address the hiring manager by name for a stronger first impression.
• Match your cover letter to your resume so your application looks neat and professional. This also makes the hiring manager’s life easier since they can distinguish your application’s documents from the rest.
• Always proofread your cover letter before sending it. Sloppy grammar and spelling are some of the biggest mistakes that candidates can make, which gets their applications tossed into the ‘no’ pile.

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25 Professional Customer Service Cover Letter Examples for 2024

Your customer service cover letter must immediately highlight your people skills and responsiveness. Show them you understand the importance of representing the brand with every interaction. Include specific examples of how you've solved problems or improved customer experience. These anecdotes will demonstrate your capability and proactive approach in real-world scenarios.

All cover letter examples in this guide

Entry-Level Customer Service

Client Engagement Manager

Client Service Manager

Customer Account Manager

Customer Care Manager

Customer Experience Manager

Customer Relations Manager

Customer Sales Representative

Customer Service Manager

Customer Service Retail

Field Service Manager

Service Advisor

Customer Service Associate

Customer Service Specialist

Customer Service Coordinator

Call Center Customer Service

Customer Service Supervisor

Remote Customer Service

Customer Service Agent

Customer Service Technician

Retail Customer Service Clerk

Customer Service Consultant

Customer Service Success Specialist

Bilingual Customer Support

Cover letter guide.

Customer Service Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Customer Service Cover Letter

Key Takeaways

By Experience

Embarking on your job hunt, you've discovered the need for a compelling customer service cover letter—a task that may seem daunting at first glance. Understandably, you want to avoid rehashing your resume and instead spotlight your shining professional moment. Striking the perfect balance between formality and authenticity without falling into the trap of clichés can be tricky, and remembering to keep it concise within a single page adds another layer of challenge. Let's tackle these hurdles together to craft a cover letter that stands out.

• Personalize the greeting to address the recruiter and your introduction that fits the role;
• Follow good examples for individual roles and industries from job-winning cover letters;
• Decide on your most noteworthy achievement to stand out;
• Format, download, and submit your customer service cover letter, following the best HR practices.

Use the power of Enhancv's AI: drag and drop your customer service resume, which will swiftly be converted into your job-winning cover letter.

If the customer service isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

• Customer Service resume guide and example
• Sales Support Coordinator cover letter example
• Call Center Director cover letter example
• Area Sales Manager cover letter example
• Call Center Customer Service cover letter example
• Pricing Manager cover letter example
• Outside Sales cover letter example
• Call Center Supervisor cover letter example
• Customer Support Specialist cover letter example
• Liquor Store Manager cover letter example
• Marketing And Sales cover letter example

Customer Service cover letter example

Austin, Texas

+1-(234)-555-1234

[email protected]

• Address the company's ethos directly to show an understanding of and alignment with their values, which in this case, is a commitment to service excellence and innovative customer satisfaction.
• Include quantifiable achievements from past roles, such as the 25% increase in team efficiency and 10% elevation in punctuality for on-time departures, to provide concrete evidence of the candidate's impact and abilities.
• Emphasize leadership skills and the ability to effectively manage large teams, as demonstrated by overseeing 30 agents, which is pertinent for the role of a supervisor or manager.
• Express eagerness to bring specific proficiencies to the new role, showing intent to replicate past successes and contribute positively to the prospective employer's operations.

Structuring and formatting your customer service cover letter

Here's what the structure of your customer service cover letter should include:

• Header (with your name, the position you're applying for, and the date);
• Salutation (or greeting);
• Introductory paragraph (or your opening statement);
• Body paragraph (or further proof of your experience);
• Closing paragraph (with a call to action);
• Signature (that is optional).

Use the same font for your customer service resume and cover letter - modern fonts like Lato and Rubik would help you stand out.

Your customer service cover letter should be single-spaced and have a one-inch margins - this format is automatically set up in our cover letter templates and our cover letter builder .

When submitting your cover letter, always ensure it's in PDF, as this format keeps the information intact (and the quality of your document stays the same).

On one final note - the Applicant Tracker System (ATS or the software that is sometimes used to initially assess your application) won't read your customer service cover letter.

The top sections on a customer service cover letter

• Header: This includes your contact information, the date, and the employer's contact information, establishing professionalism and making it easy for the recruiter to get in touch with you.
• Greeting: A personalized greeting to the hiring manager demonstrates that you have taken the time to research who is in charge of hiring and sets a respectful tone for the cover letter.
• Introduction: An engaging opening that addresses your enthusiasm for customer service sets the stage for demonstrating your passion for helping others and creating positive interactions.
• Body: This section should highlight your relevant experience, specific skills in handling customer inquiries and issues, and examples of when you provided exceptional service, showcasing your qualifications for the customer service role.
• Closing: A strong closing that reiterates your interest in the position and your eagerness to discuss how you can contribute to the company's customer satisfaction goals encourages the recruiter to move forward with your application.

Key qualities recruiters search for in a candidate’s cover letter

• Empathy and understanding: Demonstrates the ability to relate to customers' feelings and perspectives, crucial for addressing concerns and creating a positive experience.
• Strong communication skills: Essential for clearly and effectively conveying information, resolving issues, and ensuring customer satisfaction.
• Problem-solving prowess: Indicates the capacity to think on one's feet and devise solutions to customer issues, enhancing service quality.
• Patience and resilience: Reflects the ability to handle difficult situations and maintain composure under pressure, leading to better customer interactions.
• Experience with CRM systems: Shows familiarity with customer relationship management software, which is important for tracking customer interactions and history.
• Proven track record of customer satisfaction: Evidence of successfully meeting or exceeding customer service metrics or goals indicates a commitment to service excellence.

How to personalize your customer service cover letter greeting

Before you start writing your customer service cover letter, take the time to find out who is recruiting for the role.

Search for the recruiter's name on LinkedIn or the corporate website to address them personally in your customer service cover letter salutation .

What if you can't find out who's recruiting for the role?

Always aim to avoid the very impersonal "Dear Sir/Madam" - instead, opt out for "Dear HR Team" or "Dear Hiring Manager" to make a better first impression.

List of salutations you can use

• Dear Hiring Manager,
• Dear [Company Name] Team,
• Dear [Department Name] Head,
• Dear Mr./Ms. [Last Name],
• Dear [Job Title] Search Committee,
• Dear [Full Name],

Get creative with your customer service cover letter introduction

Recruiters are going to assess plenty of candidate profiles for the role. Thus, anything you do to stand out will win you brownie points.

Use your customer service cover letter introduction to share something memorable about your experience .

But before you go down the rabbit hole of creativity and humor, align your message with the company culture.

For example, if you are applying for a role in some startup, use those first two sentences to tell a funny story (about your experience) to quickly connect with the recruiter.

How to select your best achievement for the middle, or the customer service cover letter body

You probably feel exhausted by this point in your application: you've dived into all the details of your success and skills in your customer service resume.

What else can you include in your customer service cover letter body ?

Well, for starters, the next three to six paragraphs should show you further value as a professional. Or, why should recruiters choose you?

Think back on a noteworthy achievement that answers key job requirements and dive deep.

Structure your customer service cover letter middle as you'd a story: following chronological logic and highlighting outcomes, thanks to skills.

At the end of the day, you'd want recruiters to be able to see you as the best candidate for the role and understand more about who you are and what makes your success unique (and valuable to the role).

Closing remarks to end your customer service cover letter

Of course, you'll have to show gratitude to the recruiters, who have assessed your profile at the end of your customer service cover letter .

A "Thank you for the consideration" would work wonders, instead of the standard "Sincerely yours".

Do you want to make an even better impression?

Close off your customer service cover letter by promising how you see yourself excelling in the role and the positive impact you'd bring about.

A sentence that encourages some further action on the recruiter's end could also be a good way to close off the communication (e.g. provide your availability for an interview).

What to write on your customer service cover letter, when you have zero experience

The best advice for candidates, writing their customer service cover letters with no experience , is this - be honest.

If you have no past professional roles in your portfolio, focus recruiters' attention on your strengths - like your unique, transferrable skill set (gained as a result of your whole life), backed up by one key achievement.

Or, maybe you dream big and have huge motivation to join the company. Use your customer service cover letter to describe your career ambition - that one that keeps you up at night, dreaming about your future.

Finally, always ensure you've answered why employers should hire precisely you and how your skills would benefit their organization.

Key takeaways

Within this Enhancv guide, we've provided you with plenty of advice and inspiration on writing your customer service cover letter:

• Always make sure your customer service cover letter is tailored to the role you're applying for to make a good impression on recruiters;
• In your customer service cover letter include a header (with your name, the role you're applying for, date, and contact details) and an introduction of up to two sentences that highlight your key accomplishment or why you'd fit the role;
• Focus your customer service cover letter body on one sole achievement through your career and all the valuable lessons, skills, and know-how you've learned (that are relevant to the role);
• Ensure your customer service cover letter closing statement isn't generic and includes either a call to action or a promise;
• If you lack professional experience, shift recruiters' focus to a relevant achievement (thanks to your academic or versatile experience) or toward your dreams and goals for professional growth.

Customer Service cover letter examples

Explore additional customer service cover letter samples and guides and see what works for your level of experience or role.

Cover letter examples by industry

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Enhancv harnesses the capabilities of ChatGPT to provide a streamlined interface designed specifically focused on composing a compelling cover letter without the hassle of thinking about formatting and wording.

• Content tailored to the job posting you're applying for
• ChatGPT model specifically trained by Enhancv
• Lightning-fast responses

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Customer Service Cover Letter Examples For 2024 (20+ Skills & Templates)

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Are you looking  to land more job offers in Customer Service?

A great cover letter will be key. This guide will cover everything you need for writing a job-winning Customer Service cover letter (including proven strategies, skills, templates, & examples).

All of the content in this guide is based on data from coaching thousands of job seekers (just like you!) who went on to land offers at the world's best companies.

If you want to maximize your chances of landing that Customer Service role, I recommend reading this piece from top to bottom. But if you're just looking for something specific, here's what's included in this guide:

• What To Know About Writing A Job-Winning Customer Service Cover Letter
• The Best Skills To Include On An Customer Service Cover Letter

How To Address A Customer Service Cover Letter

• 3 Customer Service Cover Letter Examples

The 8 Best Customer Service Cover Letter Templates

• 3 Tips For Writing A Job-Winning Cover Letter

Here's the step-by-step breakdown:

Customer Service Cover Letter Overview: What To Know To Write A Cover Letter That Wins More Job Offers

What do companies look for when they're hiring for a Customer Service role?

When hiring for a customer service role, companies are looking for someone with strong communication skills, who is an active listener and is able to both understand customer needs and provide clear and effective solutions. They need someone who possesses empathy and patience, as they may often be dealing with customers who are upset, angry or frustrated.

In addition to these personality traits, companies are looking for specific experience and technical skills, such as proficiency in certain software and data management tools. Overall, companies want to hire someone who is customer-focused, service-oriented, and able to work effectively in a team.

Candidates should be able to handle a high volume of calls or requests, multitask, and prioritize tasks effectively to provide the best possible customer experience.

Your cover letter should show the company that your personality and your experience encompasses all of these things.

Additionally, there are a few best practices you want to follow to write a job-winning Customer Service cover letter:

• Address the job requirements: Review the job posting and identify the key skills and requirements the employer is looking for. Incorporate these into your cover letter by giving specific examples of how you have demonstrated these skills in previous roles.
• Highlight your customer service experience: If you have previous experience in customer service, highlight this in your cover letter. Share specific examples of how you have resolved customer issues, demonstrated empathy, or provided exceptional service.
• Use a professional tone: Your cover letter should be written in a professional tone, with correct grammar and spelling. Avoid slang, jargon, or informal language.
• Customize your letter: Avoid using a generic cover letter that can be sent to multiple employers. Instead, customize your letter for each job you apply for by tailoring your language to the specific company and job requirements. Add an extra personal touch by addressing the letter to the hiring manager, if their name is available to you.
• Demonstrate your enthusiasm: Show the employer that you are excited about the opportunity to work for their company and in the customer service role. Use language that conveys your enthusiasm and interest in the position.
• Use metrics and numbers: Whenever possible, use metrics or numbers to demonstrate your achievements in previous roles. For example, if you increased customer satisfaction ratings or reduced wait times for customers, use specific numbers to illustrate this.
• Close with a call to action: End your cover letter by expressing your interest in an interview and providing your contact information. This shows your eagerness to move forward in the application process and makes it easy for the employer to get in touch with you.
• Proofread: Make sure to thoroughly proofread your cover letter for any grammatical errors or typos. A well-written, error-free letter can make a strong first impression. I recommend using Hemingway App to do this.

Let's dive deeper into each of these so you have the exact blueprint you need to see success.

The Best Customer Service Skills To Include On Your Cover Letter

Keywords are one of the most important factors in your cover letter. They show employers that your skills align with the role and they also help format your cover letter for Applicant Tracking Systems (ATS).

If you're not familiar with ATS systems, they are pieces of software used by employers to manage job applications. They scan cover letters for keywords and qualifications and make it easier for the employers to filter and search for candidates whose qualifications match the role.

If you want to win more interviews and job offers, you need to have a keyword-optimized cover letter. There are two ways to find the right keywords:

1. Leverage The 20 Best Customer Service Keywords

The first way to find the right keywords is to leverage our list of the best keywords and skills for an Customer Service cover letter.

These keywords were selected from an analysis of  real Customer Service  job descriptions sourced from actual job boards. Here they are:

• Customer Service
• Communication
• Flexibility
• Organization
• Team Member
• Microsoft Office

2. Use ResyMatch.io To Find The Best Keywords That Are Specific To Your Cover Letter And Target Role

The second method is the one I recommend because it's personalized to your specific cover letter and target job.

• Open a copy of your target job description
• Head over to  ResyMatch.io
• Select the “Job Description Scan” from the scan type selector in the upper right corner of the tool
• Copy and paste the job description into the field on the left
• Hit scan and review the results

ResyMatch is going to scan the target job description and show you the exact keywords and skills that are relevant for the role and that you should weave into your cover letter.

Here's a video walking through this whole process:

Personalization is what makes a cover letter stand out. That starts from the very first sentence where you greet the person reading your cover letter! There are two ways to do this well:

1. Use The Hiring Manager's Name

The first, and best, is by including the hiring manager's name. Let's say that you discovered the hiring manager's name from a post on LinkedIn or via an informational interview.

This is the jackpot! All you need to do is use their name in the introduction, like this:

2. Use This Formula: To The [Department] Team at [Company]

If you don't have the hiring manager's name, no problem! You can address your cover letter to the team that you're applying to.

For example, if you're applying to for a Product Marketing Manager role at Discovery Education, you might start you cover letter like this:

This shows the reader that this letter has been written specifically for them and the content inside of it will support that.

It's much more relevant and personal than  “To Whom It May Concern!”

For more advice on writing a strong opening to your cover letter, check out this guide.

3 Customer Service Cover Letter Examples For 2023

Now let's take a look at all of these best practices in action. Here are three cover letter examples for different situations from people with different backgrounds that are all applying for Customer Service roles:

Customer Service Cover Letter Example #1: A Traditional Background

Our first example is a cover letter written by a candidate with traditional Customer Service experience. Here is what an example of their cover letter might look like:

Customer Service Cover Letter Example #2: A Non-Traditional Background

Our second cover letter example comes from a candidate looking to transition from marketing into Customer Service. This cover letter illustrates how they identify and speak to their transferable skills:

Customer Service Cover Letter Example #3: Landing A Customer Service Role In Spite Of A Career Gap and Non-Traditional Experience

Our third example highlights a candidate with Marketing and Events Management experience who, after a layoff, is looking to transition into Customer Service. Here is what their cover letter might look like:

At this point, you know all of the basics you'll need to write a Customer Service cover letter that wins you more interviews and offers. The only thing left is to take all of that information and apply it to a template that's going to help you get results.

We made that easy with  our CoverBuild tool . It has 8 proven templates that were created with the help of recruiters and hiring managers at the world's best companies. These templates also bake in thousands of data points we have from the job seekers in our audience who have used them to land job offers.

3 Tips For Writing A Job-Winning Customer ServiceCover Letter

You're off to a strong start! But I've got a few more tips to help you take your cover letter to the next level:

1. Use ChatGPT To Write Your Cover Letter In <30 Seconds

All of these tips and best practices work, but you still have to implement them. Normally, that'd mean you sitting down and spending hours brainstorming ideas, typing, deleting, and typing again, and then feeling absolutely drained.

Now there's a way to work around all of that so you save your best energy for the writing and edits that matter most. Here's how it works:

• Head to ChatGPT (you'll need to create an account – it's free)
• Ask ChatGPT,  “Please write me a cover letter for an Customer Service role. The role I'm applying for is [Job Title] role at [Company]. Here is the job description: [Paste Job Description]. And here is my resume: [Paste Resume].
• Watch ChatGPT write up a pretty darn good cover letter base!

Here's a video of me doing this with a real cover letter if you want to see the steps in action:

Note:  I  do not recommend or advise that you simply copy and paste the content from ChatGPT into your cover letter and submit your application. ChatGPT is great for doing 80% of the baseline work, but you still need to review, revise, and personalize the content yourself.

2. Include Measurable Metrics And Outcomes

Too many job seekers only focus on the actions that they took and not the outcomes that resulted from those actions. As a hiring manager, it's impossible to differentiate between a dozen candidates who were all “Responsible For Increasing Customer Satisfaction Rates.” 

If you want to win, your cover letter should speak to the specific outcomes that you drove in previous roles. That could be:

• The percentage by which customer complaints decreased
• The average reduction in wait times for your calls
• The retention rate of your clients
• The rate at which you provided first-contact resolutions to customer issues

These numbers will show hiring teams what you're capable of and make your value crystal clear!

3. Match Your Cover Letter And Resume Design

They're the exact same car, down to the year, make, and model. The only difference is the way the product was presented. Like I said, quality impacts perceived value.

One of the best ways to boost the quality of your cover letter is to make it look clean, professional, and have it match your resume. That's why the resume templates in our resume builder tool match the cover letter templates in our cover letter builder:

If you use both tools to create your cover letter and your resume, your entire application is going to be top notch.

Key Takeaways To Wrap Up Your Job-Winning Cover Letter

You made it! We packed a lot of information into this post so I wanted to distill the key points for you and lay out next steps so you know exactly where to from here.

Here are the 5 steps for writing a job-winning Customer Service cover letter:

• Start with a proven cover letter template from CoverBuild.io
• Use  ResyMatch.io to find the right keywords and optimize your cover letter for each role you apply to
• Start your cover letter with a personalized greeting for the hiring manager or team name
• Emphasize the measurable outcomes and value you drove in previous roles (include metrics!)
• Compare the draft of your cover letter to the examples on this page to make sure you're on the right path
• Use a tool like  Hemingway App to proofread your cover letter before you submit it

If you follow those steps, you're going to be well on your way to landing more Customer Service interviews and job offers.

Now that your cover letter is taking care of, be sure to check out our guide on writing a job-winning Customer Service resume (with examples!) .

Laura Lorta

Laura is an Editor at Cultivated Culture. She transitioned from teaching into the world of content so she's no stranger to career pivots. She also has a bachelors in Entrepreneurship and a Masters in Curriculum & Instruction / Bilingual Education. She currently shares job search advice to help people like you land jobs they love without applying online.

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Crafting an Effective Customer Service Cover Letter: Examples and Tips

After doing a fair bit of online research, you’ve found a customer service job that meets all your requirements. You’re pretty confident you’re a good fit, your customer support resume is on point, and you’re ready to apply.

Then, as you fill in the online form, you realize you can add a cover letter.

You might wonder whether you really need it. After all, skipping this step will save you time and effort. Plus, it’s not mandatory, right?

The truth is that a cover letter, while it might seem like a demanding last step, will help you stand out over other candidates.

A good cover letter gives you the ability to showcase how your experience and skills relate to the customer service role you’re applying for in a way that a resume might fall short. Since it’s not mandatory, it’s also a great way to separate yourself from other applicants who aren’t willing to do the extra work involved.

The good news is that it doesn’t need to be complicated. Follow these tips and examples to create an attention-grabbing cover letter for your next customer service role that will convince the recruiter you’re definitely worth interviewing.

Why you need a cover letter for customer service roles

If you have a great customer support resume with relevant skills and experience, that’s the core of your application. It’s the ice cream scoop in your sundae.

But your cover letter is the cherry and sprinkles you put on top — it’s a chance to show your personality and make yourself stand out.

With a cover letter, you’re doing two crucial things for the recruiter or hiring manager:

You’re showing them you care enough about the job to spend extra time crafting a cover letter.

You’re making it extra easy for them to connect the dots between your skills and experience and the job’s requirements.

Those are both solid arguments for spending time on a cover letter, but there are other reasons, too.

Customer service is a competitive job market. Many roles — especially in today’s job market — receive hundreds of applicants (or more!).

Put yourself in a recruiter’s shoes for a moment. When you’re skimming dozens or hundreds of resumes, you’re likely seeing similar things over and over — bullet points of similar experiences, similar roles, and so on. With so much of the same, how do you make a choice?

When there are two (or twenty) similar candidates, the applications with strong cover letters will stand out. It’s a chance to demonstrate the value you can bring to the company by expanding on the bullets in your resume. Since writing and communication skills are two of the key customer service skills , it’s also a chance to put your abilities on display.

Recommended Reading

How to Hire for Customer Service: A Step-by-Step Guide

What to include in a cover letter for a position in customer service.

OK, you’re going to write a cover letter for your customer service role. Now what do you include in it ?

Here are a few things that a solid cover letter should contain.

An attention-grabbing introduction

In journalism, a good lead is everything. In his famous book “ On Writing Well ,” editor and writer William Zinsser wrote that, “The most important sentence in any article is the first one. If it doesn’t induce the reader to proceed to the second sentence, your article is dead.”

Replace “article” with “cover letter,” and you’ll understand why your introduction is so important.

Remember, a recruiter or hiring manager might be sifting through hundreds of applications. A strong introduction that grabs their attention can be the difference between being ignored and being asked for an interview.

A highlight of relevant customer service skills and experience

Highlighting your relevant customer service experience in a personable and engaging way is the number one thing to focus on when writing a cover letter. Your cover letter shouldn’t be a novel, so you need to be brief and carefully choose what to share, but this is how you make your job application come alive.

Let’s use an example.

Imagine you’re applying for a job where one of the required skills is the “Ability to learn quickly and under pressure.”

Your cover letter is the perfect chance to highlight how you’ve used this skill. For example, you could explain how, in your last role, you successfully learned to use a complex new internal tool and how, after a few weeks, you were helping other colleagues who struggled with the new system.

Brevity is key, but make sure you pick a few required skills to show your relevant experience. If you’ve held unique roles in your past — like the time you trained dolphins at SeaWorld — it’s also a chance to highlight how those unique experiences make you the best possible candidate.

An address to the hiring manager and company

By addressing the company and, if possible, the hiring manager, you’ll show that you took the time to research the company you’re applying to. When many people take a “spray-and-pray” approach to applying for jobs — applying for hundreds of jobs with barely a thought — this is how you demonstrate your genuine interest.

This doesn’t have to be long — even just including the hiring manager’s name is more than most — but it’s a prime chance to personalize your cover letter.

Customization of your cover letter for each application

Adapting your cover letter to each job application can bring a big return on your time investment, but it can seem the most demanding.

This doesn’t mean you need to start from scratch every single time.

Instead, craft a cover letter “template” that works for you and that you can tweak based on the role and job description. For example, if you’re applying for a role focused on phone support, you’ll address your experience with that channel. If the company only offers live chat support, you’ll pull out the phone support snippet and add in something more relevant. Just be sure you change all the relevant information (company name, who it’s addressed to, exact job title or position) on each iteration!

How to Snag (and Succeed at) a Remote Customer Service Job

Structuring a customer service cover letter that stands out.

A cover letter is like a story about you. Like all good stories, they have an introduction, a body, and a conclusion.

Introduction: Start by expressing your enthusiasm and interest in the role. What made you excited when you read the job post? Maybe you’re particularly interested in the product or you’ve followed the company (or used their product!) for years. Perhaps you enjoy writing and managing knowledge bases.

Your introduction should include:

Your personal details (name, address, email, phone number).

The hiring manager or recruiter’s details (if possible).

The role you’re applying to.

An opening paragraph.

Main body: The bulk of your cover letter is about highlighting relevant customer service skills and experiences. As we’ve mentioned, you need to connect the job requirements and responsibilities with your previous experience, ideally by providing real-life examples. The main body should contain:

Experience.

Qualifications.

Don’t write it in bullet points. Write in personable, conversational paragraphs. Imagine it’s your first, super-brief conversation with the hiring manager.

Conclusion: The last section of the cover letter is for you to reiterate your interest and thank the reader for reviewing your application. The conclusion is made of:

A closing paragraph.

Your signature.

7 Customer Service Resume Examples + Best Practices

Tips for writing an effective customer service cover letter.

What are the key elements that make the perfect cover letter? The best practices below are a good place to start:

Use a tone and style that matches the company: The language, tone, and style you would use when applying for a customer service position at a bank are not the same as if you were applying for a role at a tech startup. Startups tend to be more laid back and informal while banks are traditionally more formal. Be sure to research the company you’re applying to, paying attention to how they communicate. Matching your tone to your audience is an important customer service skill, and this is your chance to show it off.

Address specific job requirements with real examples: Your cover letter should provide plenty of real-life examples that show how you uniquely meet the requirements from the job description. Don’t overwhelm the reader with details, but make it obvious that your skill set fits what they’re looking for.

Demonstrate strong communication and interpersonal skills: Your cover letter should prove that you have great communication skills, which is the cornerstone of fantastic customer service. Don’t forget that the way you express yourself says as much (or more) than the specific words you use.

Be clear and concise in your writing: Use language that’s easy to understand. This isn’t the time to use fancy words or attempt to be too clever. Prioritize clarity and aim to highlight your relevance in as few words as necessary.

How to write a customer service cover letter with no prior support experience

What if you’re a total newcomer to the customer support industry and have no experience at all? Or perhaps you have support experience but want to break into the SaaS customer support industry ?

First, don’t be discouraged! Key customer service skills like empathy, adaptability, clear communication, and patience are transferable. They’re skills you develop in other fields — as a barista, teacher, salesperson, and even as a parent or caregiver — or through activities like volunteering or athletics.

If you have no experience in customer support, your cover letter is even more critical. Without it, your resume might not be enough to showcase those skills and how they’ll apply to the role you’re applying to.

On top of that, your cover letter is a great place to express your eagerness to learn and your customer-focused attitude.

Customer Support Job Description: Examples and Best Practices

Customer service cover letter examples.

Writing your first cover letter can feel daunting. Below are some examples based on experience level that might spark your creative juices.

#1: Entry-level customer service representative

Hampton, VA 23666

(343) 222-5555

[email protected]

March 10, 2024

Healthcare Inc.

Role: Customer Service Representative 

Dear Jessica Smith,

I’m interested in applying for the Customer Service Representative role at Healthcare Inc. As a former barista at a large coffee shop, I made sure customers felt consistently cared for, turning visitors into regulars. Because of my customer service skills and friendly attitude, I was promoted within six months. 

In my current position, I’ve become an expert in various aspects of customer service, like using clear communication, being attentive to detail, and having a problem-solving mindset. In the job description, you mentioned that you're looking for a candidate who learns quickly. While working at my current position, I had to learn a new cash management system, and within a few days, I was training others.

My colleagues (and customers!) would say I'm friendly, patient, and hardworking. I'm always trying to get better at what I do, picking up new things on the job and ensuring customers have a great experience. My passion for delivering a consistently great customer experience encouraged me to apply for this role at Healthcare Inc.

I understand how important it is to boost a company's mission through every customer interaction to create long-lasting loyalty. That's precisely the approach I'm excited to bring to Healthcare Inc., and it’s why I'm eager to grow with your team and work as a Customer Service Representative. 

I look forward to discussing my experience with you. Please don’t hesitate to reach out if you need additional information. 

Thank you for your consideration.

Best regards,

#2: Customer service representative

Role: Customer Service Representative

I recently came across the Customer Service Representative position at Healthcare Inc. in one of my favorite customer support communities. I’m excited to express my interest in joining your team!

With two years of experience in customer service, I’m confident in my ability to contribute positively to your organization. 

In my current position at ACME Company, I've honed my communication skills by handling a diverse range of customer inquiries. Whether through email, phone, or chat support, I consistently prioritize clear and concise communication, resulting in a team-leading customer satisfaction score of 98% over the last two quarters. 

I also see that you’re looking for someone who can build customer relationships. I take pride in developing rapport with clients at ACME Company, resulting in a 10% increase in repeat customers. By actively listening to their needs and providing personalized solutions, I've cultivated a positive customer experience that contributes to ongoing loyalty. In fact, sometimes customers ask for me by name. While I try to discourage that, I do love how it signals that they trust me to get the job done. 

Based on the details I've provided, I think it’s clear that I have a genuine passion for customer service. I'm thrilled about the prospect of advancing my career at Healthcare Inc. 

Thank you for considering my application. I’m looking forward to hearing from you about the customer service representative position. 

#3: Customer service manager

Role: Customer Service Manager

I saw your job posting for a Customer Service Manager on the company’s website and immediately had to apply. With four years of experience in customer service, I’m confident in my ability to build and lead a successful support team. 

Here are three key reasons why I believe I’m a strong candidate for this role:

Leadership skills: In my current position at ACME Company, I’ve been entrusted with leading a team of customer service representatives. I successfully implemented new training protocols that resulted in a 15% improvement in customer satisfaction scores within six months.

Problem-solving abilities: I pride myself on resolving customer issues efficiently. For instance, during my time at ACME Company, I encountered a challenging situation where a customer had a complex billing problem. Through asking good questions and collaborating with various departments, I was able to resolve the issue to the customer's satisfaction. I also identified and implemented a process improvement that reduced similar errors by 40%.

Adaptability and continuous improvement: In the fast-paced environment at ACME Company, I actively sought and implemented feedback from both customers and team members about how we could improve. One project I initiated led to a streamlined workflow and a 10% reduction in average handling time.

I am so excited about the opportunity to bring my skills and experience to Healthcare Inc. and to contribute to the achievements of your customer service team. 

Thank you for considering my application. I look forward to hearing from you to learn more about the customer service manager position.

Cover letters are worth the time

Writing a thoughtful, personalized cover letter takes a lot more time than simply filling out a bunch of fields on a job application form, but it’s one of the single best ways to make your application stand out from the crowd, especially when you’re applying for popular roles in the competitive customer service job market.

By leveraging the tips and tactics shared here, you’ll be able to create a compelling cover letter that increases your likelihood of landing the customer service job you have your eye on — whether it’s your first role or you’re looking to advance your customer service career.

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Larry barker.

Larry has spent over a decade leading CX teams at tech companies of various sizes. He also currently operates Supported Content , a niche content marketing company that helps CX brands attract and retain customers.

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5 Sales and Customer Service Representative Cover Letter Examples

Introduction.

When applying for a job as a sales or customer service representative, a well-crafted cover letter can make all the difference. In today's competitive job market, it's essential to stand out from the crowd and showcase your relevant skills and experience. A strong cover letter can help you do just that.

A cover letter is your opportunity to introduce yourself to a potential employer and explain why you are the best candidate for the job. It allows you to highlight your key achievements, demonstrate your knowledge of the company, and convey your enthusiasm for the position.

In this article, we will provide you with several examples of effective cover letters for sales and customer service representative roles. These examples will demonstrate different approaches and highlight key elements to include in your own cover letter. By following these examples and incorporating the key takeaways, you can create a compelling cover letter that will grab the attention of hiring managers and increase your chances of landing an interview. So let's dive in and explore these cover letter examples for sales and customer service representatives.

Example 1: Sales Representative Cover Letter

Key takeaways.

Sophia's cover letter effectively showcases her relevant sales experience and highlights her achievements in exceeding sales targets.

When applying for a sales position, it's crucial to demonstrate a track record of success. Highlight specific achievements, such as exceeding sales targets or driving revenue growth, to showcase your ability to contribute to the company's sales goals.

She emphasizes her experience at reputable companies like Google, Amazon, and Salesforce, which adds credibility to her application.

If you have worked at well-known companies in the industry, make sure to mention them in your cover letter. This can help to build trust and demonstrate that you have been successful in competitive sales environments.

Sophia also mentions her ability to build strong client relationships and her skill in effectively communicating the value of products or services.

In a sales cover letter, it's important to highlight your interpersonal and communication skills. Sales representatives need to be able to build rapport with clients and effectively convey the value of the products or services they are selling.

To further strengthen her cover letter, Sophia could consider including specific examples of how she has successfully overcome sales challenges or implemented innovative sales strategies.

Including specific examples of how you have overcome challenges or implemented successful strategies can demonstrate your problem-solving skills and innovative thinking, which are highly valued in sales roles.

Example 2: Customer Service Representative Cover Letter

Michael's cover letter effectively showcases his experience and skills as a customer service professional, positioning him as a strong candidate for the Customer Service Representative position at Walmart.

When applying for a customer service role, it's essential to highlight your experience in providing excellent customer service and your ability to handle customer inquiries and issues effectively.

Michael emphasizes his track record of success in previous customer service roles, such as consistently receiving positive feedback from customers and exceeding performance targets.

Highlight any positive feedback or recognition you have received in previous customer service roles. This demonstrates your ability to provide exceptional customer service and showcases your dedication to exceeding expectations.

Although Michael mentions his strong communication skills, he could further highlight specific examples or achievements that demonstrate his ability to effectively communicate with customers.

Provide specific examples of how you have effectively communicated with customers, whether it's through written communication or verbal communication. This helps to showcase your ability to navigate complex situations and provide clear and concise information to customers.

Example 3: Inside Sales Representative Cover Letter

Emily's cover letter effectively highlights her relevant sales experience and passion for technology, positioning her as a strong candidate for the Inside Sales Representative position at Microsoft.

When applying for a sales role, it's crucial to showcase your sales achievements and ability to build relationships with customers. This demonstrates your potential to drive sales and contribute to the company's growth.

She emphasizes her track record of exceeding sales targets and building rapport with customers, highlighting her ability to drive customer satisfaction and repeat business.

Quantify your sales achievements and provide specific examples of your success in meeting or surpassing sales targets. This shows your ability to deliver results and emphasizes your sales skills.

Emily also mentions her experience in consultative selling and relationship building, demonstrating her ability to understand customer needs and provide tailored solutions.

Highlight any experience you have in consultative selling and building strong customer relationships. This showcases your ability to understand customer pain points and offer customized solutions, which is highly valued in sales roles.

Overall, Emily's cover letter effectively showcases her sales skills and passion for technology, making her a strong candidate for the Inside Sales Representative position at Microsoft.

Example 4: Call Center Representative Cover Letter

Matthew's cover letter effectively highlights his relevant experience in the telecommunications industry and his dedication to providing exceptional customer service.

When applying for a call center representative position, it is crucial to emphasize your previous experience in customer support and your understanding of the industry. This demonstrates your ability to handle customer inquiries and resolve issues effectively.

Matthew showcases his strong communication and problem-solving skills, which are essential for success in a call center role.

Highlight your ability to communicate clearly and effectively with customers, as well as your problem-solving skills. These qualities are highly valued in call center representatives and can set you apart from other candidates.

He also mentions his ability to handle high call volumes and navigate complex systems and processes, which are important skills in a fast-paced call center environment.

If you have experience working in a high-volume call center or using specific systems and processes relevant to the company you are applying to, be sure to mention these in your cover letter. This demonstrates your ability to handle the demands of the role and shows that you are familiar with the company's operations.

Overall, Matthew's cover letter effectively highlights his relevant experience, skills, and dedication to providing excellent customer service, making him a strong candidate for the Call Center Representative position at Verizon.

Example 5: Technical Sales Representative Cover Letter

David's cover letter effectively positions him as an ideal candidate for the Technical Sales Representative position at IBM.

When applying for a technical sales role, it's important to highlight your sales achievements while also emphasizing your technical expertise. This demonstrates your ability to effectively communicate complex concepts and drive business growth.

David highlights his successful track record in sales engineering and account management, showcasing his ability to deliver results and exceed targets.

Quantify your achievements to illustrate your impact. Highlight specific increases in revenue, new business acquisitions, or successful client onboarding to showcase your ability to drive sales and deliver tangible results.

He specifically mentions his experience in working with key stakeholders and building strong relationships, underscoring his ability to understand customer needs and ensure customer satisfaction.

Emphasize your ability to build and maintain strong relationships with clients. This demonstrates your customer-centric approach and your commitment to providing exceptional customer experiences.

David's cover letter could further emphasize his knowledge of IBM's products and services, as well as his understanding of the industry landscape.

Research the company and industry before writing your cover letter. This allows you to tailor your application to the specific needs and goals of the organization, showcasing your genuine interest and commitment.

Skills To Highlight

As a sales and customer service representative, your cover letter should highlight the unique skills that make you a strong candidate for the role. These key skills include:

Excellent Communication : Effective communication is essential in the sales and customer service field. You need to be able to clearly and confidently convey information to customers, listen actively to their needs and concerns, and provide accurate and helpful responses. Highlight any experience you have in customer-facing roles where you had to communicate effectively with a diverse range of individuals.

Customer Service Skills : Providing exceptional customer service is a crucial aspect of a sales and customer service representative's role. Showcase your ability to handle customer inquiries, resolve issues, and provide support in a professional and friendly manner. Discuss any previous experiences where you went above and beyond to meet customer needs or received positive feedback from customers.

Problem-Solving Abilities : Sales and customer service representatives often encounter challenging situations that require quick thinking and problem-solving skills. Demonstrate your ability to assess customer needs, identify solutions, and implement effective strategies to address customer concerns or resolve issues. Share specific examples of how you have successfully resolved customer complaints or found creative solutions to meet customer demands.

Relationship-Building : Building strong relationships with customers is essential for repeat business and customer loyalty. Highlight your ability to establish rapport, cultivate trust, and maintain positive relationships with customers. Discuss any experiences where you have effectively built relationships with customers, such as through personalized interactions, follow-up communications, or providing ongoing support and assistance.

Negotiation Skills : Sales and customer service representatives often need to negotiate with customers to reach mutually beneficial outcomes. Showcase your ability to persuade and influence customers in a professional manner. Provide examples of situations where you successfully negotiated with customers to reach a resolution or achieve a sales target.

These skills are critical for success in the sales and customer service field. By emphasizing them in your cover letter, you can demonstrate to potential employers that you have the necessary abilities to excel in the role.

Common Mistakes To Avoid

When crafting your cover letter for a sales and customer service representative position, it's important to avoid these common mistakes:

Using Generic Language : A generic cover letter that could be sent to any company or position is a major turn-off for hiring managers. Make sure to tailor your cover letter to the specific company and role you are applying for. Research the company and incorporate key details into your letter to show your genuine interest and understanding of their business.

Not Addressing the Hiring Manager by Name : Failing to address your cover letter to the hiring manager can give the impression that you are not putting in enough effort or are simply applying to multiple positions without much thought. Take the time to find out the name of the hiring manager and address them directly in your cover letter. This personal touch can make a big difference in making a positive impression.

Failing to Highlight Relevant Experience : In a sales and customer service representative cover letter, it's crucial to highlight your relevant experience and skills. Don't make the mistake of simply repeating what is already stated in your resume. Instead, use the cover letter to provide specific examples of how your experience aligns with the requirements of the position. Focus on the skills that are most relevant to the role, such as communication, problem-solving, and customer relationship management.

Not Showcasing Enthusiasm for the Company and Role : Hiring managers want to see that you are genuinely excited about the opportunity to work for their company and in the sales and customer service representative role. Failing to showcase your enthusiasm can make you appear disinterested or unmotivated. Use your cover letter to express your passion for the company, its products or services, and how you can contribute to its success. Highlight any previous experiences or achievements that demonstrate your dedication to customer satisfaction and sales excellence.

By avoiding these common mistakes, you can create a strong and impactful sales and customer service representative cover letter that will catch the attention of hiring managers and increase your chances of landing an interview.

In conclusion, a well-crafted cover letter is an essential tool for sales and customer service representatives seeking to stand out in a competitive job market. The examples provided above demonstrate effective strategies for showcasing relevant experience, skills, and qualifications in a compelling and professional manner.

By tailoring your cover letter to highlight your specific strengths and aligning them with the requirements of the job, you can make a strong impression on hiring managers. Remember to use specific examples and quantifiable achievements to demonstrate your ability to meet and exceed sales targets, provide exceptional customer service, and contribute to the success of the organization.

Avoid common mistakes such as generic and vague statements, excessive self-promotion, and neglecting to customize your letter for each application. Instead, focus on showcasing your passion for sales and customer service, your knowledge of the industry, and your ability to effectively communicate and build relationships with customers.

By following these guidelines and incorporating the key takeaways from the examples provided, you can create a compelling cover letter that will enhance your chances of securing a rewarding position as a sales and customer service representative. Good luck with your job search!

Customer service representative cover letter templates

The importance of a customer service cover letter

How to title your customer service cover letter.

This will let potential employers know that you’re serious about the customer service position and it will help them find your letter when searching through applications.

Customer service cover letter title examples

What to write in a customer service cover letter.

Then, in the second paragraph, describe your skills and experience in customer service. Be specific and include examples of times when you’ve gone above and beyond for customers.

What to include in a customer service cover letter

Customer service cover letter examples, title: [role] – [your name], title: [role] – [your name], [contact information], title: [your name] – [role], [contact information], title: customer service representative cover letter – [your name], title: cover letter for [role] – [your name], title: [your name] – cover letter, good practices for writing a customer service cover letter, frequently asked questions, what are some tips for writing a great customer service cover letter, how can i make my cover letter stand out, what is the most important thing to include in a customer service cover letter, what to avoid mentioning in your customer service cover letter, what if i don't have any customer service experience, should i include references in my customer service cover letter.

Email still remains one of the major customer service channels for a huge number of consumers. Check out our free customer service templates.

The article discusses the importance of email in sales and marketing with a potential return on investment of up to 4400%. Ready-made email templates for different occasions like sales introduction, prospect follow-up, loyalty programs, and customer birthday offer emails are featured. Reminder email templates for trial expiration, renewing subscription, and overdue payments are also discussed. Survey email templates, including tips for gaining customer feedback, and examples of bad email practices with tips for writing effective business emails are included as well.

Create attention-grabbing promotional emails with clear subject lines and compelling content. Use a mix of content types, personalize, and track success for effective campaigns.

Checklists for various business needs, from call centers to marketing and customer service. Ensure compliance and success with these detailed guides.

You will be in Good Hands!

The 46 Best Cover Letter Examples: What They Got Right

Published: May 22, 2024

I’ve sent plenty of cover letters throughout my career, so I know it isn’t usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

I was shocked upon learning 45% of job seekers don’t include a cover letter when applying for a job. I definitely don’t recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It’s an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 40+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great.

Table of Contents

Customizable Cover Letter Examples

Best cover letter examples, short cover letter examples, creative cover letter examples, job cover letter examples, career cover letter examples, what’s on a cover letter, what makes a great cover letter.

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

What does a good cover letter look like in practice, and how can you make yours stand out? I found six examples from job seekers who decided to do things a bit differently.

Note: Some of these cover letters include real company names and NSFW language that I've covered up.

4. The Cover Letter That Explains ‘Why,’ Not Just ‘How’

You may already know how to talk about how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?

The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story.

I advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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